CN104581383A - System and method for analyzing program watching populations through imager - Google Patents
System and method for analyzing program watching populations through imager Download PDFInfo
- Publication number
- CN104581383A CN104581383A CN201410768712.8A CN201410768712A CN104581383A CN 104581383 A CN104581383 A CN 104581383A CN 201410768712 A CN201410768712 A CN 201410768712A CN 104581383 A CN104581383 A CN 104581383A
- Authority
- CN
- China
- Prior art keywords
- module
- imager
- identification module
- telecommunication
- rating
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Pending
Links
Classifications
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/442—Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
- H04N21/44213—Monitoring of end-user related data
- H04N21/44218—Detecting physical presence or behaviour of the user, e.g. using sensors to detect if the user is leaving the room or changes his face expression during a TV program
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
- H04N21/466—Learning process for intelligent management, e.g. learning user preferences for recommending movies
- H04N21/4668—Learning process for intelligent management, e.g. learning user preferences for recommending movies for recommending content, e.g. movies
Landscapes
- Engineering & Computer Science (AREA)
- Databases & Information Systems (AREA)
- Health & Medical Sciences (AREA)
- General Health & Medical Sciences (AREA)
- Social Psychology (AREA)
- Multimedia (AREA)
- Signal Processing (AREA)
- Computer Networks & Wireless Communication (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
The invention provides a system and a method for analyzing program watching populations through an imager. The system for analyzing the program watching populations through the imager comprises an imager, a collection module, a transmission module, a body height recognition module, a people number recognition module, a dynamic analysis module, a processing module, a memory and a server, wherein the imager, the collection module, the transmission module, the people number recognition module, the processing module and the memory are sequentially connected, both the body height recognition module and the dynamic analysis module are connected with the transmission module and the processing module, and both the memory and the server are connected with the processing module. The system and the method improve the accuracy, reduce the cost, improve the efficiency and protect individual privacy.
Description
Technical field
The present invention relates to a kind of system that rating crowd is analyzed and analytical method thereof, particularly, relate to a kind of system of rating crowd being analyzed by imager and analytical method thereof.
Background technology
Television advertising is a kind of advertisement form via TV broadcast, is commonly used to publicity commodity, service, tissue, concept etc.Most television advertising is made by the advertising company of outside, and number when buying broadcasting to TV station.The viewership of television advertising is directly connected to the interests, advertising rates etc. of businessman.Viewership mainly judges with audience ratings, and audience ratings refers to watch that the target audience number of certain TV programme accounts for the proportion of general objective crowd in certain period, represents with percentage.Audience ratings is generally by third party's data research company, and obtain data by phone or survey etc. and calculate, but the accuracy rate of this mode can not ensure, adopts manual type in addition, cost is high, and efficiency is low.Present audience ratings has also occurred that the video information of being carried out collecting spectators by camera is analyzed, and can invade the privacy of spectators like this, can not be accepted by spectators, be difficult to promote.
Summary of the invention
For defect of the prior art, the object of this invention is to provide a kind of system of being analyzed rating crowd by imager and analytical method thereof, it improves accuracy rate, reduces costs in addition, raises the efficiency, protection individual privacy.
According to an aspect of the present invention, a kind of system analyzed rating crowd by imager is provided, it is characterized in that, comprise imager, collection module, transport module, height identification module, number identification module, dynamic analysis module, processing module, memory, server, imager, collection module, transport module, number identification module, processing module, memory connect successively, height identification module, dynamic analysis module are all connected with transport module, processing module, and memory, server are all connected with processing module.
Preferably, described imager is arranged in a Set Top Box.
Preferably, described imager can be arranged on a television set.
Preferably, described imager is infrared thermoviewer.
Preferably, described imager is ultraviolet imager.
The present invention also provides a kind of by the analytical method of imager to the system that rating crowd analyzes, and it is characterized in that, comprises the following steps:
Step one, turns on television set, Set Top Box, imager;
Step 2, imager gathers the spectators before television set and the infrared energy of human body is converted to the signal of telecommunication;
Step 3, collection module is collected the signal of telecommunication, arrange and be transferred to height identification module, number identification module, dynamic analysis module by transport module;
Step 4, according to the signal of telecommunication, height identification module can probably judge whether the people that this signal of telecommunication is corresponding is spectators adult;
Step 5, is engraved in the number before television set when number identification module can be found out a certain according to the signal of telecommunication;
Step 6, according to the signal of telecommunication, dynamic analysis module can judge that spectators are seeing TV, be still in sleep state;
Step 7, processing module is analyzed height identification module, number identification module, dynamic analysis module acquired results, analysis result carried out combinatory analysis with the corresponding video information of televising and obtains rating result, rating result to be stored in memory and to feed back to businessman, advertising company.
Preferably, whether described rating result comprises attendance, is spectators adult, viewed status, video information, video playback time.
Compared with prior art, the present invention has following beneficial effect: the present invention does not need manually to gather, and the present invention is the image information automatically gathering spectators, improves accuracy rate, reduces costs in addition, raise the efficiency.Finally, the present invention can not gather the concrete video information of spectators, can protect individual privacy like this.The present invention can according to the image information collected, the time, content etc. of adjustment advertisement, pointed like this, can be accepted, can promote by spectators, and reach businessman, effect that spectators are satisfied with.
Accompanying drawing explanation
By reading the detailed description done non-limiting example with reference to the following drawings, other features, objects and advantages of the present invention will become more obvious:
Fig. 1 is that the present invention is by the theory diagram of imager to the system that rating crowd analyzes.
Embodiment
Below in conjunction with specific embodiment, the present invention is described in detail.Following examples will contribute to those skilled in the art and understand the present invention further, but not limit the present invention in any form.It should be pointed out that to those skilled in the art, without departing from the inventive concept of the premise, some distortion and improvement can also be made.These all belong to protection scope of the present invention.
As shown in Figure 1, the present invention comprises imager, collection module, transport module, height identification module, number identification module, dynamic analysis module, processing module, memory, server by imager to the system that rating crowd analyzes, imager, collection module, transport module, number identification module, processing module, memory connect successively, height identification module, dynamic analysis module are all connected with transport module, processing module, and memory, server are all connected with processing module.Imager can be arranged in a Set Top Box or on a television set.Imager can be infrared thermoviewer or ultraviolet imager.
Imager detects the infrared energy (heat) of human body mainly through noncontact and is converted into the signal of telecommunication (image information), collection module is collected the signal of telecommunication, arrange and be transferred to height identification module, number identification module, dynamic analysis module by transport module, according to the signal of telecommunication, height identification module can probably judge whether the people that this signal of telecommunication is corresponding is spectators adult, are such as spectators minor lower than 1.6 meters, being more than or equal to 1.6 meters is spectators adult; Number identification module is engraved in the number before television set when can find out a certain according to the signal of telecommunication; According to the signal of telecommunication, dynamic analysis module can judge that spectators are seeing TV, be still in sleep state.Processing module is to height identification module, number identification module, dynamic analysis module acquired results is analyzed, analyze the current number collected, whether be spectators adult, viewed status, server stores the video information (comprising TV programme and advertising programme etc.) of televising, analysis result is carried out combinatory analysis with the corresponding video information of televising and obtains rating result, rating result comprises attendance, whether be spectators adult, viewed status, video information, the video playback time etc., rating result is stored in memory and also can feeds back to businessman, advertising company etc.
The present invention is comprised the following steps by the analytical method of imager to the system that rating crowd analyzes:
Step one, turns on television set, Set Top Box, imager;
Step 2, imager gathers the spectators before television set and the infrared energy of human body is converted to the signal of telecommunication;
Step 3, collection module is collected the signal of telecommunication, arrange and be transferred to height identification module, number identification module, dynamic analysis module by transport module;
Step 4, according to the signal of telecommunication, height identification module can probably judge whether the people that this signal of telecommunication is corresponding is spectators adult;
Step 5, is engraved in the number before television set when number identification module can be found out a certain according to the signal of telecommunication;
Step 6, according to the signal of telecommunication, dynamic analysis module can judge that spectators are seeing TV, be still in sleep state;
Step 7, processing module is analyzed height identification module, number identification module, dynamic analysis module acquired results, analysis result is carried out combinatory analysis with the corresponding video information of televising and obtains rating result, whether rating result comprises attendance, is spectators adult, viewed status, video information, video playback time etc., rating result is stored in memory and also can feeds back to businessman, advertising company etc.
In sum, the present invention does not need manually to gather, and the present invention is the image information automatically gathering spectators, improves accuracy rate, reduces costs in addition, raise the efficiency.Finally, the present invention can not gather the concrete video information of spectators, can protect individual privacy like this.The present invention can according to the image information collected, the time, content etc. of adjustment advertisement, pointed like this, can be accepted, can promote by spectators, and reach businessman, effect that spectators are satisfied with.
Above specific embodiments of the invention are described.It is to be appreciated that the present invention is not limited to above-mentioned particular implementation, those skilled in the art can make various distortion or amendment within the scope of the claims, and this does not affect flesh and blood of the present invention.
Claims (7)
1. system rating crowd analyzed by imager, it is characterized in that, comprise imager, collection module, transport module, height identification module, number identification module, dynamic analysis module, processing module, memory, server, imager, collection module, transport module, number identification module, processing module, memory connect successively, height identification module, dynamic analysis module are all connected with transport module, processing module, and memory, server are all connected with processing module.
2. the system analyzed rating crowd by imager according to claim 1, be is characterized in that, described imager is arranged in a Set Top Box.
3. the system analyzed rating crowd by imager according to claim 1, be is characterized in that, described imager can be arranged on a television set.
4. the system analyzed rating crowd by imager according to claim 1, be is characterized in that, described imager is infrared thermoviewer.
5. the system analyzed rating crowd by imager according to claim 1, be is characterized in that, described imager is ultraviolet imager.
6., by the analytical method of imager to the system that rating crowd analyzes, it is characterized in that, comprise the following steps:
Step one, turns on television set, Set Top Box, imager;
Step 2, imager gathers the spectators before television set and the infrared energy of human body is converted to the signal of telecommunication;
Step 3, collection module is collected the signal of telecommunication, arrange and be transferred to height identification module, number identification module, dynamic analysis module by transport module;
Step 4, according to the signal of telecommunication, height identification module can probably judge whether the people that this signal of telecommunication is corresponding is spectators adult;
Step 5, is engraved in the number before television set when number identification module can be found out a certain according to the signal of telecommunication;
Step 6, according to the signal of telecommunication, dynamic analysis module can judge that spectators are seeing TV, be still in sleep state;
Step 7, processing module is analyzed height identification module, number identification module, dynamic analysis module acquired results, analysis result carried out combinatory analysis with the corresponding video information of televising and obtains rating result, rating result to be stored in memory and to feed back to businessman, advertising company.
7. according to claim 6ly be it is characterized in that by the analytical method of imager to the system that rating crowd analyzes, whether described rating result comprises attendance, is spectators adult, viewed status, video information, video playback time.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201410768712.8A CN104581383A (en) | 2014-12-12 | 2014-12-12 | System and method for analyzing program watching populations through imager |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201410768712.8A CN104581383A (en) | 2014-12-12 | 2014-12-12 | System and method for analyzing program watching populations through imager |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN104581383A true CN104581383A (en) | 2015-04-29 |
Family
ID=53096426
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201410768712.8A Pending CN104581383A (en) | 2014-12-12 | 2014-12-12 | System and method for analyzing program watching populations through imager |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN104581383A (en) |
Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN106658183A (en) * | 2015-10-30 | 2017-05-10 | 北京国双科技有限公司 | Method and device for popping out video login dialog box |
| CN107844846A (en) * | 2017-11-20 | 2018-03-27 | 成都市康睿运动科技有限公司 | A kind of unattended gymnasium management system based on cloud service |
| CN112019904A (en) * | 2020-09-15 | 2020-12-01 | 四川长虹电器股份有限公司 | Method and system for controlling on-off of television screen |
Citations (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| WO1999059275A1 (en) * | 1998-05-12 | 1999-11-18 | Nielsen Media Research, Inc. | Audience measurement system for digital television |
| CN201349294Y (en) * | 2008-12-29 | 2009-11-18 | 深圳市同洲电子股份有限公司 | Digital television receiving terminal capable of numerating audience rating and television service system |
| CN201467351U (en) * | 2009-06-22 | 2010-05-12 | 费炜 | Television audience rating statistical device based on human face detection |
| CN202257603U (en) * | 2011-06-20 | 2012-05-30 | 上海泓安信息科技有限公司 | Viewer identification device |
| CN103810806A (en) * | 2014-01-27 | 2014-05-21 | 青岛工学院 | Dormitory security alarm device and dormitory security alarm system |
-
2014
- 2014-12-12 CN CN201410768712.8A patent/CN104581383A/en active Pending
Patent Citations (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| WO1999059275A1 (en) * | 1998-05-12 | 1999-11-18 | Nielsen Media Research, Inc. | Audience measurement system for digital television |
| CN201349294Y (en) * | 2008-12-29 | 2009-11-18 | 深圳市同洲电子股份有限公司 | Digital television receiving terminal capable of numerating audience rating and television service system |
| CN201467351U (en) * | 2009-06-22 | 2010-05-12 | 费炜 | Television audience rating statistical device based on human face detection |
| CN202257603U (en) * | 2011-06-20 | 2012-05-30 | 上海泓安信息科技有限公司 | Viewer identification device |
| CN103810806A (en) * | 2014-01-27 | 2014-05-21 | 青岛工学院 | Dormitory security alarm device and dormitory security alarm system |
Cited By (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN106658183A (en) * | 2015-10-30 | 2017-05-10 | 北京国双科技有限公司 | Method and device for popping out video login dialog box |
| CN106658183B (en) * | 2015-10-30 | 2019-09-06 | 北京国双科技有限公司 | Pop up the method and device of video logon dialog frame |
| CN107844846A (en) * | 2017-11-20 | 2018-03-27 | 成都市康睿运动科技有限公司 | A kind of unattended gymnasium management system based on cloud service |
| CN112019904A (en) * | 2020-09-15 | 2020-12-01 | 四川长虹电器股份有限公司 | Method and system for controlling on-off of television screen |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| US10075742B2 (en) | System for social media tag extraction | |
| US9602855B2 (en) | Systems and methods for automated extraction of closed captions in real time or near real-time and tagging of streaming data for advertisements | |
| CN105160008B (en) | Method and device for positioning recommended user | |
| CN101588443A (en) | Statistical device and detection method for television audience ratings based on human face | |
| US10116982B2 (en) | Systems and methods for automated extraction of closed captions in real time or near real-time and tagging of streaming data for advertisements | |
| US11991405B2 (en) | Systems and methods for automated extraction of closed captions in real time or near real-time and tagging of streaming data for advertisements | |
| CN103974098A (en) | User-demand-based advertisement push method and system on set top box | |
| CN104661087A (en) | Method and device for generating television advertisement detecting information | |
| CN103475910A (en) | Set-top box (STB) program recommending method and system for smart television (TV) terminal | |
| CN102081810A (en) | Remote monitoring method and system for outdoor media | |
| US20230370662A1 (en) | Monitoring and Activity Reporting of Enhanced Media Content | |
| CN104581383A (en) | System and method for analyzing program watching populations through imager | |
| CN104967870A (en) | Method of playing video in mobile terminal and device | |
| US20150089527A1 (en) | Viewing program identification system, method, and program | |
| CN113497977A (en) | Video processing method, model training method, device, equipment and storage medium | |
| CN105611331B (en) | A kind of video pushing method and system based on smart television | |
| CN103237260A (en) | System and method for obtaining advertisements from TV and radio channels in real time | |
| CN201467351U (en) | Television audience rating statistical device based on human face detection | |
| CN107613324A (en) | A kind of television synchronous advertising platform based on automated content identification technology | |
| CN103489119B (en) | A kind of monitoring of the advertisement method, apparatus and system | |
| CN107124648A (en) | The method that advertisement video is originated is recognized by intelligent terminal | |
| US20150365723A1 (en) | System for capturing and monitoring the amount of users watching a media device | |
| CN105847858A (en) | Audience rating and audience share statistic method and system based on station caption identification | |
| KR102798824B1 (en) | Media viewing information collection method for viewer rating calculation, recording medium and media viewing information collection device for performing the same | |
| KR101914584B1 (en) | Method for providing target advertisement using real-time virtual content and virtualization server performing the same |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| C06 | Publication | ||
| PB01 | Publication | ||
| C10 | Entry into substantive examination | ||
| SE01 | Entry into force of request for substantive examination | ||
| RJ01 | Rejection of invention patent application after publication |
Application publication date: 20150429 |
|
| RJ01 | Rejection of invention patent application after publication |