JP3099774U - Product label and dummy body for vending machine using it - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide a product display label capable of improving a POP advertisement effect of a product and a dummy body for a vending machine using the label.
SOLUTION: This is a commodity display label L provided on a vending machine dummy body D in a curved state, wherein a cut portion 13 is provided, and a portion surrounded by the cut portion 13 is located outside of other portions. It is configured to be located at.
[Selection] Figure 2

Description

The present invention, for example, canned or bottled beverages such as juice, coffee, beer, or dry batteries, tobacco, product display labels provided on the dummy body for vending machines for unmanned sales of instant cameras, etc. The present invention relates to a dummy body for a vending machine using the same.

ダ ミ ー Dummy bodies have been displayed instead of real products in the display section of vending machines for unmanned sales of canned beverages such as juice, coffee and beer.

And, for a dummy body corresponding to a product that the user wants to promote, such as a new product, a sticker printed with a catch phrase or a design for product appeal is attached to the transparent panel on the front side of the dummy body. Was.

However, in the appeal method using a seal as described above, there is a limit in appealing a particularly emphasized portion of a product, and it is possible to improve the effect of POP advertisement (Point-of-Purchase Advertising) of the product. There was a possibility that it could not be done.

The present invention has been made in consideration of the above-mentioned matters, and an object thereof is to provide a product display label capable of improving a POP advertising effect of a product and a dummy body for a vending machine using the label. It is.

In order to achieve the above object, the product display label of the present invention is a product display label provided on a dummy for a vending machine in a curved state, wherein a cut portion is provided, and a portion surrounded by the cut portion is provided. Are configured to be located outside of other portions (claim 1).

The product display label of the present invention is a product display label provided on a vending machine dummy in a curved state, wherein a cut portion is provided along a periphery of a predetermined portion, and the cut portion is the cut portion. It may be formed so that it is interrupted only at a part of each of the upper and lower sides of the periphery, and a portion surrounded by the cut portion is located outside of other portions (Claim 2). The dummy body for the machine is held so as to be wound on the outer peripheral surface of the substantially cylindrical body of the dummy body main body, and the predetermined portion is configured to be substantially planar, and the other portions are configured to be curved. (Claim 3).

In order to achieve the above object, a dummy body for a vending machine according to the present invention comprises the product display label according to any one of claims 1 to 3 and a dummy body body that holds the product display label in a curved state. (Claim 4).

According to the present invention having the above structure, it is possible to provide a product display label capable of improving the POP advertisement effect of the product and a dummy body for a vending machine using the label.

That is, in the invention according to claim 1, a cut portion is provided in the product display label, and when the product display label is curved and rounded, a portion surrounded by the cut portion (hereinafter, referred to as a specific portion). Is located outside of the other part of the product display label, so for example, by printing a pattern or text for advertisement or promotion of the product on a specific part by printing etc., the advertisement or promotion content is The POP advertisement effect of the dummy product having the product display label can be enhanced.

In the invention according to claim 2, a cut portion is provided along a peripheral edge of a predetermined portion of the product display label, and the cut portion is formed so as to be interrupted only at a part of the upper and lower portions of the peripheral edge. When curved and rounded, the portion surrounded by the cutout portion is located outside of the other portion of the product display label. By displaying characters and characters by printing or the like, the advertisement and the contents of the advertisement can be emphasized, and the POP advertisement effect of the dummy product having the product display label is improved.

Further, the product label of the invention according to claims 1 and 2 has a different structure from the conventional product label, has a three-dimensional and sophisticated shape, and is conspicuous. In addition, it has the effect of increasing consumer interest in and its manufacturers and stimulating their willingness to purchase products.

The product display label according to the first and second aspects of the present invention can be formed by simply cutting a conventional product display label by, for example, the Thomson method. Therefore, the product display label of the present invention can be manufactured at very low cost, like the conventional product display label.

In the device according to the third aspect, since the predetermined portion of the product display label is configured to be substantially flat and the other portions are configured to be curved, the predetermined portion of the product display label is more than the other portions. It rises to the outside and is kept flat, so that it becomes very easy for consumers and the like to visually recognize. Therefore, in the product display label of the present invention, for example, a design or a character for advertisement or promotion of a product is displayed on a predetermined portion by printing or the like, so that the advertisement or promotion content can be more effectively appealed. it can.

(4) The dummy body of the invention according to the fourth aspect has the same effect as that obtained by the commodity display label according to the first to third aspects. Further, the dummy body of the invention according to claim 4 includes the product display label according to claims 1 to 3 and a dummy body main body holding the product display label, and as described above, the product display label is For example, a product display label can be formed by simply making a cut in the conventional product display label by, for example, the Thomson method, and a dummy body having the same configuration as the conventional dummy body can be used. it can. Therefore, the dummy body of the present invention can be manufactured at very low cost, like the conventional dummy body.

Hereinafter, embodiments of the present invention will be described with reference to the drawings. 1 to 3 show one embodiment of the present invention.

自動 As shown in FIG. 1, the vending machine 1 of this embodiment has a door 2 on the front face which is provided to be openable and closable for replenishing commodities. On the upper part of the door 2, an exhibition part 3 for displaying the dummy body D is provided. At the lower part of each exhibition part 3, a push button 2a for selecting a product is arranged in association with each dummy body D, and at the lower part on the front of the vending machine 1, a product outlet 2b is provided. 2c is a coin slot, 2d is a bill slot, 2e is a change slot, and 2f is a change return operation lever.

The display unit 3 includes a gantry 3a for supporting the dummy body D, and a back surface 3b connected to the gantry 3a, and is configured such that the dummy body D is removably mounted inside. I have.

照明 An illumination light source 4 is arranged below the gantry 3a, as shown in FIGS. The illumination light source 4 is, for example, a fluorescent lamp, and the light from the illumination light source 4 passes through the opening 5 provided in the gantry 3a and irradiates the dummy body D. Will be up.

As shown in FIG. 2, the opening 5 has a substantially circular shape, and has a notch portion 5a, a first fitting groove portion 5b, and a It has a pair of two fitting groove portions 5c. More specifically, the notch portions 5a are provided substantially on both the left and right sides of the periphery of the opening 5, and correspond to each of the notch portions 5a, and correspond to the first fitting groove portion 5b and the second fitting groove portion 5c. Is provided.

As shown in FIGS. 1 and 2, the dummy body D has a shape corresponding to a can-type beverage container, and includes a product display label L and a dummy body 6 that holds the product display label L in a curved state. .

The dummy body 6 includes a substantially cylindrical body 7, a cover 8 attached above the body 7, a ring member 9 detachably attached to a lower portion of the body 7, and a back surface of the body 7. And a label holding member 10 that is attached to the side and holds both ends of the product display label L wound on the outer peripheral surface of the body 7 with the outer surface of the body 7.

The body 7 is made of a material having excellent heat resistance and weather resistance, such as a transparent or translucent synthetic resin such as polypropylene (PP), polycarbonate (PC), or polyethylene terephthalate (PET), or a general recycled product thereof. It is formed by blow molding, injection molding or injection blow molding.

The body 7 has a large-diameter portion 7a and a small-diameter portion 7b provided below the large-diameter portion 7a. The ring member 9 is attached to a boundary between the large diameter portion 7a and the small diameter portion 7b, and a substantially L-shaped engaging portion 11 corresponding to the cutout portion 5a of the opening 5 is provided on the outer peripheral surface of the small diameter portion 7b. And the ridge portion 12 corresponding to the first and second fitting groove portions 5b and 5c are provided in a state of protruding sideward.

The lid 8, the ring member 9, and the label holding member 10 are formed by injection molding using an opaque white synthetic resin material having heat resistance and weather resistance, such as polycarbonate.

The ring member 9 is configured to prevent light from the illumination light source 4 from leaking through a gap between the opening 5 provided in the gantry 3a and the dummy body D attached to the opening 5.

The product display label L is made of a material having excellent heat resistance and weather resistance, such as a transparent or translucent synthetic resin such as polypropylene (PP), polycarbonate (PC), polyethylene terephthalate (PET), or a recycled product thereof. It is formed as a substantially rectangular or square flat sheet having a thickness of about 0.1 to 0.4 mm. On the front and / or back side of the product display label L, patterns, characters, and the like for product display or product advertisement of canned beverages are printed.

{Circle around (3)} As shown in FIGS. 3 (A) and 3 (B), the product display label L is provided with a cut portion 13. In this embodiment, a cut portion 13 is provided along the periphery of a predetermined portion S of the product display label L, and the cut portion 13 is formed so as to be interrupted only at a part of the upper and lower portions of the periphery. That is, a pair of cut portions 13 are provided.

The predetermined portion S includes, for example, a design or character that the user wants to particularly emphasize (emphasize) in the product display label L.

In order to attach the product display label L to the dummy body 6, the left and right of the product display label L are provided in a gap formed between the outer surface of the large diameter portion 7 a of the body 7 of the dummy body 6 and the label holding member 10. You only need to insert both ends. As a result, the product display label L is held by the dummy body 6 in a state of being wound around the outer peripheral surface of the body 7 and curved.

Here, by forming the outer diameter of the lid 8 and the outer diameter of the ring member 9 to be larger than the outer diameter of the large diameter portion 7a of the body 7, the large diameter portion 7a of the body 7 is formed. The lid 8 and the ring member 9 can be used as positioning guides when attaching the product display label L to the outer peripheral surface of the product, so that the product display label L can be attached more easily and accurately. It becomes.

Then, the product display label L attached to the dummy body 6 is curved, and the portion surrounded by the cutout portion 13 is located outside of other portions of the product display label L, and at the same time, The predetermined portion S is kept substantially flat, and the other portions are kept curved.

The dummy body D having the above-described configuration is, for example, inserted in the small diameter portion 7b of the body 7 from above into the opening 5, and then, by rotating the dummy body D by a predetermined angle about its axis, Can be attached.

In addition, the dummy body D is not limited to a shape corresponding to a can-type beverage container, and may be, for example, a shape corresponding to a bottle-type beverage container. It may be in the shape of.

In this embodiment, the dummy body D is of a type in which the product display label L is sandwiched between the body 7 of the dummy body 6 and the label holding member 10, but without the label holding member 10. A product label L attached to the surface of the body 7 of the dummy body 6 can be applied to the present invention. The height of the dummy body D may be adjustable or may not be adjustable.

1 is an explanatory view schematically showing a configuration of a vending machine having a vending machine dummy according to an embodiment of the present invention. It is a perspective view which shows roughly the structure of the said dummy body for vending machines, and the mounting part to which it is attached. (A) And (B) is a perspective view which shows roughly the structure of the goods display label before and after bending.

Explanation of reference numerals

6 Dummy body 13 Notch D Dummy body for vending machine L Product label

Claims (4)

A product display label provided on a dummy for a vending machine in a curved state, wherein a cut portion is provided, and a portion surrounded by the cut portion is configured to be located outside of other portions. A product display label characterized by the following. A product display label provided on a dummy body for a vending machine in a curved state, wherein a cut portion is provided along a periphery of a predetermined portion, and the cut portion is interrupted only at a part of each of the upper and lower sides of the periphery. And a portion surrounded by the cut portion is configured to be located outside of other portions. The dummy body for the vending machine is held so as to be wound on the outer peripheral surface of the substantially cylindrical body of the dummy body main body, the predetermined portion is substantially flat, and the other portions are curved. The product display label according to claim 2, wherein (4) A dummy body for a vending machine, comprising: the commodity display label according to any one of claims 1 to 3; and a dummy body main body that holds the commodity display label in a curved state.

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