CN104960791A - Anti-fake electronic cigarette packing box - Google Patents

Abstract

The present invention proposes an anti-counterfeiting electronic cigarette packaging box, which includes a box body (1), a two-dimensional code icon (3), an opaque film (2), the two-dimensional code icon (3) is arranged on the box body, and the opaque film covers two For a two-dimensional code icon, the opaque film is composed of a base layer (11), a water-soluble coating (12), an adhesive layer (13) and a pull tab (14), and is adhered to the two-dimensional code icon through the adhesive layer. The present invention adheres an opaque film covering to the electronic cigarette box, and positions the covering to cover the two-dimensional code pattern during packaging, so that the electronic cigarette packaging box can only be scanned after the consumer purchases it destructively, achieving anti-counterfeiting, purpose of interconnection.

Description

An anti-counterfeiting electronic cigarette packaging box

technical field

The invention relates to the technical field of commodity packaging and belongs to the tobacco industry, in particular to an anti-counterfeiting electronic cigarette packaging box.

Background technique

At present, with the popularization of mobile terminals such as mobile phones, more and more products in the market use QR codes for marketing. QR code marketing integrates the characteristics of social networks and integrates into the big world of mobile Internet. By adding a QR code to each e-cigarette packaging box, each box of cigarettes can be managed, controlled and consumed from production, logistics, sales channels, consumer purchase and use, and consumer repurchase incentives. Consumer data analysis and utilization, etc., through a series of supporting marketing and incentive means, allow consumers to obtain brand-new user experience and value-added services, connect enterprises to consumers, and form organic interaction between the two parties and accurate transmission of information. However, if the packaging box marked with the QR code has not been sold to consumers in the market, it will be maliciously scanned before the product is unpacked and put into use, then this will make the QR code marketing lose the role of anti-counterfeiting in the background and the accuracy of data collection. .

All the information of the two-dimensional code is contained in the graphic dot matrix, and all the information of the two-dimensional code can be obtained as long as the graphic dot matrix is copied. If the two-dimensional code is easily copied, it is easy to be used for counterfeiting, which will seriously damage consumers interests, and if in order to create sales data, it is deemed to have been sold by successfully scanning the QR code, then the background cannot verify the accuracy of the sales at all, and it loses the meaning of anti-counterfeiting through the QR code and collecting big data.

Contents of the invention

In order to overcome the malicious scanning of the QR code on the electronic cigarette packaging box, the present invention proposes an anti-counterfeiting electronic cigarette packaging box, which includes a box body, a QR code icon, an opaque film, and the QR code icon is set on the box body. The opaque film covers the QR code icon. The opaque film is composed of a base layer, a water-soluble coating, an adhesive layer and a pull tab, and is adhered to the QR code icon through the adhesive layer;

The opaque film covers more than 1/5 of the area of the QR code icon;

The pull-tab is square or arc-shaped or triangular.

In the present invention, the opaque film is attached to the electronic cigarette box, and the covering object is positioned to cover the two-dimensional code pattern during packaging, so that the electronic cigarette packaging box can only be scanned after the consumer purchases it destructively, achieving anti-counterfeiting and interconnection The functional marketing purpose of e-cigarette products, so as to manage, control and analyze and utilize consumer data in the entire product life cycle process of e-cigarette products from production, logistics, sales channels, consumer purchase and use, and consumer repurchase incentives.

Description of drawings

Fig. 1 is a schematic diagram of an embodiment of the anti-counterfeiting electronic cigarette packaging box of the present invention

Figure 2 is a structural schematic diagram of the opaque film on the anti-counterfeit electronic cigarette packaging box of the present invention

Detailed ways

Example 1

As shown in Figure 1-2, an anti-counterfeit electronic cigarette packaging box includes a box body 1, a QR code icon 3, and an opaque film 2. The QR code icon is set on the box body, and the opaque film covers the QR code icon. The opaque film is composed of a base layer 11, a water-soluble coating 12, an adhesive layer 13 and a pull tab 14, and is adhered to the two-dimensional code icon through the adhesive layer; the base layer of the film is polypropylene, and the pull tab has no adhesive. The static electricity is naturally attached to the two-dimensional code mark. When using it, the film is conveniently uncovered by lifting the pull tab to reveal the complete two-dimensional code mark, so as to read the two-dimensional code; the opaque film blocks the area of the two-dimensional code icon 1/5 or more; the pull tab can be square or arc or triangle.

In the present invention, an opaque film is adhered to the electronic cigarette box, and the covering object is positioned to cover the two-dimensional code pattern when packaging, so that the electronic cigarette packaging box can only be scanned after the consumer purchases it destructively, achieving anti-counterfeiting and interconnection Functional marketing purpose, so as to manage, control and analyze and utilize consumer data in the entire product life cycle process of e-cigarette products from production, logistics, sales channels, consumer purchase and use, and consumer repurchase incentives.

Apparently, the above-mentioned embodiments are only examples for clear description, rather than limiting the implementation. For those of ordinary skill in the art, other changes or changes in different forms can be made on the basis of the above description. It is not necessary and impossible to exhaustively list all the implementation manners here. And the obvious changes or changes derived therefrom are still within the scope of protection of the present invention.

Claims (3)

1. An anti-counterfeiting electronic cigarette packaging box, characterized in that it includes a box body (1), a two-dimensional code icon (3), an opaque film (2), the two-dimensional code icon (3) is arranged on the box body, and an opaque film To block the two-dimensional code icon, the opaque film is composed of a base layer (11), a water-soluble coating (12), an adhesive layer (13) and a pull tab (14), and is adhered to the two-dimensional code icon through the adhesive layer. 2. An anti-electronic cigarette packaging box according to claim 1, characterized in that: the opaque film (2) blocks more than 1/5 of the area of the two-dimensional code icon. 3. The electronic cigarette packaging box according to claim 2, characterized in that: the pull tab (14) is square, arc or triangular.