CN106504021A - A kind of network marketing flat based on advertisement pushing - Google Patents
A kind of network marketing flat based on advertisement pushing Download PDFInfo
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- CN106504021A CN106504021A CN201610936071.1A CN201610936071A CN106504021A CN 106504021 A CN106504021 A CN 106504021A CN 201610936071 A CN201610936071 A CN 201610936071A CN 106504021 A CN106504021 A CN 106504021A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0201—Market modelling; Market analysis; Collecting market data
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0267—Wireless devices
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0269—Targeted advertisements based on user profile or attribute
- G06Q30/0271—Personalized advertisement
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- Game Theory and Decision Science (AREA)
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- Computer Networks & Wireless Communication (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
- Information Transfer Between Computers (AREA)
Abstract
The invention discloses a kind of network marketing flat based on advertisement pushing, including data server, user terminal, pushing module；Be stored with data server multiple company informations, multiple userspersonal informations, multiple advertising messages；User terminal includes log-in module, subscriber information module, message reception module, release management module, search module, information display module；Subscriber information module is used for editor userspersonal information；Release management module is used for edit advertisement information, and release management module sends advertising message to data server；Search module is used for search advertisements information.The present invention targetedly carries out advertisement pushing to the user of different field, make full use of so as to reach resource, needs of the client to Information Communication are also met simultaneously, the network marketing flat is convenient and swift, the time of enterprise and client is saved, and partnership is set up for enterprise and client and is provided a kind of more easily approach.
Description
Technical field
The invention belongs to technical field of electronic commerce, more particularly to a kind of network marketing flat based on advertisement pushing.
Background technology
Advertisement is referred to by some form of media, extensively and publicly to the publicity measures of public's transmission information, with this
To meet certain specific needs.From the point of view of the development of advertising media, newspapers and magazines is the communication media for most starting to shape, because
Scientific and technical at that time limited, printed matter is the principal mode that people contact information, and broadcast and TV media grow up afterwards,
The lively form of expression has greatly attracted the sight of public audience, television network broadcast to have wide coverage rate, therefore very
Multiple enterprises are selected as advertisement putting media, so far define four great tradition media, i.e. newspaper, magazine, broadcast, TV, mesh
Front still occupy sizable proportion.But high speed development and shopping at network become the today for becoming more and more popular in the Internet,
A lot of ad-agencies or advertiser regard the Internet as a kind of new advertisement putting media, by advertisement putting to the Internet,
It is eventually developed to as Internet advertising.
Compared with traditional advertisement form, Internet advertising has following advantage：Broad covered area, low cost, it is easy to
Statistics, stronger specific aim and motility.Therefore Internet advertising in recent years undergoes an unusual development rapidly, expands at a terrific speed
Proportion in media advertisement, becomes the second largest media advertisement for being only second to television advertising.
Content of the invention
It is an object of the invention to provide a kind of network marketing flat based on advertisement pushing, targetedly to different necks
The user in domain carries out advertisement pushing, convenient and swift, saves the time of enterprise and client, and the foundation for partnership provides one
Kind more easily approach.
The present invention is achieved by the following technical solutions：
A kind of network marketing flat based on advertisement pushing, including data server, user terminal, pushing module；
Be stored with the data server multiple company informations, multiple userspersonal informations, multiple advertising messages；
The user terminal includes log-in module, subscriber information module, message reception module, release management module, search
Module, information display module；
The subscriber information module is used for editor userspersonal information, and userspersonal information is sent out by the subscriber information module
Deliver to data server；
The release management module is used for edit advertisement information, and the release management module sends advertising message to data
Server；
The search module is used for search advertisements information, and the search module sends the keyword of reception to data, services
The ad content with keyword match searched by device, the data server, and the data server sends and includes the ad content
Advertising message to information display module and pushing module.
The company information includes Business Name, company affiliations phone, Corporate category.
The userspersonal information includes subscriber phone, user job field, user's Business Name.
The advertising message includes ad content and ad distribution time, each described advertising message and a company information
Association.
The user terminal is mobile phone, computer, the mobile terminal such as panel computer.
The log-in module is used for user's login system.
The advertising message that described information display module display data server sends.
After the advertising message that the pushing module receiving data server sends, the pushing module collection is believed with the advertisement
The company information of breath association, the pushing module are searched one or more according to the Corporate category that the said firm's information includes and are somebody's turn to do
The user job field of Corporate category coupling, the pushing module send advertising message to associating with the user job field
User terminal.
The invention has the advantages that：
The present invention is by gathering user profile and company information, and collection information is analyzed, therefrom extract user from
Industry field, targetedly carries out advertisement pushing to the user of different field, makes full use of so as to reach resource, while also meeting
Needs of the client to Information Communication, the network marketing flat are convenient and swift, save the time of enterprise and client, while for enterprise
Industry and client set up partnership and provide a kind of more easily approach.
Certainly, the arbitrary product for implementing the present invention is it is not absolutely required to while reaching all the above advantage.
Description of the drawings
In order to be illustrated more clearly that the technical scheme of the embodiment of the present invention, use required for describing to embodiment below
Accompanying drawing is briefly described, it should be apparent that, drawings in the following description are only some embodiments of the present invention, for ability
For the those of ordinary skill of domain, on the premise of not paying creative work, can be other attached to be obtained according to these accompanying drawings
Figure.
Fig. 1 is system schematic provided in an embodiment of the present invention.
Specific embodiment
Accompanying drawing in below in conjunction with the embodiment of the present invention, to the embodiment of the present invention in technical scheme carry out clear, complete
Site preparation is described, it is clear that described embodiment is only a part of embodiment of the invention, rather than whole embodiment.It is based on
Embodiment in the present invention, it is all other that those of ordinary skill in the art are obtained under the premise of creative work is not made
Embodiment, belongs to the scope of protection of the invention.
As shown in figure 1, the embodiment of the present invention provides a kind of network marketing flat based on advertisement pushing, which includes that data take
Business device, user terminal, pushing module；
Be stored with the data server multiple company informations, multiple userspersonal informations, multiple advertising messages；
Company information includes Business Name, company affiliations phone, Corporate category；
Preferably, multiple Corporate categories are preset with system, and user is selected according to default Corporate category；
Userspersonal information includes subscriber phone, user job field, user's Business Name, preferably, presets in system
There are multiple career fields, user to be selected according to default career field；
Advertising message includes that ad content and ad distribution time, each advertising message are associated with a company information；
The user terminal includes log-in module, subscriber information module, message reception module, release management module, search
Module, information display module, preferably, user terminal is mobile phone, computer, the mobile terminal such as panel computer；
Log-in module is used for user's login system, user by account number cipher login system, each user account and one
User terminal is associated；
Subscriber information module is used for editor userspersonal information, and subscriber information module sends userspersonal information to data
Server, preferably, after user preserves personal information, subscriber information module sends userspersonal information to data server；
Release management module is used for user's edit advertisement information, and release management module sends advertising message to data, services
Device；
Search module is used for user's search advertisements information, and user is input into keyword by search module, and search module will be closed
Key word is sent to data server, and data server searches the ad content with keyword match, and data server sends and includes
The advertising message of the ad content is to information display module and pushing module；
The advertising message that information display module display data server sends；
After the advertising message that pushing module receiving data server sends, pushing module collection is associated with the advertising message
Company information, pushing module search one or more and the said firm's categorical match according to the Corporate category that the said firm's information includes
User job field, pushing module sends advertising message to the user terminal associated with the user job field.
Above content is only citing made for the present invention and explanation, and affiliated those skilled in the art are to being retouched
The specific embodiment that states is made various modifications or supplements or substituted using similar mode, without departing from invention or super
More scope defined in the claims, all should belong to protection scope of the present invention.
Claims (8)
1. a kind of network marketing flat based on advertisement pushing, it is characterised in that including data server, user terminal, push
Module；
Be stored with the data server multiple company informations, multiple userspersonal informations, multiple advertising messages；
The user terminal include log-in module, subscriber information module, message reception module, release management module, search module,
Information display module；
The subscriber information module be used for editor userspersonal information, the subscriber information module by userspersonal information send to
Data server；
The release management module is used for edit advertisement information, and the release management module sends advertising message to data, services
Device；
The search module is used for search advertisements information, and the search module sends the keyword of reception to data server,
The data server searches the ad content with keyword match, and the data server sends wide comprising the ad content
Announcement information is to information display module and pushing module.
2. a kind of network marketing flat based on advertisement pushing according to claim 1, it is characterised in that：Company's letter
Breath includes Business Name, company affiliations phone, Corporate category.
3. a kind of network marketing flat based on advertisement pushing according to claim 1, it is characterised in that：The user
People's information includes subscriber phone, user job field, user's Business Name.
4. a kind of network marketing flat based on advertisement pushing according to claim 1, it is characterised in that：The advertisement letter
Breath includes ad content and ad distribution time, and each described advertising message is associated with a company information.
5. a kind of network marketing flat based on advertisement pushing according to claim 1, it is characterised in that：User's end
Hold as mobile terminals such as mobile phone, computer, panel computers.
6. a kind of network marketing flat based on advertisement pushing according to claim 1, it is characterised in that：Described log in mould
Block is used for user's login system.
7. a kind of network marketing flat based on advertisement pushing according to claim 1, it is characterised in that：Described information shows
Show the advertising message that module display data server sends.
8. a kind of network marketing flat based on advertisement pushing according to claim 1, it is characterised in that：The push mould
After the advertising message that block receiving data server sends, the company information that the pushing module collection is associated with the advertising message,
The pushing module searches one or more use with the said firm's categorical match according to the Corporate category that the said firm's information includes
Family career field, the pushing module send advertising message to the user terminal associated with the user job field.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610936071.1A CN106504021A (en) | 2016-11-01 | 2016-11-01 | A kind of network marketing flat based on advertisement pushing |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610936071.1A CN106504021A (en) | 2016-11-01 | 2016-11-01 | A kind of network marketing flat based on advertisement pushing |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN106504021A true CN106504021A (en) | 2017-03-15 |
Family
ID=58319017
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201610936071.1A Pending CN106504021A (en) | 2016-11-01 | 2016-11-01 | A kind of network marketing flat based on advertisement pushing |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN106504021A (en) |
Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN107944924A (en) * | 2017-12-05 | 2018-04-20 | 赛拓信息技术有限公司 | Advertising Editing Release Management System |
| CN108197998A (en) * | 2018-01-22 | 2018-06-22 | 温州博盈科技有限公司 | A kind of network marketing system based on advertisement pushing |
| CN112308586A (en) * | 2019-07-26 | 2021-02-02 | 谢清茹 | Advertisement article generation system and method for renting and selling real estate articles |
Citations (5)
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|---|---|---|---|---|
| CN101030283A (en) * | 2006-03-03 | 2007-09-05 | 腾讯科技（深圳）有限公司 | Method and system for issuing advertisement |
| CN101075253A (en) * | 2007-02-15 | 2007-11-21 | 腾讯科技（深圳）有限公司 | System and method for transmitting advertisement information |
| CN101350092A (en) * | 2008-08-26 | 2009-01-21 | 北京携友聚信信息技术有限公司 | Method and system for publishing network advertisement |
| CN102208076A (en) * | 2010-03-29 | 2011-10-05 | 上海博泰悦臻电子设备制造有限公司 | Advertisement information publishing method and system |
| CN105049513A (en) * | 2015-07-22 | 2015-11-11 | 宁波高新区长联网络科技有限公司 | New pushing system for background advertisement and customizing message |
-
2016
- 2016-11-01 CN CN201610936071.1A patent/CN106504021A/en active Pending
Patent Citations (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN101030283A (en) * | 2006-03-03 | 2007-09-05 | 腾讯科技（深圳）有限公司 | Method and system for issuing advertisement |
| CN101075253A (en) * | 2007-02-15 | 2007-11-21 | 腾讯科技（深圳）有限公司 | System and method for transmitting advertisement information |
| CN101350092A (en) * | 2008-08-26 | 2009-01-21 | 北京携友聚信信息技术有限公司 | Method and system for publishing network advertisement |
| CN102208076A (en) * | 2010-03-29 | 2011-10-05 | 上海博泰悦臻电子设备制造有限公司 | Advertisement information publishing method and system |
| CN105049513A (en) * | 2015-07-22 | 2015-11-11 | 宁波高新区长联网络科技有限公司 | New pushing system for background advertisement and customizing message |
Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN107944924A (en) * | 2017-12-05 | 2018-04-20 | 赛拓信息技术有限公司 | Advertising Editing Release Management System |
| CN108197998A (en) * | 2018-01-22 | 2018-06-22 | 温州博盈科技有限公司 | A kind of network marketing system based on advertisement pushing |
| CN112308586A (en) * | 2019-07-26 | 2021-02-02 | 谢清茹 | Advertisement article generation system and method for renting and selling real estate articles |
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Application publication date: 20170315 |