KR20130127730A - Method and system for providing shop information service having real time listing - Google Patents

Abstract

The present invention can be added to the mobile app (app) that provides information on the merchandise of the stores provided on the user's portable terminal and product sales promotion information can be added to the real-time listings for each shop owner can exhibit a more effective advertising effect To provide a method and system for providing a shop guide service that enables real-time listing, GPS satellites are used to locate a user's terminal in GPS, and the information search function is provided to access the wireless Internet to search for desired information. The user terminal, the user terminal driven through the GPS satellite or the location information input by the user is received, and the location of the location divided by the coordinates and the administrative area is inquired, and the prestored local store information and price information Product information corresponding to the product information Providing a mobile app (app) to the user terminal connected to the store, and receives the event information in real time in the store included in the mobile app (app) produced by the store owner in the mobile app (app) of the shop Stars are configured to include a merchant content server to add to the independent real-time listing input window.

Description

Method and system for providing shop information service having real time listing}

The present invention relates to a method for providing information on merchandise and merchandise sales promotion information of stores at a specific location in a user terminal, and in particular, provides information on merchandise of merchandise and merchandise sales promotion information provided on a user's portable terminal. The present invention relates to a method and system for providing a shop guide service capable of adding independent real-time listings for each shop owner to a mobile app.

As the electronic and communication technologies have made rapid progress, various wireless communication services using a wireless communication network have been provided. The most basic wireless communication service is a wireless voice call service that provides a voice call wirelessly to mobile terminal users. It has a feature that can be provided regardless of time and place, and provides a voice message service by providing a text message service. It complements the service.

Meanwhile, with the establishment of the Internet based on Transmission Control Protocol / Internet Protocol (TCP / IP), various types of data can be searched using the Internet or various data including text, voice, image, video, etc. In addition to the rapid development of a system capable of real time transmission, in order to use a variety of communication services using the Internet in a better environment, the diffusion of high-speed communication network, etc. is greatly increased.

Recently, a number of companies are developing technologies for wireless Internet to provide Internet services regardless of the user's location. The wireless Internet service refers to a service that provides Internet contents through a mobile communication network. The wireless Internet service is an advanced personalization service according to the use of the terminal of the individual and has a feature of providing a unique information based on the mobility of the user. In particular, location based services (LBS) are emerging among various wireless Internet services.

The location-based service refers to a communication service that detects a location of a mobile communication terminal such as a mobile phone (smartphone), a personal digital assistant (PDA), a notebook PC, a tablet PC, and provides additional information related to the identified location. Such location-based services include mobile communication technology, Internet technology, mobile terminal technology, geographic information system (GIS), global positioning system (GPS), intelligent transport system (ITS), and various contents. This service is expected to explode in the future due to integration with technology.

In order to use the location-based service, it is essential to know the location of the mobile communication terminal. The technique of determining the position of the mobile communication terminal is called a PDT (Position Determination Technology), which is a network-based method using a base station received signal and a handset based using a GPS (Global Positioning System) signal. Handset-based (DSP) method is distinguished, and recently, a hybrid method that improves positional accuracy by mixing two technologies has been developed.

The network-based method does not need to add a new module to an existing mobile phone, which does not require additional cost for mobile phone development. However, the position error is approximately 500 depending on the cell size or location determination method of the wireless base station. The disadvantage is that the accuracy is reduced to m to several km. Accordingly, a handset based method using a GPS signal is generally used as a method of determining a location using wireless communication.

GPS is a system that can be located anywhere in the world by 24 GPS satellites orbiting the earth at an altitude of about 20,000 kilometers. GPS uses radio waves in the 1.5 GHz band, has a control station on the ground to control and collect information from GPS satellites, and you can use your GPS receiver to determine your current location. do. In general, triangulation is used as a method of positioning using a GPS system. Three satellites are required for triangulation, which requires a total of four GPS satellites, including one observational satellite for time error.

As such, by using the GPS signal, the location of the mobile communication terminal can be located to provide a location-based service related to the identified location. Therefore, as a useful revenue model using a location-based service, the shops that want to advertise their stores are registered as merchants and guide information about neighboring stores in accordance with the location information of the mobile terminal is shown in FIG. 1 (a) (b). As shown in FIG. 2, a mobile app service that informs a mobile terminal user of information about nearby stores through a mobile app is being used.

At this time, the mobile app service that informs the information about the shops described above provides a list of sectors for each specific region as shown in FIG. 1 (a), and when a specific field is selected by the user, As shown in 1 (b), the user is provided with a list of shops displaying simple corresponding shop information such as names, locations, discount coupons, etc. of shops classified by sectors.

However, since the mobile app service provided to the user terminal always provides only fixed information, it is difficult for the shop owners to randomly provide various event information in real time. That is, the shop owner provides store information according to his shop through the merchant content server, and the merchant content server provides a service by creating a mobile app using the store information provided in the store. Accordingly, the mobile app once produced is difficult to be changed randomly by the shop owner, and in order to add new information, the mobile app may be newly created by requesting additionally from the merchant content server.

In order to solve this problem, the merchant content server allows administrators to enter real-time event information currently in progress in the store when the store owner connects to the merchant content server and authenticates the administrator. The information is produced through a separate event event window is configured to be displayed through the event event window 10 located at the top of the app as shown in Figure 1a.

However, as the event information in progress in a plurality of shops is provided in a batch through the event event window 10, a user using the event adds a store in progress of the event information displayed through the event event window 10. There is a hassle to search, and the shop owner can be displayed more effectively as the event event window (10) configured in a separate location from the store information, even though the shop owner displays real-time event information through the event event window There is a problem that is difficult to obtain the advertising effect.

Accordingly, the present invention has been made to solve the above problems, the independent real-time listing of each store owner in a mobile app (app) that provides information on the merchandise and merchandise sales promotion information provided in the user's portable terminal It is an object of the present invention to provide a method and system for providing a shop guide service that enables real-time listing that can be added to show more effective advertising effect.

In order to achieve the above object, a feature of the system for providing real-time listing service according to the present invention is a GPS satellite which is used to determine the location of a user terminal in a GPS, and a wireless Internet using the provided information retrieval function. A user terminal capable of accessing the terminal and searching for desired information, receiving a user terminal driven by the GPS satellite or location information input by the user, and searching an area location divided into coordinates and administrative regions, and previously stored Produces a mobile app (app) using the corresponding product information of the local store information and price information to provide the connected user terminal, and in real time in the store included in the produced mobile app (app) Receive event information in progress, the store owner dock in the mobile app (app) of the store Including the merchant content server to add the real-time listing window type is characterized in that configuration.

Preferably the affiliated content server is a real-time listing that is input to display the real-time events and store information in real time in the mobile app displaying the store information and the communication unit for performing a function to enable data transmission and reception to the user terminal Real-time store information management unit for managing the content for each store for the store, a content storage unit for storing the content according to the product information provided by the merchant store server and affiliated store content server, information about the user terminal to receive the content and the Stores the information on the content for the real-time listing received from the real-time store information management unit, the content management unit for updating and managing the information, and the product information having local store information and price information previously stored in the content storage unit To build a mobile app And, if the content for the real-time listing is received from the real-time store information management unit for each store included in the produced mobile app (app) generates a real-time listing input window for each store, and the content is updated in the content management unit added in real time Characterized in that it comprises an app production unit to display in the generated real-time listing input window.

Preferably, the content includes advertisements related to the store, information about the event, information including the name, location, contact information, business hours of the store that can use the store, and brand advertisements for the store itself, and products or services provided in the store. It is characterized by including an advertisement.

The apparatus may further include a location determiner configured to calculate a distance between the user terminal and the store and provide the app producer to the app producer by referring to an address of a store providing a service for the content stored in the content storage unit and a location of the user terminal. It is characterized by.

Features of the shop guide service providing system capable of real-time listing according to the present invention for achieving the above object is (A) a product having local shop information and price information along with location information through a user terminal connected to the merchant content server (B) detecting the position information received together with the request information, and merchandise corresponding to the corresponding position information in the merchandise information list in which merchandise information corresponding to the detected position information is stored in advance. Retrieving the information, (C) receiving the event and the shop information in real time in the store from the merchant owner of the affiliated store contracted with the affiliate content server, and (D) confirming the store of the input content, and producing Detecting a corresponding store in the detected mobile app, and (E) generating a real-time listing input window of the detected mobile app. By displaying the added content in real time in the generated real-time listing input window, and (F) to produce a mobile app (app) including the searched product information and the real-time listing input window to transmit to the user terminal Characterized in that comprises a step.

Preferably, the location information is characterized in that a user directly inputs information of a specific location, or the user terminal receives a GPS signal from a GPS satellite and transmits its own location.

Preferably, the step (C) is characterized in that the administrator authentication is performed to receive the event and store information in progress in real time from the user terminal of the store owner provided with the administrator authority is connected to the merchant content server.

Preferably, the step (C) is characterized by receiving the event and store information in progress in the store in real time through the telephone network using the unique number of the store owner given to the manager using the feature phone.

As described above, a method and system for providing a shop guide service capable of real-time listing according to the present invention reports a list of shop owners provided by a mobile app only by adding an independent real-time listing for each shop owner to a mobile app. In addition, there is an effect that can be easily and comfortably check the event information going on in the store.

In addition, the shop owner can display the event in real time directly to the mobile app that displays their store information in real time, thereby showing a more effective advertising effect.

1 (a) (b) is an example of a screen showing the structure of a mobile app (app) provided by a general store guide service system
2 is a block diagram showing the structure of a shop guide service system capable of real-time listing according to an embodiment of the present invention
FIG. 3 is a block diagram illustrating in detail the configuration of the affiliated store content server 130 illustrated in FIG. 2.
4 is a flowchart illustrating a shop guide service method capable of real-time listing according to an embodiment of the present invention.
Figure 5 (a) (b) is an embodiment of a screen showing the structure of a mobile app provided by a shop guide service system capable of real-time listing according to the present invention

Other objects, features and advantages of the present invention will become apparent from the detailed description of the embodiments with reference to the accompanying drawings.

Referring to the accompanying drawings, a preferred embodiment of a shop guide service system and method capable of real-time listing according to the present invention will be described. The present invention may, however, be embodied in many different forms and should not be construed as limited to the embodiments set forth herein. Rather, these embodiments are provided so that this disclosure will be thorough and complete, and will fully convey the scope of the invention to those skilled in the art. It is provided to let you know. Therefore, the embodiments described in the present specification and the configurations shown in the drawings are merely the most preferred embodiments of the present invention and are not intended to represent all of the technical ideas of the present invention. Therefore, various equivalents It should be understood that water and variations may be present.

2 is a block diagram showing the structure of a shop guide service system capable of real-time listing according to an embodiment of the present invention.

As shown in FIG. 2, the shop guide service system includes a GPS satellite 100, a user terminal 110, an internet network 120, and a merchant content server 130.

The GPS satellite 100 is a satellite used to determine the location of the user terminal 110 in GPS. The GPS satellite 100 may be configured as a satellite that continuously transmits navigation data necessary for position calculation to the user terminal 110 through a carrier wave.

The user terminal 110 is a terminal capable of searching for desired information by accessing the wireless Internet using the provided information search function, and includes a smart phone, a personal digital assistant (PDA), a cellular phone, and a personal communication service (PCS) phone. , Hand-Held PC, Global System for Mobile (GSM) Phone, Wideband CDMA (WCDMA) Phone, Code Division Multiple Access (CDMA) 2000 Phone, Mobile Broadband System (MBS) Phone, Tablet PC It may include a communication terminal. In addition, the user terminal 110 is equipped with a wireless Internet platform for driving wireless Internet-related applications, a built-in wireless Internet access browser for accessing the wireless Internet.

The Internet network 120 includes an IS (Interim Standard) -95 network, a GSM network, a CDMA2000 1X network, a CDMA2000 3X network, a CDMA2000 EV-DO (Evolution-Data only) network, a WCDMA network, a WiBro (Wireless Broadband Internet) network, and the like. It may include a variety of wireless access network.

The affiliated content server 130 receives the location information input by the user terminal 110 or the user driven through the GPS satellites 100 and searches the local location divided by the coordinates and the administrative area, and the content storage unit 134. ) By using the product information corresponding to the local store information and price information stored in advance to produce a mobile app (app) to provide to the connected user terminal 110. And the merchant content server 130 receives the event information in progress in real time in the store included in the mobile app (app) produced in addition to the store owner independent real-time listing input window to the mobile app (app) of the store do.

3 is a block diagram illustrating the configuration of the affiliated store content server 130 illustrated in FIG. 2 in detail, and includes a communication unit 131, a real-time store information management unit 132, an app production unit 133, and a content storage unit ( 134, a content manager 135, and a position determiner 136.

The communication unit 131 performs a function to enable data transmission and reception to the user terminal 110. Accordingly, the communication unit 121 enables data transmission and reception with the user terminal 110 through the Internet network 120. In particular, the communication unit 121 receives a unique number and a location value of the user terminal 110, and provides information on specific stores (contents). A mobile app including a) is transmitted to the user terminal 110.

The real-time shop information management unit 132 manages the contents for the real-time listing for each store to directly display the event and the shop information in real time in real time on the mobile app that displays the shop information of the shop owner.

The content storage unit 134 stores content such as a specific store-related advertisement or coupon that can be transmitted to the user terminal 110. In this case, the stored content is information provided by stores affiliated with the affiliate store content server 130 and includes advertisements, event contents, and the like related to the store, as well as names, locations, It may include information about contacts, business hours, and the like. In addition, the content may include advertisements such as brand advertisements for the store itself, advertisements for products or services provided in the store, and the like.

The content management unit 135 includes information on the user terminal 110 to receive the content (for example, a unique number and a phone number of the mobile communication terminal) and content for the real-time listing received by the real-time store information management unit 132. It stores information about, and updates and manages the information.

The app production unit 133 produces a mobile app using product information having local store information and price information previously stored in the content storage unit 134. In addition, if the store-specific event and store information is received in real time from the store information management unit 132 for each store included in the produced mobile app (app), a real-time listing input window is generated for each corresponding store, and the content management unit 135 The updated and added content in real time is displayed in the generated real-time listing input window. In this case, the update in the content manager 135 refers to a task of updating to newly received content when another content is already listed in the real time listing input window.

The location determining unit 136 calculates the distance between the user terminal 110 and the store by referring to the address of the store providing the service for the content stored in the content storage unit 134 and the location of the user terminal 110. It performs the function. And by providing the calculated position to the app production unit 133, the app production unit 133 receives the location information corresponding to the product information having the local store information and price information pre-stored in the content storage unit 134 Produce a mobile app (app) using the product information corresponding to the location information. Further, when the app maker 133 determines that the user terminal 110 is located within a preset distance from the affiliated store, the app maker 133 refers to the content storage unit 134 and is close to the user terminal 110. The data flow may be controlled to provide the user terminal 110 with the corresponding content or information about the corresponding content in the order of the stores.

On the other hand, the location of the user terminal 110 may be received from a base station or a location recognition system (LBS). In addition, the location determiner 136 does not search for shops based on the current location, but when the user searches for shops at a specific location that is arbitrarily designated, the location information calculated by the location determiner 136 is Not used.

The user terminal 110 according to an exemplary embodiment of the present invention receives a GPS signal from the GPS satellite 100 to locate its location and outputs location information to the affiliated content server 130. To this end, the user terminal 110 may be provided with a GPS module for generating location information by receiving navigation data from the GPS satellite 100, and a separate GPS kit having a GPS reception function of the user terminal 110 ), It is also possible to receive location information.

In addition, the user terminal 110 may download and use an applet (Applet) that can provide guide information for the affiliated store within a predetermined range from its location from the affiliated store content server 130. Therefore, guide information for the affiliated store within a predetermined range at the location of the user terminal 110 may be provided from the affiliated store content server 130. In addition, the user terminal 110 may periodically download the applet update information and maintain the latest information for the affiliated store guide service by reflecting the affiliated store information additionally registered or deleted in the affiliated store content server 130.

Referring to the accompanying drawings, the operation of the shop guide service system capable of real-time listing according to the present invention configured as described above will be described in detail as follows. 2 or 3 denote the same members performing the same function.

4 is a flowchart illustrating a shop guide service method capable of real-time listing according to an embodiment of the present invention.

Referring to FIG. 4, first, a user connects his or her user terminal 110 to an affiliated store content server 130 through an internet network 120 and requests an inquiry of product information having local store information and price information. (S10). At this time, the user also transmits the location information for querying the product information. The user directly inputs information of a specific location, or the user terminal 110 receives a GPS signal from the GPS satellite 100 and transmits its own location.

Then, when the merchant content server 130 receives the inquiry request for the product information, the received location information together with the received request information is detected (S20), the product information corresponding to the detected location information content storage unit 134 In step S30, the product information corresponding to the corresponding location information is retrieved from the product information list having local store information and price information stored in advance.

Subsequently, a mobile app is produced using the retrieved product information (S40). In this case, the produced mobile app may produce the corresponding content or information about the corresponding content in the order of stores close to the location information, or may be produced in the order of kana. This can be various embodiments depending on the settings of the administrator or the user.

On the other hand, if the shop owner wants to display the real-time events and shop information directly in real time on the mobile app displaying his shop information (S50), through the Internet network 120 to his user terminal 110 Access to the merchant content server 130, and inputs the event and the shop information in progress in their stores in real time (S60). At this time, the store owner is provided with the administrator's authority through access to the administrator menu through the administrator authentication, and inputs the event and the store information in progress in the store in real time. In addition, by using the unique number of the store owner given to the administrator using the feature phone, rather than access to the merchant content server 130 through the Internet network 120 to enter the event and store information in progress in the store in real time through the telephone network It may be. At this time, access to the administrator menu through the rights holder authentication, or a method of using the feature phone is a known technique, and a detailed description thereof will be omitted.

Then, the merchant content server 130 checks the store of the content input through the real-time store information management unit 132 when the event and the store information in progress in real time from the store owner, detects the store in the produced mobile app (S70).

Subsequently, the app production unit 133 generates a real-time listing input window in the mobile app of the produced store, and displays the content updated by the content manager 135 in real time in the generated real-time listing input window (S80). ). In this case, the update in the content manager 135 refers to a task of updating to newly received content when another content is already listed in the real time listing input window.

The mobile app thus produced is transmitted to the user terminal 110 through the communication unit 131 (S90).

Figure 5 (a) (b) is an embodiment of a screen showing the structure of a mobile app provided by a store guide service system capable of real-time listing according to the present invention, as shown in Figure 5 (a), fixed In addition to the mobile app of the form, the shop owners to configure the real-time listing input window 200 that can randomly provide a variety of event information in real time to list the content in real time.

At this time, the information listed in the real-time listing input window 200 is the event information in progress in real time in the shop, etc., the shop owner in addition to the information already fixed in the mobile app service, such as today's menu discount, a surprise event that occurs for a certain time, etc. These include various event information that is going on in real time.

Although the technical spirit of the present invention described above has been described in detail in a preferred embodiment, it should be noted that the above-described embodiment is for the purpose of description and not of limitation. In addition, those skilled in the art will understand that various embodiments are possible within the scope of the technical idea of the present invention. Accordingly, the true scope of the present invention should be determined by the technical idea of the appended claims.

Claims (8)

GPS satellites used to locate your device in GPS,
A user terminal capable of searching for desired information by accessing the wireless Internet using the provided information search function;
Receives the location information input by the user terminal or the user driven through the GPS satellites to query the location of the location divided into coordinates and administrative area, and corresponding to the product information having the local store information and price information stored in advance Produces a mobile app (app) using the product information to provide to the connected user terminal, and receives the event information in progress in the store included in the produced mobile app (app) in real time mobile app of the store ( App) is a shop guide service system capable of real-time listings, comprising a merchant content server to add to the store owner independent real-time listing input window. The method of claim 1, wherein the merchant content server
A communication unit performing a function of enabling data transmission and reception to a user terminal;
Real-time store information management unit for managing the content for the real-time listings that are entered in order to display real-time events and store information in real time on the mobile app displaying the store information, and
A content storage unit for storing contents according to the product information provided by merchants affiliated with a merchant content server and stores;
A content manager which stores information on a user terminal to receive content and information on content for real-time listings received by the real-time store information manager, and updates and manages the information;
Produce a mobile app using product information having local store information and price information pre-stored in the content storage unit, and real-time in a real-time store information management unit for each store included in the produced mobile app When the content for the listing is received, the store generates a real-time listing input window for each store, and is updated to the content management unit comprises an app production unit for displaying the content added in real time to the generated real-time listing input window Shop guidance service system with real-time listing. 3. The method of claim 2,
The content may include advertisements related to the store, information about the event, information including the name, location, contact information, opening hours of the store where the store is available, brand advertisements for the store itself, and advertisements about products or services provided in the store. Shop guidance service system capable of real-time listings comprising. 3. The method of claim 2,
The apparatus may further include a location determiner configured to calculate a distance between the user terminal and the store and provide the app producer to the app producer by referring to the address of the store providing the service for the content stored in the content store and the location of the user terminal. Shop guidance service system with real-time listings. (A) requesting for inquiry of product information having local store information and price information together with location information through a user terminal connected to a merchant content server;
(B) detecting location information received together with the request information, and searching for product information corresponding to the corresponding location information in the product information list in which product information corresponding to the detected location information is stored in advance;
(C) receiving the event and the store information in progress in real time from the store owner of the merchant contracted with the merchant content server,
(D) checking a store of the input content and detecting the store in the produced mobile app;
(E) generating a real-time listing input window of the detected mobile app of the store, and displaying the added content in real time in the generated real-time listing input window,
(F) a shop guide service method capable of real-time listings comprising the step of producing a mobile app (app) comprising the searched product information and the real-time listing input window and transmitting to the user terminal. The method of claim 5, wherein
Wherein the location information is a user directly enters the information of a specific location, or the user terminal receives a GPS signal from a GPS satellite and transmits the location of the location, the shop guide service, characterized in that it is possible. The method of claim 5, wherein step (C)
A store guide service method capable of real-time listing, wherein the administrator authentication is performed to receive an event and store information which is in real time connected to a merchant content server from a user terminal of a store owner provided with administrator authority. The method of claim 5, wherein step (C)
Shop guide service method that can be used for real-time listings, characterized in that you receive the event and store information in progress in the store in real time through the telephone network using the unique number of the store owner given to the manager using the feature phone.

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