CN105528408A - Page display method and apparatus - Google Patents
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/957—Browsing optimisation, e.g. caching or content distillation
- G06F16/9577—Optimising the visualization of content, e.g. distillation of HTML documents
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F3/00—Input arrangements for transferring data to be processed into a form capable of being handled by the computer; Output arrangements for transferring data from processing unit to output unit, e.g. interface arrangements
- G06F3/01—Input arrangements or combined input and output arrangements for interaction between user and computer
- G06F3/048—Interaction techniques based on graphical user interfaces [GUI]
- G06F3/0484—Interaction techniques based on graphical user interfaces [GUI] for the control of specific functions or operations, e.g. selecting or manipulating an object, an image or a displayed text element, setting a parameter value or selecting a range
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Abstract
The present invention discloses a page display method and apparatus. A specific embodiment of the method comprises the steps of responding to user's swiping operation on a page which is currently browsed, and determining page content to be displayed, the page content including push information to be displayed; sending information to a server to obtain request, and receiving display mode information which is generated on basis of browse characteristic information associated with the push information and returned by the server, wherein the browse characteristic information includes display characteristic information for indicating whether the push information has been displayed and click characteristic information for indicating whether the push information has been clicked; and displaying the page content on basis of the display mode information. The display mode of adjusting the push information on basis of browse characteristics and click characteristics of the push information in the page by users is achieved, so that the push information can be specifically pushed.
Description
Technical field
The application relates to computer realm, is specifically related to internet arena, particularly relates to page display method and device.
Background technology
During user's browsing pages, pushed information can be added in the page, then the page be returned to browser, to push pushed information.The displaying process of pushed information in the page is: first load at the page, then, based on the displaying pattern of the pushed information defined in the cascading style list file corresponding with the page, the pushed information after loading is played up, finally generates the pushed information showing user.
But, when adopting aforesaid way to push pushed information, the displaying pattern of pushed information is in advance in CSS (cascading style sheet) document definition, cause in the process of showing pushed information, cannot adjust the displaying pattern of pushed information, and then feature cannot be browsed according to user to pushed information, the exhibition method of adjustment pushed information, pushes targetedly.
Summary of the invention
This application provides page display method and device, for solving the technical matters that above-mentioned background technology part exists.
First aspect, this application provides page display method, and the method comprises: in response to the slide of user to the current page browsed, determine content of pages to be presented, content of pages comprises pushed information to be presented; Information acquisition request is sent to server, and reception server return browse characteristic information and the exhibition method information that generates based on what be associated with pushed information, browse characteristic information and comprise: the click feature information of the displaying characteristic information whether instruction pushed information was demonstrated and the whether clicked mistake of instruction pushed information; Based on exhibition method information, displayed page content.
Second aspect, this application provides page display method, the method comprises: receive the information acquisition request that browser sends, information acquisition request comprises the mark of the pushed information to be presented in the content of pages to be presented determined the slide of the current page browsed in response to user; What be associated based on the pushed information to be presented corresponding with mark obtained in advance browses characteristic information, generate exhibition method information, exhibition method information comprises one of following: do not show pushed information, show pushed information with default displaying pattern, show that the displaying pattern of pattern shows pushed information to be different to preset; Exhibition method information is sent to browser, to make browser based on exhibition method information display content of pages.
The third aspect, this application provides page presentation device, and this device comprises: response unit, and be configured in response to the slide of user to the current page browsed, determine content of pages to be presented, content of pages comprises pushed information to be presented; Processing unit, be configured for and send information acquisition request to server, and reception server return browse characteristic information and the exhibition method information that generates based on what be associated with pushed information, browse characteristic information and comprise: the click feature information of the displaying characteristic information whether instruction pushed information was demonstrated and the whether clicked mistake of instruction pushed information; Display unit, is configured for based on exhibition method information, displayed page content.
Fourth aspect, this application provides page presentation device, this device comprises: receiving element, be configured for the information acquisition request receiving browser and send, information acquisition request comprises the mark of the pushed information to be presented in the content of pages to be presented determined the slide of the current page browsed in response to user; Exhibition method information generating unit, be configured for and browse characteristic information based on being associated with pushed information to be presented corresponding to mark of obtaining in advance, generate exhibition method information, exhibition method information comprises one of following: do not show pushed information, show pushed information with default displaying pattern, show that the displaying pattern of pattern shows pushed information to be different to preset; Exhibition method information transmitting unit, is configured for and exhibition method information is sent to browser, to make browser based on exhibition method information display content of pages.
The page display method that the application provides and device, by response to the slide of user to the current page browsed, determine content of pages to be presented, content of pages comprises pushed information to be presented; Information acquisition request is sent to server, and reception server return browse characteristic information and the exhibition method information that generates based on what be associated with pushed information, browse characteristic information and comprise: the click feature information of the displaying characteristic information whether instruction pushed information was demonstrated and the whether clicked mistake of instruction pushed information; Based on exhibition method information, displayed page content.Achieve and based on user characteristic sum click feature is browsed to the pushed information in the page, the exhibition method of adjustment pushed information, thus pushed information is pushed targetedly.
Accompanying drawing explanation
By reading the detailed description done non-limiting example done with reference to the following drawings, the other features, objects and advantages of the application will become more obvious:
Fig. 1 is the exemplary system architecture figure that the application can be applied to wherein;
Fig. 2 shows the process flow diagram of an embodiment of the page display method according to the application;
Fig. 3 shows the process flow diagram of another embodiment of the page display method according to the application;
Fig. 4 shows the structural representation of an embodiment of the page presentation device according to the application;
Fig. 5 shows the structural representation of another embodiment of the page presentation device according to the application;
Fig. 6 is the structural representation of the computer system be suitable for for the terminal device or server realizing the embodiment of the present application.
Embodiment
Below in conjunction with drawings and Examples, the application is described in further detail.Be understandable that, specific embodiment described herein is only for explaining related invention, but not the restriction to this invention.It also should be noted that, for convenience of description, in accompanying drawing, illustrate only the part relevant to Invention.
It should be noted that, when not conflicting, the embodiment in the application and the feature in embodiment can combine mutually.Below with reference to the accompanying drawings and describe the application in detail in conjunction with the embodiments.
Fig. 1 shows the exemplary system architecture 100 of the embodiment of page display method or the page presentation device can applying the application.
As shown in Figure 1, system architecture 100 can comprise terminal device 101,102,103, network 104 and server 105.Network 104 is in order at terminal device 101, the medium providing transmission link between 102,103 and server 105.Network 104 can comprise various connection type, such as wired, wireless transmission link or fiber optic cables etc.
User can use terminal device 101,102,103 mutual by network 104 and server 105, to receive or to send message etc.Terminal device 101,102,103 can be provided with various network application, such as browser, JICQ etc.
Terminal device 101,102,103 can be have display screen and the various electronic equipments of network enabled communication, include but not limited to smart mobile phone, panel computer, E-book reader, MP3 player (MovingPictureExpertsGroupAudioLayerIII, dynamic image expert compression standard audio frequency aspect 3), MP4 (MovingPictureExpertsGroupAudioLayerIV, dynamic image expert compression standard audio frequency aspect 4) player, pocket computer on knee and desk-top computer etc.
Server 105 can be to provide the server of various service, such as, to the server that the browser application on terminal device 101,102,103 provides support.This server can obtain the process such as the data analysis such as request to the exhibition method received, and result (such as exhibition method information) is fed back to terminal device.
Should be appreciated that, the number of the terminal device in Fig. 1, network and server is only schematic.According to realizing needs, the terminal device of arbitrary number, network and server can be had.
Please refer to Fig. 2, it illustrates the flow process 200 of an embodiment of the page display method according to the application.The method comprises the following steps:
Step 201, in response to the slide of user to the current page browsed, determines content of pages to be presented.
In the present embodiment, content of pages to be presented comprises pushed information to be presented.In response to the slide of user to the current page browsed, content of pages to be presented can be determined.Such as, user, can by the content of pages in slide browsing pages on the screen of display page when browsing pages.Can according to the Origin And Destination of slide, content of pages to be presented after determining slide.In the present embodiment, the mark of pushed information to be presented can be comprised in content of pages to be presented.Such as, pushed information (such as the web advertisement) to be presented is comprised in content of pages to be presented, the content of the objects such as the word in content of pages to be presented, picture can be defined in html tag, correspondingly, the content of pushed information to be presented then can be defined in corresponding html tag, then this html tag is as the mark of pushed information to be presented in content of pages to be presented.For the pushed information to be presented in content of pages to be presented for picture, the content of this picture can define in the IMG label in a html tag.
Step 202, sends information acquisition request to server, and reception server return browse characteristic information and the exhibition method information that generates based on what be associated with pushed information.
In the present embodiment, browse characteristic information to comprise: be used to indicate the displaying characteristic information whether pushed information was demonstrated and the click feature information being used to indicate the whether clicked mistake of pushed information, exhibition method information comprises one of following: do not show pushed information, show pushed information with default displaying pattern, show that the displaying pattern of pattern shows pushed information to be different to preset.
In the present embodiment, after determining content of pages to be presented, information acquisition request can be sent to server, the mark of the pushed information to be presented in content of pages to be presented can be comprised in this information acquisition request, thus make server can based on before slide, what the pushed information corresponding with this mark got was associated browses characteristic information, the displaying characteristic information of the pushed information to be presented namely in the whether browsed content of pages to be presented of indicating user, and whether indicating user carried out the click feature information clicked to this pushed information, generate exhibition method information.
In some optional implementations of the present embodiment, exhibition method information comprises one of following: do not show pushed information, show pushed information with default displaying pattern, show that the displaying pattern of pattern shows pushed information to be different to preset.
Illustrate the process receiving exhibition method information below: when the characteristic information of browsing be associated with pushed information to be presented comprised indicating user before slide, during pushed information to be presented in not browsed content of pages to be presented, sending after information acquisition request to server, can the exhibition method information of showing pushed information to be presented with default displaying pattern that returns of reception server.This is preset and shows that pattern can be when obtaining the page, the displaying pattern corresponding for the pushed information of the middle definition of file (such as CSS (cascading style sheet)) defining displaying pattern corresponding to pushed information simultaneously obtained.When the characteristic information of browsing be associated with pushed information to be presented comprises pushed information to be presented in the browsed content of pages to be presented of indicating user, and it is out-of-date to click this pushed information, after sending information acquisition request to server, the exhibition method information of not showing pushed information to be presented that server returns can be received.When the characteristic information of browsing be associated with pushed information to be presented comprises pushed information to be presented in the browsed content of pages to be presented of indicating user, but when this pushed information not being clicked, sending after information acquisition request to server, pushed information to be presented is shown in instruction that server returns exhibition method information with the exhibition method being different from above-mentioned default exhibition method can received.
In some optional implementations of the present embodiment, also comprise: based on exhibition method information, after displayed page content, generate the displaying characteristic information that instruction pushed information was demonstrated; Detect the clicking operation to pushed information, generate the click feature information of the whether clicked mistake of instruction pushed information; Based on displaying characteristic information and click feature information, generate be associated with pushed information browse characteristic information, and characteristic information will be browsed be sent to server.
In the present embodiment, based on exhibition method information, after showing content of pages to be presented, the displaying characteristic information that instruction pushed information was demonstrated can be generated.Then, the click situation of user to the pushed information in the content of pages after slide can be detected, generate the click feature information of the whether clicked mistake of instruction pushed information.Finally, can generate be associated with pushed information browse characteristic information, then this is browsed characteristic information and is sent to server.
In the present embodiment, click on area corresponding when user clicks pushed information can also be detected.Then, sending to server after the mark of the information and pushed information that are used for identifying click on area can being bound, based on the information for identifying click on area, the exhibition method of pushed information can be adjusted to make server.
Step 203, based on exhibition method information, displayed page content.
In the present embodiment, the exhibition method information that can send based on the server received, shows content of pages to be presented.First the process of showing content of pages to be presented is described: in the page, content of pages can be defined by html tag below, can be defined in correspondingly in html tag by the content of the object such as word, picture.Request is obtained when sending the page to server, when receiving the page that server returns, first the content of pages be defined in html tag is loaded, in loading procedure, can send request to server the cascading style list file obtained for the displaying pattern of the objects such as the word in representation page content, picture in an asynchronous manner.Then, when receiving the cascading style list file that server returns, content of pages being played up, namely traveling through whole cascading style list file, find out the displaying pattern that the content of pages that defines in html tag is corresponding, with the displaying pattern displayed page content found out.
In the present embodiment, when the exhibition method information that the server received returns is when showing pushed information to be presented with default displaying pattern, then when showing content of pages to be presented, the pushed information to be presented in this content of pages to be presented can be shown with default displaying pattern.This default exhibition method can be when obtaining the page, the displaying pattern corresponding for the pushed information of the middle definition of file (such as cascading style list file) defining displaying pattern corresponding to pushed information simultaneously obtained.
In the present embodiment, when the exhibition method information that the server received returns is when not showing pushed information to be presented, then when showing content of pages to be presented, can no longer show the pushed information to be presented in this content of pages to be presented.
In the present embodiment, when the exhibition method information that the server received returns is when being different from the displaying pattern displaying pushed information presetting displaying pattern, then when showing content of pages to be presented, the pushed information to be presented being different from and showing with the exhibition method of above-mentioned default exhibition method in content of pages to be presented can be adopted.Such as, definition can be obtained and have the file (such as cascading style list file) being different from displaying pattern corresponding to the above-mentioned pushed information to be presented when obtaining the page, then the content of pages utilizing this cascading style list file to treat displaying re-starts to be played up, thus, with the displaying pattern that the pushed information to be presented defined in this cascading style list file is corresponding, pushed information is shown.
Please refer to Fig. 3, it illustrates the flow process 300 of another embodiment of the page display method according to the application.The method comprises the following steps:
Step 301, receives the information acquisition request that browser sends.
In the present embodiment, information acquisition request can comprise the mark of the pushed information to be presented in the content of pages to be presented determined the slide of the current page browsed in response to user.In the present embodiment, the mark of pushed information to be presented can be comprised in content of pages to be presented.Such as, pushed information (such as the web advertisement) to be presented is comprised in content of pages to be presented, the content of the objects such as the word in content of pages to be presented, picture can be defined in html tag, correspondingly, the content of pushed information to be presented then can be defined in corresponding html tag, then this html tag is as the mark of pushed information to be presented in content of pages to be presented.
Step 302, what be associated based on the pushed information to be presented corresponding with mark obtained in advance browses characteristic information, generates exhibition method information.
In the present embodiment, exhibition method information comprises one of following: do not show pushed information, show pushed information with default displaying pattern, show that the displaying pattern of pattern shows pushed information to be different to preset.
In some optional implementations of the present embodiment, browse characteristic information and comprise: the click feature information of the displaying characteristic information whether instruction pushed information was demonstrated and the whether clicked mistake of instruction pushed information.In the present embodiment, can obtain in advance with pushed information to be presented be associated browse characteristic information.Browse characteristic information can for browser send in the process of user's browsing pages content, by detecting the content of pages browsed of user and generate browse characteristic information to the click situation of the pushed information in content of pages.In the present embodiment, obtain pushed information be associated browse characteristic information after, based on browsing information, the displaying pattern that pushed information is corresponding can be determined.In the present embodiment, show that pattern can include but not limited to size, the position of the object such as word, picture of pushed information.
In some optional implementations of the present embodiment, when browsing characteristic information and comprising the click feature information of displaying characteristic information and the not clicked mistake of instruction pushed information indicating pushed information not to be demonstrated, generate pushed information is shown in instruction exhibition method information with default displaying pattern.
In the present embodiment, when the characteristic information of browsing be associated with pushed information to be presented comprised indicating user before above-mentioned slide, during pushed information to be presented in the content of pages to be presented after not browsed slide, then can generate the pushed information to be presented of to show with default displaying pattern in content of pages to be presented.This is preset and shows that pattern can be when obtaining the page, the exhibition method corresponding for the pushed information to be presented of the middle definition of file (such as cascading style list file) defining displaying pattern corresponding to pushed information simultaneously obtained.
In some optional implementations of the present embodiment, when browsing characteristic information and comprising the click feature information of displaying characteristic information and the clicked mistake of instruction pushed information indicating pushed information to be demonstrated, generate the exhibition method information that pushed information is not shown in instruction.
In the present embodiment, when the characteristic information of browsing be associated with pushed information to be presented comprised indicating user before above-mentioned slide, pushed information to be presented in content of pages to be presented after browsed slide, and it is out-of-date to click this pushed information, then can generate the exhibition method information of the pushed information to be presented of not showing in content of pages to be presented.
In some optional implementations of the present embodiment, when browsing characteristic information and comprising the click feature information of displaying characteristic information and the not clicked mistake of instruction pushed information indicating pushed information to be demonstrated, generate instruction to be different from the exhibition method information that the displaying pattern presetting displaying pattern shows pushed information.
In the present embodiment, when the characteristic information of browsing be associated with pushed information to be presented comprised indicating user before above-mentioned slide, pushed information to be presented in content of pages to be presented after browsed slide, but when this pushed information not being clicked, then can generate the pushed information to be presented in content of pages to be presented is shown in instruction exhibition method information with the exhibition method being different from above-mentioned default exhibition method.
In the present embodiment, while characteristic information is browsed in reception, can also receive browser send for the information of identifying user to the click on area of the pushed information in the content of pages browsed, based on the information for identifying click on area, the exhibition method of this pushed information to be presented can be adjusted.Such as, can counting user to the regional number of clicks in pushed information, then, can based on the number of clicks to regional, the exhibition method of this pushed information to be presented is adjusted, such as, adjust the position of the object such as word, picture in the regional in this pushed information to be presented, then displaying pattern (such as cascading style list file) corresponding after adjustment can be sent to browser.
In some optional implementations of the present embodiment, also comprise: after generating with the exhibition method information being different from the displaying pattern displaying pushed information presetting displaying pattern, from showing the displaying pattern selecting style library and be different from and preset and show pattern; Displaying pattern is sent to browser and displaying pattern is removed from displaying style library.
In the present embodiment, when the pushed information to be presented in content of pages to be presented had been shown but not clicked out-of-date before slide, can from showing the displaying pattern that select style library and be different from and preset and show pattern.Such as, show the mark that can comprise multiple displaying pattern in style library, corresponding one of each mark shows pattern.Each shows that the displaying pattern of the mark correspondence of pattern can for defining size, the position such as word, picture that there are pushed information to be presented.To show that pattern is for cascading style list file, can select to be different to preset from the displaying style library preset and show pattern, namely the displaying pattern of displaying pattern corresponding to the pushed information that defines in the cascading style list file that simultaneously obtains when obtaining the page is different from, then this cascading style list file is sent to browser, meanwhile, the mark of this cascading style list file is removed from displaying style library.
In some optional implementations of the present embodiment, also comprise: when there is not displaying pattern in displaying style library, the size of the object in adjustment pushed information and position, generate and replace displaying pattern, object comprises following at least one item: word, picture; Replacement is shown that pattern adds displaying style library.
In the present embodiment, when there is not displaying pattern in displaying style library, such as, when all displaying patterns were all used to show pushed information to be presented, size and the position of the objects such as the word in pushed information to be presented, picture can be adjusted, generate to replace and show pattern, namely represent the size of object and the file (such as cascading style list file) of position such as word, picture after adjustment, meanwhile, this replacement is shown the mark of pattern joins and show in style library.
Step 303, is sent to browser by exhibition method information.
In the present embodiment, after generation exhibition method information, exhibition method information can be sent to browser, to make browser based on exhibition method information display content of pages to be presented.When exhibition method information shows pushed information with default displaying pattern, then browser can being made when showing content of pages to be presented, showing the pushed information to be presented in this content of pages to be presented with default displaying pattern.This default exhibition method can be when obtaining the page, the displaying pattern corresponding for the pushed information of the middle definition of file (such as cascading style list file) defining displaying pattern corresponding to pushed information simultaneously obtained.When exhibition method information does not show pushed information, then browser can being made when showing content of pages to be presented, not showing the pushed information to be presented in content of pages to be presented.When exhibition method information shows pushed information to be different from above-mentioned default displaying pattern, definition can be sent to browser and have the file (such as stacking style table file) being different from displaying pattern corresponding to the above-mentioned pushed information to be presented when obtaining the page, the displaying pattern that the pushed information to be presented that defines in this stacking style table file is corresponding can be adopted to make browser, when showing content of pages to be presented, pushed information to be presented is shown.
Please refer to Fig. 4, it illustrates the structural representation of an embodiment of the page presentation device according to the application.Device 400 comprises: response unit 401, processing unit 402, display unit 403.Response unit 401 is configured in response to the slide of user to the current page browsed, and determine content of pages to be presented, content of pages comprises pushed information to be presented; Processing unit 402 is configured for and sends information acquisition request to server, and reception server return browse characteristic information and the exhibition method information that generates based on what be associated with pushed information, browse characteristic information and comprise: the click feature information of the displaying characteristic information whether instruction pushed information was demonstrated and the whether clicked mistake of instruction pushed information; Display unit 403 is configured for based on exhibition method information, displayed page content.
In some optional implementations of the present embodiment, exhibition method information comprises one of following: do not show pushed information, show pushed information with default displaying pattern, show that the displaying pattern of pattern shows pushed information to be different to preset.
In some optional implementations of the present embodiment, device also comprises: generation unit (not shown), is configured for based on exhibition method information, after displayed page content, generates the displaying characteristic information that instruction pushed information was demonstrated; Detecting unit (not shown), is configured for the clicking operation detected pushed information, generates the click feature information of the whether clicked mistake of instruction pushed information; Transmitting element (not shown), is configured for based on displaying characteristic information and click feature information, generate be associated with pushed information browse characteristic information, and characteristic information will be browsed be sent to server.
Please refer to Fig. 5, it illustrates the structural representation of another embodiment of the page presentation device according to the application.Device 500 comprises: receiving element 501, exhibition method information generating unit 502, exhibition method information transmitting unit 503.Wherein, receiving element 501 is configured for the information acquisition request receiving browser and send, and information acquisition request comprises the mark of the pushed information to be presented in the content of pages to be presented determined the slide of the current page browsed in response to user; Exhibition method information generating unit 502 is configured for browses characteristic information based on being associated with pushed information to be presented corresponding to mark of obtaining in advance, generate exhibition method information, exhibition method information comprises one of following: do not show pushed information, show pushed information with default displaying pattern, show that the displaying pattern of pattern shows pushed information to be different to preset; Exhibition method information transmitting unit 503 is configured for and exhibition method information is sent to browser, to make browser based on exhibition method information display content of pages.
In some optional implementations of the present embodiment, browse characteristic information and comprise: the click feature information of the displaying characteristic information whether instruction pushed information was demonstrated and the whether clicked mistake of instruction pushed information.
In some optional implementations of the present embodiment, exhibition method information generating unit 502 comprises: the first exhibition method information generates subelement (not shown), be configured for when browsing characteristic information and comprising the click feature information of displaying characteristic information and the not clicked mistake of instruction pushed information indicating pushed information not to be demonstrated, generate the exhibition method information of showing pushed information with default displaying pattern.
In some optional implementations of the present embodiment, exhibition method information generating unit 502 comprises: the second exhibition method information generates subelement (not shown), be configured for when browsing characteristic information and comprising the click feature information of displaying characteristic information and the clicked mistake of instruction pushed information indicating pushed information to be demonstrated, generate the exhibition method information of not showing pushed information.
In some optional implementations of the present embodiment, exhibition method information generating unit 502 comprises: the 3rd exhibition method information generates subelement (not shown), be configured for when browsing characteristic information and comprising the click feature information of displaying characteristic information and the not clicked mistake of instruction pushed information indicating pushed information to be demonstrated, generate to be different to preset and show that the displaying pattern of pattern shows the exhibition method information of pushed information.
In some optional implementations of the present embodiment, device 500 also comprises: show that pattern chooses unit (not shown), be configured for after generating with the exhibition method information being different from the displaying pattern displaying pushed information presetting displaying pattern, from showing the displaying pattern selecting style library and be different from and preset and show pattern; Show pattern transmitting element (not shown), be configured for and displayings pattern be sent to browser and displaying pattern is removed from showing style library.
In some optional implementations of the present embodiment, device 500 also comprises: adjustment unit (not shown), be configured for when there is not displaying pattern in displaying style library, the size of the object in adjustment pushed information and position, generate to replace and show pattern, object comprises following at least one item: word, picture; Replacement unit (not shown), is configured for and replacement is shown that pattern adds displaying style library.
Fig. 6 shows the structural representation of the computer system be suitable for for the terminal device or server realizing the embodiment of the present application.As shown in Figure 6, computer system 600 comprises CPU (central processing unit) (CPU) 601, and it or can be loaded into the program random access storage device (RAM) 603 from storage area 608 and perform various suitable action and process according to the program be stored in ROM (read-only memory) (ROM) 602.In RAM603, also store system 600 and operate required various program and data.CPU601, ROM602 and RAM603 are connected with each other by bus 604.I/O (I/O) interface 605 is also connected to bus 604.
I/O interface 605 is connected to: the importation 606 comprising keyboard, mouse etc. with lower component; Comprise the output 607 of such as cathode-ray tube (CRT) (CRT), liquid crystal display (LCD) etc. and loudspeaker etc.; Comprise the storage area 608 of hard disk etc.; And comprise the communications portion 609 of network interface unit of such as LAN card, modulator-demodular unit etc.Communications portion 609 is via the network executive communication process of such as the Internet.Driver 610 is also connected to I/O interface 605 as required.Detachable media 611, such as disk, CD, magneto-optic disk, semiconductor memory etc., be arranged on driver 610 as required, so that the computer program read from it is mounted into storage area 608 as required.
Especially, according to embodiment of the present disclosure, the process that reference flow sheet describes above may be implemented as computer software programs.Such as, embodiment of the present disclosure comprises a kind of computer program, and it comprises the computer program visibly comprised on a machine-readable medium, and described computer program comprises the program code for the method shown in flowchart.In such embodiments, this computer program can be downloaded and installed from network by communications portion 609, and/or is mounted from detachable media 611.
Process flow diagram in accompanying drawing and block diagram, illustrate according to the architectural framework in the cards of the system of the various embodiment of the application, method and computer program product, function and operation.In this, each square frame in process flow diagram or block diagram can represent a part for module, program segment or a code, and a part for described module, program segment or code comprises one or more executable instruction for realizing the logic function specified.Also it should be noted that at some as in the realization of replacing, the function marked in square frame also can be different from occurring in sequence of marking in accompanying drawing.Such as, in fact the square frame that two adjoining lands represent can perform substantially concurrently, and they also can perform by contrary order sometimes, and this determines according to involved function.Also it should be noted that, the combination of the square frame in each square frame in block diagram and/or process flow diagram and block diagram and/or process flow diagram, can realize by the special hardware based system of the function put rules into practice or operation, or can realize with the combination of specialized hardware and computer instruction.
As another aspect, present invention also provides a kind of non-volatile computer storage medium, this non-volatile computer storage medium can be the non-volatile computer storage medium comprised in device described in above-described embodiment; Also can be individualism, be unkitted the non-volatile computer storage medium allocated in terminal.Above-mentioned non-volatile computer storage medium stores one or more program, when one or more program described is performed by an equipment, make described equipment: in response to the slide of user to the current page browsed, determine content of pages to be presented, described content of pages comprises pushed information to be presented; Send information acquisition request to server, and reception server return browse characteristic information and the exhibition method information that generates based on what be associated with described pushed information, based on described exhibition method information, show described content of pages.
More than describe and be only the preferred embodiment of the application and the explanation to institute's application technology principle.Those skilled in the art are to be understood that, invention scope involved in the application, be not limited to the technical scheme of the particular combination of above-mentioned technical characteristic, also should be encompassed in when not departing from described inventive concept, other technical scheme of being carried out combination in any by above-mentioned technical characteristic or its equivalent feature and being formed simultaneously.The technical characteristic that such as, disclosed in above-mentioned feature and the application (but being not limited to) has similar functions is replaced mutually and the technical scheme formed.
Claims (20)
1. a page display method, is characterized in that, described method comprises:
In response to the slide of user to the current page browsed, determine content of pages to be presented, described content of pages comprises pushed information to be presented;
Information acquisition request is sent to server, and reception server return browse characteristic information and the exhibition method information generated based on what be associated with described pushed information, described in browse characteristic information and comprise: the displaying characteristic information indicating described pushed information whether to be demonstrated and indicate the click feature information of the whether clicked mistake of described pushed information;
Based on exhibition method information, show described content of pages.
2. method according to claim 1, it is characterized in that, described exhibition method information comprises one of following: do not show described pushed information, show described pushed information with default displaying pattern, show described pushed information with the displaying pattern being different from described default displaying pattern.
3. method according to claim 2, is characterized in that, described method also comprises:
Based on exhibition method information, after showing described content of pages, generate the displaying characteristic information that the described pushed information of instruction was demonstrated;
Detect the clicking operation to described pushed information, generate the click feature information of the whether clicked mistake of the described pushed information of instruction;
Based on described displaying characteristic information and click feature information, what generation was associated with described pushed information browses characteristic information, and described characteristic information of browsing is sent to server.
4. a page display method, is characterized in that, described method comprises:
Receive the information acquisition request that browser sends, described information acquisition request comprises the mark of the pushed information to be presented in the content of pages to be presented determined the slide of the current page browsed in response to user;
Based on obtain in advance with described identify that corresponding pushed information to be presented is associated browse characteristic information, generate exhibition method information, described exhibition method information comprises one of following: do not show described pushed information, show described pushed information with default displaying pattern, show described pushed information with the displaying pattern being different from described default displaying pattern;
Described exhibition method information is sent to browser, to make described browser based on content of pages described in described exhibition method information display.
5. method according to claim 4, is characterized in that, described in browse characteristic information and comprise: the displaying characteristic information indicating described pushed information whether to be demonstrated and indicate the click feature information of the whether clicked mistake of described pushed information.
6. method according to claim 5, is characterized in that, described in browse the click feature information that characteristic information comprises the instruction displaying characteristic information that was not demonstrated of described pushed information and indicate the not clicked mistake of described pushed information; And
Based on obtain in advance with described identify that corresponding pushed information to be presented is associated browse characteristic information, generate exhibition method information and comprise:
Generate the exhibition method information of showing described pushed information with default displaying pattern.
7. method according to claim 5, is characterized in that, described in browse the click feature information that characteristic information comprises the instruction displaying characteristic information that was demonstrated of described pushed information and indicate the clicked mistake of described pushed information; And
Based on obtain in advance with described identify that corresponding pushed information to be presented is associated browse characteristic information, generate exhibition method information and comprise:
Generate the exhibition method information of not showing described pushed information.
8. method according to claim 5, is characterized in that, described in browse the click feature information that characteristic information comprises the instruction displaying characteristic information that was demonstrated of described pushed information and indicate the not clicked mistake of described pushed information, and
Based on obtain in advance with described identify that corresponding pushed information to be presented is associated browse characteristic information, generate exhibition method information and comprise:
Generate the exhibition method information of showing described pushed information with the displaying pattern being different from described default displaying pattern.
9. method according to claim 8, is characterized in that, described method also comprises:
After described generation shows the exhibition method information of described pushed information with the displaying pattern being different from described default displaying pattern, from displaying style library, select the displaying pattern being different from described default displaying pattern;
Described displaying pattern is sent to browser and described displaying pattern is removed from described displaying style library.
10. method according to claim 9, is characterized in that, described method also comprises:
When there is not displaying pattern in described displaying style library, the size of the object in adjustment pushed information and position, generate to replace and show pattern, described object comprises following at least one item: word, picture;
Described replacement is shown that pattern adds described displaying style library.
11. 1 kinds of page presentation devices, is characterized in that, described device comprises:
Response unit, be configured in response to the slide of user to the current page browsed, determine content of pages to be presented, described content of pages comprises pushed information to be presented;
Processing unit, be configured for and send information acquisition request to server, and reception server return browse characteristic information and the exhibition method information generated based on what be associated with described pushed information, described in browse characteristic information and comprise: the displaying characteristic information indicating described pushed information whether to be demonstrated and indicate the click feature information of the whether clicked mistake of described pushed information;
Display unit, is configured for based on described exhibition method information, shows described content of pages.
12. devices according to claim 11, it is characterized in that, described exhibition method information comprises one of following: do not show described pushed information, show described pushed information with default displaying pattern, show described pushed information with the displaying pattern being different from described default displaying pattern.
13. devices according to claim 12, is characterized in that, described device also comprises:
Generation unit, is configured for based on exhibition method information, after showing described content of pages, generates the displaying characteristic information that the described pushed information of instruction was demonstrated;
Detecting unit, is configured for the clicking operation detected described pushed information, generates the click feature information of the whether clicked mistake of the described pushed information of instruction;
Transmitting element, is configured for based on described displaying characteristic information and click feature information, and what generation was associated with described pushed information browses characteristic information, and described characteristic information of browsing is sent to server.
14. 1 kinds of page presentation devices, is characterized in that, described device comprises:
Receiving element, be configured for the information acquisition request receiving browser and send, described information acquisition request comprises the mark of the pushed information to be presented in the content of pages to be presented determined the slide of the current page browsed in response to user;
Exhibition method information generating unit, be configured for based on obtain in advance with described identify that corresponding pushed information to be presented is associated browse characteristic information, generate exhibition method information, described exhibition method information comprises one of following: do not show described pushed information, show described pushed information with default displaying pattern, show described pushed information with the displaying pattern being different from described default displaying pattern;
Exhibition method information transmitting unit, is configured for and described exhibition method information is sent to browser, to make described browser based on content of pages described in described exhibition method information display.
15. devices according to claim 14, is characterized in that, described in browse characteristic information and comprise: the displaying characteristic information indicating described pushed information whether to be demonstrated and indicate the click feature information of the whether clicked mistake of described pushed information.
16. devices according to claim 15, is characterized in that, described exhibition method indication information generation unit comprises:
First exhibition method information generates subelement, be configured for when browsing characteristic information and comprising the displaying characteristic information indicating described pushed information not to be demonstrated and the click feature information indicating the not clicked mistake of described pushed information, generate the exhibition method information of showing described pushed information with default displaying pattern.
17. devices according to claim 15, is characterized in that, described exhibition method indication information generation unit comprises:
Second exhibition method information generates subelement, be configured for when described in browse characteristic information comprise the instruction displaying characteristic information that was demonstrated of described pushed information and indicate the clicked mistake of described pushed information click feature information time, generate the exhibition method information of not showing described pushed information.
18. devices according to claim 15, is characterized in that, described exhibition method indication information generation unit comprises:
3rd exhibition method information generates subelement, be configured for when described in browse characteristic information comprise the instruction displaying characteristic information that was demonstrated of described pushed information and indicate the not clicked mistake of described pushed information click feature information time, the displaying pattern generating to be different from described default displaying pattern shows the exhibition method information of described pushed information.
19. devices according to claim 18, is characterized in that, described device also comprises:
Show that pattern chooses unit, be configured for after described generation shows the exhibition method information of described pushed information with the displaying pattern being different from described default displaying pattern, from displaying style library, select the displaying pattern being different from described default displaying pattern;
Show pattern transmitting element, be configured for and described displaying pattern be sent to browser and described displaying pattern is removed from described displaying style library.
20. devices according to claim 19, is characterized in that, described device also comprises:
Adjustment unit, is configured for when there is not displaying pattern in described displaying style library, the size of the object in adjustment pushed information and position, and generate to replace and show pattern, described object comprises following at least one item: word, picture;
Replacement unit, is configured for and described replacement is shown that pattern adds described displaying style library.
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