JP2002049307A - Method for providing geographical information and advertisement information by means of vector map using internet - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide geographical information, geographical nonego and advertisement information which are requested by a client on the Internet together with an electronic map in real time. SOLUTION: In this method, the electronic map on which geographical nonego and advertisement information are displayed on electronic map information are prepared by a vector data system to be constructed as a database in a Web server 10. The server 10 receives the transfer of retrieval inquiry information for obtaining desired information from clients 30, 32, 34 which are connected online to the server 10, retrieves databases 22, 28 in the server 10, reads out electronic map information in which pertinent geographical information and advertisement information are displayed and provides them to the clients 30, 32, 34. When either one of the geographical nonego or advertisement information which are displayed on the electronic map is selected by the clients, 30, 32, 34, it is connected to Web resource information corresponding to the hyperlink information of the pertinent geographical nonego or the advertisement information.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a method for providing geographical information and advertisement information using a vector map using the Internet, and more particularly, to constructing a database for electronic map information including geographical objects and advertisement information on a Web server on the Internet. After that, at the request of the client, while providing the electronic map information created by the vector data method, the Internet enabling connection with the Web resource information corresponding to the hyper ring of the geographic object or the advertisement information is provided. The present invention relates to a method for providing geographic information and advertisement information by using a vector map.

[0002]

2. Description of the Related Art Recently, with the rapid spread and development of the Internet, advertising using the Internet has emerged as a new advertising means. An advertisement using the Internet is provided by providing advertisement information through a homepage of each business entity or displaying banner-type advertisement information on a Web site of a Web operator. Therefore, when a user searches for information that he or she needs, or connects to the homepage of each business entity to search for information,
You will get advertising information regardless of your will. Such an advertisement method becomes unnecessary advertisement information for a user who does not want to purchase or a user who is not interested in the advertisement, and thus lowers the value of the advertisement information.

[0003] In addition, an existing Web geographic information system (geographic in- formation system) that provides geographic information using the Internet.
The formation system (GIS) provides geographic information desired by a user using an image-based digital map. As an example, Japanese Patent Application Laid-Open No. 9-34902
No. (publication date: February 7, 1997, name: advertisement information supply method and registration method), which relates to an advertisement information supply method for supplying advertisement information by a computer system. . JP-A-9-34902
According to the number, the advertisement requester is prompted to input the advertisement information, while displaying a map based on the map information stored in advance, and prompting the user to specify the position of the advertisement target on the map. Then, the coordinates of the advertisement target whose position is specified on the map are stored in association with the input advertisement information.

[0004] On the other hand, a map is displayed to the advertisement recipient based on the map information, and the map is displayed at a point on the map, which corresponds to the coordinates of the stored advertising object. The advertisement object is displayed to prompt the user to select a desired advertisement object. Then, the advertisement information associated with the selected advertisement target is read, and the read advertisement information is output to the advertisement recipient.

[0005]

However, since such an Internet electronic map merely provides geographic information (for example, a map or a schematic diagram) and facility information only, an advertisement client or an advertisement receiving apparatus is provided based on the electronic map. There are limits to providing various forms of supplementary services to the elderly.

In other words, since the electronic map that provides geographic information and facility information as described above is created by an image method, if it is difficult to register and correct images such as geographic information, facility information, and advertisement information, it is difficult. Therefore, the facility and the advertisement information cannot be provided in various forms. In addition, when a specific area of the electronic map is reduced or enlarged, since the map of the corresponding portion is cut or reduced or enlarged, various changes in the geographic information and the advertisement information cannot be achieved. It is impossible to measure the distance and area in a specific area on an electronic map. Further, since the advertisement information provided together with the geographic information and the facility information is also limited to only the image information stored in the server, there is a limit in providing a wider range of advertisement information and the advertisement effect is increased. Was also subject to restrictions.

An object of the present invention is to provide, in real time (real time), together with an electronic map, geographic information, a geographic object, and advertisement information required by a client, using an electronic map created by a vector data system on the Internet. It is another object of the present invention to provide a method for providing geographical information and advertisement information by a vector map using the Internet, in which registration, correction, and deletion of geographic information, a geographic object, and advertisement information can be easily performed.

Another object of the present invention is to provide geographical information and advertisement using a vector map using the Internet, which can provide information on the distance, area, and position between each geographical object on electronic map information created by a vector data method. It is to provide a method of providing information.

Still another object of the present invention is to add hyperlink information to geographical objects and advertisement information (banner advertisement) on the electronic map information created by the vector data method, and when there is a request from a client, the geographic object is added. Provided is a method of providing geographical information and advertisement information using a vector map using the Internet, which is capable of providing more various information to a client by connecting object and advertisement information to Web resource information corresponding to hyperlink information. It is in.

Another object of the present invention is to increase the advertising effect by displaying, on a single electronic map, various geographic objects set by the advertising provider that provides the advertising information, together with the advertising information. An object of the present invention is to provide a method for providing geographical information and advertisement information by a vector map using the Internet.

[0011]

In order to achieve the above object, the present invention provides a method for providing geographical information and advertisement information by a vector map using the Internet, wherein a geographic object and advertisement information are displayed on electronic map information. Creating the electronic map in a vector data format and building it as a database in the Web server, and receiving the transfer of search query information for acquiring desired information from a client online connected to the Web server. Searching a database in the Web server to read out the electronic map information on which the corresponding geographical information and advertisement information are displayed and providing the electronic map information to a client; and transmitting the electronic map information and the electronic map from the Web server to the client. After transferring the advertising information on the information, on the electronic map transferred from the client If any of the geographical object or advertising information displayed is selected, and summarized in that comprising the steps of linking to a Web resource information corresponding to the hyperlink information of the geographical object or advertising information.

[0012] The electronic map information, the geographical object, and the advertisement information in the Web server are transmitted from among the clients.
It is desirable that a predetermined client authorized by member authentication can modify, register, and delete electronic map information, geographic objects, and advertisement information online. It is preferable that the hyperlink information for establishing the interconnection between the geographic object and the advertisement information and the linked Web resource information is stored together with the geographic object and the advertisement information. The priorities of the geographic objects and the advertisement information are assigned according to the amount of advertising cost and the name of the advertisement. When the map display window is enlarged, it is preferable that a geographic object and advertisement information having a higher priority or a geographic object or advertisement information is displayed. The search query information by the client,
It is desirable that the search be performed by selecting a geographic object corresponding to a specific area on the electronic map of the Web screen at the initial stage of the search or inputting a text. When a specific area of the electronic map is clicked or a geographical object or advertisement information is selected by text search, a web browser screen provided to the client is set by the advertisement information provider that provided the advertisement information. It is desirable to be displayed as an environment. Advertising information from the advertising information provider,
Preferably, the data is stored in a storage device in the web server and a separate storage device connected to the web server. The electronic map created by the vector data method has information on a point, a line, and a plane corresponding to a specific area, so that a distance, an area, and a position between geographic objects on the electronic map can be measured. It is desirable. The link between the geographic object and the advertisement information to the Web resource information (homepage) is linked by inputting a URL address, or automatically linked by storing the HTMA directly created by the advertisement information provider in the server. Alternatively, it is desirable that the advertisement requester, that is, the client who needs the advertisement, creates the advertisement information as the homepage by a simple operation using the homepage automatic generation program. Preferably, the advertisement information is a banner advertisement including hyperlink information.

[0013]

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Preferred embodiments of the present invention will be described below in detail with reference to the accompanying drawings. FIG. 1 is a block diagram showing a configuration for realizing a method for providing geographical information and advertisement information by a vector map using the Internet according to the present invention. Here, the web site operator is
Terminal (client) that can be connected to and communicate with server b
To directly modify, delete, or register map information in a Web server online, and receive map information and / or advertisement information {map information and advertisement information or map information or advertisement information} from an advertisement provider to correct, delete, or delete the map information. You can register.

Referring to FIG. 1, the present invention comprises a Web server 10 and a plurality of clients 30, 32, 3 connected to the Web server 10 via the Internet.
4 is included. The clients 30, 32, and 34 are users or map information and / or advertisement information providers (advertising company) ｛map information and advertisement information providers (advertising company) or map information or advertisement information providers (advertising company) Are terminals capable of communicating with the Web server 10, and the Web server 10 and the clients 30, 32, and 34 are typical computer components (for example, a central processing unit, a memory, a storage device, an input device, a display device, and a communication device).
And a Web browser for Internet connection. The Web browser is Java, plug-in (p
lug-in) and Active X.

The Web server 10 includes a control unit 2 for performing general operations for communication, a GIS server engine 6, and a storage device 20. The control unit 2 controls various operations for communication, and the clients 30, 32,
And a communication module 4 for communicating with the communication module 34.

Specifically, when any of the clients 30, 32, and 34 is connected via the Internet, the Web server 10 confirms the connection (for example, a member ID).
Confirmation, etc.) and analyze the information transferred from the clients 30, 32, 34. And the client 3
It receives search query information for querying desired information from 0, 32, and 34, generates query information, and provides the generated query information to the GIS server engine 6. In addition, it receives a search result corresponding to the query information provided from the GIS server engine 6, that is, the search information, and provides it to the clients 30, 32, and 34. Here, the GIS server engine 6 includes an input module 8 and a search module 12. The input module 8 converts an advertisement information from a client that provides map information and / or advertisement information (map information and advertisement information or map information or advertisement information) among the clients 30, 32, and 34 into an advertisement information database (advertisement information DB). ) 28.

The search module 12 is a client 3
0, 32, 34, a map information database (map information) in response to search query information (for example, search by text, selection of a specific position on an electronic map, etc.) for acquiring information desired by the user from the user client. DB)
22 and provides the control unit 2 with search information based on the search query information, that is, graphic information, attribute information, link information (hyperlink information), and advertisement information (banner advertisement). Therefore, the control unit 2 transmits the search information to the client 30,
32 and 34.

The storage device 20 includes a map information database 22 composed of graphic information 24 and attribute information 26, and an advertisement information database 28. Although not shown, the control program includes a control program of the control unit 2 and an operation system program. The map information database 22 is a database of electronic map information (preferably, electronic map information created by a vector data method having vector values for points, lines, planes, and the like). Including. The electronic map of the vector data method is a type of presentation that presents position information based on vector values for objects (points, lines, surfaces, etc.) corresponding to a specific area, and presents the information as a map form.
n). Such a vector data type electronic map is called a vector map, and since the vector map has information before it is shown in an image form, it can be processed into various forms. That is, capture (captur
e), modeling, manipulation (manip
ulation), search (retrieval), etc. are possible. In particular,
An electronic map created by the vector data method has an advantage that various processing can be performed unlike a conventional image map in which a map image is copied as it is and no processing can be performed.

The graphic information 24, which is one of the components of the map information, is a vector data value for terrain and facilities such as roads and buildings displayed at a geographical position on the electronic map. The attribute information 26 is mapping information that defines a mutual mapping relationship between character information such as a geographic object displayed at a geographical position on the electronic map and the advertisement information 28 so as to correspond to the graphic information 24. including. Further, the attribute information 26 includes hyperlink information for accessing a Web resource from the geographic object and the advertisement information 28. Here, the mapping information refers to information for interconnecting a geographical object, which is character information displayed at a specific position on the electronic map, and corresponding advertisement information.

The hyperlink information includes route information (for example, http URL information) for accessing a Web resource from the geographical object and advertisement information database 28. The Web resources are all resources on the Internet linked by attribute information (for example, homepage, images that can be provided through the Web (WWW),
Detailed advertising information such as sound and moving images). Also, the advertisement information database 28 includes client advertisement information (banner advertisement information) and Web resources.

The clients 30, 32 and 34 are We
The Web browser is provided with communication means such as an optical cable and a modem (not shown) for connecting to the b server 10, and the Web browser is provided with a Java, a program, a plug-in, and an active so that the electronic map information can be received and displayed. You must support programs such as X (Active X).

The clients 30, 32, and 34 connected to the Web server 10 via the control unit 2 store graphic information 24.
And search information for the attribute information 26 and the Web server 1
0 and accept the search information for the search result.
At this time, the search information includes graphic information 24, attribute information 26, and advertisement information. Therefore, the clients 30, 3
2 and 34 receive the search information, display the electronic map of the specific area, and output graphic information, attribute information, and advertisement information for a specific position on the electronic map. Further, the clients 30, 32, and 34 select the displayed geographic object or advertisement information, thereby being connected to the Web resource linked by the hyperlink information.

The clients 30, 32, 3
4, the client that provides the map information and / or the advertisement information (the map information and the advertisement information or the map information or the advertisement information) directly connects to the Web server 10, and the client provides the map information and / or the advertisement information (the map information). Information, advertisement information, map information, or advertisement information) is corrected, deleted, and registered online. That is, client 3
0,32,34 are new or modified map information and / or
Or a Web that supports advertisement information (map information and advertisement information or map information or advertisement information) by Java, Active X or a plug-in program, etc.
Input module 8 of Web server 10 through browser
Transfer to Accordingly, the web server 10 stores the geographical information and / or the advertisement information (the map information and the advertisement information or the map information or the advertisement information) provided by the input module 8 directly or from the client in the storage device 20.

FIG. 2 illustrates a process of connecting a client to geographical objects and advertisement information and Web resource information corresponding to hyperlinks between the geographical objects and advertisement information based on the electronic map information in the Web server shown in FIG. FIG. This process is a program processed by the control unit 2 and the GIS server engine 6 in conjunction with the operation of the clients 30, 32, and.

Referring to FIG. 2, in step S40, the clients 30, 32, and 34 connect to the Web via the Internet.
When connected to the Web site of the server 10, the Web server 10 confirms the user with an ID and a password. Stage S
At 42, the Web server 10 connects to the client 30,
32 and 34 are provided with a search initial Web screen for searching for desired information. Then, it is determined whether a specific area on the electronic map is selected on the provided initial Web screen from the clients 30, 32, or 34, or whether there is a question about the attribute information using text or the like.

As a result of the determination, if the specific area is selected or if there is a question, the process proceeds to step S44, where the Web server 10 uses the GIS server engine 6 to obtain information on the electronic map or the question of the selected area. Search for. Next, in step S46, the search information based on the search result, the map information of the selected area on the electronic map, and the banner advertisement information are transferred to the clients 30, 32, and 34. Then, in step S48, the clients 30, 3
Of the geographic objects displayed on the electronic map from 2, 34,
It is determined whether the geographic object (graphic information or attribute information) or the advertisement information having the hyperlink information is selected.

If the client 30, 32, or 34 selects a geographical object having hyperlink information or advertisement information from among the geographical objects on the electronic map, the process proceeds to step S50, where the clients 30, 32, and 34 are hyperlinked. Link to a Web resource based on link information. Therefore, the clients 30, 32, and 34 not only provide the location information of the required objects (for example, business entities, public offices, sightseeing spots, etc.) on the electronic map that they need, but also their advertisement information (banner advertisement). By selecting geographic objects or advertising information that can be acquired and correspond to a specific area on the electronic map,
It is linked to the client's homepage and detailed advertisement information, and can obtain desired information.

FIG. 3 shows a configuration for realizing a method for providing geographical information and advertisement information by a vector map using the Internet according to another embodiment of the present invention.
In this embodiment, a fast update of map information (updat
This shows a configuration for managing an advertisement requesting company by allocating a client, which is enabled for e) and has a right to register and correct advertisement information, to each specific region unit. Therefore, it is more preferable than the case of FIG. here,
Detailed description of components having the same functions as those of FIG. 1 will be omitted.

Referring to FIG. 3, according to the present invention, a Web server 60 as a Web site operator system, a plurality of regions A and B, and at least one content provider system 80 provided in each region are provided. , 90
Client System and User System 8
2, 84, 92, and 94 clients.

The Web server 60 includes the same components as those of the Web server shown in FIG. 1, for example, a control unit 62, a GIS server engine 64, a storage device 70, and the like. It further includes a member information database (member information DB) 72 having member information. This is provided to determine the content provider systems 80 and 90 among the clients.

Therefore, the content provider system 8
0 and 90 indicate that if the map information and advertisement information for the own area is changed or there is new map information and advertisement information,
In order to correct, delete, or register this, it connects to the Web server 60 and corrects, deletes, or registers map information and advertisement information created in a vector data format online. In addition, since the content provider systems 80 and 90 better understand the detailed contents for their area than the Web server 60, it is possible to update map information quickly and obtain reliability by accurate map information. To

Referring to FIG. 4, when a client is connected via the Internet in step S100, the web server 60 receives a member ID. It is determined whether the member ID received in step S102 is the content provider ID. If the member ID is the content provider ID, the process proceeds to step S114 to correct, delete, or register the content, that is, the map information and the advertisement information. Is determined. If there is new or modified content, step S
Proceed to 120 to process a content modification, deletion or registration routine. That is, referring to FIG. 5, the web server 60 may modify, delete, or register the map information and / or advertisement information (the map information and the advertisement information or the map information or the advertisement information) from the content provider systems 80 and 90 in step S122. Information). In step S124, the received map information and / or advertisement information (map information and advertisement information or map information or advertisement information) is stored in the storage device 7.
Store to 0. Next, in step S126, the corrected, deleted or registered map information and / or advertisement information (map information and advertisement information or map information or advertisement information) is corrected, deleted or registered in the mapping information (hyperlink information). I do.

In other words, if it is determined in step S102 that the received ID is not the content provider ID, the process proceeds to step S104, in which the query information (for example, search query information by text or specific geographical information on the electronic map) is displayed. Object selection). As a result of the determination, if a specific geographic object is selected or there is a textual question,
Proceeding to step S106, the GIS server engine 64 searches for information on the electronic map or the text query of the selected geographic object (see FIG. 4).

Next, in step S108, the search information based on the search result and the map information and advertisement information of the selected area on the electronic map are transferred to the client. Then, step S1
At 10, it is determined whether a geographic object or advertisement information on the electronic map with the hyperlink information is selected from the client. When a client selects a geographic object on an electronic map,
If you select a geographic object with hyperlink information,
In operation S112, the client is connected to a Web resource based on the hyperlink information.

FIG. 6 shows the Web browser screen including the electronic map according to one embodiment of the present invention. This shows a banner advertisement mapped to a specific geographic object appearing on the electronic map. Referring to FIG. 6, the web browser screen 130 is largely text-based (text-based).
A search window 132 for a search query, a search result window 134 showing a list of searched map facilities, and a map display window showing an electronic map of an area selected by searching and selecting the search window 132 and the search result window 134. 140 and an index window indicating the spatial position of the searched map area.

Although the map display window 140 is not shown on the initial Web browser screen, an electronic map is output by information retrieval required by the user. The electronic map includes a large number of geographical objects (for example, graphic information, attribute information, etc.) 142 corresponding to the position of the advertisement information and a banner advertisement as advertisement information of the client. In addition, the search window 132 is used to input search query information based on a text using an input field of a specific form for searching for information required by the user (such as a search word input field by classification, area, and search word input). input. The search result window 134 is a search result based on a text corresponding to the search question information. When a specific result text is selected, geographic information and advertisement information centering on the map information of the result text are provided. In particular, search window 1
When searching for information on a field of interest of the user using the search result window 32 and the search result window 134, the map display window 140 displays map information and advertisement information on the field of interest of the user.

Therefore, the user can obtain not only the information desired by himself / herself but also the map information and the advertisement information of the specific area of interest. It is suitable for Internet services for various fields of publicity (eg, tourism, real estate, cultural or commercial publicity, etc.) using the Internet.

FIGS. 7 to 9 are diagrams for specifically explaining the map display window shown in FIG. Referring to FIG. 7, the specific electronic map 140 shown in the map display window 140 is displayed.
At a, the banner advertisement is displayed or removed in response to the movement of the cursor. That is, when the cursor at the position of “B banner advertisement” 148 is moved to the position of “C geographic object” 150, “A geographic object and A banner advertisement” 142, 1
44 is removed, and "C banner advertisement" 152 and "D banner advertisement" 154 are displayed on the moved electronic map 140b.

Referring to FIGS. 8 and 9, in the specific electronic map 140a shown in the map display window 140, the banner advertisement is displayed according to a specific criterion according to the enlargement or reduction of the electronic map. Removed. For example, the specific criterion prioritizes a client's advertising expenses, popularity, etc., thereby displaying or removing a banner advertisement when the electronic map is reduced or enlarged.

That is, the electronic map 140a before the enlargement (the upper diagram in FIG. 8) includes “A geographic object and A banner advertisement” 14
2, 144, "B geographic object and B banner ad" 146, 1
48, “E geographic object” 158 and “F geographic object” 162 are displayed. Here, when the electronic map is enlarged, “A geographic object and A banner advertisement” 142 and 144 and “B geographic object and B
In addition to "banner advertisements" 146 and 148, "E banner advertisements" 16
0, “F banner advertisement” 164 is displayed. When the electronic map is reduced, the “A geographic object and A banner ad” 14
"B banner advertisement" 148 of the client whose specific criteria are lower than 2, 144 is removed. In addition, the geographic object 1
42, 146, 158, and 162, it is preferable to further include step-by-step output according to the importance criteria of the geographic object according to the application of the web site operator or the advertisement provider.

FIG. 10 is a diagram showing that the electronic map shown in FIG. 6 is linked to a homepage which is one of Web resources linked from a specific geographical object or a banner advertisement. Referring to FIG.
0 indicates that the user's client selects the specific geographic object 142 in the map display window 140 of the specific area in FIG. Therefore, the user can obtain detailed information of an object corresponding to his desired geographic object. As described above, the present invention has been described based on the most substantial and preferred embodiments. However, this is for a general understanding of the present invention, and the scope and technical ideas of the present invention are not described. It is not limited.

[0042]

As described above, according to the present invention,
Using an electronic map created in a vector format on the Internet, providing the geographic information, geographic objects, and advertisement information required by the client together with the electronic map in real time can increase the efficiency of advertising, It is characterized in that it is easy to register, modify and delete information, geographic objects and advertising information. In addition, the present invention provides information on the distance, area, position, and the like between the respective geographic objects on the electronic map information created by the vector data method, and provides the geographic objects and advertisements on the electronic map information created by the vector data method. Hyperlink information is added to the information (banner advertisement), and when there is a request from the client, the information is linked to the Web resource information corresponding to the hyperlink information of the geographic object or the advertisement information, thereby providing more various information to the client. can do. Further, according to the present invention, by displaying various geographical objects set by the advertisement information provider providing the advertisement information on one electronic map information together with the advertisement information, the advertisement effect can be maximized. Although the present invention has been described in detail with reference to the specific examples described above, it is understood that various changes and modifications can be made without departing from the technical spirit of the present invention and the appended claims. It is clear to the knowledgeable.

[Brief description of the drawings]

FIG. 1 is a block diagram showing a configuration for realizing a method for providing geographical information and advertisement information by a vector map using the Internet according to the present invention.

FIG. 2 is a diagram showing a client corresponding to a geographic object and advertisement information and a W corresponding to a hyperlink between the geographic object and advertisement information based on the electronic map information in the Web server shown in FIG. 1;
7 is a flowchart illustrating a process of connecting to eb resource information.

FIG. 3 is a block diagram showing a configuration for realizing a method for providing geographical information and advertisement information by a vector map using the Internet according to another embodiment of the present invention.

FIG. 4 is a diagram showing a client corresponding to a geographic object and advertisement information and a W corresponding to a hyperlink between the geographic object and advertisement information, based on the electronic map information in the Web server shown in FIG.
7 is a flowchart illustrating a process of connecting to eb resource information.

FIG. 5 is a flowchart illustrating a process of registering, modifying, and deleting the electronic map information shown in FIG. 4 and geographic objects and advertisement information displayed thereon;

FIG. 6 is a diagram showing an example of a screen showing a geographic object and advertisement information (banner advertisement) shown on an electronic map displayed through a Web browser of a client.

FIG. 7 is a screen example showing a change of a banner advertisement due to a movement of a cursor in a map display window shown in FIG. 6;

FIG. 8 is an exemplary screen showing a change in banner advertisement due to enlargement of the electronic map in the map display window shown in FIG. 6;

FIG. 9 is a screen example showing a change in banner advertisement due to reduction of the electronic map in the map display window shown in FIG. 6;

FIG. 10 is a diagram illustrating an example of a screen showing a connection state with Web resource information corresponding to a specific geographic object or advertisement information in the map display window shown in FIG.

[Explanation of symbols]

2, 62 Control unit 4 Communication module 6, 64 GIS server engine 8 Input module 10, 60 Web server 12 Search module 20 70 Storage device 22, 74 Map information database 28, 76 Advertising information database 30, 32, 34, 80, 82 , 84, 90, 92, 9
4 clients

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Claims (10)

[Claims] 1. A step of creating an electronic map in which geographic objects and advertisement information are displayed on the electronic map information by a vector data method and building it as a database in a Web server, and a client connected online to the Web server. Receiving search query information for obtaining desired information, searching the database in the web server, reading out the corresponding geographical information and the electronic map information on which the advertisement information is displayed, and providing the electronic map information to the client. And after transferring the electronic map information and the advertisement information on the electronic map information from the Web server to the client, any one of the geographic object or the advertisement information displayed on the electronic map transferred from the client. Is selected, the Web resource corresponding to the hyper-ring information of the geographic object or the advertisement information is selected. Geographic information and provide a method of advertisement information by vector map using the Internet, characterized in that it comprises a step of connecting to the broadcast, the. 2. The electronic map information, the geographical object and the advertisement information in the Web server are provided by a predetermined one of the plurality of clients, which is authorized by a member authentication, on-line. 2. The method for providing geographic information and advertisement information by a vector map using the Internet according to claim 1, wherein the advertisement information can be corrected, registered, and deleted. 3. The hyperlink information for establishing an interconnection between the geographic object and the advertisement information and Web resource information linked to the geographic object and the advertisement information is stored in the geographic object and the advertisement information. Item 1. The method for providing geographic information and advertisement information by a vector map using the Internet according to item 1. 4. The priorities of the geographic objects and the advertisement information are assigned according to the amount of advertising expenses and the degree of name recognition, and when the map display window is reduced, the geographic objects and the advertisement information or the geographic objects or advertisements with lower priorities are reduced. The method according to claim 1, wherein when information is removed and the map display window is enlarged, a geographic object and advertisement information having a higher priority or a geographic object or advertisement information is displayed. A method for providing geographic information and advertisement information. 5. The search query information by the client is selected by selecting a geographic object corresponding to a specific area on an electronic map on a search initial Web screen or inputting a text. Geographic information and advertising information using the vector map used. 6. When a specific area of the electronic map is clicked or a geographic object or advertisement information is selected by text search, a Web browser screen provided to the client displays the advertisement information providing the advertisement information. 2. The geographic information and advertisement information according to a vector map using the Internet according to claim 1, wherein the information is displayed as an environment set by a provider. 7. The Internet according to claim 1, wherein the advertisement information from the advertisement information provider is stored in a storage device in a Web server and a separate storage device connected to the Web server. A method for providing geographical information and advertisement information using the used vector map. 8. An electronic map created by the vector data method has positional information based on vector values for points, lines, and planes corresponding to a specific area, and thereby can be used to determine the distance between geographic objects on the electronic map, 2. The method according to claim 1, wherein the area and the position can be measured. 9. The link between the geographic object and the advertisement information and the Web resource information (homepage) may be linked by inputting a URL address or automatically storing the HTMLMA directly created by the advertisement information provider in the server. 2. The geographic information and advertisement information according to the vector map using the Internet according to claim 1, wherein the advertisement information is created as a home page by a simple operation using a home page automatic generation program, or the client uses an automatic home page generation program. How to provide. 10. The method as claimed in claim 1, wherein the advertisement information is a banner advertisement including hyperlink information.