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CN107563787A - Highway advertisement placement method and jettison system based on traffic trip data - Google Patents

Highway advertisement placement method and jettison system based on traffic trip data Download PDF

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Publication number
CN107563787A
CN107563787A CN201710611769.0A CN201710611769A CN107563787A CN 107563787 A CN107563787 A CN 107563787A CN 201710611769 A CN201710611769 A CN 201710611769A CN 107563787 A CN107563787 A CN 107563787A
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CN
China
Prior art keywords
highway
highest
vehicle flowrate
launch
series advertisements
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN201710611769.0A
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Chinese (zh)
Inventor
沈益明
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Guangdong Road Network Media Mdt Infotech Ltd
Original Assignee
Guangdong Road Network Media Mdt Infotech Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Guangdong Road Network Media Mdt Infotech Ltd filed Critical Guangdong Road Network Media Mdt Infotech Ltd
Priority to CN201710611769.0A priority Critical patent/CN107563787A/en
Publication of CN107563787A publication Critical patent/CN107563787A/en
Pending legal-status Critical Current

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  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Traffic Control Systems (AREA)

Abstract

The present invention provides highway advertisement placement method and jettison system based on traffic trip data, and the put-on method includes:The traffic trip data according to corresponding to obtaining default screening conditions;Highway advertisement putting is carried out according to the traffic trip data.The embodiment of the present invention, the traffic trip data according to corresponding to obtaining default screening conditions, highway advertisement putting is carried out according to traffic trip data so that advertising company can also can effectively obtain advertising message according to the dispensing advertisement of traffic trip accurate data, user in traffic trip.

Description

Highway advertisement placement method and jettison system based on traffic trip data
Technical field
The present invention relates to electric data processing field, more particularly to the highway advertisement putting side based on traffic trip data Method and jettison system.
Background technology
It is the thing often encountered in people's daily life to watch advertisement, passes through the propagation of advertisement, advertisement putting enterprise People is remembered the product of enterprise, clothing, food, lodging and transportion -- basic necessities of life various aspects it can be seen that the shadow of advertisement.It is near several Year, launching the advertisement in terms of traffic trip turns into focus, such as:The various advertisements of bus platform, the advertisement on taxi back Deng, but above-mentioned advertisement, which is not orientation, launches, it is impossible to accomplish to launch different types of advertisement to different clients.
The content of the invention
In view of this, the present invention provides highway advertisement placement method and jettison system based on traffic trip data, Advertisement is launched to solve the problems, such as that prior art can not orient according to customer type.
Specifically, the present invention is achieved through the following technical solutions:
The present invention provides the highway advertisement placement method based on traffic trip data, and the put-on method includes:
The traffic trip data according to corresponding to obtaining default screening conditions;
Highway advertisement putting is carried out according to the traffic trip data.
Present invention also offers the highway advertisement delivery system based on traffic trip data, the jettison system, bag Include:
Traffic trip data capture unit, for the traffic trip data according to corresponding to the acquisition of default screening conditions;
Highway advertisement putting unit, for carrying out highway advertisement putting according to the traffic trip data.
The embodiment of the present invention, the traffic trip data according to corresponding to obtaining default screening conditions, according to traffic trip number According to progress highway advertisement putting so that advertising company can accurately launch advertisement according to traffic data, and user can also Advertising message is effectively obtained in traffic trip.
Brief description of the drawings
Fig. 1 is the highway advertisement placement method based on traffic trip data shown in an exemplary embodiment of the invention Flow chart;
Fig. 2 is the highway advertisement delivery system based on traffic trip data shown in an exemplary embodiment of the invention Structure chart.
Embodiment
Here exemplary embodiment will be illustrated in detail, its example is illustrated in the accompanying drawings.Following description is related to During accompanying drawing, unless otherwise indicated, the same numbers in different accompanying drawings represent same or analogous key element.Following exemplary embodiment Described in embodiment do not represent and the consistent all embodiments of the present invention.On the contrary, they be only with it is such as appended The example of the consistent apparatus and method of some aspects being described in detail in claims, of the invention.
It is only merely for the purpose of description specific embodiment in terminology used in the present invention, and is not intended to be limiting the present invention. It is also intended in " one kind " of the singulative of the invention with used in appended claims, " described " and "the" including majority Form, unless context clearly shows that other implications.It is also understood that term "and/or" used herein refers to and wrapped Containing the associated list items purpose of one or more, any or all may be combined.
It will be appreciated that though various information, but this may be described using term first, second, third, etc. in the present invention A little information should not necessarily be limited by these terms.These terms are only used for same type of information being distinguished from each other out.For example, do not departing from In the case of the scope of the invention, the first information can also be referred to as the second information, and similarly, the second information can also be referred to as One information.Depending on linguistic context, word as used in this " if " can be construed to " ... when " or " when ... When " or " in response to determining ".
Thrown as shown in Figure 1 for the highway advertisement based on traffic trip data shown in an exemplary embodiment of the invention The flow chart of method is put, the put-on method includes:
Step S101, the traffic trip data according to corresponding to obtaining default screening conditions.
In embodiments of the present invention, traffic trip data are data when user is gone on a journey by the vehicles, the data It is generally stored inside in the database of traffic control system, traffic trip data can be obtained by accessing the database.Obtain Traffic trip data are initial data, due to including the conditions such as various vehicles, various periods in initial data, it is impossible to are directly used In judge whether be adapted to launch advertisement, it is therefore desirable to initial data is screened, that is, pass through default screening conditions obtain pair The traffic trip data answered.
Wherein, the screening conditions include:
In-trips vehicles species;And/or
Vehicle line.
In embodiments of the present invention, screening conditions are generally divided into:In-trips vehicles species, trip date, travel time section, OK Sail circuit.
In-trips vehicles species is that high-speed functions run vehicle.
Vehicle line is broadly divided into:Entry to motorway and charge station, high speed outlet and charge station.
Step S102, highway advertisement putting is carried out according to the traffic trip data.
In embodiments of the present invention, after traffic trip data corresponding to obtaining, you can according to the traffic trip number According to advertisement is targetedly launched, such as:
High-end self driving vehicle flowrate highest on first highway, then first kind advertisement can be launched on the first highway;And
Second highway middle end of upper section self driving vehicle flowrate highest, then can launch the second series advertisements on the second highway;And
Low side self driving vehicle flowrate highest on 3rd highway, then the two or three series advertisements can be launched on the 3rd highway;And
Passenger traffic bus vehicle flowrate highest on 4th highway, then the 4th series advertisements can be launched on the 4th highway;And
5th highway can then launch the 5th series advertisements in legal red-letter day vehicle flowrate highest on the 5th highway;And
6th highway can then launch the 6th series advertisements in public holiday vehicle flowrate highest on the 6th highway;And
7th highway can then launch the 7th series advertisements in legal workday vehicle flowrate highest on the 7th highway;And
8th highway can then launch the 8th series advertisements in morning vehicle flowrate highest on the 8th highway;And
9th highway vehicle flowrate highest at noon, then can launch the 9th series advertisements on the 9th highway;And
Tenth highway vehicle flowrate highest in the afternoon, then can launch the tenth series advertisements on the tenth highway;And
11st highway vehicle flowrate highest at night, then can launch the 11st series advertisements on the 11st highway.
The embodiment of the present invention, the traffic trip data according to corresponding to obtaining default screening conditions, according to traffic trip number According to progress highway advertisement putting so that advertising company can accurately launch advertisement according to traffic data, and user can also Advertising message is effectively obtained in traffic trip.
If Fig. 2 is the highway advertisement putting system based on traffic trip data shown in an exemplary embodiment of the invention The structure chart of system, the jettison system, including:
Traffic trip data capture unit 201, for the traffic trip data according to corresponding to the acquisition of default screening conditions.
In embodiments of the present invention, traffic trip data are data when user is gone on a journey by the vehicles, the data It is generally stored inside in the database of traffic control system, traffic trip data can be obtained by accessing the database.Obtain Traffic trip data are initial data, due to including the conditions such as various vehicles, various periods in initial data, it is impossible to are directly used In judge whether be adapted to launch advertisement, it is therefore desirable to initial data is screened, that is, pass through default screening conditions obtain pair The traffic trip data answered.
Wherein, the screening conditions include:
In-trips vehicles species;And/or
Vehicle line.
In embodiments of the present invention, screening conditions are generally divided into:In-trips vehicles species, trip date, travel time section, OK Sail circuit.
In-trips vehicles species be highway run vehicle,
Vehicle line is broadly divided into:Entry to motorway and charge station, high speed outlet and charge station.
Highway advertisement putting unit 202, for carrying out highway advertisement putting according to the traffic trip data.
In embodiments of the present invention, after traffic trip data corresponding to obtaining, you can according to the traffic trip number According to advertisement is targetedly launched, such as:
High-end self driving vehicle flowrate highest on first highway, then first kind advertisement can be launched on the first highway;And
Second highway middle end of upper section self driving vehicle flowrate highest, then can launch the second series advertisements on the second highway;And
Low side self driving vehicle flowrate highest on 3rd highway, then the two or three series advertisements can be launched on the 3rd highway;And
Passenger traffic bus vehicle flowrate highest on 4th highway, then the 4th series advertisements can be launched on the 4th highway;And
5th highway can then launch the 5th series advertisements in legal red-letter day vehicle flowrate highest on the 5th highway;And
6th highway can then launch the 6th series advertisements in public holiday vehicle flowrate highest on the 6th highway;And
7th highway can then launch the 7th series advertisements in legal workday vehicle flowrate highest on the 7th highway;And
8th highway can then launch the 8th series advertisements in morning vehicle flowrate highest on the 8th highway;And
9th highway vehicle flowrate highest at noon, then can launch the 9th series advertisements on the 9th highway;And
Tenth highway vehicle flowrate highest in the afternoon, then can launch the tenth series advertisements on the tenth highway;And
11st highway vehicle flowrate highest at night, then can launch the 11st series advertisements on the 11st highway.
The embodiment of the present invention, the traffic trip data according to corresponding to obtaining default screening conditions, according to traffic trip number According to progress highway advertisement putting so that advertising company can accurately launch advertisement according to traffic data, and user can also Advertising message is effectively obtained in traffic trip.
Device embodiment described above is only schematical, wherein the unit illustrated as separating component can To be or may not be physically separate, it can be as the part that unit is shown or may not be physics list Member, you can with positioned at a place, or can also be distributed on multiple NEs.It can be selected according to the actual needs In some or all of module realize the purpose of the present invention program.Those of ordinary skill in the art are not paying creative labor In the case of dynamic, you can to understand and implement.
The foregoing is merely illustrative of the preferred embodiments of the present invention, is not intended to limit the invention, all essences in the present invention God any modification, equivalent substitution and improvements done etc., should be included within the scope of protection of the invention with principle.

Claims (8)

1. the highway advertisement placement method based on traffic trip data, it is characterised in that the put-on method includes:
The traffic trip data according to corresponding to obtaining default screening conditions;
Highway advertisement putting is carried out according to the traffic trip data.
2. put-on method as claimed in claim 1, it is characterised in that the screening conditions include:
In-trips vehicles species;And/or
Vehicle line.
3. put-on method as claimed in claim 2, it is characterised in that the in-trips vehicles species includes:Transported in highway Driving, the travel route includes:Starting high speed and charge station, terminal high speed and charge station.
4. put-on method as claimed in claim 3, it is characterised in that described targetedly to be thrown according to the traffic trip data Advertisement is put, including:
High-end self driving vehicle flowrate highest on first highway, then first kind advertisement can be launched on the first highway;And
Second highway middle end of upper section self driving vehicle flowrate highest, then can launch the second series advertisements on the second highway;And
Low side self driving vehicle flowrate highest on 3rd highway, then the two or three series advertisements can be launched on the 3rd highway;And
Passenger traffic bus vehicle flowrate highest on 4th highway, then the 4th series advertisements can be launched on the 4th highway;And
5th highway can then launch the 5th series advertisements in legal red-letter day vehicle flowrate highest on the 5th highway;And
6th highway can then launch the 6th series advertisements in public holiday vehicle flowrate highest on the 6th highway;And
7th highway can then launch the 7th series advertisements in legal workday vehicle flowrate highest on the 7th highway;And
8th highway can then launch the 8th series advertisements in morning vehicle flowrate highest on the 8th highway;And
9th highway vehicle flowrate highest at noon, then can launch the 9th series advertisements on the 9th highway;And
Tenth highway vehicle flowrate highest in the afternoon, then can launch the tenth series advertisements on the tenth highway;And
11st highway vehicle flowrate highest at night, then can launch the 11st series advertisements on the 11st highway.
5. the highway advertisement delivery system based on traffic trip data, it is characterised in that the jettison system includes:
Traffic trip data capture unit, for the traffic trip data according to corresponding to the acquisition of default screening conditions;
Highway advertisement putting unit, for carrying out highway advertisement putting according to the traffic trip data.
6. jettison system as claimed in claim 5, it is characterised in that the screening conditions include:
In-trips vehicles species;And/or
Vehicle line.
7. jettison system as claimed in claim 6, it is characterised in that the in-trips vehicles species is to run car in highway , the travel route includes:Starting high speed and charge station, terminal high speed and charge station.
8. jettison system as claimed in claim 7, it is characterised in that described targetedly to be thrown according to the traffic trip data Advertisement is put, including:
High-end self driving vehicle flowrate highest on first highway, then first kind advertisement can be launched on the first highway;And
Second highway middle end of upper section self driving vehicle flowrate highest, then can launch the second series advertisements on the second highway;And
Low side self driving vehicle flowrate highest on 3rd highway, then the two or three series advertisements can be launched on the 3rd highway;And
Passenger traffic bus vehicle flowrate highest on 4th highway, then the 4th series advertisements can be launched on the 4th highway;And
5th highway can then launch the 5th series advertisements in legal red-letter day vehicle flowrate highest on the 5th highway;And
6th highway can then launch the 6th series advertisements in public holiday vehicle flowrate highest on the 6th highway;And
7th highway can then launch the 7th series advertisements in legal workday vehicle flowrate highest on the 7th highway;And
8th highway can then launch the 8th series advertisements in morning vehicle flowrate highest on the 8th highway;And
9th highway vehicle flowrate highest at noon, then can launch the 9th series advertisements on the 9th highway;And
Tenth highway vehicle flowrate highest in the afternoon, then can launch the tenth series advertisements on the tenth highway;And
11st highway vehicle flowrate highest at night, then can launch the 11st series advertisements on the 11st highway.
CN201710611769.0A 2017-07-25 2017-07-25 Highway advertisement placement method and jettison system based on traffic trip data Pending CN107563787A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN201710611769.0A CN107563787A (en) 2017-07-25 2017-07-25 Highway advertisement placement method and jettison system based on traffic trip data

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN201710611769.0A CN107563787A (en) 2017-07-25 2017-07-25 Highway advertisement placement method and jettison system based on traffic trip data

Publications (1)

Publication Number Publication Date
CN107563787A true CN107563787A (en) 2018-01-09

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Family Applications (1)

Application Number Title Priority Date Filing Date
CN201710611769.0A Pending CN107563787A (en) 2017-07-25 2017-07-25 Highway advertisement placement method and jettison system based on traffic trip data

Country Status (1)

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CN (1) CN107563787A (en)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN110838016A (en) * 2018-08-16 2020-02-25 珠海格力电器股份有限公司 Advertisement putting method and device for electric appliance product

Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20020094870A1 (en) * 2000-12-21 2002-07-18 Murray Kenneth C. Database driven electronic game
CN101604498A (en) * 2009-07-14 2009-12-16 朱展辉 Advertisement delivery method for expressway tunnel
CN106709765A (en) * 2017-01-11 2017-05-24 北京图知天下科技有限责任公司 Advertisement delivery management method

Patent Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20020094870A1 (en) * 2000-12-21 2002-07-18 Murray Kenneth C. Database driven electronic game
CN101604498A (en) * 2009-07-14 2009-12-16 朱展辉 Advertisement delivery method for expressway tunnel
CN106709765A (en) * 2017-01-11 2017-05-24 北京图知天下科技有限责任公司 Advertisement delivery management method

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN110838016A (en) * 2018-08-16 2020-02-25 珠海格力电器股份有限公司 Advertisement putting method and device for electric appliance product

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Application publication date: 20180109

RJ01 Rejection of invention patent application after publication