CN104780496A - Wireless terminal device and advertisement output method thereof - Google Patents
Wireless terminal device and advertisement output method thereof Download PDFInfo
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- CN104780496A CN104780496A CN201410014288.8A CN201410014288A CN104780496A CN 104780496 A CN104780496 A CN 104780496A CN 201410014288 A CN201410014288 A CN 201410014288A CN 104780496 A CN104780496 A CN 104780496A
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- terminal device
- wireless terminal
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- 238000000034 method Methods 0.000 title claims abstract description 28
- 238000004891 communication Methods 0.000 claims abstract description 55
- 230000008569 process Effects 0.000 claims description 11
- 230000010354 integration Effects 0.000 claims description 10
- 230000004044 response Effects 0.000 claims description 7
- 239000000284 extract Substances 0.000 claims description 2
- 238000010586 diagram Methods 0.000 description 5
- 230000006870 function Effects 0.000 description 5
- 238000009825 accumulation Methods 0.000 description 1
- 230000005540 biological transmission Effects 0.000 description 1
- 230000008859 change Effects 0.000 description 1
- 238000010276 construction Methods 0.000 description 1
- 238000005516 engineering process Methods 0.000 description 1
- 238000009434 installation Methods 0.000 description 1
- 239000004973 liquid crystal related substance Substances 0.000 description 1
- 230000008439 repair process Effects 0.000 description 1
Classifications
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W88/00—Devices specially adapted for wireless communication networks, e.g. terminals, base stations or access point devices
- H04W88/02—Terminal devices
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- Engineering & Computer Science (AREA)
- Computer Networks & Wireless Communication (AREA)
- Signal Processing (AREA)
- Mobile Radio Communication Systems (AREA)
Abstract
The invention discloses a wireless terminal device and an advertisement output method thereof. The wireless terminal device according to the invention comprises a communication part for transmitting a Wi-Fi (Wireless Fidelity) inherent ID of which Wi-Fi communication is connected to a server device in a communication network and receiving advertisement data of a franchised store corresponding to the Wi-Fi inherent ID from the server device when the wireless terminal device enters an area in which Wi-Fi communication can be performed, and a processing part for executing processing of outputting the received advertisement data from a lock screen.
Description
Technical field
The present invention relates to the method for wireless terminal device and output advertisement thereof, relate more specifically in the screen locking of wireless terminal device, export the advertisement based on Wi-Fi communication.
Background technology
In recent years, along with supporting that the wireless terminal device (such as, smart mobile phone) of wireless Internet is more and more universal, the service occurring exporting advertisement from screen locking (lock screen) picture wireless terminal device is started.
But the user of wireless terminal device is for the advertisement exported from screen locking by selecting at random and be indifferent to, is only concerned about the integration caused by advertisement that screen locking exports, thus in above-mentioned service, there is the extremely little problem of advertising results.
Summary of the invention
In order to solve the problem, the object of the present invention is to provide a kind of wireless terminal device and a kind of method exporting advertisement from wireless terminal device, when wireless terminal device enter can carry out the region of Wi-Fi communication time, communicate Wi-Fi the intrinsic ID(identify label of Wi-Fi be connected) be sent to server unit in communication network, the ad data of the shop allied corresponding to the intrinsic ID of described Wi-Fi is received from described server unit, then in screen locking, received ad data is exported, thus user is accessed or adjacent shop allied target market promote become possibility.
According to wireless terminal device of the present invention, comprise: Department of Communication Force, when wireless terminal device enter can carry out the region of Wi-Fi communication time, communicated by the Wi-Fi intrinsic ID of Wi-Fi that has been connected of described Department of Communication Force is sent to server unit in communication network, and receives the ad data of the shop allied corresponding to the intrinsic ID of described Wi-Fi from described server unit; And handling part, it performs process to be outputted in screen locking by received ad data.
According to an aspect, the reaction that described handling part is made the ad data that described screen locking exports in response to user, the server unit in request communication network is to provide integration to described user.
According to a kind of method exporting advertisement from wireless terminal device of the present invention, comprising: by intrinsic for the Wi-Fi of multiple shop allied ID and the step being stored in storage medium corresponding to the ad data of the shop allied of the intrinsic ID of each Wi-Fi explicitly in server unit; When wireless terminal device enter can carry out the region of Wi-Fi communication time, the intrinsic ID of Wi-Fi that has been connected of being communicated by Wi-Fi in described wireless terminal device is sent to the step of described server unit; By the described storage medium pair step that the ad data be associated with the intrinsic ID of Wi-Fi received from described wireless terminal device confirms and extracts in described server unit; Receive the step of the ad data of the shop allied corresponding to the intrinsic ID of described Wi-Fi from described server unit in described wireless terminal device; And in described wireless terminal device, perform process with the step exporting received ad data from screen locking.
A kind of method exporting advertisement from wireless terminal device according to another embodiment of the present invention, comprise: when wireless terminal device enter can carry out the region of Wi-Fi communication time, the intrinsic ID of Wi-Fi that has been connected of being communicated by Wi-Fi is sent to the step of the server unit in communication network; The step of the ad data of the shop allied corresponding to the intrinsic ID of described Wi-Fi is received from described server unit; And perform process with the step exporting received ad data from screen locking.
According to the present invention, connect the advertisement of the shop allied of Wi-Fi by exporting the advertisement outputted in the screen locking of wireless terminal device for being accessed by user, thus target market is promoted become possibility, and make the maximizing efficiency about providing advertisement.
In addition, to receive in the shop allied of current accessed spendable useful advertisement (such as, reward voucher etc.) due to user instead of do not distinguish advertisement, thus the fatigue strength of contact advertisement can be solved.
Accompanying drawing explanation
Appendedly in this specification following figures illustrate the preferred embodiments of the present invention, it is used from detailed description one of the present invention to understand technological thought of the present invention better, and should not be interpreted as limiting the invention to shown in accompanying drawing.
Fig. 1 is the schematic diagram of the communication network configurations illustrated according to the embodiment of the present invention.
Fig. 2 is the block diagram of the detailed configuration of the wireless terminal device illustrated according to the embodiment of the present invention.
Fig. 3 is the flow chart of the advertisement output procedure illustrated according to the embodiment of the present invention.
Embodiment
The operation principle of the preferred embodiments of the present invention is described in detail with reference to the following drawings and explanation.The following drawings and explanation, only for the preferred implementation method in order to clearly illustrate in multiple methods of feature of the present invention, the invention is not restricted to the following drawings and explanation.In addition, following in explanation of the present invention, if to the explanation of related known function or structure by unnecessarily make of the present invention want point fuzziness when, will description is omitted.Term used herein is the term considered function in the present invention and define, and it can change according to the intention of user, fortune user or convention.Therefore, to give a definition to these terms based on overall content of the present invention.
Therefore, technological thought of the present invention is defined by the claims, and following examples are only the means in order to clearly demonstrate technological thought of the present invention to those of ordinary skill in the art.
Fig. 1 is the schematic diagram of the communication network configurations illustrated according to the embodiment of the present invention.
More specifically, as shown in fig. 1, wireless terminal device 100 is connected with server unit 200 via communication network, and this communication network configurations can make the advertisement exporting the shop allied corresponding with this Wi-Fi communication network when wireless terminal device 100 enters the region of the carried out Wi-Fi communication of shop allied in screen locking.
Different structure will be had based on implementation method and communication network connected mode according to the communication network configurations of the embodiment of the present invention.
According to one embodiment of present invention, wireless terminal device 100 enter can carry out the region of Wi-Fi communication time, the intrinsic ID of Wi-Fi that has been connected of being communicated by Wi-Fi is sent to the server unit 200 in communication network, and wireless terminal device 100 receives the ad data of the shop allied corresponding with the intrinsic ID of described Wi-Fi from server unit 200, then perform process to export received ad data from screen locking.
In addition, according to an aspect of the present invention, the reaction that wireless terminal device 100 is made the ad data that screen locking exports in response to user, the server unit 200 in request communication network is to provide integration to user.
According to the present invention, wireless terminal device 100 comprises can carry out radio communication and all wireless terminal devices being provided with screen locking, such as smart mobile phone, dull and stereotyped PC, notebook computer etc.
In addition, it is one or more that advertisement in the present invention comprises in the various reward vouchers, stamp accumulation, menu, coupon, reservation process etc. provided by shop allied, can comprise the advertisement of other adjacent shop allieds or the advertisement of the commodity relevant to shop allied or service.
According to one embodiment of present invention, server unit 200 comprises storage medium, intrinsic for the Wi-Fi of multiple shop allied ID and the ad data of the shop allied corresponding to the intrinsic ID of each Wi-Fi store by explicitly, server unit 200 is when receiving the intrinsic ID of Wi-Fi from wireless terminal device 100, confirmed by the described storage medium pair ad data be associated with the intrinsic ID of Wi-Fi received from wireless terminal device 100 and extracted, then extracted ad data is sent to wireless terminal device 100 by server unit 200.
In addition, according to an aspect of the present invention, server unit 200, after receive the reaction information that user makes the ad data exported from screen locking from wireless terminal device 100, provides integration according to the extent of reaction to user.
At this, described integration is only for illustration of term of the present invention, and it can be replaced by electronic money or cash.
Shop allied according to an embodiment of the invention can comprise coffee shop, restaurant, supermarket, department store, school, arenas, public organizations, hospital, recreation ground, it is one or more to visit a park in ground, hotel, Auto repair shop, museum, showroom etc.
Fig. 2 is the block diagram of the detailed configuration of the wireless terminal device 100 illustrated according to the embodiment of the present invention.
Although eliminate concrete diagram in fig. 2, wireless terminal device 100 comprises profile main body, loud speaker, microphone, keyboard, LCD(liquid crystal display at hardware aspect), antenna and battery etc., comprise the various storage areas of various communication module, Wi-Fi communication module, such as memory etc. in inside.
That is, Fig. 2 can comprise at present and the repertoire that can carry out the multiple wireless terminal device 100 communicated in the future and structure.Such as, when wireless terminal device 100 is smart mobile phone, except the structural element shown in Fig. 2, the possessive construction had in smart mobile phone can be comprised according to terminal installation of the present invention.
Preferably, the structure of the major function according to wireless terminal device 100 of the present invention with reference to aforementioned hardware feature can comprise Department of Communication Force 11 and handling part 12, as shown in the figure, and can be added or get rid of according to the kind of wireless terminal device 100 and the above-mentioned each structure of characteristic.
According to one embodiment of present invention, Department of Communication Force 11 wireless terminal device 100 enter can carry out the region of Wi-Fi communication time, the intrinsic ID of Wi-Fi that has been connected of being communicated by Wi-Fi is sent to the server unit 200 in communication network, and Department of Communication Force 11 receives the ad data of the shop allied corresponding with the intrinsic ID of described Wi-Fi from server unit 200.
According to an aspect of the present invention, user can also be sent to server unit 200 to the reaction information that the ad data exported from screen locking is made by Department of Communication Force 11, can also perform the transmission to various information data and reception.
According to one embodiment of present invention, handling part 12 performs the process exporting the ad data received by Department of Communication Force 11 from screen locking.
If do not receive ad data by Department of Communication Force 11, then handling part 12 performs the process existing data set being outputted to screen locking.
According to an aspect of the present invention, the reaction that can also make the ad data exported from screen locking in response to user of handling part 12 and ask server unit 200 in communication network to provide integration to user.
That is, drag also left, to the right, up or down when user carries out touch to the ad data that screen locking exports or select ad data to be exported, when creating the one or more reaction information of user to ad data, produced reaction information is sent to server unit 200 by Department of Communication Force 11 by handling part 12.
According to the present invention, all or part of function in the function of Department of Communication Force 11 and handling part 12 can be specifically embodied as the form of the application program (a kind of software) that wireless terminal device 100 has.
Fig. 3 is the flow chart of the advertisement output procedure illustrated according to the embodiment of the present invention.
First, intrinsic for the Wi-Fi of multiple shop allied ID and the ad data of the shop allied corresponding to the intrinsic ID of each Wi-Fi are stored in (S310) in storage medium by server unit 200 explicitly.
At this, described storage medium can be arranged in server unit 200, or is arranged at other servers.
Then, when the wireless terminal device 100 of user enters the region of the carried out Wi-Fi communication of specific shop allied (S320), wireless terminal device 100 is sent to server unit 200(S330 in communication network by be communicated by the Wi-Fi intrinsic ID of Wi-Fi that has been connected of Department of Communication Force 11).
After this, server unit 200, when receiving the intrinsic ID of Wi-Fi from wireless terminal device 100, is confirmed by the storage medium pair ad data be associated with the intrinsic ID of Wi-Fi received from wireless terminal device 100 and is extracted (S340).
Although not shown in the drawings, in step S340 when the ad data be associated with the intrinsic ID of Wi-Fi received from wireless terminal device 100 is not stored in storage medium, server unit 200 sends the signal of " not having ad data " to wireless terminal device 100.
In step S340, when the advertisement data store be associated with the intrinsic ID of Wi-Fi received from wireless terminal device 100 is in storage medium, server unit 200 is by through to confirm and the ad data extracted is sent to wireless terminal device 100(S350).
After this, wireless terminal device 100 performs process so that the ad data sent by server unit 200 is outputted to (S360) in screen locking by handling part 12.
Although not shown in the drawings, after this, the reaction that wireless terminal device 100 can be made the ad data exported from screen locking in response to user by handling part 12, and ask server unit 200 in communication network to provide integration to user.
[symbol description]
100: wireless terminal device
200: server unit
11: Department of Communication Force
12: handling part.
Claims (8)
1. screen locking exports a wireless terminal device for advertisement, comprising:
Department of Communication Force, when wireless terminal device enter can carry out the region of Wi-Fi communication time, communicated by the Wi-Fi intrinsic ID of Wi-Fi that has been connected of described Department of Communication Force is sent to server unit in communication network, and receives the ad data of the shop allied corresponding with the intrinsic ID of described Wi-Fi from described server unit; With
Handling part, it performs the process exporting received ad data from screen locking.
2. the wireless terminal device of claim 1, the reaction that wherein said handling part is made the ad data that described screen locking exports in response to user, the server unit in request communication network is to provide integration to described user.
3. the wireless terminal device of claim 1, wherein said ad data comprises the coupon data of described shop allied.
4. export from screen locking the method exporting advertisement in the wireless terminal device of advertisement, comprising:
By intrinsic for the Wi-Fi of multiple shop allied ID and the step being stored in storage medium corresponding to the ad data of the shop allied of the intrinsic ID of each Wi-Fi explicitly in server unit;
When wireless terminal device enter can carry out the region of Wi-Fi communication time, the intrinsic ID of Wi-Fi that has been connected of being communicated by Wi-Fi in described wireless terminal device is sent to the step of described server unit;
By the described storage medium pair step that the ad data be associated with the intrinsic ID of Wi-Fi received from described wireless terminal device confirms and extracts in described server unit;
Receive the step of the ad data of the shop allied corresponding with the intrinsic ID of described Wi-Fi from described server unit in described wireless terminal device; And
The step of the process exporting received ad data from screen locking is performed in described wireless terminal device.
5. export the method for advertisement in the wireless terminal device of claim 4, also comprise:
The reaction ad data that described screen locking exports made in response to user and ask the server unit in communication network to provide the step of integration to described user.
6. export from screen locking the method exporting advertisement in the wireless terminal device of advertisement, comprising:
When wireless terminal device enter can carry out the region of Wi-Fi communication time, the intrinsic ID of Wi-Fi that has been connected of being communicated by Wi-Fi is sent to the step of the server unit in communication network;
The step of the ad data of the shop allied corresponding with the intrinsic ID of described Wi-Fi is received from described server unit; And
Perform the step of the process exporting received ad data from screen locking.
7. export the method for advertisement in the wireless terminal device of claim 6, also comprise:
The reaction ad data that described screen locking exports made in response to user and ask the server unit in communication network to provide the step of integration to described user.
8. a computer readable recording medium storing program for performing, wherein records the program requiring the method according to any one of 4 or 6 for enforcement of rights.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201410014288.8A CN104780496A (en) | 2014-01-13 | 2014-01-13 | Wireless terminal device and advertisement output method thereof |
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| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201410014288.8A CN104780496A (en) | 2014-01-13 | 2014-01-13 | Wireless terminal device and advertisement output method thereof |
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| CN104780496A true CN104780496A (en) | 2015-07-15 |
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| Application Number | Title | Priority Date | Filing Date |
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| CN201410014288.8A Pending CN104780496A (en) | 2014-01-13 | 2014-01-13 | Wireless terminal device and advertisement output method thereof |
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Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN107846662A (en) * | 2016-09-20 | 2018-03-27 | 上海掌门科技有限公司 | For the method and apparatus based on WAP push marketing message |
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| JP2002373304A (en) * | 2001-06-15 | 2002-12-26 | Toshiba Corp | Terminal and system for radio communication |
| CN101529866A (en) * | 2006-08-17 | 2009-09-09 | 核心移动公司 | Presence-based communication between local wireless network access points and mobile devices |
| CN102934134A (en) * | 2010-06-03 | 2013-02-13 | 夏普株式会社 | Communication device, distribution system, distribution data processing method, and distribution data processing program |
| CN103369101A (en) * | 2012-03-26 | 2013-10-23 | 上海荧通网络信息技术有限公司 | Mobile terminal, server, advertisement charging system and method |
-
2014
- 2014-01-13 CN CN201410014288.8A patent/CN104780496A/en active Pending
Patent Citations (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| JP2002373304A (en) * | 2001-06-15 | 2002-12-26 | Toshiba Corp | Terminal and system for radio communication |
| CN101529866A (en) * | 2006-08-17 | 2009-09-09 | 核心移动公司 | Presence-based communication between local wireless network access points and mobile devices |
| CN102934134A (en) * | 2010-06-03 | 2013-02-13 | 夏普株式会社 | Communication device, distribution system, distribution data processing method, and distribution data processing program |
| CN103369101A (en) * | 2012-03-26 | 2013-10-23 | 上海荧通网络信息技术有限公司 | Mobile terminal, server, advertisement charging system and method |
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN107846662A (en) * | 2016-09-20 | 2018-03-27 | 上海掌门科技有限公司 | For the method and apparatus based on WAP push marketing message |
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Application publication date: 20150715 |