KR20040001216A - The method of the advertisement and call connection considering the user's current location in next generation network - Google Patents

Abstract

According to the present invention, when a subscriber requests a company guidance in a soft switch-based next-generation network, the information of a company near the current location of the subscriber is included in the map information and transmitted. The present invention relates to an advertisement and call connection method according to a subscriber's current location in a next generation network that can be connected.

The present invention provides an advertisement and call connection method in a next-generation network having a GIS server, a GPS server, an application server capable of communicating with a subscriber terminal through a mobile communication network, and a soft switch for call control. A first step of acquiring location information of a current subscriber when an information request is received; Obtaining a cell map including the location of the subscriber using the location information of the subscriber; A third step of searching for a company requested by the subscriber from a database, displaying each company at a corresponding location on the cell map using the location information of the searched companies, and transmitting the information to the subscriber station together with brief information of each company; When a call connection request with a specific company is received from the subscriber, the telephone number of the specific company is retrieved from the database, and the telephone number of the specific company is provided to the soft switch along with the telephone number of the subscriber. A fourth step of forming; And receiving a detailed information request of a specific company from the subscriber, retrieving the site connection address of the specific company from the database, and providing the soft switch to the soft switch to establish a communication path between the subscriber terminal and the company terminal. Characterized in that it comprises a step.

Description

The method of the advertisement and call connection considering the user's current location in next generation network}

The present invention relates to an advertisement and call connection method considering a subscriber's current location in a next generation network. More specifically, when a subscriber requests a company guidance in a next generation network based on a soft switch, the user's current location near a subscriber's current location is mapped. The present invention relates to a method of connecting a call between a company and a subscriber when the subscriber includes the information and transmits the call.

Recently, with the development of wireless communication technology, it is not difficult to identify the location of a subscriber having a wireless communication terminal. Recently, with the development of communication technology, a method of providing advertisement information of a neighboring area in consideration of a subscriber's current location has been proposed.

Korean Laid-Open Patent Publication No. 2001-77322 discloses a local information service method using location tracking. That is, in the prior art, when the local user requests local information in an unfamiliar area, information on the area where the corresponding wireless communication terminal is located through the location tracking, which is one of the characteristics of the wireless communication system, is transmitted to the corresponding wireless communication terminal. To send. To this end, in the prior art, by joining a local information service, receiving a subscription application from a service provider who wants to advertise and promote his / her business, and registers with a local information service, information about the service provider and public facilities is added to a local information database. A database is stored and constructed, and the current location of the wireless communication terminal is identified through the location tracking according to the local information service request from the wireless communication terminal, and the request information from the wireless communication terminal and the checked location information are local information service. The local information service server retrieves the request information for the area where the wireless communication terminal is located from the local information database and transmits the request information to the wireless communication terminal.

However, such a conventional technology merely provides advertisement information of a company and cannot effectively guide the location of the company by combining with the map information of the current location, and provides the information when the company requires detailed information or a reservation service. There is a problem that cannot be done.

Accordingly, the present invention is to solve the problems of the prior art as described above, an object of the present invention is to provide the company information near the current location of the subscriber to the map information when the subscriber requests the company guidance in the next-generation soft switch-based network The present invention provides an advertisement and a call connection method according to a subscriber's current position in a next generation network that includes a transmission and a call connection between a company and a subscriber when a subscriber requests a call connection.

1 is a structural diagram of a next-generation network based on a soft switch to which the present invention is applied.

2 is a process flow diagram of an advertisement and call connection method according to the present invention;

* Explanation of symbols for main parts of the drawings

1: GPS satellite 2: GPS server

3: application server 4: subscriber terminal

5: soft switch 6: access gateway

7: mobile communication network 8: IP terminal

9; GIS server

The present invention for achieving the above object, the GIS server, a GPS server, an application server and a call connection method in the next-generation network having a soft switch responsible for call control and communication with the subscriber terminal via a mobile communication network A first step of obtaining location information of a current subscriber, when a request for a company information is received from a subscriber; Obtaining a cell map including the location of the subscriber using the location information of the subscriber; A third step of searching for a company requested by the subscriber from a database, displaying each company at a corresponding location on the cell map using the location information of the searched companies, and transmitting the information to the subscriber station together with brief information of each company; When a call connection request with a specific company is received from the subscriber, the telephone number of the specific company is retrieved from the database, and the telephone number of the specific company is provided to the soft switch along with the telephone number of the subscriber. A fourth step of forming; And receiving a detailed information request of a specific company from the subscriber, retrieving the site connection address of the specific company from the database, and providing the soft switch to the soft switch to establish a communication path between the subscriber terminal and the company terminal. Characterized in that it comprises a step.

In addition, the present invention, in the computer of the next-generation network having a GIS server, a GPS server, an application server capable of communicating with the subscriber terminal via a mobile communication network and a soft switch responsible for call control, receiving a company information request from the subscriber A first step of obtaining location information of a current subscriber; Obtaining a cell map including the location of the subscriber using the location information of the subscriber; A third step of searching for a company requested by the subscriber from a database, displaying each company at a corresponding location on the cell map using the location information of the searched companies, and transmitting the information to the subscriber station together with brief information of each company; When a call connection request with a specific company is received from the subscriber, the telephone number of the specific company is retrieved from the database, and the telephone number of the specific company is provided to the soft switch along with the telephone number of the subscriber. A fourth step of forming; And receiving a detailed information request of a specific company from the subscriber, retrieving the site connection address of the specific company from the database, and providing the soft switch to the soft switch to establish a communication path between the subscriber terminal and the company terminal. A computer readable recording medium having recorded thereon a program for executing the steps is provided.

Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings.

Figure 1 shows the structure of the next-generation network based on the soft switch to which the present invention is applied.

In the existing service network, separate networks exist for each service for wired voice, wireless voice, and data, but the structure and next generation network (NGN: Next Generation Network) for the purpose of integrating these functions and classifying the functional layers. The network elements in are defined.

The elements of the next-generation network include a soft switch (5) for call control, an access gateway (6) for accommodating various terminals to handle protocol processing and media conversion for connection with the soft switch (5), and subscribers. There is an application server (3) for providing a, a packet delivery network for transferring information between each element, and a media server for storing and providing the resources necessary for various subscriber services, in the present invention, the application server (3) It provides services using existing GPS (Global Positioning System) server, GIS (Graphical Information System) server 9 that provides geographic information, and mobile communication network 7.

In the present invention, the subscriber station 4 is a terminal capable of communicating with the GPS satellite 1 and a wireless data communication and voice communication, and the GPS satellite 1 determines the current position of the subscriber station 4. It continuously tracks and transmits it to the GPS server 2. The GPS server 2 stores the subscriber's current location information input from the GPS satellites in the subscriber database. The soft switch 5 in charge of call control is connected to the mobile communication network 7 to transmit and receive signals, and is connected to the subscriber's IP terminal 8 (for example, a computer connected to the Internet, an IP telephone terminal, etc.) It is connected with the access gateway 6.

The application server 3 obtains the current location information of the subscriber from the GPS server 2 and obtains the map information corresponding to the location from the GIS server when a request for the company information of the neighboring area is input from the subscriber. Then, the application server 3 searches for businesses located in the vicinity of the subscriber's current location, and then displays the locations of the businesses on a map and transmits them to the subscriber terminal 4 together with the general information of each company. Then, when the subscriber requests a call connection with a specific company, the application server 3 retrieves the telephone number (or URL) of the company and transmits the same to the soft switch 5, and the soft switch 5 is transmitted from the application server 3 to the subscriber. A communication path is established between the subscriber terminal and the company terminal using the transmitted phone number (or URL).

2 is a flow chart of a method for advertisement and call connection according to the present invention.

First, the advertiser must perform a subscription procedure to receive the service of the present invention. That is, the advertiser provides a category (business status), a business name (code), an address, a phone number, a URL, location information, keyword information briefly describing the relevant business, and the provided information is registered and managed in a database (101). ). Here, the address may include a URL, an IP, a MAC address, etc. If the terminal of the company is an IP terminal, the SIP address may correspond to the telephone number as a call connection identifier. In addition, the location identifier may be expressed as latitude and longitude, and the map identifier may be a unique identifier for each cell that is uniquely assigned to each cell. The GPS server continuously receives the current location of the subscriber via the GPS satellites and updates the current location information of the subscriber.

When the subscriber requests the information retrieval by inputting the business information (or category or business name) of a specific region through the subscriber terminal (102), the application server queries the GPS server for the current location of the subscriber terminal that requested the search, and as a result As a result, the latitude and longitude information, which is the location information of the subscriber, is received from the GPS server (103). When the application server checks the current location of the subscriber through this process, it sends the user's current location information, such as latitude and longitude, to the GIS server and requests the map information of the corresponding area to receive the map information of the region where the subscriber is located. (104).

When the application server receives the map information from the GIS server, the application server searches for businesses having the map identifier of the received local map, displays the location of the searched business on the map, and transmits the information to the subscriber terminal together with the brief information of each company. (105). In other words, the database that stores the business information stores location identifiers (IDs) expressed by latitude and longitude for each business, and identifiers of cell maps provided by the GIS server. The cell identifiers of the maps received from the GIS server are stored. The database is searched using the key as a key to obtain a list of companies included in the cell map, and the latitude and longitude information of each company is obtained therefrom and displayed on the map. In addition, the database of the application server stores the identifier of the neighbor map of the cell-based map together, in order to quickly obtain the neighbor map from the GIS server when a request for searching for neighbor map information from the subscriber station. For example, if you request a neighboring map using the phone button, phone button 5 is the currently displayed map, button 1 is the upper left, button 2 is the upper, button 3 the upper right, button 4 the left, button 6 the right, and button 7 represents the lower left, button 8 the lower, and button 9 the lower right. Therefore, when the subscriber presses 8 using the telephone button, the application server sends the neighbor cell map identifier corresponding to the button 8 to the GIS server, requests the map information, and loads the company information through the same process as described above to the subscriber terminal. send.

On the other hand, the brief information of each company sent with the map is displayed by linking the location and the map of the map, when the user clicks on a particular part of the map on the terminal displays the information of the linked company on the terminal. In this case, the displayed form divides the screen into two windows, the left window displays map information on which businesses are displayed, and the right window displays detailed information about the clicked business. If two or more companies are duplicated at the click position, click and select a company through the submenu.

In the above description, it is described that all the company information of the region where the subscriber is located is transmitted. However, as described above, when the subscriber requests a specific business category (for example, a food business), only the corresponding information is transmitted and the specific company is transmitted. If you request only the relevant company information is transmitted.

As such, the subscriber may request a telephone connection or a company site connection while the map information and the company information are displayed on the subscriber terminal. Here, the telephone connection request is to enable a telephone call between the company and the subscriber, and the supplier site connection request is to connect with the company's publicity and reservation available site or the company's IP terminal.

When the subscriber makes a phone call connection request (106), the application server retrieves the phone number of the corresponding company, and transmits to the soft switch with the subscriber's phone number (107). The softswitch establishes a communication path (108) with the telephone number of the company and the subscriber's telephone number provided from the central server, so that the call can be made (109). When the call is terminated in the call state (110), the communication path is released (111), and when the subscriber requests the service termination (112), the data channel connected between the application server and the subscriber is released (113). After the subscriber terminates the call, he or she may continue to attempt to connect to the other entity on the map.

On the other hand, when the subscriber requests the connection with the company site by requesting detailed information rather than a telephone call connection (114), the application server requests the URL of the company from the company information database or the address for the SIP terminal (for example, sip). : 4205268888@sip.kt.co.kr) to provide a soft switch (115). Then, the soft switch establishes a communication path by connecting the subscriber's data channel and the company's site (116), through which the subscriber can obtain detailed information of the company and receive a service such as an internet reservation. When the data communication with the company site is completed, the soft switch releases the communication path (117, 118), and when the subscriber selects the end of the service, releases the data channel between the application server and the subscriber terminal (113).

Although the present invention has been described above based on the preferred embodiments, these embodiments are intended to illustrate rather than limit the present invention. It will be apparent to those skilled in the art that various changes, modifications, or adjustments to the above embodiments can be made without departing from the spirit of the present invention. Therefore, the protection scope of the present invention will be limited only by the appended claims, and should be construed as including all such changes, modifications or adjustments.

According to the present invention as described above in the soft-switch-based next-generation network by including the company information near the current location of the subscriber in the map information transmitted, and when the subscriber requests a call connection by connecting the call between the company and the subscriber immediately, Even if you visit an area that you are not familiar with, you can quickly find out the location of the company along with the information of the company you want, and the effect is that the companies can effectively and appropriately advertise their businesses.

Claims (5)

In the method of advertising and call connection in the next generation network having a GIS server, a GPS server, an application server capable of communicating with the subscriber terminal via a mobile communication network and a soft switch for call control, A first step of acquiring location information of the current subscriber when a request for the company information is received from the subscriber; Obtaining a cell map including the location of the subscriber using the location information of the subscriber; A third step of searching for a company requested by the subscriber from a database, displaying each company at a corresponding location on the cell map using the location information of the searched companies, and transmitting the information to the subscriber station together with brief information of each company; When a call connection request with a specific company is received from the subscriber, the telephone number of the specific company is retrieved from the database, and the telephone number of the specific company is provided to the soft switch along with the telephone number of the subscriber. A fourth step of forming; And A fifth step of receiving a detailed information request of a specific company from the subscriber, retrieving the site connection address of the specific company from the database, and providing the soft switch to the soft switch to establish a communication path between the subscriber terminal and the company terminal; Advertising and call connection method according to the current location of the subscriber in the next generation network comprising a. The method of claim 1, After performing the third step, when the subscriber requests the neighbor map of the cell map displayed on the terminal, the cell map identifier corresponding to the requested neighbor map is obtained, and the cell map corresponding to the obtained cell map identifier is obtained through the GIS server. And after receiving, searching for businesses having the obtained cell map identifier from the database, and displaying and searching the searched companies on the neighbor cell map. Advertising and call association method according to. The method according to claim 1 or 2, In the third step, when the subscriber requests all the company information of the neighboring area, the database is searched using the identifier of the cell map as a key, and the location information of the companies obtained as a result is obtained from the database and is displayed on the cell map. Advertising and call connection method according to the current location of the subscriber in the next generation network characterized in that the display. The method according to claim 1 or 2, In the third step, the brief information of the businesses is provided in link with the location of the map, so that when the subscriber clicks on the specific company, the brief information linked to the location information of the specific company is displayed. How to connect ads and calls according to the subscriber's current location. In a computer of the next generation network having a GIS server, a GPS server, an application server capable of communicating with a subscriber terminal via a mobile communication network, and a soft switch for call control, A first step of acquiring location information of the current subscriber when a request for the company information is received from the subscriber; Obtaining a cell map including the location of the subscriber using the location information of the subscriber; A third step of searching for a company requested by the subscriber from a database, displaying each company at a corresponding location on the cell map using the location information of the searched companies, and transmitting the information to the subscriber station together with brief information of each company; When a call connection request with a specific company is received from the subscriber, the telephone number of the specific company is retrieved from the database, and the telephone number of the specific company is provided to the soft switch along with the telephone number of the subscriber. A fourth step of forming; And A fifth step of receiving a detailed information request of a specific company from the subscriber, retrieving the site connection address of the specific company from the database, and providing the soft switch to the soft switch to establish a communication path between the subscriber terminal and the company terminal; A computer-readable recording medium having recorded thereon a program for executing the program.