CN105260432A - Network searching result screening method and electronic device - Google Patents
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Abstract
本发明公开了一种网络搜索结果筛选方法及电子设备,以解决现有技术中基于搜索引擎搜索时首屏所获得有效数据量较低的技术问题。该方法包括:接收用户通过第一搜索引擎进行网络搜索的搜索操作;通过第一搜索引擎搜索获得第一搜索结果,第一搜索结果中包括M条推广信息;接着从M条推广信息中确定出类别为第一推广信息类别的N条推广信息,第一推广信息类别基于所述用户的历史行为记录确定;在浏览器的显示界面的第一显示区域显示第一搜索结果,在显示界面的第二显示区域显示第二搜索结果,第二搜索结果中包含N条推广信息。达到了增加基于搜索引擎搜索时首屏所获得有效数据量的技术效果。
The invention discloses a network search result screening method and electronic equipment to solve the technical problem in the prior art that the amount of effective data obtained on the first screen is relatively low when searching based on a search engine. The method includes: receiving a user's search operation through a first search engine; obtaining a first search result through the first search engine, the first search result including M pieces of promotional information; and then determining from the M pieces of promotional information The category is N pieces of promotion information of the first promotion information category, and the first promotion information category is determined based on the historical behavior records of the user; the first search result is displayed in the first display area of the display interface of the browser, and the first search result is displayed in the first display area of the display interface. The second display area displays the second search result, and the second search result contains N pieces of promotion information. The technical effect of increasing the amount of effective data obtained on the first screen when searching based on a search engine is achieved.
Description
技术领域 technical field
本发明涉及互联网领域,尤其涉及一种网络搜索结果筛选方法及电子设备。 The invention relates to the field of the Internet, in particular to a method for screening network search results and electronic equipment.
背景技术 Background technique
随着科学技术的不断发展,电子技术也得到了飞速的发展,电子产品的种类也越来越多,人们也享受到了科技发展带来的各种便利。现在人们可以通过各种类型的电子设备,享受随着科技发展带来的舒适生活。例如,笔记本电脑、台式电脑、智能手机、平板电脑等电子设备已经成为人们生活中一个重要的组成部分。 With the continuous development of science and technology, electronic technology has also developed rapidly, and there are more and more types of electronic products, and people have also enjoyed various conveniences brought by the development of science and technology. Now people can enjoy the comfortable life brought by the development of science and technology through various types of electronic devices. For example, electronic devices such as laptops, desktop computers, smart phones, and tablet computers have become an important part of people's lives.
现有技术中,大部分电子设备都具备网络访问功能,电子设备的搜索引擎可以接收用户输入的关键词进行网络搜索,进而获得用户需要的网络信息。其中,很多搜索引擎在提供搜索结果时,都会提供部分推广信息,这部分推广信息往往与用户进行网络搜索的关键词相关,通常情况下,大部分用户对这部分推广信息内容都不太感兴趣,也即现有技术中存在着基于搜索引擎搜索时首屏所获得有效数据量较低的技术问题。 In the prior art, most electronic devices have a network access function, and a search engine of the electronic device can receive keywords input by a user to conduct a network search, and then obtain network information required by the user. Among them, many search engines will provide some promotional information when providing search results. This part of the promotional information is often related to the keywords that users search on the Internet. Usually, most users are not very interested in this part of the promotional information. , that is, there is a technical problem in the prior art that the amount of effective data obtained on the first screen is relatively low when searching based on a search engine.
发明内容 Contents of the invention
鉴于上述问题,提出了本发明以便提供一种克服上述问题或者至少部分地解决上述问题的网络搜索结果筛选方法及电子设备。 In view of the above problems, the present invention is proposed to provide a network search result screening method and an electronic device that overcome the above problems or at least partially solve the above problems.
第一方面,本发明实施例提供一种网络搜索结果筛选方法,包括: In a first aspect, an embodiment of the present invention provides a method for screening network search results, including:
接收用户通过第一搜索引擎进行网络搜索的搜索操作; receiving a search operation performed by the user to conduct a network search through the first search engine;
响应所述搜索操作,通过所述第一搜索引擎搜索获得第一搜索结果,所述第一搜索结果中包括M条推广信息,M为正整数; Responding to the search operation, searching through the first search engine to obtain a first search result, the first search result includes M pieces of promotion information, and M is a positive integer;
从所述M条推广信息中确定出类别为第一推广信息类别的N条推广信息,N为小于等于M的正整数,所述第一推广信息类别基于所述用户浏览网页的历史行为记录确定; From the M pieces of promotion information, determine N pieces of promotion information that are classified as the first category of promotion information, where N is a positive integer less than or equal to M, and the category of the first promotion information is determined based on historical behavior records of the user browsing webpages. ;
在浏览器的显示界面的第一显示区域显示所述第一搜索结果,在所述显示界面的第二显示区域显示第二搜索结果,所述第二搜索结果中包含所述N条推广信息,所述显示界面被划分为包括第一显示区域和第二显示区域在内的至少两个显示区域。 Displaying the first search result in the first display area of the display interface of the browser, displaying the second search result in the second display area of the display interface, the second search result including the N pieces of promotional information, The display interface is divided into at least two display areas including a first display area and a second display area.
可选的,所述历史行为记录包括:历史搜索记录、历史浏览记录、历史收藏记录中的至少一种行为记录。 Optionally, the historical behavior records include: at least one behavior record among historical search records, historical browsing records, and historical collection records.
可选的,所述方法还包括: Optionally, the method also includes:
针对每个推广信息类别,确定出所述用户的搜索次数、浏览次数和收藏条数; For each category of promotional information, determine the number of searches, views and favorites of the user;
基于所述搜索次数以及所述历史搜索记录所对应的第一权重值、所述浏览次数以及所述历史浏览记录所对应的第二权重值、所述收藏条数和所述历史收藏记录所对应的第三权重值,确定出每个推广信息类别的第一评分值; Based on the number of searches and the first weight value corresponding to the historical search record, the number of browsing times and the second weight value corresponding to the historical browsing record, the number of favorites and the historical favorite record The third weight value determines the first score value of each promotional information category;
确定出所述第一评分值大于第一预设阈值的推广信息类别作为所述第一推广信息类别。 The promotion information category whose first score value is greater than a first preset threshold is determined as the first promotion information category.
可选的,所述第二搜索结果包括:所述N条推广信息和至少一条搜索记录,所述至少一条搜索记录通过第二搜索引擎搜索获得。 Optionally, the second search result includes: the N pieces of promotion information and at least one search record, and the at least one search record is obtained through a second search engine.
可选的,所述第二搜索结果包括:所述N条推广信息和至少一条搜索记录,所述至少第一搜索记录为所述第一搜索结果中所包含的搜索记录。 Optionally, the second search result includes: the N pieces of promotion information and at least one search record, and the at least first search record is a search record included in the first search result.
可选的,所述方法还包括: Optionally, the method also includes:
在所述显示界面上新建所述第一显示区域和所述第二显示区域,进而将所述显示区域划分为所述至少两个显示区域。 The first display area and the second display area are newly created on the display interface, and then the display area is divided into the at least two display areas.
可选的,所述方法还包括: Optionally, the method also includes:
在所述显示界面上新建第二显示区域,并将所述显示界面中除所述第二显示区域之外的其它区域界定为第一显示区域。 A second display area is newly created on the display interface, and other areas in the display interface except the second display area are defined as the first display area.
可选的,所述方法还包括: Optionally, the method also includes:
判断所述浏览器的显示宽度是否大于预设宽度; judging whether the display width of the browser is greater than a preset width;
在所述显示宽度大于所述预设宽度时,将所述显示界面划分为所述至少两个显示区域。 When the display width is greater than the preset width, the display interface is divided into the at least two display areas.
可选的,所述方法还包括: Optionally, the method also includes:
判断所述浏览器的登录账号是否为预定账号; judging whether the login account of the browser is a predetermined account;
在所述浏览器的登录账号为所述预定账号时,将所述显示界面划分为所述至少两个显示区域。 When the login account of the browser is the predetermined account, the display interface is divided into the at least two display areas.
第二方面,本发明实施例提供一种电子设备,包括: In a second aspect, an embodiment of the present invention provides an electronic device, including:
接收模块,用于接收用户通过第一搜索引擎进行网络搜索的搜索操作; A receiving module, configured to receive a search operation performed by a user to perform a network search through the first search engine;
响应模块,用于响应所述搜索操作,通过所述第一搜索引擎搜索获得第一搜索结果,所述第一搜索结果中包括M条推广信息,M为正整数; A response module, configured to respond to the search operation, and obtain a first search result through the first search engine, the first search result includes M pieces of promotion information, and M is a positive integer;
第一确定模块,用于从所述M条推广信息中确定出类别为第一推广信息类别的N条推广信息,N为小于等于M的正整数,所述第一推广信息类别基于所述用户浏览网页的历史行为记录确定; The first determining module is configured to determine N pieces of promotion information of the first promotion information category from the M pieces of promotion information, N is a positive integer less than or equal to M, and the first promotion information category is based on the user Determination of historical behavior records of web browsing;
显示模块,用于在浏览器的显示界面的第一显示区域显示所述第一搜索结果,在所述显示界面的第二显示区域显示第二搜索结果,所述第二搜索结果中包含所述N条推广信息,所述显示界面被划分为包括第一显示区域和第二显示区域在内的至少两个显示区域。 A display module, configured to display the first search result in the first display area of the display interface of the browser, and display the second search result in the second display area of the display interface, the second search result includes the N pieces of promotional information, the display interface is divided into at least two display areas including the first display area and the second display area.
可选的,所述历史行为记录包括:历史搜索记录、历史浏览记录、历史收藏记录中的至少一种行为记录。 Optionally, the historical behavior records include: at least one behavior record among historical search records, historical browsing records, and historical collection records.
可选的,所述电子设备还包括: Optionally, the electronic device also includes:
第二确定模块,用于针对每个推广信息类别,确定出所述用户的搜索次数、浏览次数和收藏条数; The second determination module is used to determine the number of searches, views and favorites of the user for each category of promotional information;
第三确定模块,用于基于所述搜索次数以及所述历史搜索记录所对应的第一权重值、所述浏览次数以及所述历史浏览记录所对应的第二权重值、所述收藏条数和所述历史收藏记录所对应的第三权重值,确定出每个推广信息类别的第一评分值; The third determining module is configured to be based on the number of searches and the first weight value corresponding to the historical search records, the number of browsing times and the second weight value corresponding to the historical browsing records, the number of favorites and The third weight value corresponding to the historical collection record determines the first score value of each promotional information category;
第四确定模块,用于确定出所述第一评分值大于第一预设阈值的推广信息类别作为所述第一推广信息类别。 The fourth determining module is configured to determine a promotional information category whose first score value is greater than a first preset threshold as the first promotional information category.
可选的,所述第二搜索结果包括:所述N条推广信息和至少一条搜索记录,所述至少一条搜索记录通过第二搜索引擎搜索获得。 Optionally, the second search result includes: the N pieces of promotion information and at least one search record, and the at least one search record is obtained through a second search engine.
可选的,所述第二搜索结果包括:所述N条推广信息和至少一条搜索记录,所述至少第一搜索记录为所述第一搜索结果中所包含的搜索记录。 Optionally, the second search result includes: the N pieces of promotion information and at least one search record, and the at least first search record is a search record included in the first search result.
可选的,所述电子设备还包括: Optionally, the electronic device also includes:
第一划分模块,用于在所述显示界面上新建所述第一显示区域和所述第二显示区域,进而将所述显示区域划分为所述至少两个显示区域。 A first dividing module, configured to create the first display area and the second display area on the display interface, and further divide the display area into the at least two display areas.
可选的,所述电子设备还包括: Optionally, the electronic device also includes:
第二划分模块,用于在所述显示界面上新建第二显示区域,并将所述显示界面中除所述第二显示区域之外的其它区域界定为第一显示区域。 The second dividing module is configured to create a second display area on the display interface, and define other areas in the display interface except the second display area as the first display area.
可选的,所述电子设备还包括: Optionally, the electronic device also includes:
第一判断模块,用于判断所述浏览器的显示宽度是否大于预设宽度; A first judging module, configured to judge whether the display width of the browser is greater than a preset width;
第三划分模块,用于在所述显示宽度大于所述预设宽度时,将所述显示界面划分为所述至少两个显示区域。 A third dividing module, configured to divide the display interface into the at least two display areas when the display width is greater than the preset width.
可选的,所述电子设备还包括: Optionally, the electronic device also includes:
第二判断模块,用于判断所述浏览器的登录账号是否为预定账号; The second judging module is used to judge whether the login account of the browser is a predetermined account;
第四划分模块,用于在所述浏览器的登录账号为所述预定账号时,将所述显示界面划分为所述至少两个显示区域。 A fourth dividing module, configured to divide the display interface into the at least two display areas when the login account of the browser is the predetermined account.
本申请实施例中提供的技术方案,至少具有如下技术效果或优点: The technical solutions provided in the embodiments of the present application have at least the following technical effects or advantages:
由于在本发明实施例中,首先接收用户通过第一搜索引擎进行网络搜索的搜索操作;然而响应搜索操作,通过第一搜索引擎搜索获得第一搜索结果,第一搜索结果中包括M条推广信息,M为正整数;接着从M条推广信息中确定出类别为第一推广信息类别的N条推广信息,N为小于等于M的正整数,第一推广信息类别基于所述用户的历史行为记录确定;最后,在浏览器的显示界面的第一显示区域显示第一搜索结果,在显示界面的第二显示区域显示第二搜索结果,第二搜索结果中包含N条推广信息,显示界面被划分为包括第一显示区域和第二显示区域在内的至少两个显示区域。从而,由于在第二搜索结果中所包含的推广信息仅仅为M条推广信息中的部分推广信息,也即对第一搜索结果中的部分推广信息进行剔除,从而达到了增加基于搜索引擎搜索时首屏所获得有效数据量的技术效果。并且,所保留的N条推广信息的第一推广信息类别基于用户的历史行为记录确定,故而所保留的N条推广信息更加准确,更能满足用户需求。 Because in the embodiment of the present invention, the search operation of the user performing a network search through the first search engine is first received; however, in response to the search operation, the first search result is obtained through the first search engine search, and the first search result includes M pieces of promotional information , M is a positive integer; then determine N pieces of promotional information that are classified as the first promotional information category from the M pieces of promotional information, N is a positive integer less than or equal to M, and the first promotional information category is based on the historical behavior records of the user Determine; finally, the first search result is displayed in the first display area of the display interface of the browser, and the second search result is displayed in the second display area of the display interface. The second search result contains N pieces of promotional information, and the display interface is divided into at least two display areas including the first display area and the second display area. Therefore, because the promotion information contained in the second search result is only part of the promotion information in the M pieces of promotion information, that is, part of the promotion information in the first search result is eliminated, thereby achieving an increase in search time based on the search engine. The technical effect of the amount of effective data obtained on the first screen. In addition, the first promotion information category of the reserved N pieces of promotion information is determined based on the user's historical behavior records, so the reserved N pieces of promotion information are more accurate and can better meet user needs.
上述说明仅是本发明技术方案的概述,为了能够更清楚了解本发明的技术手段,而可依照说明书的内容予以实施,并且为了让本发明的上述和其它目的、特征和优点能够更明显易懂,以下特举本发明的具体实施方式。 The above description is only an overview of the technical solution of the present invention. In order to better understand the technical means of the present invention, it can be implemented according to the contents of the description, and in order to make the above and other purposes, features and advantages of the present invention more obvious and understandable , the specific embodiments of the present invention are enumerated below.
附图说明 Description of drawings
通过阅读下文优选实施方式的详细描述,各种其他的优点和益处对于本领域普通技术人员将变得清楚明了。附图仅用于示出优选实施方式的目的,而并不认为是对本发明的限制。而且在整个附图中,用相同的参考符号表示相同的部件。在附图中: Various other advantages and benefits will become apparent to those of ordinary skill in the art upon reading the following detailed description of the preferred embodiment. The drawings are only for the purpose of illustrating a preferred embodiment and are not to be considered as limiting the invention. Also throughout the drawings, the same reference numerals are used to designate the same components. In the attached picture:
图1示出了根据本发明一个实施例中网络搜索结果筛选方法的流程图; Fig. 1 shows a flow chart of a method for screening network search results according to an embodiment of the present invention;
图2示出了根据本发明一个实施例的网络搜索结果筛选方法中确定第一推广信息类别的流程图; FIG. 2 shows a flow chart of determining the first category of promotional information in a method for screening network search results according to an embodiment of the present invention;
图3a示出了根据本发明一个实施例的网络搜索结果筛选方法中基于浏览器进行网络搜索的示意图; FIG. 3a shows a schematic diagram of web search based on a browser in a method for filtering web search results according to an embodiment of the present invention;
图3b示出了根据本发明一个实施例的网络搜索结果筛选方法中第一显示区域和第二显示区域的第一种示意图; Fig. 3b shows a first schematic diagram of a first display area and a second display area in a method for filtering network search results according to an embodiment of the present invention;
图3c示出了根据本发明一个实施例的网络搜索结果筛选方法中第一显示区域和第二显示区域的第二种示意图; Fig. 3c shows a second schematic diagram of the first display area and the second display area in the method for filtering network search results according to an embodiment of the present invention;
图4示出了根据本发明一个实施例的网络搜索结果筛选方法中基于第一搜索记录位于不同的区域产生不同的控制逻辑的流程图; FIG. 4 shows a flow chart of generating different control logics based on the first search records located in different areas in the method for filtering network search results according to an embodiment of the present invention;
图5a示出了根据本发明一个实施例的网络搜索结果筛选方法中第一搜索结果和第一搜索记录的跳转页面显示同一显示界面的示意图; Fig. 5a shows a schematic diagram of the same display interface displayed on the jump page of the first search result and the first search record in the network search result screening method according to an embodiment of the present invention;
图5b示出了根据本发明一个实施例的网络搜索结果筛选方法中第二搜索结果和第一搜索记录的跳转页面显示同一显示界面的示意图; Fig. 5b shows a schematic diagram of displaying the same display interface on the jump page of the second search result and the first search record in the network search result screening method according to an embodiment of the present invention;
图6示出了根据本发明实施例第二方面的电子设备的结构图。 Fig. 6 shows a structural diagram of an electronic device according to the second aspect of the embodiment of the present invention.
具体实施方式 detailed description
本申请实施例中的技术方案总体思路如下: The overall idea of the technical solution in the embodiment of the application is as follows:
首先接收用户通过第一搜索引擎进行网络搜索的搜索操作;然而响应搜索操作,通过第一搜索引擎搜索获得第一搜索结果,第一搜索结果中包括M条推广信息,M为正整数;接着从M条推广信息中确定出类别为第一推广信息类别的N条推广信息,N为小于等于M的正整数,第一推广信息类别基于所述用户的历史行为记录确定;最后,在浏览器的显示界面的第一显示区域显示第一搜索结果,在显示界面的第二显示区域显示第二搜索结果,第二搜索结果中包含N条推广信息,显示界面被划分为包括第一显示区域和第二显示区域在内的至少两个显示区域。从而,由于在第二搜索结果中所包含的推广信息仅仅为M条推广信息中的部分推广信息,也即对第一搜索结果中的部分推广信息进行剔除,从而达到了增加基于搜索引擎搜索时首屏所获得有效数据量的技术效果。并且,所保留的N条推广信息的第一推广信息类别基于用户的历史行为记录确定,故而所保留的N条推广信息更加准确,更能满足用户需求。 First receive the search operation that the user performs a network search through the first search engine; however, in response to the search operation, the first search result is obtained through the first search engine search, and the first search result includes M pieces of promotional information, and M is a positive integer; then from Among the M pieces of promotion information, N pieces of promotion information are determined to be the first promotion information category, N is a positive integer less than or equal to M, and the first promotion information category is determined based on the user's historical behavior records; finally, in the browser's The first display area of the display interface displays the first search result, and the second search result is displayed in the second display area of the display interface. The second search result contains N pieces of promotion information, and the display interface is divided into the first display area and the second search result. At least two display areas including the second display area. Therefore, because the promotion information contained in the second search result is only part of the promotion information in the M pieces of promotion information, that is, part of the promotion information in the first search result is eliminated, thereby achieving an increase in search time based on the search engine. The technical effect of the amount of effective data obtained on the first screen. In addition, the first promotion information category of the reserved N pieces of promotion information is determined based on the user's historical behavior records, so the reserved N pieces of promotion information are more accurate and can better meet user needs.
下面将参照附图更详细地描述本公开的示例性实施例。虽然附图中显示了本公开的示例性实施例,然而应当理解,可以以各种形式实现本公开而不应被这里阐述的实施例所限制。相反,提供这些实施例是为了能够更透彻地理解本公开,并且能够将本公开的范围完整的传达给本领域的技术人员。 Exemplary embodiments of the present disclosure will be described in more detail below with reference to the accompanying drawings. Although exemplary embodiments of the present disclosure are shown in the drawings, it should be understood that the present disclosure may be embodied in various forms and should not be limited by the embodiments set forth herein. Rather, these embodiments are provided for more thorough understanding of the present disclosure and to fully convey the scope of the present disclosure to those skilled in the art.
第一方面,本发明实施例提供一种网络搜索结果筛选方法,请参考图1,包括: In the first aspect, an embodiment of the present invention provides a method for screening network search results, please refer to FIG. 1 , including:
步骤S101:接收用户通过第一搜索引擎进行网络搜索的搜索操作; Step S101: receiving a search operation performed by a user to conduct a network search through a first search engine;
步骤S102:响应搜索操作,通过第一搜索引擎搜索获得第一搜索结果,第一搜索结果中包括M条推广信息,M为正整数; Step S102: In response to the search operation, search through the first search engine to obtain the first search result, the first search result includes M pieces of promotion information, and M is a positive integer;
步骤S103:从M条推广信息中确定出类别为第一推广信息类别的N条推广信息,N为小于等于M的正整数,第一推广信息类别基于用户的历史行为记录确定; Step S103: Determine N pieces of promotion information of the first promotion information category from the M pieces of promotion information, N is a positive integer less than or equal to M, and the first promotion information category is determined based on the user's historical behavior records;
步骤S104:在浏览器的显示界面的第一显示区域30显示第一搜索结果,在显示界面的第二显示区域31显示第二搜索结果,第二搜索结果中包含N条推广信息,显示界面被划分为包括第一显示区域30和第二显示区域31在内的至少两个显示区域。 Step S104: Display the first search result in the first display area 30 of the display interface of the browser, and display the second search result in the second display area 31 of the display interface. The second search result contains N pieces of promotional information, and the display interface is It is divided into at least two display areas including the first display area 30 and the second display area 31 .
举例来说,该方案应用于具有网络搜索功能的电子设备,该电子设备例如为:笔记本电脑、一体机、平板电脑等等。 For example, the solution is applied to an electronic device with a network search function, such as a notebook computer, an all-in-one computer, a tablet computer, and the like.
步骤S101中,搜索操作例如为:在第一搜索引擎的浏览框中输入关键词,然后点击搜索按钮的操作;在搜索界面导入关键图片,然后点击搜索按钮的操作;点击搜索引擎所提供的搜索链接的操作等等。 In step S101, the search operation is, for example, the operation of inputting a keyword in the browsing box of the first search engine, and then clicking the search button; importing a key image in the search interface, and then clicking the search button; clicking the search button provided by the search engine. Link operations, etc.
在具体实施过程中,用户通过第一搜索引擎进行网络搜索时,其搜索采用的关键信息例如为:关键词、图片、视频、音频等等,对于该关键信息为何种关键信息,本发明实施例不作限制。 In the specific implementation process, when the user conducts a network search through the first search engine, the key information used in the search is, for example: keywords, pictures, videos, audios, etc., what kind of key information is the key information, the embodiment of the present invention No limit.
步骤S102中,第一搜索引擎例如为:用户所选择搜索引擎,例如:用户点开百度搜索引擎,在其中通过关键词“琅琊榜”进行搜索,则所返回的第一搜索结果由百度搜索引擎所提供,该推广信息例如为:广告。 In step S102, the first search engine is, for example: the search engine selected by the user, for example: the user clicks on the Baidu search engine and searches through the keyword "Langya Bang" in it, and the returned first search result is provided by the Baidu search engine. Provided, the promotion information is, for example, an advertisement.
在具体实施过程中,可以通过对第一搜索结果中的每条搜索记录进行标签分析,进而确定出第一搜索结果中所包含的M条推广信息,例如:判断每条搜索记录是否包含预定标签,如果包含预定标签,则确定出其为推广信息,预定标签例如为:“广告”、“推广”等等。 In the specific implementation process, the M pieces of promotion information contained in the first search result can be determined by performing tag analysis on each search record in the first search result, for example: judging whether each search record contains a predetermined tag , if it contains a predetermined tag, it is determined that it is promotional information, and the predetermined tag is, for example, "advertisement", "promotion" and so on.
步骤S103中,可以通过以下方式确定出第一推广信息类别:获取的用户的历史行为记录;基于历史行为记录确定出用户浏览过的推广信息所对应的第一推广信息类别。 In step S103, the first promotion information category may be determined in the following manner: the user's historical behavior records are obtained; based on the historical behavior records, the first promotion information category corresponding to the promotion information browsed by the user is determined.
在具体实施过程中,用户的历史行为数据可以包含多种形式的历史行为数据,下面列举其中的三种进行介绍,当然,在具体实施过程中,不限于以下三种情况,另外,在不冲突的情况下,以下三种情况可以组合使用。 In the specific implementation process, the user's historical behavior data can contain various forms of historical behavior data, and three of them are listed below for introduction. Of course, in the specific implementation process, it is not limited to the following three situations. In addition, if there is no conflict In the case of , the following three cases can be used in combination.
第一种,历史行为记录包括:历史搜索记录。 The first type, historical behavior records include: historical search records.
举例来说,用户可以通过直接在搜索引擎中输入关键信息的方式进行搜索,又或者,用户也可以通过点击搜索引擎所提供的关键信息的方式进行搜索,从而,可以获取当前电子设备上用户进行历史搜索所采用的关键信息作为历史搜索记录。 For example, the user can search by directly inputting key information in the search engine, or the user can also search by clicking on the key information provided by the search engine, so that the user can obtain information on the current electronic device. The key information used in the historical search is used as the historical search record.
其中,在通过历史搜索记录确定出第一推广信息类别时,可以获取关键信息分类表,然后判断历史搜索记录中所包含的各个关键信息分别属于哪个类别,进而确定出历史搜索记录所属的类别作为第一推广信息类别,例如:如果历史行为记录中包括“琅琊榜”,而“琅琊榜”属于“小说”、“影视”类别,则确定出第一推广信息类别包括:小说、影视。另外,由于用户的历史搜索记录会包含很多,并且很多类别下用户的历史搜索记录并不多,故而可以从历史搜索记录中筛选出用户搜索次数大于预设次数(例如:10次、20次等等)的历史搜索记录,然后基于这些历史搜索记录确定出第一推广信息类别。当然,在具体实施过程中,基于搜索所采用的关键信息不同,历史搜索记录、第一推广信息类别也不相同,对此,本发明实施例不再详细列举,并且不作限制。 Wherein, when the first promotion information category is determined through the historical search records, the key information classification table may be obtained, and then it is judged which category each key information contained in the historical search records belongs to, and then the category to which the historical search records belong is determined as The first promotion information category, for example: if the historical behavior record includes "Langya Bang", and "Langya Bang" belongs to the categories of "novel" and "film and television", then it is determined that the first promotion information category includes: novel, film and television. In addition, since the user's historical search records will contain a lot, and the historical search records of users in many categories are not many, it can be filtered out from the historical search records that the user's search times are greater than the preset number of times (for example: 10 times, 20 times, etc. etc.), and then determine the first promotional information category based on these historical search records. Of course, in the specific implementation process, based on the key information used in the search, the historical search records and the category of the first promotion information are also different, which will not be listed in detail in this embodiment of the present invention and will not be limited.
第二种,历史行为记录包括:历史浏览记录。 The second type, historical behavior records include: historical browsing records.
举例来说,用户在通过搜索引擎获得搜索记录之后,就可以点击对应的搜索记录进行浏览,进而基于该浏览行为就可以获得对应的历史浏览记录。其中,可以通过浏览器的历史记录获得用户的历史浏览记录,其中,历史浏览记录包括两部分:一部分为推广信息的浏览记录,另一部分为推广信息之外的普通网页的浏览记录,其中,在通过历史浏览记录确定出第一推广信息类别时,可以仅仅通过推广信息的浏览记录来确定,例如:可以首先获取用户浏览推广信息的历史浏览记录,然后确定出用户所浏览过的推广信息的类别作为第一推广信息类别,当然,也可以用户所浏览过的推广信息的类别中筛选出用户浏览次数位于前几位(例如:2位、3位等等)的类别作为第一推广信息类别。例如:如果用户的历史浏览记录中按照浏览次数从高到底排序,分别:包含房产广告、装修广告、旅游广告,其中可以将用户所浏览过的推广信息的类别都作为第一推广信息类别,在这种情况下,则第一推广信息类别包括:房产、装修、旅游;而如果获取用户所浏览过的推广信息的类别中排序位于前几位(例如:前2位)的类别作为第一推广信息类别的话,则可以确定出第一推广信息类别为:房产、装修。 For example, after the user obtains the search record through the search engine, he can click on the corresponding search record to browse, and then obtain the corresponding historical browsing record based on the browsing behavior. Among them, the user's historical browsing records can be obtained through the historical records of the browser, wherein the historical browsing records include two parts: one part is the browsing records of promotional information, and the other part is the browsing records of ordinary web pages other than promotional information. When the first promotional information category is determined through historical browsing records, it can be determined only through the browsing records of the promotional information. For example, the historical browsing records of the user's browsing promotional information can be obtained first, and then the category of the promotional information browsed by the user can be determined. As the first promotion information category, of course, the categories with the highest browsing times (for example: 2nd, 3rd, etc.) can also be selected as the first promotion information category from among the promotional information categories browsed by the user. For example: if the user's historical browsing records are sorted from high to low according to the number of views, respectively: including real estate advertisements, decoration advertisements, and travel advertisements, the categories of promotion information that users have browsed can be used as the first category of promotion information. In this case, the first promotion information category includes: real estate, decoration, travel; and if the category of the promotion information browsed by the user is obtained in the top few (for example: the top 2) categories as the first promotion In terms of information categories, it can be determined that the first promotion information category is: real estate, decoration.
另外,在通过历史浏览记录确定出第一推广信息类别时,还可以通过用户浏览所有网页的历史浏览记录来确定,其确定方式与仅仅基于推广信息的确定第一推荐信息类别的方式类似,故而在此不再赘述。 In addition, when the first promotional information category is determined through the historical browsing records, it can also be determined through the historical browsing records of all webpages browsed by the user. I won't repeat them here.
第三种,历史行为记录包括:历史收藏记录。 The third type, historical behavior records include: historical collection records.
举例来说,用户在浏览网页之后,会在浏览器的收藏夹中收藏一些感兴趣的网页,从而可以获取收藏夹的收藏内容作为历史收藏记录。其中,可以确定出历史收藏记录所属的网页类别作为第一推广信息类别,同理,也可以确定出收藏夹中收藏数量位于前几位(例如:2位、3位等等)的网页类别作为第一推广信息类别。假设,用户在收藏夹中的收藏内容都与专利代理相关,例如:其所收藏的内容包括:“四川专利代理办理”、“审查指南在线版”、“国家知识产权局”等等,则可以确定出其对应的第一推广信息类别为“专利代理”。当然,基于历史收藏记录不同,所确定出的第一推广信息类别也不同,本发明实施例不再详细列举,也不作限制。 For example, after browsing a webpage, the user may bookmark some interesting webpages in the favorites of the browser, so that the contents of the favorites may be obtained as historical collection records. Among them, the category of the webpage to which the historical collection record belongs can be determined as the first promotion information category, and similarly, the category of the webpage with the number of favorites in the top few places (for example: 2, 3, etc.) in the favorites can also be determined as the category of the first promotion information. The first category of promotional information. Assuming that the content collected by the user in the favorites is related to patent agency, for example, the content it collects includes: "Sichuan Patent Agency Handling", "Online Examination Guidelines", "State Intellectual Property Office", etc., then you can It is determined that the corresponding first promotion information category is "patent agency". Of course, based on different historical collection records, the determined first promotion information category is also different, and the embodiment of the present invention will not enumerate or limit in detail here.
在具体实施过程中,在确定出第一推广信息类别时,可以仅仅采用以上三种历史行为记录中单一种类的历史行为记录确定出第一推广信息类别,也可以采用上述三种历史行为记录结合的方式确定出第一推广信息类别,对于采用单一种类的历史行为记录确定出第一推广信息类别的方式,由于前面已作介绍,故而在此不再赘述。下面,将介绍两种基于以上三种历史行为记录的结合确定出第一推广信息类别的方式,当然,在具体实施过程中,不限于以下两种情况。 In the specific implementation process, when the first promotion information category is determined, the first promotion information category can be determined only by using a single type of historical behavior records among the above three historical behavior records, or a combination of the above three historical behavior records can be used. The method of determining the first promotion information category by using a single type of historical behavior records has been introduced before, so it will not be repeated here. Next, two ways of determining the first promotion information category based on the combination of the above three historical behavior records will be introduced. Of course, the specific implementation process is not limited to the following two situations.
第一种,请参考图2,所述方法还包括: The first kind, please refer to Fig. 2, described method also includes:
步骤S201:针对每个推广信息类别,确定出用户的搜索次数、浏览次数和收藏条数; Step S201: For each category of promotional information, determine the number of searches, views and favorites by the user;
步骤S202:基于搜索次数以及历史搜索记录所对应的第一权重值、浏览次数以及历史浏览记录所对应的第二权重值、收藏条数和历史收藏记录所对应的第三权重值,确定出每个推广信息类别的第一评分值; Step S202: Based on the number of searches and the first weight value corresponding to historical search records, the number of browsing times and the second weight value corresponding to historical browsing records, the number of favorites and the third weight value corresponding to historical favorite records, determine each The first score value of a promotional information category;
步骤S203:确定出第一评分值大于第一预设阈值的推广信息类别作为第一推广信息类别。 Step S203: Determine the promotional information category whose first score value is greater than the first preset threshold as the first promotional information category.
步骤S201中,可以首先获得用户的历史搜索记录,判断获取每个推广信息类别下所包含的历史搜索记录的数量,进而获得搜索次数;并且获得用户的历史浏览记录,然后判断每个推广信息类别下所包含的历史浏览记录的条数,进而获得浏览次数;并且,获取收藏夹中的历史收藏记录,然后判断每个推广信息类别下所包含的历史收藏记录的条数。 In step S201, the user's historical search records can be obtained first, and the number of historical search records contained in each promotional information category can be judged and obtained, and then the number of searches can be obtained; and the user's historical browsing records can be obtained, and then each promotional information category can be judged The number of historical browsing records included in the promotion information category, and then obtain the number of browsing times; and obtain the historical favorite records in the favorites, and then determine the number of historical favorite records included in each promotion information category.
步骤S202中,可以根据实际需求设置不同的第一权重值、第二权重值、第三权重值,例如:第一权重值0.4、第二权重值0.2、第三权重值0.4,又或者,第一权重值0.3、第二权重值0.2、第三权重值0.5等等,当然,在具体实施过程中,第一权重值、第二权重值、第三权重值的加和也可以不为1,本发明实施例不作限制。 In step S202, different first weight values, second weight values, and third weight values can be set according to actual needs, for example: first weight value 0.4, second weight value 0.2, third weight value 0.4, or, the second weight value A weight value of 0.3, a second weight value of 0.2, a third weight value of 0.5, etc., of course, in the specific implementation process, the sum of the first weight value, the second weight value, and the third weight value may not be 1, The embodiments of the present invention are not limited.
其中,通过第一权重值乘以搜索次数、第二权重值乘以浏览次数、第三权重值乘以收藏条数就可以获得第一评分值。 Wherein, the first score value can be obtained by multiplying the first weight value by the number of searches, by multiplying the second weight value by the number of views, and by multiplying the third weight value by the number of favorite items.
步骤S203中,可以根据实际需求设置不同的第一预设阈值,其中,如果第一评分值大于第一预设阈值,则说明用户对对应类别的信息的需求量较大,故而确定出第一评分值大于第一预设阈值的推广信息类别作为第一推广信息类别,以将用户所感兴趣的推广信息包括在第二搜索结果中提供给用户。 In step S203, different first preset thresholds can be set according to actual needs. If the first score value is greater than the first preset threshold, it means that the user has a large demand for information of the corresponding category, so the first threshold is determined. The promotional information category whose score value is greater than the first preset threshold is used as the first promotional information category, so that the promotional information that the user is interested in is included in the second search result and provided to the user.
第二种,基于历史行为记录确定出用户浏览过的推广信息所对应的第一推广信息类别,具体包括: The second type is to determine the first promotion information category corresponding to the promotion information browsed by the user based on historical behavior records, specifically including:
基于历史浏览记录、历史搜索记录、历史收藏记录分别确定出不同的第一推广信息子类别,然后将基于每种历史行为记录所确定的第一推广信息子类别进行综合,从而获得用于确定出N条推广信息的第一推广信息类别。以基于历史搜索记录所确定的第一推广信息子类别为:影视、小说,基于历史浏览记录所确定的第一推广信息子类别为:房产、装修,基于历史收藏记录所确定出的第一推广信息子类别为:专利代理为例,则可以确定出第一推广信息类别包括:影视、小说、房产、装修、专利代理。当然,在具体实施过程中,基于不同的应用场景,通过上述方案所确定出的第一推广信息类别也不同,本发明实施例不再详细列举,也不作限制。 Different first promotion information subcategories are determined based on historical browsing records, historical search records, and historical favorite records, and then the first promotion information subcategories determined based on each historical behavior record are synthesized to obtain The first promotion information category of the N pieces of promotion information. The first promotion information subcategory determined based on historical search records is: film and television, novels, the first promotion information subcategory determined based on historical browsing records is: real estate, decoration, and the first promotion information determined based on historical collection records If the information subcategory is: patent agency as an example, it can be determined that the first promotion information category includes: film and television, novels, real estate, decoration, and patent agency. Certainly, in a specific implementation process, based on different application scenarios, the category of the first promotion information determined through the above solution is also different, and the embodiment of the present invention will not enumerate or limit in detail here.
步骤S103中,可以将M条推广信息划分为至少一个类别的推广信息,然后判断所划分出的类别中是否包含第一推广信息类别,如果包含的话,则将M条推广信息中属于第一推广信息类别的推广信息作为N条推广信息; In step S103, the M pieces of promotional information can be divided into at least one category of promotional information, and then it is judged whether the divided categories include the first promotional information category, and if so, the M pieces of promotional information belong to the first promotional information category. The promotional information of the information category is used as N pieces of promotional information;
又或者,也可以直接判断M条推广信息中每条推广信息是否属于第一推广信息类别,如果对应的推广信息属于第一推广信息类别的话,则将其作为N条推广信息中的一条推广信息。 Alternatively, it is also possible to directly determine whether each piece of promotional information in the M pieces of promotional information belongs to the first category of promotional information, and if the corresponding piece of promotional information belongs to the category of the first promotional information, use it as one piece of promotional information in the N pieces of promotional information .
在具体实施过程中,在基于步骤S104将第一搜索结果显示于第一显示区域30,将第二搜索结果显示于第二显示区域31之前,该方法还包括:将显示界面划分为包括第一显示区域30和第二显示区域31在内的至少两个显示区域。 In the specific implementation process, before displaying the first search result in the first display area 30 and displaying the second search result in the second display area 31 based on step S104, the method further includes: dividing the display interface into the first At least two display areas including the display area 30 and the second display area 31 .
在具体实施过程中,可以通过多种方式将显示界面划分为至少两个显示区域,下面列举其中的两种进行介绍,当然,在具体实施过程中,不限于以下两种情况。 During the specific implementation process, the display interface can be divided into at least two display areas in various ways, two of which are listed below for introduction, of course, during the specific implementation process, it is not limited to the following two cases.
第一种,在显示界面上新建第一显示区域30和第二显示区域31,进而将显示区域划分为至少两个显示区域。 The first method is to create a first display area 30 and a second display area 31 on the display interface, and further divide the display area into at least two display areas.
举例来说,如图3a所示,为电子设备的浏览器接收到用户输入关键词“琅琊榜”(当然还可以通过其他关键词进行搜索,本发明实施例不作限制)进行网络搜索的示意图,在这种情况下,可以对显示界面的整体结构进行调整,直接在显示界面上新建第一显示区域30和第二显示区域31,在这种情况下,显示界面上还包括第一显示区域30和第二显示区域31之外的其它区域,如图3b所示,为在显示界面上新建第一显示区域30和第二显示区域31的示意图,其中,第一显示区域30和第二显示区域31的位置不限于图3b所示,也可以按照其他显示方式进行显示,对此,本发明实施例不作限制。 For example, as shown in Figure 3a, the browser of the electronic device receives the user input keyword "Langya Bang" (of course, it can also be searched by other keywords, the embodiment of the present invention is not limited) to perform a network search, In this case, the overall structure of the display interface can be adjusted, and the first display area 30 and the second display area 31 are directly created on the display interface. In this case, the display interface also includes the first display area 30 and other areas other than the second display area 31, as shown in FIG. The position of 31 is not limited to that shown in FIG. 3b, and may also be displayed in other display manners, which is not limited by this embodiment of the present invention.
第二种,在显示界面上新建第二显示区域31,并将浏览器的浏览界面中除第二显示区域31之外的其它区域界定为第一显示区域30。 The second method is to create a second display area 31 on the display interface, and define other areas in the browsing interface of the browser except the second display area 31 as the first display area 30 .
举例来说,可以在浏览器的显示界面的右侧新建一显示区域(也即第二显示区域31),而保持浏览器左侧的显示区域不变,从而将显示界面划分为如图3c所示的第一显示区域30和第二显示区域31,当然在具体实施过程中,第二显示区域31还可以新建于显示界面左侧、顶部、底部等等,对于第二显示区域31新建于显示界面的什么位置,本发明实施例不作限制。 For example, a new display area (that is, the second display area 31) can be created on the right side of the display interface of the browser, and the display area on the left side of the browser remains unchanged, thereby dividing the display interface into The first display area 30 and the second display area 31 shown, of course, in the specific implementation process, the second display area 31 can also be newly built on the left side, top, bottom, etc. of the display interface, and the second display area 31 is newly built on the display The location of the interface is not limited by this embodiment of the present invention.
在具体实施过程中,可以在接收到用户的搜索操作之后,就直接将显示界面划分为至少两个显示区域,作为另一种可选的实施例,也可以在接收到用户的搜索操作之后,基于一些其它触发条件将显示界面划分为至少两个显示区域,下面列举其中的两种触发条件进行介绍,当然,在具体实施过程中,不限于以下两种情况。 In the specific implementation process, after receiving the user's search operation, the display interface can be directly divided into at least two display areas. As another optional embodiment, after receiving the user's search operation, The display interface is divided into at least two display areas based on some other trigger conditions, two of which are listed below for introduction, of course, in the specific implementation process, it is not limited to the following two cases.
第一种,方法还包括:判断浏览器的显示宽度是否大于预设宽度;在显示宽度大于预设宽度时,将显示界面划分为至少两个显示区域。 In the first method, the method further includes: judging whether the display width of the browser is greater than the preset width; and dividing the display interface into at least two display areas when the display width is greater than the preset width.
在具体实施过程中,可以根据实际需求设置任意大小的预设宽度,预设宽度例如为:800px、1000px等等,对于预设宽度具体取值为多少,本发明实施例不作限制。其中,可以获取整个显示界面的屏幕截图,然后基于屏幕截图确定浏览器的显示界面的显示宽度占整个屏幕截图的宽度的比例(假设为:80%,当然还可以为其它值,例如:70%、75%等等),另外,确定浏览器所在电子设备的分辨率1600px*900px(当然还可以为其它分辨率),最后基于通过该比例(例如:80%)乘以横轴分辨率(1600px)就可以确定出浏览器的显示宽度为:1280px;又或者,还可以获取浏览器的坐标位置,然后通过右侧横轴坐标减去左侧横轴坐标,就可以确定出浏览器的显示宽度。其中,基于电子设备的不同分辨率以及不同的浏览器,浏览器的显示宽度也不同,对此本发明实施例不再详细列举,并且不作限制。 In the specific implementation process, any preset width can be set according to actual needs. The preset width is, for example, 800px, 1000px, etc. The specific value of the preset width is not limited by the embodiment of the present invention. Wherein, the screenshot of the entire display interface can be obtained, and then based on the screenshot, determine the ratio of the display width of the browser's display interface to the width of the entire screenshot (assumed to be: 80%, of course, other values can also be used, for example: 70%) , 75%, etc.), in addition, determine the resolution of the electronic device where the browser is located is 1600px*900px (of course, it can also be other resolutions), and finally based on the ratio (for example: 80%) multiplied by the horizontal axis resolution (1600px ) to determine the display width of the browser: 1280px; or, you can also obtain the coordinate position of the browser, and then subtract the coordinates on the left horizontal axis from the coordinates on the right horizontal axis to determine the display width of the browser . Wherein, based on different resolutions of the electronic device and different browsers, the display width of the browser is also different, which is not listed in detail in this embodiment of the present invention, and is not limited thereto.
其中,在浏览器的显示宽度大于预设宽度时,则通常说明第一显示区域30的第一搜索结果可以完全显示,而不会存在被压缩或者被第二显示区域31遮挡的情况,在这种情况下,才将浏览器的显示界面划分为第一显示区域30和第二显示区域31。通过上述方案,达到了能够保证第一显示区域30的第一搜索结果能够正常显示的技术效果。 Wherein, when the display width of the browser is greater than the preset width, it generally means that the first search result in the first display area 30 can be completely displayed without being compressed or blocked by the second display area 31 . In this case, the display interface of the browser is divided into the first display area 30 and the second display area 31 . Through the above solution, the technical effect of ensuring that the first search result in the first display area 30 can be displayed normally is achieved.
作为一种可选的实施例,浏览器还可以向用户提供选择界面,由用户选择是否将浏览器设置分屏模式,在用户选择将浏览器设置为分屏模式时,在后续条件满足的情况下才需要将浏览器的显示界面划分为至少两个显示区域,否则,即使后续条件满足,也不会将浏览器的显示界面划分为至少两个显示区域。 As an optional embodiment, the browser can also provide the user with a selection interface, and the user can choose whether to set the browser in split-screen mode. When the user chooses to set the browser in split-screen mode, if the subsequent conditions are met Only when the display interface of the browser needs to be divided into at least two display areas, otherwise, even if the subsequent conditions are satisfied, the display interface of the browser will not be divided into at least two display areas.
第二种,方法还包括:判断浏览器的登录账号是否为预定账号;在浏览器的登录账号为预定账号时,将显示界面划分为至少两个显示区域。 In the second method, the method further includes: judging whether the login account of the browser is a predetermined account; when the login account of the browser is a predetermined account, dividing the display interface into at least two display areas.
举例来说,用户在使用浏览器时,可以注册对应的用户账号(也即登录账号),并且用户可以在浏览器的用户账号中设置是否控制浏览器进入分屏模式。从而,在浏览器接收到用户的搜索操作之后,可以首先获取用户的用户账号,然后将其与网络服务器中存储的预设账号进行匹配,如果匹配成功,则说明该用户设置了启用分配模式,故而将浏览器的显示界面划分为至少两个显示区域;如果匹配不成功,则说明该用户并未设置分屏模式,故而在后续不将浏览器的显示界面划分为至少两个显示区域。其中,网络服务器中存储的预设账号为设置有分屏模式的用户账号,其中用户将其对应的用户账号设置为分屏模式之后,浏览器就将对应的用户账号发送至网络服务器进行存储。 For example, when using a browser, the user can register a corresponding user account (that is, a login account), and the user can set whether to control the browser to enter the split-screen mode in the user account of the browser. Therefore, after the browser receives the user's search operation, it can first obtain the user account of the user, and then match it with the preset account stored in the network server. If the match is successful, it means that the user has set the enabling distribution mode. Therefore, the display interface of the browser is divided into at least two display areas; if the matching is unsuccessful, it means that the user has not set the split-screen mode, so the display interface of the browser is not divided into at least two display areas in the future. Wherein, the preset account stored in the network server is a user account configured with a split-screen mode, wherein after the user sets the corresponding user account to the split-screen mode, the browser sends the corresponding user account to the network server for storage.
通过上述方案,保证了只对预定账号设置分屏模式,从而达到了控制电子设备进入分屏模式的控制方式更加准确,更能满足用户需求。 Through the above solution, it is ensured that the split-screen mode is only set for the predetermined account, so that the control method for controlling the electronic device to enter the split-screen mode is more accurate and can better meet user needs.
步骤S104中,可以获得多种形式的第二搜索结果,下面列举其中的两种进行介绍,当然,在具体实施过程中,不限于以下两种情况。 In step S104, multiple forms of second search results can be obtained, and two of them are listed below for introduction. Of course, in the specific implementation process, it is not limited to the following two situations.
第一种,第二搜索结果包括:N条推广信息和至少一条搜索记录,至少一条搜索记录通过第二搜索引擎搜索获得。 In the first type, the second search result includes: N pieces of promotional information and at least one search record, and at least one search record is obtained through the second search engine.
举例来说,第二搜索引擎为第一搜索引擎不同的搜索引擎,例如:第一搜索引擎为百度搜索引擎,第二搜索引擎为好搜搜索引擎(当然,第一搜索引擎、第二搜索引擎也可以为其它搜索引擎,本发明实施例不作限制)可以通过该关键信息在第二搜索引擎中进行搜索,进而获得多条搜索记录,然后将N条推广信息和这多条搜索记录之和作为第二搜索结果提供给用户,如图3c所示,第二显示区域31所显示的即为通过该方式所获得的第二搜索结果。 For example, the second search engine is a search engine different from the first search engine, for example: the first search engine is a Baidu search engine, and the second search engine is a Haosou search engine (of course, the first search engine, the second search engine It can also be other search engines, and the embodiment of the present invention does not limit it) You can search in the second search engine through the key information, and then obtain multiple search records, and then use the sum of N pieces of promotion information and these multiple search records as The second search result is provided to the user. As shown in FIG. 3 c , what is displayed in the second display area 31 is the second search result obtained in this way.
由于在上述方案中,在首屏中除了提供基于第一搜索引擎所获得第一搜索结果之外,还需要基于第二搜索引擎获得第二搜索结果,故而达到了进一步的增加浏览器的首屏所提供的信息量的技术效果。 In the above scheme, in addition to providing the first search result based on the first search engine in the first screen, it is also necessary to obtain the second search result based on the second search engine, thus achieving a further increase in the first screen of the browser. The technical effect of the amount of information provided.
第二种,第二搜索结果包括:N条推广信息和至少一条搜索记录,至少第一搜索记录为第一搜索结果中所包含的搜索记录。 In the second type, the second search result includes: N pieces of promotion information and at least one search record, and at least the first search record is the search record included in the first search result.
举例来说,可以将第一搜索结果中的推广信息和非推广信息之外的其他搜索记录进行区分,然后将非推广信息之外的其他搜索记录和N条推广信息之和作为第二搜索结果提供给用户。如图3b所示,第二显示区域31所显示的即为通过该方式所获得的第二搜索结果。 For example, the promotion information in the first search result can be distinguished from other search records other than non-promotion information, and then the sum of other search records other than non-promotion information and N pieces of promotion information can be used as the second search result provided to the user. As shown in FIG. 3 b , what is displayed in the second display area 31 is the second search result obtained in this way.
由于在上述方案中,在首屏中所提供的第一搜索结果和第二搜索结果都基于第一搜索引擎获得,而第二搜索结果中所包含的推广信息的数量少于第一搜索结果中所包含的推广信息的数量,故而达到了在不增加搜索负担的情况下,增加浏览器的首屏所提供的信息量的技术效果。 In the above solution, the first search result and the second search result provided on the first screen are obtained based on the first search engine, and the amount of promotional information contained in the second search result is less than that in the first search result. The amount of promotional information included thus achieves the technical effect of increasing the amount of information provided by the first screen of the browser without increasing the search burden.
作为一种可选的实施例,请参考图4,该方法还包括: As an optional embodiment, please refer to Figure 4, the method also includes:
步骤S401:检测获得针对第一搜索结果或第二搜索结果中的第一搜索记录的浏览操作; Step S401: Detect and obtain a browsing operation on the first search record in the first search result or the second search result;
步骤S402:判断第一搜索记录位于第一搜索结果还是第二搜索结果; Step S402: judging whether the first search record is located in the first search result or the second search result;
步骤S403a:在第一搜索记录位于第一搜索结果时,在第一显示区域30通过第一搜索记录的跳转页面覆盖第一搜索结果; Step S403a: when the first search record is located in the first search result, cover the first search result with the jump page of the first search record in the first display area 30;
步骤S403b:在第一搜索记录位于第二搜索结果时,在第一显示区域30表面新建一窗口,窗口用于显示第一搜索记录的跳转页面。 Step S403b: When the first search record is located in the second search result, create a new window on the surface of the first display area 30, and the window is used to display the jump page of the first search record.
步骤S401中,第一搜索记录为位于第一搜索结果或者第二搜索结果的任一搜索记录,针对第一搜索记录的浏览操作例如为:点击第一搜索记录的操作。 In step S401, the first search record is any search record located in the first search result or the second search result, and the browsing operation for the first search record is, for example, an operation of clicking the first search record.
步骤S402中,可以通过第一搜索记录所在的区域确定出第一搜索记录位于第一搜索结果还是第二搜索结果,其中,如果第一搜索记录位于第一显示区域30的话,则说明第一搜索记录属于第一搜索结果,如果第一搜索记录位于第二显示区域31的话,则说明第一搜索记录属于第二搜索结果。 In step S402, it can be determined whether the first search record is located in the first search result or the second search result through the area where the first search record is located. If the first search record is located in the first display area 30, it means that the first search record The record belongs to the first search result. If the first search record is located in the second display area 31 , it means that the first search record belongs to the second search result.
步骤S403a中,由于第一搜索记录位于第一搜索结果,则说明用户希望能够针对第一搜索结果中的搜索记录进行操作,而现有技术中的控制逻辑会通过第一搜索记录的跳转页面覆盖第一搜索结果,在这种情况下,为了保证第一搜索结果能够正常显示,故而将第一搜索结果重新显示于第二显示区域31,如图5a所示。通过上述方案,达到了在保留现有技术中的网页控制逻辑的同时,将第一搜索结果与第一搜索记录的跳转页面同屏显示的技术效果。 In step S403a, since the first search record is located in the first search result, it means that the user wishes to operate on the search record in the first search result, and the control logic in the prior art will pass the jump page of the first search record The first search result is covered. In this case, in order to ensure that the first search result can be displayed normally, the first search result is redisplayed in the second display area 31 , as shown in FIG. 5 a . Through the above solution, the technical effect of displaying the first search result and the jump page of the first search record on the same screen is achieved while retaining the web page control logic in the prior art.
步骤S403b中,由于第一搜索记录位于第二搜索结果,则说明用户希望能够针对第二搜索结果中的搜索记录进行操作,在这种情况下,为了不改变浏览器所获得第一搜索结果,则可以在第一显示区域30表面新建一窗口,用于显示第一搜索记录的跳转页面,如图5b所示。 In step S403b, since the first search record is located in the second search result, it means that the user wishes to operate on the search record in the second search result. In this case, in order not to change the first search result obtained by the browser, Then, a new window may be created on the surface of the first display area 30 for displaying the jump page of the first search record, as shown in FIG. 5b.
作为一种可选的实施例,方法还包括: As an optional embodiment, the method also includes:
响应电子设备的用户的触发操作,进而控制电子设备由普通模式进入浏览模式;其中,第一搜索结果或者第二搜索结果所在的区域在浏览模式下的显示宽度小于在普通模式下的显示宽度;第一搜索记录的跳转页面所在的区域在浏览模式下的显示宽度大于在普通模式下的显示宽度。 Responding to the trigger operation of the user of the electronic device, and then controlling the electronic device to enter the browsing mode from the normal mode; wherein, the display width of the area where the first search result or the second search result is located in the browsing mode is smaller than the display width in the normal mode; The display width of the region where the jump page of the first search record is located in the browsing mode is larger than that in the normal mode.
其中,浏览模式指的是方便用户浏览第一搜索记录的跳转页面的模式,而普通模式则是浏览模式之外的其它模式,例如:在用户进行搜索操作,显示第一搜索结果和第二搜索结果时,浏览器处于普通模式;又例如,在响应用户针对第一搜索记录的浏览操作之后,从而在第一搜索记录所在的区域显示对应的搜索结果时,浏览器也处于普通模式。当然,普通模式还可以为其它形式的普通模式,对此,本发明实施例不再详细列举,并且不作限制。 Among them, the browse mode refers to the mode that is convenient for the user to browse the jump page of the first search record, and the normal mode is other modes other than the browse mode, for example: when the user performs a search operation, the first search result and the second search result are displayed. When searching for results, the browser is in the normal mode; for another example, after responding to the user's browsing operation on the first search record and displaying the corresponding search results in the area where the first search record is located, the browser is also in the normal mode. Certainly, the normal mode may also be other forms of normal mode, which will not be listed in detail in this embodiment of the present invention, and are not limited thereto.
举例来说,触发电子设备由普通模式进入浏览模式的触发操作可以为预设的多种操作,例如:单击第二显示区域31的左边框的操作、控制第二显示区域31的左边框向右移动的操作等等;而如果第一显示区域30为新建的第一显示区域30,则浏览操作还可以为单击第一显示区域30的右边框的操作、控制第一显示区域30的右边框向右移动的操作等等,对于触发操作为何种操作,本发明实施例不作限制。 For example, the trigger operation that triggers the electronic device to enter the browsing mode from the normal mode can be various preset operations, such as: clicking the left frame of the second display area 31, controlling the left frame of the second display area 31 to The operation of moving right or the like; and if the first display area 30 is a new first display area 30, then the browsing operation can also be the operation of clicking the right border of the first display area 30, controlling the right side of the first display area 30 The operation of moving the frame to the right, etc., does not limit what kind of operation is the triggering operation in this embodiment of the present invention.
其中,如果检测到触发浏览器由普通模式进入浏览模式的触发操作的话,则说明电子设备的用户希望增加第一搜索记录的跳转页面的显示宽度,以方便浏览第一搜索记录的跳转页面,故而可以增加第一显示区域30的显示宽度,并缩短第二显示区域31的显示宽度。其中,可以先检测第二显示区域31的第一搜索结果或者推荐搜索记录的显示位置,进而在缩短第二显示区域31的显示宽度时,保证第一搜索结果或者推荐搜索记录能够在第二显示区域31正常显示。 Wherein, if the trigger operation that triggers the browser to enter the browsing mode from the normal mode is detected, it means that the user of the electronic device wishes to increase the display width of the jump page of the first search record, so as to facilitate browsing of the jump page of the first search record , so the display width of the first display area 30 can be increased, and the display width of the second display area 31 can be shortened. Wherein, the display position of the first search result or the recommended search record in the second display area 31 can be detected first, and then when the display width of the second display area 31 is shortened, it is ensured that the first search result or the recommended search record can be displayed on the second display. Area 31 is displayed normally.
通过上述方案,能够增加第一搜索记录的跳转页面的显示宽度,从而能够更加方便用户浏览第一搜索记录的跳转页面的内容,进而达到了提高网页浏览效率的技术效果。 Through the above solution, the display width of the jump page of the first search record can be increased, so that it is more convenient for the user to browse the content of the jump page of the first search record, thereby achieving the technical effect of improving web page browsing efficiency.
其中,在控制浏览器进入浏览模式之后,还可以通过多种控制逻辑对第一搜索记录的跳转页面进行调整,下面列举其中的两种调整方式进行介绍,当然,在具体实施过程中,不限于以下两种情况。 Among them, after controlling the browser to enter the browsing mode, the jump page of the first search record can also be adjusted through various control logics. The following two adjustment methods are listed below for introduction. Of course, in the specific implementation process, no Limited to the following two cases.
第一种,在控制电子设备由普通模式进入浏览模式之后,方法还包括: The first one, after controlling the electronic device to enter the browsing mode from the normal mode, the method also includes:
响应用户的调整操作,进而将第一搜索记录的跳转页面的显示内容的显示效果由第一显示效果调整为第二显示效果。 In response to the user's adjustment operation, the display effect of the display content of the jump page of the first search record is further adjusted from the first display effect to the second display effect.
举例来说,可以在浏览器的显示界面上显示对第二显示区域31的显示内容的显示效果进行调整的按钮、又或者通过快捷键的方式对第二显示区域31的显示内容进行调整,其中,显示效果例如为:字体大小、字体颜色、是否去广告等等,当然还可以对其它一些显示效果进行调整,对此,本发明实施例不再详细列举,并且不作限制。 For example, a button for adjusting the display effect of the display content of the second display area 31 may be displayed on the display interface of the browser, or the display content of the second display area 31 may be adjusted by means of shortcut keys, wherein , the display effects are, for example: font size, font color, whether to remove advertisements, etc. Of course, some other display effects can also be adjusted, which will not be listed in detail in this embodiment of the present invention, and are not limited.
第二种,在控制电子设备由普通模式进入浏览模式之后,方法还包括:确定第一搜索记录的跳转页面的网页类别;在显示界面上显示与网页类别对应的控制区域,以通过控制区域接收用户针对第一搜索记录的跳转页面的控制操作。 Second, after controlling the electronic device to enter the browsing mode from the normal mode, the method also includes: determining the webpage category of the jump page of the first search record; displaying the control area corresponding to the webpage category on the display interface, so as to pass the control area A user's control operation on the jump page of the first search record is received.
在具体实施过程中,第一搜索记录的跳转页面的网页类别可以包括多种类别,基于网页类别的不同,控制区域所包含的内容也不同,下面列举其中的三种进行介绍,当然,在具体实施过程中,不限于以下三种情况。 In the specific implementation process, the webpage category of the jump page of the first search record may include multiple categories. Based on the different webpage categories, the content contained in the control area is also different. Three of them are listed below for introduction. Of course, in In the specific implementation process, it is not limited to the following three situations.
①在网页类别为:小说类别时,控制区域具体包括:将控制区域的显示效果由第三显示效果调整为第四显示效果的控制按钮。 ① When the webpage category is: novel category, the control area specifically includes: a control button for adjusting the display effect of the control area from the third display effect to the fourth display effect.
举例来说,在网页类别为小说类别时,在控制浏览器由普通模式进入浏览模式之后,第一搜索记录的跳转页面就进入阅读模式。可以在跳转页面的顶部显示小说工具条,该小说工具条包括至少一个控制按钮,例如:文字大小控制按钮、背景控制按钮、字体控制按钮等等。其中,基于用户选择不同的控制按钮,从而可以实现对跳转页面的不同控制,例如:如果用户选择文字大小控制按钮,则可以根据需求增加或者减小文字大小;又例如:用户如果选择背景控制按钮,则可以对小说阅读背景进行控制,例如:调整背景颜色、背景图案等等;如果用户选择字体控制按钮,则可以选择将小说采用不同的字体显示,例如:楷体、宋体、隶书等等。当然,控制按钮也可以显示于其它区域、也可以对跳转页面的其它显示效果进行调整,对此,本发明实施不再详细列举,并且不作限制。通过上述方案,能够通过对小说类别的网页的显示效果进行调整,进而方便用户阅读小说,从而提高小说效率。 For example, when the category of the web page is a novel category, after controlling the browser to enter the browsing mode from the normal mode, the jump page of the first search record enters the reading mode. A novel toolbar may be displayed on the top of the jump page, and the novel toolbar includes at least one control button, such as a text size control button, a background control button, a font control button, and the like. Among them, based on the user's selection of different control buttons, different controls on the jump page can be realized. For example: if the user selects the text size control button, the text size can be increased or decreased according to the demand; another example: if the user selects the background control button, you can control the reading background of the novel, for example: adjust the background color, background pattern, etc.; if the user selects the font control button, you can choose to display the novel in different fonts, such as: KaiTi, SongTi, Lishu, etc. Of course, the control buttons can also be displayed in other areas, and other display effects of the jump page can also be adjusted, which will not be listed in detail in the implementation of the present invention, and is not limited. Through the above solution, it is possible to adjust the display effect of the web page of the novel category, thereby making it convenient for the user to read the novel, thereby improving the efficiency of the novel.
②在网页类别为:视频类别时,控制区域具体包括:视频的播放及控制界面。 ② When the webpage category is: video category, the control area specifically includes: video playback and control interface.
举例来说,在网页类别为视频类别时,在控制浏览器由普通模式进入浏览模式之后,第一搜索记录的跳转页面就进入观影模式。可以新建一个窗口,用于显示视频的播放及控制界面,在该视频的播放及控制界面中可以播放当前视频,并且用户基于视频的播放及控制界面上的控制按钮,就可以实现对视频播放的控制。其中,这些控制按钮也可以通过视频工具条的形式显示。通过该方案达到了提高视频播放效率的技术效果。 For example, when the category of the webpage is a video category, after the browser is controlled to enter the browsing mode from the normal mode, the redirected page of the first search record enters the viewing mode. A new window can be created to display the video playback and control interface. The current video can be played in the video playback and control interface, and the user can control the video playback based on the video playback and control buttons on the control interface. control. Wherein, these control buttons may also be displayed in the form of a video tool bar. Through this solution, the technical effect of improving video playback efficiency is achieved.
③在网页类别为:新闻类别时,控制区域具体包括:基于跳转页面的关键词搜索相关新闻的搜索按钮。 ③ When the category of the web page is: news category, the control area specifically includes: a search button for searching related news based on the keywords of the jump page.
举例来说,在网页类别为新闻时,可以在跳转页面顶部显示一个新闻工具条,该新闻工具条上可以设置一个“搜索相关”的按钮,在检测到用户点击该按钮的操作之后,电子设备先获取当前页面的新闻的搜索关键词,然后基于该搜索关键词获取相关新闻,并将其提供给用户。通过上述方案,达到了能够方便的浏览相关新闻的技术效果。 For example, when the category of the web page is news, a news tool bar can be displayed at the top of the jump page, and a "search related" button can be set on the news tool bar. After detecting that the user clicks the button, the electronic The device first obtains the search keyword of the news on the current page, then obtains relevant news based on the search keyword, and provides it to the user. Through the above solution, the technical effect of being able to browse relevant news conveniently is achieved.
第二方面,基于同一发明构思,本发明实施例提供一种电子设备,请参考图6,包括:接收模块60,用于接收用户通过第一搜索引擎进行网络搜索的搜索操作;响应模块61,用于响应所述搜索操作,通过所述第一搜索引擎搜索获得第一搜索结果,所述第一搜索结果中包括M条推广信息,M为正整数;第一确定模块62,用于从所述M条推广信息中确定出类别为第一推广信息类别的N条推广信息,N为小于等于M的正整数,所述第一推广信息类别基于所述用户浏览网页的历史行为记录确定;显示模块63,用于在浏览器的显示界面的第一显示区域显示所述第一搜索结果,在所述显示界面的第二显示区域显示第二搜索结果,所述第二搜索结果中包含所述N条推广信息,所述显示界面被划分为包括第一显示区域和第二显示区域在内的至少两个显示区域。 In the second aspect, based on the same inventive concept, an embodiment of the present invention provides an electronic device, please refer to FIG. 6 , including: a receiving module 60, configured to receive a search operation performed by a user through a first search engine; a response module 61, In response to the search operation, search through the first search engine to obtain a first search result, the first search result includes M pieces of promotion information, and M is a positive integer; the first determination module 62 is used to obtain the first search result from the Among the M pieces of promotional information, N pieces of promotional information are determined to be the first category of promotional information, N is a positive integer less than or equal to M, and the category of the first promotional information is determined based on the historical behavior records of the user browsing web pages; display Module 63, configured to display the first search result in the first display area of the display interface of the browser, and display the second search result in the second display area of the display interface, the second search result includes the N pieces of promotional information, the display interface is divided into at least two display areas including the first display area and the second display area.
可选的,所述历史行为记录包括:历史搜索记录、历史浏览记录、历史收藏记录中的至少一种行为记录。 Optionally, the historical behavior records include: at least one behavior record among historical search records, historical browsing records, and historical collection records.
可选的,请继续参考图6,所述电子设备还包括:第二确定模块64,用于针对每个推广信息类别,确定出所述用户的搜索次数、浏览次数和收藏条数;第三确定模块65,用于基于所述搜索次数以及所述历史搜索记录所对应的第一权重值、所述浏览次数以及所述历史浏览记录所对应的第二权重值、所述收藏条数和所述历史收藏记录所对应的第三权重值,确定出每个推广信息类别的第一评分值;第四确定模块66,用于确定出所述第一评分值大于第一预设阈值的推广信息类别作为所述第一推广信息类别。 Optionally, please continue to refer to FIG. 6, the electronic device further includes: a second determination module 64, configured to determine the number of searches, views and favorites of the user for each category of promotional information; The determining module 65 is configured to be based on the search times and the first weight value corresponding to the historical search records, the browsing times and the second weight value corresponding to the historical browsing records, the number of favorites and the The third weight value corresponding to the historical collection record determines the first score value of each promotion information category; the fourth determination module 66 is used to determine the promotion information whose first score value is greater than the first preset threshold category as the first promotion information category.
可选的,所述第二搜索结果包括:所述N条推广信息和至少一条搜索记录,所述至少一条搜索记录通过第二搜索引擎搜索获得。 Optionally, the second search result includes: the N pieces of promotion information and at least one search record, and the at least one search record is obtained through a second search engine.
可选的,所述第二搜索结果包括:所述N条推广信息和至少一条搜索记录,所述至少第一搜索记录为所述第一搜索结果中所包含的搜索记录。 Optionally, the second search result includes: the N pieces of promotion information and at least one search record, and the at least first search record is a search record included in the first search result.
可选的,请继续参考图6,所述电子设备还包括: Optionally, please continue to refer to Figure 6, the electronic device also includes:
第一划分模块67,用于在所述显示界面上新建所述第一显示区域和所述第二显示区域,进而将所述显示区域划分为所述至少两个显示区域。 The first dividing module 67 is configured to create the first display area and the second display area on the display interface, and further divide the display area into the at least two display areas.
可选的,请继续参考图6,所述电子设备还包括:第二划分模块68,用于在所述显示界面上新建第二显示区域,并将所述显示界面中除所述第二显示区域之外的其它区域界定为第一显示区域。 Optionally, please continue to refer to FIG. 6, the electronic device further includes: a second dividing module 68, configured to create a second display area on the display interface, and divide the display interface from the second display area. Other areas outside the area are defined as the first display area.
可选的,请继续参考图6,所述电子设备还包括:第一判断模块69,用于判断所述浏览器的显示宽度是否大于预设宽度;第三划分模块610,用于在所述显示宽度大于所述预设宽度时,将所述显示界面划分为所述至少两个显示区域。 Optionally, please continue to refer to FIG. 6 , the electronic device further includes: a first judging module 69, configured to judge whether the display width of the browser is greater than a preset width; a third dividing module 610, configured in the When the display width is greater than the preset width, the display interface is divided into the at least two display areas.
可选的,请继续参考图6,所述电子设备还包括:第二判断模块611,用于判断所述浏览器的登录账号是否为预定账号;第四划分模块612,用于在所述浏览器的登录账号为所述预定账号时,将所述显示界面划分为所述至少两个显示区域。 Optionally, please continue to refer to FIG. 6, the electronic device further includes: a second judging module 611, used to judge whether the login account of the browser is a predetermined account; a fourth dividing module 612, used in the browsing When the login account of the device is the predetermined account, the display interface is divided into the at least two display areas.
由于本发明实施例第二方面所介绍的电子设备,为实施本发明实施例第一方面的网络搜索结果筛选方法所采用的电子设备,故而基于本发明实施例第一方面所介绍的网络搜索结果筛选方法,本领域所属人员能够了解该电子设备的具体结构及变形,故而在此不再赘述。凡是本发明实施例第一方面的网络搜索结果筛选所采用的电子设备都属于本发明所欲保护的范围。 Since the electronic device introduced in the second aspect of the embodiment of the present invention is the electronic device used to implement the network search result screening method in the first aspect of the embodiment of the present invention, it is based on the network search result introduced in the first aspect of the embodiment of the present invention For the screening method, those skilled in the art can understand the specific structure and deformation of the electronic device, so details will not be repeated here. All electronic devices used in the filtering of the network search results in the first aspect of the embodiment of the present invention belong to the scope of protection of the present invention.
本申请实施例中提供的技术方案,至少具有如下技术效果或优点: The technical solutions provided in the embodiments of the present application have at least the following technical effects or advantages:
由于在本发明实施例中,本申请实施例中的技术方案总体思路如下: Because in the embodiment of the present invention, the overall idea of the technical solution in the embodiment of the application is as follows:
首先接收用户通过第一搜索引擎进行网络搜索的搜索操作;然而响应搜索操作,通过第一搜索引擎搜索获得第一搜索结果,第一搜索结果中包括M条推广信息,M为正整数;接着从M条推广信息中确定出类别为第一推广信息类别的N条推广信息,N为小于等于M的正整数,第一推广信息类别基于所述用户的历史行为记录确定;最后,在浏览器的显示界面的第一显示区域显示第一搜索结果,在显示界面的第二显示区域显示第二搜索结果,第二搜索结果中包含N条推广信息,显示界面被划分为包括第一显示区域和第二显示区域在内的至少两个显示区域。从而,由于在第二搜索结果中所包含的推广信息仅仅为M条推广信息中的部分推广信息,也即对第一搜索结果中的部分推广信息进行剔除,从而达到了增加基于搜索引擎搜索时首屏所获得有效数据量的技术效果。并且,所保留的N条推广信息的第一推广信息类别基于用户的历史行为记录确定,故而所保留的N条推广信息更加准确,更能满足用户需求。 First receive the search operation that the user performs a network search through the first search engine; however, in response to the search operation, the first search result is obtained through the first search engine search, and the first search result includes M pieces of promotional information, and M is a positive integer; then from Among the M pieces of promotion information, N pieces of promotion information are determined to be the first promotion information category, N is a positive integer less than or equal to M, and the first promotion information category is determined based on the user's historical behavior records; finally, in the browser's The first display area of the display interface displays the first search result, and the second search result is displayed in the second display area of the display interface. The second search result contains N pieces of promotion information, and the display interface is divided into the first display area and the second search result. At least two display areas including the second display area. Therefore, because the promotion information contained in the second search result is only part of the promotion information in the M pieces of promotion information, that is, part of the promotion information in the first search result is eliminated, thereby achieving an increase in search time based on the search engine. The technical effect of the amount of effective data obtained on the first screen. In addition, the first promotion information category of the reserved N pieces of promotion information is determined based on the user's historical behavior records, so the reserved N pieces of promotion information are more accurate and can better meet user needs.
在此提供的算法和显示不与任何特定计算机、虚拟系统或者其它设备固有相关。各种通用系统也可以与基于在此的示教一起使用。根据上面的描述,构造这类系统所要求的结构是显而易见的。此外,本发明也不针对任何特定编程语言。应当明白,可以利用各种编程语言实现在此描述的本发明的内容,并且上面对特定语言所做的描述是为了披露本发明的最佳实施方式。 The algorithms and displays presented herein are not inherently related to any particular computer, virtual system, or other device. Various generic systems can also be used with the teachings based on this. The structure required to construct such a system is apparent from the above description. Furthermore, the present invention is not specific to any particular programming language. It should be understood that various programming languages can be used to implement the content of the present invention described herein, and the above description of specific languages is for disclosing the best mode of the present invention.
在此处所提供的说明书中,说明了大量具体细节。然而,能够理解,本发明的实施例可以在没有这些具体细节的情况下实践。在一些实例中,并未详细示出公知的方法、结构和技术,以便不模糊对本说明书的理解。 In the description provided herein, numerous specific details are set forth. However, it is understood that embodiments of the invention may be practiced without these specific details. In some instances, well-known methods, structures and techniques have not been shown in detail in order not to obscure the understanding of this description.
类似地,应当理解,为了精简本公开并帮助理解各个发明方面中的一个或多个,在上面对本发明的示例性实施例的描述中,本发明的各个特征有时被一起分组到单个实施例、图、或者对其的描述中。然而,并不应将该公开的方法解释成反映如下意图:即所要求保护的本发明要求比在每个权利要求中所明确记载的特征更多的特征。更确切地说,如下面的权利要求书所反映的那样,发明方面在于少于前面公开的单个实施例的所有特征。因此,遵循具体实施方式的权利要求书由此明确地并入该具体实施方式,其中每个权利要求本身都作为本发明的单独实施例。 Similarly, it should be appreciated that in the foregoing description of exemplary embodiments of the invention, in order to streamline this disclosure and to facilitate an understanding of one or more of the various inventive aspects, various features of the invention are sometimes grouped together in a single embodiment, figure, or its description. This method of disclosure, however, is not to be interpreted as reflecting an intention that the claimed invention requires more features than are expressly recited in each claim. Rather, as the following claims reflect, inventive aspects lie in less than all features of a single foregoing disclosed embodiment. Thus, the claims following the Detailed Description are hereby expressly incorporated into this Detailed Description, with each claim standing on its own as a separate embodiment of this invention.
本领域那些技术人员可以理解,可以对实施例中的设备中的模块进行自适应性地改变并且把它们设置在与该实施例不同的一个或多个设备中。可以把实施例中的模块或单元或组件组合成一个模块或单元或组件,以及此外可以把它们分成多个子模块或子单元或子组件。除了这样的特征和/或过程或者单元中的至少一些是相互排斥之外,可以采用任何组合对本说明书(包括伴随的权利要求、摘要和附图)中公开的所有特征以及如此公开的任何方法或者设备的所有过程或单元进行组合。除非另外明确陈述,本说明书(包括伴随的权利要求、摘要和附图)中公开的每个特征可以由提供相同、等同或相似目的的替代特征来代替。 Those skilled in the art can understand that the modules in the device in the embodiment can be adaptively changed and arranged in one or more devices different from the embodiment. Modules or units or components in the embodiments may be combined into one module or unit or component, and furthermore may be divided into a plurality of sub-modules or sub-units or sub-assemblies. All features disclosed in this specification (including accompanying claims, abstract and drawings) and any method or method so disclosed may be used in any combination, except that at least some of such features and/or processes or units are mutually exclusive. All processes or units of equipment are combined. Each feature disclosed in this specification (including accompanying claims, abstract and drawings) may be replaced by alternative features serving the same, equivalent or similar purpose, unless expressly stated otherwise.
此外,本领域的技术人员能够理解,尽管在此的一些实施例包括其它实施例中所包括的某些特征而不是其它特征,但是不同实施例的特征的组合意味着处于本发明的范围之内并且形成不同的实施例。例如,在下面的权利要求书中,所要求保护的实施例的任意之一都可以以任意的组合方式来使用。 Furthermore, those skilled in the art will understand that although some embodiments herein include some features included in other embodiments but not others, combinations of features from different embodiments are meant to be within the scope of the invention. And form different embodiments. For example, in the following claims, any of the claimed embodiments may be used in any combination.
本发明的各个部件实施例可以以硬件实现,或者以在一个或者多个处理器上运行的软件模块实现,或者以它们的组合实现。本领域的技术人员应当理解,可以在实践中使用微处理器或者数字信号处理器(DSP)来实现根据本发明实施例的网关、代理服务器、系统中的一些或者全部部件的一些或者全部功能。本发明还可以实现为用于执行这里所描述的方法的一部分或者全部的设备或者装置程序(例如,计算机程序和计算机程序产品)。这样的实现本发明的程序可以存储在计算机可读介质上,或者可以具有一个或者多个信号的形式。这样的信号可以从因特网网站上下载得到,或者在载体信号上提供,或者以任何其他形式提供。 The various component embodiments of the present invention may be implemented in hardware, or in software modules running on one or more processors, or in a combination thereof. Those skilled in the art should understand that a microprocessor or a digital signal processor (DSP) can be used in practice to implement some or all functions of some or all components in the gateway, proxy server, and system according to the embodiments of the present invention. The present invention can also be implemented as an apparatus or an apparatus program (for example, a computer program and a computer program product) for performing a part or all of the methods described herein. Such a program for realizing the present invention may be stored on a computer-readable medium, or may be in the form of one or more signals. Such a signal may be downloaded from an Internet site, or provided on a carrier signal, or provided in any other form.
应该注意的是上述实施例对本发明进行说明而不是对本发明进行限制,并且本领域技术人员在不脱离所附权利要求的范围的情况下可设计出替换实施例。在权利要求中,不应将位于括号之间的任何参考符号构造成对权利要求的限制。单词“包含”不排除存在未列在权利要求中的元件或步骤。位于元件之前的单词“一”或“一个”不排除存在多个这样的元件。本发明可以借助于包括有若干不同元件的硬件以及借助于适当编程的计算机来实现。在列举了若干装置的单元权利要求中,这些装置中的若干个可以是通过同一个硬件项来具体体现。单词第一、第二、以及第三等的使用不表示任何顺序。可将这些单词解释为名称。 It should be noted that the above-mentioned embodiments illustrate rather than limit the invention, and that those skilled in the art will be able to design alternative embodiments without departing from the scope of the appended claims. In the claims, any reference signs placed between parentheses shall not be construed as limiting the claim. The word "comprising" does not exclude the presence of elements or steps not listed in a claim. The word "a" or "an" preceding an element does not exclude the presence of a plurality of such elements. The invention can be implemented by means of hardware comprising several distinct elements, and by means of a suitably programmed computer. In a unit claim enumerating several means, several of these means can be embodied by one and the same item of hardware. The use of the words first, second, and third, etc. does not indicate any order. These words can be interpreted as names.
本发明公开了,A1一种网络搜索结果筛选方法,包括: The invention discloses, A1, a method for screening network search results, comprising:
接收用户通过第一搜索引擎进行网络搜索的搜索操作; receiving a search operation performed by the user to conduct a network search through the first search engine;
响应所述搜索操作,通过所述第一搜索引擎搜索获得第一搜索结果,所述第一搜索结果中包括M条推广信息,M为正整数; Responding to the search operation, searching through the first search engine to obtain a first search result, the first search result includes M pieces of promotion information, and M is a positive integer;
从所述M条推广信息中确定出类别为第一推广信息类别的N条推广信息,N为小于等于M的正整数,所述第一推广信息类别基于所述用户浏览网页的历史行为记录确定; From the M pieces of promotion information, determine N pieces of promotion information that are classified as the first category of promotion information, where N is a positive integer less than or equal to M, and the category of the first promotion information is determined based on historical behavior records of the user browsing webpages. ;
在浏览器的显示界面的第一显示区域显示所述第一搜索结果,在所述显示界面的第二显示区域显示第二搜索结果,所述第二搜索结果中包含所述N条推广信息,所述显示界面被划分为包括第一显示区域和第二显示区域在内的至少两个显示区域。 Displaying the first search result in the first display area of the display interface of the browser, displaying the second search result in the second display area of the display interface, the second search result including the N pieces of promotional information, The display interface is divided into at least two display areas including a first display area and a second display area.
A2、如A1所述的方法,其特征在于,所述历史行为记录包括:历史搜索记录、历史浏览记录、历史收藏记录中的至少一种行为记录。 A2. The method according to A1, wherein the historical behavior records include: at least one behavior record among historical search records, historical browsing records, and historical collection records.
A3、如A1所述的方法,其特征在于,所述方法还包括: A3, the method as described in A1, is characterized in that, described method also comprises:
针对每个推广信息类别,确定出所述用户的搜索次数、浏览次数和收藏条数; For each category of promotional information, determine the number of searches, views and favorites of the user;
基于所述搜索次数以及所述历史搜索记录所对应的第一权重值、所述浏览次数以及所述历史浏览记录所对应的第二权重值、所述收藏条数和所述历史收藏记录所对应的第三权重值,确定出每个推广信息类别的第一评分值; Based on the number of searches and the first weight value corresponding to the historical search record, the number of browsing times and the second weight value corresponding to the historical browsing record, the number of favorites and the historical favorite record The third weight value determines the first score value of each promotional information category;
确定出所述第一评分值大于第一预设阈值的推广信息类别作为所述第一推广信息类别。 The promotion information category whose first score value is greater than a first preset threshold is determined as the first promotion information category.
A4、如A1所述的方法,其特征在于,所述第二搜索结果包括:所述N条推广信息和至少一条搜索记录,所述至少一条搜索记录通过第二搜索引擎搜索获得。 A4. The method described in A1, wherein the second search result includes: the N pieces of promotion information and at least one search record, and the at least one search record is obtained through a second search engine.
A5、如A1所述的方法,其特征在于,所述第二搜索结果包括:所述N条推广信息和至少一条搜索记录,所述至少第一搜索记录为所述第一搜索结果中所包含的搜索记录。 A5. The method as described in A1, wherein the second search result includes: the N pieces of promotional information and at least one search record, and the at least first search record is included in the first search result search history.
A6、如A1所述的方法,其特征在于,所述方法还包括: A6, the method as described in A1, is characterized in that, described method also comprises:
在所述显示界面上新建所述第一显示区域和所述第二显示区域,进而将所述显示区域划分为所述至少两个显示区域。 The first display area and the second display area are newly created on the display interface, and then the display area is divided into the at least two display areas.
A7、如A1所述的方法,其特征在于,所述方法还包括: A7, the method as described in A1, is characterized in that, described method also comprises:
在所述显示界面上新建第二显示区域,并将所述显示界面中除所述第二显示区域之外的其它区域界定为第一显示区域。 A second display area is newly created on the display interface, and other areas in the display interface except the second display area are defined as the first display area.
A8、如A1-A7任一所述的方法,其特征在于,所述方法还包括: A8, the method as described in any one of A1-A7, is characterized in that, described method also comprises:
判断所述浏览器的显示宽度是否大于预设宽度; judging whether the display width of the browser is greater than a preset width;
在所述显示宽度大于所述预设宽度时,将所述显示界面划分为所述至少两个显示区域。 When the display width is greater than the preset width, the display interface is divided into the at least two display areas.
A9、如A1-A7任一所述的方法,其特征在于,所述方法还包括: A9, the method as described in any one of A1-A7, is characterized in that, described method also comprises:
判断所述浏览器的登录账号是否为预定账号; judging whether the login account of the browser is a predetermined account;
在所述浏览器的登录账号为所述预定账号时,将所述显示界面划分为所述至少两个显示区域。 When the login account of the browser is the predetermined account, the display interface is divided into the at least two display areas.
B10、一种电子设备,包括: B10. An electronic device, comprising:
接收模块,用于接收用户通过第一搜索引擎进行网络搜索的搜索操作; A receiving module, configured to receive a search operation performed by a user to perform a network search through the first search engine;
响应模块,用于响应所述搜索操作,通过所述第一搜索引擎搜索获得第一搜索结果,所述第一搜索结果中包括M条推广信息,M为正整数; A response module, configured to respond to the search operation, and obtain a first search result through the first search engine, the first search result includes M pieces of promotion information, and M is a positive integer;
第一确定模块,用于从所述M条推广信息中确定出类别为第一推广信息类别的N条推广信息,N为小于等于M的正整数,所述第一推广信息类别基于所述用户浏览网页的历史行为记录确定; The first determining module is configured to determine N pieces of promotion information of the first promotion information category from the M pieces of promotion information, N is a positive integer less than or equal to M, and the first promotion information category is based on the user Determination of historical behavior records of web browsing;
显示模块,用于在浏览器的显示界面的第一显示区域显示所述第一搜索结果,在所述显示界面的第二显示区域显示第二搜索结果,所述第二搜索结果中包含所述N条推广信息,所述显示界面被划分为包括第一显示区域和第二显示区域在内的至少两个显示区域。 A display module, configured to display the first search result in the first display area of the display interface of the browser, and display the second search result in the second display area of the display interface, the second search result includes the N pieces of promotional information, the display interface is divided into at least two display areas including the first display area and the second display area.
B11、如B10所述的电子设备,其特征在于,所述历史行为记录包括:历史搜索记录、历史浏览记录、历史收藏记录中的至少一种行为记录。 B11. The electronic device as described in B10, wherein the historical behavior records include: at least one behavior record in historical search records, historical browsing records, and historical collection records.
B12、如B11所述的电子设备,其特征在于,所述电子设备还包括: B12, the electronic equipment as described in B11, is characterized in that, described electronic equipment also comprises:
第二确定模块,用于针对每个推广信息类别,确定出所述用户的搜索次数、浏览次数和收藏条数; The second determination module is used to determine the number of searches, views and favorites of the user for each category of promotional information;
第三确定模块,用于基于所述搜索次数以及所述历史搜索记录所对应的第一权重值、所述浏览次数以及所述历史浏览记录所对应的第二权重值、所述收藏条数和所述历史收藏记录所对应的第三权重值,确定出每个推广信息类别的第一评分值; The third determining module is configured to be based on the number of searches and the first weight value corresponding to the historical search records, the number of browsing times and the second weight value corresponding to the historical browsing records, the number of favorites and The third weight value corresponding to the historical collection record determines the first score value of each promotional information category;
第四确定模块,用于确定出所述第一评分值大于第一预设阈值的推广信息类别作为所述第一推广信息类别。 The fourth determining module is configured to determine a promotional information category whose first score value is greater than a first preset threshold as the first promotional information category.
B13、如B10所述的电子设备,其特征在于,所述第二搜索结果包括:所述N条推广信息和至少一条搜索记录,所述至少一条搜索记录通过第二搜索引擎搜索获得。 B13. The electronic device according to B10, wherein the second search result includes: the N pieces of promotion information and at least one search record, and the at least one search record is obtained through a second search engine.
B14、如B10所述的电子设备,其特征在于,所述第二搜索结果包括:所述N条推广信息和至少一条搜索记录,所述至少第一搜索记录为所述第一搜索结果中所包含的搜索记录。 B14. The electronic device as described in B10, wherein the second search result includes: the N pieces of promotion information and at least one search record, and the at least first search record is the first search result in the first search result Included search history.
B15、如B10所述的电子设备,其特征在于,所述电子设备还包括: B15, the electronic equipment as described in B10, is characterized in that, described electronic equipment also comprises:
第一划分模块,用于在所述显示界面上新建所述第一显示区域和所述第二显示区域,进而将所述显示区域划分为所述至少两个显示区域。 A first dividing module, configured to create the first display area and the second display area on the display interface, and further divide the display area into the at least two display areas.
B16、如B10所述的电子设备,其特征在于,所述电子设备还包括: B16, the electronic equipment as described in B10, is characterized in that, described electronic equipment also comprises:
第二划分模块,用于在所述显示界面上新建第二显示区域,并将所述显示界面中除所述第二显示区域之外的其它区域界定为第一显示区域。 The second dividing module is configured to create a second display area on the display interface, and define other areas in the display interface except the second display area as the first display area.
B17、如B10-B16任一所述的电子设备,其特征在于,所述电子设备还包括: B17. The electronic device as described in any one of B10-B16, wherein the electronic device also includes:
第一判断模块,用于判断所述浏览器的显示宽度是否大于预设宽度; A first judging module, configured to judge whether the display width of the browser is greater than a preset width;
第三划分模块,用于在所述显示宽度大于所述预设宽度时,将所述显示界面划分为所述至少两个显示区域。 A third dividing module, configured to divide the display interface into the at least two display areas when the display width is greater than the preset width.
B18、如B10-B16任一所述的电子设备,其特征在于,所述电子设备还包括: B18. The electronic device as described in any one of B10-B16, wherein the electronic device also includes:
第二判断模块,用于判断所述浏览器的登录账号是否为预定账号; The second judging module is used to judge whether the login account of the browser is a predetermined account;
第四划分模块,用于在所述浏览器的登录账号为所述预定账号时,将所述显示界面划分为所述至少两个显示区域。 A fourth dividing module, configured to divide the display interface into the at least two display areas when the login account of the browser is the predetermined account.
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