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AU5816999A - System and method for providing individualized targeted electronic advertising over a digital broadcast medium - Google Patents

System and method for providing individualized targeted electronic advertising over a digital broadcast medium

Info

Publication number
AU5816999A
AU5816999A AU58169/99A AU5816999A AU5816999A AU 5816999 A AU5816999 A AU 5816999A AU 58169/99 A AU58169/99 A AU 58169/99A AU 5816999 A AU5816999 A AU 5816999A AU 5816999 A AU5816999 A AU 5816999A
Authority
AU
Australia
Prior art keywords
digital broadcast
broadcast medium
electronic advertising
targeted electronic
providing individualized
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Abandoned
Application number
AU58169/99A
Inventor
Bjorn Bergsten
Gerald Despain
Bill Harvey
Alexandre Lefebvre
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
NEXT CENTURY MEDIA Inc
Original Assignee
NEXT CENTURY MEDIA Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by NEXT CENTURY MEDIA Inc filed Critical NEXT CENTURY MEDIA Inc
Publication of AU5816999A publication Critical patent/AU5816999A/en
Abandoned legal-status Critical Current

Links

Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/442Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
    • H04N21/44213Monitoring of end-user related data
    • H04N21/44222Analytics of user selections, e.g. selection of programs or purchase activity
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81Monomedia components thereof
    • H04N21/812Monomedia components thereof involving advertisement data
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N7/00Television systems
    • H04N7/16Analogue secrecy systems; Analogue subscription systems
    • H04N7/162Authorising the user terminal, e.g. by paying; Registering the use of a subscription channel, e.g. billing
    • H04N7/165Centralised control of user terminal ; Registering at central

Landscapes

  • Engineering & Computer Science (AREA)
  • Multimedia (AREA)
  • Social Psychology (AREA)
  • General Health & Medical Sciences (AREA)
  • Health & Medical Sciences (AREA)
  • Signal Processing (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Databases & Information Systems (AREA)
  • Business, Economics & Management (AREA)
  • Marketing (AREA)
  • Computer Security & Cryptography (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
AU58169/99A 1998-09-08 1999-09-08 System and method for providing individualized targeted electronic advertising over a digital broadcast medium Abandoned AU5816999A (en)

Applications Claiming Priority (3)

Application Number Priority Date Filing Date Title
US14973998A 1998-09-08 1998-09-08
US09149739 1998-09-08
PCT/US1999/020597 WO2000014951A1 (en) 1998-09-08 1999-09-08 System and method for providing individualized targeted electronic advertising over a digital broadcast medium

Publications (1)

Publication Number Publication Date
AU5816999A true AU5816999A (en) 2000-03-27

Family

ID=22531596

Family Applications (1)

Application Number Title Priority Date Filing Date
AU58169/99A Abandoned AU5816999A (en) 1998-09-08 1999-09-08 System and method for providing individualized targeted electronic advertising over a digital broadcast medium

Country Status (2)

Country Link
AU (1) AU5816999A (en)
WO (1) WO2000014951A1 (en)

Families Citing this family (38)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US6769128B1 (en) 1995-06-07 2004-07-27 United Video Properties, Inc. Electronic television program guide schedule system and method with data feed access
CA2297039C (en) 1997-07-21 2002-02-12 Ronald Alexander Systems and methods for displaying and recording control interface with television programs, videos, advertising information and program scheduling information
US20020095676A1 (en) 1998-05-15 2002-07-18 Robert A. Knee Interactive television program guide system for determining user values for demographic categories
US6742183B1 (en) 1998-05-15 2004-05-25 United Video Properties, Inc. Systems and methods for advertising television networks, channels, and programs
US6898762B2 (en) 1998-08-21 2005-05-24 United Video Properties, Inc. Client-server electronic program guide
US6457010B1 (en) 1998-12-03 2002-09-24 Expanse Networks, Inc. Client-server based subscriber characterization system
US6704930B1 (en) 1999-04-20 2004-03-09 Expanse Networks, Inc. Advertisement insertion techniques for digital video streams
US8290351B2 (en) 2001-04-03 2012-10-16 Prime Research Alliance E., Inc. Alternative advertising in prerecorded media
US20020083445A1 (en) 2000-08-31 2002-06-27 Flickinger Gregory C. Delivering targeted advertisements to the set-top-box
WO2000033160A2 (en) 1998-12-03 2000-06-08 Expanse Networks, Inc. Subscriber characterization and advertisement monitoring system
US6560578B2 (en) 1999-03-12 2003-05-06 Expanse Networks, Inc. Advertisement selection system supporting discretionary target market characteristics
US6820277B1 (en) 1999-04-20 2004-11-16 Expanse Networks, Inc. Advertising management system for digital video streams
US8151295B1 (en) 2000-08-31 2012-04-03 Prime Research Alliance E., Inc. Queue based advertisement scheduling and sales
US6684194B1 (en) 1998-12-03 2004-01-27 Expanse Network, Inc. Subscriber identification system
US7240355B1 (en) 1998-12-03 2007-07-03 Prime Research Alliance E., Inc. Subscriber characterization system with filters
US20020083441A1 (en) 2000-08-31 2002-06-27 Flickinger Gregory C. Advertisement filtering and storage for targeted advertisement systems
US7150030B1 (en) 1998-12-03 2006-12-12 Prime Research Alliance, Inc. Subscriber characterization system
DE60039861D1 (en) 1999-04-20 2008-09-25 Samsung Electronics Co Ltd ADVERTISING MANAGEMENT SYSTEM FOR DIGITAL VIDEO TONES
US7062510B1 (en) 1999-12-02 2006-06-13 Prime Research Alliance E., Inc. Consumer profiling and advertisement selection system
JP4750996B2 (en) 2000-02-01 2011-08-17 ユナイテッド ビデオ プロパティーズ インク Method and system for forced advertising
US20040148625A1 (en) 2000-04-20 2004-07-29 Eldering Charles A Advertisement management system for digital video streams
KR20030082548A (en) 2000-11-28 2003-10-22 시체인지 인터내셔널, 인코포레이티드 Content/service handling and delivery
SE519518C2 (en) * 2001-06-01 2003-03-11 Kianoush Namvar Signal Decoding System
US8145528B2 (en) 2005-05-23 2012-03-27 Open Text S.A. Movie advertising placement optimization based on behavior and content analysis
US7877689B2 (en) 2005-05-23 2011-01-25 Vignette Software Llc Distributed scalable media environment for movie advertising placement in user-created movies
US8141111B2 (en) 2005-05-23 2012-03-20 Open Text S.A. Movie advertising playback techniques
US9648281B2 (en) 2005-05-23 2017-05-09 Open Text Sa Ulc System and method for movie segment bookmarking and sharing
US7774341B2 (en) 2006-03-06 2010-08-10 Veveo, Inc. Methods and systems for selecting and presenting content based on dynamically identifying microgenres associated with the content
US8316394B2 (en) 2006-03-24 2012-11-20 United Video Properties, Inc. Interactive media guidance application with intelligent navigation and display features
US7801888B2 (en) 2007-03-09 2010-09-21 Microsoft Corporation Media content search results ranked by popularity
US7805373B1 (en) 2007-07-31 2010-09-28 Qurio Holdings, Inc. Synchronizing multiple playback device timing utilizing DRM encoding
US7996482B1 (en) 2007-07-31 2011-08-09 Qurio Holdings, Inc. RDMA based real-time video client playback architecture
US8762476B1 (en) 2007-12-20 2014-06-24 Qurio Holdings, Inc. RDMA to streaming protocol driver
US8060904B1 (en) 2008-02-25 2011-11-15 Qurio Holdings, Inc. Dynamic load based ad insertion
US8312487B1 (en) 2008-12-31 2012-11-13 Qurio Holdings, Inc. Method and system for arranging an advertising schedule
US9166714B2 (en) 2009-09-11 2015-10-20 Veveo, Inc. Method of and system for presenting enriched video viewing analytics
US9014546B2 (en) 2009-09-23 2015-04-21 Rovi Guides, Inc. Systems and methods for automatically detecting users within detection regions of media devices
US9736524B2 (en) 2011-01-06 2017-08-15 Veveo, Inc. Methods of and systems for content search based on environment sampling

Family Cites Families (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5155591A (en) * 1989-10-23 1992-10-13 General Instrument Corporation Method and apparatus for providing demographically targeted television commercials
US5231494A (en) * 1991-10-08 1993-07-27 General Instrument Corporation Selection of compressed television signals from single channel allocation based on viewer characteristics
JP3500741B2 (en) * 1994-03-01 2004-02-23 ソニー株式会社 Channel selection method and channel selection device for television broadcasting
US5515098A (en) * 1994-09-08 1996-05-07 Carles; John B. System and method for selectively distributing commercial messages over a communications network
US5774170A (en) * 1994-12-13 1998-06-30 Hite; Kenneth C. System and method for delivering targeted advertisements to consumers

Also Published As

Publication number Publication date
WO2000014951A1 (en) 2000-03-16
WO2000014951A9 (en) 2000-06-02

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Legal Events

Date Code Title Description
MK6 Application lapsed section 142(2)(f)/reg. 8.3(3) - pct applic. not entering national phase