CN207490984U - Vehicle-mounted dynamic advertising delivery system - Google Patents
Vehicle-mounted dynamic advertising delivery system Download PDFInfo
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- CN207490984U CN207490984U CN201721086391.9U CN201721086391U CN207490984U CN 207490984 U CN207490984 U CN 207490984U CN 201721086391 U CN201721086391 U CN 201721086391U CN 207490984 U CN207490984 U CN 207490984U
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- 238000004891 communication Methods 0.000 claims abstract description 39
- 238000012544 monitoring process Methods 0.000 claims description 11
- 238000012806 monitoring device Methods 0.000 claims description 5
- 238000005286 illumination Methods 0.000 claims description 3
- 238000004458 analytical method Methods 0.000 description 9
- 238000010586 diagram Methods 0.000 description 4
- 238000013461 design Methods 0.000 description 3
- 238000005516 engineering process Methods 0.000 description 2
- 230000009286 beneficial effect Effects 0.000 description 1
- 230000005540 biological transmission Effects 0.000 description 1
- 238000012512 characterization method Methods 0.000 description 1
- 238000011161 development Methods 0.000 description 1
- 230000005611 electricity Effects 0.000 description 1
- 238000004134 energy conservation Methods 0.000 description 1
- 238000005265 energy consumption Methods 0.000 description 1
- 230000002708 enhancing effect Effects 0.000 description 1
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Abstract
The utility model is related to advertising technical field more particularly to a kind of vehicle-mounted dynamic advertising delivery system, including：Remote service unit, what is be connected including core processor, with the core processor is used to store the advertisement module and a server communication module of ad content；Ads on Vehicles launches unit, including the vehicle-mounted picture display module suitable for the locating module of collection vehicle location information and the vehicle mounted communication module suitable for being connect with the locating module and suitable for being connect with the vehicle mounted communication module being set on vehicle.The vehicle mounted communication module is suitable for being connect with server with communication module, to realize the ad content for vehicle-mounted picture display module being controlled to show advertisement module by remote service unit.
Description
Technical field
The utility model is related to advertising technical field more particularly to a kind of vehicle-mounted dynamic advertising delivery systems.
Background technology
At present, the form of advertisement is increasingly come more, dynamic including television advertising, the web advertisement, outdoor billboard, open air
State advertisement and flowing body advertisement.In recent years, flowing car body the development of advertisement is than very fast, because flowing body advertisement can be in short-term
The larger range of interior covering, makes masses obtain advertising information within the shortest time.But current mobile advertisement car owner
If being publicized in a manner that special media carries out fixed area sound equipment and LED is shown, publication, pipe can not be concentrated
Reason needs during publication go respectively to install media, set, so as to cause the waste of personnel, resource.
Utility model content
The purpose of this utility model is to provide a kind of vehicle-mounted dynamic advertising delivery system, to solve remotely to coordinate each media
Ad distribution content the technical issues of.
The vehicle-mounted dynamic advertising delivery system of the utility model is realized in：A kind of vehicle-mounted dynamic advertising delivery system,
Including：
Remote service unit, be connected including core processor, with the core processor for storing the wide of ad content
Accuse module and a server communication module；
Ads on Vehicles launch unit, including be set on vehicle suitable for collection vehicle location information locating module and suitable for
The vehicle mounted communication module of the locating module connection and the vehicle-mounted picture display mould suitable for being connect with the vehicle mounted communication module
Block；And
The vehicle mounted communication module is suitable for being connect with server with communication module, is controlled with realizing by remote service unit
Vehicle-mounted picture display module shows the ad content of advertisement module.
Further, the vehicle-mounted picture display module includes the display screen connected by signal and display screen control group
Part；
Display screen control assembly includes display screen playing controller, suitable for the display content of control display screen；And
The display screen control assembly is suitable for realizing and remote service unit information exchange by vehicle mounted communication module.
Further, the display screen control assembly is also configured with screen control device, suitable for the hard of vehicle-mounted picture display module
Part state and physical parameter data are acquired to obtain monitoring data, and are realized by vehicle mounted communication module and passed monitoring data
It send to remote service unit.
Further, the core processor further includes a memory module and compares analysis module；
The memory module is suitable for storing the monitoring data of the screen control device acquisition；
The analysis module that compares is suitable for the parameter to prestore to the monitoring data that memory module stores with remote service unit
Information is compared.
Further, the display screen control assembly is also configured with monitoring device for shooting, suitable for the broadcasting to the display screen
Content carries out picture shooting/or video record and obtains prison multicast data.
Further, the core processor further includes a memory module and compares analysis module；
The memory module is suitable for storing the prison multicast data of the monitoring device for shooting acquisition；
The analysis module that compares is suitable for the broadcasting sent out to the prison multicast data that memory module stores with remote service unit
Information is compared.
Further, the display screen control assembly further includes screen intensity adjuster；
The screen intensity adjuster includes being adapted to detect for available light power, and be converted into the number of light luminance value
Illuminant module；
It is connected with the digital illuminant module, signal is adjusted according to the light luminance value output screen backlight illumination
Control module；And
It is connect with the control module, adjusts the screen backlight brightness adjusting section of screen backlight brightness.
Further, the Ads on Vehicles that is suitable for that the vehicle-mounted dynamic advertising delivery system is further included on vehicle is thrown
Put the power supply unit of unit power supply.
Further, the core processor is suitable for the different location information that locating module acquires and establishes different identity
Coding；And
The advertisement module is suitable for different identity codings and establishes matched advertisement dispensing content.
Further, the server communication module and vehicle mounted communication module use GPRS module.
The beneficial effects of the utility model are：The vehicle-mounted dynamic advertising delivery system of the utility model passes through the long-range of design
Service unit launches unit for the Ads on Vehicles of each media and remotely sends ad content, with reference to locating module, to advertisement garage
It sails to different orientation and launches different ad contents, the content of dispensing is made more to be bonded the public demand of different direction, so as to
The specific aim and accuracy of ad content dispensing are improved, realizes Remote Dynamic adjustment.Moreover, remote service unit control is wide
Accuse the automatic real-time for issuing, effectively leading to enhancing ad distribution of content.
Further, by the display screen control assembly of design, the ad content of each media can be supervised in real time,
Ensure that the content played is consistent with the content remotely sent, saved the supervision cost of manpower.
Further, by the screen intensity adjuster of design, to adjust display screen according to the light intensity of environment
Brightness, with energy conservation and environmental protection.
Description of the drawings
The utility model is further illustrated with reference to the accompanying drawings and examples.
Fig. 1 is the theory structure schematic diagram of the vehicle-mounted dynamic advertising delivery system of the utility model；
Fig. 2 is the operation configuration diagram of the vehicle-mounted dynamic advertising delivery system of the utility model；
Fig. 3 is that the vehicle of the vehicle-mounted dynamic advertising delivery system of the utility model is in the wide hair hair of overlapping region position
Cloth theory structure schematic diagram；
Fig. 4 is the operation workflow schematic diagram of the vehicle-mounted dynamic advertising delivery system of the utility model.
Specific embodiment
Purpose, technical scheme and advantage to make the utility model embodiment are clearer, below in conjunction with this practicality
The technical solution in the utility model embodiment is clearly and completely described in attached drawing in novel embodiment, shows
So, described embodiment is the embodiment of a part of embodiment of the utility model rather than whole.Based on this practicality
Embodiment in novel, those of ordinary skill in the art are obtained every other without creative efforts
Embodiment shall fall within the protection scope of the present invention.
Therefore, the detailed description of the embodiment of the utility model provided in the accompanying drawings is not intended to limit below will
The scope of the utility model of protection is sought, but is merely representative of the selected embodiment of the utility model.Based on the utility model
In embodiment, the every other implementation that those of ordinary skill in the art are obtained without creative efforts
Mode shall fall within the protection scope of the present invention.
Refering to Figure 1, the utility model provides a kind of vehicle-mounted dynamic advertising delivery system, including：Remote service
Unit and Ads on Vehicles launch unit.
Remote service unit, be connected including core processor, with the core processor for storing the wide of ad content
Accuse module and a server communication module.
The different location information that the core processor is suitable for locating module acquisition establishes different identity codings；And
The advertisement module is suitable for different identity codings and establishes matched advertisement dispensing content.
Ads on Vehicles launch unit, including be set on vehicle suitable for collection vehicle location information locating module and suitable for
The vehicle mounted communication module of the locating module connection and the vehicle-mounted picture display mould suitable for being connect with the vehicle mounted communication module
Block.
Locating module is using such as, but not limited to GPS positioning.
The vehicle mounted communication module is suitable for being connect with server with communication module, is controlled with realizing by remote service unit
Vehicle-mounted picture display module shows the ad content of advertisement module.
Please refer to shown in Fig. 2, if the remote service unit of the vehicle-mounted dynamic advertising delivery system of the utility model be suitable for
Dry media realizes information exchange, i.e., can control several medias in the wide of different zones position by remote service unit
It accuses and launches content.
The vehicle-mounted picture display module includes the display screen connected by signal and display screen control assembly.
Display screen control assembly includes display screen playing controller, suitable for the display content of control display screen；It is and described
Display screen control assembly is suitable for realizing and remote service unit information exchange by vehicle mounted communication module.
The display screen control assembly is also configured with screen control device, suitable for the hardware state and object to vehicle-mounted picture display module
Reason parametric data is acquired to obtain monitoring data, and is realized by vehicle mounted communication module monitoring data being sent to long-range clothes
Business unit.
The core processor further includes a memory module and compares analysis module；The memory module is suitable for described in storage
The monitoring data of screen control device acquisition；The analysis module that compares is suitable for the monitoring data that memory module stores and remote service list
The parameter information that member prestores is compared.
Preferably, the display screen control assembly is also configured with monitoring device for shooting, suitable in the broadcasting to the display screen
Hold and carry out picture shooting/or video record and obtain prison multicast data.In order to prison multicast data be compared its whether with far
The advertisement of journey service unit decentralization launches content and coincide, and the core processor further includes memory module and compares analysis module；
The memory module is suitable for storing the prison multicast data of the monitoring device for shooting acquisition；The comparison analysis module is suitable for storing mould
The prison multicast data of block storage is compared with the broadcast information that remote service unit is sent out, to ensure under remote service unit
The advertisement put is launched content and is issued successfully, if by comparing analysis, finds the ad content of display screen publication and remote service list
Member decentralization ad content it is inconsistent, then re-start advertisement launch content decentralization, until prison multicast data acquisition information with
The information remotely transferred is consistent.
Since automobile plays advertisement with display screen when driving outside, external environment also can due to Changes in weather, light intensity
Variation, in order to save energy consumption, the display screen control assembly further includes screen intensity adjuster.The screen intensity adjuster packet
It includes and is adapted to detect for available light power, and be converted into the digital illuminant module of light luminance value；With the digital illuminant module phase
Even, the control module of signal is adjusted according to the light luminance value output screen backlight illumination；And connect with the control module
It connects, adjusts the screen backlight brightness adjusting section of screen backlight brightness.
The Ads on Vehicles that is suitable for that the vehicle-mounted dynamic advertising delivery system is further included on vehicle launches unit confession
The power supply unit of electricity.Said supply unit is optional to use rechargeable battery.
The server communication module and vehicle mounted communication module also can be used using GPRS module is such as, but not limited to
Bluetooth communication modules or WIFI transmission modules.Wherein, Bluetooth communication modules are preferably iBeacon modules.
The vehicle-mounted dynamic advertising delivery system specific embodiment of this practical information is, referring to Fig. 4, remote service list
The advertisement module of member prestores ad content.The location information of locating module collection vehicle on different medias, and pass through
Location information is sent to the server communication module of remote service unit by vehicle mounted communication module, and server communication module is anti-
To core processor, the ad content of core processor from advertisement module matching corresponding position information is used through server to be led to feedforward information
News module is sent to vehicle mounted communication module, most afterwards through vehicle-mounted picture display module presenting advertising content.Wherein, vehicle-mounted picture is shown
The display screen control assembly of module is additionally operable to the advertisement broadcasting content of monitoring display screen, and monitoring information is passed through vehicle mounted communication mould
Block is sent to remote service unit, to determine that advertisement launches whether content issues success.
It please refers to shown in Fig. 3, in order to accurately launch different contents, remote service unit for the vehicle of different location
Core processor be suitable for being filtered vehicle position information, i.e., when vehicle enters another region from region
It need to be completely into sending advertisement impression information under rear ability meeting.For example, i.e. vehicle from a-quadrant toward B area when driving intermediate setting A and
The overlapping region of B, ad content remains unchanged in the overlay region, only can just update ad content with travelling out overlay region.When
It is that vehicle needs traveling to advertisement updates point 1 that vehicle enters B area from a-quadrant（A-B）When server can just issue the wide of B area
Accuse information；After vehicle shows B area ad content, vehicle needs traveling to update point in advertisement when driving from B area toward a-quadrant again
2（B-A）, server can just issue the ad content of a-quadrant, can effectively avoid vehicle by filtering process and prolong ad distribution and demarcate
Line when driving ad content frequent updating the problem of.
Using the above-mentioned desirable embodiment according to the utility model as enlightenment, pass through above-mentioned description, related work people
Member can carry out various changes and amendments in the range of without departing from this item utility model technological thought completely.This item is real
The content being not limited to novel technical scope on specification, it is necessary to which its technology is determined according to right
Property range.
In the description of the present invention, it is to be appreciated that the term of indicating position or position relationship is based on attached drawing
Shown orientation or position relationship are for only for ease of description the utility model and simplify description rather than instruction or imply institute
The equipment or element of finger must have specific orientation, with specific azimuth configuration and operation, therefore it is not intended that this reality
With novel limitation.
In the utility model unless specifically defined or limited otherwise, term " installation ", " connected ", " connection ", " Gu
It is fixed " etc. terms should be interpreted broadly, for example, it may be being fixedly connected or being detachably connected or integral；Can be
Mechanical connection or electrical connection；It can be directly connected, can also be indirectly connected by intermediary, can be two
The interaction relationship of connection or two elements inside element.It for the ordinary skill in the art, can basis
Concrete condition understands concrete meaning of the above-mentioned term in the utility model.
In addition, the terms such as term " level ", " vertical ", " pendency " are not offered as requiring component abswolute level or pendency, and
It is that can be slightly tilted.It is not to represent the structure if " level " only refers to that its direction is more horizontal with respect to for " vertical "
It has to fully horizontally, but can be slightly tilted.
In the utility model unless specifically defined or limited otherwise, fisrt feature is on or below second feature
It can be in direct contact including the first and second features, it is not to be in direct contact but pass through it that can also include the first and second features
Between other characterisation contact.Moreover, fisrt feature is on second feature, top and above include fisrt feature the
Right over two features and oblique upper is merely representative of fisrt feature level height higher than second feature.Fisrt feature is in the second spy
Under sign, lower section and fisrt feature included below immediately below second feature and obliquely downward or be merely representative of fisrt feature level
Highly it is less than second feature.
Claims (8)
1. a kind of vehicle-mounted dynamic advertising delivery system, which is characterized in that including：
Remote service unit, what is be connected including core processor, with the core processor is used to store the advertisement mould of ad content
Block and a server communication module；
Ads on Vehicles launch unit, including be set on vehicle suitable for collection vehicle location information locating module and suitable for it is described
The vehicle mounted communication module of locating module connection and the vehicle-mounted picture display module suitable for being connect with the vehicle mounted communication module；
And
The vehicle mounted communication module is suitable for being connect with server with communication module, with realize controlled by remote service unit it is vehicle-mounted
Picture display module shows the ad content of advertisement module.
2. vehicle-mounted dynamic advertising delivery system according to claim 1, which is characterized in that the vehicle-mounted picture display module
Including the display screen connected by signal and display screen control assembly；
Display screen control assembly includes display screen playing controller, suitable for the display content of control display screen；And
The display screen control assembly is suitable for realizing and remote service unit information exchange by vehicle mounted communication module.
3. vehicle-mounted dynamic advertising delivery system according to claim 2, which is characterized in that the display screen control assembly is also
Screen control device is configured with, is acquired to be monitored suitable for the hardware state to vehicle-mounted picture display module and physical parameter data
Data, and realized by vehicle mounted communication module and monitoring data is sent to remote service unit.
4. according to the vehicle-mounted dynamic advertising delivery system of Claims 2 or 3 any one of them, which is characterized in that the display screen
Control assembly is also configured with monitoring device for shooting, suitable for carrying out picture shooting/or video record to the broadcasting content of the display screen
And obtain prison multicast data.
5. vehicle-mounted dynamic advertising delivery system according to claim 2, which is characterized in that the display screen control assembly is also
Including screen intensity adjuster；
The screen intensity adjuster includes being adapted to detect for available light power, and is converted into the photosensitive mould of number of light luminance value
Block；
It is connected with the digital illuminant module, the control mould of signal is adjusted according to the light luminance value output screen backlight illumination
Block；And
It is connect with the control module, adjusts the screen backlight brightness adjusting section of screen backlight brightness.
6. vehicle-mounted dynamic advertising delivery system according to claim 1, which is characterized in that the vehicle-mounted dynamic advertising publication
System further includes the power supply unit for being suitable for the Ads on Vehicles and launching unit power supply on vehicle.
7. vehicle-mounted dynamic advertising delivery system according to claim 1, which is characterized in that the core processor is suitable for
The different location information of locating module acquisition establishes different identity codings；And
The advertisement module is suitable for different identity codings and establishes matched advertisement dispensing content.
8. vehicle-mounted dynamic advertising delivery system according to claim 1, which is characterized in that the server communication module
GPRS module is used with vehicle mounted communication module.
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| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201721086391.9U CN207490984U (en) | 2017-08-29 | 2017-08-29 | Vehicle-mounted dynamic advertising delivery system |
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| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201721086391.9U CN207490984U (en) | 2017-08-29 | 2017-08-29 | Vehicle-mounted dynamic advertising delivery system |
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| CN207490984U true CN207490984U (en) | 2018-06-12 |
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| CN201721086391.9U Active CN207490984U (en) | 2017-08-29 | 2017-08-29 | Vehicle-mounted dynamic advertising delivery system |
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Cited By (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN108962108A (en) * | 2018-07-23 | 2018-12-07 | 重庆医药高等专科学校 | A kind of remote controlled wheel display device and method |
| CN109064225A (en) * | 2018-07-26 | 2018-12-21 | 宁波魔数网络科技有限公司 | A kind of Ads on Vehicles dispensing transaction platform |
| CN109727612A (en) * | 2019-01-15 | 2019-05-07 | 安徽云联城市交通信息有限公司 | A kind of vehicle-mounted multi-screen formula multimedia interactive system and method with folding display screen |
| CN109756752A (en) * | 2018-12-18 | 2019-05-14 | 广东九联科技股份有限公司 | A kind of public transit system and its method playing advertisement in locality |
| CN113345352A (en) * | 2021-06-15 | 2021-09-03 | 江苏布点网络技术有限公司 | Vehicle-mounted LED display screen and control system and control method thereof |
-
2017
- 2017-08-29 CN CN201721086391.9U patent/CN207490984U/en active Active
Cited By (6)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN108962108A (en) * | 2018-07-23 | 2018-12-07 | 重庆医药高等专科学校 | A kind of remote controlled wheel display device and method |
| CN109064225A (en) * | 2018-07-26 | 2018-12-21 | 宁波魔数网络科技有限公司 | A kind of Ads on Vehicles dispensing transaction platform |
| CN109756752A (en) * | 2018-12-18 | 2019-05-14 | 广东九联科技股份有限公司 | A kind of public transit system and its method playing advertisement in locality |
| CN109727612A (en) * | 2019-01-15 | 2019-05-07 | 安徽云联城市交通信息有限公司 | A kind of vehicle-mounted multi-screen formula multimedia interactive system and method with folding display screen |
| CN109727612B (en) * | 2019-01-15 | 2023-09-15 | 安徽云联城市交通信息有限公司 | Vehicle-mounted multi-screen type multimedia interaction system and method with folding display screen |
| CN113345352A (en) * | 2021-06-15 | 2021-09-03 | 江苏布点网络技术有限公司 | Vehicle-mounted LED display screen and control system and control method thereof |
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