CN114385955A - Data point burying method and device, electronic equipment and storage medium - Google Patents

Abstract

The embodiment of the invention discloses a data point burying method and device, electronic equipment and a storage medium. The data point burying method specifically comprises the following steps: responding to data buried point configuration operation of a data buried point configuration user on a data buried point visual configuration interface, and acquiring data buried point configuration information input by the data buried point configuration user through the data buried point visual configuration interface; determining an object to be embedded according to the data embedding point configuration information; generating buried point attribute data of the object to be buried according to the data buried point configuration information; and performing data embedding on the object to be embedded according to the embedded point attribute data. The technical scheme of the embodiment of the invention realizes the automatic configuration of the data buried points and improves the high efficiency, the flexibility and the maintainability of the data buried point processing.

Description

A data burying method, device, electronic device and storage medium

technical field

Embodiments of the present invention relate to the field of computer technologies, and in particular, to a method, an apparatus, an electronic device, and a storage medium for burying data.

Background technique

Data tracking, also known as event tracking, mainly refers to the related technologies and the implementation process of capturing, processing and sending specific user behaviors or events. That is, data tracking is to capture and analyze user behaviors, so as to master the usage of tracking objects by analyzing a large amount of behavior data, so as to improve tracking objects faster and more accurately. The buried point object may be an APP (Application, application program) or an H5 (HyperText Markup Language 5, hypertext markup language 5) page and other objects that need to analyze user behavior.

The existing data buried point processing is usually implemented by developers writing fixed specific codes in events such as page jumps or control clicks when developing buried point objects, so as to realize the collection of user behavior data.

However, when there are many pages of buried point objects, there are many processing operations for data buried points, and the corresponding places need to be fixed with specific codes, and the entire data buried point processing process is relatively heavy and chaotic. When there is a need for new or changed data buried points, developers and testers have to invest, the whole process takes a long time, and it may not be able to meet business needs and operational use. In addition, in the post-maintenance after the development of the buried object, if the code and release version of the buried object are not changed, the data buried point cannot be replaced, and the operator cannot effectively know the business function blocks of the buried object. In terms of usage, the faster and more accurate positioning of buried objects cannot be achieved, and the strengths and weaknesses of business function blocks cannot be exploited. Therefore, the existing data embedding method has low data embedding processing efficiency, is relatively rigid, inflexible and difficult to maintain.

SUMMARY OF THE INVENTION

Embodiments of the present invention provide a method, device, electronic device and storage medium for data burying, which realizes automatic configuration of data burying and improves the efficiency, flexibility and maintainability of data burying processing.

In a first aspect, an embodiment of the present invention provides a method for burying data points, including:

In response to the data embedding configuration operation performed by the data embedding configuration user on the data embedding visualization configuration interface, acquiring the data embedding configuration information input by the data embedding configuration user through the data embedding visualization configuration interface;

Determine the object to be buried according to the data buried point configuration information;

Generate the buried point attribute data of the object to be buried according to the data buried point configuration information;

Data embedding is performed on the object to be embedded according to the attribute data of the embedded point.

In a second aspect, an embodiment of the present invention further provides a data embedding device, including:

The module for obtaining data embedding configuration information is used to obtain the data embedding configuration information input by the data embedding configuration user through the data embedding visualization configuration interface in response to the data embedding configuration operation performed by the data embedding configuration user on the data embedding visualization configuration interface. Data buried point configuration information;

A point object determination module to be buried, configured to determine the point object to be buried according to the data buried point configuration information;

A buried point attribute data generation module, configured to generate the buried point attribute data of the object to be buried according to the data buried point configuration information;

An automatic data embedding module, configured to perform data embedding on the object to be embedded according to the attribute data of the embedding.

In a third aspect, an embodiment of the present invention further provides an electronic device, the electronic device comprising:

one or more processors;

a storage device for storing one or more programs;

When the one or more programs are executed by the one or more processors, the one or more processors implement the data embedding method provided by any embodiment of the present invention.

In a fourth aspect, an embodiment of the present invention further provides a computer storage medium on which a computer program is stored, and when the program is executed by a processor, implements the data embedding method provided by any embodiment of the present invention.

In the embodiment of the present invention, in response to the data embedding configuration operation performed by the data embedding configuration user on the data embedding visualization configuration interface, the data embedding configuration information input by the data embedding configuration user through the data embedding visualization configuration interface is obtained, so as to obtain the data embedding configuration information according to the data embedding configuration interface. The buried point configuration information determines the object to be buried and generates the buried point attribute data of the object to be buried, so as to perform data burying of the object to be buried according to the buried point attribute data, and solve the data burying processing efficiency of the existing data burying method. To solve the problems of low, inflexible and difficult to maintain, realizing the automatic configuration of data buried points can improve the efficiency, flexibility and maintainability of data buried points processing.

Description of drawings

1 is a flowchart of a method for burying data points according to Embodiment 1 of the present invention;

2 is a flowchart of a method for burying data points according to Embodiment 2 of the present invention;

3 is a schematic diagram of a data buried point visualization configuration interface provided in Embodiment 2 of the present invention;

4 is a schematic diagram of an initialization configuration interface provided by Embodiment 2 of the present invention;

5 is a schematic diagram of a cascade configuration interface provided by Embodiment 2 of the present invention;

6 is a schematic diagram of a page to be buried according to Embodiment 2 of the present invention;

7 is a schematic diagram of the effect of a buried point list provided in Embodiment 2 of the present invention;

8 is a schematic diagram of a framework of a data buried point configuration system provided by Embodiment 2 of the present invention;

9 is a schematic diagram of a data burying device provided in Embodiment 3 of the present invention;

FIG. 10 is a schematic structural diagram of an electronic device according to Embodiment 4 of the present invention.

Detailed ways

The present invention will be further described in detail below in conjunction with the accompanying drawings and embodiments. It should be understood that the specific embodiments described herein are only used to explain the present invention, but not to limit the present invention.

In addition, it should be noted that, for the convenience of description, the drawings only show some but not all of the contents related to the present invention. Before discussing the exemplary embodiments in greater detail, it should be mentioned that some exemplary embodiments are described as processes or methods depicted as flowcharts. Although a flowchart depicts various operations (or steps) as a sequential process, many of the operations may be performed in parallel, concurrently, or concurrently. Additionally, the order of operations can be rearranged. The process may be terminated when its operation is complete, but may also have additional steps not included in the figures. The processes may correspond to methods, functions, procedures, subroutines, subroutines, and the like.

The terms "first" and "second" in the description and claims of the embodiments of the present invention and the drawings are used to distinguish different objects, rather than to describe a specific order. Furthermore, the terms "comprising" and "having" and any variations thereof are intended to cover non-exclusive inclusion. For example, a process, method, system, product, or device that includes a series of steps or elements is not provided with the listed steps or elements, but may include unlisted steps or elements.

Example 1

FIG. 1 is a flowchart of a method for data embedding provided in Embodiment 1 of the present invention. This embodiment is applicable to the situation of automatically configuring data embedding. The method can be executed by a data embedding device, which can be implemented through software and and/or hardware, and can generally be directly integrated into an electronic device that executes the method. The electronic device may be a terminal device or a server device. The embodiment of the present invention does not affect the electronic device executing the data embedding method. type is limited. Specifically, as shown in FIG. 1 , the data embedding method may specifically include the following steps:

S110. In response to the data embedding configuration operation performed by the data embedding configuration user on the data embedding visualization configuration interface, obtain the data embedding configuration information input by the data embedding configuration user through the data embedding visualization configuration interface.

Wherein, the data embedding point configuration user may be any user who configures the data embedding point. The visualization configuration interface for data embedding may be a visual configuration interface in a data embedding configuration system. The data embedding point configuration system may be a system for configuring data embedding points. The data burying point configuration operation can be an operation of arbitrarily configuring the data burying point, for example, it can be the operation of configuring the name of the data burying point, or the operation of configuring the data burying point page, or the operation of configuring the data burying point. The operation of configuring the type, etc., is not limited in this embodiment of the present invention. The data embedding configuration information can be any configuration information input when configuring the data embedding. For example, it can be the name information of the data embedding entered when configuring the data embedding name, or it can be the name information of the data embedding page. The page information of the data embedding point input during configuration may also be the type information of the data embedding point when configuring the data embedding point type, which is not limited in this embodiment of the present invention.

Aiming at the dynamization and configurability of the content information of the data buried point, a unified operation management system with a visual interface can be formed, that is, the data buried point configuration system. Operators can add, delete, and modify data points anytime, anywhere through the data point configuration system, or import data points into the data point configuration system in batches through EXCEL document maintenance, so as to achieve centralized, comprehensive and convenient And efficient data buried point management. Through the data embedding configuration system, the user behavior of each data embedding can also be exported, and then a large amount of behavior data can be obtained by analysis. The tester configures the system through the data embedding point during the test, which can more intuitively and conveniently verify the correctness and accuracy of the data embedding point.

In this embodiment of the present invention, a user of data embedding configuration can automatically configure data embedding by using a data embedding configuration system. Data burying point configuration Users can configure the data burying point visual configuration interface provided by the data burying point configuration system. Correspondingly, the data embedding configuration system can respond to the data embedding configuration operation performed by the data embedding configuration user on the data embedding visualization configuration interface to obtain the data embedding configuration input by the user through the data embedding visualization configuration interface. information.

S120. Determine the point object to be buried according to the data buried point configuration information.

Among them, the object to be buried can be any object that needs to be buried. For example, it can be an APP that needs to be buried, or it can be an H5 page that needs to be buried. Any object that can be buried It can be used as an object to be buried, which is not limited in this embodiment of the present invention.

In the embodiment of the present invention, the data embedding configuration system obtains the data inputted by the data embedding configuration user through the data embedding visualization configuration interface in response to the data embedding configuration operation performed by the data embedding configuration user on the data embedding visualization configuration interface After the point configuration information is buried, the object to be buried may be further determined according to the configuration information of the data buried point, so as to generate the buried point attribute data of the point object to be buried according to the data buried point configuration information.

S130. Generate the buried point attribute data of the to-be-buried point object according to the data buried point configuration information.

The buried point attribute data may be attribute data related to the data buried point, such as name attribute data of the data buried point, or type attribute data of the data buried point, etc., which is not limited in this embodiment of the present invention.

In the embodiment of the present invention, after determining the object to be buried according to the configuration information of the data buried point, the data buried point configuration system may further generate the buried point attribute data of the to-be-buried point object according to the data buried point configuration information, so as to obtain the buried point attribute data according to the buried point attribute The data is to be buried in the object to be buried.

S140. Perform data embedding on the object to be embedded according to the attribute data of the embedded point.

In the embodiment of the present invention, after generating the buried point attribute data of the object to be buried according to the data buried point configuration information, the data buried point configuration system may further perform data embedding of the to-be-buried point object according to the buried point attribute data.

In the data embedding configuration system, the page of the object to be embedded can be freely switched face-to-face and point-to-point, that is, each page of the object to be embedded or the buttons and links in the page need to be embedded. The buttons and links of the pages that treat the buried point object can be arbitrarily allocated through the data buried point visual configuration interface, so as to realize the dynamic configuration of the data buried point. When a page of the object to be buried needs data buried, whether it is a jump between pages, clicks on buttons or links, etc., or a lot of page content, the data buried configuration system can be clear, accurate, and easy to operate. The configuration of each data buried point. The data embedment configuration system can perform multiple automatic data embeds on a page of the object to be embeded according to the embedment attribute data, and can also assign the data embedment to multiple pages of the object to be embeded for use, so as to improve the operator’s experience. Data buried point configuration efficiency.

In the technical solution of this embodiment, the data embedding configuration system obtains the data inputted by the data embedding configuration user through the data embedding visualization configuration interface by responding to the data embedding configuration operation performed by the data embedding configuration user on the data embedding visualization configuration interface Embedding point configuration information, to determine the object to be buried according to the configuration information of the data buried point and generate the buried point attribute data of the object to be buried, so as to perform data burying of the object to be buried according to the buried point attribute data, and solve the problem of existing data burial. The point method has problems such as low processing efficiency, inflexibility, and difficulty in maintaining data points. The automatic configuration of data points can improve the efficiency, flexibility and maintainability of data point processing.

Embodiment 2

FIG. 2 is a flowchart of a method for data burying provided in Embodiment 2 of the present invention. This embodiment is a further refinement of the above technical solutions, and provides that the object to be buried is determined according to the configuration information of the data burying point, and the The data embedding configuration information generates the embedding attribute data of the object to be embedded, obtains the page configuration information of the object to be embedded according to the embedding configuration information of the cascade data, and embeds the configuration information according to the second cascade data of the page to be embedded. Various specific and optional implementation manners for determining the page configuration information of the page to be embedded. The technical solutions in this embodiment may be combined with each optional solution in one or more of the foregoing embodiments. As shown in Figure 2, the method may include the following steps:

S210 , in response to the data embedding configuration operation performed by the data embedding configuration user on the data embedding visualization configuration interface, obtain the data embedding configuration information input by the data embedding configuration user through the data embedding visualization configuration interface.

S220 , in response to an initialization data embedding configuration operation performed by the data embedding configuration user on the initialization configuration interface, obtain initialization data embedding configuration information included in the data embedding configuration information.

Wherein, the initial configuration interface may be a configuration interface for initializing and configuring the data buried point. The operation of initializing the data embedding point configuration may be an operation of initializing and configuring the data embedding point, for example, an operation of inputting the initialization configuration information of the data embedding point, etc., which is not limited in this embodiment of the present invention. The initialized data embedding point configuration information may be the initialization configuration information input when initializing the data embedding point, for example, may be related information of the to-be-embedded point object of the newly added data embedding point, etc., which is not performed in this embodiment of the present invention. limit.

Exemplarily, FIG. 3 is a schematic diagram of a data embedding point visualization configuration interface provided in Embodiment 2 of the present invention. A data embedding point configuration user can enter the data embedding point visualization configuration interface shown in FIG. 3 to configure the data embedding point visualization. The interface (that is, the background page of the data embedding configuration system) performs operations such as visual display or configuration of the data embedding. As shown in Figure 3, you can add new data points, query the configured data points, and edit, preview, delete, or copy the configured data points on the data point visualization configuration interface. It can be understood that, when adding a data embedding point, you can add a new data embedding point by clicking the "Add" control in the data embedding point visualization configuration interface. When querying the configured data embedding point, the configured data embedding point can be queried through the initial data embedding point configuration information of the data embedding point input by the user. When editing, previewing, deleting or duplicating the configured data traps, you can edit the data traps by clicking the "Edit", "Preview", "Delete" or "Copy" controls in the data trap visualization configuration interface , preview, delete or copy. It can be understood that, by clicking the "Add" control in the data embedding visualization configuration interface, you can enter the initialization configuration interface of the data embedding visualization configuration interface.

In the embodiment of the present invention, the data embedding configuration system obtains the data inputted by the data embedding configuration user through the data embedding visualization configuration interface in response to the data embedding configuration operation performed by the data embedding configuration user on the data embedding visualization configuration interface After burying the configuration information, the user may further respond to the initial data burying configuration operation on the initial configuration interface of the data burying visual configuration interface in response to the data burying configuration interface, so as to obtain the initial data burying configuration information included in the data burying configuration information. It can be understood that, after entering the initialization configuration interface of the data embedding visualization configuration interface, the data embedding configuration system can respond to the initial data embedding configuration operation of the data embedding configuration user, so as to obtain the information included in the data embedding configuration information. Initialize the data buried point configuration information.

S230. Determine a custom theme identifier and an object platform identifier of the to-be-embedded spot object according to the initialization data embed configuration information.

The custom topic identifier may be a topic identifier of a data tracking point customized by the data tracking point configuration user, which can facilitate the data tracking point configuration user to find the tracking point object of the configured data tracking point. The object platform identifier may be the platform identifier of any object to be embedded, for example, the platform identifier of an APP, the platform identifier of a certain H5 page, etc., which is not limited in this embodiment of the present invention.

Exemplarily, FIG. 4 is a schematic diagram of an initialization configuration interface provided in Embodiment 2 of the present invention, and a data buried point configuration user can enter the initialization configuration interface shown in FIG. 4 to initialize the data buried point in the initialization configuration interface. Click Configure Actions. As shown in Figure 4, the user can enter the custom theme identifier of the object to be buried in the input box of "Page Group Name", or enter the object platform identifier in the input box of "Configuration Platform" to The data embedment configuration system can obtain the custom subject identifier and the object platform identifier of the to-be-embedded object, so as to determine the to-be-embedded object according to the custom subject identifier and the object platform identifier of the to-be-embedded object.

In the embodiment of the present invention, the data embedding configuration system acquires the initialization data embedding included in the data embedding configuration information in response to the data embedding configuration user performing the initialization data embedding configuration operation on the initialization configuration interface of the data embedding visualization configuration interface. After the configuration information is clicked, the user-defined theme identifier and the object platform identifier can be further determined according to the initialized data buried point configuration information.

S240. Determine the point object to be buried according to the custom theme identifier and the object platform identifier.

In the embodiment of the present invention, after determining the custom subject identifier and the object platform identifier of the object to be buried according to the initialized data embed configuration information, the data embedment configuration system may further determine the to-be-embedded subject identifier and the object platform identifier according to the custom subject identifier and the object platform identifier. point object.

S250 , in response to a cascaded data entry configuration operation performed by the data entry configuration user on the cascaded configuration interface, obtain the concatenated data entry configuration information included in the data entry configuration information.

The cascading configuration interface may be a configuration interface entered after initializing and configuring the data buried point. The cascading data burying point configuration operation may be a configuration operation after initializing the data burying point configuration, for example, may be an operation of determining a data burying point page, which is not limited in this embodiment of the present invention. The configuration information of the cascaded data embedding point may be configuration information input when continuing to configure the data embedding point after the initial configuration of the data embedding point.

In the embodiment of the present invention, after determining the object to be buried according to the custom theme identifier and the object platform identifier, the data buried point configuration system may further respond to the data buried point configuration user's cascade configuration interface for the data buried point visualization configuration interface The cascading data burying point configuration operation is performed to obtain the cascading data burying point configuration information included in the data burying point configuration information. It can be understood that, after entering the cascade configuration interface of the data embedding visualization configuration interface, the data embedding configuration system can respond to the cascading data embedding configuration operation of the data embedding configuration user, so as to obtain the data embedding configuration information. Included configuration information for cascaded data points.

S260. Acquire page configuration information of the to-be-embedded object according to the cascading data embed configuration information.

The page configuration information may be configuration information when configuring a page in the object to be embedded that needs to be embedded, such as name information of the data embedded, which is not limited in this embodiment of the present invention.

In the embodiment of the present invention, the data embedding configuration system acquires the level of data embedding configuration information included in the cascade data embedding configuration interface of the data embedding visualization configuration interface in response to the data embedding configuration user's operation. After the concatenated data embedding configuration information, the page configuration information of the object to be embedded may be further obtained according to the concatenated data embedding configuration information.

Optionally, the object to be buried may include an application program to be buried and a webpage to be buried; correspondingly, acquiring the page configuration information of the object to be buried according to the configuration information of the cascaded data may include: according to the cascaded data The first cascade data of the embedded point configuration information. The embedded point configuration information determines the to-be-buried point page of the to-be-buried point object; wherein, the to-be-buried point page includes the to-be-buried point main page and/or the to-be-buried point sub-page; according to the to-be-buried point page The embedded point configuration information of the second cascaded data determines the page configuration information of the page to be embedded.

The application program to be buried may be any application that needs to be buried. The web page to be embedded can be any web page that needs to be embedded with data. The first cascading data embedding configuration information may be configuration information input when configuring the data embedding in the cascading configuration interface. The to-be-buried page can be any page in the to-be-buried object that needs to be embedded with data. The main page of the point to be buried can be the main page of any object that needs to be buried. The sub-page to be buried can be a sub-page under the main page of any object that needs to be buried. It can be understood that, if the point object to be buried is a point application program to be buried, it means that the point object to be buried may include multiple point pages to be buried, and the point to be buried page may include a main point to be buried page and a point to be buried sub-page. If the point object to be buried is a page of the point to be buried, it means that the point object to be buried may include one page of the point to be buried, and the page of the point to be buried may include a main page of the point to be buried or a subpage of the point to be buried. The configuration information of the second cascade data embedment point may be the configuration information input when configuring the data embedment point on the to-be-embedded page.

Specifically, in the case where the object to be buried includes an application program to be buried and a web page of the target to be buried, the data buried point configuration system may determine the to-be- buried point configuration information according to the first cascaded data buried point configuration information of the cascaded data buried point configuration information. The to-be-buried page of the bury-point object, to obtain the page configuration information of the to-be-buried page according to the second cascade data bury-point configuration information of the to-be-buried page.

Exemplarily, FIG. 5 is a schematic diagram of a cascading configuration interface provided by Embodiment 2 of the present invention. A data burying point configuration user can enter the cascading configuration interface shown in FIG. 5 to perform data burying on the cascading configuration interface. Cascading data buried point configuration operations. As shown in FIG. 5 , the cascading configuration interface may include page information of the point to be buried of the point object to be buried, wherein the page information of the point to be buried may include a home page tab (label) representing the main page of the point to be buried, a sub-page representing the point to be buried The tab of the billing page, whether the icon (icon) is selected, the background color information of the page, and the visible user range, etc. Data buried point configuration Users can click the "Page Configuration" control on the cascade configuration interface to enter the page to be buried, to configure the data buried point on the page to be buried. It can be understood that, in the case where the object to be buried is an application to be buried, the cascade configuration interface can have multiple tabs. In the case where the object to be buried is the webpage of the point to be buried, the cascade configuration interface can have a tab, or it can be in the default state, that is, you can skip the first cascade configuration interface and directly enter the webpage of the point to be buried. The main page of the point to be buried acquires the configuration information of the second cascade data to determine the page configuration information of the main page of the point to be buried.

Optionally, determining the page configuration information of the page to be buried according to the second cascaded data buried configuration information of the page to be buried may include: in response to the configuration of the data buried, the user selects an operation of a buried component on the page to be buried. , determine the buried point component to be configured on the page to be buried; in response to the data buried point configuration user to configure the buried point component configuration operation of the buried point component to be configured, obtain the buried point component configuration information of the buried point component to be configured; The embedded component configuration information of the component determines the page configuration information of the page to be embedded, so as to use the page configuration information as the embedded attribute data; wherein the embedded attribute data includes the embedded name and the embedded attribute.

The operation of selecting a buried point component may be an operation of selecting a buried point component, for example, it may be selected by dragging the buried point component, or by double-clicking the buried point component, etc. The embodiment of the present invention selects the buried point component. The specific manner of the component is not limited, as long as the selection of the buried point component can be realized. The buried point component to be configured may be any buried point component that needs to be configured, for example, it may be a notification message buried point component to be configured, an icon buried point component to be configured, or a banner buried point component to be configured, etc. This embodiment of the present invention does not limit. It can be understood that the configuration of the data buried point can be realized by configuring the component to be configured buried point. The buried point component configuration operation may be an operation of configuring the buried point component to be configured, for example, an operation of configuring the properties of the buried point component to be configured, or an operation of configuring the name of the buried point component to be configured, etc. The embodiment of the present invention This is not restricted. The configuration information of the buried point component may be the configuration information input when configuring the buried point component to be configured, for example, it may be the attribute information of the buried point component to be configured, or the name information of the buried point component to be configured, and the like. This is not limiting. The buried point name can be the name of the data buried point. The buried point attribute can be the attribute of the data buried point.

Specifically, the data embedding configuration system may respond to the data embedding configuration user's selection operation of embedding elements on the to-be-embed page, determine the to-be-configured embedding component of the to-be-embedded page, and respond to the data embedding configuration for Configure the embedded component configuration operation of the embedded component to obtain the embedded component configuration information of the embedded component to be configured, so as to determine the page configuration information of the page to be embedded according to the embedded component configuration information of the embedded component to be configured. Configuration information is used as buried point attribute data.

Exemplarily, FIG. 6 is a schematic diagram of a page to be buried according to Embodiment 2 of the present invention, and a user can enter the page to be buried as shown in FIG. Buried point component selection operation. As shown in FIG. 6 , the to-be-embedded page may include the to-be-configured embedment components (such as notification messages, icons, module titles, banners, pictures, module gaps, and customized modules, etc.) and the configuration of the to-be-configured embedment components Areas (such as the arrangement and configuration area of the buried point components to be configured and the information configuration area of the buried point components to be configured). Data buried point configuration Users can configure the buried point component to be configured in the configuration area of the buried point component to be configured, such as custom creation of the buried point module, page, name or type, etc., so that the data buried point configuration system can be configured according to the to-be-configured buried point. The embedded component configuration information of the component determines the page configuration information of the page to be embedded, so that the page configuration information is used as the embedded attribute data.

Optionally, after determining the page configuration information of the page to be embedded according to the configuration information of the embedded component to be configured, the method may further include: after determining that the user has received the data embedded to configure the embedded data input by the user to configure the embedded component. In the case of point creation command, the data buried point serial number is automatically generated for the buried point component to be configured, and the to-be-configured buried point component is determined as the automatic configuration data buried point of the to-be- buried point object; the unified buried point information of the automatic configuration data buried point is determined. structure; in the case of determining that the end user triggers the automatic configuration data buried point, the user behavior data of the end user is obtained based on the unified buried point information structure.

Wherein, the data embedding point creation instruction may be an instruction for creating a data embedding point. The sequence number of the data embedding point may be the number of the data embedding point obtained after the data embedding point is created. The automatically configured data embedding point may be a data embedding point automatically configured by the data embedding point configuration system according to the to-be-configured embedding point component. The unified buried point information structure may be a unified structure for storing and enabling data buried point information, which is not limited in this embodiment of the present invention. The end user can be the user who uses the object to be configured. The user behavior data may be data representing user behavior, for example, the time the user browses the page, or the number of times the user clicks on a picture, which is not limited in this embodiment of the present invention.

Specifically, after determining the page configuration information of the page to be embedded according to the configuration information of the embedded component to be configured, the data embedding configuration system may determine that the data inputted by the user to configure the embedding component has been received after receiving the data embedding configuration. In the case of a buried point creation instruction, the data buried point sequence number is automatically generated for the buried point component to be configured, and the to-be-configured buried point component is determined as the automatic configuration data buried point of the to-be- buried point object. After determining the automatic configuration data embedding point, the data embedding point configuration system can further determine the unified embedding point information structure of the automatic configuration data embedding point, and in the case of determining the end user triggers the automatic configuration data embedding point, based on the unified embedding point information structure Obtain user behavior data of end users to analyze the user behavior data. It is understandable that when the end user uses the embedded point object that has been configured with automatic configuration data embedding, such as clicking the embedding component or entering the page, etc., the data embedding configuration system can record the data of each dimension of the end user, and record the data in the data embedding. Click to configure the system background synchronization to record this event and user data.

In the embodiment of the present invention, the data tracking point configuration system may further provide a data tracking point browsing and displaying function. Exemplarily, FIG. 7 is a schematic diagram of the effect of a buried point list provided in Embodiment 2 of the present invention. The user of the data buried point configuration can enter the buried point list as shown in FIG. 7 through the data buried point system to obtain the information of each data buried point. , such as the project to which the data buried point belongs, the page structure to which the data buried point belongs, the name of the data buried point, the buried point number of the data buried point, the data buried point type, and the creator of the data buried point, etc.

S270. Use the page configuration information of the point object to be buried as the point attribute data of the point object to be buried.

In the embodiment of the present invention, after acquiring the page configuration information of the object to be buried according to the configuration information of the cascaded data, the data embedding configuration system may further use the page configuration information of the object to be buried as the page configuration information of the object to be buried. Point attribute data.

S280. Perform data embedding on the object to be embedded according to the attribute data of the embedded point.

Optionally, the data tracking method may further include: in response to a data tracking configuration user performing a data tracking editing and updating operation on the data tracking visualization configuration interface, determining a tracking object to be updated, and obtaining the data tracking configuration user through Editing and updating information of data embedding entered in the data embedding editing interface of the data embedding visualization configuration interface; editing and updating the embedding attribute data of the embedding object to be updated according to the editing and updating information of data embedding.

The editing and updating operation of the data embedding point may be an operation of editing and updating the configured data embedding point. The buried point object to be updated can be a configured data buried point that needs to be edited and updated. The data embedding point editing interface may be an interface for editing and updating the configured data embedding point. The data buried point editing and updating information may be information that needs to be edited and updated.

Specifically, the data embedding configuration system can respond to the data embedding configuration user's data embedding editing and updating operation on the data embedding visualization configuration interface, so as to determine the embedding object to be updated, and obtain the data embedding configuration user through the data embedding. The data embedding editing update information input in the data embedding editing interface of the visual configuration interface, so that the embedding attribute data of the embedding object to be updated is edited and updated according to the data embedding editing update information. Exemplarily, the data embedding configuration user can click the "edit" control in the data embedding visualization configuration interface of the data embedding configuration system as shown in Figure 3, so that the data embedding configuration system enters the data embedding visualization configuration interface. The data buried point editing interface. It is understandable that after the data embedding configuration system analyzes the user behavior data, if the configured embedding component fails to obtain the expected user behavior data, such as low click volume of end users, etc. The point configuration system edits and updates the already configured buried point components, such as changing the attribute UI (interface), name or jump link, etc.

The above technical solution, by editing and updating the already configured buried point components, enables the data buried point configuration system to re-acquire user behavior data, so as to re-analyze the user behavior data, so as to realize the UI, function and content of the end user. Accurate analysis in all directions.

In the technical solution of this embodiment, the data embedding configuration system obtains the data inputted by the data embedding configuration user through the data embedding visualization configuration interface by responding to the data embedding configuration operation performed by the data embedding configuration user on the data embedding visualization configuration interface burying point configuration information, and in response to the user's initial data burying point configuration operation on the initialization configuration interface, obtains the initial data burying point configuration information included in the data burying point configuration information, so as to determine the pending data burying point configuration information according to the initial data burying point configuration information The custom topic identifier and object platform identifier of the buried point object, so as to determine the object to be buried according to the custom topic identifier and object platform identifier, and in response to the data buried point configuration user's cascade data buried point configuration operation on the cascade configuration interface , obtain the cascading data burying point configuration information included in the data burying point configuration information, obtain the page configuration information of the object to be buried according to the cascading data burying point configuration information, and use the page configuration information of the object to be buried as the object to be buried Embedding point attribute data, so as to carry out data burying of objects to be buried points according to the burying point attribute data, solve the problems of low data burying point processing efficiency, inflexibility and difficult maintenance of the existing data burying point method, and realize data burying point. The automatic configuration can improve the efficiency, flexibility and maintainability of data buried point processing.

In order to enable those skilled in the art to better understand the data embedding method according to the embodiment of the present invention, a specific example is used for description. The framework of the data buried point configuration system may be implemented based on the Spring Boot (IoC (Inversion of Control, inversion of control), AOP (Aspect Oriented Programming, aspect-oriented programming)) framework, etc., which is not limited in this embodiment of the present invention. As shown in Figure 8, the data buried point configuration system can be used for PC (Personal Computer, personal computer) end, H5 page, IOS (mobile operating system developed by Apple) end or Android (mobile operating system developed by Google in the United States) end The object to be embedded is configured for data embedding. The data buried point configuration system can be implemented based on AOP (Aspect Oriented Programming, aspect-oriented programming) and unified encapsulation module, and based on the MQ (Message Queue, message queue) module to manage the data buried point, and based on the storage module to realize the data and database. communication between. The data burying point configuration system can manage the data burying point through the burying point management module, configure the data burying point through the configuration management module, manage the record table of the data burying point through the record management module, and analyze the user behavior through the report template. Manage reports formed by data analysis. The data buried point configuration system can analyze the collected user behavior data through the policy analysis module.

Specifically, strategy analysis can include the following methods: Retention analysis: Retention analysis is an analysis model used to analyze user participation/activity, and examines how many users who perform initial behaviors will perform subsequent behaviors. The scientific retention analysis model has flexible configuration of conditions, that is, it can filter the subdivision dimensions of initial behavior or subsequent behavior according to specific needs, and filter the characteristics of suitable analysis objects according to user attributes. Funnel analysis: Funnel analysis is a set of process data analysis, which can scientifically reflect the user behavior status and an important analysis model of the user conversion rate at each stage from the starting point to the end point. In scientific funnel analysis, a scientific attribution setting is required. Each conversion node should be scientifically set according to the difference in event credit (the credit of the event to the conversion). Path analysis: The analysis of the access behavior paths of end users in the objects to be buried. In order to measure the effect of website optimization or the effect of activity promotion, and to understand user behavior preferences, the conversion data of access paths are often analyzed. Click Analysis: Understand the interaction between users and elements on the page, determine which elements are most attractive to customers, and provide a scientific basis for optimization and adjustment. Cooperate with other analysis models to explore the value of data from a comprehensive perspective, which can deeply perceive user experience and realize scientific decision-making.

In the data burying point configuration system, the data burying point configuration user calls the unified interface when performing the data burying point configuration operation on the to-be-buried point page of the to-be-buried point object, that is, the burying point information of the to-be-buried point object is submitted to the data When the burying point configuration system is in the background, the information structure of the burying point submitted by each page or button and link is a unified input and output parameter, and each interface has the data burying point configuration system. Bind an interface to keep the data buried in time to configure the user's behavior. Arbitrary Data Embedding Configuration Any operation of the user on any page to be buried, as long as the data burying point is configured, this interface can be called to record, thereby reducing code redundancy and complexity. After collecting a large amount of user behavior data, the data buried point configuration system can systematically analyze the data. According to the various index strategies provided by the operators, the data buried point configuration system filters and summarizes the data based on various strategy modes, obtains various indicators, and presents them visually. It can also be exported by operators in batches, and various indicators can be analyzed by themselves.

The specific method for configuring the data embedding point through the data embedding point configuration system as shown in Figure 8 includes the following contents:

Operators can enter the to-be-embedded page of the to-be-embedded object in the data-embedded-point visualization configuration interface of the data-embedded point configuration system; drag and drop to select and insert the to-be-configured embedded point component, click the property to maintain the UI and jump to the page; it can be implemented based on vue The page visualization technology makes the page componentized; select the "Add Custom Embedding Point" button control to customize the module, page, name or type for creating a data burying point; the data burying point configuration system can automatically generate the burying point number, and automatically Associated with the corresponding buried point component to be configured; the end user clicks the to-be-configured buried point component (or enters the page) on the object to be configured to record the data of each dimension of the end user through the data buried point configuration system; the data buried point configuration system in the background "User Behavior Details" records this event and user data synchronously; after data analysis, if the component to be configured for tracking does not meet expectations, such as low click volume, you can re-enter the page to be buried and change the attribute UI, name, or jump link, etc. ; After the update of the buried point component to be configured takes effect, re-analyze the user behavior data, so as to achieve accurate analysis of the user UI, functions or content in all directions.

With the above technical solution, operators can configure the data embedding points of the objects to be embedded to collect user behavior data anytime and anywhere according to their own needs, and configure the analysis strategy formulated in advance by the data embedding system according to the collected user behavior data. Obtain the usage status of end-users treating buried point objects, and at the same time reflect the percentage of each business function of the buried point objects in the end user group, which can be presented more intuitively, so that operators can find problems more quickly, so as to formulate and improve the The solution for burying point objects not only improves the point objects to be buried, but also satisfies the end user, thereby improving the end user experience.

Embodiment 3

FIG. 9 is a schematic diagram of a data embedment device according to Embodiment 3 of the present invention. As shown in FIG. 9 , the device includes: a data embed configuration information acquisition module 910 , a to-be embed object determination module 920 , and embed attributes Data generation module 930 and automatic data embedding module 940, wherein:

The data embedding configuration information acquisition module 910 is configured to obtain the data embedding configuration user input through the data embedding visualization configuration interface in response to the data embedding configuration operation performed by the data embedding configuration user on the data embedding visualization configuration interface The data buried point configuration information;

The object to be buried point determination module 920 is configured to determine the object to be buried point according to the data buried point configuration information;

A buried point attribute data generation module 930, configured to generate the buried point attribute data of the object to be buried according to the data buried point configuration information;

The automatic data embedding module 940 is configured to perform data embedding for the object to be embedded according to the attribute data of the embedding.

In the technical solution of this embodiment, the data embedding configuration system obtains the data inputted by the data embedding configuration user through the data embedding visualization configuration interface by responding to the data embedding configuration operation performed by the data embedding configuration user on the data embedding visualization configuration interface Embedding point configuration information, to determine the object to be buried according to the configuration information of the data buried point and generate the buried point attribute data of the object to be buried, so as to perform data burying of the object to be buried according to the buried point attribute data, and solve the problem of existing data burial. The point method has problems such as low processing efficiency, inflexibility, and difficulty in maintaining data points. The automatic configuration of data points can improve the efficiency, flexibility and maintainability of data point processing.

Optionally, the point object determination module 920 to be buried may be specifically configured to: in response to the data buried point configuration user performing the initialization data buried point configuration operation on the initialization configuration interface, obtain the initialization data buried point configuration information included in the data buried point configuration information. ; Determine the custom subject identification and object platform identification of the object to be embedded according to the initialization data embedding configuration information; determine the object to be embedded according to the custom theme identification and the object platform identification.

Optionally, the buried point attribute data generation module 930 may be specifically configured to: in response to a data buried point configuration user performing a cascaded data buried point configuration operation on the cascade configuration interface, obtain the cascaded data buried point configuration information included in the data buried point configuration information. point configuration information; obtain the page configuration information of the point object to be buried according to the point configuration information of the cascade data; use the page configuration information of the point object to be buried as the point attribute data of the point object to be buried.

Optionally, the embedded point attribute data generation module 930 may be further configured to: determine the to-be-buried page of the to-be-buried object according to the first cascaded data embedded point configuration information of the cascaded data embedded point configuration information; The buried point page includes a main page to be buried and/or a subpage to be buried; and the page configuration information of the page to be buried is determined according to the second cascaded data buried configuration information of the page to be buried.

Optionally, the buried point attribute data generation module 930 may be further configured to: in response to the data buried point configuration user's operation of selecting a buried point component on the to-be-buried point page, determine the to-be-configured buried point component of the to-be-buried point page; Configure the user to configure the buried point component configuration operation of the buried point component to be configured in the data buried point configuration, obtain the buried point component configuration information of the buried point component to be configured; determine the page to be buried according to the buried point component configuration information of the buried point component to be configured. configuration information, so as to use the page configuration information as the buried point attribute data; wherein, the buried point attribute data includes the buried point name and the buried point attribute.

Optionally, the buried point attribute data generation module 930 can be further configured to: automatically generate the to-be-configured buried point component when it is determined that the data buried point creation instruction input by the data buried point configuration user to be input from the to-be-configured buried point component is received. The serial number of the data buried point, and the component to be configured is determined as the automatic configuration data buried point of the object to be buried; the unified buried point information structure of the automatic configuration data buried point is determined; when it is determined that the end user triggers the automatic configuration data buried point The user behavior data of the end user is obtained based on the unified buried point information structure.

Optionally, the data tracking device may also be specifically used for: in response to the data tracking configuration user performing the data tracking editing and updating operation on the data tracking visualization configuration interface, determining the tracking object to be updated, and obtaining the data tracking configuration user. Editing and updating information of data embedded points entered through the data embedding point editing interface of the data embedding point visualization configuration interface; editing and updating the embedding point attribute data of the embedding point object to be updated according to the data embedding point editing and updating information.

The above-mentioned data embedding apparatus can execute the data embedding method provided by any embodiment of the present invention, and has functional modules and beneficial effects corresponding to the execution method. For technical details not described in detail in this embodiment, reference may be made to the data embedding method provided by any embodiment of the present invention.

Since the above-described data embedding apparatus is a device that can execute the data embedding method in the embodiment of the present invention, based on the data embedding method introduced in the embodiment of the present invention, those skilled in the art can understand this embodiment The specific implementation of the data burying device and its various variations, so how the data burying device implements the data burying method in the embodiment of the present invention will not be described in detail here. As long as the device used by those skilled in the art to implement the data burying method in the embodiment of the present invention belongs to the scope of protection of the present application.

Embodiment 4

FIG. 10 is a schematic structural diagram of an electronic device according to Embodiment 4 of the present invention. Figure 10 shows a block diagram of an exemplary electronic device 12 suitable for use in implementing embodiments of the present invention. The electronic device 12 shown in FIG. 10 is only an example, and should not impose any limitation on the function and scope of use of the embodiment of the present invention.

As shown in Figure 10, the electronic device 12 takes the form of a general purpose computing device. Components of electronic device 12 may include, but are not limited to, one or more processors 16 , memory 28 , and bus 18 connecting various system components including memory 28 and processor 16 .

Bus 18 represents one or more of several types of bus structures, including a memory bus or memory controller, a peripheral bus, a graphics acceleration port, a processor, or a local bus using any of a variety of bus structures. For example, these architectures include, but are not limited to, Industry Standard Architecture (ISA) bus, Micro Channel Architecture (MCA) bus, enhanced ISA bus, Video Electronics Standards Association (Video Electronics Standards Association) , VESA) local bus and peripheral component interconnect (Peripheral Component Interconnect, PCI) bus.

Electronic device 12 typically includes a variety of computer system readable media. These media can be any available media that can be accessed by electronic device 12, including both volatile and non-volatile media, removable and non-removable media.

Memory 28 may include computer system readable media in the form of volatile memory, such as random access memory (RAM) 30 and/or cache memory 32 . Electronic device 12 may further include other removable/non-removable, volatile/non-volatile computer system storage media. For example only, storage system 34 may be used to read and write to non-removable, non-volatile magnetic media (not shown in FIG. 10, commonly referred to as a "hard drive"). Although not shown in FIG. 10, a magnetic disk drive for reading and writing to removable non-volatile magnetic disks (eg, "floppy disks") and removable non-volatile optical disks (eg, Compact Disc-Ready Disks) may be provided. Read Only Memory, CD-ROM), Digital Video Disc (Digital Video Disc-Read Only Memory, DVD-ROM) or other optical media) read and write optical disc drives. In these cases, each drive may be connected to bus 18 through one or more data media interfaces. Memory 28 may include at least one program product having a set (eg, at least one) of program modules configured to perform the functions of various embodiments of the present invention.

A program/utility 40 having a set (at least one) of program modules 42, which may be stored, for example, in memory 28, such program modules 42 including, but not limited to, an operating system, one or more application programs, other program modules, and program data , each or some combination of these examples may include an implementation of a network environment. Program modules 42 generally perform the functions and/or methods of the described embodiments of the present invention.

The electronic device 12 may also communicate with one or more external devices 14 (eg, a keyboard, pointing device, display 24, etc.), with one or more devices that enable a user to interact with the electronic device 12, and/or with Any device (eg, network card, modem, etc.) that enables the electronic device 12 to communicate with one or more other computing devices. Such communication may take place through an input/output (I/O) interface 22 . Also, the electronic device 12 may communicate with one or more networks (eg, Local Area Network (LAN), Wide Area Network, WAN) and/or public networks such as the Internet through the network adapter 20 . As shown, network adapter 20 communicates with other modules of electronic device 12 via bus 18 . It should be understood that, although not shown in FIG. 10, other hardware and/or software modules may be used in conjunction with electronic device 12, including but not limited to: microcode, device drivers, redundant processing units, external disk drive arrays, (Redundant Arrays of Independent Disks, RAID) systems, tape drives and data backup storage systems.

The processor 16 executes various functional applications and data processing by running the program stored in the memory 28, and realizes the data embedding method provided by the embodiment of the present invention: in response to the data embedding configuration, the user configures the data embedding interface visually The data burying point configuration operation is to obtain the data burying point configuration information input by the data burying point configuration user through the data burying point visual configuration interface; determine the to-be-burying point object according to the data burying point configuration information; according to the data The buried point configuration information generates the buried point attribute data of the to-be-buried point object; data is embedded on the to-be-buried point object according to the buried point attribute data.

Embodiment 5

Embodiment 5 of the present invention further provides a computer storage medium storing a computer program, the computer program being used to execute the data embedding method described in any of the foregoing embodiments of the present invention when the computer program is executed by a computer processor: in response to data embedding The point configuration user performs the data embedding configuration operation on the data embedding visualization configuration interface, and obtains the data embedding configuration information input by the data embedding configuration user through the data embedding visualization configuration interface; according to the data embedding configuration information determining a point object to be buried; generating point attribute data of the point object to be buried according to the data point configuration information; performing data embedding on the point object to be buried according to the point attribute data to be buried.

The computer storage medium in the embodiments of the present invention may adopt any combination of one or more computer-readable mediums. The computer-readable medium may be a computer-readable signal medium or a computer-readable storage medium. The computer-readable storage medium may be, for example, but not limited to, an electrical, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus or device, or a combination of any of the above. More specific examples (non-exhaustive list) of computer readable storage media include: electrical connections with one or more wires, portable computer disks, hard disks, random access memory (RAM), read only memory (ReadOnly Memory, ROM), Erasable Programmable Read Only Memory (EPROM, or flash memory), optical fiber, portable compact disk read only memory (CD-ROM), optical storage devices, magnetic storage devices, or any suitable of the above The combination. In this document, a computer-readable storage medium can be any tangible medium that contains or stores a program that can be used by or in conjunction with an instruction execution system, apparatus, or device.

A computer-readable signal medium may include a propagated data signal in baseband or as part of a carrier wave, with computer-readable program code embodied thereon. Such propagated data signals may take a variety of forms, including but not limited to electromagnetic signals, optical signals, or any suitable combination of the foregoing. A computer-readable signal medium can also be any computer-readable medium other than a computer-readable storage medium that can transmit, propagate, or transport the program for use by or in connection with the instruction execution system, apparatus, or device .

Program code embodied on a computer-readable medium may be transmitted using any suitable medium, including but not limited to wireless, wire, optical fiber cable, radio frequency (RF), etc., or any suitable combination of the foregoing.

Computer program code for carrying out operations of the present invention may be written in one or more programming languages, including object-oriented programming languages—such as Java, Smalltalk, C++, but also conventional A procedural programming language, such as the "C" language or similar programming language. The program code may execute entirely on the user's computer, partly on the user's computer, as a stand-alone software package, partly on the user's computer and partly on a remote computer, or entirely on the remote computer or server. Where a remote computer is involved, the remote computer may be connected to the user's computer through any kind of network, including a local area network (LAN) or wide area network (WAN), or may be connected to an external computer (eg, using an Internet service provider to connect through the Internet) ).

Note that the above are only preferred embodiments of the present invention and applied technical principles. Those skilled in the art will understand that the present invention is not limited to the specific embodiments described herein, and various obvious changes, readjustments and substitutions can be made by those skilled in the art without departing from the protection scope of the present invention. Therefore, although the present invention has been described in detail through the above embodiments, the present invention is not limited to the above embodiments, and can also include more other equivalent embodiments without departing from the concept of the present invention. The scope is determined by the scope of the appended claims.

Claims (10)

1. a data burying method, is characterized in that, comprises: In response to a data embedding configuration operation performed by the data embedding configuration user on the data embedding visualization configuration interface, acquiring the data embedding configuration information input by the data embedding configuration user through the data embedding visualization configuration interface; Determine the object to be buried according to the data buried point configuration information; Generate the buried point attribute data of the to-be-buried point object according to the data buried point configuration information; Data embedding is performed on the object to be embedded according to the attribute data of the embedded point. 2. The method according to claim 1, wherein the determining the object to be buried according to the data buried point configuration information comprises: In response to an initialization data embedding configuration operation performed by the data embedding configuration user on the initialization configuration interface, acquiring the initialization data embedding configuration information included in the data embedding configuration information; Determine the custom theme identifier and object platform identifier of the object to be buried according to the initialization data burying point configuration information; The to-be-buried point object is determined according to the user-defined theme identifier and the object platform identifier. 3. The method according to claim 1, wherein generating the buried point attribute data of the object to be buried according to the data buried point configuration information comprises: In response to the user's operation of cascading data burying point configuration on the cascading configuration interface, acquiring the cascading data burying point configuration information included in the data burying point configuration information; Obtain the page configuration information of the to-be-buried point object according to the cascading data burying point configuration information; The page configuration information of the object to be embedded is used as the embedded attribute data of the object to be embedded. 4 . The method according to claim 3 , wherein the object to be buried includes an application program to be buried and a webpage to be buried; the method to obtain the target to be buried according to the cascading data buried configuration information is obtained. 5 . The page configuration information of the buried point object, including: The to-be-embedded page of the to-be-embedded object is determined according to the first cascaded data of the cascaded data to-be-embedded configuration information; wherein the to-be-embedded page includes the to-be-embedded main page and/or The sub-page of the point to be buried; the page configuration information of the page to be buried is determined according to the second cascade data buried point configuration information of the page to be buried. 5. The method according to claim 4, wherein the determining the page configuration information of the page to be buried according to the second cascaded data buried configuration information of the page to be buried comprises: In response to a user's selection operation of a buried point component on the to-be-buried point page, determining a to-be-configured buried point component of the to-be-buried point page; In response to the data buried point configuration user's configuration operation of the buried point component of the to-be-configured buried point component, acquiring the buried point component configuration information of the to-be-configured buried point component; Determine the page configuration information of the to-be-embedded page according to the embedded-point component configuration information of the to-be-configured embedded-point component, so as to use the page configuration information as the embedded-point attribute data; Wherein, the buried point attribute data includes a buried point name and a buried point attribute. 6 . The method according to claim 5 , wherein after determining the page configuration information of the to-be-embedded page according to the embedded-point component configuration information of the to-be-configured embedded-point component, the method further comprises: 6 . In the case where it is determined that an instruction for creating a data embedding point input by the data embedding point configuration user to the to-be-configured embedding point component is received, a data embedding point sequence number is automatically generated for the to-be-configured embedding point component, and the to-be-configured embedding point sequence number is The configuration embedment component is determined to be an automated configuration data embedment of the to-be-embedded object; Determine the unified buried point information structure of the automatic configuration data buried point; In the case that it is determined that the end user triggers the automatic configuration data tracking, the user behavior data of the end user is acquired based on the unified tracking information structure. 7. The method of claim 1, further comprising: In response to the data embedding configuration user's data embedding editing and updating operation on the data embedding visualization configuration interface, determine the embedding object to be updated, and obtain the data embedding configuration user through the data embedding visualization configuration interface. Editing and updating information of data embedding points input in the data embedding point editing interface; Edit and update the buried point attribute data of the buried point object to be updated according to the data buried point editing and updating information. 8. A data burying device, characterized in that, comprising: The module for obtaining data embedding configuration information is used to obtain the data embedding configuration information input by the data embedding configuration user through the data embedding visualization configuration interface in response to the data embedding configuration operation performed by the data embedding configuration user on the data embedding visualization configuration interface. Data buried point configuration information; an object to be buried point determination module, configured to determine the to-be-buried point object according to the data buried point configuration information; A buried point attribute data generation module, configured to generate the buried point attribute data of the object to be buried according to the data buried point configuration information; An automatic data embedding module, configured to perform data embedding for the object to be embedded according to the attribute data of the embedding. 9. An electronic device, characterized in that the electronic device comprises: one or more processors; a storage device for storing one or more computer programs; The data embedding of any of claims 1-7 is implemented when the one or more computer programs are executed by the one or more processors, causing the one or more processors to execute the computer programs point method. 10. A computer storage medium on which a computer program is stored, characterized in that, when the computer program is executed by a processor, the data embedding method according to any one of claims 1-7 is implemented.

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