Research Interests: Humanities, Art, Photography, Video Art, Patrimonio Cultural, and 3 moreAudiovisual, Museus, and Patrimonio
Os Retábulos de Santa Clara-a-Nova
Research Interests:
O Patrimonio e a Fotografia Documental
Research Interests:
Ética no Fotojornalismo Digital
Research Interests:
Observação dos espaços públicos com acesso a meios digitais
Research Interests:
ANÁLISE DA REPRESENTAÇÃO DA MULHER NA MÍDIA - Catálogo Victoria Secrets
Research Interests:
ANÁLISE DE PERSONAGEM EM SÉRIE TELEVISIVA - O Caso de Modern Family
Research Interests:
This report portrays, under a theoretical and practical perspective, the new communicative forms practiced by the National Museum Machado de Castro (MNMC) with special focus on the virtual media; (social networks) these characterize an... more
This report portrays, under a theoretical and practical perspective, the new communicative
forms practiced by the National Museum Machado de Castro (MNMC) with special focus on
the virtual media; (social networks) these characterize an effort of approximation to the
targeted public and the effectiveness of its role as guardian and discloser of material and nonmaterial
goods, as well as an educator and consciousness raiser, performing into the social
function of museums which has been assuming progressively an undisputed weight. These
subjects intertwine as a way of characterizing, in a summarized way, the themes approached
along the internship performed at the MNMC into the ambit of the Master Degree at History
of Art, Inheritance and Cultural Tourism, at the Faculty of Letters of the University of
Coimbra. This report aims to reflect about the perception of the influence of virtual means of
communication specially the audiovisual resource used by the Museum, associated to a
practical perspective through videos created for its fan page, with the purpose of publicizing
its heritage. A web series was produced, named “The Choice”, broadcasted online weekly via
Facebook. The curators of the MNMC chose relevant pieces within the context of the
collection of the Museum and took to public their meaning and history. Resorting to
alternative solutions rather than traditional ways of communication, the MNMC not only
amplifies the publicizing of its heritage but also invests in the deepening of the relation
between the institution and the related community as well as the national and international
context in general. In addition to this goals it is the discovering and capturing of new public as
it takes advantage of new tools of communication, the virtual media.
forms practiced by the National Museum Machado de Castro (MNMC) with special focus on
the virtual media; (social networks) these characterize an effort of approximation to the
targeted public and the effectiveness of its role as guardian and discloser of material and nonmaterial
goods, as well as an educator and consciousness raiser, performing into the social
function of museums which has been assuming progressively an undisputed weight. These
subjects intertwine as a way of characterizing, in a summarized way, the themes approached
along the internship performed at the MNMC into the ambit of the Master Degree at History
of Art, Inheritance and Cultural Tourism, at the Faculty of Letters of the University of
Coimbra. This report aims to reflect about the perception of the influence of virtual means of
communication specially the audiovisual resource used by the Museum, associated to a
practical perspective through videos created for its fan page, with the purpose of publicizing
its heritage. A web series was produced, named “The Choice”, broadcasted online weekly via
Facebook. The curators of the MNMC chose relevant pieces within the context of the
collection of the Museum and took to public their meaning and history. Resorting to
alternative solutions rather than traditional ways of communication, the MNMC not only
amplifies the publicizing of its heritage but also invests in the deepening of the relation
between the institution and the related community as well as the national and international
context in general. In addition to this goals it is the discovering and capturing of new public as
it takes advantage of new tools of communication, the virtual media.
Research Interests:
Na pretensão de compreender o carácter ambíguo da imagem fotográfica e de desmistificar o paradoxo que a acompanha, A apropriação da imagem fotográfica no discurso jornalístico: o real e sua representação pretende refletir sobre o que tem... more
Na pretensão de compreender o carácter ambíguo da imagem fotográfica e de desmistificar o paradoxo que a acompanha, A apropriação da imagem fotográfica no discurso jornalístico: o real e sua representação pretende refletir sobre o que tem sido a fotografia, especialmente nos últimos 10 anos de jornalismo, em razão do maior desenvolvimento dos efeitos do desenvolvimento das novas tecnologias nos media. Partimos das seguintes perguntas: A imagem no fotojornalismo conseguirá ser um registro exacto do visível ou a imagem jornalística é sempre uma representação da verdade, onde se impõe o ponto de vista do fotógrafo? QuaIs os critérios utilizados pelo jornal Público na publicação de uma foto? Tem em conta a ideologia do jornal, a questão econômica da venda diária, ou ambas? Traçar a distinção entre fotorreportagem e a fotografia documental, torna-se objetivo importante para compreensão do fotojornalismo. Essa distinção contribui para uma reflexão mais aprofundada durante o relatório, tomando em consideração que o estágio curricular foi desenvolvido em um meio de comunicação de massa, a saber, o diário Público, nas suas versões impressa e web. Alcançar que percepções têm os fotojornalistas das imagens que produzem sob a óptica dos seus editores que as publicam; entender o valor-notícia e verificar se mantêm o discurso da mimese ou se reconhecem a sua intervenção no resultado final da imagem, são objetivos desse estudo. Ademais, o propósito é entender como os editores de imagem têm tratado a fotografia, assim como que espaço lhe é concedido no quotidiano das notícias. Nas páginas consecutivas, será exposto o tema de pesquisa, descrevendo os motivos que o tornam relevante e pertinente, a sua contextualização, as hipóteses, os objectivos da investigação, o universo de estudo, com um estudo de caso, especificamente, o jornal Público, a construção do modelo de análise e as metodologias a utilizar, bem como os respectivos métodos de análise.