KR100632930B1 - Real-time information service system and method for broadcasting derivatives - Google Patents

Abstract

The present invention relates to a system and method for providing a real-time information service for a broadcast derivative product that is being broadcast. The broadcast receiving apparatus of a user who receives a broadcast signal outputs a broadcast program and an online code on a channel selected by the user to watch the broadcast ( Or listening) input or select the exposed online code to a wired or wireless Internet terminal, thereby connecting the Internet terminal to a web server matching the online code, and the web server accessing the Internet terminal. After the time and the online code are known, the access time and the information of the broadcast derivative product corresponding to the online code are retrieved from a database (the information of the broadcast derivative product in which the broadcast channel and the broadcast time are synchronized is stored in the information of the broadcasting program). Information on the found broadcast derivative product is provided to the Internet terminal.

According to an embodiment of the present invention, the present invention does not have to perform the task of exposing the corresponding code for each music file in order to provide the information of the broadcast derivative product, and the user wants the broadcast derivative simply by using a simple specific code. Provides information and / or purchases about the product.

During broadcasting, broadcasting derivatives, online code, access time, synchronization

Description

System and method for providing real-time information on broadcasting derivative products in broadcasting {Method and system for providing information of broadcasting relation product on the air}

1 is a schematic conceptual diagram showing a real-time information providing service method for a broadcast derivative product in broadcasting according to an embodiment of the present invention.

2 is a schematic diagram of a real-time information providing service method for a broadcast derivative product in broadcasting according to an embodiment of the present invention.

Figure 3 is a block diagram of a broadcast derivative product providing system according to an embodiment of the present invention.

Figure 4 is a flow chart showing a real-time information providing service method for the broadcast derivative product on the air in accordance with an embodiment of the present invention.

5 is an operation flowchart of a broadcast derivative product providing system according to an embodiment of the present invention.

The present invention relates to a method for providing information of a broadcast derivative product, and more particularly, a real-time information providing service for a broadcast derivative product that allows a viewer or listener to purchase in real time the broadcast derivative product exposed through the broadcast. It's about how.

Here, the broadcast derivative product refers to both an intangible product or a type of product exposed to a broadcast through a broadcast receiving device such as a TV, a radio, a digital multimedia broadcasting (DMB) terminal, a mobile phone, a computer, or a PDA. For example, in the case of TV, music flowing out while watching the TV is an intangible product, and ornaments worn by the actors, costumes, or the surrounding props correspond to the type of product.

Due to the development of the Internet and broadcasting technology, it is possible to watch or listen to broadcasts in real time anytime and anywhere using Internet terminals, mobile phones, DBM terminals, as well as TV or radio. With the construction of such a broadcasting environment, broadcasting has further strengthened its role as an advertising medium as well as a medium of information transmission and entertainment.

Currently, the method of advertising through broadcasting is to create an advertising program and broadcast it to users through broadcast, and an announcer may refer to a product or company during the broadcast and advertise. In addition, as another method of using broadcasting, as disclosed in Korean Patent No. 387124, a specific code is assigned to each music file to expose the specific code during broadcasting of a music file, and a listener who is listening to music through the broadcasting receives a specific code. Upon checking and accessing the Internet through a specific code, a method of downloading digital data of a corresponding music file matching a specific code to a listener is provided.

However, in the method of 381724, a different code is to be given to each music file one by one, and the code corresponding to the music file to be broadcasted is broadcast. In addition, in order to give different codes to different types of music files, a huge number of music files must be used, and thus, a long code must be used. Therefore, a user has to enter a complicated numeric code of seven or more digits one by one.

While watching or listening to a broadcast, a user may feel a desire to purchase a broadcast derivative product exposed through the broadcast. The broadcast derivatives are classified into topic information derivatives, performer information derivatives, sound information derivatives, video information derivatives, prop information derivatives, and other derivatives.

Thematic information derivatives are sub-topics of the program and tangible or intangible commodities related to the subject. Performer information derivatives are tangible and intangible commodities related to the performer, such as the name and profile of the performer. Acoustic information derivatives are songs, background music, and sound effects of singers embedded in the program, and visual information derivatives are tangible or intangible products related to the place where the broadcast was filmed or a set or stage device. Clothing or accessories, bags, shoes, etc. In addition to the above-mentioned derivatives, other derivatives are other information necessary for broadcasting, and for example, various products, electronic products, furniture, etc., which are suitable for video information derivatives.

An object of the present invention is to provide the user with the information of the above-mentioned broadcast derivative products. In more detail, an object of the present invention is to identify a broadcast derivative product that a user is currently watching (or listening to) and provide broadcast derivative product information by a simple input of a user.

Broadcasting stations that provide broadcast information include terrestrial broadcasting stations, internet broadcasting stations, cable broadcasting stations, satellite broadcasting stations, and radio broadcasting stations. Each broadcasting station provides different broadcasting programs through a plurality of channels. In response to the broadcast signal of each broadcasting station, a broadcasting receiver is provided on the user side. The broadcast receiving apparatus has a broadcast frequency that can be received according to the model of the apparatus. The type includes a general TV, a digital TV, a two-way digital TV, a mobile phone, a computer, a PDA, a satellite receiving terminal, and a satellite DBM terminal.

A user may view (or listen to) a broadcast signal transmitted from one or more broadcasting stations according to the type of his or her broadcast receiving device, and the number of available channels for viewing (or listening) is about ten to as many as one hundred.

As a result, in order to provide information on broadcast derivative products required by a user who is listening to or watching a broadcast, the user must grasp a channel that is currently being watched (or listened to) and program information currently being broadcast from the channel. It is necessary to grasp what is a broadcast derivative product related to, and the broadcast derivative product provided by the present invention is composed of a much larger type than the conventional one which provides only a music file, but a short unique code must be used.

The present invention utilizes a unique code that allows a user to identify the broadcast channel being watched or listened to and to access an Internet server providing information of the broadcast derivative product. Since the unique code of the present invention has an online access function, hereinafter referred to as online code.

There are as many online codes as the number of all channels provided by each broadcasting station, and they are included in the same form in all broadcasting programs broadcasting in a specific channel. In this case, it is preferable that the online code has a different display form in consideration of the type of the broadcast receiving apparatus and the type of the user terminal connected to the Internet server.

The present invention utilizes a time point, that is, an access time, when accessing the Internet server through an online code so as to identify a program currently being broadcast in a broadcast channel identified through an online code. In addition, the broadcast derivative product synchronized with the broadcast program at the time of viewing or listening to the user is stored in the Internet server, so that the broadcast program and the broadcast derivative product synchronized with the broadcast program at the same time can be identified through the access time. .

As a result, the present invention for achieving the above object is a broadcast programming information server for receiving information of a broadcast programming program for each channel from a broadcasting station; A broadcast derivative product DB server configured to store information on broadcast derivative products corresponding to the information of the broadcast programming program for each channel; A broadcast synchronization server for synchronizing the information of the broadcast programming program for each channel and the information of the broadcast derivative product stored in the broadcast listing information server and the broadcast derivative product DB server based on the channel information and the broadcast time; A content providing server providing information of a broadcast derivative product to a user terminal; And an IP address matched with an online code, and when the user terminal connects through the online code, grasps the access time between the online code and the user terminal and supplies a broadcast derivative product corresponding to the online code and the access time. And a web server for identifying through the broadcast synchronization server and providing the broadcast derivative product through the content providing server, wherein the online code is used as identification information of the broadcast channel and access information of the web server. Provides a real-time information providing service system for a broadcast derivative product on the air, characterized in that different for each channel of.

The present invention provides a first step of outputting a broadcast program and an online code in a channel selected by a user by a broadcast receiving apparatus of a user receiving a broadcast signal; A second step of inputting or selecting the online code in a user's Internet terminal; A third step of connecting the internet terminal to a web server matching the online code; A fourth step of identifying, by the web server, the access time of the Internet terminal and the online code; The fifth step of the web server retrieving the information of the broadcast derivative product corresponding to the access time and the online code from a database in which the information of the broadcast derivative product in which the broadcast channel and the broadcast time are synchronized are stored in the information of the broadcast programming program; And the web server providing the searched broadcast derivative product information to the Internet terminal, wherein the online code is used as identification information of the broadcast channel and access information of the web server. It provides a real-time information providing service method for the broadcast derivative products on the air, characterized in that different for each channel.

Hereinafter, exemplary embodiments of the present invention will be described with reference to the accompanying drawings. 1 is a schematic conceptual view showing a real-time information providing service method for a broadcast derivative product broadcasting according to an embodiment of the present invention, Figure 2 is a real-time information providing service for a broadcast derivative product broadcasting according to an embodiment of the present invention Schematic of the method.

The terrestrial broadcasting station 100, such as the terrestrial broadcasting station 110, the Internet broadcasting station 120, the cable broadcasting station 130, the satellite broadcasting station 140, and the radio broadcasting station 150, is a terrestrial broadcasting, cable broadcasting, satellite broadcasting, digital broadcasting, and terrestrial DBM. Broadcast signals such as satellite DMB, Internet broadcasting, and radio broadcasting. At this time, each broadcasting station transmits one or more online codes by including them in the broadcasting signal.

 The user side includes a broadcast receiving device 300, and receives a broadcast signal corresponding to the type of the broadcast receiving device 300 to expose the broadcast program and the online code to the user (S1). When the broadcast program and the online code are exposed through the broadcast receiving device 300, the user inputs the online code to the user's Internet terminal and accesses the Internet server (S2).

Here, the internet server providing the broadcast derivative product is a part of the configuration included in the real-time broadcast derivative product providing system 200 (hereinafter, referred to as a 'broadcast derivative product providing system') of the present invention.

When the broadcast derivative product providing system 200 receives the online code from the user terminal, the broadcast derivative product identifies the broadcast derivative product corresponding to the online code and the access time, and matches the identified broadcast derivative product to the model of the user terminal and the type of the broadcast derivative product. It is provided in the form of data (S3). As a result, the user terminal exposes information on the broadcast derivative product provided by the broadcast derivatives providing system 200 (S4).

Data types of the broadcast derivative products exposed in the S4 process are text, web pages, still images, video downloading, video streaming, sound downloading, sound streaming, real-time broadcasting, and spot product shopping.

After the information of the broadcast derivative product is exposed to the user through the S4 process, when the user selects the exposed broadcast derivative product, the broadcast derivative product providing system 200 provides detailed information on the corresponding broadcast derivative product, or Providing a service item or providing a sale service (S5).

Hereinafter, with reference to FIG. 3, a real-time information providing system for a broadcast derivative product in broadcast, that is, a broadcast derivative product providing system according to an embodiment of the present invention will be described. 3 is a block diagram of a broadcast derivative product providing system according to an embodiment of the present invention.

As shown in FIG. 3, the broadcast derivative product providing system 200 includes a broadcast scheduling information server 210, a broadcast derivative product DB server 220, a broadcast synchronization server 230, and a content D / L (download) server ( 240, a VOD S / T (Streaming) server 250, a VOD D / L server 260, a shopping server 270, and a web server 280.

The broadcasting program information server 210 receives and stores detailed information of broadcasting program for each channel provided by each broadcasting station 100, and the broadcast derivative product DB server 220 is provided with the detailed information of the broadcasting program for each channel. The information of the corresponding broadcast derivative product is stored according to a user input. At this time, the information of the broadcast derivative product input includes time information, which preferably corresponds to the broadcast time when the broadcast derivative product is exposed through the broadcast.

Here, the detailed information of the broadcast program includes channel information, program information, theme information, performer information, sound information, video information, prop information, time information, and other information. The channel information is the name of the channel, the program information is the program name, the subject information is the theme of each subunit of the program, the performer information is the name of the performer, the sound information is a singer's song, background music, sound effects, image information is taken It is a place or a shooting set, the prop information is clothes, accessories, various products, and other information is information about special products necessary for broadcasting in addition to the above information, and the time information is a time (ie, broadcasting) when each of the above-mentioned information is transmitted from the broadcasting station. Time).

 The broadcast synchronization server 230 stores channel information (or online code) of information on a broadcast programming program for each channel stored in the broadcast listing information server 210 and the broadcast derivative product DB server 220 and corresponding broadcast derivative products. And the broadcast derivatives are synchronized with the information of the broadcast program based on the time and time information, and the synchronized information is converted into the content D / L server 240, the VOD S / T server 250, and the VOD D / The broadcast derivative products are arranged to enable linkage to each server by dividing into the L server 250 and the shopping server 270.

The content D / L server 240 performs a function of downloading a broadcast derivative product, the VOD S / T server 250 performs a function of streaming (playing) a video product among broadcast derivative products, The VOD D / L server 250 performs a function of downloading a video product of a broadcast derivative product, and the shopping server 270 performs a shopping function of selling or / and purchasing a spot product of the broadcast derivative product. The purchase service of the shopping server 270 is based on normal electronic commerce technology. The operation of the content D / L server 240, the VOD S / T server 250, the VOD D / L server 260, and the shopping server 270 is controlled by the web server 280.

The web server 280 grasps the time when the Internet terminal 310 is connected and the online code received from the Internet terminal, and displays the broadcast channel, the program currently being broadcast on the channel, and the current time (access time) when the program is being broadcast. The synchronized broadcast derivative product is provided to the user terminal 310 according to the type of the user terminal 310, that is, the received online code.

Hereinafter, a method of providing real-time information on a broadcast derivative product in broadcasting according to an embodiment of the present invention will be described with reference to FIG. 4. 4 is a flowchart illustrating a real-time information providing service method for a broadcast derivative product in broadcasting according to an embodiment of the present invention.

Each broadcast station 100 transmits one or more online codes by including them in a broadcast signal when transmitting a broadcast signal for each channel (S401), and the broadcast signal for each channel is received by the broadcast receiving device 300 (S402). When the channel is selected, the broadcast receiving device 300 tunes the broadcast signal of the channel selected by the user and exposes it to the user (S403). In this case, the exposure of the online code is always exposed as a caption of each broadcasting screen in the case of an audiovisual exposure through a screen, and is exposed through the guidance of an announcer or a host in the case of an auditory exposure through a speaker.

Here, the online code has a variety of forms in consideration of the type of the broadcast receiving device 300 and the connection to the Internet server, and because of the various forms, the present invention exposes different types of online codes to the user at the same time. Free internet access

Examples of the form of the online code include a hot number, a Uniform Resource Locator (URL), and a bidirectional function button (or online hotkey button) information.

Hot numbers are in the form of numbers, letters, special characters, or a combination thereof, such as ** 27 or ** 28, # * 25, and are used for Internet terminals capable of entering numbers and letters. In particular, it is preferable to be used in wireless Internet terminals such as PDAs, mobile phones and DMB terminals connected to an Internet server through a wireless data network. The URL is an address of a web page in which information of a specific broadcast derivative is recorded in an Internet server providing information of a broadcast derivative product, and is preferably used for a wired Internet terminal such as a computer that accesses the Internet through a wired network. The bidirectional function button information and the online code hotkey button information are information for instructing or manipulating a button specifically provided (or set) in a corresponding user terminal for the present invention. It is connected to the corresponding internet server. The user terminal on which the interactive function button information is displayed includes a two-way digital TV and a DMB terminal.

As described above, when a desired broadcast derivative product comes out through a screen or a speaker while an online code is exposed while watching or listening to a broadcast through the broadcast receiving device 300, the user is currently watching (or viewing) his or her Internet terminal 310. Listen to the web code 280 to enter or select the online code to be exposed (S404). Here, the user's Internet terminal may be a broadcast receiving device capable of receiving broadcast signals and accessing the Internet, and may be a mobile phone, a PDA, a computer, or the like. In the case of a broadcast receiving apparatus capable of accessing the Internet, it is preferable that a corresponding bidirectional function button (or an online code hotkey button) is provided (set).

When the online code 310 is input or selected, the user's Internet terminal 310 accesses the corresponding communication network according to the data communication standard set in the terminal and requests access to the web server 280 to access the web server 280 (S405). At this time, the Internet terminal 310 provides an online code to the web server 280.

When the web server 280 receives the online code from the user terminal 310, the web server 280 determines the time (access time) of receiving the online code. The broadcasting channel is determined by applying the online code to the set online code table for each channel, and the broadcasting time (or broadcasting transmission time) is determined through the access time. When the broadcast channel and the broadcast time are identified as described above, the web server 280 searches for the broadcast derivative product having the same broadcast channel and broadcast time in the synchronized broadcast derivative product information stored in the broadcast synchronization server 230 (S406). In the present invention, it is possible to search for a broadcast derivative using an online code instead of a broadcast channel.

When the information of the broadcast derivative products is found through the search process (S406), the web server 280 sends the information of the broadcast derivative products to the corresponding server (240 of 260) according to the link arrangement to each server (240 to 260). In operation S407, the corresponding server 240 to 260 downloads or streams information on the broadcast derivative product to the user terminal 310.

When the user terminal 310 receives the information of the broadcast derivative product through the process (S407), the user terminal 310 outputs the information on the screen so that the user checks specific information on the broadcast derivative product currently being viewed (or listened to) by the user (Fig. 2, S4).

When the user checks the information of the broadcast derivative product through his terminal 310 and feels a purchase desire, the user requests a purchase by selecting a desired purchase service or a purchase item with a direction key or a mouse or using a specific hot key (S408). When such a purchase request occurs, the web server 280 notifies the user of the purchase request by providing the information of the broadcast derivative product to the shopping server 270. Accordingly, the shopping server 270 performs a purchase procedure according to the electronic commerce method with the user terminal 310 to the user terminal so that the broadcast derivative product desired by the user is sold to the user (S409).

Hereinafter, an operation in the broadcast derivative product providing system will be described with reference to FIG. 5. 5 is an operation flowchart of a broadcast derivative product providing system according to an embodiment of the present invention.

The broadcast listing information server 210 of the broadcast derivative product providing system 200 receives detailed information of a broadcast programming program for each channel from each broadcasting station 110 to 150 (S501). At this time, the detailed information of the broadcast programming provided by the broadcasting station is provided to the broadcast programming information server 210 before the broadcast signal is actually transmitted. The broadcast listing information server 210 notifies the synchronization server 230 of receiving information when receiving detailed information of a channel-specific broadcast programming program.

When the detailed information of the channel programming program for each channel is received as described above, the service provider determines what kind of broadcasting derivative products to provide to the user through the detailed information of the channel programming program for each channel, and accordingly the information of the broadcast derivative product It is input to the broadcast derivative product DB server 220 (S502). The broadcast derivative product DB server 220 informs the broadcast synchronization server 230 of the information input when the information on the broadcast derivative product is input.

When the broadcast synchronization server 230 receives each piece of information from the broadcasting schedule information server 210 and the broadcast derivative product DB server 220, the broadcast synchronization product 230 uses the unique channel information and time information identified through the online code to obtain the broadcast derivative product. Synchronize to the broadcast schedule information (S503).

The synchronization process (S503) will be described in more detail. First, a DTS (Data Transfer Service) of a SQL server is packaged between the broadcast listing information server 210 and the broadcast derivative product DB server 220. Here, the DTS is a program module that searches the two servers 210 and 220 using the online code and the access time entered by the user as a keyword, and shows the result value. The DTS package means that the program module is a broadcast synchronization server ( Resident at 230) to be ready to operate at all times.

The packaged DTS is registered in the JOB program module of the broadcast synchronization server 230 to enable automatic execution every second. Here, JOB program module refers to a scheduling program module for automatic execution. Then, through the packaged DTS registered in the JOB program module, the broadcast synchronization server 230 is set to automatically execute a synchronization task every time of broadcast transmission seconds.

The broadcast synchronization server 230 set as described above receives an online code (or a broadcast channel) from a SQL server when the broadcasting schedule information is received by the broadcasting schedule information server 210 and a broadcast derivative product corresponding thereto is input to the DB server 220. Information) and access time (broadcast time) to synchronize the broadcast derivative program to the program.

After the synchronization is completed, the broadcast synchronization server 230 determines the type of broadcast derivative products, that is, whether it is text or download video, streaming video, or image (S504), and classify by the shape identified as such broadcast Link placement is placed on a server (one of 240 to 260) that processes derivatives (S505).

As described above, when the user interface 310 is connected in the state of synchronization with the broadcast derivative products (S506), the web server 280 grasps the online code (or broadcast channel) and the access time (S507), After searching for a broadcast derivative product by using (S508), the broadcast derivative product is provided to the user terminal 310 in accordance with the form (S509).

According to the above-described embodiment of the present invention, the broadcast derivative product corresponding to the online code and the access time may be one or more. In this case, the web server 280 of the present invention provides the user terminal with the list information of the broadcast derivative product, requests the user to select a desired broadcast derivative product, and then provides the user with information about the broadcast derivative product selected by the user. Provide it.

Meanwhile, the web server 280 of the present invention basically provides the user with the information of the broadcast derivative product corresponding to the online code and the access time, and additionally, the information of the broadcast derivative product before the access time and / or after the access time. It is possible to provide the information of the broadcast derivative product of. At this time, the number of broadcast derivative products corresponding to the time before or after the additional access time is arbitrarily determined by the designer.

The technical spirit of the present invention has been described above with reference to the accompanying drawings, but this is by way of example only and not intended to limit the present invention. In addition, it is obvious that any person skilled in the art can make various modifications and imitations without departing from the scope of the technical idea of the present invention.

The present invention does not have to perform the task of dividing the corresponding code for each music file in order to provide the information of the broadcast derivative product, and provides information on the desired broadcast derivative product only by using a simple specific code by the user. Make a purchase.

Claims (13)

A broadcast programming information server for receiving information of a broadcast programming program for each channel from a broadcasting station; A broadcast derivative product DB server configured to store information on broadcast derivative products corresponding to the information of the broadcast programming program for each channel; A broadcast synchronization server for synchronizing the information of the broadcast programming program for each channel and the information of the broadcast derivative product stored in the broadcast listing information server and the broadcast derivative product DB server based on the channel information and the broadcast time; A content providing server providing information of a broadcast derivative product to a user terminal; And Having an IP address matched with an online code, when the user terminal accesses through the online code, the online derivative and the access time of the user terminal are identified to broadcast the broadcast derivative product corresponding to the online code and the access time. Including through the synchronous server, Web server for providing the broadcast derivative products through the content providing server, The on-line code is used as identification information of the broadcasting channel and access information of the web server, and is a real-time information providing service system for a broadcasting derivative, which is different from each channel of the broadcasting station. The method of claim 1, The online code is a hot number, a URL, two-way function button information, online code hot key button information, characterized in that the real-time information providing service system for a broadcast derivative product on the air. The method of claim 2, Real-time information providing service system for a broadcast derivative product on the air, characterized in that the information on the broadcast program includes one or more online codes. The method of claim 1, And the broadcast synchronization server uses the online code in place of the broadcast channel. The method of claim 1, The content providing server includes a content download server, a VOD download server and a VOD streaming server, The broadcast synchronization server provides real-time information on the broadcast derivative product in the broadcast, characterized in that arranged to link the information of the broadcast derivative products synchronized to one of the content download server, VOD streaming server, VOD download server according to the data type Service system. The method of claim 1, And a shopping server that provides a purchase or / and sale service for a broadcast derivative product selected by a user in response to a request of the web server. The method of claim 1, The web server provides the user terminal with list information on the online code determined from the user terminal and the number of broadcast derivative products corresponding to the access time to the user terminal, and selects one item of the list information from the user terminal. When the input is provided, information on the broadcast derivative product for the real-time information providing service system for a broadcast derivative product that is characterized in that for providing. A first step of the broadcast receiving device of the user receiving the broadcast signal to output the broadcast program and the online code in the channel selected by the user; A second step of inputting or selecting the online code in a user's Internet terminal; A third step of connecting the internet terminal to a web server matching the online code; A fourth step of identifying, by the web server, the access time of the Internet terminal and the online code; The fifth step of the web server retrieving the information of the broadcast derivative product corresponding to the access time and the online code from a database in which the information of the broadcast derivative product in which the broadcast channel and the broadcast time are synchronized are stored in the information of the broadcast programming program; And The web server includes a sixth step of providing the Internet terminal with the information of the retrieved broadcast derivative products, The online code is used as identification information of the broadcasting channel and access information of the web server, and provides a real-time information providing service method for a broadcast derivative product on a broadcast, characterized in that different for each channel of each broadcasting station. The method of claim 8, If the broadcast program and the online code of the first step is a device for receiving a broadcast signal of an image, the online code is included in the broadcast signal and output as the broadcast program. If the device receives a broadcast signal of the sound, the on-line code is provided when the announcer for the on-line code or the announcement voice of the DJ, the real-time information providing service method for a broadcast derivative product on the air. The method of claim 8, The online code is a real-time information providing service method for a broadcast derivative product, characterized in that the online code is one of hot number, URL, interactive function button information, online code hotkey button information. The method of claim 10, The first step is a real-time information providing service method for a broadcast derivative product on the air, characterized in that for outputting at least one online code as the broadcast program. The method of claim 10, The fifth step is a real-time information providing service method for a broadcast derivative product on the air, characterized in that for processing the access time and the broadcast time with the same variable. The method of claim 8, The web server may further include a seventh step of performing an electronic commerce when a request for purchase of the broadcast derivative product is generated from a user after providing the information of the broadcast derivative product to the Internet terminal. Real-time information providing service method for broadcast derivative products.

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