CN103826205A - Bluetooth-technology-based digital information push method and bluetooth-technology-based digital information push system - Google Patents
Bluetooth-technology-based digital information push method and bluetooth-technology-based digital information push system Download PDFInfo
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- CN103826205A CN103826205A CN201410101806.XA CN201410101806A CN103826205A CN 103826205 A CN103826205 A CN 103826205A CN 201410101806 A CN201410101806 A CN 201410101806A CN 103826205 A CN103826205 A CN 103826205A
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Abstract
The invention relates to a bluetooth-technology-based digital information push method and a bluetooth-technology-based digital information push system. The bluetooth-technology-based digital information push system comprises a mobile terminal, a bluetooth tag, a back-end server and a cloud computing server, wherein the mobile terminal acquires tag information by scanning a neighboring position tag based on a bluetooth technology and acquires a distance between the mobile terminal and the tag through a wireless distance measurement technology, and a position of current mobile equipment is obtained by exchanging tag information with a back-end system and calculating, and corresponding digital information is requested from the back-end system via the position, and the back-end system pushes the defined digital information to the mobile terminal. The system is simple to operate, overcomes the defects that the short messages, multimedia messages and internet downloads are inaccurate in a conventional information push method, and can push digital information to users efficiently and accurately, and greatly improves the user experience, and the push cost of businessmen or enterprises can be reduced effectively.
Description
Technical field:
The present invention relates to Bluetooth technology, WLAN (wireless local area network) (Wireless Local Area Networks; WLAN), the Internet and mobile internet technical field, be specifically related to a kind of method that pushes digital information based on Bluetooth technology to mobile phone users.
Background technology:
Along with the development of mobile Internet, Intelligent mobile equipment, comprises that smart mobile phone, panel computer are more and more universal in consumer, current intelligent mobile phone system, mainly, based on two large systems, one is the iOS system based on Apple, and another one is the Android system based on Google.
Along with popularizing of Intelligent mobile equipment, smart mobile phone, panel computer become the marketing channel of enterprise, the numerous and confused contention of businessman, and the screen of intelligent terminal becomes relay to be looked, and the screen of the 3rd after computer is that information is issued, advertising, the important medium of product promotion.
Traditional information popularization method mainly adopts the modes such as note, multimedia message, the Internet download.This propelling movement often can only adopt that user subscribes to, position location services or indiscriminate mode based on GPS carried out, and these modes often face the situations such as user's specific aim is not high, locating effect inaccuracy causes propelling movement content is inaccurate.
How could be fast, efficiently, the more various digitalized datas of businessman of enterprise are pushed to intelligent mobile terminal and just become the problem that this area need to solve.
Summary of the invention:
For the problems referred to above, the object of the present invention is to provide a kind of digital information method for pushing and system based on Bluetooth technology.
For achieving the above object, the invention provides following technical scheme:
A digital information method for pushing based on Bluetooth technology, is applied to and comprises bluetooth label, mobile terminal, background server and cloud computing server, it is characterized in that:
The described background server setting digital information associated with bluetooth label;
Digital information is sent to cloud computing server by described background server;
Described bluetooth label arranges broadcast singal parameter, comprises label unique identification, transmitting power, service parameter;
Described bluetooth label is the unlimited radiofrequency signal of sending periodically;
Described mobile terminal is opened bluetooth scanning, enters the signal strength signal intensity, the unique identification of label, transmitting power, the service parameter that get bluetooth label after blue teeth wireless range of signal according to wireless signal;
Described mobile terminal extracts the digital information data that can directly use in the service parameter obtaining, and shows information extraction;
Described mobile terminal connects background server operation system by WLAN (wireless local area network), submits the information of obtaining to operation system, and background server operation system is to service digital information corresponding to mobile terminal feedback;
Described mobile terminal connects cloud computing server by the Internet, submits the information of obtaining to cloud computing server, and cloud computing server is to service digital information corresponding to mobile terminal feedback;
Described mobile terminal calculates original position-information according to the signal strength signal intensity of bluetooth label, unique identification, transmitting power, service parameter, and one or more original position-information are submitted to background server position system, finally determine the distance between mobile device and bluetooth label by position system;
Described background server verifies the data parameters of transferring terminal and directly extracting, and background server comprises operation system, position system, verification system.
Described cloud computing server is verified transferring the direct data parameters of extracting of terminal;
The preferential WLAN of the selecting when digital information of the non-direct use of described acquisition for mobile terminal;
A digital information supplying system based on Bluetooth technology, comprises mobile terminal, bluetooth label, background server, cloud computing server;
Described mobile terminal receives bluetooth label signal, obtains the information that can directly extract, connects background server by WLAN (wireless local area network), obtains non-direct information extraction and the information of direct extraction is verified, multiposition information is mated simultaneously.
Figure of description explanation
Fig. 1 is the integrated stand composition of the embodiment of the present invention;
Fig. 2 is the background server system construction drawing of embodiments of the invention;
Embodiment:
For making object, the technical scheme of the embodiment of the present invention clearer, below in conjunction with the accompanying drawing in the embodiment of the present invention, the technical scheme of the invention process illustration is clearly and completely described, obviously, described embodiment is a part of embodiment of the present invention, rather than whole embodiment.Based on embodiments of the invention, those of ordinary skills, not making the every other embodiment obtaining under creative work prerequisite, belong to the scope of protection of the invention.
Step 1, completes building of background server operation system, cloud computing server system;
Step 2, open, use bluetooth tag control instrument to read and arrange the unique identification (MAC Address of bluetooth label, region ID, chief editor number, secondary numbering), signal strength signal intensity, transmitting power etc. of bluetooth label on bluetooth label, and these information are synchronously entered in background server operation system, cloud computing server system;
Step 3, bluetooth label is placed on the counter of businessman, use bluetooth tag control instrument to read the information such as unique identification, read the predefined dependent merchandise information of businessman from background server operation system or cloud computing server system, merchandise news is tied to bluetooth label and is synchronized in background server operation system or cloud computing server system;
Step 4 is installed the application of businessman on mobile terminal, and this application can be identified the bluetooth label that businessman places and get the information such as unique identification, signal strength signal intensity;
Step 5, mobile terminal sends the bluetooth label information collecting to background server operation system or cloud computing server system, and obtains the position that the shop map, fabric structure, bluetooth label of businessman are placed;
Step 6, mobile terminal calculates the distance according to bluetooth label by following formula:
R=A+B*(RSSI/P)^C(A+B=1)
Wherein: R represents distance, A, B, C are experiment parameters, adjust for the numerical value of adjusting the distance under different scenes.RSSI is that the signal strength signal intensity, the P that receive are the signal strength signal intensities at 1 meter of of bluetooth label;
Step 7, mobile terminal is determined the position of oneself in conjunction with the position of bluetooth label and the store information of businessman, and send information to background server operation system or cloud computing server system, and get dependent merchandise information and the user behavior definition of this apparatus bound;
Claims (5)
1. the digital information method for pushing based on Bluetooth technology, is applied to and comprises bluetooth label, mobile terminal, background server and cloud computing server, it is characterized in that:
The described background server setting digital information associated with bluetooth label;
Digital information is sent to cloud computing server by described background server;
Described bluetooth label arranges broadcast singal parameter, comprises label unique identification, transmitting power, service parameter;
Described bluetooth label is the unlimited radiofrequency signal of sending periodically;
Described mobile terminal is opened bluetooth scanning, enters the signal strength signal intensity, the unique identification of label, transmitting power, the service parameter that get bluetooth label after blue teeth wireless range of signal according to wireless signal;
Described mobile terminal extracts the digital information data that can directly use in the service parameter obtaining, and shows information extraction;
Described mobile terminal connects background server operation system by WLAN (wireless local area network), submits the information of obtaining to operation system, and background server operation system is to service digital information corresponding to mobile terminal feedback;
Described mobile terminal connects cloud computing server by the Internet, submits the information of obtaining to cloud computing server, and cloud computing server is to service digital information corresponding to mobile terminal feedback;
Described mobile terminal calculates original position-information according to the signal strength signal intensity of bluetooth label, unique identification, transmitting power, service parameter, and one or more original position-information are submitted to background server position system, finally determine the distance between mobile device and bluetooth label by position system.
2. method according to claim 1, is characterized in that, also comprises:
Described background server verifies the data parameters of transferring terminal and directly extracting, and background server comprises operation system, position system, verification system.
3. method according to claim 1, is characterized in that, also comprises:
Described cloud computing server is verified transferring the direct data parameters of extracting of terminal.
4. method according to claim 1, is characterized in that, also comprises:
The preferential WLAN of the selecting when digital information of the non-direct use of described acquisition for mobile terminal.
5. the digital information supplying system based on Bluetooth technology, is characterized in that, comprises mobile terminal, bluetooth label, background server, cloud computing server;
Described mobile terminal receives bluetooth label signal, obtain the information that can directly extract, connect background server by WLAN (wireless local area network), obtain non-direct information extraction and the information of direct extraction is verified, multiposition information is mated simultaneously, described mobile terminal connects cloud computing server by the Internet, obtains non-direct information extraction and the information of direct extraction is verified, multiposition information is mated simultaneously.
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Application publication date: 20140528 |