CN102708132A - A web page recommendation method and system - Google Patents

Abstract

The present invention discloses a webpage recommendation method and system. The method includes the following steps: when a user accesses a specific webpage, the browser client sends the URL of the specific webpage to the browser server; the browser server determines the category to which the specific webpage belongs, retrieves information about other webpages in the category from a database pre-established based on the user's access history, and returns the information to the browser client; and the browser client recommends webpages of the same category to the user based on the received content. The present invention enables the browser to utilize the webpage database established based on the user's access history to recommend webpages to the user, thereby improving the utilization rate of network information and the efficiency with which users obtain effective information.

Description

A web page recommendation method and system

technical field

The invention relates to the technical field of browsers, in particular to a method and system for recommending webpages.

Background technique

With the rapid development and popularization of Internet technology, people rely more and more on the Internet. Obtaining information from the Internet has become the main source of information for people, and browsers are the main tool for people to obtain network information. However, the functions of existing browsers are usually limited to displaying the existing content in the webpage, that is, what content the webpage maker designs in the webpage, the browser will display whatever content, and the user can only display the content according to the content displayed in the webpage. Browse related information. In this way, some network information cannot be fully utilized, and the efficiency for users to obtain effective information through the browser will be relatively low.

Contents of the invention

The invention provides a method and system for recommending webpages, enabling a browser to recommend webpages to users by using a webpage database established based on user access conditions, improving the utilization rate of network information and the efficiency of users obtaining effective information.

The present invention provides following scheme:

A method for recommending web pages, comprising:

When a user visits a specific webpage, the browser client sends the URL of the specific webpage to the browser server;

The server of the browser judges the category to which the specific webpage belongs, fetches other webpage information under this category from a database established in advance based on the user's access situation, and returns it to the client of the browser;

The browser client recommends web pages of the same category to the user according to the received content.

Wherein, the server of the browser judging the category to which the specific webpage belongs includes:

The server of the browser judges whether the webpage exists in the database according to the URL of the specific webpage;

If it exists, query the category to which the specific webpage belongs in the database, and determine the category as the category to which the specific webpage belongs.

Wherein, the server of the browser judging the category to which the specific webpage belongs includes:

The server of the browser grabs the description information of the specific webpage;

The category to which the specific webpage belongs is determined according to the description information.

Wherein, the database is established in the following manner:

When a user visits a webpage, send the URL of the webpage to the server of the browser;

The server of the browser judges whether the webpage exists in the database according to the URL of the webpage;

If it does not exist, grab the description information of the webpage;

Determine the category to which the webpage belongs according to the description information, and add the webpage to the corresponding category in the database.

Wherein, the database also saves information on the number of user visits of each webpage, and the recommendation of webpages of the same category to the user according to the received content includes:

Recommending to the user a specified number of webpages in the same category as the specific webpage that are most visited by the user.

A web page recommendation system, comprising:

a sending unit, configured to send the URL of the specific webpage to the server of the browser by the client of the browser when the user visits a specific webpage;

The processing unit is used for the server of the browser to judge the category to which the specific webpage belongs, to fetch information of other webpages under this category from a database pre-established based on the user’s access situation, and return it to the client of the browser ;

The recommending unit is used for the browser client to recommend webpages of the same category to the user according to the received content.

Wherein, the processing unit includes:

The query subunit is used for the server of the browser to determine whether the webpage exists in the database according to the URL of the specific webpage;

The first determination subunit is configured to query the category to which the specific webpage belongs in the database if it exists, and determine the category as the category to which the specific webpage belongs.

Wherein, the processing unit includes:

a crawling subunit, used for the server of the browser to grab the description information of the specific webpage;

The second determination subunit is configured to determine the category to which the specific webpage belongs according to the description information.

Wherein, the database is established in the following manner:

When a user visits a webpage, send the URL of the webpage to the server of the browser;

The server of the browser judges whether the webpage exists in the database according to the URL of the webpage;

If it does not exist, grab the description information of the webpage;

Determine the category to which the webpage belongs according to the description information, and add the webpage to the corresponding category in the database.

Wherein, the database also saves information on the number of user visits of each webpage, and the recommendation unit is specifically used for:

Recommending to the user a specified number of webpages in the same category as the specific webpage that are most visited by the user.

According to the specific embodiments provided by the invention, the invention discloses the following technical effects:

Through the present invention, a webpage classification database can be established according to the user's visits to the webpage, so that when other users visit the webpage stored in the database again, they can submit the webpage according to the category to which the webpage belongs and other webpages under this category. Users make webpage recommendations so that users can obtain more network information through browser recommendations, and since these network information are counted from the user's access data, when provided to users, the possibility of meeting user expectations It will be relatively large, and correspondingly, its utilization rate will be relatively high. .

Description of drawings

In order to more clearly illustrate the technical solutions in the embodiments of the present invention or the prior art, the following will briefly introduce the accompanying drawings required in the embodiments. Obviously, the accompanying drawings in the following description are only some of the present invention. Embodiments, for those of ordinary skill in the art, other drawings can also be obtained based on these drawings without any creative effort.

Fig. 1 is the flowchart of the method provided by the embodiment of the present invention;

Fig. 2 is a schematic diagram of a device provided by an embodiment of the present invention.

Detailed ways

The following will clearly and completely describe the technical solutions in the embodiments of the present invention with reference to the accompanying drawings in the embodiments of the present invention. Obviously, the described embodiments are only some, not all, embodiments of the present invention. All other embodiments obtained by persons of ordinary skill in the art based on the embodiments of the present invention belong to the protection scope of the present invention.

In order to improve the utilization rate of network information and the efficiency for users to obtain effective information, an embodiment of the present invention provides a method for recommending webpages. Before using this method for recommending webpages, a webpage database needs to be established in advance. It contains multiple categories, and each category contains multiple webpages, which may also include parameters such as the number of user visits to each webpage, and recommendations can be made to users based on this information. During specific implementation, the web page database can be established in various ways, for example, one of the ways can be:

When a user visits a web page, the web address of the web page is sent to the server of the browser, and then the server of the browser judges whether the web page exists in the database according to the web address of the web page, and if not, grabs the web page The descriptive information, and then determine the category to which the webpage belongs according to the descriptive information, and add the webpage to the corresponding category in the database. In this way, whenever a webpage is accessed by the user for the first time, there can be one more piece of webpage data in the webpage database. If you need to save the parameters of the number of user visits, you can set the number of user visits to 1 when the webpage is first added to the database, and then add the number of user visits to the corresponding webpage when another user visits the same webpage. one.

Specifically, the operation of establishing the webpage database can be completed by the server side of the browser, and, in the embodiment of the present invention, the established webpage database is not established based on all websites in the entire network, but based on the user's access. That is, only the websites visited by the user will be included in the webpage database of the embodiment of the present invention, and then will be used for recommendation to the user. During specific implementation, since the operation of the user's access to the webpage is all completed by the client of the browser, the browser client can obtain the information of the user's access to the webpage, and can know the website address of the webpage visited by the user (which can refer to The URL (Uniform/Universal Resource Locator Uniform Resource Locator) of the webpage, therefore, when the user visits a certain webpage, the client just can send the URL of this webpage to the server of the browser, for the server to establish the webpage database to use.

Of course, in practical applications, usually for some specific types of webpages, it is more meaningful to recommend other related webpages to the user. For example, it is more common that the situation is a group buying website. Each group buying website will launch its own group buying project, and some of the group buying projects may be similar. If the project (assumed to be project X) is interested, then the user may also be interested in other group buying websites (assumed to be website B) that are similar to the project of the group buying project. Similar group-buying items are recommended to the user, so that the user can select more group-buying items from multiple group-buying websites. Therefore, in the embodiment of the present invention, only when the webpages visited by the user are some specific webpages, the URLs thereof will be sent to the server of the browser. During concrete realization, the list of the domain name of some special websites can be set up in advance, for example, if need to recommend the website of group buying class, then can calculate the domain name of group buying website in advance (can know all the group buying website that can know in the network, also It can be a part of relatively high-quality group buying websites) added in the list, when the user visits a certain webpage, if the website domain name of the webpage is found in the list, then it is sent to the server, otherwise, it can not be sent. Of course, in addition to group buying websites, other types of URLs, such as blogs, etc., may also be used.

Wherein, the above-mentioned list may exist in the form of a matching list, that is, it is sent only when the webpage accessed by the user satisfies a matching list. For example, if "http://www.dianping.com/*" is satisfied, * means that when the URL under "Dianping.com" is accessed, the URL upload will be triggered. And this matching list can be issued in the form of a configuration file. For example, the browser client will download a configuration file to the server every day to obtain the matching list in it, and so on.

In addition, it should be noted that in practical applications, in order to prevent the user's privacy from being violated, the above operation of uploading the URL can be performed with the user's permission, for example, only when the user selects the URL recommendation service will upload, otherwise, if the user has not opted in to the service, the URLs of the pages the user visits may not be uploaded to the server.

After the server of the browser receives the URL of the webpage sent by the client, it can first judge whether the webpage already exists in the database. At the same time, if the number of user visits of each webpage is stored in the database, the number of user visits of the webpage in the database can be directly increased by one.

If the webpage does not exist in the database, it proves that the webpage is accessed by the user for the first time. Therefore, the server of the browser can first grab the description information of the webpage, so as to determine the main content of the webpage, and then provide Classification of web pages. Specifically, when grabbing the description information of a web page, it can be to grab the web page title and header information of the web page, because the web page title is usually the text used to summarize the main content of the web page, and the header information usually includes some types, keywords, etc. information.

After obtaining the description information of the webpage, the category described in the webpage can be determined, and the webpage is added to the corresponding category in the database. In this way, as a large number of users visit various webpages, a webpage database with a certain scale can be established on the server side of the browser, and then webpage recommendations can be made to users based on the webpage database. For example, when a user visits a certain webpage A, the client of the browser can send the URL of the webpage A to the server of the browser, and the server of the browser finds that the webpage A exists in the database and belongs to category M, therefore, Then other webpages under the category M can be recommended to the user.

Based on this, referring to FIG. 1, the web page recommendation method provided by the embodiment of the present invention may include the following steps:

S101: When a user visits a specific webpage, the browser client sends the URL of the specific webpage to the browser server;

In order to recommend other webpages to the user according to the webpage visited by the user, it is necessary to send the web address of the webpage to the server of the browser, so that the server of the browser can specifically query the category to which the webpage belongs in the webpage database.

S102: The server of the browser judges the category to which the specific webpage belongs, fetches other webpage information under the category from a database established in advance based on the user's access situation, and returns it to the client of the browser;

During specific implementation, there may be multiple ways of determining the category to which the web page belongs. For example, one way may be to directly capture the description information of the web page according to the URL of the web page, and then determine the category to which the web page belongs based on the analysis of the description information. Wherein, the description information may refer to the webpage title and/or header information of the webpage, and so on. Or, in the embodiment of the present invention, if the web page database is established according to the method in the foregoing example, when the user visits a web page, if the web page is not accessed by the user for the first time, the web page should have been included in the In the webpage database, and when joining the webpage database, the category has been determined for the webpage, therefore, the category of the webpage can be known directly by querying the database, and then other webpages under this category can be taken out. Therefore, in this implementation mode, if a web page is accessed by a user for the first time, since the information of the web page does not exist in the database, it is possible not to recommend the web page to the user for the time being, but at the same time, the web page that is accessed by the user for the first time will be The visited web pages are added to the web page database, so that when other users visit this web page again, they can get relevant recommendation information.

Among them, when providing the recommended webpage to the user, the number of user visits of each webpage recorded in the database can also be considered. Therefore, if the number of user visits to a webpage is higher, the probability of the webpage being accepted by the user is also higher. The higher it is, the more meaningful the recommendation will be. Therefore, in the case that the number of user visits of each webpage is saved in the database, a specified number of webpages in the same category as the specific webpage that are most frequently visited by users can be recommended to the user.

It can be seen that in the embodiment of the present invention, the process of recommending web pages for users and the process of establishing and maintaining web page databases can be carried out synchronously, that is, in the process of users accessing web pages, other web pages can be recommended to users, It is also possible to update the data in the webpage database based on the webpage currently visited by the user.

That is to say, when a user visits a webpage, the webpage is sent to the server of the browser, and the server of the browser first judges whether the webpage already exists in the database according to the URL of the webpage, and if so, finds the webpage in the database. category in the database, recommend other websites under the category of the webpage in the database to the user, and at the same time, add one to the number of user visits to the webpage in the database; if it does not exist, grab the title and header information of the webpage ( header), by analyzing the title and header information, determine the category to which the web page belongs (this category is generally pre-established, for example, for group buying websites, categories such as catering, hotels, and entertainment have been established, and there are also categories under each category Small categories can be established, such as hot pot, barbecue, buffet, etc. can be established under catering), and then the URL of the web page is added to the corresponding category in the database, and at the same time, the number of user visits to the web page is set to 1.

For example, a new group buying item is launched on the home page of a group buying website, which is a group buying about hot pot. Suppose user A refreshes the group buying website at the first time, finds the group buying item, and clicks to visit the webpage X of the group buying item. At this point, the browser client can send the access information to the server of the browser, and the server of the browser can query whether the webpage X exists in the database, and if it is found that it does not exist, it can grab the webpage of the webpage X Title and header information, after analysis, it is found that the web page X should belong to the "hot pot" category, and the URL of the web page X can be added to the "hot pot" category of the database, and at the same time, the number of user visits of the web page X is set to 1 . Afterwards, when user B visits the webpage X, the browser will also send the access information to the browser server. After querying, the browser server finds that the website of the webpage A exists in the database, and the website belongs to "hot pot". At this time, other webpages in the database that also belong to the hot pot category can be recommended to the user, and at the same time, the user access times of the webpage A in the database can be increased by 1, and so on. Moreover, when recommending webpages to the user, in addition to the category information, the information on the number of user visits can also be referred to, that is, several webpages in the category of the webpage A that the user visits the most frequently can be recommended to the user A.

In a word, through the method provided by the embodiment of the present invention, it is possible to establish a webpage database based on user access conditions, and then recommend webpages to users. Therefore, users can obtain more and more effective information through browsers, which can reduce user acquisition. The time required for effective information, at the same time, improve the utilization of network information.

Corresponding to the webpage recommendation method provided by the embodiment of the present invention, the embodiment of the present invention also provides a webpage recommendation system, as shown in FIG. 2 , the system includes:

The sending unit 201 is configured to send the URL of the specific web page to the server of the browser by the client of the browser when the user visits a specific web page;

The processing unit 202 is used for the server of the browser to judge the category to which the specific webpage belongs, to fetch information of other webpages under this category from a database pre-established based on the user's access situation, and return the information to the client of the browser end;

The recommending unit 203 is used for the client of the browser to recommend webpages of the same category to the user according to the received content.

During specific implementation, the processing unit 202 may include:

The query subunit is used for the server of the browser to determine whether the webpage exists in the database according to the URL of the specific webpage;

The first determination subunit is configured to query the category to which the specific webpage belongs in the database if it exists, and determine the category as the category to which the specific webpage belongs.

Alternatively, the processing unit 202 may also include:

a crawling subunit, used for the server of the browser to grab the description information of the specific webpage;

The second determination subunit is configured to determine the category to which the specific webpage belongs according to the description information.

Among them, the database can be established in the following ways:

When a user visits a webpage, send the URL of the webpage to the server of the browser;

The server of the browser judges whether the webpage exists in the database according to the URL of the webpage;

If it does not exist, grab the description information of the webpage;

Determine the category to which the webpage belongs according to the description information, and add the webpage to the corresponding category in the database.

In practical applications, the database also stores information on the number of visits by users of various webpages. Correspondingly, the recommending unit 203 can specifically be used for:

Recommending to the user a specified number of webpages in the same category as the specific webpage that are most visited by the user.

In a word, the web page recommendation system provided by the embodiment of the present invention can establish a classification database of web pages according to the user's visits to the web pages, so that when other users visit the web pages stored in the database again, they can, according to the category to which the web page belongs, As well as other web pages under this category, recommend web pages to users, so that users can obtain more network information through browser recommendations, and since these network information are counted from user visit data, therefore, provided to When it is used by users, the possibility of meeting user expectations will be relatively high, and accordingly, its utilization rate will be relatively high.

It can be seen from the above description of the implementation manners that those skilled in the art can clearly understand that the present invention can be implemented by means of software plus a necessary general hardware platform. Based on this understanding, the essence of the technical solution of the present invention or the part that contributes to the prior art can be embodied in the form of software products, and the computer software products can be stored in storage media, such as ROM/RAM, disk , CD, etc., including several instructions to make a computer device (which may be a personal computer, server, or network device, etc.) execute the methods described in various embodiments or some parts of the embodiments of the present invention.

Each embodiment in this specification is described in a progressive manner, the same and similar parts of each embodiment can be referred to each other, and each embodiment focuses on the differences from other embodiments. In particular, for the device or system embodiments, since they are basically similar to the method embodiments, the description is relatively simple, and for relevant parts, refer to part of the description of the method embodiments. The device and system embodiments described above are only illustrative, and the units described as separate components may or may not be physically separated, and the components shown as units may or may not be physical units, that is, It can be located in one place, or it can be distributed to multiple network elements. Part or all of the modules can be selected according to actual needs to achieve the purpose of the solution of this embodiment. It can be understood and implemented by those skilled in the art without creative effort.

The webpage recommendation method and system provided by the present invention have been introduced in detail above. In this paper, specific examples have been used to illustrate the principle and implementation of the present invention. The descriptions of the above embodiments are only used to help understand the method and methods of the present invention. Its core idea; at the same time, for those of ordinary skill in the art, according to the idea of the present invention, there will be changes in the specific implementation and application range. In summary, the contents of this specification should not be construed as limiting the present invention.

Claims (10)

1. A webpage recommendation method, characterized in that, comprising: When a user visits a specific webpage, the browser client sends the URL of the specific webpage to the browser server; The server of the browser judges the category to which the specific webpage belongs, fetches other webpage information under this category from a database established in advance based on the user's access situation, and returns it to the client of the browser; The browser client recommends web pages of the same category to the user according to the received content. 2. The method according to claim 1, wherein the server of the browser judging the category to which the specific webpage belongs comprises: The server of the browser judges whether the webpage exists in the database according to the URL of the specific webpage; If it exists, query the category to which the specific webpage belongs in the database, and determine the category as the category to which the specific webpage belongs. 3. The method according to claim 1, wherein the determining by the server of the browser the category to which the specific webpage belongs comprises: The server of the browser grabs the description information of the specific webpage; The category to which the specific webpage belongs is determined according to the description information. 4. The method according to claim 1, wherein the database is set up in the following manner: When a user visits a webpage, send the URL of the webpage to the server of the browser; The server of the browser judges whether the webpage exists in the database according to the URL of the webpage; If it does not exist, grab the description information of the webpage; Determine the category to which the webpage belongs according to the description information, and add the webpage to the corresponding category in the database. 5. The method according to claim 4, wherein the database also preserves information on the number of user visits of each webpage, and the recommendation of webpages of the same category to the user according to the received content includes: Recommending to the user a specified number of webpages in the same category as the specific webpage that are most visited by the user. 6. A webpage recommendation system, characterized in that, comprising: a sending unit, configured to send the URL of the specific webpage to the server of the browser by the client of the browser when the user visits a specific webpage; The processing unit is used for the server of the browser to judge the category to which the specific webpage belongs, to fetch information of other webpages under this category from a database pre-established based on the user’s access situation, and return it to the client of the browser ; The recommending unit is used for the browser client to recommend webpages of the same category to the user according to the received content. 7. The system according to claim 6, wherein the processing unit comprises: The query subunit is used for the server of the browser to determine whether the webpage exists in the database according to the URL of the specific webpage; The first determination subunit is configured to query the category to which the specific webpage belongs in the database if it exists, and determine the category as the category to which the specific webpage belongs. 8. The system according to claim 6, wherein the processing unit comprises: a crawling subunit, used for the server of the browser to grab the description information of the specific webpage; The second determination subunit is configured to determine the category to which the specific webpage belongs according to the description information. 9. The system according to claim 6, wherein the database is established in the following manner: When a user visits a webpage, send the URL of the webpage to the server of the browser; The server of the browser judges whether the webpage exists in the database according to the URL of the webpage; If it does not exist, grab the description information of the webpage; Determine the category to which the webpage belongs according to the description information, and add the webpage to the corresponding category in the database. 10. The system according to claim 9, wherein the database also stores user access times information of each webpage, and the recommendation unit is specifically used for: Recommending to the user a specified number of webpages in the same category as the specific webpage that are most visited by the user.

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