US1767571A - Exhibiting sign - Google Patents

Description

. Julie 24; 1930. J. w. ASHWORTH EXHIBITING smk Filed April, 23, '1929 4 2 Sheets-Sheet 1 INVENTOR.

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{UNITED S T -P T NT OFFIC 7 Patented June 24, 1930 JOHN W. ASHWORTH, or-N'E YORK, 1v. Y.,.AssIG1\Toa T A'snwoivrn ADVERTISING =oonrm, INGORPORATED; or NEW onx, N. Y., A OO'RPORATION'OE NEW YORK EXHIBITING sxeiv Applicationfiled April 23, 1929. "Serial in). 357,423.

invention isan exhibiting sign and is constructed to be artificially illuminated. The object oftheinvention is to provide a construction 7 of marked advertising value and one .whichwill command the attention of, passersby. v e Speaking generally, the device of this invention embodiesa light casing, in the in- I terior of which is positioned a'source of illumination. One wall of this casing is trans parent, or translucent and upon such wall are" positioned in vertical sequenceletters or characters which it is desired to display. Positioned exterior of the light casing are a plurality of mirrors arranged in angularvrelation toone another and so disposed that persons approaching the sign from opposite directions will" upon looking at. the mirrors 1 see. projected thereon the letters or charac terson the transparent or translucent wall of the light casing. The mirrors andlight casing are mounted in a suitable frame which may be in-theform of any appropriate stand dor may constitute a housing :of a weigh- 7 titilitarian purposes which will hereinafter be more fully described.

. Features ofithe invention, other than those specified,iwill be'apparent from the hereinafter detailed description and'claims, when -4 read in conjunction with the accompanying drawings. 1 v

The accompanying drawings illustrate different practical embodiments of the inyp venti'on; but the constructions thereins'hown are be understood as illustrative, onlyi and not as defining thelimits ofthe invention. 1 V

. Js 'igure 1 is a perspective view of'a device embodying the present invention. .7 v

Figure 2 is a perspective view of the modified form-ofthe invention. 7

Referring to the drawings, and more particularly to Figure 1, 1 designates an upright standard shown as embodying a length of pipe although it may- -be-built up strucend of the standard is shown-as provided with laterally extending feet 2-and a for:

which is to maintain the standardin upa right position. I p f i Extending transversely across the upper andlower portionsof the standard 1 are turally of any suitable material. e The lower wardly extending foot 3, the purpose of bars 14: which are secured by means of rivets,

bolts. or .othersuitable means-5 to triangular brackets 6:. Spacers 7 are positioned between v these parts to spacejthe bars-4 slightly back from thetriangular brackets and the brack ets are rigidly securedr-to. the standard means offbolts or rivets 8 Mounted inupstanding position on the upper and lower,

brackets are mirrors 9 and-10 which by'virtue of the substantially9O degree angle at the apexeof each bracket will be at substantially degreesato one another.

I At a apices of hebrackets is See fed a upstandingbar 11 on which. is mounted a.

eries ofelecltriclights 12. Thisbar 11 con- V st tutes one element of a light casing. "Said bar 'is slotted along its lateral edges ,to re? ceive adJacen't edges of two transparentjortranslucent sheets 14; and 15.1 The sheets ,14

and 15 be made of .glassfor any other suitable material and; on them are' delineated letters, characters, symbolsor the like desig;

nated generally 16 which it is 'de'siredfto' project upon mirrors; {The outer lateral 7 edges ofthe sheets 14 and 15am provided with cornerstrips 17 to which are secured the lateral edges of'a bowed front-plate18;

This front plate is preferably made of sheet metal and the inner face thereof may be polished to form a reflect-ing surface adapted to more efliciently concentrate light from the lamps 12 upon the letters 16 in order that they may be projected through the sheets 14: and 15 on to the mirrors 9 and 10, respectively. The parts 11, 14, 15, 17 and 18 constitute collectively a light casing of which the sheets of translucent or transparent material 14 and 15 embody a rear wall.

19 and 20 designate two panels, the upper and lower edges of each of which are provided with grooves to mount them for sliding movement on the bars 4. These panels are in the form of frames in which is provided space for printed matter such as may be appropriate for a directory or for advertising display cards. The panels may be shifted longitudinally ofthe bars 4 or may be removed therefrom as may be desired.

The structure of Figure 2 is substantially the same as that of F igure l with the exception that a weighing scale 21 is associated with the structure already described. The upstanding portion of the scale extends through the triangular brackets, back of the mirrors 9 and 10.

Above the tops of the mirrors is a reading head 21* of the scale and the base 22 of the scale extends forwardly beneath the bottom of the light casing into accessible position forwardly thereof. The'scale is firmly affixed to'the standard 1 and thus the necessity for a forwardly supporting leg'3 is obviated because the base 20 of the scale performs the same function. If desired the standard 1 may be extended upwardly to a suitable height and may support a clock or other utilitarian article thereon.

In both forms of the invention which I have described, the letters or characters 16 are projected upon the mirrors 9 and 10 so as to be seen by persons approaching from either direction laterally of the sign, while the panels may be observed from the front of the sign and provide convenient display space for any matter which it is desired to exhibit. The device is relatively simple in construction and the arrangement is such as to provide maximum advertising space.

It will be manifest in this regard that the exposed forward face of the wall 18 may contain advertising matter. The device may be used to advantage in a great number of places, such, for example, as in drug stores or other places of business and on the exterior of business establishments or in the hallways or foyers of buildings, hotels, and the like.

The foregoing detailed description sets forth the invention in its preferred'practical form, but the invention is to be understood as fully commensurate with the appended claims. 1'

Having thus fully described the invention,

what I claim as new and desire to secure by Letters Patent is: i

1. In an assembly of the character de scribed, a standard, transverse parallel bars extending across the upper and lower portions of the standard, triangular brackets juxtaposed with the bars and secured tothe bars and to the standard, mirrors extending between and secured to said brackets, and a vertical light casing secured along its vertical medial line to the apices of both brackets, said light casing having on the walls thereof contiguous to the mirrors characters adapted to be projected on to the mirrors, and a source of light within said light casing. I

2. In an assembly of thecharacter described, a standard, transverse parallel bars extending across the upper and lower portions of the standard, triangular brackets juxtaposed with the bars and secured to the bars and to the standard, mirrors extending between and secured to said brackets, and a vertical light casing secured along its vertical medial line to the apices of both brackets, said light casing having on the walls thereof contiguous to the mirrors characters adapted to be projected on to the mirrors, and a source of light within said light casing, and exhibiting panels supported on the transverse bars laterally of the brackets.

3. In an assembly of the character described, a standard, transverse parallel bars extending across the upper and lower portions of the standard, triangular brackets j uxtaposed with the bars and secured to the bars and to the standard, mirrors extending belight casing having on the walls thereof contiguous to the mirrors characters adapted to be projected on to the mirrors, a source of light within said light casing, exhibiting panels supported on the transverse bars laterally of the brackets, and a measuring scale, the upright portion of which is secured to the standard,and'the base portion of which extends forwardly beneath the light casing to assist in supporting the assembly in upstanding position. i l. An exhibiting sign embodying a pair of mirrors arranged side by side and edge to edge and extending rearwardly in divergent relation, a light housing medially disposed at the apex ofthe mirror assembly, said housing having light penetratable back walls in opposed relation to the respective mirrors, display characters on said back walls, and a source of illumination within the housing to illuminate said characters, whereby they may be seen on the mirrors by persons approaching the sign from opposite lateral directions. 5. An exhibiting sign embodying a pair of mirrors arranged side by side and edge to edge and extending rearwardly in divergent relation, a light housing medially disposed at the apex of the mirror assembly, said hous- 4 ing having an opaque front Wall and light penetratable back'walls in opposed relation to the respective mirrors, display characters on said back walls, said characters being c0ncealed from direct view from in front of the sign by said opaque front wall, and a. source of illumination Within the housing to illuminate said characters, whereby'they ma be seen on the mirrors by persons approac ling the sign from opposite lateral directions.

In testimony whereof I have signed the foregoing specification.

JOHN W. ASHWORTH.

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