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Liang et al., 2018 - Google Patents

Understanding repurchase intention of Airbnb consumers: perceived authenticity, electronic word-of-mouth, and price sensitivity

Liang et al., 2018

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Document ID
12130868678053377384
Author
Liang L
Choi H
Joppe M
Publication year
Publication venue
Journal of Travel & Tourism Marketing

External Links

Snippet

The purpose of this paper is to extend the research on consumer repurchase intention, perceived value, and perceived risk into the realm of the peer-to-peer economy, specifically in the context of Airbnb. A total of 395 surveys were collected in Canada and the United …
Continue reading at www.academia.edu (PDF) (other versions)

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