CN116484131A - Buried point processing method and device - Google Patents

Abstract

The application discloses a buried point processing method, which comprises the following steps: responding to a selection operation triggered by a first element in the embedded point information configuration page, and acquiring an identification of the first element, wherein the first element is an element in the page to be analyzed; determining a plurality of second elements in a page to be analyzed according to the identification of the first elements, wherein the second elements are similar elements of the first elements; and sending the identification of the first element, the identification of at least one second element in the plurality of second elements and the target configuration information configured in the embedded point information configuration page to a server, so that the server generates an embedded point configuration file corresponding to the page to be analyzed based on the identification of the first element, the identification of the at least one second element and the target configuration information, wherein the embedded point configuration file is used for collecting embedded point data of the page to be analyzed. By utilizing the scheme, the research, development and operation and maintenance cost for carrying out buried point analysis on the page to be analyzed can be effectively reduced.

Description

Method and device for processing buried points

technical field

The present application relates to the field of computer technology, in particular to a method and device for processing buried points.

Background technique

Buried point analysis is a commonly used data collection method for website analysis. For web-side applications, development or operation and maintenance personnel can write the software code corresponding to the buried point, and run the software code on the web-side application, so as to collect the operation data corresponding to the web-side application.

However, data collection is performed by writing software codes corresponding to buried points, which requires a lot of research and development and operation and maintenance costs. On the one hand, writing the software code corresponding to the buried point requires a certain amount of research and development costs. In addition, when the application logic of the web application changes, or when the buried point data that needs to be collected changes, the software code corresponding to the buried point needs to be rewritten, which consumes a lot of operation and maintenance costs.

Therefore, there is an urgent need for a solution that can solve the above problems.

Contents of the invention

In order to solve or at least partly solve the above-mentioned technical problems, the embodiments of the present application provide a buried point processing method and device.

In the first aspect, the embodiment of the present application provides a buried point processing method, the method comprising:

In response to the selection operation triggered for the first element in the buried point information configuration page, the identifier of the first element is acquired, and the first element is an element in the page to be analyzed;

According to the identification of the first element, determine several second elements in the page to be analyzed, the second elements are elements of the same type as the first element;

The identifier of the first element, the identifier of at least one second element among the plurality of second elements, and the target configuration information configured in the buried point information configuration page are sent to the server, so that the server generates a buried point configuration file corresponding to the page to be analyzed based on the identifier of the first element, the identifier of the at least one second element, and the target configuration information, and the buried point configuration file is used for collecting buried point data on the page to be analyzed.

Optionally, the identifier of the first element includes a path position of the first element, the path position includes path information and first position information, the path information indicates that the element path of the first element includes N levels, and N is an integer greater than 1, and the first position information indicates the number corresponding to the tag name of the first element in each of the levels, wherein the N levels include the first level, the first level includes at least one element with the tag name, and the number corresponding to the tag name of the first element under the first level indicates that the first element is in the at least one level. The number in the element with the tag name, and according to the identification of the first element, determine several second elements in the page to be analyzed, including:

replacing the first number in the first location information with a preset path wildcard to obtain second location information, the preset path wildcard indicating to ignore the first number;

The plurality of second elements are determined according to the second location information and the path information.

Optionally, the first number in the first location information is replaced with a preset path wildcard to obtain the second location information, including:

According to a preset sequence, sequentially replacing numbers in the first location information corresponding to each of the N levels with preset path wildcards to obtain the second location information corresponding to the respective levels, and the numbers corresponding to each level in the first location information include the first number.

Optionally, the identifier of the first element includes a first cascading style sheet selector of the first element, and the determining several second elements in the page to be analyzed according to the identifier of the first element includes:

Determine a cascading style sheet selector to be selected according to the first cascading style sheet selector;

determining a relative CSS path between the first CSS selector and the candidate CSS selector;

The plurality of second elements are determined according to the cascaded style sheet selector to be selected and the relative cascaded style sheet selector.

Optionally, the determining the cascading style sheet selector to be selected according to the first cascading style sheet selector includes:

After M rounds of iterations, the corresponding cascading style sheet selectors corresponding to each round of iterations are determined, and the M is an integer greater than 1; wherein:

During the first iteration, determining the first parent CSS selector of the first CSS selector as the candidate CSS selector corresponding to the first iteration;

In the i-th iteration, the cascading style sheet selector that has an inheritance relationship with the candidate cascaded style sheet selector determined in the i-1th iteration is determined as the candidate cascaded style sheet selector corresponding to the i-th iteration, and the i is an integer greater than 1 and less than or equal to M.

Optionally, the acquiring several second elements in the page to be analyzed according to the identification of the first element includes:

In response to the automatic acquisition operation of similar elements triggered on the buried point information configuration page, several second elements in the page to be analyzed are determined according to the identifier of the first element.

Optionally, the method also includes:

displaying the plurality of second elements;

In response to a selection operation triggered for the at least one second element among the plurality of elements, an identifier of the at least one second element is acquired.

Optionally, the target configuration information includes one or more of the following:

The event type corresponding to the buried point data collection, the trigger condition of the buried point data collection, and the attribute value corresponding to the buried point element, where the buried point element includes the first element and the at least one second element.

In the second aspect, the embodiment of the present application provides a buried point processing method, the method comprising:

Receive the buried point configuration file sent by the server, and the buried point configuration file is the buried point configuration file described in any one of the above first aspects;

Obtaining the target event in the page to be analyzed, and matching the target event with the buried point configuration file;

If the target event is successfully matched with the buried point configuration file, the buried point data corresponding to the target event is collected.

In a third aspect, the embodiment of the present application provides a buried point processing device, the device comprising:

The first acquiring unit is configured to acquire the identifier of the first element in response to a selection operation triggered for the first element in the buried point information configuration page, and the first element is an element in the page to be analyzed;

A determining unit, configured to determine a plurality of second elements in the page to be analyzed according to the identification of the first element, the second elements being elements of the same type as the first element;

The sending unit is configured to send the identifier of the first element, the identifier of at least one second element among the plurality of second elements, and the target configuration information configured in the buried point information configuration page to the server, so that the server generates a buried point configuration file corresponding to the page to be analyzed based on the identifier of the first element, the identifier of the at least one second element, and the target configuration information, and the buried point configuration file is used for collecting buried point data on the page to be analyzed.

Optionally, the identifier of the first element includes a path position of the first element, the path position includes path information and first position information, the path information indicates that the element path of the first element includes N levels, and N is an integer greater than 1, and the first position information indicates the number corresponding to the tag name of the first element in each of the levels, wherein the N levels include the first level, the first level includes at least one element with the tag name, and the number corresponding to the tag name of the first element under the first level indicates that the first element is in the at least one level. The number in the element with the tag name, the determination unit, for:

replacing the first number in the first location information with a preset path wildcard to obtain second location information, the preset path wildcard indicating to ignore the first number;

The plurality of second elements are determined according to the second location information and the path information.

Optionally, the first number in the first location information is replaced with a preset path wildcard to obtain the second location information, including:

According to a preset sequence, sequentially replacing numbers in the first location information corresponding to each of the N levels with preset path wildcards to obtain the second location information corresponding to the respective levels, and the numbers corresponding to each level in the first location information include the first number.

Optionally, the identifier of the first element includes a first CSS selector of the first element, and the determining unit is configured to:

Determine a cascading style sheet selector to be selected according to the first cascading style sheet selector;

determining a relative CSS path between the first CSS selector and the candidate CSS selector;

The plurality of second elements are determined according to the cascaded style sheet selector to be selected and the relative cascaded style sheet selector.

Optionally, the determining the cascading style sheet selector to be selected according to the first cascading style sheet selector includes:

After M rounds of iterations, the corresponding cascading style sheet selectors corresponding to each round of iterations are determined, and the M is an integer greater than 1; wherein:

During the first iteration, determining the first parent CSS selector of the first CSS selector as the candidate CSS selector corresponding to the first iteration;

In the i-th iteration, the cascading style sheet selector that has an inheritance relationship with the candidate cascaded style sheet selector determined in the i-1th iteration is determined as the candidate cascaded style sheet selector corresponding to the i-th iteration, and the i is an integer greater than 1 and less than or equal to M.

Optionally, the determining unit is used for:

In response to the automatic acquisition operation of similar elements triggered on the buried point information configuration page, several second elements in the page to be analyzed are determined according to the identifier of the first element.

Optionally, the device also includes:

a display unit, configured to display the plurality of second elements;

The second acquiring unit is configured to acquire an identifier of the at least one second element in response to a selection operation triggered for the at least one second element among the plurality of elements.

Optionally, the target configuration information includes one or more of the following:

The event type corresponding to the buried point data collection, the trigger condition of the buried point data collection, and the attribute value corresponding to the buried point element, where the buried point element includes the first element and the at least one second element.

In a fourth aspect, the embodiment of the present application provides a buried point processing device, the device comprising:

The receiving unit is used to receive the buried point configuration file sent by the server, and the buried point configuration file is the buried point configuration file described in any one of the above first aspects;

An acquisition unit, configured to acquire a target event in the page to be analyzed, and match the target event with the buried point configuration file;

The collection unit is configured to collect buried point data corresponding to the target event when the target event is successfully matched with the buried point configuration file.

In the fifth aspect, the embodiment of the present application provides a buried point processing device, the device includes a processor and a memory;

The processor is configured to execute the instructions stored in the memory, so that the device executes the method described in any one of the first aspect above, or causes the device execute the method described in the second aspect above.

In a sixth aspect, an embodiment of the present application provides a computer-readable storage medium, including instructions, the instructions instructing the device to perform the method described in any one of the above first aspects, or the instructions instruct the device to perform the method described in the above second aspect.

In the seventh aspect, the embodiment of the present application provides a computer program product, which, when the computer program product is run on a computer, causes the computer to execute the method described in any one of the first aspect above, or causes the computer to execute the method described in the second aspect above.

Compared with the prior art, the embodiment of the present application has the following advantages:

An embodiment of the present application provides a buried point processing method, and in an example, the method may be applied to a first client. The first client can display the buried point information configuration page, and the buried point information configuration page can display the first element in the page to be analyzed. The user may trigger a selection operation for the first element on the buried point information configuration page, and correspondingly, the first client may acquire the identifier of the first element in response to the selection operation triggered for the first element. And further, based on the identifier of the first element, determine several second elements in the page to be analyzed, the second element is a similar element of the first element, and further, send the identifier of the first element, the identifier of at least one second element among the plurality of second elements, and the target configuration information configured in the buried point information configuration page to the server, so that the server generates a buried point configuration file corresponding to the page to be analyzed based on the identifier of the first element, the identifier of the at least one second element, and the target configuration information, the buried point configuration file It is used to collect buried point data on the page to be analyzed. It can be seen that, using this solution, the user can select the first element in the buried point information configuration page. After the user selects the first element, the first client can automatically obtain several similar elements of the first element, so that the server can generate a buried point configuration file for collecting buried point data on the page to be analyzed based on the first element, at least one second element, and the target configuration information configured in the buried point information configuration page. With this solution, there is no need for the user to write corresponding software codes, and the corresponding configuration can be performed on the visualized buried point information configuration page. Moreover, for similar elements, the user only needs to select one of the elements (the first element) on the buried point information configuration page, which effectively reduces the research and development and operation and maintenance costs for the buried point analysis of the page to be analyzed.

Correspondingly, the second client may receive the aforementioned buried point configuration file sent by the server. And use the buried point configuration file to perform buried point analysis on the page to be analyzed. In a specific example, the second client may obtain the target event in the page to be analyzed, and match the target event with the buried point configuration file. If the target event is successfully matched with the buried point configuration file, the second client may collect buried point data corresponding to the target event. Using this solution, the embedded analysis of the page to be analyzed can be realized while consuming less R&D and operation and maintenance costs.

Description of drawings

In order to more clearly illustrate the technical solutions in the embodiments of the present application or the prior art, the following will briefly introduce the accompanying drawings that need to be used in the description of the embodiments or prior art. Obviously, the accompanying drawings in the following description are only some embodiments recorded in the application. For those of ordinary skill in the art, other accompanying drawings can also be obtained based on these drawings without creative work.

FIG. 1 is a schematic diagram of an exemplary application scenario provided by an embodiment of the present application;

FIG. 2 is a schematic flow diagram of a buried point processing method provided in an embodiment of the present application;

FIG. 3 is a schematic flowchart of a method for determining a second element provided in an embodiment of the present application;

FIG. 4 is a schematic diagram of a DOM structure of a page to be analyzed provided in an embodiment of the present application;

FIG. 5 is a schematic flowchart of another method for determining a second element provided by the embodiment of the present application;

FIG. 6 is a schematic diagram of a DOM structure of a page to be analyzed provided in an embodiment of the present application;

FIG. 7 is a schematic flow chart of a buried point processing method provided in an embodiment of the present application;

FIG. 8 is a schematic structural diagram of a point-burying processing device provided in an embodiment of the present application;

FIG. 9 is a schematic structural diagram of another buried point processing device provided in the embodiment of the present application.

Detailed ways

In order to enable those skilled in the art to better understand the solution of the present application, the technical solution in the embodiment of the application will be clearly and completely described below in conjunction with the accompanying drawings in the embodiment of the application. Obviously, the described embodiments are only part of the embodiments of the application, not all of them. Based on the embodiments in this application, all other embodiments obtained by persons of ordinary skill in the art without making creative efforts belong to the scope of protection of this application.

Various non-limiting implementations of the present application will be described in detail below with reference to the accompanying drawings.

exemplary method

Referring to FIG. 1, FIG. 1 is a schematic diagram of an exemplary application scenario provided by the embodiment of the present application. As shown in FIG. 1, the first client 110 can interact with the server 120, and the user can configure the configuration information of the buried point on the first client 110. The second client may collect buried point data based on the buried point configuration file, and report the collected buried point data to the data processing terminal 140 .

Next, the buried point processing method provided in the embodiment of the present application is introduced.

Referring to FIG. 2 , this figure is a schematic flow chart of a buried point processing method provided by an embodiment of the present application. The buried point processing method shown in FIG. 2 may be applied to the first client. In this embodiment, the method may include the following steps, for example: S101-S103.

S101: Responding to a selection operation triggered for a first element on a buried point information configuration page, acquire an identifier of the first element, where the first element is an element in a page to be analyzed.

The first client may display the buried point information configuration page, and the buried point information configuration page may be a page corresponding to the buried point configuration platform. Among them, the user can use the buried point configuration platform to configure the buried point configuration information of the page to be analyzed in a visual way, so as to facilitate the buried point data collection of the page to be analyzed.

In this embodiment of the present application, the buried point information configuration page may display at least one page element in the page to be analyzed, for example, the buried point information configuration page displays the page to be analyzed, and for another example, the buried point information configuration page displays at least one page element that supports buried points in the page to be analyzed, the at least one page element may include the first element, or in other words, the first element may be one of the at least one page elements.

In this embodiment of the present application, the user may trigger a selection operation for the first element on the buried point information configuration page. The embodiment of the present application does not specifically limit the specific implementation manner in which the user triggers the selection operation for the first element. For example, the user can circle the first element in the buried point information configuration page, and for another example, the user can trigger a double-click operation on the first element in the buried point information configuration page, etc., which are not listed here.

After the user triggers a selection operation on the first element, the first client may acquire the identifier of the first element in response to the selection operation triggered on the first element. Wherein, the identifier of the first element is used to uniquely identify the first element in the page to be analyzed.

In an example, the identifier of the first element may be a path position of the first element. The route location may include route information and first location information. in:

The path information is used to indicate the element path of the first element. In an example, the element path of the first element may include N levels, where N is an integer greater than 1. For example, the element path of the first element is: /body/.../tbody/tr/td/div/span, wherein span is the tag name (tagname) of the first element.

The first position information is used to indicate the numbers corresponding to the tag names of the first element at each level. Taking the first level among the plurality of levels as an example, at least one element with the tag name may be included under the first level, and the corresponding number of the tag name of the first element under the first level may be the number of the first element included in at least one element with the tag name under the first level. For example: if there is only one element with the tag name under the first level, that is, there is no other element under the first level with the same tag name as the first element, then the number corresponding to the tag name of the first element under the first level can be 0. Another example: if the first level includes two elements with the tag name, that is, there is another element under the first level with the same tag name as the first element, then the number corresponding to the tag name of the first element under the first level can be 0 or 1. In the case where the element path of the first element is: /body/.../tbody/tr/td/div/span, the first position information may be, for example: ['0',..., '0', '1', '3', '0', '0'].

In yet another example, the identifier of the first element may be a first Cascading Style Sheets Selector (Cascading Style Sheets Selector, CSS Selector) of the first element.

In one example, considering a web page, it is more appropriate to use a path position for the identification of some web page elements, and it is more appropriate to use a CSS Selector for the identification of some web page elements. Therefore, in an example, the first client may obtain the path position of the first element and the first CSS Selector, and display the path position of the first element and the first CSS Selector, and the user may select one of the path position of the first element and the first CSS Selector as the identifier of the first element.

S102: Determine several second elements in the page to be analyzed according to the identifier of the first element, where the second elements are elements of the same type as the first element.

In the embodiment of the present application, it is considered that the page to be analyzed may include many similar elements, and in some scenarios, users have the same or similar embedded requirements for similar elements. Therefore, in this embodiment of the application, in order to improve the efficiency of the user in setting buried point configuration information, after the user triggers the selection operation for the first element, the first client can automatically obtain the similar elements of the first element in the page to be analyzed according to the identifier of the first element, and obtain several second elements, without requiring the user to trigger the selection operation for the similar elements of the first element one by one in the buried point information configuration page.

In an example, the first client may enable the "automatically obtain similar elements" function by default. In this case, after obtaining the identifier of the first element, the first client may determine the several second elements according to the identifier of the first element.

In yet another example, the user may determine whether to enable the "automatically obtain similar elements" function. In a specific example, the user can trigger the automatic acquisition operation of similar elements on the buried point information configuration page, and correspondingly, after obtaining the identifier of the first element, the first client can respond to the automatic acquisition operation of similar elements to further determine the plurality of second elements. Wherein, the user triggers the automatic acquisition operation of similar elements in the buried point information configuration page, which can be understood as the user enabling the aforementioned "automatic acquisition of similar elements" function.

As mentioned above, the identifier of the first element can be the path position of the first element, or the first CSS Selector of the first element. When the identifier of the first element is the path position of the first element, the specific implementation of S102 can refer to the description of S1021-S1022 below, and no detailed description is given here. When the identifier of the first element is the first CSS Selector of the first element, for the specific implementation of S102, reference may be made to the specific description of S1023-S1025 below, which will not be described in detail here.

S103: Send the identifier of the first element, the identifier of at least one second element among the plurality of second elements, and the target configuration information configured in the buried point information configuration page to the server, so that the server generates a buried point configuration file corresponding to the page to be analyzed based on the identifier of the first element, the identifier of the at least one second element, and the target configuration information, and the buried point configuration file is used for collecting buried point data on the page to be analyzed.

In an example, after the first client determines the number of second elements, the number of second elements can be displayed, and the user can select at least one second element that actually needs to be buried from the number of second elements, so as to meet the user's personalized need for point tracking.

As mentioned above, at least one page element in the page to be analyzed can be displayed on the buried point information configuration page. In an example, when displaying the several elements by the first client, the several second elements may be displayed in a specific style, where the specific style is different from the display styles of other page elements in the at least one page element. For example, a selection mark (such as a box) is displayed on the periphery of the plurality of second elements. Correspondingly, the user may select the at least one second element from the several second elements displayed in a specific style.

In yet another example, the first client may display at least one combination of elements of the same type in the form of a pull-down menu, wherein each combination may include at least one second element. In a specific example, the user can trigger a first operation (such as a click operation) in the input area of similar elements, and then the first client can respond to the first operation to display at least one combination of similar elements (for example, display the name of at least one combination of similar elements) in the form of a pull-down menu. The user can trigger a second operation (such as a hovering operation or a click operation) on the first combination of elements of the same kind in the at least one combination of similar elements, and then the first client can display the second elements included in the first combination of similar elements in a specific style, so that the user can determine which second elements are included in the first combination of similar elements. Correspondingly, the user may select one or more combinations from the pull-down menu, thereby selecting the at least one second element.

Regarding the first combination of similar elements, it should be noted that the first combination of similar elements may include one or more second elements. If the several second elements are determined by using S1021-S1022 mentioned below, the second elements in the first combination of similar elements may be determined according to the second position information corresponding to a certain level. When the several second elements are determined by using S1023-S1025 mentioned below, the second elements in the first combination of elements of the same type may be determined according to the candidate CSS Selector determined in a certain round of iterations.

After the first client determines the at least one second element, it may acquire the identifier of the second element. For the identifier of the second element, refer to the above description of the identifier of the first element, and the description is not repeated here.

In this embodiment of the application, in addition to selecting the first element on the buried point information configuration page, the user can also input other configuration information on the buried point information configuration page. In an example, the user may also input target configuration information on the buried point information configuration page. The target configuration information is other configuration information used for collecting embedded data on the page to be analyzed. Correspondingly, the first client can obtain the target configuration information.

As an example, the target configuration information may include one or more of the event type corresponding to the buried point data collection, the trigger condition of the buried point data collection, and the attribute value corresponding to the buried point element. in:

The event type may include any event type that occurs in a web page, for example, the event type may include click event, exposure event, browsing event, etc.;

The trigger condition may be a condition that needs to be met for the buried point data collection. For example, the triggering condition may include: collecting data corresponding to a specific uniform resource locator (uniform resource locator, URL); another example, the triggering condition may include: collecting the corresponding buried point data when the dwell time exceeds a preset time threshold, etc., which are not listed here.

The attribute value corresponding to the buried point element may be determined according to the actual business scenario, and the attribute value corresponding to the buried point element. In a specific example, the attribute value corresponding to the buried point element may include text corresponding to the buried point element, preset system variables, and business information. The embodiment of the present application does not specifically limit the preset system variables, and the preset system variables include but are not limited to: one or more of timestamp, text title, and page URL. Service information can be obtained through the service interface, for example, a service request sent or received through the service interface can be obtained, and determined as the service information according to the request method, URL, request body, response body and other data included in the service request.

After obtaining the identifier of the first element, the identifier of the at least one second element, and the target configuration information, the first client may send the identifier of the first element, the identifier of the at least one second element, and the target configuration information to the server. After receiving the identifier of the first element, the identifier of the at least one second element, and the target configuration information sent by the first client, the server may generate a buried point configuration file corresponding to the page to be analyzed according to the identifier of the first element, the identifier of the at least one second element, and the target configuration information, and the buried point configuration file is used to collect buried point data for the page to be analyzed. In an example, the server may generate a buried point configuration file in a specific format according to the identifier of the first element, the identifier of the at least one second element, and the target configuration information, and the buried point configuration file includes the identifier of the first element, the identifier of the at least one second element, and the target configuration information.

In an example, after the server generates the buried point configuration file, it may send the buried point configuration file to the second client, so that the second client uses the buried point configuration file to collect buried point data on the page to be analyzed.

From the above description, we can see that with this solution, users do not need to write corresponding software codes, and can configure the corresponding configuration in the visualized buried point information configuration page. Moreover, for similar elements, the user only needs to select one of the elements (the first element) in the buried point information configuration page, which effectively reduces the research and development and operation and maintenance costs for the buried point analysis of the page to be analyzed.

Next, two implementations of S102 are introduced with reference to FIG. 3 to FIG. 6 .

Referring to FIG. 3 , this figure is a schematic flow chart of a method for determining a second element provided by an embodiment of the present application. The method shown in FIG. 3 may include, for example, the following S1021-S1022.

S1021: Replace the first number in the first location information with a preset path wildcard to obtain second location information, where the preset path wildcard indicates that the first number is ignored.

As mentioned above, the element path of the first element includes N levels, therefore, the first location information includes N numbers, and the first number may be one of the N numbers.

In an example, one number may be randomly selected from the N numbers as the first number.

In yet another example, in order to determine as many elements of the same type as the first element as much as possible, the numbers in the first position information corresponding to each of the N levels can be replaced with preset path wildcards in sequence according to a preset order, so as to obtain the second position information corresponding to each level. The embodiment of the present application does not specifically limit the preset order, and the preset order may be from a lower level to a higher level, or may be from a higher level to a lower level.

In this embodiment of the present application, a preset path wildcard is used to indicate that the first number is ignored. In an example, the preset wildcard may be a character "*".

S1022: Determine the plurality of second elements according to the second location information and the path level.

After the second position information and the path level are determined, the plurality of second elements may be determined according to the second position information and the path level. Specifically, the elements in the page to be analyzed may be traversed, and an element whose element path is the same as that of the first element and whose location information is the second location information is determined as the second element.

With regard to S1021-S1022, an example is now described with reference to FIG. 4 .

As shown in FIG. 4 , FIG. 4 is a schematic diagram of a DOM structure of a page to be analyzed provided in an embodiment of the present application. The first element corresponds to node 401, the path information of the first element is: /body/.../tbody/tr/td/div/span, and the first position information is ['0',..., '0', '1', '3', '0', '0']. Then, according to the order from the lower level to the higher level, the second location information corresponding to each level is sequentially obtained. As shown in FIG.

Referring to FIG. 5 , this figure is a schematic flowchart of another method for determining the second element provided by the embodiment of the present application. The method shown in FIG. 5 may include, for example, the following steps S1023-S1025.

S1023: Determine a CSS Selector to be selected according to the first CSS Selector.

In an example, a CSS Selector having an inheritance relationship with the first CSS Selector may be determined as the candidate CSS Selector. The CSS Selector that has an inheritance relationship with the first CSS Selector mentioned here refers to the CSS Selector that has a direct or indirect parent-child relationship with the first CSS Selector. For example, the first parent CSS Selector of the first CSS Selector may be determined as the candidate CSS Selector. As another example, the second parent CSS Selector of the first parent CSS Selector, or the third parent CSS Selector of the second parent CSS Selector may be determined as the candidate CSS Selector.

In yet another example, in order to determine as many elements of the same type as the first element as much as possible, M rounds of iterations may be used to determine the candidate CSS Selectors corresponding to each round of iterations. M is an integer greater than 1. in:

In the first round of iteration, the parent CSS Selector of the first CSS Selector may be determined as the candidate CSS Selector corresponding to the first round of iteration.

In the i-th iteration, the candidate CSS Selector corresponding to the i-th iteration may be determined according to the candidate CSS Selector determined in the i-1 iteration. In an example, the CSS Selector that has an inheritance relationship with the CSS Selector to be selected corresponding to the i-1th iteration may be determined as the CSS Selector corresponding to the i-th iteration. Wherein, i is an integer greater than 1 and less than or equal to M.

S1024: Determine a relative CSS Selector between the first CSS Selector and the candidate CSS Selector.

After the candidate CSS Selector is determined, a relative path may be calculated according to the first CSS Selector and the candidate CSS Selector to obtain the relative CSS Selector, wherein the relative CSS Selector may also be called a relative segment selector.

S1025: Determine the plurality of second elements according to the CSS Selector to be selected and the relative CSS Selector.

After the relative CSS Selector is determined, according to the CSS Selector to be selected and the relative CSS Selector, determine that the relative path between the CSS Selector to be selected is at least one second CSS Selector of the relative CSS Selector, and determine the element corresponding to the at least one second CSS Selector as the second element, thereby obtaining the plurality of second elements.

With regard to S1023-S1025, an example is now described with reference to FIG. 6, which also shows a schematic diagram of a DOM structure of a page to be analyzed.

As shown in FIG. 6, the first element corresponds to the node 601 shown in FIG. 6. In the first round of iteration, the parent CSS Selector of the first CSSSelector is determined as the candidate CSS Selector. Correspondingly, the second element is determined based on the candidate CSS Selector corresponding to the first round of iteration. Wherein, the parent CSS Selector of the first CSS Selector corresponds to the node 610 shown in FIG. 6 .

In the second round of iteration, according to the CSS Selector of node 610, the CSS Selector corresponding to node 620 is determined as the CSS Selector to be selected, and correspondingly, the second element is determined based on the CSS Selector to be selected corresponding to the second iteration.

Next, the specific implementation method of the second server to collect embedded data on the page to be analyzed is introduced. Referring to FIG. 7 , this figure is a schematic flow chart of a buried point processing method provided by an embodiment of the present application. The method shown in FIG. 7 may be applied to the second client. In an example, the method may include, for example, the following S201-S203.

S201: Receive the buried point configuration file sent by the server.

For the buried point configuration file, you can refer to the related description above, and the description will not be repeated here.

S202: Obtain a target event in the page to be analyzed, and match the target event with the buried point configuration file.

S203: In a case where the target event is successfully matched with the buried point configuration file, collect buried point data corresponding to the target event.

In an example, the second client may use a corresponding event acquisition instance to acquire events occurring in the page to be analyzed. After the target event in the page to be analyzed is acquired, the target event can be matched with the buried point configuration file. In an example, the second client may traverse the configuration information in the buried point configuration file one by one, and match the configuration information with the target event. As an example, the event type corresponding to the buried point data collection in the configuration information is matched with the target event. If the event type included in the configuration information includes the event type of the target event, it may be further determined whether the trigger condition included in the configuration information is met, and if the trigger condition is met, it may be determined that the target event matches the buried point configuration file successfully. On the contrary, it may be determined that the matching between the target event and the buried point configuration file fails.

After determining that the target event is successfully matched with the buried point configuration file, the buried point data corresponding to the target event may be further collected. In an example, the buried point data to be collected may be determined according to the property value of the buried point element corresponding to the target event in the buried point configuration file, and the buried point data may be further collected.

In an example, after the second client collects the buried point data, it may report the buried point data to another data processing end, and the data processing end processes the buried point data. The data processing end mentioned here may be a data warehouse for storing data, or a server end for analyzing data, which is not specifically limited in this embodiment of the present application.

Next, the specific implementation of S202-S203 will be introduced by taking the exposure event as an example.

The second client uses the first callback function to cycle through the buried point information in the buried point configuration file. The buried point information includes the identifier of the first element, and parses the DOM instance corresponding to the first element, and determines whether the DOM instance corresponding to the first element is exposed according to the second callback function. If the DOM instance corresponding to the first element has been exposed, it continues to judge whether other trigger conditions corresponding to the first element are met. data, and report the data to the data processing end.

exemplary device

Based on the methods provided in the above embodiments, the embodiments of the present application also provide a device, which will be described below with reference to the accompanying drawings.

Referring to FIG. 8 , this figure is a schematic structural diagram of a dot-burying processing device provided by an embodiment of the present application. The apparatus 800 shown in FIG. 8 includes: a first acquiring unit 801 , a determining unit 802 and a sending unit 803 .

The first acquiring unit 801 is configured to acquire the identifier of the first element in response to a selection operation triggered for the first element in the buried point information configuration page, and the first element is an element in the page to be analyzed;

A determining unit 802, configured to determine several second elements in the page to be analyzed according to the identification of the first element, the second elements being similar elements of the first element;

The sending unit 803 is configured to send the identifier of the first element, the identifier of at least one second element among the plurality of second elements, and the target configuration information configured in the buried point information configuration page to the server, so that the server generates a buried point configuration file corresponding to the page to be analyzed based on the identifier of the first element, the identifier of the at least one second element, and the target configuration information, and the buried point configuration file is used for collecting buried point data on the page to be analyzed.

Optionally, the identifier of the first element includes a path position of the first element, the path position includes path information and first position information, the path information indicates that the element path of the first element includes N levels, and N is an integer greater than 1, and the first position information indicates the number corresponding to the tag name of the first element in each of the levels, wherein the N levels include the first level, the first level includes at least one element with the tag name, and the number corresponding to the tag name of the first element under the first level indicates that the first element is in the at least one level. The number in the element with the tag name, the determining unit 802 is configured to:

replacing the first number in the first location information with a preset path wildcard to obtain second location information, the preset path wildcard indicating to ignore the first number;

The plurality of second elements are determined according to the second location information and the path information.

Optionally, the first number in the first location information is replaced with a preset path wildcard to obtain the second location information, including:

According to a preset sequence, sequentially replacing numbers in the first location information corresponding to each of the N levels with preset path wildcards to obtain the second location information corresponding to the respective levels, and the numbers corresponding to each level in the first location information include the first number.

Optionally, the identifier of the first element includes a first CSS selector of the first element, and the determining unit 802 is configured to:

Determine a cascading style sheet selector to be selected according to the first cascading style sheet selector;

determining a relative CSS path between the first CSS selector and the candidate CSS selector;

The plurality of second elements are determined according to the cascaded style sheet selector to be selected and the relative cascaded style sheet selector.

Optionally, the determining the cascading style sheet selector to be selected according to the first cascading style sheet selector includes:

After M rounds of iterations, the corresponding cascading style sheet selectors corresponding to each round of iterations are determined, and the M is an integer greater than 1; wherein:

During the first iteration, determining the first parent CSS selector of the first CSS selector as the candidate CSS selector corresponding to the first iteration;

In the i-th iteration, the cascading style sheet selector that has an inheritance relationship with the candidate cascaded style sheet selector determined in the i-1th iteration is determined as the candidate cascaded style sheet selector corresponding to the i-th iteration, and the i is an integer greater than 1 and less than or equal to M.

Optionally, the determining unit 802 is configured to:

In response to the automatic acquisition operation of similar elements triggered on the buried point information configuration page, several second elements in the page to be analyzed are determined according to the identifier of the first element.

Optionally, the device also includes:

a display unit, configured to display the plurality of second elements;

The second acquiring unit is configured to acquire an identifier of the at least one second element in response to a selection operation triggered for the at least one second element among the plurality of elements.

Optionally, the target configuration information includes one or more of the following:

The event type corresponding to the buried point data collection, the trigger condition of the buried point data collection, and the attribute value corresponding to the buried point element, where the buried point element includes the first element and the at least one second element.

Since the device 800 is a device corresponding to the buried point processing method performed by the first client provided by the above method embodiment, the specific implementation of each unit of the device 800 is based on the same idea as the above method embodiment, therefore, for the specific implementation of each unit of the device 800, you can refer to the relevant description of the above method embodiment, and will not repeat them here.

Referring to FIG. 9 , this figure is a schematic structural diagram of another embedded point processing device provided by an embodiment of the present application. The apparatus 900 includes: a receiving unit 901 , an acquiring unit 902 and a collecting unit 903 .

The receiving unit 901 is configured to receive the buried point configuration file sent by the server, and the buried point configuration file is the buried point configuration file described in the above method embodiment;

An acquisition unit 902, configured to acquire a target event in the page to be analyzed, and match the target event with the buried point configuration file;

The collection unit 903 is configured to collect buried point data corresponding to the target event when the target event is successfully matched with the buried point configuration file.

Since the device 900 is a device corresponding to the buried point processing method performed by the second client provided by the above method embodiment, the specific implementation of each unit of the device 900 is based on the same idea as the above method embodiment, therefore, for the specific implementation of each unit of the device 900, you can refer to the relevant description of the above method embodiment, and will not repeat them here.

The embodiment of the present application also provides a buried point processing device, and the buried point processing device includes a processor and a memory;

The processor is configured to execute instructions stored in the memory, so that the device executes the buried point processing method provided in the above method embodiments. For example, the device may be made to execute the method for processing buried points performed by the first client provided in the above method embodiments; for another example, the device may be made to execute the method for processing buried points performed by the second client provided in the method embodiments above.

An embodiment of the present application provides a computer-readable storage medium, including an instruction, and the instruction instructs a device to execute the buried point processing method provided in the above method embodiment. For example, the instruction instructs the device to execute the point tracking processing method performed by the first client provided in the above method embodiment; as another example, the instruction instructs the device to execute the point tracking processing method performed by the second client provided in the above method embodiment.

The embodiment of the present application also provides a computer program product, which, when the computer program product is run on a computer, causes the computer to execute the buried point processing method provided by the above method embodiment. For example, causing the computer to execute the point tracking processing method performed by the first client provided in the above method embodiments; another example, causing the computer to execute the point tracking processing method performed by the second client provided in the above method embodiments.

Other embodiments of the present application will be readily apparent to those skilled in the art from consideration of the specification and practice of the invention disclosed herein. The present application intends to cover any modification, use or adaptation of the application, which follows the general principles of the application and includes common knowledge or conventional technical means in the technical field not disclosed in this disclosure. The specification and examples are to be considered exemplary only, with a true scope and spirit of the application indicated by the following claims.

It should be understood that the present application is not limited to the precise constructions which have been described above and shown in the accompanying drawings, and various modifications and changes may be made without departing from the scope thereof. The scope of the application is limited only by the appended claims.

The above descriptions are only preferred embodiments of the present application, and are not intended to limit the present application. Any modifications, equivalent replacements, improvements, etc. made within the spirit and principles of the present application shall be included within the protection scope of the present application.

Claims (13)

1. A buried point processing method, the method comprising:

responding to a selection operation triggered by a first element in a buried point information configuration page, and acquiring an identification of the first element, wherein the first element is an element in the page to be analyzed;

Determining a plurality of second elements in the page to be analyzed according to the identification of the first element, wherein the second elements are similar elements of the first element;

and sending the identification of the first element, the identification of at least one second element in the plurality of second elements and the target configuration information configured in the embedded point information configuration page to a server, so that the server generates an embedded point configuration file corresponding to the page to be analyzed based on the identification of the first element, the identification of the at least one second element and the target configuration information, wherein the embedded point configuration file is used for collecting embedded point data of the page to be analyzed.

2. The method of claim 1, wherein the identification of the first element includes a path location of the first element, the path location including path information and first location information, the path information indicating that an element path of the first element includes N levels, N being an integer greater than 1, the first location information indicating numbers of a tag name of the first element respectively corresponding under each of the levels, wherein the N levels include a first level including at least one element having the tag name, the tag name of the first element corresponding under the first level number indicating a number of the first element in the at least one element having the tag name, the determining a number of second elements in the page to be analyzed based on the identification of the first element, comprising:

Replacing a first number in the first position information with a preset path wildcard to obtain second position information, wherein the preset path wildcard indicates that the first number is ignored;

and determining the second elements according to the second position information and the path information.

3. The method of claim 2, wherein replacing the first number in the first location information with a preset path wildcard to obtain the second location information comprises:

and sequentially replacing the numbers, corresponding to the first position information, of each of the N layers by a preset path wildcard according to a preset sequence, so as to obtain the second position information corresponding to each of the layers, wherein the numbers, corresponding to the first position information, of each of the N layers comprise the first numbers.

4. The method of claim 1, wherein the identification of the first element comprises a first cascading style sheet selector of the first element, and wherein the determining the number of second elements in the page to be analyzed based on the identification of the first element comprises:

determining a to-be-selected cascading style sheet selector according to the first cascading style sheet selector;

Determining a relative cascading style sheet path between the first cascading style sheet selector and a to-be-selected cascading style sheet selector;

and determining the second elements according to the to-be-selected cascading style sheet selector and the opposite cascading style sheet selector.

5. The method of claim 4, wherein the determining a candidate cascading style sheet selector from the first cascading style sheet selector comprises:

m rounds of iteration are carried out to determine the cascading style sheet selectors to be selected respectively corresponding to each round of iteration, wherein M is an integer greater than 1; wherein:

when iteration of the 1 st round, determining a first parent cascading style sheet selector of the first cascading style sheet selector as the cascading style sheet selector to be selected corresponding to the iteration of the 1 st round;

and when the ith round of iteration is carried out, determining the cascading style sheet selector with the inheritance relation with the cascading style sheet selector to be selected determined by the ith-1 round of iteration as the cascading style sheet selector to be selected corresponding to the ith round of iteration, wherein i is an integer which is more than 1 and less than or equal to M.

6. The method according to claim 1, wherein the obtaining a number of second elements in the page to be analyzed according to the identification of the first element includes:

And responding to the automatic acquisition operation of the similar elements triggered in the embedded point information configuration page, and determining a plurality of second elements in the page to be analyzed according to the identification of the first elements.

7. The method according to claim 1, wherein the method further comprises:

displaying the second elements;

in response to a selection operation triggered for the at least one second element of the number of elements, an identification of the at least one second element is obtained.

8. The method of claim 1, wherein the target configuration information comprises one or more of:

the embedded point data acquisition system comprises an event type corresponding to embedded point data acquisition, a triggering condition of the embedded point data acquisition and an attribute value corresponding to an embedded point element, wherein the embedded point element comprises the first element and the at least one second element.

9. A buried point processing method, the method comprising:

receiving a buried point configuration file sent by a server, wherein the buried point configuration file is a buried point configuration file in any one of claims 1-8;

acquiring a target event in the page to be analyzed, and matching the target event with the embedded point configuration file;

And under the condition that the target event is successfully matched with the buried point configuration file, collecting buried point data corresponding to the target event.

10. A buried point processing apparatus, said apparatus comprising:

the first acquisition unit is used for responding to a selection operation triggered by a first element in the buried point information configuration page, and acquiring an identification of the first element, wherein the first element is an element in the page to be analyzed;

the determining unit is used for determining a plurality of second elements in the page to be analyzed according to the identification of the first element, wherein the second elements are similar elements of the first element;

the sending unit is configured to send the identifier of the first element, the identifier of at least one second element in the plurality of second elements, and the target configuration information configured in the embedded point information configuration page to a server, so that the server generates an embedded point configuration file corresponding to the page to be analyzed based on the identifier of the first element, the identifier of the at least one second element, and the target configuration information, where the embedded point configuration file is used to collect embedded point data of the page to be analyzed.

11. A buried point processing apparatus, said apparatus comprising:

the receiving unit is used for receiving the embedded point configuration file sent by the server, wherein the embedded point configuration file is the embedded point configuration file in any one of claims 1-8;

the acquisition unit is used for acquiring a target event in the page to be analyzed and matching the target event with the embedded point configuration file;

the acquisition unit is used for acquiring the buried point data corresponding to the target event under the condition that the target event is successfully matched with the buried point configuration file.

12. A buried point processing apparatus, said apparatus comprising a processor and a memory;

the processor is configured to execute instructions stored in the memory to cause the apparatus to perform the method of any one of claims 1 to 9.

13. A computer readable storage medium comprising instructions that instruct a device to perform the method of any one of claims 1 to 9.