Emma et al., 2022 - Google Patents
Behavioral Analytics for User Engagement: Leveraging AI to Improve Retention RatesEmma et al., 2022
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- 3194539205157629827
- Author
- Emma O
- Tawkoski J
- Publication year
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Snippet
In the rapidly evolving landscape of digital commerce, understanding user behavior is paramount for enhancing engagement and improving retention rates. This paper explores the integration of behavioral analytics and artificial intelligence (AI) as a transformative …
- 230000003542 behavioural effect 0 title abstract description 111
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