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CN102547462A - Information transmission device, method, system, retrieval server and video play device - Google Patents

Information transmission device, method, system, retrieval server and video play device Download PDF

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Publication number
CN102547462A
CN102547462A CN2010106225481A CN201010622548A CN102547462A CN 102547462 A CN102547462 A CN 102547462A CN 2010106225481 A CN2010106225481 A CN 2010106225481A CN 201010622548 A CN201010622548 A CN 201010622548A CN 102547462 A CN102547462 A CN 102547462A
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China
Prior art keywords
information
image information
play device
video play
extend
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Granted
Application number
CN2010106225481A
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Chinese (zh)
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CN102547462B (en
Inventor
谢巍
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Lenovo Beijing Ltd
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Lenovo Beijing Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Lenovo Beijing Ltd filed Critical Lenovo Beijing Ltd
Priority to CN201010622548.1A priority Critical patent/CN102547462B/en
Priority to PCT/CN2011/084273 priority patent/WO2012083836A1/en
Publication of CN102547462A publication Critical patent/CN102547462A/en
Application granted granted Critical
Publication of CN102547462B publication Critical patent/CN102547462B/en
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  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)

Abstract

The embodiment of the invention discloses an information transmission device, an information transmission method, an information transmission system, a retrieval server and a video play device. The information transmission device comprises a first receiving unit, a first transmission unit and a second receiving unit, wherein the first receiving unit is used for receiving image information intercepted and transmitted by the video play device; the first transmission unit is used for transmitting the image information to the retrieval server, and instructing the retrieval server to retrieve the extended information of the image information; and the second receiving unit is used for receiving the extended information of the image information retrieved and transmitted by the retrieval server. By the embodiment of the invention, the extended information of information in which a user is interested can be transmitted to the user, and the user can obtain multi-angle integral information, so that user experiences are improved. The technical scheme is particularly applicable to the advertisement transmission of an advertising industry.

Description

Information push-delivery apparatus, method, system, retrieval server and video play device
Technical field
The present invention relates generally to image processing, transmission field, is meant a kind of information push-delivery apparatus, method, system, retrieval server and video play device especially.
Background technology
At present television advertising is to carry out media combination and input according to audient's Demographics of advertising media, and this input mode is an extensive style, and its measurement of effectiveness also carries out through indirect means often, and the utmost point is not accurate.And existing television advertising belongs to the broadcast type of not distinguishing the audient, and many people are not the target consumer of advertisement, and this input mode possibly cause the waste of mass advertising expense.And in today of information explosion, the information that people receive has surpassed load, for a large amount of and own irrelevant advertising message, keeps away too lately especially, let alone receives or acceptance.
The inventor finds in the process that realizes embodiment of the invention technical scheme; There is following shortcoming at least in prior art: existing advertisement putting mode is unidirectional the consumer to be propagated; Even the target consumer becomes interested to the commodity of advertisement, but maybe being inconvenient to cause and can't carrying out more deep understanding because of factors such as time or spaces to own interested product.
Summary of the invention
The embodiment of the invention proposes a kind of information push-delivery apparatus, method, system, retrieval server and video play device, can push the extend information of user interest information to the user, has improved user experience.
The technical scheme of the embodiment of the invention is achieved in that
A kind of information push-delivery apparatus comprises:
First receiving element is used for the image information of sending after the intercepting of receiver, video playing device;
First transmitting element is used for said image information is sent to retrieval server, indicates said retrieval server to retrieve the extend information of said image information;
Second receiving element is used to receive the extend information that said retrieval server is retrieved the said image information of sending the back.
Preferably, also comprise:
Second transmitting element when video information that is used for the user said video play device being play is interested, sends screenshotss and instructs to said video play device, and said screenshotss instruction is used to indicate the image information of the current broadcast of said video play device intercepting.
Preferably, also comprise:
Display unit is used to show said extend information.
Preferably, also comprise:
Processing unit is used for the said image information that receives is handled.
A kind of retrieval server comprises:
The 3rd receiving element is used to receive the image information that information push-delivery apparatus sends;
Retrieval unit is used for retrieving according to said image information, obtains the extend information of said image information;
The 3rd transmitting element is used for the extend information of said image information is sent to said information push-delivery apparatus.
Preferably, also comprise:
The 4th transmitting element is used for the extend information of said image information is sent to video play device.
A kind of video play device comprises:
Interception unit is used for the image information according to the current broadcast of screenshotss command interception;
The 5th transmitting element is used to send said image information to information push-delivery apparatus.
Preferably, also comprise:
Generation unit is used to generate said screenshotss instruction.
Preferably, also comprise:
The 4th receiving element is used to receive the screenshotss instruction that said information push-delivery apparatus sends.
Preferably, also comprise:
The 5th receiving element is used to receive the extend information of the said image information that retrieval server sends;
Broadcast unit is used to play said extend information.
A kind of information transmission system comprises information push-delivery apparatus, video play device and retrieval server;
Said information push-delivery apparatus comprises:
First receiving element is used to receive the image information of sending after the said video play device intercepting;
First transmitting element is used for said image information is sent to retrieval server, indicates said retrieval server to retrieve the extend information of said image information;
Second receiving element is used to receive the extend information that said retrieval server is retrieved the said image information of sending the back;
Said video play device comprises:
Interception unit is used for the image information according to the current broadcast of screenshotss command interception;
The 5th transmitting element is used to send said image information to said information push-delivery apparatus;
Said retrieval server comprises:
The 3rd receiving element is used to receive the image information that said information push-delivery apparatus sends;
Retrieval unit is used for retrieving according to said image information, obtains the extend information of said image information;
The 3rd transmitting element is used for the extend information of said image information is sent to said information push-delivery apparatus.
Preferably, said information push-delivery apparatus also comprises:
Second transmitting element when video information that is used for the user said video play device being play is interested, sends screenshotss and instructs to said video play device, and said screenshotss instruction is used to indicate the image information of the current broadcast of said video play device intercepting;
Said video play device also comprises:
The 4th receiving element is used to receive the screenshotss instruction that said information push-delivery apparatus sends.
A kind of information-pushing method comprises:
When the video information of video play device being play the user is interested, sends screenshotss and instruct to said video play device, said screenshotss instruction is used to indicate the image information of the current broadcast of said video play device intercepting;
Receive the said image information of sending after the said video play device intercepting;
Said image information is sent to retrieval server, indicates said retrieval server to retrieve the extend information of said image information;
Show said extend information.
Preferably, also comprise:
Said image information to receiving is handled.
A kind of information-pushing method comprises:
Image information according to the current broadcast of screenshotss command interception;
Send the extend information that receives said image information after the said image information;
Show said extend information.
Preferably, also comprise before the image information according to the current broadcast of screenshotss command interception:
Generate said screenshotss instruction.
Preferably, also comprise before the image information according to the current broadcast of screenshotss command interception:
Receive the screenshotss instruction that information push-delivery apparatus sends.
Embodiment of the invention technical scheme is through the extend information of retrieval essential information; Extend information is pushed to the user; Can push the extend information of user interest information to the user; Make the user can obtain more perspective, more complete information, improved user experience, technical scheme of the present invention adapts to the advertisement pushing with advertising sector especially.
Description of drawings
In order to be illustrated more clearly in the embodiment of the invention or technical scheme of the prior art; To do to introduce simply to the accompanying drawing of required use in embodiment or the description of the Prior Art below; Obviously, the accompanying drawing in describing below only is some embodiments of the present invention, for those of ordinary skills; Under the prerequisite of not paying creative work property, can also obtain other accompanying drawing according to these accompanying drawings.
Fig. 1 is the structural representation of a kind of information transmission system first embodiment of the present invention;
Fig. 2 is the structural representation of a kind of information push-delivery apparatus first embodiment of the present invention;
Fig. 3 is the structural representation of a kind of video play device first embodiment of invention;
Fig. 4 is the structural representation of a kind of retrieval server first embodiment of invention;
Fig. 5 is the structural representation of a kind of information-pushing method first embodiment of the present invention;
Fig. 6 is the structural representation of a kind of information-pushing method second embodiment of the present invention.
Embodiment
To combine the accompanying drawing in the embodiment of the invention below, the technical scheme in the embodiment of the invention is carried out clear, intactly description, obviously, described embodiment only is the present invention's part embodiment, rather than whole embodiment.Based on the embodiment among the present invention, those of ordinary skills are not making the every other embodiment that is obtained under the creative work prerequisite, all belong to the scope of the present invention's protection.
With reference to Fig. 1 and Fig. 2, Fig. 3 and Fig. 4, wherein Fig. 1 shows the structural representation of a kind of information transmission system first embodiment of the present invention.Said information transmission system comprises video play device 100, information push-delivery apparatus 200 and retrieval server 300.
Said video play device 100 comprises:
Interception unit 120 is used for the image information according to the current broadcast of screenshotss command interception.
The 5th transmitting element 130 is used to send said image information to said information push-delivery apparatus 200.
Need to prove; Said image information not only comprises pictorial information; Also comprise Word message and other and image, the relevant information of literal, said image information can also be a Video stream information, can not it only be defined as picture because of the title of pictorial information.
In one embodiment of the invention; Said screenshotss instruction oneself is produced by said video play device 100; As can satisfy pre-conditioned (said pre-conditioned can be the time; Relevant image informations etc.) produce said screenshotss instruction the time, in this case, said video play device 100 can also comprise:
Generation unit is used to generate said screenshotss instruction.
In another embodiment of the present invention; Said screenshotss instruction can also be produced by said information push-delivery apparatus 200; Said information push-delivery apparatus 200 comprises second transmitting element 210; When the video information that is used for the user said video play device 100 being play is interested, sends screenshotss and instruct to said video play device 100, said screenshotss instruction is used to indicate the image information of the current broadcast of said video play device 100 interceptings.The user is when interested in certain information (like advertised product information, travel information etc.) of looking the screen playing device and playing; Can press certain button on the information push-delivery apparatus 200; Thereby said information push-delivery apparatus 200 produces the screenshotss instruction and sends to said video play device 100, and said video play device 100 is according to said screenshotss command interception image information.
Therefore, in this case, said video play device 100 can also comprise:
The 4th receiving element 110 is used to receive the screenshotss instruction that said information push-delivery apparatus 200 sends.
Need to prove, said video play device 100 can be television set, STB etc. can displaying video, the device of image, the present invention does not carry out any qualification to this.
Said information push-delivery apparatus 200 comprises:
First receiving element 220 is used to receive the image information of sending after said video play device 100 interceptings.
First transmitting element 230 is used for said image information is sent to retrieval server 300, indicates the extend information of the said image information of said retrieval server 300 retrievals.
The extend information of said image information is meant the information relevant with said image information that expands based on image information; Said extend information can make the user obtain more than said image information, more comprehensive information; Like image information is the advertisement of a car; Then the extend information of image information can be the detail parameters of this car, introduce in detail, pictures relevant etc. with these cars, that is to say that extend information is an extension to image information (essential information).
Second receiving element 240 is used to receive the extend information that said retrieval server 300 is retrieved the said image information of sending the back.
As previously mentioned, in another embodiment of the present invention, said information push-delivery apparatus 200 can also comprise:
Second transmitting element 210; When the video information that is used for the user said video play device 100 being play is interested; Send screenshotss and instruct to said video play device 100, said screenshotss instruction is used to indicate the image information of the current broadcast of said video play device 100 interceptings.
In another embodiment of the present invention, said information push-delivery apparatus 200 can also comprise:
Processing unit is used for the said image information that receives is handled.
Through said processing unit, can handle the pictorial information that said video play device 100 sends, as edit, rename, delete some unnecessary out of Memory etc., said image information is carried out preliminary treatment.
In another embodiment of the present invention, said information push-delivery apparatus 200 can also comprise:
Display unit is used to show said extend information.
Said information push-delivery apparatus 200 can be pushed to the user with the extend information of said pictorial information.
And in another embodiment of the present invention; Said information push-delivery apparatus 200 also can not comprise said display unit; And receive the extend information of said retrieval server 300 and be shown to the user by said video play device 100; In this case, said video play device 100 can also comprise:
The 5th receiving element is used to receive the extend information of the said image information that retrieval server 300 sends.
Broadcast unit is used to play said extend information.
Said retrieval server 300 comprises:
The 3rd receiving element 130 is used to receive the image information that said information push-delivery apparatus 200 sends.
Retrieval unit 320 is used for retrieving according to said image information, obtains the extend information of said image information.
The 3rd transmitting element 330 is used for the extend information of said image information is sent to said information push-delivery apparatus 200.
Said retrieval unit 320 can carry out this locality (internal server) retrieval according to said image information, also can retrieve through the Internet.
Retrieve according to said image information in the face of said retrieval unit 320 down; The concrete implementation of obtaining the extend information of said image information is elaborated; It should be appreciated by those skilled in the art that following described implementation only is to obtain several kinds of implementation methods of the extend information of said image information, can not be used to limit scope of the present invention; The extend information of obtaining said image information can also have other implementation method except the implementation method of following description.
Word message be possibly both comprise in the said image information, pictorial information or out of Memory comprised again.Therefore, can discern based on literal, picture recognition technology or alternate manner information extraction point from said image information.
As for the Word message in the image information, can utilize character recognition method information extraction point (like keyword) from said image information.
For the pictorial information in the image information, can utilize picture recognition method information extraction point (like picture) from said image information.
Literal/picture extracts and identification is prior art, and for length is considered, the embodiment of the invention does not specifically describe literal identification and picture recognition method, gets final product with reference to the data of related art.
After from said image information, extracting information point, obtain corresponding extend information according to said information point.The extend information of said image information is meant the information relevant with said image information that expands based on image information; Said extend information can make the user obtain more than said image information, more comprehensive information; Like image information is the advertisement of a car; Then the extend information of image information can be the detail parameters of this car, introduce in detail, pictures relevant etc. with these cars, that is to say that extend information is an extension to image information (essential information).
When retrieval realizes,, then can obtain corresponding extend information based on the keyword matching process if said information point is a keyword.
If said information point is a picture, be reference base picture then with said information point, obtain corresponding extend information based on the picture matching process.
Certainly, on concrete the realization, be not limited in the implementation that above embodiment gives an example, obtain the extend information except above information extraction point of giving an example and according to information point; The implementation method that other can also be arranged; The present invention does not carry out any qualification to this, as forming extend information based on the text search picture, form extend information etc. based on the picture searching literal; The extend information that also is literal is not limited in literal; Can also be that picture, literal combine or out of Memory (like video information) with picture, the extend information of picture also be not limited only to picture, can also be literal or literal and the combining or the information (like video) of other form of picture.
In another embodiment of the present invention, described retrieval server 300 also comprises:
The 4th transmitting element is used for the extend information of said image information is sent to video play device 100.
Need to prove that said information push-delivery apparatus 200 can be remote control or other terminal equipment on concrete the realization, like mobile phone etc., the present invention does not limit this.
Embodiment of the invention technical scheme is through the extend information of retrieval essential information; Extend information is pushed to the user; Can push the extend information of user interest information to the user; Make the user can obtain more perspective, more complete information, improved user experience, technical scheme of the present invention adapts to the advertisement pushing with advertising sector especially.
With reference to Fig. 2, show the structural representation of a kind of information push-delivery apparatus 200 first embodiment of the present invention.Said information push-delivery apparatus 200 comprises:
First receiving element 220 is used to receive the image information of sending after said video play device 100 interceptings.
First transmitting element 230 is used for said image information is sent to retrieval server 300, indicates the extend information of the said image information of said retrieval server 300 retrievals.
The extend information of said image information is meant the information relevant with said image information that expands based on image information; Said extend information can make the user obtain more than said image information, more comprehensive information; Like image information is the advertisement of a car; Then the extend information of image information can be the detail parameters of this car, introduce in detail, pictures relevant etc. with these cars, that is to say that extend information is an extension to image information (essential information).
Second receiving element 240 is used to receive the extend information that said retrieval server 300 is retrieved the said image information of sending the back.
As previously mentioned, in another embodiment of the present invention, said information push-delivery apparatus 200 can also comprise:
Second transmitting element 210; When the video information that is used for the user said video play device 100 being play is interested; Send screenshotss and instruct to said video play device 100, said screenshotss instruction is used to indicate the image information of the current broadcast of said video play device 100 interceptings.
In another embodiment of the present invention, said information push-delivery apparatus 200 can also comprise:
Processing unit is used for the said image information that receives is handled.
Through said processing unit, can handle the pictorial information that said video play device 100 sends, as edit, rename, delete some unnecessary out of Memory etc., said image information is carried out preliminary treatment.
In another embodiment of the present invention, said information push-delivery apparatus 200 can also comprise:
Display unit is used to show said extend information.
Said information push-delivery apparatus 200 can be pushed to the user with the extend information of said pictorial information.
And in another embodiment of the present invention, said information push-delivery apparatus 200 also can not comprise said display unit, and is received the extend information of said retrieval server 300 and be shown to the user by said video play device 100.
With reference to Fig. 3, show the structural representation of a kind of video play device 100 first embodiment of the present invention.Said video play device 100 comprises:
Interception unit 120 is used for the image information according to the current broadcast of screenshotss command interception.
The 5th transmitting element 130 is used to send said image information to said information push-delivery apparatus 200.
Need to prove; Said image information not only comprises pictorial information; Also comprise Word message and other and image, the relevant information of literal, said image information can also be a Video stream information, can not it only be defined as picture because of the title of pictorial information.
In one embodiment of the invention; Said screenshotss instruction oneself is produced by said video play device 100; As can satisfy pre-conditioned (said pre-conditioned can be the time; Relevant image informations etc.) produce said screenshotss instruction the time, in this case, said video play device 100 can also comprise:
Generation unit is used to generate said screenshotss instruction.
In another embodiment of the present invention; Said screenshotss instruction can also be produced by said information push-delivery apparatus 200; Said information push-delivery apparatus 200 comprises second transmitting element 210; When the video information that is used for the user said video play device 100 being play is interested, sends screenshotss and instruct to said video play device 100, said screenshotss instruction is used to indicate the image information of the current broadcast of said video play device 100 interceptings.The user is when interested in certain information (like advertised product information, travel information etc.) of looking the screen playing device and playing; Can press certain button on the information push-delivery apparatus 200; Thereby said information push-delivery apparatus 200 produces the screenshotss instruction and sends to said video play device 100, and said video play device 100 is according to said screenshotss command interception image information.
Therefore, in this case, said video play device 100 can also comprise:
The 4th receiving element 110 is used to receive the screenshotss instruction that said information push-delivery apparatus 200 sends.
Need to prove, said video play device 100 can be television set, STB etc. can displaying video, the device of image, the present invention does not carry out any qualification to this.
In another embodiment of the present invention, said video play device 100 can also comprise:
The 5th receiving element is used to receive the extend information of the said image information that retrieval server 300 sends.
Broadcast unit is used to play said extend information.
With reference to Fig. 4, show the structural representation of a kind of retrieval server 300 first embodiment of the present invention.Said retrieval server 300 comprises:
The 3rd receiving element 130 is used to receive the image information that said information push-delivery apparatus 200 sends.
Retrieval unit 320 is used for retrieving according to said image information, obtains the extend information of said image information.
The 3rd transmitting element 330 is used for the extend information of said image information is sent to said information push-delivery apparatus 200.
Said retrieval unit 320 can carry out this locality (internal server) retrieval according to said image information, also can retrieve through the Internet.
Retrieve according to said image information in the face of said retrieval unit 320 down; The concrete implementation of obtaining the extend information of said image information is elaborated; It should be appreciated by those skilled in the art that following described implementation only is to obtain several kinds of implementation methods of the extend information of said image information, can not be used to limit scope of the present invention; The extend information of obtaining said image information can also have other implementation method except the implementation method of following description.
Word message be possibly both comprise in the said image information, pictorial information or out of Memory comprised again.Therefore, can discern based on literal, picture recognition technology or alternate manner information extraction point from said image information.
As for the Word message in the image information, can utilize character recognition method information extraction point (like keyword) from said image information.
For the pictorial information in the image information, can utilize picture recognition method information extraction point (like picture) from said image information.
Literal/picture extracts and identification is prior art, and for length is considered, the embodiment of the invention does not specifically describe literal identification and picture recognition method, gets final product with reference to the data of related art.
After from said image information, extracting information point, obtain corresponding extend information according to said information point.The extend information of said image information is meant the information relevant with said image information that expands based on image information; Said extend information can make the user obtain more than said image information, more comprehensive information; Like image information is the advertisement of a car; Then the extend information of image information can be the detail parameters of this car, introduce in detail, pictures relevant etc. with these cars, that is to say that extend information is an extension to image information (essential information).
When retrieval realizes,, then can obtain corresponding extend information based on the keyword matching process if said information point is a keyword.
If said information point is a picture, be reference base picture then with said information point, obtain corresponding extend information based on the picture matching process.
Certainly, on concrete the realization, be not limited in the implementation that above embodiment gives an example, obtain the extend information except above information extraction point of giving an example and according to information point; The implementation method that other can also be arranged; The present invention does not carry out any qualification to this, as forming extend information based on the text search picture, form extend information etc. based on the picture searching literal; The extend information that also is literal is not limited in literal; Can also be that picture, literal combine or out of Memory (like video information) with picture, the extend information of picture also be not limited only to picture, can also be literal or literal and the combining or the information (like video) of other form of picture.
In another embodiment of the present invention, described retrieval server 300 also comprises:
The 4th transmitting element is used for the extend information of said image information is sent to video play device 100.
With reference to Fig. 5, show the schematic flow sheet of a kind of information-pushing method first embodiment of the present invention.Comprise:
Step S510, transmission screenshotss instruct to said video play device.
When the video information of video play device being play the user is interested, sends screenshotss and instruct to said video play device, said screenshotss instruction is used to indicate the image information of the current broadcast of said video play device intercepting.
The said image information of sending after step S520, the said video play device intercepting of reception.
Step S530, said image information is sent to retrieval server, indicates said retrieval server to retrieve the extend information of said image information.
The extend information of step S540, the said image information of reception.
Step S550, show said extend information.
In another embodiment of the present invention, before said step S530, also comprise:
Step S560, the said image information that receives is handled.
Need to prove that present embodiment is to describe in the angle of information push-delivery apparatus.
With reference to Fig. 6, show the schematic flow sheet of a kind of information push-delivery apparatus second embodiment of the present invention, comprising:
Step S610, according to the image information of the current broadcast of screenshotss command interception.
Receive the extend information of said image information after step S620, the said image information of transmission.
Step S630, show said extend information.
In another embodiment of the present invention, before said step S610, also comprise:
Step S640, the said screenshotss instruction of generation.
In another embodiment of the present invention, before said step S610, also comprise:
The screenshotss instruction that step S650, reception information push-delivery apparatus send.
Need to prove; Said method embodiment is corresponding with described system embodiment of Fig. 1 to Fig. 4 and device embodiment; Therefore; The part reference system of not describing in detail in method embodiment part and the description of device embodiment relevant portion get final product, consider for length, partly are not described in detail at method embodiment.
One of ordinary skill in the art will appreciate that; Realize that all or part of step in the foregoing description method is to instruct relevant hardware to accomplish through program; Described program can be stored in the computer read/write memory medium, and this program comprises the step like above-mentioned method embodiment when carrying out; Described storage medium; As: magnetic disc, CD, read-only storage memory body (Read-Only Memory, ROM) or at random store memory body (Random Access Memory, RAM) etc.In each method embodiment of the present invention; The sequence number of said each step can not be used to limit the sequencing of each step; For those of ordinary skills, under the prerequisite of not paying creative work property, the priority of each step is changed also within protection scope of the present invention.
The above is merely preferred embodiment of the present invention, and is in order to restriction the present invention, not all within spirit of the present invention and principle, any modification of being done, is equal to replacement, improvement etc., all should be included within protection scope of the present invention.

Claims (17)

1. an information push-delivery apparatus is characterized in that, comprising:
First receiving element is used for the image information of sending after the intercepting of receiver, video playing device;
First transmitting element is used for said image information is sent to retrieval server, indicates said retrieval server to retrieve the extend information of said image information;
Second receiving element is used to receive the extend information that said retrieval server is retrieved the said image information of sending the back.
2. information push-delivery apparatus according to claim 1 is characterized in that, also comprises:
Second transmitting element when video information that is used for the user said video play device being play is interested, sends screenshotss and instructs to said video play device, and said screenshotss instruction is used to indicate the image information of the current broadcast of said video play device intercepting.
3. information push-delivery apparatus according to claim 1 and 2 is characterized in that, also comprises:
Display unit is used to show said extend information.
4. information push-delivery apparatus according to claim 3 is characterized in that, also comprises:
Processing unit is used for the said image information that receives is handled.
5. a retrieval server is characterized in that, comprising:
The 3rd receiving element is used to receive the image information that information push-delivery apparatus sends;
Retrieval unit is used for retrieving according to said image information, obtains the extend information of said image information;
The 3rd transmitting element is used for the extend information of said image information is sent to said information push-delivery apparatus.
6. retrieval server according to claim 5 is characterized in that, also comprises:
The 4th transmitting element is used for the extend information of said image information is sent to video play device.
7. a video play device is characterized in that, comprising:
Interception unit is used for the image information according to the current broadcast of screenshotss command interception;
The 5th transmitting element is used to send said image information to information push-delivery apparatus.
8. video play device according to claim 7 is characterized in that, also comprises:
Generation unit is used to generate said screenshotss instruction.
9. video play device according to claim 7 is characterized in that, also comprises:
The 4th receiving element is used to receive the screenshotss instruction that said information push-delivery apparatus sends.
10. according to each described video play device of claim 7 to 9, it is characterized in that, also comprise:
The 5th receiving element is used to receive the extend information of the said image information that retrieval server sends;
Broadcast unit is used to play said extend information.
11. an information transmission system is characterized in that, comprises information push-delivery apparatus, video play device and retrieval server;
Said information push-delivery apparatus comprises:
First receiving element is used to receive the image information of sending after the said video play device intercepting;
First transmitting element is used for said image information is sent to retrieval server, indicates said retrieval server to retrieve the extend information of said image information;
Second receiving element is used to receive the extend information that said retrieval server is retrieved the said image information of sending the back;
Said video play device comprises:
Interception unit is used for the image information according to the current broadcast of screenshotss command interception;
The 5th transmitting element is used to send said image information to said information push-delivery apparatus;
Said retrieval server comprises:
The 3rd receiving element is used to receive the image information that said information push-delivery apparatus sends;
Retrieval unit is used for retrieving according to said image information, obtains the extend information of said image information;
The 3rd transmitting element is used for the extend information of said image information is sent to said information push-delivery apparatus.
12. information transmission system according to claim 11 is characterized in that, said information push-delivery apparatus also comprises:
Second transmitting element when video information that is used for the user said video play device being play is interested, sends screenshotss and instructs to said video play device, and said screenshotss instruction is used to indicate the image information of the current broadcast of said video play device intercepting;
Said video play device also comprises:
The 4th receiving element is used to receive the screenshotss instruction that said information push-delivery apparatus sends.
13. an information-pushing method is characterized in that, comprising:
When the video information of video play device being play the user is interested, sends screenshotss and instruct to said video play device, said screenshotss instruction is used to indicate the image information of the current broadcast of said video play device intercepting;
Receive the said image information of sending after the said video play device intercepting;
Said image information is sent to retrieval server, indicates said retrieval server to retrieve the extend information of said image information;
Show said extend information.
14. information-pushing method according to claim 13 is characterized in that, also comprises:
Said image information to receiving is handled.
15. an information-pushing method is characterized in that, comprising:
Image information according to the current broadcast of screenshotss command interception;
Send the extend information that receives said image information after the said image information;
Show said extend information.
16. information-pushing method according to claim 15 is characterized in that, also comprises before the image information according to the current broadcast of screenshotss command interception:
Generate said screenshotss instruction.
17. information-pushing method according to claim 15 is characterized in that, also comprises before the image information according to the current broadcast of screenshotss command interception:
Receive the screenshotss instruction that information push-delivery apparatus sends.
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