JP7577250B2 - Sales support system, sales support device, and sales support program - Google Patents

Description

The present invention relates to a sales support system, a sales support device, and a sales support program.

Online shopping, which allows consumers to purchase specific products via the Internet, can simplify various shopping procedures, such as the time required to search for the product they want, the procedures required for payment, and the time required to receive the product. Online shopping businesses with these characteristics have grown alongside the spread of smartphones (for example, Patent Document 1).

Patent Publication No. 2016-535376

In this type of online shopping business, the platform operator recruits a large number of vendors for a common sales website that it operates, and the vendors store their products in a warehouse managed by the platform operator, from which they ship products when an order is received.

However, this type of configuration has the following problems:

Exhibitors must provide their products to the warehouse designated by the platformer. Therefore, if the platformer designates multiple warehouses, it is necessary to secure inventory in each of those warehouses. Preparing such inventory places a heavy burden on the exhibitors. In particular, for products with small production numbers, it is not rare for the exhibitors to be unable to meet the supply requests of the platformer, and as a result, the products do not reach the market. Furthermore, in order to place inventory in the warehouse designated by the platformer, transportation is required from the exhibitor's warehouse to the warehouse designated by the platformer, regardless of whether an order has been placed for that product. This also places a heavy burden on logistics companies.

In view of this situation, the present invention aims to provide a sales support system, sales support device, and sales support program that imposes less of a burden on store owners and logistics companies.

The sales support system of the present invention includes an advertising request step in which a management server reads an identifier of a product registered in its own storage device and transmits a request for distribution of advertising information including the identifier of the product, product information related to the product, and the address of the management server to the advertising server; an advertising distribution step in which the advertising server transmits the advertising information to an information terminal of a consumer via a communication line; an identifier reception step in which, when a consumer who receives the advertising information and wishes to purchase the product included in the advertising information is defined as a desired purchaser, an identifier reception step in which an identifier of the desired purchase product included in the advertising information is received using the information terminal of the desired purchaser; an access step in which the information terminal of the desired purchaser accesses the management server based on the address of the management server included in the advertising information; and the information terminal of the desired purchaser reads the payment information of the desired purchaser and the desired delivery address information of the desired purchaser from its own storage device and simultaneously transmits the payment information of the desired purchaser and the desired delivery address information of the desired purchaser to the management server. a purchase authentication step of authenticating the purchase of the product from the information terminal of the desired purchaser to the management server, a payment agency authentication step of authenticating the payment agency of the product to a payment server from the information terminal of the desired purchaser to the management server, a delivery authentication step of authenticating delivery of the product from the information terminal of the desired purchaser to the management server, and a shipping instruction step which is performed after the purchase authentication step, the payment agency authentication step, and the delivery authentication step are completed, and in which the management server transmits shipping instruction information including location information of the product stored in the storage device and desired delivery address information of the purchaser transmitted from the information terminal of the desired purchaser to an information terminal of a product owner associated with the location of the product, the purchase authentication step, the payment agency authentication step, and the delivery authentication step are performed in response to an operation on the information terminal of the desired purchaser, and in the payment agency authentication step, authentication of the payment agency of the product is performed based on the payment information of the purchaser received from the information terminal of the desired purchaser.

The sales support program of the present invention includes a product registration step of associating a product identifier with product information of a product owner and storing the product identifier in a storage device of a management server; an advertising request step of a control unit of the management server reading the product identifier registered in the storage device and transmitting a request for distribution of advertising information including the product identifier, product information related to the product, and the address of the management server to an advertising server; an identifier reception step of receiving the advertising information and, when a consumer who wishes to purchase the product included in the advertising information is defined as a potential purchaser, receiving an identifier of the product desired to be purchased that is output from an information terminal of the potential purchaser and included in the advertising information; a purchase request information output step of simultaneously or separately outputting payment information and desired shipping address information of the potential purchaser in response to a request from the information terminal of the potential purchaser; and a purchase authentication step of authenticating the purchase of the product in response to a request from the information terminal of the potential purchaser. the method comprises a payment agency authentication step of authenticating the payment agency of the product to a payment server in response to a request from the information terminal of the desired purchaser; a delivery authentication step of authenticating the delivery of the product in response to a request from the information terminal of the desired purchaser; and a shipping instruction step which is carried out after the purchase authentication step, the payment agency authentication step, and the delivery authentication step are completed, and in which the control unit of the management server transmits shipping instruction information including location information of the product stored in the storage device and desired delivery address information of the purchaser transmitted from the information terminal of the desired purchaser, to an information terminal of a product owner associated with the location of the product, the purchase authentication step, the payment agency authentication step, and the delivery authentication step being carried out in response to an operation on the information terminal of the desired purchaser, and in the payment agency authentication step, authentication of the payment agency of the product is performed based on the payment information of the purchaser received from the information terminal of the desired purchaser.

The sales support device of the present invention includes a product registration unit which associates a product identifier with product information of a product owner and stores the product identifier in a storage device; an advertisement request unit which reads the product identifier registered in the storage device and transmits a request for distribution of advertisement information including the product identifier, product information related to the product, and an address of a management server to an advertisement server; an identifier acceptance unit which receives the advertisement information and, when a consumer who wishes to purchase the product included in the advertisement information is defined as a potential purchaser, accepts the identifier of the product desired to be purchased that is output from an information terminal of the potential purchaser and is included in the advertisement information; a purchase request information output unit which, upon receiving a request from the information terminal of the potential purchaser, simultaneously or separately outputs payment information and desired delivery address information of the potential purchaser; and, upon receiving a request from the information terminal of the potential purchaser, authenticates the purchase of the product. the information terminal of the intended purchaser, ...

The sales support device of the present invention includes a product registration unit that associates a product identifier with product information of a product owner and stores the product identifier, a product identifier output unit that outputs the product identifier to the product owner, an identifier reception unit that receives the product identifier output from an information terminal of a potential purchaser, a purchase request information output unit that outputs the payment information of the potential purchaser and the desired shipping address information of the potential purchaser simultaneously or separately in response to a request from the information terminal of the potential purchaser, a purchase authentication unit that authenticates the purchase of the product in response to a request from the information terminal of the potential purchaser, and a payment agency authentication unit that authenticates the payment agency of the product to the payment server upon a request from the information terminal of the would-be purchaser; a delivery authentication unit that authenticates the delivery of the product upon a request from the information terminal of the would-be purchaser; and a shipping instruction unit that is performed after the purchase authentication step, the payment step, and the delivery authentication step are completed, and the management server outputs to an external terminal the shipment of the product to a destination based on the desired delivery destination information of the would-be purchaser, and the purchase authentication, payment agency authentication, and delivery authentication are performed upon operation of the information terminal of the would-be purchaser.

The present invention provides a sales support system, sales support device, and sales support program that place a low burden on store owners and logistics companies.

FIG. 1 is a system configuration diagram of a sales support system. FIG. 2 is a hardware configuration diagram of a management server. FIG. 2 is a functional block diagram of the sales support device. FIG. 2 is an explanatory diagram showing a data structure of data used in the sales support system. 1 is a flowchart of a sales support system. 1 is a flowchart of a sales support system. FIG. 2 is an explanatory diagram showing a data structure of data used in the sales support system. FIG. 1 is a system configuration diagram of a sales support system. 1 is a flowchart of a sales support system. FIG. 2 is an explanatory diagram showing a data structure of data used in the sales support system. 1 is a flowchart of a sales support system.

First Embodiment
As shown in FIG. 1, the sales support system 2 comprises an information terminal 10 of a product owner who has product P in hand, an information terminal 20 of a consumer, an advertisement distribution server 30 that advertises product P to consumers, a management server 40, a database server (hereinafter referred to as DB server) 50 that stores various information, and a communication line 80 that enables mutual communication between the information terminals 10-20 and each of the servers 30-50.

The product owner's information terminal 10 transmits a predetermined request signal, etc. to the management server 40, etc., in accordance with the product owner's operation, and receives a predetermined calculation result from the management server 40, etc., and may be a stationary terminal such as a desktop PC, or a mobile terminal such as a tablet PC or smartphone.

The consumer's information terminal 20 transmits a predetermined request signal, etc. to the management server 40, etc., in accordance with the consumer's operation, and receives a predetermined calculation result from the management server 40, etc., and may be a stationary terminal such as a desktop PC, or a mobile terminal such as a tablet PC or smartphone.

The advertisement distribution server 30 performs predetermined calculation processing in response to requests from the management server 40, etc., and distributes advertisements for predetermined products to the information terminals 20 of a large number of consumers.

The management server 40 provides a mail order support service, performs predetermined calculation processing in response to requests from the terminals 10-20 and each server 30, 50, and transmits the predetermined calculation results to the request source. The DB server 50 performs predetermined calculation processing in response to requests from the management server 40, and transmits the predetermined calculation results to the request source. The DB server 50 may be integrated with the management server 40.

As shown in FIG. 2, the management server 40 includes a CPU 41, a RAM 42, a ROM 43, an external storage device 44, an input device 45, an output device 46, an input/output interface 48, and a bus 49.

The CPU 41 is a so-called central processing unit, which executes various programs to realize various services. The RAM 42 is a so-called RAM (random access memory), which is used as the working area of the CPU 41. The ROM 43 is a so-called ROM (read only memory), which stores the basic OS and various programs (e.g., a mail order support program) executed by the CPU 41.

The external storage device 44 stores the results of calculations performed by various programs, and may be a built-in storage device (e.g., a hard disk drive) or a removable storage device (e.g., a memory card). The external storage device 44 may be connected via a communication line 80, such as a network attached storage (NAS).

The input device 45 is an input key, keyboard, or mouse that is used to input various information. The output device 46 is a display that displays various operating states.

The input/output interface 48 enables communication via a communication line 80 (Figure 1). The bus 49 is the wiring that integrally connects the CPU 41, RAM 42, ROM 43, input device 45, output device 46, input/output interface 48, etc., for communication.

When the basic OS and various programs stored in the ROM 43 are executed by the CPU 41, the management server 40 functions as a sales support device, as shown in FIG. 3.

The sales support device (management server 40) functions as a registration reception unit 40A that receives registration of each piece of information about product P, a product identifier generation unit 40B that generates a product identifier to be assigned to each piece of information about product P, a product registration unit 40C that stores each piece of information about product P in the DB server 50 with the product identifier associated with it, an advertising request unit 40E that requests the advertising server 30 to advertise product P, a purchase reception unit 40G that receives purchase request information about product P sent from the consumer's information terminal 20, a settlement unit 40H that settles for product P based on the purchase request information, a shipping instruction information generation unit 40L that generates shipping instruction information for product P based on the purchase request information, and a shipping instruction unit 40M that sends the shipping instruction information.

The registration reception unit 40A receives product information 110 of product P output from the product owner's information terminal 10. As shown in FIG. 4(A), the product information 110 includes product sales information 111 of product P (product name, product overview, product selling price, shipping fee, etc.), product location information 112 of product P (e.g., the product owner's address and the storage location of product P by the product owner), contact information 113 of the product owner, and other necessary information. The product information 110 is information about the product P that the product owner wishes to sell, and can be selected at the product owner's free will. The product information 110 is input via the operation of the product owner's information terminal 10.

The product identifier generation unit 40B generates a unique identifier (product identifier 120) for the product information 110 accepted by the registration acceptance unit 40A.

The product registration unit 40C requests the DB server 50 to store the product information 110 associated with the product identifier 120. When the product information 110 is stored in the DB server 50 (FIG. 4(B)), the product registration is completed.

The advertising request unit 40E requests the advertising server 30 to advertise the product P registered in the DB server 50, and transmits advertising information 200 to the advertising server 30. As shown in FIG. 4(C), the advertising information 200 includes product sales information 111, product identifier 120, product sales information 111, target demographic information 210 indicating the target demographic to which advertising is to be performed, advertising information 220 which is the content to be viewed by consumers, and information for accessing the management server 40 (e.g., an address on the Internet, etc.), as well as other necessary information. Note that the target demographic information 210 and advertising information 220 in this system 2 may be input by the advertiser via the advertising server 30, or via the information terminal 10 of the product owner.

The purchase reception unit 40G receives the purchase request information 300 transmitted from the consumer's information terminal 20. As shown in FIG. 4(D), the purchase request information 300 includes the product identifier 120 of the product P desired to be purchased, the purchaser's name information 310 (purchaser's name information), the purchaser's account number information 320 (payment information), and the delivery destination information 330 (desired delivery destination information) for the product P. Note that the purchaser's name information 310 (purchaser's name information), the purchaser's account number information 320 (payment information), and the delivery destination information 330 (desired delivery destination information) for the product P are preferably information that is pre-stored in the external storage device 44 of the consumer's information terminal 20. The purchase request information 300 is preferably generated by an application installed in the consumer's information terminal 20 when the consumer performs a purchase request operation on the information terminal 20.

The settlement unit 40H refers to the storage device of the DB server 50 and reads the selling price and shipping fee of the product P from the product identifier 120 included in the purchase request information 300. Furthermore, the settlement unit 40H performs settlement based on the selling price and shipping fee of the product P, and the account number information 320 (payment information) of the purchaser included in the purchase request information. The payment to the product owner may be triggered by this settlement or by delivery (S280 in FIG. 5).

The shipping instruction information generating unit 40L reads the location information 112 of the product P from the storage device of the DB server 50 based on the product identifier 120 included in the purchase request information 300. The shipping instruction information generating unit 40L also reads the purchase requester name information 310 (purchaser name information)) and the purchase requester name information 310 (purchaser name information) from the purchase request information 300. Furthermore, the shipping instruction information generating unit 40L associates the location information 112 of the product P with the delivery destination information 330 (requested delivery destination information) of the product P and other necessary information to generate the shipping instruction information 400 (FIG. 4(E)). The shipping instruction information 400 includes at least information to the effect that "transport the product P from point A (location information of the product P) and deliver the product P (product identifier 120) to the recipient name (purchaser name information) at point B (requested delivery destination information)."

The shipping instruction unit 40M transmits the shipping instruction information to the information terminal 10 of the product owner of the product P.

Although not shown in the figure, the payment server 60, like the management server 40, is equipped with a CPU, RAM, ROM, an external storage device, an input device, an output device, an input/output interface, and a bus.

Next, the operation of the sales support system 2 will be described as shown in FIG. 5.

When the product owner's information terminal 10 applies to the management server 40 for registration of product information 110 of product P through operation by the product owner, the management server 40 accepts sales information 111 of product P (product name, product overview, product selling price, shipping fee, etc.), location information 112 of product P (e.g., the product owner's address and storage location of product P), and contact information 113 of the product owner from the product owner's information terminal 10 (S110).

Next, in the management server 40, the product identifier generation unit 40B generates a unique identifier (product identifier 120) for the product information 110 accepted by the registration acceptance unit 40A (S120). At this time, the product identifier 120 is associated with the product information 110 accepted by the registration acceptance unit 40A (FIG. 4(A)).

Then, the management server 40 requests the DB server 50 to store the product information 110 associated with the product identifier 120. The DB server 50 stores the product information 110 associated with the product identifier 120 in a storage device (FIG. 4(B)). In this way, product registration is completed (S130).

The management server 40 generates advertisement information 200 (FIG. 4(C)) to request the advertisement server 30 to advertise the product P registered in the DB server 50. The management server 40 then transmits the advertisement information 200 to the advertisement server 30 (S140). The advertisement server 30 distributes advertisements to the information terminals 20 of many consumers based on the advertisement information 200 (S150).

The consumer's information terminal 20 accesses the management server 40 based on the advertisement information 200 (S210). The management server 40 accepts the purchase request information 300 sent from the consumer's information terminal 20 (S220).

The management server 40 extracts information that matches the product identifier 120 included in the purchase request information 300 (FIG. 4(D)) from the storage device of the DB server 50. The management server 40 then determines whether the extracted product identifier 120 and product sales information 111 match the product identifier 120 and product sales information 111 included in the purchase request information 300. If the information matches, the server 40 performs payment based on the sales price and shipping fee of the product P, and the account number 220 (payment information) of the purchaser included in the purchase request information (S230).

The management server 40 reads the location information 112 of the product P from the storage device of the DB server 50 based on the product identifier 120 included in the purchase request information 300. The management server 40 also reads the name of the person wishing to purchase 210 (purchaser name information) and the delivery address 230 of the product P (requested delivery address information) from the purchase request information 300. The management server 40 then associates the location information 112 of the product P, the delivery address 230 of the product P (requested delivery address information), and other necessary information to generate shipping instruction information 400 (Figure 4 (E)) (S240).

The management server 40 transmits the shipping instruction information 400 to the information terminal 10 of the product owner of the product P (S250). The information terminal 10 of the product owner that receives the shipping instruction information 400 prepares for shipping the product P (S260), and then ships the product P (S270).

In this way, according to the sales support system 2, shipping instruction information for the product P is generated when an order for the product P is received. This shipping instruction information includes the product location information 112 set at the product owner's discretion, and the intended purchaser name information 310 and product delivery address information 330 set in the consumer's information terminal 20. Therefore, the logistics of the product P required after the order is received is carried out directly between the product owner and the consumer.

Therefore, according to the present invention, a product owner who has product P in hand not only does not need to store the product in a warehouse designated by the platform operator, but also can save the trouble of shipping the inventory to a warehouse designated by the platform operator. As a result, not only can the inventory of product P be reduced, but the travel distance of product P can be minimized and the logistics costs of product P can be reduced.

In the above embodiment, in the purchase request information step S210, the purchase request information output from the consumer's information terminal 20 is directly transmitted to the management server 40, but the present invention is not limited to this. For example, the purchase request information output from the consumer's information terminal 20 may be transmitted to the management server 40 via the advertising server 30.

In the above embodiment, in the shipping instruction step S250, the shipping instruction information 400 is sent to the information terminal 10 of the product owner of the product P, but the present invention is not limited to this, and the shipping instruction information 400 may be sent to the information terminal of the logistics company. In this case, when the information terminal of the logistics company receives the information from the information terminal of the logistics company, the information terminal of the logistics company may transmit information on the collection date and time to the information terminal 10 of the product owner of the product P, collect the product on that date and time, and perform the shipping step S270 and the delivery step (S280).

Hereinafter, an embodiment different from the above embodiment will be described, but only the differences from the above embodiment will be described. The same parts as in the above embodiment will be given the same reference numerals, and detailed descriptions of these will be omitted.

Second Embodiment
In the above embodiment, the order for the product P is received upon receipt of the advertisement information 200, but the present invention is not limited to this. For example, the identifier of a product may be displayed for a product displayed in a storefront or a show window, or for a product used in a drama or a movie. In this case, the consumer's information terminal 20 may input the identifier of the displayed product and transmit it to the management server 40.

The flow in this case is shown in Figure 6, and the data structure is shown in Figure 7.

When the product owner's information terminal 10 applies to the management server 40 for registration of product information 110 of product P through operation by the product owner, the management server 40 accepts product information 110 (FIG. 7(A)) including sales information 111 of product P, location information 112 of product P, contact information 113 of the product owner, and a display identifier 114 of product P from the product owner's information terminal 10 (S310). Predetermined ID image data is preferable as the display identifier 114 of product P. Examples of the predetermined ID image data include a two-dimensional barcode (e.g., QR code (registered trademark)) displayed on product P, and a barcode such as a JAN code.

The two-dimensional barcode or barcode is associated with sales information 111 for the product P, information for accessing the management server 40 (e.g., an internet address, etc.), and other necessary information.

Next, the management server 40 generates a unique identifier (product identifier 120) for the product information 110 accepted by the registration acceptance unit 40A (S320). At this time, the product identifier 120 is associated with the product information 110 accepted by the registration acceptance unit 40A.

Then, the management server 40 requests the DB server 50 to store the product information 110 associated with the product identifier 120. The DB server 50 stores the product information 110 associated with the product identifier 120 in a storage device (FIG. 7(B)). In this way, product registration is completed (S330).

The product owner prepares a sample of product P with display identifier 114 and displays it in a shop window or provides it as a prop in a drama, movie, etc. (S345).

A consumer who wishes to purchase product P inputs the display identifier 114 of product P via the consumer's information terminal 20. The display identifier 114 of product P can be input using a two-dimensional barcode or barcode reading application installed on the consumer's information terminal 20.

When the consumer's information terminal 20 reads a two-dimensional barcode or the like, it accesses the management server 40 associated with the two-dimensional barcode or the like and displays sales information 111 for the product P. Then, when the consumer operates the information terminal 20 to output purchase request information 300 (FIG. 7(C)) from the information terminal 20 (S415), the management server 40 accepts the purchase request information 300 sent from the consumer's information terminal 20 (S420).

After that, payment step S230 to delivery step S280 can be carried out in the same manner as in the above embodiment.

In the above embodiment, the display identifier 114 may be a photograph of the product P. In this case, it is preferable that information for accessing the management server 40 (e.g., an address on the Internet, etc.) is held in advance by the consumer's information terminal 20 or is displayed near the product P.

Third Embodiment
As a modification of the above embodiment, a sales support system 2 capable of providing convenient shopping for consumers and product owners will be described.

As shown in FIG. 8, the sales support system 2 includes an information terminal 10 of the product owner, an information terminal 20 of the consumer, a management server 40, a DB server 50, a payment server 60 that processes payments between the product owner and the consumer, and a communication line 80 that enables mutual communication between the information terminals 10-20 and each of the servers 40-60.

The payment server 60 provides sales support services, performs predetermined calculation processing in response to requests from the terminals 10 to 20 and each server 40, 50, and transmits the results of the calculation to the request source. It is preferable that the payment server 60 is separate from each server 40, 50.

Next, the operation of the sales support system 2 will be explained using Figures 9 and 10.

When the product owner's information terminal 10 applies to the management server 40 for registration of product information 110 of product P through operation by the product owner, the registration reception unit 40A requests the product owner's information terminal 10 to output sales information 111 of product P, location information 112 of product P, contact information 113 of the product owner, etc. In response, the product owner's information terminal 10 outputs sales information 111 of product P, location information 112 of product P, contact information 113 of the product owner, etc. (FIG. 10(A)) to the management server 40. The registration reception unit 40A accepts sales information 111 of product P, location information 112 of product P, contact information 113 of the product owner, etc. (S510).

Next, the product identifier generation unit 40B of the management server 40 generates a product identifier 120 for the product information 110 accepted by the registration acceptance unit 40A (S520). The product identifier generation unit 40B associates the product identifier 120 with the product information 110 accepted by the registration acceptance unit 40A. Furthermore, the management server 40 generates a display identifier 114 for the product P, and associates the display identifier 114 for the product P with the product identifier 120.

Then, the product registration unit 40C of the management server 40 requests the DB server 50 to store the product information 110 associated with the product identifier 120. The DB server 50 stores the product information 110 associated with the product identifier 120 in the storage device (FIG. 10(B)). In this way, product registration is completed (S530).

Then, the product registration unit 40C outputs the display identifier 114 of the product P to the product owner's information terminal 10 (S540). The product owner outputs and displays the display identifier 114 of the product P via the product owner's information terminal 10 (S550). The display identifier 114 of the product P may be displayed by attaching a sticker 202 (FIG. 10(C)) on which the display identifier 114 of the product P is printed to the product P, or by placing a tag on which the display identifier 114 of the product P is printed near the product P. The product owner places the product P with the display identifier 114 displayed as a sample in or around the store (S560).

A consumer visiting a store holds the consumer's information terminal 20 over the display identifier 114 of the product P displayed as a sample that the consumer wishes to purchase, and performs a specified operation. Through this operation, the consumer's information terminal 20 reads the display identifier 114 (S610). The display identifier 114 of the product P can be read using a two-dimensional barcode or barcode reading application installed on the consumer's information terminal 20.

When the consumer's information terminal 20 reads the display identifier 114, the consumer's information terminal 20 accesses the management server 40 via the address on the Internet associated with the display identifier 114 (S620), and outputs the purchase request information 300 (FIG. 10(D)) stored in itself to the management server 40 (S630). The purchase reception unit 40G of the management server 40 outputs information for displaying a predetermined screen to the consumer's information terminal 20 (S640). When the consumer's information terminal 20 receives this information, it displays a predetermined screen (S645). In addition to the product information 110 and a purchase button for accepting an application to purchase the product P, the account number 220 (payment information) of the purchaser based on the purchase request information 300, a statement indicating that the payment for the purchase will be made via the external payment server 60, the name of the purchaser 210 (purchaser name information) based on the purchase request information 300, and the shipping address 230 (desired shipping address information) of the product P are displayed on this screen. Therefore, the screen displays a purchase authentication step to confirm the decision to purchase, a payment proxy authentication step to make payment via an external payment server 60, and a delivery authentication step to authenticate the delivery destination of the product P (S647). Then, when the purchase button on the screen is pressed to allow authentication (S650), the management server 40 accepts authentication permission from the consumer's information terminal 20 (S660).

Next, the payment unit 40H makes a payment for the purchase to the external payment server 60 based on the authentication result (S670). When the payment server 70 completes the payment (S680), the payment server 60 outputs a notification of the completion of the payment to the management server 40.

After receiving notification of payment completion from the payment server 70, the shipping instruction information generation unit 40L generates shipping instruction information 400 (Figure 10 (E)) by associating the location information 112 of the product P, the delivery destination 230 of the product P (desired delivery destination information), and other necessary information (S690).

The shipping instruction unit 40M transmits the shipping instruction information 400 to the information terminal 10 of the product owner of the product P (S700). The product owner's information terminal 10, which has received the shipping instruction information 400, notifies the product owner of preparations for shipping the product P (S710). The product owner ships the product P via the product owner's information terminal 10 (S720).

After that, if the purchase request information 300 received from the consumer's information terminal 20 is stored in the management server 40 or DB server 50, it is preferable for the purchase reception unit 40G to delete the purchase request information 300 from the storage means of the server.

According to the above embodiment, the purchase authentication step, the payment agent authentication step, and the delivery authentication step are performed in response to an operation on the consumer's information terminal 10, which eliminates the need for the consumer to input payment information, purchaser name information, and desired delivery address information each time a purchase is made.

To avoid having to enter this information, one method is for the product holder to encourage the consumer to register as a member and associate the payment information, purchaser name information, and desired delivery address information with a unique identifier. In this case, however, the management server 40, i.e., the product holder, is obligated to manage the consumer's information, which increases the management burden on the product holder. In this embodiment, the management server 40 does not hold the payment information, purchaser name information, and desired delivery address information stored in the consumer's information terminal 10, so no information management obligation arises. This makes it easy for even small-scale businesses such as privately owned shops to adopt the system.

Also, for product owners, since only samples can be displayed in store and the products can be stored in a warehouse, inventory storage space at the store can be reduced. As a result, a good selection of products can be displayed in the store, and sales per unit area of the store can be improved. Therefore, according to the above embodiment, it is possible to effectively utilize small spaces that were previously difficult to use, such as displaying products in relatively small open spaces. Furthermore, instead of vertically divided stores by product type, such as "furniture store" and "electronics store," it is possible to display a wide variety of products, which can increase consumer purchasing desire. For example, it is possible to display and sell "furniture," "electronics," "books," "clothing," "room layout proposals," and "renovation proposals" in one space.

Consumers can now check out the actual products in a well-stocked store environment. If they want to purchase an item, they can access the sales site for that item by reading the product identifier. Furthermore, on the sales site, all operations from payment to delivery can be completed in a single operation, making shopping easy and enjoyable.

In addition, because cash payments are no longer required, product holders can avoid having to set up cash registers, which not only saves space, but also allows consumers to enjoy shopping with ease.

The above embodiment is a sales support system that is easy for small businesses to introduce, making it possible for local businesses to exhibit in consumer areas such as Tokyo. This allows original products that are only distributed in local areas to be displayed in a wide selection in consumer areas. As a result, it becomes possible for local businesses to exhibit and sell samples of their original products in remote locations.

In the above embodiment, the products handled by the product owner are registered, but the present invention is not limited to this, and the same product owner may register multiple products handled, or multiple product owners may register their own handled products. Also, in the above embodiment, the case of a consumer as a person wishing to purchase a product is described, but the present invention is not limited to this, and the person wishing to purchase a product may also include a wholesaler.

In the above embodiment, when the consumer's information terminal 20 reads the display identifier 114, it accesses the management server 40 via the Internet address associated with the display identifier 114 (S620) and automatically outputs the purchase request information 300 stored therein to the management server 40 (S630), but the present invention is not limited to this. For example, after accessing the management server 40 (S620), the consumer's information terminal 20 may display a screen requesting permission to output the purchase request information 300 to the management server 40. Then, when an operation is performed on the consumer's information terminal 20 to give permission to output, the consumer's information terminal 20 may output the purchase request information 300 to the management server 40.

In the above embodiment, permission to output the purchase request information 300 to the management server 40 is given before each authentication inquiry (S647), but the present invention is not limited to this. For example, it may be performed according to the flow shown in FIG. 11.

A consumer visiting a store holds the consumer's information terminal 20 over the display identifier 114 of the product P displayed as a sample that the consumer wishes to purchase, and performs a specified operation. Through this operation, the consumer's information terminal 20 reads the display identifier 114 (S810). Next, when the consumer's information terminal 20 reads the display identifier 114, it accesses the management server 40 via the Internet address associated with the display identifier 114 (S820). The management server 40 then outputs information to the consumer's information terminal 20 for displaying a specified screen (S840). When the consumer's information terminal 20 receives this information, it displays a specified image G1 (S845), and outputs an image G2 on which the purchase request information 300 is displayed on its own screen (S847). Here, image G1 includes a purchase button for accepting an application to purchase the product P, as well as the account number 220 (payment information) of the purchaser, a message indicating that payment will be made via the payment server 60, the name 210 (purchaser name information) of the purchaser based on the purchase request information 300, and the delivery address 230 (desired delivery address information) of the product P, while image G2 includes sales information 111 of the product P. On the screen of the consumer's information terminal 20, images G1 and 2 may be displayed in parallel, or one may be overlaid on the other. That is, the display of the screen causes the management server 40 to inquire about each authentication to the consumer's information terminal 20 (S847). The authentication includes authentication of the output of the purchase request information 300, purchase authentication for confirming the decision to purchase, payment agent authentication for making payment via the external payment server 60, and delivery authentication for authenticating the delivery address of the product P.

Then, when the consumer operates the purchase button on the screen of the information terminal 20 of the consumer to permit authentication (S850), the information terminal 20 of the consumer outputs the purchase request information 300 to the management server 40 (S852). The management server 40 accepts authentication permission from the information terminal 20 of the consumer (S860). That is, when the consumer operates the purchase button on the screen of the information terminal 20 of the consumer (S850), the information terminal 20 of the consumer outputs the purchase request information 300 (S852) and simultaneously performs purchase authentication, payment agent authentication, and delivery authentication. This reduces the effort of the consumer's operation and minimizes the output of the purchase request information 300 to the management server 40. Therefore, the consumer can safely access the management server 40 via the address on the Internet associated with the display identifier 114, and the management server 40 does not need to receive unnecessary personal information.

In the above embodiment, the display identifier 114 assigned to the product P is read, and the management server 40 is accessed via an internet address associated with the display identifier 114, but the present invention is not limited to this. An internet advertisement for the product P may be used as the display identifier 114, and when the advertisement is clicked, the management server 40 may be accessed via an internet address associated with the advertisement.

The present invention is suitable for consumers who do not want to increase their baggage. Examples of situations in which consumers do not want to increase their baggage include situations when they are traveling or on a business trip, when the item they want to purchase is too large to carry home (furniture, home appliances, etc.), or when they are physically unable to carry the item home (for example, the elderly or people with disabilities). It is also suitable for cases in which consumers want to try on or test out an item in a store, but would prefer to purchase a new item rather than the in-store item. It can also be applied to cases in which consumers do not need to carry the item home themselves, such as gifts.

In the above embodiment, each step was performed by a computer, but the present invention is not limited to this, and some steps may be performed by a person.

The present invention is not limited to the above embodiment, but also includes the following:

The sales support system of the present invention includes a product reception step of receiving sales information and location information of the product transmitted from an information terminal of a product owner who owns the product; a product identifier generation step of generating an identifier of the product; a product registration step of storing the product identifier associated with the sales information and location information of the product in a storage device; a purchase reception step of receiving purchase request information transmitted from an information terminal of a person who wishes to purchase the product upon receiving an advertisement for the product; a payment step of making a payment for the purchase of the product based on the purchase request information; a shipping instruction information generation step of generating shipping instruction information for the product based on the purchase request information; and a shipping instruction step of outputting the shipping instruction information. The product location information is freely set by the product owner's will, the purchase request information includes the product identifier, the payment information of the person who wishes to purchase the product, and the desired shipping address information of the person who wishes to purchase the product, the product location information is information on the product owner's location or information input from the information terminal of the product owner, and the shipping instruction information includes information for shipping the product from the location based on the product location information to the location based on the desired shipping address information of the person who wishes to purchase the product.

It is preferable to include an advertising request step of transmitting an identifier of the product to an advertising server and requesting output of an advertisement for the product to a plurality of information terminals.

The sales support system of the present invention includes a product reception step of receiving the product identifier, sales information and location information of the product transmitted from an information terminal of a product owner who owns the product, and a product registration step of storing the product identifier associated with the sales information and location information of the product in a storage device. The system includes a purchase reception step of receiving purchase request information transmitted from the information terminal of the potential purchaser, a determination step of reading identification information of the potential purchase product from the received purchase request information and determining whether the identification information of the potential purchase product matches the identification information of the product stored in the storage device, a payment step of making a payment for the purchase of the product based on the purchase request information, a shipping instruction information generation step of generating shipping instruction information for the product based on the purchase request information, and a shipping instruction step of outputting the shipping instruction information, wherein the location information of the product is freely set by the intention of the product owner, the purchase request information includes an identifier of the product, the payment information of the potential purchaser, and the desired shipping address information of the potential purchaser, the location information of the product is information of the location of the product owner or information input from the information terminal of the potential purchaser, and the shipping instruction information includes information for shipping the product from the location based on the location information of the product to the location based on the desired shipping address information of the potential purchaser.

The identification information of the product and the identification information of the product desired to be purchased are preferably ID image data of the product or photo data of the product. In the shipping instruction step, it is preferable to transmit the shipping instruction information to an information terminal of a logistics company or the product owner.

The sales support program of the present invention includes a product reception unit that receives sales information and location information of the product transmitted from an information terminal of a product owner who owns the product, a product identifier generation unit that generates an identifier of the product, a product registration unit that stores in a storage device the identifier of the product associated with the sales information and the location information of the product, a purchase reception unit that receives purchase request information transmitted from an information terminal of a person who wishes to purchase the product upon receiving an advertisement for the product, a settlement unit that performs settlement for the purchase of the product based on the purchase request information, a shipping instruction information generation unit that generates shipping instruction information for the product based on the purchase request information, and a shipping instruction unit that outputs the shipping instruction information, and the product location information is freely set by the product owner's will, the purchase request information includes the product identifier, the payment information of the person who wishes to purchase the product, and the desired shipping address information of the person who wishes to purchase the product, and the product location information is information on the product owner's location or information input from the product owner's information terminal, and the shipping instruction information includes information for shipping the product from the location based on the product location information to the location based on the desired shipping address information of the person who wishes to purchase the product.

The sales support program of the present invention includes a product reception unit that receives the product identifier, sales information for the product, and location information for the product transmitted from an information terminal of a product owner who owns the product, a product registration unit that stores in a storage device the product identifier associated with the sales information for the product and the location information for the product, a purchase reception unit that receives purchase request information transmitted from an information terminal of a person wishing to purchase a product, a determination unit that reads identification information for the product desired to be purchased from the received purchase request information and determines whether the identification information for the product desired to be purchased matches the identification information for the product stored in the storage device, and a payment unit that performs payment for the purchase of the product based on the purchase request information. a product location information generating unit that generates shipping instruction information for the product based on the purchase request information, and a shipping instruction unit that outputs the shipping instruction information, the product location information is freely set by the product owner, the purchase request information includes an identifier for the product, payment information for the purchaser, and desired shipping address information for the purchaser, the product location information is information about the product owner's location or information input from an information terminal of the product owner, and the shipping instruction information includes information for shipping the product from a location based on the product location information to a location based on the desired shipping address information for the purchaser.

The present invention is not limited to the above-described embodiment, and various modifications can be made without departing from the spirit of the present invention.

2 Sales support system 10 Product owner's information terminal 20 Consumer's information terminal 30 Advertisement distribution server 40 Management server 40A Registration reception unit 40B Product identifier generation unit 40C Product registration unit 40E Advertising request unit 40G Purchase reception unit 40H Settlement unit 40L Shipping instruction information generation unit 40M Shipping instruction unit 50 DB server 80 Communication line

Claims (13)

an advertisement request step in which the management server reads an identifier of a product registered in its own storage device and transmits a request for distribution of advertisement information including the identifier of the product, product information related to the product, and an address of the management server to an advertisement server;
an advertisement delivery step in which the advertisement server transmits the advertisement information to an information terminal of a consumer via a communication line, the advertisement delivery step being triggered by a request for delivery of the advertisement information by the management server;
an identifier receiving step of receiving an identifier of the desired product included in the advertisement information using an information terminal of the desired purchaser when a consumer who receives the advertisement information and wishes to purchase the product included in the advertisement information is defined as a desired purchaser;
an access step in which an information terminal of the purchaser accesses the management server based on an address of the management server included in the advertisement information;
a purchase information output step in which the information terminal of the purchaser reads the payment information and the desired delivery address information of the purchaser from its own storage device, and simultaneously or individually outputs the payment information and the desired delivery address information of the purchaser to the management server;
a purchase authentication step of authenticating the purchase of the product from the information terminal of the purchaser to the management server;
a payment agent authentication step of performing authentication of the payment agent of the product to the payment server from the information terminal of the purchaser to the management server;
a delivery authentication step of authenticating delivery of the product from the information terminal of the purchaser to the management server;
a shipping instruction step, which is carried out after the purchase authentication step, the payment agent authentication step, and the delivery authentication step are completed, in which the management server transmits shipping instruction information, including the location information of the product stored in the storage device and the desired delivery address information of the would-be purchaser transmitted from the information terminal of the would-be purchaser, to an information terminal of a product owner associated with the location information of the product;
The purchase authentication step, the payment agent authentication step, and the delivery authentication step are performed in response to an operation on the information terminal of the purchaser,
A sales support system characterized in that in the payment agent authentication step, authentication of the payment agent for the product is performed based on the payment information of the intended purchaser received from an information terminal of the intended purchaser. The sales support system according to claim 1, further comprising a payment step in which the management server makes payment for the product to the payment server based on the authentication of the payment agent. The sales support system according to claim 1 or 2, characterized in that, when the management server stores the payment information and the desired shipping address information of the purchaser in a storage device, the management server has a deletion step for deleting the payment information and the desired shipping address information of the purchaser stored in the storage device. The sales support system according to any one of claims 1 to 3, characterized in that the purchase request information output step, the purchase authentication step, the payment agent authentication step, and the delivery authentication step are performed simultaneously. The sales support system according to any one of claims 1 to 4, characterized in that it includes a screen display step, which is performed before the purchase information output step, and which displays, on the screen of the information terminal of the purchaser, the information about the product received from the management server, the payment information of the purchaser and the desired shipping address information of the purchaser held by the information terminal of the purchaser. a product registration step of associating a product identifier with product information of the product owner and storing the product in a storage device of the management server;
an advertising request step in which a control unit of the management server reads the identifier of the product registered in the storage device and transmits a request for distribution of advertising information including the identifier of the product, product information related to the product, and an address of the management server to an advertising server;
an identifier receiving step of receiving an identifier of the desired product included in the advertisement information, which is output from an information terminal of the desired purchaser when a consumer who receives the advertisement information and wishes to purchase the product included in the advertisement information is defined as a desired purchaser;
a purchase information output step of simultaneously or individually outputting payment information and desired delivery address information of the purchaser in response to a request from an information terminal of the purchaser;
a purchase authentication step of authenticating the purchase of the product in response to a request from an information terminal of the purchaser;
a payment agent authentication step of authenticating a payment agent for the product to a payment server in response to a request from an information terminal of the purchaser;
a delivery authentication step of authenticating delivery of the product in response to a request from an information terminal of the purchaser;
a shipping instruction step, which is performed after the purchase authentication step, the payment agent authentication step, and the delivery authentication step are completed, and in which the control unit of the management server transmits shipping instruction information, including the location information of the product stored in the storage device and the desired delivery address information of the would-be purchaser transmitted from the information terminal of the would-be purchaser, to an information terminal of a product owner associated with the location information of the product;
The purchase authentication step, the payment agent authentication step, and the delivery authentication step are performed in response to an operation on the information terminal of the purchaser,
The sales support program, wherein in the payment agent authentication step, authentication of the payment agent for the product is performed based on the payment information of the intended purchaser received from an information terminal of the intended purchaser. The sales support program according to claim 6, further comprising a product identifier output step for outputting the product identifier to the product owner. The sales support program according to claim 7, characterized in that the control unit of the management server is further provided with a step of requesting the payment server to make payment for the product based on the authentication of the payment agent. The sales support program according to any one of claims 6 to 8, characterized in that, when the control unit of the management server stores the payment information of the purchaser and the desired delivery address information of the purchaser in the storage device, the control unit of the management server includes a deletion step of deleting the payment information of the purchaser and the desired delivery address information of the purchaser stored in the storage device. a product registration unit that associates product identifiers with product information of product owners and stores them in a storage device;
an advertisement request unit that reads the identifier of the product registered in the storage device and transmits a request for distribution of advertisement information including the identifier of the product, product information related to the product, and an address of a management server to an advertisement server;
an identifier receiving unit which, when a consumer who receives the advertisement information and wishes to purchase the product included in the advertisement information is defined as a potential purchaser, receives an identifier of the product that the potential purchaser wishes to purchase, the identifier receiving unit being output from an information terminal of the potential purchaser and being included in the advertisement information;
a purchase information output unit which outputs the payment information and the desired delivery address information of the purchaser simultaneously or individually in response to a request from the information terminal of the purchaser;
a purchase authentication unit that authenticates the purchase of the product in response to a request from an information terminal of the purchaser;
a payment agent authentication unit that authenticates the payment agent of the product to a payment server in response to a request from an information terminal of the purchaser;
a delivery authentication unit that authenticates delivery of the product in response to a request from an information terminal of the purchaser;
a shipping instruction unit which is performed after the purchase authentication by the purchase authentication unit , the payment agency authentication by the payment agency authentication unit , and the delivery authentication by the delivery authentication unit are completed, and which transmits, to an external terminal, shipping instruction information including the location information of the product stored in the storage device and the desired delivery address information of the wishing purchaser transmitted from the information terminal of the wishing purchaser, to an information terminal of a product owner associated with the location information of the product,
A sales support device characterized in that, in response to an operation on the information terminal of the intended purchaser, purchase authentication by the purchase authentication unit , payment agency authentication by the payment agency authentication unit , and delivery authentication by the delivery authentication unit are performed. The sales support device according to claim 10, further comprising a product identifier output unit that outputs the product identifier to the product owner. The sales support device according to claim 10 or 11, characterized in that a request for payment of the product is made to the payment server based on the authentication of the payment agent. A sales support device as claimed in any one of claims 10 to 12, characterized in that when the control unit of the payment server stores the payment information of the purchaser and the desired shipping address information of the purchaser in a storage device, the management server deletes the payment information of the purchaser and the desired shipping address information of the purchaser stored in the storage device.

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