CN105931074B - Podcast notification information update method - Google Patents
Podcast notification information update method Download PDFInfo
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- CN105931074B CN105931074B CN201610223795.1A CN201610223795A CN105931074B CN 105931074 B CN105931074 B CN 105931074B CN 201610223795 A CN201610223795 A CN 201610223795A CN 105931074 B CN105931074 B CN 105931074B
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- G—PHYSICS
- G06—COMPUTING OR CALCULATING; COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0269—Targeted advertisements based on user profile or attribute
- G06Q30/0271—Personalized advertisement
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/52—Network services specially adapted for the location of the user terminal
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/55—Push-based network services
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Abstract
Required cost when being updated to reduce to the advertising platform for being publicized and being shown using liquid crystal display, and improve the reliability of advertising information update, the present invention provides a kind of podcast notification information update methods, it include: to determine multiple mobile devices personalizedly, advertising information is distributed to the multiple mobile device, the multiple the first mobile device sends advertising information to the advertising platform with liquid crystal display, and enables advertising platform update and show advertising information.The present invention can save manpower and advertisement O&M cost, and improve the timeliness and reliability of advertising information update by the update using the greatly convenient advertising information of the mobile devices such as bus, taxi.
Description
Technical field
The present invention relates to advertisement update method fields, more particularly, to a kind of podcast notification information update side
Method.
Background technique
The development of urbanization has driven the broadcast bulletin (present invention is referred to as " advertisement ") in the places such as bus platform, square
Using also more and more.Conventional ads platform is mostly papery platform, and the advertisement of these platforms, which updates, needs special personnel, transport
The particular vehicle (such as vehicle of advertising company) of these personnel, the higher cost of personnel and maintenance, and advertisement, which update, gets over frequency
Numerous, higher to the expense for the main body for wishing to play propaganda function by advertisement, such situation will finally be unfavorable for industrial life
The positive development in production field.
With the reduction of liquid crystal cost, the advertising platform of liquid crystal display (such as using liquid crystal display carry out publicity and
The billboard of displaying) cost be gradually lowered, and gradually risen in some cities.These advertising platforms are generally by will be wide
Accusing information includes that the programmings such as picture, text, animation enter fixed storage in digital media terminal equipment and get off, in device power-up,
It is shown in man-machine interface by embedded software by intended manner.The shortcomings that this showing advertisement mode is ways of presentation
It is not flexible, it then must include program module all more new liters to the embedded software in terminal device to update ad content
Grade.This cost for the business system runed is too big, and also there are many cost risks, such as: terminal device is soft in update
If unexpected power down during part, it is possible to will cause the damage of equipment to a certain degree, and can not safeguard advertising information in time
And data.
Summary of the invention
Required cost when being updated to reduce to the advertising platform for being publicized and being shown using liquid crystal display,
And the reliability of advertising information update is improved, the present invention provides a kind of podcast notification information update methods, comprising: a
Property determine multiple mobile devices, advertising information is distributed to the multiple mobile device, the multiple the first mobile device
Advertising information is sent to the advertising platform with liquid crystal display, and enables advertising platform update and shows advertising information.
Further, the method specifically includes:
(1) by advertising information be distributed to multiple the first mobile device M1, M2 ..., Mn, described the first mobile device includes
First GPS unit, the first wireless communication unit, the second wireless telecom equipment, third wireless communication unit, the first storage unit and
Second storage unit, first storage unit store advertising information, and the second storage unit authentication storage dictionary and recognize
Algorithm is demonstrate,proved, and third wireless communication unit can read first storage unit, wherein n is the natural number greater than 10；
(2) the multiple the first mobile device sends advertising information to the advertising platform with liquid crystal display, described wide
Platform is accused to deposit including the 4th wireless communication unit, the 5th wireless communication unit, third storage unit, the 4th storage unit and the 5th
Storage unit, the advertisement write-in used when wherein third storage unit is stored for being communicated with the multiple the first mobile device
Authentication information, and the 4th wireless communication unit attempts that authentication information and external progress channel radio are written with the advertisement always
Letter, the 5th storage unit is for storing the advertising information that advertising platform is currently displaying and/or shows；
(3) advertising platform is updated display according to the advertising information.
Further, the step (1) includes:
(11) by the first mobile device M1, M2 ..., the first wireless communication unit of Mn remove first storage
Data in unit；
(12) by the first wireless communication unit to the first mobile device M1, M2 ..., Mn it is respective first storage
A plurality of advertising information is written in unit, and each advertising information includes ad content data, advertising time stamp data.
Further, the ad content data includes the content-data of at least one advertisement, and the content of every advertisement
Data are each divided into multiple pieces, and are set between each piece with identifier different from each other.
Further, the ending of the ad content data includes that the advertisement of fixed byte size verifies data, is used for school
Test the data in the ad content data in addition to the advertisement verifies data.
Further, the identifier is also different from each other for each advertisement.
Further, the step (2) includes:
(21) the first GPS unit of the first mobile device M1 obtains the current location of the first mobile device M1；
(22) when the position at a distance from advertising platform less than the first preset threshold when, the second wireless communication of starting is single
Member, to establish the second cordless communication network, which is refined net；
(23) second cordless communication network receives the advertisement that the 4th wireless communication unit of the advertising platform is sent
Authentication information is written；
(24) identifying algorithm that second cordless communication network is stored according to second storage unit, to what is received
Advertisement write-in authentication information is authenticated, and obtains the first authentication information, and in the certification dictionary of second storage unit storage
In search whether there is the second authentication information for matching with first authentication information；
(25) when finding second authentication information, start third wireless communication unit to establish third wireless communication
Network simultaneously closes the second cordless communication network, which is refined net, and password or password are described
Authentication information is written in advertisement；
(26) the 5th wireless telecom equipment of the advertising platform is using the first write-in authentication information as password or password
Third cordless communication network is accessed, in order to the maximum identifier of each article of advertisement in the 4th storage unit based on the advertising platform
Data are stabbed with the advertising time, read at least part of the ad content data of the first storage unit storage, this is extremely
At least part of ad content data is starting with the block after the maximum identifier, and at least first part is stored in by this
The 4th storage unit of the advertising platform, the first GPS unit described in the storing process detect the first movement
The position of equipment M1；
(27) once the position is greater than the second preset threshold at a distance from advertising platform, then third wireless communication networks are closed
Network；
(28) remaining described the first mobile device M2, M3 ..., Mn obtain the current location of its own, and ought wherein certain
The current location of one the first mobile device Mk is at a distance from advertising platform less than the first preset threshold and the first mobile device
The current location of Mk and remaining described described the first mobile device M2, the respective current location of M3 ..., Mn are all larger than third
When preset threshold, repeat the above steps (22)-(28).
Further, the step (3) includes:
(31) advertising platform reads the stamp data of each advertising time stored in its 4th storage unit；
(32) it sorts sequentially in time to each advertising time stamp data；
(33) judge whether each advertising time stamp data are greater than the advertising information stored in the 5th storage unit
Timestamp；
(34) when the advertising time stamp data of certain advertisement in the 4th storage unit are later than the 5th storage list
When the advertising time of certain advertisement stored in member stabs data, according to the advertisement of described article of advertisement in the 4th storage unit
Verification data verify described article of ad content data in the 4th storage unit；
(35) after through verification, cover the ad content data of described article of advertisement in the 4th storage unit
The ad content data of the described article of advertisement stored in 5th storage unit, and delete described article in the 4th storage unit
The advertising information of advertisement；
(36) advertising platform is shown according to the advertising information being updated in the 5th storage unit.
Further, the mobile device includes removable vehicle.
Further, the removable vehicle includes bus and/or taxi.
The beneficial effects of the present invention are: the present invention can be by utilizing the mobile devices such as bus, taxi greatly just
The update of sharp advertising information saves manpower and advertisement O&M cost, and improve advertising information update timeliness and can
By property, it is easy to appear mistake when getting rid of artificial regeneration ad content and can not be suitable on a large scale by the framework of server
The predicament that the advertisement in medium-and-large-sized city updates.
Detailed description of the invention
Fig. 1 shows the flow chart of podcast notification information update method according to the present invention.
Specific embodiment
As shown in Figure 1, podcast notification information update method of the invention, comprising: determine multiple shiftings personalizedly
Dynamic equipment, is distributed to the multiple mobile device for advertising information, the multiple the first mobile device is to liquid crystal display
Advertising platform send advertising information, and enable advertising platform update and show advertising information.
" mobile device " including the first mobile device of the invention be meant to be understood broadly as moveable equipment,
Instrument, machinery, electronic device or any combination thereof, for example, " mobile device " includes removable vehicle, and preferably bus
, taxi etc., the advertising platform is located at bus station.It is illustrated by taking public transit vehicle as an example below.Those skilled in the art
Member is not it should be understood that the present invention repels other equipment, instrument, machinery, electronic device or any combination thereof.
In addition, each storage unit can be storage mediums such as SDRAM, FLASH, SSD or combinations thereof, " wireless network " is preferred
Ground is WiFi network.
Preferred embodiment in accordance with the present invention, the information updating method can be determined according to the restricted driving situation of public transit vehicle
For updating multiple public transit vehicles of broadcast bulletin.This method further comprises:
(1) by advertising information be distributed to multiple the first mobile device M1, M2 ..., Mn, described the first mobile device includes
First GPS unit, the first wireless communication unit, the second wireless telecom equipment, third wireless communication unit, the first storage unit and
Second storage unit, first storage unit store advertising information, and the second storage unit authentication storage dictionary and recognize
Algorithm is demonstrate,proved, and third wireless communication unit can read first storage unit, wherein n is the natural number greater than 10.
When above-mentioned the first mobile device be public transit vehicle when, the process of above-mentioned distribution be in the public transport station of public transit vehicle,
From server or the equipment for playing each public transit vehicle distribution data function into public transport station, sent at least to each public transit vehicle
The corresponding advertising information of one advertisement.The public transport station has cordless communication network, which can be real with each public transit vehicle
Now wireless communication and data transmission.
(2) the multiple the first mobile device sends advertising information to the advertising platform with liquid crystal display, described wide
Platform is accused to deposit including the 4th wireless communication unit, the 5th wireless communication unit, third storage unit, the 4th storage unit and the 5th
Storage unit, the advertisement write-in used when wherein third storage unit is stored for being communicated with the multiple the first mobile device
Authentication information, and the 4th wireless communication unit attempts that authentication information and external progress channel radio are written with the advertisement always
Letter, the 5th storage unit is for storing the advertising information that advertising platform is currently displaying and/or shows.
(3) advertising platform is updated display according to the advertising information.
Wherein, step (1) includes:
(11) by the first mobile device M1, M2 ..., the first wireless communication unit of Mn remove first storage
Data in unit；
(12) by the first wireless communication unit to the first mobile device M1, M2 ..., Mn it is respective first storage
A plurality of advertising information is written in unit, and each advertising information includes ad content data, advertising time stamp data.
Some preferred embodiments according to the present invention, the ad content data include the content number of at least one advertisement
According to, and the content-data of every advertisement is each divided into multiple pieces, and is set between each piece with identifier different from each other, and
The identifier is also different from each other for each advertisement.
The ending of the ad content data includes that the advertisement of fixed byte size verifies data, for verifying the advertisement
Data in content-data in addition to the advertisement verifies data.
The step (2) includes:
(21) the first GPS unit of the first mobile device M1 obtains the current location of the first mobile device M1；
(22) when the position at a distance from advertising platform less than the first preset threshold when, the second wireless communication of starting is single
Member, to establish the second cordless communication network, which is refined net；
(23) second cordless communication network receives the advertisement that the 4th wireless communication unit of the advertising platform is sent
Authentication information is written；
(24) identifying algorithm that second cordless communication network is stored according to second storage unit, to what is received
Advertisement write-in authentication information is authenticated, and (certification policy in the verification process is using protocol frames such as 802.11a/b/g/n/ac
Under purview certification strategy), obtain the first authentication information, and search in the certification dictionary of second storage unit storage and be
It is no to there is the second authentication information to match with first authentication information；
(25) when finding second authentication information, start third wireless communication unit to establish third wireless communication
Network simultaneously closes the second cordless communication network, which is refined net, and password or password are described
Authentication information is written in advertisement；
(26) the 5th wireless telecom equipment of the advertising platform is using the first write-in authentication information as password or password
Third cordless communication network is accessed, in order to the maximum identifier of each article of advertisement in the 4th storage unit based on the advertising platform
Data are stabbed with the advertising time, read at least part of the ad content data of the first storage unit storage, this is extremely
At least part of ad content data is starting with the block after the maximum identifier, and at least first part is stored in by this
The 4th storage unit of the advertising platform, the first GPS unit described in the storing process detect the first movement
The position of equipment M1；
(27) once the position is greater than the second preset threshold at a distance from advertising platform, then third wireless communication networks are closed
Network；
(28) remaining described the first mobile device M2, M3 ..., Mn obtain the current location of its own, and ought wherein certain
The current location of one the first mobile device Mk is at a distance from advertising platform less than the first preset threshold and the first mobile device
The current location of Mk and remaining described described the first mobile device M2, the respective current location of M3 ..., Mn are all larger than third
When preset threshold, repeat the above steps (22)-(28).
The step (3) includes:
(31) advertising platform reads the stamp data of each advertising time stored in its 4th storage unit；
(32) it sorts sequentially in time to each advertising time stamp data；
(33) judge whether each advertising time stamp data are greater than the advertising information stored in the 5th storage unit
Timestamp；
(34) when the advertising time stamp data of certain advertisement in the 4th storage unit are later than the 5th storage list
When the advertising time of certain advertisement stored in member stabs data, according to the advertisement of described article of advertisement in the 4th storage unit
Verification data verify described article of ad content data in the 4th storage unit；
(35) after through verification, cover the ad content data of described article of advertisement in the 4th storage unit
The ad content data of the described article of advertisement stored in 5th storage unit, and delete described article in the 4th storage unit
The advertising information of advertisement；
(36) advertising platform is shown according to the advertising information being updated in the 5th storage unit.
Above-mentioned each threshold value of the invention can be by those skilled in the art according to the selection of particular hardware equipment and by advertisement
The data volume size of advertising information etc. that the parameters such as resolution ratio, number of colours determine is passed through using the above method of the present invention and step
Specific debugging obtains.
Above for the purpose that narration made by presently preferred embodiments of the present invention is to illustrate, and it is not intended to limit essence of the invention
Really it is disclosed form, learns and make an amendment or change to be possible based on above introduction or from the embodiment of the present invention
, embodiment is to explain the principle of the present invention and those skilled in the art being allowed to exist with various embodiments using the present invention
It is selected in practical application and narration, technical idea attempt of the invention is determined by claim and its equalization.
Claims (2)
1. a kind of podcast notification information update method, comprising: multiple mobile devices are determined personalizedly, by advertising information
It is distributed to the multiple mobile device, the multiple mobile device sends advertisement letter to the advertising platform with liquid crystal display
Breath, and enable advertising platform update and show advertising information；
The method further includes following steps:
(1) by advertising information be distributed to multiple the first mobile device M1, M2 ..., Mn, described the first mobile device includes first
GPS unit, the first wireless communication unit, the second wireless telecom equipment, third wireless communication unit, the first storage unit and second
Storage unit, first storage unit stores advertising information, and the second storage unit authentication storage dictionary and certification are calculated
Method, and third wireless communication unit can read first storage unit, wherein n is the natural number greater than 10；
(2) the multiple the first mobile device sends advertising information to the advertising platform with liquid crystal display, and the advertisement is flat
Platform includes that the 4th wireless communication unit, the 5th wireless communication unit, third storage unit, the 4th storage unit and the 5th storage are single
Member, the advertisement write-in certification used when wherein third storage unit is stored for being communicated with the multiple the first mobile device
Information, and the 4th wireless communication unit is attempted to carry out wireless communication with advertisement write-in authentication information with outside always,
5th storage unit is for storing the advertising information that advertising platform is currently displaying and/or shows；
(3) advertising platform is updated display according to the advertising information；
The step (1) includes:
(11) by the first mobile device M1, M2 ..., the first wireless communication unit of Mn remove first storage unit
Interior data；
(12) by the first wireless communication unit to the first mobile device M1, M2 ..., respective first storage unit of Mn
A plurality of advertising information is written, each advertising information includes ad content data, advertising time stamp data；
The ad content data includes the content-data of at least one advertisement, and the content-data of every advertisement be each divided into it is more
A block, and be set between each piece with identifier different from each other；
The ending of the ad content data includes that the advertisement of fixed byte size verifies data, for verifying the ad content
Data in data in addition to the advertisement verifies data；
The identifier is also different from each other for each advertisement；
It is characterized in that, the step (2) includes:
(21) the first GPS unit of the first mobile device M1 obtains the current location of the first mobile device M1；
(22) when the position at a distance from advertising platform less than the first preset threshold when, start the second wireless communication unit, with
The second cordless communication network is established, which is refined net；
(23) the advertisement write-in that the 4th wireless communication unit that second cordless communication network receives the advertising platform is sent
Authentication information；
(24) identifying algorithm that second cordless communication network is stored according to second storage unit, the advertisement to receiving
Write-in authentication information is authenticated, and obtains the first authentication information, and look into the certification dictionary of second storage unit storage
It looks for the presence or absence of the second authentication information to match with first authentication information；
(25) when finding second authentication information, start third wireless communication unit to establish third cordless communication network
And the second cordless communication network is closed, which is refined net, and password or password are the advertisement
Authentication information is written；
(26) the 5th wireless telecom equipment of the advertising platform is using first authentication information as password or password access third
Cordless communication network, when in order to the maximum identifier of each article of advertisement in the 4th storage unit based on the advertising platform and advertisement
Between stab data, read at least part of the ad content data of the first storage unit storage, at least part
Ad content data with the block after the maximum identifier be starting, and at least first part is stored in the advertisement by this
The 4th storage unit of platform, the first GPS unit described in the storing process detect the first mobile device M1's
Position；
(27) once the position is greater than the second preset threshold at a distance from advertising platform, then third cordless communication network is closed；
(28) remaining described the first mobile device M2, M3 ..., Mn obtain the current location of its own, and ought wherein some
The current location of the first mobile device Mk is at a distance from advertising platform less than the first preset threshold and the first mobile device Mk
Current location and remaining described described the first mobile device M2, it is default that the respective current location of M3 ..., Mn are all larger than third
When threshold value, repeat the above steps (22)-(28)；
The step (3) includes:
(31) advertising platform reads the stamp data of each advertising time stored in its 4th storage unit；
(32) it sorts sequentially in time to each advertising time stamp data；
(33) judge each advertising time stamp data whether be greater than the advertising information stored in the 5th storage unit when
Between stab；
(34) when the advertising time stamp data of certain advertisement in the 4th storage unit are later than in the 5th storage unit
When the advertising time of certain advertisement of storage stabs data, verified according to the advertisement of described article of advertisement in the 4th storage unit
Data verify described article of ad content data in the 4th storage unit；
(35) after through verification, cover the ad content data of described article of advertisement in the 4th storage unit described
The ad content data of the described article of advertisement stored in 5th storage unit, and delete described article of advertisement in the 4th storage unit
Advertising information；
(36) advertising platform is shown according to the advertising information being updated in the 5th storage unit.
2. podcast notification information update method according to claim 1, which is characterized in that the mobile device packet
Include removable vehicle.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610223795.1A CN105931074B (en) | 2016-04-12 | 2016-04-12 | Podcast notification information update method |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610223795.1A CN105931074B (en) | 2016-04-12 | 2016-04-12 | Podcast notification information update method |
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| CN105931074A CN105931074A (en) | 2016-09-07 |
| CN105931074B true CN105931074B (en) | 2019-07-30 |
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| CN201610223795.1A Active CN105931074B (en) | 2016-04-12 | 2016-04-12 | Podcast notification information update method |
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| CN111698647B (en) * | 2019-03-15 | 2021-09-17 | 上海碧虎网络科技有限公司 | Multimedia mobile following system and method based on vehicle positioning |
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| CN102638610A (en) * | 2011-02-15 | 2012-08-15 | Lg电子株式会社 | Method of transmitting and receiving data, display device and mobile terminal using the same |
| CN103077672A (en) * | 2012-12-28 | 2013-05-01 | 合肥工业大学 | Geographical position related public traffic advertisement issuing system |
| CN103677377A (en) * | 2012-09-26 | 2014-03-26 | 北京鼎元丰和科技有限公司 | System and device for realizing terminal display |
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2016
- 2016-04-12 CN CN201610223795.1A patent/CN105931074B/en active Active
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| CN1363065A (en) * | 2000-02-22 | 2002-08-07 | 松下电器产业株式会社 | Information cathering system |
| CN102638610A (en) * | 2011-02-15 | 2012-08-15 | Lg电子株式会社 | Method of transmitting and receiving data, display device and mobile terminal using the same |
| CN103677377A (en) * | 2012-09-26 | 2014-03-26 | 北京鼎元丰和科技有限公司 | System and device for realizing terminal display |
| CN103077672A (en) * | 2012-12-28 | 2013-05-01 | 合肥工业大学 | Geographical position related public traffic advertisement issuing system |
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