JP2003149051A - Selection and recommendation method for foundation and apparatus used for the same - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide a selection and recommendation method for a foundation wherein the foundation capable of achieving an impression mostly desired by a customer can be selected and recommended with satisfactory efficiency even when a cosmetician does not momorize the compatibility of the color of the customer's naked skin with the color of the foundation in detail and even when the foundation is not tried on the customer's actual skin. SOLUTION: A group of color samples of the foundation is displayed on a screen 4 at a PC 1 as a flesh color map by which a deviation state in three indexes of the lightness, the hue and the chroma of each color sample can be detected at a glance, the color of the customer's skin is measured by a color difference meter 2, the color of the measured skin is selected on the flesh color map, and the color in the color sample in a specific positional relationship on the flesh color map is recommended as the color of the foundation suitable for the color of the customer's skin.

Description

Detailed Description of the Invention

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a method for selecting and recommending a foundation to a customer by a cosmetics salesperson or the like and an apparatus used therefor.

[0002]

2. Description of the Related Art Makeup cosmetics such as foundations, lip colors, and eye colors are available in a wide variety of colors for each type of cosmetics. Customers can give advice according to their own preference or by a professional cosmetologist. In response, you can select the makeup cosmetics that are suitable for you.

[0003]

However, since the color of makeup cosmetics, especially the foundation, affects the impression of the whole face, it is necessary to carefully select it in consideration of the color of the bare skin. . In other words, even if you have a clear idea of what kind of image you want to give to your face by makeup, the color of the foundation when applied to bare skin and the color of the foundation itself have a great effect on the appearance of the color. Because there is a difference, unless you fully understand the compatibility with the color of the bare skin and then select the color of the foundation, you cannot achieve the makeup you want, and it may worsen the impression. Is. However, the color of the bare skin is infinite, and it is not preferable for the customer to try various combinations of the bare skin color and many color samples of foundations that are prepared. . Therefore,
It is desirable that the hairdresser remembers the color compatibility beforehand and give advice to customers efficiently, but it is optimal for customers each time the color of the bare skin is different and the desired impression depending on the makeup. It is a difficult task for hairdressers to give advice on how to combine different foundation colors.

The present invention has been made in view of the above circumstances, and it is not necessary for a hairdresser to remember the compatibility between the color of the bare skin of the customer and the color of the foundation or to try it on actual skin. The purpose is to provide a selection / recommendation method of a foundation that can efficiently select and recommend a foundation that can achieve the impression that the customer most desires, and a device used therefor.

[0005]

To achieve the above object, the present invention uses a foundation color sample group as a skin color map in which the degree of deviation in the three indices of lightness, hue, and saturation of each color sample can be seen at a glance. Prepare the skin color sample display means to display and the colorimetric means for measuring the customer's skin color, measure the customer's skin color using the colorimetric means, and then measure the measured skin color. Select a color that is the same as or closest to the color sample group displayed as the skin color map, and select the selected color and the color of the color sample that has a specific positional relationship on the skin color map from the customer's skin. The first gist is the method of selecting and recommending a foundation that is recommended as a color suitable for the color.

In the present invention, among the foundation selection / recommendation methods, in particular, a screen display means connected to the information processing means is prepared as the skin color sample display means, and the skin color measurement means A color difference meter is prepared by numerically expressing the color based on the three indices of lightness, hue, and saturation, and the information processing means has a numerical value obtained by measuring the actual skin color with a color difference meter, and the skin thereof. Was obtained by measuring the customer's skin color using the above color difference meter by pre-storing a relational expression showing the correlation with the numerical value obtained by measuring the color of the foundation most suitable for the color of By inputting a numerical value into the information processing means, in the skin color map displayed on the screen display means, a color sample A showing a color that is the same as or closest to the customer's skin color and stored in the information processing means. Based on the relational expression The color sample B, which indicates the foundation color most suitable for the skin color, is set to be automatically picked up on the screen, and the color of the color sample B is set to be the most similar to the skin color of the customer. The second gist is the method of selecting and recommending a foundation that is recommended as a suitable foundation color.

[0007] Furthermore, according to the present invention, among them, in particular, the skin of the customer is measured in two kinds of modes, that is, a state where the skin is foundation-applied and a state where the skin is not foundation-applied. The third summary is the selection and recommendation method of.

Further, the present invention provides an image display means for displaying the color sample group of the foundation as a skin color map in which the degree of deviation in the three indices of the color sample, that is, the lightness, hue, and saturation, can be seen at a glance. The connected information processing means and a color difference meter which measures the skin color and digitizes it based on the three indices of lightness, hue, and saturation are provided, and the information processing means stores the actual skin color. The relational expression showing the correlation between the numerical value obtained by measuring with a color difference meter and the numerical value obtained by measuring the color of the foundation most suitable for the skin color with the color difference meter is stored in advance. By measuring the customer's skin color using, and inputting the obtained numerical value to the above-mentioned information processing means, among the color sample group displayed on the screen display means, it is the same as or closest to the customer's skin color. Color sample A showing the colors The color sample B, which is derived based on the relational expression stored in the processing means and shows the color of the foundation most suitable for the skin color, is automatically picked up on the screen. The selection / recommendation device is the fourth gist.

In the present invention, among the above-mentioned foundation selection / recommendation devices, in particular, the customer's skin color data measured using a color difference meter is stored as a database as counseling data for each customer. The fifth gist is that which can be referred to at the time of the next and subsequent measurements. Among them, among the color sample groups displayed as a skin color map on the image display means, the color sample which the customer has decided to purchase. By selecting on the screen, the product number of the foundation of the color sample is stored in the database as product purchase data, which can be referred to when the foundation is purchased next time.

[0010]

BEST MODE FOR CARRYING OUT THE INVENTION Next, embodiments of the present invention will be described.

FIG. 1 shows the foundation selection / selection of the present invention.
1 illustrates an embodiment of a recommended device. This device is installed at a store for customers who want to purchase a foundation, and has a personal computer (hereinafter referred to as "PC") 1 having an information processing function for selecting and recommending a foundation, and And a color difference meter 2 for measuring color. The color difference meter 2 is a PC
1 is connected to the main body 3 of the PC 1, and instructions for initial setting operation of the color difference meter 2, measurement operation, display of measurement results and the like are performed prior to measurement via the screen 4 of the PC 1. Has become. Reference numeral 5 is an input means such as a keyboard connected to the main body 3, and 6 is a holding guide for holding the color difference meter 2 in an upright posture in a detachable manner.

On the screen 4 of the PC 1, the initial menu has a structure as shown in FIG. That is,
In the center of the screen 4, the name 7 of a series of foundation selection / recommended actions using this device, called "quick counseling", is displayed in large size, on which the color "lightness", "hue" is displayed. , And an illustration 8 showing a cube three-dimensionally arranged based on the three indexes of "saturation". This illustration 8 symbolically shows that the selection / recommendation of the foundation is performed based on the idea of the color solid. Then, at the bottom of the screen 4, four selection buttons 9 to 12 of “data reference”, “data input”, “end”, and “measurement” are provided.

The selection button 9 for the "data reference" is P
A button to select when referring to or directly inputting a database of customer data, counseling data, product data, product purchase data, etc. stored in the main body part 3 of C1. It is used, for example, when the inputted customer returns to the store to refer to past data regarding the customer, or when the store side considers the customer's product purchase trend or customer trend.

Further, the selection button 1 for the above "data input"
0 is a button that is selected when entering the information of the customer who came to the store for the first time, or when confirming the information registered in the past. When this button is clicked, screen 4 is displayed.
It changes as shown in FIG.

At the top of the screen 4, a headline 13 "Customer data input" is displayed, and below that, a data entry field 14 for entering the customer's name, telephone number, address, etc. is provided. ing. In addition, below that, there are provided a display column 15 for purchased products, a display column 16 for store history, and a display column 17 for the previous measurement result. The data entry column 14 has the customer's name and telephone number. If you enter, if the customer has a record in the past, it will automatically
The past (previous) record is displayed in -17.

In the measurement result display column 17, 2
Each of the ellipses 17a and 17b schematically shows a face,
Five small circles 17c indicate five measurement points (forehead, left and right cheeks, face line, neck line). The small circle 17c at the previously measured portion is colored yellow, and the small circle 17c at the non-measured portion is colored gray. The left ellipse 17a is colored in skin color, which indicates that the measurement is performed through the foundation. on the other hand,
The ellipse 17b on the right side is white, indicating that the measurement is for bare skin. Then, in the display fields 17d for the average values L, A, B on the right side, the values obtained by averaging the measurement results of the bare skin over the entire measurement site are displayed. Specific measuring methods and the like will be described later.

Further, below the measurement result display field 17d, there are six selection buttons 18 for "new registration", "search", "delete", "cancel", "menu" and "next".
~ 23 are provided. When the "new registration" selection button 18 is clicked, the customer data input on this screen 4 is recorded in the database. Further, when the "Search" selection button 19 is clicked, a search for each condition can be performed based on a database of customer data, counseling data, product data, product purchase data, etc. stored in the main body 3 of the PC 1. You can do it. Then, the customer data that has already been registered can be canceled by clicking the "Delete" selection button 20, and the display column 1 can be clicked by clicking the "Cancel" selection button 21.
The data entered in 4 can be canceled (the display field 14 becomes blank and the screen remains unchanged).

In addition, the selection button 22 of the above "menu"
Click to return to the menu screen (see FIG. 2), and click the "Next" selection button 23,
The screen 4 changes as shown in FIG.

This screen 4 is a screen for instructing to perform initialization setting of the color difference meter 2 prior to actual measurement, and a heading 24 of "initialization" is displayed at the top. Then, on the left side, an enlarged photograph 25 of the operation unit 2a provided on the body of the color difference meter 2 is displayed, and on the right side, an enlarged photograph 26 of the state in which the color difference meter 2 is held is displayed.

Below that, a subheading 27 "-Initialize the color difference meter.-" is displayed. Below that, the four operations (1) to (5) for initializing the color difference meter 2 are shown. Instructions 28 are displayed in order. First of all, a red line is put in the sentence of, and the instruction is given to perform the action. Then, when the power switch is turned on, the above red line moves to the sentence of, and thereafter, each time the operation is completed, the red line moves to the next sentence. Finally, the red line moves to the sentence 29 "Measurement is ready."
The initialization of the color difference meter 2 is completed.

Below this sentence 29, "return",
Four selection buttons 30 to 33 of "Cancel", "Menu", and "Next" are provided. Clicking the "Return" selection button 30 returns to the customer data input screen (see FIG. 3), and clicking the "Cancel" selection button 31 cancels the operations on this screen up to that point. Is displayed (the screen remains the same). Further, when the “Menu” selection button 32 is clicked, the menu screen (see FIG. 2) is returned to, and when the “Next” selection button 33 is clicked, the screen 4 is displayed.
Changes as shown in FIG.

This screen 4 is a screen for actually measuring the skin color by using the color difference meter 2 (see FIG. 2) and displaying the result, and the heading "Measurement" 34 is displayed at the top. Has been done. On the left side below that, a skin-colored ellipse 35a, which schematically shows that the measurement is performed through the foundation, as in FIG. 3, is five small circles 36 indicating the measurement points.
Is displayed together with a subheading 37 under "Foundation". And
Below that, for each item 38 of “forehead”, “right cheek”, “left cheek”, “face line”, and “neck” that are measurement points, the skin color measured using the color difference meter 2 is displayed. Measured value (L:
A display field 39 for lightness, A: hue, B: saturation) is provided.

On the right side, a white ellipse 35b schematically showing that the measurement is for bare skin is displayed together with five small circles 36 indicating measurement points, and below that,
A subheading 40 "bare skin" is attached. And
Below that, similarly to the left side, a display column 41 of the measured value of the skin color measured using the color difference meter 2 is provided for each item 38 of the measurement points.

A check box 42 of a rectangular frame is provided on the left side of each item 38 such as “forehead”, “right cheek”, ... Is colored yellow (gray if not measured). Similarly, a face-shaped ellipse 35
Small circles 3 of corresponding measurement points in a and 35b
6 is colored yellow. By the way, on this screen 4, the measurement over the foundation is finished at all five measurement points.

Below that, there are provided five selection buttons 43 to 47 of "return", "cancel", "animation", "menu" and "next". Above "Back"
When the selection button 43 of is clicked, it returns to the initialization screen of the color difference meter 2 (see FIG. 4), and when the selection button 44 of “Cancel” is clicked, the measurement up to that point on this screen is canceled and the measurement result Display columns 39 and 41
Is blank (the screen remains the same). Further, when the "Anime" selection button 45 is clicked, the screen 4 changes as shown in FIG. 6 (a).

This screen visually shows, as an animation, the concept of skin color measurement and the method of processing the measurement results. The three indices of lightness, hue, and saturation are three axes orthogonal to each other, and three-dimensionally. Of the color solids that are arranged in color,
It takes out a cube part whose hue is in the range from red to yellow that fully covers any human skin color, and displays the cube while slowly rotating it. Then, after maintaining that state for a predetermined time, the cube stands still with the red portion P having the apex angle positioned at the front center. Then, from this cube, the part of the color far from the actual skin color, which is not used as an extra foundation color, is removed so as to be peeled off in sequence, and the 69 colors of the skin color required for this time's skin color measurement and counseling are removed. The flesh tones are displayed in a three-dimensionally arranged state as they are without impairing the positional relationship among the three indicators of lightness, hue, and saturation. This state is shown in FIG. That is, in the present color measurement, the flesh color group Q of 49 colors, which is the center, is arranged on the same saturation of medium degree, the brightness is higher toward the upper side, and the redness is stronger toward the front side. . The flesh color group R is a flesh color group of 10 colors whose saturation is one step lower than that of the flesh color group Q, and the flesh color group T is a flesh color group of 10 colors whose one step saturation is higher than that of the flesh color group Q. is there. A total of 69 colors shown in these three skin color groups Q, R, and T are the types of skin colors that can be measured by the color difference meter 2 this time, and a foundation having the same number of colors as this foundation. However, it is prepared as a product that can be recommended to customers.

When the "menu" selection button 46 is clicked on the screen 4 of FIG. 5, the screen returns to the menu screen (see FIG. 2) and the "next" selection button 4 described above is displayed.
Clicking on 7 changes screen 4 as shown in FIG.

At the top of this screen 4, "Your skin color"
The heading 50 is displayed, and the skin colors of the skin color groups Q, R, and T shown in FIG. 6B are arranged on the left side below the same in a plane without impairing the positional relationship on the three indexes. The skin color plane map 51 is displayed. Further, on the right side, a skin color semi-stereoscopic map 52 in which the skin color groups Q, R, T are arranged in a semi-stereoscopic manner (as if to be visible) while leaving a three-dimensional positional relationship with each other is displayed. ing.

Below that, "over the foundation",
Three items 53 to 55 of "skin color" and "recommended color" are provided. To the right of the item 53 of "over foundation", the foundation is checked via a check box 56 formed of a green square frame. A display field 57 is provided for displaying the average values (L, A, B) of the measurement results (see FIG. 5) obtained by measuring five measurement points over the distance. In addition, on the right side of the item 54 of "bare skin color", an average value (see FIG. 5) of the measurement results (see FIG. 5) obtained by measuring the five measurement points of the bare skin through a check box 58 formed of a light blue square frame ( L, A,
A display field 59 for displaying B) is provided.

On the right side of the item "Recommended color" 55, a check box 60 consisting of a yellow square frame is used to calculate a predetermined theory from the average values L, A, B of the bare skin colors. A display column 61 for displaying the foundation colors L, A, and B, which are derived based on the skin color, is provided. Then, on the right side of this display field 61,
The color sample 62 of the foundation color to be recommended is displayed with a yellow square frame, and the part number 63 of the foundation color is displayed on the right side thereof. On the color sample 62, second and third recommended foundation color color samples 64 and 65 are displayed together with the product number 63 with a yellow square frame, like the color sample 62. .

The recommended foundation colors L, A and B are automatically converted from the actual measured values of bare skin based on a theoretical formula stored in the main body 3 of the PC 1 in advance. First, the above-mentioned recommended L, A, and B are obtained. Then, the color sample consisting of L, A, B having the closest values to this is obtained as the second candidate recommended color, and the color sample consisting of L, A, B having the values next closest to the optimum value is the third candidate. As a recommended color, it is derived mechanically.

In this example, the theoretical formula is obtained as follows. That is, first, for 1000 female panels aged 15 to 80, the skin color of bare skin is measured at the above-mentioned 5 measurement points (forehead, right cheek, left cheek, face line, neck line) and the color difference of this device is measured. A total of 2 was used and the beauty counselor actually specified the optimum foundation color for each panel. And
The optimum values of L, A, B of the foundation are
By analyzing how much of the face is related to the skin color L, A, and B (specific gravity by region), the following relations are used as a theoretical formula for obtaining the optimum recommended value from the measured value of the skin. Equations (1) to (3) are obtained.

[0033]

[Equation 1]

[0034]

[Equation 2]

[0035]

[Equation 3]

Further, in the screen 4 of FIG. 7, the check box 56 over the foundation and the check box 58 for the bare skin color are in yellow when the measurement is performed, and gray when the measurement is not performed. Displayed and recommended color check box 6
The inside of the frame of 0 is always displayed in yellow.
Then, through the foundation, each of the skin color and the recommended color L,
The skin color plane map 51 and the skin color semi-stereoscopic map 5 are the colors that are the same as or closest to the skin color for the A and B values.
2, the check boxes 56, 58, and 60 are surrounded by a rectangular frame of the same color and displayed. Therefore, at a glance,
You can see what the color looks like.

When a specific flesh color on the flesh color semi-solid map 52 is clicked, the product number of the foundation of the flesh color is displayed in the product number display field 66 on the right side. If you decide to purchase the foundation, the “Buy” button 6 below it
When 7 is clicked, the product number of the foundation is automatically displayed in the purchased product display field 82 of the “purchase box” on the product input screen (see FIG. 8) described later.

Further, in the lower part of the screen 4 of FIG. 7, four selection buttons 68 to 71 of "return", "cancel", "menu" and "next" are provided. Clicking the “Return” selection button 68 returns to the measurement screen (see FIG. 5), and clicking the “Cancel” selection button 69 cancels the operation on this screen up to that point. (The screen remains the same). Further, when the “menu” selection button 70 is clicked, the screen returns to the menu screen (see FIG. 2), and when the “next” selection button 69 is clicked, the screen 4
Changes as shown in FIG.

This screen 4 is used for confirming the purchased products of the customer on the screen, registering the contents thereof, and creating a database, and a sub-heading 72 of "merchandise classification" is attached to the upper left thereof. A product category display field 73 is provided. In the product category display field 73, product categories such as “foundation”, “container”, and “small item” are registered in advance, and the displayed contents are operated by the arrow buttons 74 on the right side to click a predetermined product category. Then, the product category can be selected.

Below that, there is provided a product list display field 76 to which a subtitle 75 of "product list" is attached, and this product list display field 76 also differs from the product category display field 73 described above. Similarly, for each product category, the product numbers of the product groups belonging to that category are registered in advance. Then, the product number of the product group corresponding to the product classification selected in the product classification display field 73 is displayed, and the product number of the predetermined product is operated by operating the right arrow buttons 77, 78 or the knob 79. By clicking, you can select the item number of the desired purchase product.

Further, on the right side of the product list display field 76, there is provided a purchased product display field 82 with a small headline 81 "Purchase Box" with a large arrow button 80 interposed therebetween. After selecting the product number of the purchased product in the list display field 76, the large arrow button 80
When is clicked, the product number is automatically displayed in the purchased product display field 82. In the purchased product display field 82, the product number of the foundation selected on the screen 4 of FIG. 7 may already be displayed.

If one of the product numbers displayed in the purchased product display field 82 is clicked and the "Delete" button 83 below it is clicked, the product number is deleted from the purchased product display field 82. You can do it. On the other hand, when the "buy" button 84 is clicked, the series of product numbers displayed in the purchased product display field 82 are registered in the database as purchased products.

At the bottom of the screen 4, four selection buttons 85 to 88 of "return", "cancel", "menu" and "next" are provided. When the "Return" selection button 85 is clicked, the screen returns to the flesh color display screen (see FIG. 7), and when the "Cancel" selection button 86 is clicked, the operation up to that point is canceled. (The screen remains the same). Further, when the “menu” selection button 87 is clicked, the screen returns to the menu screen (see FIG. 2), and when the “next” selection button 88 is clicked, screen 4 is displayed.
Moves to the next screen (not shown).

Using the above-mentioned device, a beauty staff (including a beauty counselor, a clerk of a cosmetics shop, etc.) can select and recommend a foundation to a customer who visits the shop in the following manner.

First, when the customer first visits the store and no data has been registered in the past, the menu screen 4 is displayed.
In Fig. 2, first select the "Data Entry" selection button 10 and then the "Customer Data Entry" screen 4
Open (see Figure 3) and enter data such as address and telephone number.

Then, by selecting the "Next" selection button 23, the screen 4 (see FIG. 4) for initializing the color difference meter 2 is opened, and the color difference meter 2 is initialized according to the display on the screen 4. After that, select the "Next" selection button 33 and click "Measure".
Open the screen 4 (see Fig. 5) of the customer and display the skin color of the customer using the color difference meter 2.
Is measured. At this time, if the customer wears a foundation, the customer's consent is obtained, and then two types of skin colors, that is, the foundation-excluded and bare skin, are measured at each of five measurement points. The measurement result is immediately displayed on the screen 4 in a predetermined display field 39,
41 is displayed.

By selecting the "animation" selection button 45 on the screen 4 before the measurement is started or after the measurement is completed, the screen (see FIG. 6) for displaying the color three-dimensional animation is opened to the customer. Can, explain the concept of skin color measurement this time, the method of processing the measurement result, and the like.

Then, by selecting the "Next" selection button 47 on the screen of FIG. 5, the screen 4 (see FIG. 7) showing the result of the skin color measurement is opened. On this screen 4, as already described, the customer's skin color measurement result and the recommended colors (first candidate to third candidate) theoretically derived based on the result are the skin color plane map 51, It is visually shown in the skin color semi-stereoscopic map 52. So the hairdresser
Recommend the above recommended colors to customers.

At this time, the skin color semi-solid map 5
The effect on the skin by using the foundation of the recommended color or another flesh color will be described above on the basis of the positional relationship between the bare color of the customer visually identified by the color-coded rectangular frame and the recommended color. The contents of the explanation are arranged in advance as follows, and the hairdresser can explain according to the manual showing the contents.

Influence of lightness When the lightness of the foundation color is increased from the lightness of the bare skin color (a skin color having a positional relationship that is above the bare skin color in the skin color semi-solid map 52 is selected), a matte feeling is produced. As a result, the covering power is exerted, and wrinkles are not noticeable. Conversely, by lowering the lightness of the foundation color from the lightness of the bare skin color (selecting a skin color having a positional relationship that is lower than the position of the bare skin color in the skin color semi-stereoscopic map 52), the cover is used in combination. The strength is improved and the stain becomes less noticeable.

Influence of Hue When selecting a foundation color that is more reddish than the hue of the bare skin color (in the skin color semi-stereoscopic map 52, select the skin color that is in the leftward direction from the bare skin color position),
You can strengthen the feminine gentle impression. Then, as the blue and red clothes become more suitable, the effect is that the color of the blood looks good and looks energetic. Conversely, selecting a foundation color that is more yellow than the hue of the bare skin color (choose a skin color that is in a position that is to the right of the position of the bare skin color in the skin color semi-solid map 52) is masculine and cool. You can strengthen the impression. Then, while yellow-colored and brown-colored clothes become suitable, the effect of suppressing redness of the reddish face is achieved.

Influence of Saturation The saturation of the foundation color is made higher than the saturation of the bare skin color (in the skin color semi-stereoscopic map 52, the skin color having a positional relationship which is on the right front side of the bare skin color position is selected).
Then, the skin color becomes clear and the impression becomes energetic. On the contrary, the saturation of the foundation color is made lower than the saturation of the bare skin color (in the skin color semi-stereoscopic map 52, the skin color having a positional relationship on the left hand side of the bare skin color is selected).
It gives a cool and transparent impression.

Other points to be noted-By increasing the saturation or decreasing the lightness, the covering power is increased so that stains, dark circles, dullness, etc. become inconspicuous.・ For a yellowish dull face, either increase the saturation and make the hue more reddish, or increase the saturation while maintaining the hue and increase the lightness.・ For reddish faces, keep the brightness as it is, make the hue more yellowish, and increase the saturation. -If you increase the saturation and decrease the brightness, you can get a glossy impression. -When changing the hue, if the saturation is lowered, the impression will be darker. Therefore, maintain the same saturation or increase the saturation.

Upon receiving these explanations from the hair stylist, the customer can select the foundation color to be purchased from the recommended color or a color other than the recommended color on the screen 4 of FIG. Therefore, when the hairdresser clicks the color sample on the skin color semi-stereoscopic map 51, the product number of the clicked color sample is automatically displayed in the product number display field 66 on the screen 4. If it is OK, the "purchase column" 67 below it is clicked and the "Next" selection button 71 is selected to open the screen (see FIG. 8) for registering the purchased product.

The product number of the foundation of which purchase is decided on the screen 4 of FIG. 7 has already been displayed in the purchased product display field 82 of this screen 4, and it is preferable to use it in combination with this foundation. When there are other purchased products such as colors and concealers, and containers and small items (puffs, etc.), from the display of the product classification display field 73 and the product list display field 76 on the screen 4 of FIG.
After selecting the purchased product and adding it to the purchased product display field 82, the "purchase" button 84 below it is clicked. As a result, the series of purchased products is registered in the database.

As described above, according to the above-described series of foundation selection / recommendation methods, the beautician can measure the skin color of the customer who wants to purchase the foundation, and the optimum skin color of the measurement result can be obtained. Since the recommended colors and the recommended colors of the second candidate and the third candidate can be automatically displayed on the screen 4 of the apparatus, the customer can easily know the foundation color that suits him or her. Moreover,
The customer's skin color and its recommended color can be seen at a glance on the skin color plane map 51 and the skin color semi-solid map 52 in which the foundation color sample groups are regularly arranged based on the three indicators of lightness, hue, and saturation. Because,
The positional relationship has the advantage that it is easy to understand what kind of impression the foundation will have when applied to the skin.

The customer information, measurement results, purchased merchandise information, and the like obtained by the above series of operations are successively read by the PC 1
When the customer next visits the store, each data can be immediately called on the screen 4 and can be used for the next foundation selection / recommendation. Of course, the above database can be used for customer management and product management.

In the above example, the number of target color sample groups is 69, but this number is appropriately set according to the number of foundation colors prepared. However, each color must be set to be displayed as a skin color map so that it can be viewed along the three indices of lightness, hue, and saturation. The display method does not necessarily have to be in the form of the skin color plane map 51 or the skin color semi-stereoscopic map 52 as in the above example. For example, on the screen of the PC 1,
A skin color map cross section showing a three-dimensional color solid with appropriate cuts,
It may be displayed sequentially.

Further, in the above example, when the skin color of the customer is measured, two kinds, that is, the skin color and the color through the foundation, are measured. However, either one may be measured. However, when measuring only the color over the foundation, if you specify which color the foundation color used by the customer is specified and enter it, the value of the bare skin color can be obtained from the measured value of the color over the foundation. It is preferable to store a conversion program capable of performing the above in the PC 1.

Further, it is not necessary to limit the measurement points to the forehead, the right cheek, the left cheek, the face line, and the neck muscle.
Appropriate points can be set. However, as in the above example, it is known that the measured values at the above-mentioned 5 points are important factors in deriving the recommended color, and it is preferable to measure at these 5 points. The "face line" indicates at least one position on the contour of the face, and when two or more positions are measured, the average value is processed as the value of the face line.

The configuration of each screen 4 and the information processing method are not limited to the above example, but may be set appropriately. Further, the colorimetric means is not limited to the color difference meter 2, and any means may be used as long as it can analyze and quantify the flesh color based on the three indices of lightness, hue and saturation. Absent.

In the above example, the skin color plane map 51 and the skin color semi-stereoscopic map 52 are displayed on the screen 4 connected to the PC 1.
And are displayed, and automatically from the measurement result of the color difference meter 2,
The measured skin color and the recommended color are set so that they can be specified on each of the maps 51 and 52. However, on the screen 4, the color number and the like can be specified, and the corresponding color is set in a sheet prepared separately. It does not matter if you check the skin color map on the booklet.

[0063]

As described above, according to the foundation selection / recommendation method of the present invention, the beauty staff can measure the skin color of the customer who wants to purchase the foundation, and the bare skin of the measurement result is obtained. Since the optimum recommended color for the color can be shown on the skin color map prepared in advance, the customer can easily know the color of the foundation that suits him. Moreover, the flesh color map is one in which the color sample groups of the foundation are regularly arranged on the basis of the three indices of lightness, hue, and saturation, so the bare skin color specified on this flesh color map and the recommended foundation From the positional relationship of the colors, there is an advantage that it is easy to understand what kind of impression the foundation will have when used on the skin.

According to the foundation selection / recommendation apparatus of the present invention, the foundation selection / recommendation method can be implemented easily and efficiently.

[Brief description of drawings]

FIG. 1 is an explanatory diagram of an apparatus used in an embodiment of the present invention.

FIG. 2 is an explanatory diagram of a configuration of a PC screen in the above device.

FIG. 3 is an explanatory diagram of a configuration of a PC screen in the above device.

FIG. 4 is an explanatory diagram of a configuration of a PC screen in the above device.

FIG. 5 is an explanatory diagram of a configuration of a PC screen in the above device.

FIG. 6 is an explanatory diagram of a configuration of a PC screen in the above device.

FIG. 7 is an explanatory diagram of a configuration of a PC screen in the above device.

FIG. 8 is an explanatory diagram of a configuration of a PC screen in the above device.

[Explanation of symbols]

1 PC 2 color difference meter 3 main body 4 screens 5 Input means

─────────────────────────────────────────────────── ─── Continuation of the front page (51) Int.Cl. ⁷ Identification code FI theme code (reference) G06F 17/60 172 G06F 17/60 172

Claims (6)

[Claims] 1. A skin color sample display means for displaying a color sample group of foundations as a skin color map showing the degree of deviation in the three indices of lightness, hue and saturation of each color sample at a glance, and measuring the customer's skin color. After measuring the color of the customer's skin using the colorimetric means, the color that is the same as or closest to the measured skin color is displayed as the skin color map. The feature is that it is selected from a group of color swatches and the selected color and the color of the color swatch that has a specific positional relationship on the flesh color map are recommended as the foundation color suitable for the customer's flesh color. How to select / recommend foundation. 2. The screen display means connected to the information processing means is prepared as the skin color sample display means, and the skin color is digitized based on the three indices of lightness, hue and saturation as the colorimetric means. Prepare the color difference meter shown in the above, the information processing means, and obtain the numerical value obtained by measuring the actual skin color with a color difference meter, and the color of the foundation most suitable for the skin color with a color difference meter. The relational expression showing the correlation with the numerical value stored is stored in advance and displayed on the screen display means by inputting the numerical value obtained by measuring the skin color of the customer using the color difference meter to the information processing means. A color sample A showing a color that is the same as or closest to the customer's skin color in the created skin color map;
The color sample B, which is derived based on the relational expression stored in the information processing means and shows the color of the foundation most suitable for the skin color, is set to be automatically picked up on the screen. The method of selecting and recommending a foundation according to claim 1, wherein the color of the color sample B is recommended as a foundation color most suitable for the skin color of the customer. 3. The selection / recommendation of the foundation according to claim 1 or 2, wherein the skin of the customer is measured in two types, that is, a state where the skin is provided with a foundation and a state where the skin is not provided with a foundation. Method. 4. An image display means for displaying a color sample group of foundations as a skin color map in which the degree of deviation in the three indices of lightness, hue and saturation of each color sample can be seen at a glance, and information connected to this image display means. Equipped with a processing means and a color difference meter that measures the skin color and digitizes it based on the three indices of lightness, hue, and saturation.The information processing means measures the actual skin color with a color difference meter. The relational expression showing the correlation between the numerical value obtained by the above and the numerical value obtained by measuring the color of the foundation most suitable for the skin color with a color difference meter is stored in advance, and the customer can By measuring the skin color and inputting the obtained numerical value to the information processing means, the color sample group displayed on the screen display means shows the same or the closest color to the customer's skin color. Color sample A and stored in the information processing means A foundation, which is derived on the basis of the relational expression described above, and a color sample B showing the most suitable foundation color for the skin color is automatically picked up on the screen. Equipment for selection and recommendation. 5. The foundation according to claim 4, wherein the customer's skin color data measured using a color difference meter is stored in a database as counseling data for each customer so that it can be referred to at the time of the next and subsequent measurements. Selection of·
Recommended equipment. 6. The product number of the foundation for the color sample is selected by selecting the color sample selected by the customer on the screen from the color sample group displayed as a skin color map on the image display means. The apparatus for selecting and recommending a foundation according to claim 4 or 5, which is made into a database as data and can be referred to when the foundation is purchased next time.