JP2005295600A - Viewing promoting system and viewing promoting device, and recording medium - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide a system and device for promoting viewing of broadcast contents. <P>SOLUTION: When a mail receiving terminal receives e-mail including a message that a CM by an advertiser is broadcasted from a mail server, the message that the CM by the advertiser is broadcasted is displayed on a mailer screen 50, and a program record button 64, a program view button 65, a CM record button 66 and a CM view button 67 are displayed. The mail also includes program information such as the program start date and time, the program finish date and time, the CM start date and time, the CM finish date and time and the broadcast channel. When the CM video recording button 66 is clicked, a CM video recording reservation signal is transmitted to a video in accordance with the program information through the infrared interface of the mail receiving terminal. <P>COPYRIGHT: (C)2006,JPO&NCIPI

Description

  The present invention relates to a system and apparatus for promoting viewing of broadcast contents.

  2. Description of the Related Art Conventionally, in order to promote viewing of broadcast contents such as televisions and radios, program advertisements through broadcasts and provision of program guides through magazines, newspapers, the Internet, and the like have been performed. Viewers can obtain information via these media, decide the program to view, turn on the TV or radio during the broadcast time of the program, or view the program before the broadcast with a video recorder or component stereo. For example, the recording is reserved for viewing after broadcasting.

  However, even if you want to watch during the broadcast time, you may forget it and miss or miss the broadcast. Also, you may forget the broadcast time and channel and miss the program.

  On the other hand, when making a recording reservation or recording reservation for a video or component, it is necessary to set the broadcast date and time and the broadcast channel to the video or component. This reservation setting requires you to remember the broadcast date and time and the broadcast channel and enter them directly from the main unit or remote control, or by entering the reservation code written in the program guide etc. There was a problem that it took.

  It is an object of the present invention to provide a system and apparatus that solves the above problems and promotes viewing of broadcast contents.

  The viewing promotion system according to claim 1, which has been made to solve the above-described problems, includes an e-mail transmission side device that transmits an e-mail including acquisition information for acquiring a broadcast date and time and a broadcast channel; An e-mail receiving side system that receives the e-mail and outputs the contents to the user.

  Then, the e-mail receiving side system receives the e-mail transmitted from the e-mail transmitting side apparatus, and acquires the broadcast date and time and the broadcast channel based on the acquisition information. Then, when a broadcast content recording instruction is input from the user based on the e-mail, the acquired broadcast date and time and the recording reservation command for recording reservation of the broadcast content of the broadcast channel, or the acquired broadcast date and time In this case, at least one of the recording commands for recording the broadcast content of the broadcast channel acquired in this case is output, and the broadcast content is received and recorded based on the output recording reservation command or the recording command.

  Examples of the recording means include a video equipped with a TV broadcast tuner, a component stereo equipped with a radio broadcast tuner, and the like. That is, the broadcast content of the television broadcast may be received like video, and the video and audio may be recorded, or the broadcast content of radio broadcast may be received and recorded as stereo. That is, “recording” includes recording and recording. This also applies to claim 2 or 3 described later.

  Further, any recording medium may be used for recording the broadcast content by video, component, etc., and examples thereof include a tape, an optical disk, a hard disk, and a semiconductor element. Accordingly, the recording means includes, for example, a video tape recorder, a video disk recorder, a cassette recorder, a mini disk recorder, an IC recorder, a personal computer, and the like.

Moreover, each means is good to set it as the structure of the following (1)-(4), for example.
The matters described in (1) to (4) are similarly applied to claims 2 to 14 described later.
(1) The instruction input means may be performed by clicking a predetermined location such as a button or a link in an e-mail. In this way, recording can be performed very simply by clicking a predetermined location.

  (2) The acquisition information may be broadcast date / time and broadcast channel information itself (referred to as broadcast information), for example, to obtain broadcast information such as a URL of a site from which such information can be extracted. It may be information. If broadcast information is included in the e-mail as acquisition information, the broadcast information acquisition means can acquire the broadcast information from within the e-mail. Therefore, there is no need to acquire broadcast information via a network or the like. On the other hand, for example, the broadcast information acquisition unit may acquire broadcast information via a network or the like. In this way, the latest broadcast information can always be acquired. The broadcast information acquisition unit may acquire the broadcast date and time and the broadcast channel when a recording instruction is input from the instruction input unit, or may be acquired before the recording instruction is input from the instruction input unit. Also good.

  (3) The broadcast date and time is information including at least the start date and time of the broadcast, and may include the end date and time of the broadcast. The broadcast channel may include information such as whether it is a terrestrial wave, a broadcast satellite (BS), or a communication satellite (CS).

  According to such a system, for example, by transmitting “recommended program of next week” by e-mail together with the information for acquisition, the viewer receives this e-mail, and in the “recommended program of next week” described. Recording reservation can be made by simply selecting a desired program and clicking a recording button of the program. Therefore, it is not necessary to input information on the broadcast date and time and channel, a reservation code, etc. from a recording device such as a video or its remote controller, and the desired broadcast content can be recorded easily.

  Therefore, the recording reservation of the broadcast contents is simplified, so that it is possible to have a person who had given up recording a program because it was troublesome to make a recording reservation until now.

  In addition, since the recording reservation can be easily performed, viewing of the broadcast content can be promoted in this way, so that the number of times of viewing commercials and the number of viewers broadcasted on the broadcast also increase. Therefore, the user can know the characteristics and the like of the commercial target product better by viewing more commercials. Also, by viewing the video and audio by broadcasting in this way, for example, it is possible to easily view the video and audio of a desired commercial without downloading commercial data from the Internet for a long time.

  Further, if the viewing rate of the commercial increases, the advertising effect of the commercial provider (advertiser) can be enhanced, and an increase in sales can be expected, so that the broadcasting station can further earn revenue. In addition, some products, for example, are difficult to convey their product characteristics to users unless they are video or audio. Such products, for example, include video data and text on the Internet homepage, Advertisements were made by sending audio data to users, but video data and audio data often took time to transfer and were often difficult to send over the Internet. . However, according to the present invention, it is possible to inform the user of the characteristics of the product without downloading the commercial video and audio via the Internet. For example, if the e-mail contains a link to the program's home page and a link to the provider of the program along with the program and commercial information, the program information, the commercial target product / advertiser Since it is possible to know in detail about companies and the like, it is possible to make the user more interested in programs and commercials.

  In addition, the e-mail indicates that the commercial will be broadcast, as well as the target product of the commercial, the name of the commercial advertiser, the content of the commercial, the name of the commercial performer, the song played in the commercial and the performer of the song, etc. It is preferable to include content that motivates the user to view the commercial, such as a name. Moreover, the content which notifies the broadcast time of a commercial and the content regarding the program on which a commercial is broadcast may be included. In this way, it is possible to increase the possibility that the user inputs a recording instruction.

  Therefore, in order to further promote the viewing of commercials, it is preferable to make it as shown in claim 2. The viewing promotion system according to claim 2 is configured to receive an e-mail indicating that the commercial is broadcast and information for acquiring the broadcast date / time and the broadcast channel of the commercial broadcast program or the commercial. An e-mail transmitting side device for transmitting and an e-mail receiving side system for receiving the e-mail are provided. The e-mail receiving system receives the e-mail transmitted from the e-mail transmitting apparatus and outputs the content of the e-mail to the user. Also, the broadcast date and time and the broadcast channel are acquired based on the acquisition information included in the e-mail. When a recording instruction is input from the user based on the e-mail, a recording reservation command for recording reservation of the broadcast date and time and the broadcast content of the broadcast channel or when this broadcast date and time is reached. At least one of recording instructions for recording the broadcast contents of the broadcast channel is output, and the program or commercial is received and recorded based on the output recording reservation instruction or recording instruction.

  Therefore, for example, it is possible to easily receive and record a commercial by television broadcasting or the like and to receive and record a commercial by radio broadcasting or the like. Also, the user can know in advance that a commercial will be broadcast when receiving and viewing an email. And if the user is interested in the commercial described in this e-mail, enter the recording instruction, the commercial, or the program broadcast by the commercial, information on the broadcast date and time, or the channel, or Even if a reservation code or the like is not input to a video recording device, it can be recorded easily. Therefore, the above-mentioned effect that “commercial viewing can be promoted” by the system according to claim 1 can be made larger and more reliable.

  If the commercial broadcast time is fixed, it may be recorded at the broadcast time. However, if the commercial broadcast time is not fixed, etc., as shown in claim 3 In the broadcast content, only the commercial part may be recorded. This is done by determining whether the broadcast content is a program or a commercial, and recording it in the case of a commercial. This determination may be made by, for example, information such as an electronic program guide indicating that a commercial is in progress, information such as whether the sound is stereo or monaural, or a sponsor that is a unique code for each sponsor encoded in the commercial content. It can be determined from the code.

In addition to recording the broadcast content in this way, the user may be allowed to view as shown in claim 4 or 5.
5. The commercial viewing promotion system according to claim 4, wherein an e-mail transmission side device that transmits an e-mail including acquisition information for acquiring a broadcast date and time and a broadcast channel, receives the e-mail, and uses its contents And an e-mail receiving system for outputting to a user. Then, the e-mail receiving system receives the e-mail and acquires the broadcast date and time and the broadcast channel based on the acquisition information. Then, when a broadcast content output instruction is input from the user based on the e-mail, the output reservation command for making an output reservation for the broadcast date and time and the broadcast content of the broadcast channel acquired, or the acquired broadcast When the day and time are reached, at least one of the output commands for outputting the broadcast content of the acquired broadcast channel is output, and the broadcast content is received and output based on the output reservation command or the output command.

  Examples of the output means include a television and a radio. In other words, a television broadcast content may be received and video and audio may be output as in a television, or a radio broadcast content may be received and audio may be output as in a radio.

This is the same in the case of each claim described later.
According to such a system, for example, the television or radio is automatically turned on at the broadcast date and time, and the broadcast channel is set. Therefore, it is possible to reduce the risk of missing or listening to the broadcast content.

  Further, the commercial viewing promotion system according to claim 5 includes the fact that the commercial is broadcast, and the acquisition information for acquiring the broadcast date and broadcast channel of the commercial broadcast program or the commercial. It consists of an e-mail sending device that sends an e-mail and an e-mail receiving system that receives the e-mail, and the e-mail receiving system receives the e-mail sent from the e-mail sending device, and Outputs the contents of the e-mail to the user. Also, the broadcast date and time and the broadcast channel are acquired based on the acquisition information included in the e-mail. When a program or commercial output instruction is input from the user based on the e-mail, an output reservation command for making an output reservation for the broadcast date and time and the broadcast content of the broadcast channel is issued. In this case, at least one of output commands for outputting the broadcast contents of the broadcast channel is output, and the program or commercial is received and output based on the output reservation command or output command.

  According to such a system, for example, it is possible to know that a commercial is broadcast when a user receives and browses an electronic mail. In addition, for example, when a user is interested in a commercial target product or program described in an e-mail, simply input an output instruction based on the e-mail. The radio is turned on and set to the broadcast channel of the program or commercial. Therefore, the possibility of missing a program or commercial can be reduced. That is, the user can easily view the commercial or the program broadcast by the commercial. Therefore, viewing of programs and commercials can be promoted.

  As described above, in any of the systems of claims 1 to 5, viewing of a program or a commercial can be promoted. That is, when a recording instruction or an output instruction is input from the user, points are given. In this way, the user inputs a recording instruction or an output instruction to obtain points, and the possibility of watching a program or commercial can be increased. Therefore, the broadcast station can increase the possibility of watching the program, and the advertiser or the like can further enhance the advertising effect of the commercial.

  The point is useful to the user, and may be an abstract value such as a numerical value itself, or may be a numerical value (for example, a monetary amount, a mileage distance) that specifically indicates the target. For example, points to be purchased include merchandise purchase rights, cash, gift certificates, air tickets, free viewing rights for pay programs, free use rights for Internet pay sites, free use rights for telephone calls, discount tickets, and the like. In addition, the above-mentioned product purchase right, cash, gift certificate, airline ticket, free viewing right for pay program, free use right for Internet pay site, as a privilege only when points are given and the point reaches a predetermined value, You may make it give the free use right of a telephone, a discount ticket, etc. Further, for example, the points may correspond to the amount of money, and may be transferred to a user's account every predetermined period or every time a predetermined point value is reached, or may be given as electronic money that can be used in a network or the like.

  In addition, each means of the e-mail reception side system which comprises the viewing-and-listening promotion system shown in Claims 1-6 can be implement | achieved arbitrarily as an apparatus. For example, as shown in claim 7, the viewing promotion apparatus may include an e-mail receiving unit, an instruction input unit, a broadcast information acquisition unit, and a recording control unit. In this way, the recording reservation command or the recording command is output to the recording apparatus, and the effect shown in claim 1 can be obtained. Similarly, if the viewing promoting device is as shown in claim 8, the effect shown in claim 2 can be obtained. Similarly, if the viewing promotion device as shown in claim 9 is used, the output reservation command or the output command is output to the output device, and the effect shown in claim 4 can be obtained. If it is set as the commercial viewing promotion apparatus as shown, the effect shown in claim 5 can be obtained.

  According to another aspect of the present invention, data including acquisition information and determination information for determining whether or not to record the broadcast content is received, and the broadcast content is determined based on the determination information. It may be determined whether or not to record, and a recording reservation command or a recording command may be output when it is determined by the determination means that recording is to be performed. For example, if the data receiving unit receives the recording reservation command according to claim 7 as the data in claim 11, a recording reservation command for recording recording of broadcast contents based on the recording reservation command, or a recording command Is output. That is, for example, based on a command from another viewing promotion device or a command from a data transmission device that transmits data including acquisition information and determination information, it is automatically performed without a user inputting an instruction. Recording reservations can be made. According to such an apparatus, for example, a recording reservation can be made to a recording apparatus at home in accordance with a command from a place where the user is away from home. Therefore, viewing can be further promoted.

  Furthermore, according to the viewing promoting device of the twelfth aspect, it is determined whether or not to record based on the information for determination included in the broadcast content, and when it is determined to record, the broadcast content is recorded. A recording command is output to the recording device. Therefore, regardless of the user's intention, a recording command is always output when it is determined to record. For example, if a sponsor code which is a unique code for each sponsor encoded in the commercial content is used as the determination information, a recording instruction for forcibly recording only the commercial of the sponsor code of a specific sponsor can be output. Therefore, the sponsor can record his / her commercial content more reliably. Therefore, viewing can be further promoted.

  By the way, the broadcast content recorded by the recording means according to claims 1 to 3 may be output as shown in claim 13. That is, when the user inputs an instruction to output the recorded broadcast content based on the e-mail, the receiving system further outputs an output instruction for the broadcast content, and the broadcast content recorded in the recording means is displayed. Output (playback) is good. In this way, the user can easily output the recorded broadcast content.

  In addition, as shown in claim 14, when a broadcast is received and the broadcast content is recorded at any time, and the user inputs an instruction to output the recorded broadcast content based on an e-mail, the broadcast content is output. (Playback) should be done. In this way, the user can view a desired program after the start of broadcasting without the need to make a recording reservation.

  And, as shown in claim 15, the electronic mail receiving means, instruction input means, broadcast information acquisition means, recording control means, recording means, output control means in the viewing promotion system according to any one of claims 1-14, The function for realizing the output means in the computer system can be provided as a program that is activated on the computer system side, for example. In the case of such a program, for example, it is recorded on a computer-readable recording medium such as a floppy (registered trademark) disk, a magneto-optical disk, a CD-ROM, a hard disk, a ROM, or a RAM, and is loaded into a computer system as necessary. It can be used by starting up. It can also be used by loading and starting up via a network.

  Embodiments to which the present invention is applied will be described below with reference to the drawings. Needless to say, the embodiments of the present invention are not limited to the following examples, and can take various forms as long as they belong to the technical scope of the present invention.

  First Embodiment As shown in FIG. 1, the viewing promotion system 1 of this embodiment includes a mail transmission terminal 10, the Internet 12, a mail reception terminal 14, a video 16, and a television 18. The video 16 is a general video that can be operated by a remote controller, and a recording start date and time, a recording end date and time, a recording channel, and the like can be set by a remote controller (not shown).

  The television 18 is also a general television that can be operated by a remote controller, and can be turned on / off, set a channel, and the like by a remote controller (not shown). The video 16 and the television 18 are connected by a video signal line, and the video output from the video 16 can be displayed on the television 18. The mail transmission terminal 10 is a general personal computer and is connected to the Internet. On the other hand, the mail receiving terminal 14 is a notebook computer including a display device 14a and an infrared interface 14b, and is connected to the Internet 12. The infrared interface 14b can output a signal similar to a setting signal output by infrared from each remote controller of the video 16 and the television 18.

  The mail sending terminal 10 and the mail receiving terminal 14 are both installed with mail software (hereinafter referred to as mailer), which can send and receive mail via the Internet 12.

  The advertiser transmits an e-mail including a message indicating that the advertiser's commercial (hereinafter also referred to as CM) is broadcast from the mail transmitting terminal 10 to the mail server of the mail recipient's mail address. This mail is an HTML mail and includes a program start date / time, a program end date / time, a CM start date / time, a CM end date / time, and a broadcast channel in a comment tag. The mail recipient receives this mail from the mail server. An example in which the received mail is displayed on the display device 14a of the mail receiving terminal 14 is shown in FIG.

  The mailer screen 50 of FIG. 2 includes a folder selection area 52, a title display area 54, and a mail content display area 56. The folder selection area 52 is an area for selecting a folder to be stored separately for received mail, sent mail, sent mail, deleted mail, draft mail, etc. In FIG. 2, the received mail is selected. (The selected part is displayed in reverse video.) Therefore, the title list of the received mail is displayed in the title display area.

  In the title display area 54, sending / receiving, subject, and reception date / time are displayed as titles. In the example of FIG. 2, three mail titles are displayed in the title display area 54 in the order of reception date / time. . When the mail recipient selects a title whose contents are to be viewed from the title list and clicks on the title, the mail content of the title is displayed in the mail content display area 56.

  In FIG. 2, the mail of the subject line “◯ △ Automobile new model CM” transmitted from the advertiser △ automobile is selected. Then, the content of the selected mail 60 is displayed in the mail content display area 56. In this e-mail, “○ △ Auto has released a new model car on 3/20. For more information, please see the CM of tonight's TV show ○ × ○.” It is included ”. Below that, a program recording button 64 described as “Record this program”, a program viewing button 65 described as “View this program”, and “Record this CM” are described. A CM recording button 66 and a CM viewing button 67 described as “view this CM” are provided.

When the program recording button 64 is clicked by a user such as a mail receiver, the mail receiving terminal 14 performs a program recording reservation process shown in FIG.
In the program recording reservation process, first, in S100, the program start date / time, program end date / time, and broadcast channel included in the comment tag of the mail are acquired. In the subsequent S110, a recording reservation signal for recording start date / time, program end date / time, and broadcast channel acquired in S100 is recorded from the infrared interface 14b as the recording start date / time, recording end date / time, and recording channel, respectively. Set. In step S120, the display device 14a is displayed to notify the user that the program recording reservation has been completed.

  By doing in this way, the user can make a recording reservation for “TV program XX” described in the mail only by clicking the program recording button 64 in the mail. Therefore, when it is desired to record the program described in the mail, it is not necessary to set the recording reservation by operating the video remote controller or the like, and the recording reservation can be set very easily. In addition, when the user views the program recorded in the video 16 in this way, the advertiser “◯ △ car” can increase the number of CM viewers.

  On the other hand, when the CM recording button 66 in FIG. 2 is clicked, the CM recording reservation process shown in FIG. 3B is performed. The CM recording reservation process is almost the same as the program recording reservation process. In S200 shown in FIG. 3B, the CM start date / time, CM end date / time, and broadcast channel included in the mail tag are acquired. In the subsequent S210, a recording reservation signal for recording start date / time, CM end date / time, and broadcast channel acquired in S200 is recorded from the infrared interface 14b as the recording start date / time, recording end date / time, and recording channel, respectively. Set. In S220, the display device 14a is displayed to notify the user that the CM recording reservation has been completed.

  In this way, the user can make a recording reservation for the CM of the new model released on 3/20 of the car described in the email simply by clicking the CM recording button 66 in the email. Can do. Therefore, when the user is interested in the product etc. described in the e-mail and wants to see the CM, it is possible to easily make a recording reservation. On the other hand, when the user views the CM recorded in the video 16 in this way, the advertiser “◯ △ automobile” can increase the viewing rate of the CM.

When the user clicks the program viewing button 65 in FIG. 2, the program viewing television control process shown in FIG. 4 is performed.
In S300, the program start date and time and broadcast channel included in the e-mail comment tag are acquired. In subsequent S310, the program start date and time and the broadcast channel are displayed on the display device 14a to notify the user. This alerts the user to prevent the user from turning off the power of the mail receiving terminal 14 and being unable to control the television. In subsequent S320, the current date and time is extracted from the timer of the mail receiving terminal 14, and it is determined whether or not the program start date and time has come. When the program start date / time is not reached (S320: NO), S320 is repeatedly executed. On the other hand, when the current date / time is the program start date / time (S320: YES), the process proceeds to S330. In S330, the power-on signal of the television 18 is transmitted from the infrared interface 14b. In subsequent S340, a channel setting signal for setting the broadcast channel as an output target channel is transmitted to the television 18 from the infrared interface 14b. In step S350, the display device 14a is displayed to notify the user that the TV 18 has been turned on.

  In this way, if the user clicks the program viewing button 65, the television is automatically turned on at the start time of the program and set to the channel on which the program is broadcast. Therefore, the possibility of missing the program can be reduced. In particular, when performing various operations such as browsing emails using the mail receiving terminal 14, even if there is a program to be watched, it may be inadvertently overlooked. Since the user is informed that the switch is turned on, such a situation is also eliminated. In this way, the advertiser can increase the possibility that the CM is viewed.

  On the other hand, when the CM viewing button 67 in FIG. 2 is clicked by the user, a CM viewing TV control process similar to the program viewing TV control process when the program viewing button 65 is clicked is performed. This CM viewing TV control process is a process in which “program start date and time” is replaced with “CM start date and time” in the program viewing TV control process shown in FIG. Therefore, when the CM start date and time is reached, the TV 18 is turned on and set to the channel on which the CM is broadcast, so that the user does not miss this CM. Also, the advertiser can increase the probability that the CM is viewed.

  In the present embodiment, the mail receiving terminal 14 is a notebook personal computer, but any device capable of receiving mail may be used. For example, other personal computers, PDAs, set top boxes, game machines, mobile phones, and others Other electrical appliances may be used. The infrared interface 14b may be built in these mail receiving terminals or may be externally attached. Further, as long as video and television can be controlled, other means may be used without using infrared rays. For example, the control may be performed wirelessly or by wire. Control may be performed via a communication line such as a telephone line or a pager line. Further, the function of this mail receiving terminal may be incorporated in a television or video. In this case, the television and video can be directly controlled without using the infrared interface 14b or the like.

  In addition, if the TV can be set from the outside on the power-on date and time, a viewing reservation signal for setting the power-on date and channel and the channel is transmitted to the TV in substantially the same manner as the recording reservation process shown in FIG. May be. On the other hand, video can also be recorded by transmitting a recording signal when the program start date / time is reached, as in the case of the television shown in FIG. In this case, in place of the processes of S330 to S350, a process of transmitting a recording signal that is a video power-on / channel setting / recording start signal and a process of notifying that the recording has started may be performed.

In this embodiment, the television and the video are controlled. However, a radio, a component, or the like may be used. In this way, it is possible to view and record audio programs and commercials.
The television or radio may have a function of recording or recording only the commercial part. In this way, even if the broadcast date / time of the commercial is unknown, only the commercial can be recorded as long as the broadcast date / time of the program being broadcast is known.

  In this embodiment, the HTML mail is used, but a text mail may be used. In this case, for example, a link to a program for performing each process may be described, and each process may be performed when the link is clicked.

  In addition, the program start date / time, program end date / time, CM start date / time, CM end date / time, and broadcast channel are included in the tag for comment, and these are acquired and reserved for program recording. It does not have to be inside. For example, a tag indicating a recording reservation may be defined, and information such as a program start date / time, a program end date / time, and a broadcast channel may be included together with the tag, for example, as a link to the program. In this case, what is necessary is just to analyze the defined tag and acquire such information. In addition, the program start date / time, program end date / time, CM start date / time, CM end date / time, and broadcast channel may be included in a state that can be viewed by the user. do it. In this way, such information is also displayed in the mail shown in FIG. 2, and the user can specifically know when the broadcast is performed on the channel.

  In this embodiment, the mail transmitted from the mail transmitting terminal 10 includes the program start date / time, the program end date / time, the CM start date / time, the CM end date / time, and the broadcast channel. 2 may be obtained by connecting to a program information site having such information when the buttons 64 to 67 in FIG. 2 are clicked. That is, the acquisition of the program start date / time, program end date / time, and broadcast channel in S100 of the program recording reservation process of FIG. 3 (a), and the CM start date / time, CM end date / time, and broadcast channel in S200 of FIG. Acquisition, acquisition of the program start date and time and broadcast channel in S300 of the program viewing TV control process of FIG. 4, acquisition of the CM start date and time and broadcast channel in the CM viewing TV control process may be performed by connecting to the program information site. Good. In this way, the latest broadcast date and time can always be obtained.

  And when connecting to a program information site in this way and obtaining information, such as a broadcast date, you may make it give a point with respect to a user in a program information site. In this way, the user further views and records the program in order to obtain points. Therefore, viewing of programs and commercials can be further promoted.

  Here, a point corresponds to something useful for the user, and may be an abstract value such as a numerical value itself, or a numerical value specifically indicating something (for example, a monetary amount, a mileage distance). But you can. For example, points to be purchased include merchandise purchase rights, cash, gift certificates, air tickets, free viewing rights for pay programs, free use rights for Internet pay sites, free use rights for telephone calls, discount tickets, and the like. In addition, the above-mentioned product purchase right, cash, gift certificate, airline ticket, free viewing right for pay program, free use right for Internet pay site, as a privilege only when points are given and the point reaches a predetermined value, You may make it give the free use right of a telephone, a discount ticket, etc. Further, for example, the points may correspond to the amount of money, and may be transferred to a user's account every predetermined period or every time a predetermined point value is reached, or may be given as electronic money that can be used in a network or the like. For example, the points given as 1 yen, 3 yen, etc. can be used as cash as they are, or they can be used as a privilege only when they become a collective value of 500 yen, 1000 yen, etc. Good. In such a case, the user may be notified of the current point by e-mail or the like when the point reaches a predetermined value or every predetermined period. In this way, the user can know how many more points he / she can get the privilege by recording, so that he / she can aim to acquire that point and further promote viewing / listening.

  Also, this point may be a different value for each program or each commercial. In this way, the user can record and watch programs and commercials with more points. Therefore, for example, when almost the same content is broadcast on any channel such as a news program, the possibility of recording or viewing the point with more points becomes high, and it can be differentiated from other channels.

  If points are given unconditionally every time a point is clicked in this way, the following problems occur. That is, when one user makes a recording reservation for the same program many times, points are given each time, and the advertiser or the like needs to pay for the points accordingly. In this case, the advertisement is effective only once or twice, and after that, there is a possibility that money corresponding to the point is collected even though there is no advertisement effect.

  Therefore, for the same recording instruction and output instruction, it is preferable that points are not given when viewed by the same user. In other words, it is preferable that the user can earn points only once, but not afterwards.

  By the way, when sending an e-mail, the e-mail sending terminal 10 may send the same content to e-mail addresses of a plurality of users registered in the database, for example, a form on a homepage or an electronic You may determine and respond | correspond with the content and electronic mail address of the content transmitted considering the user information input from each user by mail. Examples of user information include attributes such as a user's address, name, age, occupation, telephone number, gender, annual income, e-mail address, hobby, and genre of interest. In this way, if user information is taken into account and the correspondence between the information to be transmitted and the e-mail address is determined and transmitted, it becomes possible to guide programs and commercials close to the user's attributes. For example, it is possible to guide programs and commercials related to the user's hobbies taking into account the user's hobbies, or to guide programs and commercials related to the work taking into account the user's occupation. In addition, it is possible to guide commercials of products and services according to annual income and age, and it is also possible to guide commercials of nearby stores from the address. In addition, not only from such direct items, but also to determine an e-mail address to be obtained and transmitted indirectly from information determined based on a predetermined rule such as an e-mail address or a telephone number. May be. That is, if it is a telephone number, the area where the user lives can be specified based on the area number, for example, and if it is an e-mail address, the area where the user lives and the affiliation (school-related, In some cases, it is possible to obtain information such as company relations, government relations, or access from a provider.

  In this way, by determining the correspondence between the content to be transmitted in consideration of the user information and the e-mail address to be transmitted, each advertiser can efficiently view the commercial with respect to the target of the product. Also, the user can efficiently watch programs and commercials in the field of interest.

  In this embodiment, the mail transmission terminal 10 corresponds to an electronic mail transmission side device, and the mail reception terminal 14 corresponds to a viewing promotion device. The mail receiving terminal 14, the television 18, and the video 16 correspond to an electronic mail receiving system. The mailer of the mail receiving terminal 14 corresponds to an e-mail receiving unit. Further, the program recording button 64, the CM recording button 66, the program viewing button 65, the CM viewing button 67 and the mouse (not shown) for clicking on the display device 14 of the mail receiving terminal correspond to instruction input means, and S100, S200, S300. This processing corresponds to the processing as broadcast information acquisition means. The mail receiving terminal 14 including the infrared interface 14b and the processes of S110 and S210 correspond to the process as the recording control means, and the video 16 corresponds to the recording means. Further, the mail receiving terminal 14 including the infrared interface 14b corresponds to viewing control means, and the processing from S320 to S340 corresponds to processing as output control means. The television 18 corresponds to output means, and the program information site corresponds to point giving means. The program start date / time, program end date / time, CM start date / time, and CM end date / time correspond to the broadcast date / time. The recording reservation signal corresponds to a recording reservation command, and the recording signal corresponds to a recording command. The viewing reservation signal corresponds to an output reservation command, and the power-on signal and the channel setting signal correspond to an output command.

  [Second Embodiment] In the first embodiment, the mail receiving terminal is a notebook personal computer, but may be a mobile phone having an Internet connection function and an infrared interface, for example. This example will be described with reference to FIG.

  FIG. 5 shows an example in which the viewing promotion system 2 is configured using a mobile phone 20 as a viewing promotion device. The mobile phone 20 is a mobile phone device with a general Internet communication function (an electronic mail function as an electronic mail receiving means, a WWW browser function) having a keyboard 20c as an instruction input means and a display device 20a. For example, information input from the keyboard 20c can be transmitted, or information can be received from the Internet 12 and displayed on the display device 20a. Further, an infrared interface 20b is further provided, and functions similar to the infrared interface 14b in the first embodiment. That is, a signal similar to the signal output from the remote control of each of the video 16 and the television 18 can be output under the control of the CPU inside the mobile phone 20. Since the configuration other than the cellular phone 20 is the same as that of the first embodiment, the description thereof is omitted.

  The enlarged view of the display device 20a of the mobile phone 20 in FIG. 5 shows an example in which a mail transmitted from the mail transmission terminal 10 is received by the e-mail receiving function. This e-mail is almost the same as the contents of the first embodiment and the e-mail content display area 56 in FIG. 2, and this e-mail contains a message “○ △ Automobile released a new model on 3/20. An email body 72 similar to the email body 62 (see FIG. 2) of the first embodiment is included, such as “Please watch the CM of tonight's TV program XX”. , A program recording button 74 described as “CM viewing”, a CM recording button 76 described as “CM recording”, and a CM viewing button 77 described as “CM viewing”. And. When these buttons are designated, the same processing as the program recording button 64, program viewing button 65, CM recording button 66, and CM viewing button 67 shown in FIG. 2 in the first embodiment is executed.

  According to such a configuration, the user can obtain information on programs and commercials anytime and anywhere as long as the user has the mobile phone 20 in a communicable state. Further, since the mobile phone 20 is generally used in a state where the power is always turned on for waiting for an incoming call, the video 16 and the television 18 can be controlled more reliably.

  Further, if the video 16 or the television 18 has a function that can be controlled by radio other than infrared rays, a radio communication device capable of communicating with these may be provided instead of the infrared interface 20b.

  [Third Embodiment] In the first embodiment and the second embodiment, the configuration is such that the video and the television are controlled by radio such as infrared rays. However, as in the viewing promotion system 3 shown in FIG. You may do it. That is, instead of the TV 18 and the video 16 in the first embodiment, the TV 28 with a digital terminal is used as output means, the video 26 with a digital terminal is used as recording means, and the digital connection interface 24b is used instead of the mail receiving terminal 14. The built-in mail receiving terminal 24 may be used to control these three devices connected by a cable instead of infrared rays. The processing, screen display, and the like are substantially the same as in the first embodiment, and the processing that outputs a signal from the infrared interface 14b in the first embodiment may be replaced with the processing that outputs a signal from the digital connection interface 24b. .

  As a standard for this digital connection, for example, IEEE 1394 or the like may be used. Moreover, it is good to connect each apparatus with a metal cable, an optical cable, etc. As a control protocol, HAVi (Home Audio Video interoperability) or the like may be used.

  In FIG. 6, the mail receiving terminal 24 includes the display device 24a. However, the mail receiving terminal 24 may not include the display device 24a. In this case, an image such as a mail content screen may be sent as a digital signal to the digital terminal-equipped television 28 via the digital connection interface 24b. Further, a video signal between the video 26 with digital terminal and the television 28 with digital terminal may be sent via the digital terminal.

  [Fourth Embodiment] In the first to third embodiments, the receiving system is composed of a plurality of devices. However, as in the viewing promotion system 4 shown in FIG. An integrated device such as a multi-function television 30 having an e-mail function, a WWW client function, and the like and a recording function may be used.

  The multi-function TV 30 displays the menu shown in FIG. 7B on the display device 32 when the power is turned on or according to an instruction from a remote controller (not shown). This menu includes “1. TV”, “2. Video”, “3. Internet”, and “4. E-mail”, and can select which function to use from a remote controller (not shown). When “1. TV” is selected, TV viewing is enabled. When “2. Video” is selected, various settings such as video recording reservation and various operations such as playback and recording become possible, and the reproduced image is displayed on the display device 32. When “3. Internet” is selected, it connects to the Internet 12 via a communication line (not shown) and functions as a WWW browser. This WWW browser can be operated from a remote controller. When “4. E-mail” is selected, a mail creation screen or a mail reception screen is displayed in accordance with an instruction from the remote controller, and mail can be transmitted or received to the Internet 12.

  Further, a mail incoming signal 32a is displayed on the display device 32 to notify the arrival of incoming mail. This mail incoming signal can be displayed when any function is used. Accordingly, the user can know the incoming mail even while watching TV, using video, or surfing the Internet.

  When a mail similar to that of the second embodiment is transmitted from the mail transmitting terminal 10 and the mail is received, the mail receiving screen has the same contents as the enlarged view of the display device 20a of the second embodiment. Is displayed. At this time, the user can easily record and view the program and commercial by the same processing as in the first embodiment by selecting each button with a remote controller (not shown) instead of the keyboard 20c in the second embodiment. it can. That is, the process of outputting a signal from the infrared interface 14b in the first embodiment may be a process for directly controlling each function.

[Fifth Embodiment] An example in which a recording reservation is made by receiving an e-mail on the go and sending a recording instruction from the go to a home TV by e-mail will be described with reference to FIG.
The portable mail terminal 34 is a portable terminal having a mail function such as a PDA or a mobile phone, and the user receives the mail transmitted from the mail transmission terminal 10 on the go. The received mail is displayed on the display device in the same manner as in the second embodiment, and when the user inputs a recording instruction by pressing the program recording button 74 of the portable mail terminal 34, An e-mail including a recording instruction, program start date / time, program end date / time, and broadcast channel is transmitted as a recording reservation command. On the other hand, the television 30 monitors the arrival of an electronic mail, receives the electronic mail, and makes a recording reservation based on a recording instruction, a program start date / time, a program end date / time, and a broadcast channel included in the mail. In this way, it is possible to easily make a recording reservation on the television 30 at home even when away from home.

  In this embodiment, the recording instruction corresponds to the determination information in claim 11, and the program start date / time, the program end date / time, and the broadcast channel correspond to the acquisition information. The television 30 corresponds to a data reception unit, a determination unit, a broadcast information acquisition unit, and a recording control unit.

  In this embodiment, the example of the television 30 has been described. Of course, instead of the television 30, the same may be applied to each device having a mail receiving function described in the first to fourth embodiments and a video. Moreover, although the example of the portable mail terminal 34 has been described, for example, a terminal such as a personal computer installed in an office or the like may be used.

  If there are a plurality of recording means, a recording destination may be selected. For example, when there are a plurality of videos, it may be possible to select which video to record.

  In addition, the recording reservation command is sent from the portable mail terminal 34 to the television 30 by mail, but may be sent by other communication methods. Moreover, you may transmit via the internet and you may transmit via another communication network.

  [Sixth Embodiment] A general video may be provided with a function of recording a CM of a predetermined sponsor whenever the CM is broadcast. In this way, every time the sponsor's CM is broadcast, it is forcibly recorded. Therefore, the possibility that the user views the CM is further increased. For example, if a sponsor distributes such a video to users free of charge, the number of viewers of the sponsor's CM using broadcast can be increased. On the other hand, a user can obtain a video that can be generally used for free. Therefore, it is an advertising system that is beneficial to both sponsors and users.

  Further, if a predetermined program is recorded instead of CM, it can be used as a method for increasing the number of viewers when starting a new broadcast, for example. It can also be used as a method for spreading new video devices and the like.

  In order to determine whether or not a predetermined sponsor's CM is broadcast, it may be determined based on whether or not the broadcast time of the sponsor's CM is received from an e-mail or the web and the broadcast time is reached. Further, a code unique to each sponsor may be encoded and broadcast in the CM, and the video may be received and decoded to determine whether or not a predetermined sponsor's CM is broadcast. . Then, when determining whether or not a predetermined program is broadcast, it may be determined using information of an electronic mail or the web, or using information of an electronic program guide (EPG). . In this embodiment, the sponsor-specific code corresponds to the determination information shown in claim 12. In this embodiment, the video corresponds to the data receiving means, determination means, and recording control means described in claim 12.

  [Seventh Embodiment] The broadcast content recorded in the video can be viewed by the user by operating the video. For example, the mail received from the mail receiving terminal 14, the mobile phone 20, the mail receiving terminal 24, the television 30, etc. In an apparatus or the like equipped with a receiving means, an output command for broadcast content recorded in video may be transmitted from the infrared interfaces 14b and 20b, the digital connection interface 24b, and the like in accordance with a user instruction. That is, for example, when the program recording button 64 or the CM recording button 66 shown in FIG. 2 or the program recording button 74 or the CM recording button 76 shown in FIG. 5 is pressed, the program recording reservation process described with reference to FIG. In the CM recording reservation process, the start date / time and end date / time of the program or CM are stored, and the program viewing button 65, the CM viewing button 67 shown in FIG. 2, the program viewing button 75 shown in FIG. When the button 77 is pressed, whether or not the broadcast content has already been recorded is determined from the stored date and time. If the broadcast content has already been recorded, an output command for the content is output to the video.

In this way, recorded programs and commercials can be easily viewed without manipulating videos and the like.
In this embodiment, the program viewing button 65, the CM viewing button 67, the program viewing button 75, and the CM viewing button 77 correspond to the instruction input means in claim 13, and each device including the infrared interfaces 14b and 20b and the digital connection interface 24b. Corresponds to the output control means in claim 13, and the video corresponds to the recording means.

  [Eighth Embodiment] Furthermore, instead of making a recording reservation in advance and recording the necessary broadcast contents, all the broadcast contents being broadcast are recorded and received by the mail receiving terminal shown in FIG. If the program viewing button 65, the CM viewing button 67, the program viewing button 75 shown in FIG. 5, and the CM viewing button 77 shown in FIG. An output command of the contents may be output from the infrared interfaces 14b and 20b, the digital connection interface 24b, and the like. In this way, the recorded broadcast content can be easily viewed without manipulating the video or the like. In addition, since it is not necessary to make a recording reservation in advance, it is possible to easily watch a program or CM that the user wants to watch after the broadcast ends or during the broadcast without forgetting to record.

  In this embodiment, the program viewing button 65, the CM viewing button 67, the program viewing button 75, and the CM viewing button 77 correspond to the instruction input means in claim 13, and each device including the infrared interfaces 14b and 20b and the digital connection interface 24b. Corresponds to the output control means in claim 14, and the video corresponds to the recording means. A mail receiving terminal corresponds to an electronic mail receiving means.

  In the above-described embodiment, the case where an e-mail related to an advertisement is mainly transmitted from a mail transmitting terminal has been described. However, an e-mail related to program contents may be transmitted from the mail transmitting terminal. In this case, the name of the talent, musician, scholar, etc. that the person receiving the email is interested in should be registered in advance in the e-mail sending terminal or the host on the distribution side, and the day before or on the day of the person's appearance On the morning of, an email with the content “Mr. XX will appear in the program of △△” may be distributed to the corresponding user. In this way, the user can make a reservation for a program in which a desired talent appears in the e-mail using the reservation function described above.

  INDUSTRIAL APPLICABILITY As described above, according to the present invention, scheduled recording of broadcast contents can be easily performed and viewing of the broadcast contents is promoted. In addition, an increase in the audience rating of commercials included in the broadcast content can increase the advertising effect and increase sales, thereby activating many related industries.

It is a block diagram which shows the structure of the viewing-and-listening promotion system of 1st Example. It is explanatory drawing which shows the content of the mail received in the mail receiving terminal. It is a flowchart which shows the video recording reservation process performed in a mail receiving terminal. It is a flowchart which shows the television control process for program viewing performed with a mail receiving terminal. It is a block diagram which shows the structure of the viewing-and-listening promotion system of 2nd Example. It is a block diagram which shows the structure of the viewing-and-listening promotion system of 3rd Example. It is a figure which shows the example of a structure and screen display of the viewing-and-listening promotion system of 4th Example. It is a block diagram which shows the structure of the viewing-and-listening promotion system of 5th Example.

Claims (15)

  An e-mail transmitting side device for transmitting an e-mail including acquisition information for acquiring a broadcast date and time and a broadcast channel; and an e-mail receiving side for receiving the e-mail and outputting the content of the e-mail to a user A reception facilitating system comprising: an e-mail receiving unit configured to receive an e-mail; and a content broadcasted by a user based on the e-mail received by the e-mail receiving unit. Instruction input means for inputting the recording instruction, broadcast information acquisition means for acquiring the broadcast date and time and the broadcast channel based on the acquisition information, and when the recording instruction is input from the instruction input means A recording reservation for recording the broadcast date and time and the broadcast content of the broadcast channel acquired by the broadcast information acquisition means; A recording control unit that outputs at least one of a reservation command or a recording command for recording the broadcast content of the broadcast channel when the broadcast date and time acquired by the broadcast information acquisition unit is reached; and A viewing promotion system comprising: a recording unit that receives and records the broadcast content based on the output recording reservation command or the recording command.   An e-mail transmitting side device for transmitting an e-mail including information indicating that the commercial is broadcast and information for acquiring the program to be broadcast or the broadcast date and time and broadcast channel of the commercial; An e-mail receiving system that receives an e-mail and outputs the content of the e-mail to a user, wherein the e-mail receiving system includes e-mail receiving means for receiving the e-mail; Instruction input means for a user to input a recording instruction of the program or the commercial based on the electronic mail received by the electronic mail receiving means; the broadcast date and time and the broadcast of the program or the commercial; Broadcast information acquisition means for acquiring a channel based on the acquisition information; When the recording instruction is input from the display input unit, a recording reservation command for recording recording reservation of the broadcast date and time and the broadcast content of the broadcast channel acquired by the broadcast information acquisition unit, or of the broadcast information acquisition unit Recording control means for outputting at least one of recording instructions for recording the broadcast content of the broadcast channel when the acquired broadcast date / time is reached, and the recording reservation instruction or the recording instruction output by the recording control means And a recording means for receiving and recording the program or the commercial based on the viewing promotion system.   The viewing promotion system according to claim 1 or 2, wherein the recording unit records only a commercial part in the broadcast content.   An e-mail transmitting side device for transmitting an e-mail including acquisition information for acquiring a broadcast date and time and a broadcast channel; and an e-mail receiving side for receiving the e-mail and outputting the content of the e-mail to a user A reception facilitating system comprising: an e-mail receiving unit configured to receive an e-mail; and a content broadcasted by a user based on the e-mail received by the e-mail receiving unit. Instruction input means for inputting the output instruction, broadcast information acquisition means for acquiring the broadcast date and time and the broadcast channel based on the acquisition information, and when the output instruction is input from the instruction input means , An output for making an output reservation for the broadcast date and time and the broadcast content of the broadcast channel acquired by the broadcast information acquisition means. An output control means for outputting at least one of a reservation instruction or an output instruction for outputting the broadcast content of the broadcast channel when the broadcast date and time acquired by the broadcast information acquisition means is reached; and The viewing promotion system comprising: an output means for receiving and outputting the broadcast content based on the output reservation command or the output command.   An e-mail transmitting side device for transmitting an e-mail including information indicating that the commercial is broadcast and information for acquiring the program to be broadcast or the broadcast date and time and broadcast channel of the commercial; An e-mail receiving system that receives an e-mail and outputs the content of the e-mail to a user, wherein the e-mail receiving system includes e-mail receiving means for receiving the e-mail; Instruction input means for a user to input an instruction to output the program or the commercial based on the electronic mail received by the electronic mail receiving means; the broadcast date and time and the broadcast of the program or the commercial; Broadcast information acquisition means for acquiring a channel based on the acquisition information; An output reservation command for making an output reservation for the broadcast date and time and the broadcast content of the broadcast channel acquired by the broadcast information acquisition means when the output instruction is input from the display input means, or of the broadcast information acquisition means Output control means for outputting at least one of output commands for outputting broadcast contents of the broadcast channel when the acquired broadcast date / time is reached, the output reservation command or the output command output by the output control means And an output means for receiving and outputting the program or the commercial based on the viewing promotion system.   The viewing promotion system according to any one of claims 1 to 5, further comprising point giving means for giving points when the recording instruction or the output instruction is input by the instruction input means. Viewing promotion system.   An e-mail receiving means for receiving an e-mail containing acquisition information for acquiring a broadcast date and time and a broadcast channel; and a user instructs to record broadcast contents based on the e-mail received by the e-mail receiving means Instruction input means for inputting the broadcast date, broadcast information acquisition means for acquiring the broadcast date and time and the broadcast channel based on the acquisition information, and when the recording instruction is input from the instruction input means, the broadcast Record reservation command for recording reservation of the broadcast date and time and broadcast content of the broadcast channel acquired by the information acquisition means, or broadcast content of the broadcast channel when the broadcast date and time acquired by the broadcast information acquisition means is reached Recording control means for outputting to the recording device at least one of recording commands for recording That encouraging viewing apparatus.   An e-mail receiving means for receiving an e-mail indicating that the commercial is broadcast, and an e-mail including acquisition information for acquiring a broadcast date and time and a broadcast channel of the commercial or the commercial; Instruction input means for a user to input a recording instruction for the program or the commercial based on the electronic mail received by the mail receiving means; the broadcast date and time and the broadcast channel of the program or the commercial Broadcast information acquisition means to be acquired based on acquisition information; and when the recording instruction is input from the instruction input means, the broadcast date and time and the broadcast content of the broadcast channel acquired by the broadcast information acquisition means are reserved for recording Recording reservation instruction to perform, or the broadcast acquired by the broadcast information acquisition means Encouraging viewing apparatus characterized by comprising a recording control means for outputting a recording device at least one of the recording command to record the broadcast content of the broadcast channel if it becomes time.   An e-mail receiving means for receiving an e-mail including acquisition information for acquiring a broadcast date and time and a broadcast channel; and a user outputs the broadcast contents based on the e-mail received by the e-mail receiving means An instruction input means for inputting an instruction, a broadcast information acquisition means for acquiring the broadcast date and time and the broadcast channel based on the acquisition information, and when the output instruction is input from the instruction input means, Output reservation command for making an output reservation for the broadcast date and time and the broadcast content of the broadcast channel acquired by the broadcast information acquisition means, or the broadcast channel broadcast when the broadcast date and time acquired by the broadcast information acquisition means is reached Output control means for outputting at least one of the output commands for outputting the contents to the output device. Encouraging viewing device as.   An e-mail receiving means for receiving an e-mail indicating that the commercial is broadcast, and an e-mail including acquisition information for acquiring a broadcast date and time and a broadcast channel of the commercial or the commercial; Instruction input means for a user to input an instruction to output the program or the commercial based on the electronic mail received by the mail receiving means; the broadcast date and time and the broadcast channel of the program or the commercial Broadcast information acquisition means for acquiring based on acquisition information; and when the output instruction is input from the instruction input means, the broadcast date and time and the broadcast content of the broadcast channel acquired by the broadcast information acquisition means are reserved for output Output reservation command to perform, or the broadcast acquired by the broadcast information acquisition means Encouraging viewing device, characterized in that it comprises an output control means for outputting to an output device at least one of the output command for outputting the broadcast content of the broadcast channel if it becomes time.   Data receiving means for receiving data including acquisition information for acquiring a broadcast date and time and a broadcast channel and determination information for determining whether or not to record the broadcast content; and received by the data receiving means Determination means for determining whether or not to record broadcast contents based on the determination information, broadcast information acquisition means for acquiring the broadcast date and time and the broadcast channel based on the acquisition information, and the determination A recording reservation command for making a recording reservation for the broadcast date and time and the broadcast content of the broadcast channel acquired by the broadcast information acquisition means, or the broadcast acquired by the broadcast information acquisition means when it is determined to be recorded by the means Recording that outputs at least one of the recording commands for recording the broadcast content of the broadcast channel to the recording device when it becomes day and time Encouraging viewing apparatus characterized by comprising a control means.   Data receiving means for receiving determination information for determining whether or not the broadcast content should be recorded, and determining whether or not to record the broadcast content based on the determination information received by the data receiving means And a recording control unit that outputs a recording command for recording the broadcast content to a recording device when it is determined to be recorded by the determination unit, and the determination information is included in the broadcast content. A viewing promotion device characterized by that.   The viewing promotion system according to any one of claims 1 to 3, wherein the receiving system further includes an instruction for a user to input an output instruction of broadcast content recorded in the recording means based on the electronic mail. Input means; output control means for outputting an output instruction for the broadcast content recorded when an output instruction is input from the output instruction input means; and broadcast recorded in the recording means based on the output instruction A viewing promotion system comprising: output means for outputting contents.   An e-mail transmitting side device for transmitting an e-mail including acquisition information for acquiring a broadcast date and time and a broadcast channel; and an e-mail receiving side for receiving the e-mail and outputting the content of the e-mail to a user A reception facilitating system comprising: an e-mail receiving unit that receives an e-mail; a recording unit that receives a broadcast and records the broadcast content as needed; and the e-mail receiving system An instruction input means for the user to input an output instruction of the broadcast content recorded in the recording means based on the e-mail received by the means, and when an output instruction is input from the output instruction input means An output control means for outputting an output command of the broadcast content, and an output of the broadcast content recorded in the recording means based on the output command A viewing promotion system, comprising: 14. E-mail receiving means, instruction input means, broadcast information acquisition means, recording control means, recording means, output control means, output means, data receiving means in the viewing promotion system or viewing promotion device according to claim 1 A computer-readable recording medium recording a program for causing a computer system to function as determination means.

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