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WO2009094397A3 - Real world behavior measurement using mobile device specific identifiers - Google Patents

Real world behavior measurement using mobile device specific identifiers Download PDF

Info

Publication number
WO2009094397A3
WO2009094397A3 PCT/US2009/031592 US2009031592W WO2009094397A3 WO 2009094397 A3 WO2009094397 A3 WO 2009094397A3 US 2009031592 W US2009031592 W US 2009031592W WO 2009094397 A3 WO2009094397 A3 WO 2009094397A3
Authority
WO
WIPO (PCT)
Prior art keywords
real world
world behavior
mobile device
device specific
specific identifiers
Prior art date
Application number
PCT/US2009/031592
Other languages
French (fr)
Other versions
WO2009094397A8 (en
WO2009094397A2 (en
Inventor
Shah Ullah
Original Assignee
Omnitrail
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Omnitrail filed Critical Omnitrail
Priority to EP09703094A priority Critical patent/EP2248361A2/en
Publication of WO2009094397A2 publication Critical patent/WO2009094397A2/en
Publication of WO2009094397A3 publication Critical patent/WO2009094397A3/en
Publication of WO2009094397A8 publication Critical patent/WO2009094397A8/en

Links

Classifications

    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/02—Services making use of location information
    • H04W4/023—Services making use of location information using mutual or relative location information between multiple location based services [LBS] targets or of distance thresholds
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00—Network arrangements or protocols for supporting network services or applications
    • H04L67/2866—Architectures; Arrangements
    • H04L67/30—Profiles
    • H04L67/306—User profiles
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/02—Services making use of location information
    • H04W4/029—Location-based management or tracking services
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/80—Services using short range communication, e.g. near-field communication [NFC], radio-frequency identification [RFID] or low energy communication
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W24/00—Supervisory, monitoring or testing arrangements
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W64/00—Locating users or terminals or network equipment for network management purposes, e.g. mobility management
    • H04W64/006—Locating users or terminals or network equipment for network management purposes, e.g. mobility management with additional information processing, e.g. for direction or speed determination
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W8/00—Network data management
    • H04W8/18—Processing of user or subscriber data, e.g. subscribed services, user preferences or user profiles; Transfer of user or subscriber data

Landscapes

  • Engineering & Computer Science (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Signal Processing (AREA)
  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Strategic Management (AREA)
  • Finance (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Telephonic Communication Services (AREA)
  • Information Transfer Between Computers (AREA)
  • Position Fixing By Use Of Radio Waves (AREA)

Abstract

Methods and systems are disclosed herein for determining real world behavior from proximity-time measurements of a user carrying a personal device and a wireless device identifier. Determining real world behavior and managing usage profiles associated with the real world behavior can be enhanced by the use of GPS location data derived from the personal device, another network enabled device, a wireless device identifier, and the like.
PCT/US2009/031592 2008-01-21 2009-01-21 Real world behavior measurement using mobile device specific identifiers WO2009094397A2 (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
EP09703094A EP2248361A2 (en) 2008-01-21 2009-01-21 Real world behavior measurement using mobile device specific identifiers

Applications Claiming Priority (4)

Application Number Priority Date Filing Date Title
US2248308P 2008-01-21 2008-01-21
US61/022,483 2008-01-21
US3021408P 2008-02-20 2008-02-20
US61/030,214 2008-02-20

Publications (3)

Publication Number Publication Date
WO2009094397A2 WO2009094397A2 (en) 2009-07-30
WO2009094397A3 true WO2009094397A3 (en) 2009-10-22
WO2009094397A8 WO2009094397A8 (en) 2009-12-30

Family

ID=40901611

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US2009/031592 WO2009094397A2 (en) 2008-01-21 2009-01-21 Real world behavior measurement using mobile device specific identifiers

Country Status (2)

Country Link
EP (1) EP2248361A2 (en)
WO (1) WO2009094397A2 (en)

Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US8060399B2 (en) 2006-09-14 2011-11-15 Shah Ullah Targeting content to network-enabled television devices
US9445353B2 (en) 2006-09-14 2016-09-13 Omnitrail Technologies Inc. Presence platform for passive radio access network-to-radio access network device transition
US9449279B2 (en) 2010-06-24 2016-09-20 The Nielsen Company (Us), Llc Network server arrangements for processing non-parametric, multi-dimensional, spatial and temporal human behavior or technical observations measured pervasively, and related methods for the same

Families Citing this family (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US8812012B2 (en) 2008-12-16 2014-08-19 The Nielsen Company (Us), Llc Methods and apparatus for associating media devices with a demographic composition of a geographic area
KR20120028885A (en) 2009-05-08 2012-03-23 조켐 오와이 System and method for behavioural and contextual data analytics
WO2011080707A2 (en) * 2009-12-30 2011-07-07 Meterlive Ltd. Analyzing audiences at public venues
US8340685B2 (en) 2010-08-25 2012-12-25 The Nielsen Company (Us), Llc Methods, systems and apparatus to generate market segmentation data with anonymous location data
WO2012042382A1 (en) * 2010-09-30 2012-04-05 Annona Corp. Sa System, method, and computer readable medium for distributing targeted data using anonymous profiles
BR112013030777A2 (en) * 2011-06-03 2016-12-06 Uc Group Ltd systems and methods for user registration, validation and monitoring on multiple websites
WO2016042284A1 (en) * 2014-09-16 2016-03-24 Wittos Ltd A method and system for delivering context-relevant content to portable devices

Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US7039699B1 (en) * 2000-05-02 2006-05-02 Microsoft Corporation Tracking usage behavior in computer systems
KR20060053214A (en) * 2004-08-23 2006-05-19 (주)리테일테크 RFI based shopping pattern analysis system and method
US20060277271A1 (en) * 2005-06-07 2006-12-07 Yahoo! Inc. Prefetching content based on a mobile user profile
KR20070006505A (en) * 2005-07-08 2007-01-11 에스케이 텔레콤주식회사 Personalized contents information distribution system and method

Patent Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US7039699B1 (en) * 2000-05-02 2006-05-02 Microsoft Corporation Tracking usage behavior in computer systems
KR20060053214A (en) * 2004-08-23 2006-05-19 (주)리테일테크 RFI based shopping pattern analysis system and method
US20060277271A1 (en) * 2005-06-07 2006-12-07 Yahoo! Inc. Prefetching content based on a mobile user profile
KR20070006505A (en) * 2005-07-08 2007-01-11 에스케이 텔레콤주식회사 Personalized contents information distribution system and method

Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US8060399B2 (en) 2006-09-14 2011-11-15 Shah Ullah Targeting content to network-enabled television devices
US9445353B2 (en) 2006-09-14 2016-09-13 Omnitrail Technologies Inc. Presence platform for passive radio access network-to-radio access network device transition
US9449279B2 (en) 2010-06-24 2016-09-20 The Nielsen Company (Us), Llc Network server arrangements for processing non-parametric, multi-dimensional, spatial and temporal human behavior or technical observations measured pervasively, and related methods for the same

Also Published As

Publication number Publication date
WO2009094397A8 (en) 2009-12-30
EP2248361A2 (en) 2010-11-10
WO2009094397A2 (en) 2009-07-30

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