KR100771642B1 - Local information provision service system and operation method for service provision of this system - Google Patents

Abstract

The present invention enables the information in a specific area to be provided through a mobile phone of a specific or unspecified user, and when the user wants information on a specific information in a specific area, the provision of the desired information is provided to the information provider in the corresponding area. It is to provide a method of providing local information so that it can be provided by.

To this end, the present invention specifies a predetermined range of each region as its service range, and receives at least one of information such as shops, businesses, real estate, and the like in the region, and various other information, to a user located in the region. A network of local content providers (CPs) for providing; Location information providing service, characterized in that the location of the terminal by the user to determine the location of the user continuously, and provides the location information of the identified network to the network of the local CP: Provide a system.

And continuously checking a preset terminal location to receive a service in the first operating method of the present invention using the system; When it is confirmed that the terminal enters a specific region through a pilot signal transmitted from the terminal, the specific information generated in the region is collected through a local CP established in this region, and the collected information is sent to the terminal. Steps to transmit: including providing.

In addition, the second operation method of the present invention using the system described above, the step of receiving the information of the unusual situation occurred in the area of the network of the local CP established in a specific area; Notifying the received information to a server network; Checking the IP of each terminal currently located in the region where the singular situation occurs; Acquiring information about the owner of each terminal identified; Confirming whether the acquired owner's information is subject to an unusual situation occurring in the region; If it is confirmed that the owner is subjected to an unusual situation occurred in the region, providing the information on the unusual situation to the terminal owned by the owner: provides.

And receiving a request for specific information in the entered area from a terminal owner entering the specific area by the third operating method of the present invention using the system; Confirming a current location of a terminal owner who requested the information; Retrieving information requested by the terminal owner by accessing a network of a local CP established in an area where the terminal owner is located; And transmitting the corresponding information acquired through the search to the corresponding terminal.

Local information service, network of local CP

Description

Service system for providing the local content and operation method for this system

1 is a schematic configuration diagram according to the present invention regional information providing service system

2 is a schematic configuration diagram showing a construction state of a regional information providing service system according to a first embodiment of the present invention;

3 is a flowchart schematically showing an operating method for providing a service of a regional information providing service system according to a first embodiment of the present invention;

4 is a schematic structural diagram showing a construction state of a regional information providing service system according to a second embodiment of the present invention;

5A and 5B are flowcharts schematically illustrating an operating method for providing a service of a regional information providing service system according to a second exemplary embodiment of the present invention.

6 is a schematic structural diagram showing a construction state of a regional information providing service system according to a third embodiment of the present invention;

7 is a flowchart schematically showing an operation method for providing a service of a regional information providing service system according to a third embodiment of the present invention.

8 is a flowchart schematically showing another embodiment of an operating method for providing a service of a regional information providing service system according to a third embodiment of the present invention.

9 is a schematic structural diagram showing a construction state of a regional information providing service system according to a fourth embodiment of the present invention;

10 is a flowchart schematically showing an operating method for providing a service of a regional information providing service system according to a fourth embodiment of the present invention.

Explanation of symbols for main parts of the drawings

110. Network of local CPs 210. Base stations

220. Network interlocking device 310. GPS

410. Server Network

The present invention relates to a service system using a mobile communication terminal and a method of operating the same, and in particular, to provide information in a specific region through a mobile phone of a specific or unspecified user, and to provide a user with a specific information in a specific region. If desired, the present invention relates to a service system and a method of operating the service so that provision of the desired information can be provided by an information provider in the region.

At present, due to the rapid development of the telecommunications industry, advertisements for specific companies are carried out online.

In particular, each store or company operated by a chain store method can upload advertisements for the corresponding companies on the Internet, thereby enabling them to run ads to all regions, thereby reducing overall advertising costs. In addition, the effect of advertising on the brand of the store or company can be obtained.

However, this advertising method has a problem that it is difficult to plan the event according to the characteristics of each region.

Accordingly, we are currently trying to solve the above-mentioned problems by posting the news of the events generated by the dealerships (chain stores) located in each region within the online homepage operated by the company, but this is also due to the lack of advertisement level. The situation is not great effect.

For this reason, conventionally, there has been a problem of additional advertising costs due to the use of methods such as leaflets for local advertisements or publication in local newspapers.

In addition, stores or companies in a specific region that do not operate in a chain store manner do not need global advertisements, but rather, it is more effective to perform advertisements for consumers within a short distance.

Accordingly, individual shops or businesses in the specific area also performed advertisements using postings on flyers and local newspapers.

In addition, from the point of view of consumers, advertisements of each store or company are often unnecessary, and when there is a need for such information due to a special case, many complaints are caused by the difficulty of searching for the information. I have no choice but to have it.

In particular, since the same information is sent not only to consumers located in the region but also to consumers located outside the region, the advertisements for each region may be spam-type information for consumers who do not need the information. There was only a problem.

In addition, a typical consumer is relatively easily in contact with information on products sold in various stores for the region where the consumer is located, or service information provided by various service providers.

On the other hand, when a consumer enters an area other than the location where he or she is located, information about current events (traffic conditions, local information), store (or business) information, and real estate information in the area is acquired. It's hard to do.

For example, if a consumer enters another region and accidentally becomes interested in the surrounding real estate (specific building), to obtain information about the real estate, visit the real estate agent in the region and obtain this information. I had to do it.

In addition, when you enter other areas due to travel or appointments and other circumstances, you may be restricted to the specific regulatory status of your location (no parking, state of one-way streets, bus lanes, etc.) and unspecified destinations within the area. 'S information (information from various shops and businesses), etc. was inaccurate.                         

Of course, at present, various types of information are provided using a wireless mobile communication network, which is only global information, and it is very difficult to search for and acquire information on a specific region, in particular, an unspecified location region of a consumer.

The present invention has been made to solve the above problems, and when the location of the user is changed, the area information providing method so that the information of the area corresponding to the changed location is provided in real time to the mobile phone of the location change user The purpose is to present.

In addition, the present invention is to provide a method for providing local information using a mobile to allow the information provider (CP) in the region to provide the region information to the user when the user wants the region information in a specific region. have.

According to an aspect of the present invention for achieving the above object, the system of the present invention designates a specific area range as a service range, so that information related to shops, businesses, real estate, etc. in the area belonging to the service range, and various other information. A local information provider (CP) that provides the received information to a terminal that is an information providing target identified from user information among user terminals located in or entering the service range after receiving at least one piece of information; ) network; And a location confirmation network that continuously checks the location of the user terminal and provides location information of the identified user terminal to the local CP network for use by the local CP network to deliver the received information to the user terminal. It is characterized by including a configuration.

In addition, according to the first operating method of the present invention using the above system, a specific area range is designated as a service range and a terminal that is an information providing target identified from user information among user terminals located in or entering the service range. A local information provider (CP) network for providing various types of information to the local information network; and a localization network for providing location information of the user terminal to the local CP network. A method for operating in a network, the method comprising: continuously checking the location of the target terminal by the location checking network; If it is determined that the target terminal enters the service range of the local CP network, confirming whether the terminal is the information providing target; And transmitting, by the regional CP network, collection information necessary for driving a vehicle in an area within the service range to the target terminal.

In addition, according to the second operating method of the present invention using the above system, a specific area range is designated as a service range and a terminal which is an information providing target identified from user information among user terminals located in or entering the service range. A local information provider (CP) network for providing various types of information to the local information network; and a localization network for providing location information of the user terminal to the local CP network. A method for operating in a local area, the method comprising: acquiring, by the regional CP network, information valid only within an area corresponding to the service range; Identifying an owner of the user terminal to which the acquired information is to be delivered; Checking the information on the owner to determine whether the owner is an object of providing information residing within the service range; And notifying the acquired information to the terminal identified as the information providing object.

In addition, according to the third operating method of the present invention using the above system, a specific area range is designated as a service range and a terminal that is an information providing target identified from user information among user terminals located in or entering the service range. A local information provider (CP) network for providing various types of information to the local information network; and a localization network for providing location information of the user terminal to the local CP network. An operation method for a method comprising: receiving, by the local CP network, specific situation information generated at a specific store or company in an area corresponding to the service range; Continuously checking a location of a terminal located within or entering the service range; Acquiring information about an owner of the terminal whose location is confirmed; Confirming the acquired owner information to determine whether the owner is to be provided with the unique situation information within the service range; The method may further include providing the unusual situation information to a terminal identified as the target for providing the unusual situation information.

Hereinafter, each embodiment according to the configuration and method of the present invention as described above will be described in more detail with reference to FIGS. 1 to 10.

First, Figure 1 is a block diagram schematically showing a local information providing service system according to the present invention.

That is, the local information providing service system of the present invention is largely composed of a network 110 of a local content provider (CP) and a positioning network for identifying the location of each user.

The network 110 of the CP designates each region (or within a predetermined region range) as its service providing range, so that information related to stores, businesses, houses, etc., located in the service providing range (ie, within the region) and its Various other area information is received, and the received information is constructed to be selectively provided to a user located within the service providing range. That is, as will be described later, in providing information to the user, only the appropriate information is provided after comparing and determining whether the user is a suitable object.

The positioning network is a base station 210 for a mobile communication service for receiving a pilot signal transmitted from a user's terminal to check the current location of the user, and a network interworking device for interworking the mobile communication service network with the Internet network. 220 is built. The positioning network is configured to continuously determine the location of the user (ie, the user terminal) and to transmit the identified location information of the user terminal to the network 110 of the local CP.

In this case, a conventional GPS (Global Positioning System) 310 and a location gateway (not shown) are used as an additional linking means for confirming the location of the user terminal. It is built in conjunction with an exchange of a mobile communication service provider.

In addition, the present invention suggests that the user's terminal is a device capable of requesting various information through the Internet, transmitting and receiving various messages, and displaying various images, and in particular, in the present invention, the device is mobile. Using as a phone is an example.

Hereinafter, a method of providing a service of the present invention regional information providing service system configured as described above will be described in each embodiment.

The first embodiment according to the present invention is to provide information on various traffic conditions generated in the region to each client (client) entering into the region through the network 110 of the CP of each region It suggests how to operate the provided service system.

Referring to the schematic configuration diagram of FIG. 2 and the flowchart of FIG. 3 showing an embodiment thereof, it will be described below in detail.

First, the base station continuously uses the current position of the client by using the current pilot signal generated from the mobile phone of the client preset to receive each service and the latitude and longitude data transmitted from the Global Positioning System (GPS) satellite. Check it.

In this state, when the client enters another region by using the vehicle owned by the client, the base station notifies the CP network 110 of the region where the client enters to indicate that the client has entered the region.

Accordingly, the network 110 of the regional CP collects each piece of information necessary for driving the vehicle in the region and transmits the information to the mobile phone of the client entering the region.

At this time, the process of transmitting the information to the mobile phone of the client is performed by using the IP of the mobile phone that the client is set to receive the service.

Each information necessary for driving a vehicle in the region is at least one of vehicle restriction information valid only in the region, current traffic conditions of the region, information on each road, and the current situation of each road. One piece of information.

In the above description, the vehicle restriction information refers to information that is implemented only in the region such as a two-part vehicle, a ten-part vehicle, and a restricted vehicle when passing a bridge.

In the above, the current traffic situation of the region refers to information such as traffic control situation of a specific neighborhood due to an accident, event or construction.

The information on each road refers to information on road regulations such as information on a parking or stop area at a specific location, one-way location, maximum / minimum driving speed, and the like.

The information provided as described above may be simply displayed as text on the client's mobile phone, but it is more preferable to additionally display a map or the like for confirming the information more clearly.

The service according to the first embodiment of the present invention as described above may be usefully used when a client residing in one city enters another city by using a personal vehicle.

In particular, using the first embodiment of the present invention can be useful information providing service to the driver (client) by being able to check the maximum / minimum driving speed of the highway located in the area on the highway in real time.

If the user does not set the service to be provided in advance, it is possible to provide the service as described above, which continuously receives the pilot signals transmitted from various terminals entering the region through the base station 210 in the specific region. It is possible by checking.

On the other hand, the second embodiment according to the present invention proposes a method of operating a local information providing service system that can be informed via the mobile phone of the local people (local people), etc. necessary information in a particular area.

Referring to the schematic configuration diagram of FIG. 4 and the flowchart of FIG. 5 showing an embodiment thereof, it will be described in more detail as follows.

First, the network 110 of each regional CP continuously checks information on various situation occurrences valid only within the corresponding region.                     

In this case, the above various situations are any one of situations such as singularity, power failure, anti-community, civil defense, various disasters that are valid only in the area, or occurrence of each notification details to be notified to the local people from the government office. In other words, it is desirable to be able to perform the acquisition of each of the above information mainly through the network of the public office.

In addition, the network of the local CP may be constructed by a separate service provider, or may be constructed as a network such as the government office.

In this state, when any one of the above situations occurs, the information on the situation is notified to the network 110 of the local CP.

In addition, the network 110 of the area CP notified of the above information performs owner verification of each terminal (particularly, a mobile phone or a digital TV) located in the corresponding area.

At this time, the owner confirmation of each terminal can accurately confirm that the owner is the local people by confirming the owner information (address) of the terminal through the mobile network operator having a base station 210 in the region.

That is, the information about the owner of each terminal identified by the base station 210 is acquired through the network of the network having the base station 210 and notified to the local people by notifying the network 110 of the local CP. You can do it.

At this time, it is natural that a thorough management is required so that the leakage can be prevented except for information (particularly, personal matters) necessary for the determination of the local residents of the owner.                     

Of course, not only the local people can be confirmed through the above process, but also the mobile phone of the local people in the state of receiving information on the local people (objects to be informed of the information) in advance as shown in the flowchart of FIG. 5B. Receiving and reviewing pilot signals makes it possible to distinguish them from other locals in the area.

And, if the identification of the owner is completed by the above process, to obtain the IP of the terminal for the local people.

In this state, the network 110 of the regional CP transmits information on each situation of the region previously informed to the corresponding IP.

Therefore, the owner of the terminal acquires the information on the current situation and the various notification details of the area through the respective terminal.

As a result, the service method using the second embodiment according to the present invention has an advantage of easily notifying each content to be notified to local people in the corresponding area through the network 110 of the local CP.

On the other hand, according to the third embodiment of the present invention, the network 110 of the regional CP constructed in a specific region receives information of an unusual situation generated in a specific store or company in the region and receives the information on the specific situation of each terminal located in the region. It is suggested that the owner can notify the target terminal only.

Referring to the schematic configuration diagram of FIG. 6 and the flowchart of FIG. 7 showing an embodiment thereof, the following description will be made.

First, the network 110 of the regional CP built in a specific region continuously checks the information of the unusual situation occurring in each shop or each company in the region.

In this case, the singular situation may be a special event (normal surprise event) that is performed by a specific store or company located within a range in which the network 110 of the corresponding CP provides a service.

In such a state, when a service is requested to the network 110 of a CP located in a corresponding area in order to perform a special event in each shop or each company, the network of the CP receives the service request.

At this time, the contents transmitted from the specific store or the specific company in the region to the network 110 of the local CP becomes the contents of the event, event target information, and the like.

For example, if you want to carry out an event for a surprise sale (e.g. 50% sale at OO store from 2 o'clock to 3 o'clock today) or offer a prize at a store of a brand, the store's location, name and event Information about the content, gender and age of the event target is transmitted to the network 110 of the regional CP located in the corresponding region.

In this process, the network 110 of the local CP receives the service requested by the specific brand store, and checks the pilot signal of each terminal currently located in the area where the event is generated using the received information.

When owner information of the corresponding terminal is acquired through the pilot signal of each terminal, the terminal determines whether the terminal information is suitable for the event object presented by the store based on the owner information.

For example, if the request from the store targets a woman in her teens to 20s, the local CP's network matches the age and gender of each terminal owner's government acquired through user inquiry using the pilot signal of the terminal. The terminal IP of the subject is classified separately.

Subsequently, the network 110 of the local CP completes the work by notifying the event subjects of the event event, the location and name of the store, etc. to the corresponding event persons through the IPs of the terminals classified as described above.

At this time, the location of the store may be simply made of text, but it is preferable to further improve the attracting rate for the event target by displaying the current event target and the store's position in a map format. Do.

However, the third embodiment of the present invention is not necessarily limited to the above-described example.

That is, in order to further improve the responsiveness of the event to each store or company, the owner of each terminal who has been notified of the contents while the notification of the event is made may participate in the event directly through the terminal.

This is not an advertisement method for notifying only the general sale details, but an owner of the corresponding terminal receiving the notification of the event performs an acknowledgment (generally, a recall function of the mobile communication terminal). It may be possible to have an automatic prize draw for the owner.

Such a method is particularly suitable for use in providing events such as giveaways in department stores.                     

For example, if a department store located within a certain area has a response to the event occurrence notification for a predetermined time, the lottery can be immediately informed by drawing a lottery to improve customer attraction. will be.

At this time, the lottery method for the respondents is to obtain the telephone number of the event participants received through the recall, give each prize number for the obtained telephone number, and the given prize number and preset The prize winning numbers are compared (or randomly drawn) to determine whether to win immediately and to re-send the contents to the terminal of the event participant.

An operation process for its service is shown in the flowchart of FIG. 8.

However, the drawing method is not necessarily limited to the above-described method, and various methods may be made.

As a result, according to the third embodiment of the present invention, it is possible to improve the rate of attracting customers to the company through an advertisement in accordance with the notification of the contents of the event proceeding from each company in the region to each owner of the terminal currently located in the specific region. do.

In other words, even if the customers in other regions are notified of the occurrence of various events as described above, only the customers who are currently located in the specific area in which the business is located, considering that the effect of the direct visitation is minimal. Providing profits from participation in the advertisements and events can further enhance the attraction of customers.                     

On the other hand, according to the fourth embodiment of the present invention, when a client entering another region wants to know specific information in the entered region, the provision of the desired information is provided through the CP network 110 of the region where the client is located. Present what has been done.

To this end, the regional information providing service system of the present invention is associated with the network 110 of each regional CP, and associated with the base station 210 for identifying the location of each mobile phone, through the mobile phone of each client through the Internet The server network 410 that performs the reception according to the information request is further included and presented.

Such a configuration requires enormous storage space for a server network on a typical Internet to store detailed information of each region, and a huge human and physical resource for the server network to manage detailed information of all regions. It is difficult to provide accurate information service for all information that client wants.

In order to solve the client's dissatisfaction, the server network 410 simply serves as a relay, and the actual information is managed by the network 110 of each local CP.

This is because the network 110 of the regional CP established in the region has the most detailed and much information about the region where the client requests the information.

In the conventional conventional information retrieval method, after the client accesses the server network 410, the corresponding information is obtained through the order of the region where the desired information is located, the name of the desired information in the region, and the details of the information. Considering that there is a problem of performing a complicated process that needs to be obtained, in the fourth embodiment of the present invention, simply inputting desired information as a state located in a corresponding region, the corresponding information of the corresponding region can be obtained.

Hereinafter, the process of providing a service using the above configuration will be described in more detail with reference to the configuration diagram of FIG. 9 and the flowchart of FIG. 10.

First, if a client in another region who does not know the information about a specific region accidentally wants to know specific information in the region during the course of passing through the specific region, he or she may use his terminal (usually a mobile phone) on the Internet. Connect.

In this state, when the request information is input to the server network 410 that provides the service, the server network receives the information and checks the region where the client is located.

This is possible by identifying the base station 210 of the location where the client is currently talking over a channel connected to the client's mobile phone.

When the location of the client is confirmed, the client 110 searches the network 110 of the local CP for the region where the client is located, and transmits the information requested by the client to the network 110 of the local CP. The terminal of the requesting client is connected to the network 110 of the local CP.

Thereafter, the network 110 of the local CP retrieves the requested information of the corresponding client and acquires the information, and informs the terminal of the client of the acquired information, thereby easily acquiring the information. You can do it.

For example, when a client requests information about a specific property located in this region while passing through a specific region, the request information and the location information of the client through a server network may be used for the CP network 110 of the region where the client is located. Network 110 of the local CP, which has received each piece of information, provides the user's terminal with property information, real estate structure, and the like, for the real estate requested by the client.

According to the configuration and operation method of the regional information providing service system according to the fourth embodiment of the present invention, each client can obtain accurate information, and the server network can obtain various kinds of information. The load for provision can be reduced as much as possible, and the management benefits from the simple management system can be obtained.

On the other hand, the server network presented in the fourth embodiment of the present invention is not necessarily required.

That is, when an information request is made from a client, a base station of a corresponding area receiving a signal for the request information is exchanged through an exchange (not shown) associated with a network interworking device 220 for interworking with a mobile network and an internet network. The above-described server network does not need to be particularly required when serving to direct the request information to the network of the regional CP for the corresponding region.                     

Of course, in the above, the network interworking device is not included in the exchange, and may be separately constructed.

As described above, the regional information providing service system and the operation method for providing the service of the system may have various effects as follows.

First, when a client residing in a city enters another city by using a personal vehicle, various information necessary for driving the vehicle, such as main traffic information and road information, can be automatically acquired. Satisfaction can be improved.

Second, if there are any notices that need to be notified to the local people in the local area, the local CP network automatically checks them and notifies the local residents in the local area to notify the contents of the various notices. There is an effect that the effort for can be reduced.

Third, each company in a particular area has an effect of improving the efficiency of attracting customers by advertising each company through a terminal to each customer target currently located (entry) in the area.

In addition, the customer can smoothly select the shopping to be performed by receiving an advertisement from each company in the region where he is currently located without any special movement, as well as gain additional benefits through events provided by the company. There is.

Fourth, the client can obtain the required information accurately, thereby obtaining the satisfaction of the service, and the system providing the service can reduce the load caused by the system operation for providing various information as much as possible. The management benefits from a simple management system are effective.

Claims (19)

By designating a specific area range as a service range, at least one of information related to shops, businesses, real estate, etc. and other various information in the area belonging to the service range is received and located within or within the service range. A local content provider (CP) network for providing the received information to a terminal that is the information providing target identified from the user information among the entering user terminals; And a location network for continuously checking the location of the user terminal and providing the location information of the identified user terminal to the local CP network for use by the local CP network to deliver the received information to the user terminal. Local information providing service system, characterized in that configured to. The system of claim 1, wherein the location network is: A base station for a mobile communication service for receiving a pilot signal transmitted from the user terminal to check a current position of the user terminal; And a network interworking device for interworking the network of the mobile communication service with the internet network. The method of claim 1, And a server network for receiving a variety of information requested from other user terminals and transferring the input request information to a CP network of a region where the user terminal is located. The system of claim 1, wherein the user terminal is a mobile phone capable of requesting various information through the Internet, receiving various messages, and displaying various images. CP (Content Provider Network) which provides a variety of information to a terminal to be provided for information identified from user information among user terminals located in or entering the service range by designating a specific area range as a service range. In the operating method for providing the regional information of the regional information providing service system comprising a location network for providing location information of the user terminal to the regional CP network, Continuously checking the location of the target terminal by the location checking network; If it is determined that the target terminal enters the service range of the local CP network, confirming whether the terminal is the information providing target; And transmitting, by the regional CP network, collection information necessary for driving the vehicle in an area within the service range to the target terminal. The method of claim 5, wherein the collection information includes at least one of information valid only in an area within the service range, information on current traffic conditions, road laws, and situations. Operation method for service provision of service system. CP (Content Provider Network) which provides a variety of information to a terminal to be provided for information identified from user information among user terminals located in or entering the service range by designating a specific area range as a service range. In the operating method for providing the regional information of the regional information providing service system comprising a location network for providing location information of the user terminal to the regional CP network, Acquiring, by the local CP network, information valid only within an area corresponding to the service range; Identifying an owner of the user terminal to which the acquired information is to be delivered; Checking the information on the owner to determine whether the owner is an object of providing information residing within the service range; And notifying the acquired information to the terminal identified as the information providing target. 8. The method of claim 7, wherein the valid information includes any one of information, such as singularity, power failure, neighborhood association, civil defense, various disasters, various notices that a public office must notify local people, The determination of whether the information is provided is performed by comparing information about the terminals of local residents living in the area corresponding to the service range with owner information of the user terminals currently located in or entering the service range. An operating method for providing a service of a local information providing service system, characterized in that. According to claim 7, In order to obtain the valid information, the local CP network is connected to the network of the government office with the area corresponding to the service area jurisdiction to continuously check whether or not notifications for various local people have occurred. And acquiring a corresponding notice content when the notification is generated. CP (Content Provider Network) which provides a variety of information to a terminal to be provided for information identified from user information among user terminals located in or entering the service range by designating a specific area range as a service range. In the operating method for providing the regional information of the regional information providing service system comprising a location network for providing location information of the user terminal to the regional CP network, Receiving, by the local CP network, unique situation information generated at a specific store or company in an area corresponding to the service range; Continuously checking a location of a terminal located within or entering the service range; Acquiring information about an owner of the terminal whose location is confirmed; Confirming the acquired owner information to determine whether the owner is to be provided with the unique situation information within the service range; And providing the unusual situation information to a terminal identified as the target for providing the unusual situation information. The service of the local information providing service system of claim 10, wherein the singular situation information includes information about an event occurrence, event contents, and event target of a specific store or company in a region corresponding to the service range. Operating method for providing. delete delete delete delete delete delete delete delete

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