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Negotiating with Third World Governments
Cross-cultural management Magazine ArticleBecause of growing commitments of their companies in developing countries, large numbers of American and European managers have entered negotiations with government officials in Asia, Africa, and Latin America. Also, with emerging nationalism, these negotiations have become increasingly frustrating. Sometimes misunderstandings have been so great that they have led to a breakdown in negotiations that […] -
Does Your Company Have an India Strategy?
Strategy & Execution Digital ArticleMultinationals that don't have a plan for building subsidiaries in the country risk missing out on one of the most promising market opportunities in the... -
Research: How Should Multinational Firms Navigate Local Rules?
Global Business Digital ArticleA study of five global companies identified tactics to maintain a competitive edge. -
Can China Avoid a Growth Crisis?
International business Magazine ArticleYes—if its companies globalize their cultures and strategies. -
How Global Companies Can Create a Consistent Customer Experience
Finance & Accounting Digital ArticleFive principles to help you deliver the same value to all your customers, regardless of their geography. -
When the United States Was Canada’s ‘Japan’
Government policy and regulation Magazine ArticleBuying into America: How Foreign Money Is Changing the Face of Our Nation, Martin and Susan Tolchin (New York: Times Books, 1988) 400 pages, $19.95. Yen!: Japan’s New Financial Empire and Its Threat to America, Daniel Burstein (New York: Simon and Schuster, 1988) 335 pages, $19.95. For Canadian bystanders like me, a good deal of […] -
Entering China: An Unconventional Approach
Global strategy Magazine ArticleThink joint ventures are the only way to go? Think again. -
Making Your Products Accessible to Underserved Markets
Strategy & Execution Digital ArticleWhy your company needs a "side of the pyramid" strategy. -
How to Build Trust When Working Across Borders
Strategy & Execution Digital ArticleYour personal credibility is your greatest asset. -
Understanding India's Chilly Reception of Jeff Bezos
Technology & Operations Digital ArticleThe CEO's pledge to create millions of jobs was met with protests. -
The Globe: Finding Great Ideas in Emerging Markets
Innovation Magazine ArticleWhy your managers need to double as idea scouts -
Finding Your Strategy in the New Landscape
Economics Magazine ArticleThe postcrisis world demands a much more flexible approach to global strategy and organization. -
Competing in the Huge Digital Economies of China and India
Strategy & Execution Digital ArticleThey present different opportunities for multinationals - and different challenges. -
Which Countries Are Leading the Data Economy?
Global strategy Digital ArticleThe U.S., the UK, China, and Switzerland are at the top. -
Huawei’s Culture Is the Key to Its Success
Global strategy Digital ArticleThe company’s founder opens up. -
The "Smart Society" of the Future Doesn't Look Like Science Fiction
Strategy & Execution Digital ArticleCountries like Estonia and South Korea are leading the way. -
When Should Multinationals Move Back into Venezuela?
International business Digital ArticleCompanies should hope for the best and prepare for the worst. -
Globalization in the Age of Trump
Globalization Magazine ArticleProtectionism will change how companies do business—but not in the ways you think. -
3 Obstacles to Globalizing a Digital Platform
Global strategy Digital ArticleAnd how to overcome them. -
How to Successfully Work Across Countries, Languages, and Cultures
Global strategy Digital ArticleAccording to a five-year study of Japanese e-commerce giant Rakuten.
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Amazon.com, 2021
Strategy & Execution Case Study11.95View Details In February 2021, Amazon announced 2020 operating profits of $22,899 million, up from $2,233 million in 2015, on sales of $386 billion, up from $107 billion... -
Apple Inc.
Management Case Study11.95View Details The case is set in 2023. The protagonist of the case is Tim Cook, Apple's CEO since 2011. CEO Cook worries about how long Apple can sustain its superior... -
NEC: A New R&D Site in Princeton
Technology & Operations Case Study11.95View Details In 1992, Daizburo Shinoda, a senior R&D manager at NEC, has to deal with a succession issue regarding the leadership of NEC's R&D site in Princeton, N.J.... -
BYJU'S The Learning App
Strategy & Execution Case Study11.95View Details BYJU'S The Learning App (BYJU's) is India's largest K-12 education app with about 300,000 annual paid subscribers. The mobile app uses a mix of video... -
Euro Disney: The First 100 Days
Technology & Operations Case Study11.95View Details The Walt Disney Co. theme parks historically have thrived on the basis of a formula stressing excellent customer service and a magnificent physical environment.... -
Starbucks Corporation
Management Case Study11.95View Details The case is set in 2023. The protagonist is Laxman Narasimhan, Starbucks' CEO since April 1st, 2023. Starbucks is a multinational coffee company and restaurant... -
The Guggenheims and Chilean Nitrates
Global Business Case Study11.95View Details The case describes the growth of Guggenheim Brothers as one of the largest mining companies in the world in the early twentieth century. Global expansion... -
Carbon Commitments: Designing a Global Greenhouse Gas Emissions Reduction Plan for INSEAD Business School
Management Case Study11.95View Details What steps must be taken to successfully developing and executing carbon emissions reduction in a global business school? What can other organizations... -
Market and the Mountain Kingdom: Change in Lesotho's Textile Industry
Global Business Case Study11.95View Details In Maseru, the capital of the Kingdom of Lesotho, the stirrings of industrialization and modernization were promising, and more than 50,000 workers, mostly... -
Scoring Talent: Global Soccer and the Independiente del Valle Model
Management Case Study11.95View Details The case presents Independiente del Valle Specialized High-Performance Club, an Ecuadorian sports club focused on soccer. It competed in the third division... -
The Weather Company
Strategy & Execution Case Study11.95View Details New CEO David Kenny transformed The Weather Company in less than two years from a primary identity as a cable television channel to a multi-platform digital... -
Amazon in Emerging Markets
Strategy & Execution Case Study11.95View Details This case leads to a vibrant discussion and comparative analysis of Amazon's strategies across three major emerging markets. Amazon is known to virtually... -
Innovate Storytelling: How WEBTOON Entertainment Transformed Comics
Management Case Study11.95View Details Webtoon Entertainment, a subsidiary of Korea's dominant search engine, Naver, with over 60% of the market share, is a prime example of how a company creates... -
ZARA: Fast Fashion
Strategy & Execution Case Study11.95View Details Focuses on Inditex, an apparel retailer from Spain, which has set up an extremely quick response system for its ZARA chain. Instead of predicting months... -
BRL Hardy: Globalizing an Australian Wine Company
Strategy & Execution Case Study11.95View Details Two new product launch decisions face Christopher Carson, managing director of BRL Hardy, Europe. Responsible for the European operations of a major Australian... -
Frank Cornelissen: The Great Sulfite Debate (A)
Management Case Study11.95View Details In 2018, artisanal Italian vineyard Frank Cornelissen was one of the world's leading natural wine vineyards. Its founder, Frank Cornelissen, faced weather... -
A Dark Horse in the Global Smartphone Market: Huawei's Smartphone Strategy
Strategy & Execution Case Study11.95View Details The case sets China's Huawei Technologies in the context of the evolving global smartphone industry, notably its positioning and the links between its... -
Genzyme's CSR Dilemma: How to Play its HAND
Global Business Case Study11.95View Details Genzyme, a global biotechnology company, launches a program to develop therapies for neglected diseases, (e.g. malaria, TB), giving away the intellectual... -
Samsung Electronics
Strategy & Execution Case Study11.95View Details When is it possible to create a dual advantage of being both low cost and differentiated? In this case, students assess whether Samsung Electronics has... -
Accelerating the Accelerator: Raja Al Mazrouei at DIFC Fintech Hive
Management Case Study11.95View Details In January 2023, Raja Al Mazrouei became the Managing Director and Acting CEO of Etihad Credit Insurance (ECI) in Dubai, UAE. In her previous role as...
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Amazon.com, 2021
Strategy & Execution Case Study11.95View Details In February 2021, Amazon announced 2020 operating profits of $22,899 million, up from $2,233 million in 2015, on sales of $386 billion, up from $107 billion... -
Negotiating with Third World Governments
Cross-cultural management Magazine ArticleBecause of growing commitments of their companies in developing countries, large numbers of American and European managers have entered negotiations with government officials in Asia, Africa, and Latin America. Also, with emerging nationalism, these negotiations have become increasingly frustrating. Sometimes misunderstandings have been so great that they have led to a breakdown in negotiations that […] -
Does Your Company Have an India Strategy?
Strategy & Execution Digital ArticleMultinationals that don't have a plan for building subsidiaries in the country risk missing out on one of the most promising market opportunities in the... -
Apple Inc.
Management Case Study11.95View Details The case is set in 2023. The protagonist of the case is Tim Cook, Apple's CEO since 2011. CEO Cook worries about how long Apple can sustain its superior... -
NEC: A New R&D Site in Princeton
Technology & Operations Case Study11.95View Details In 1992, Daizburo Shinoda, a senior R&D manager at NEC, has to deal with a succession issue regarding the leadership of NEC's R&D site in Princeton, N.J.... -
BYJU'S The Learning App
Strategy & Execution Case Study11.95View Details BYJU'S The Learning App (BYJU's) is India's largest K-12 education app with about 300,000 annual paid subscribers. The mobile app uses a mix of video... -
Research: How Should Multinational Firms Navigate Local Rules?
Global Business Digital ArticleA study of five global companies identified tactics to maintain a competitive edge. -
Euro Disney: The First 100 Days
Technology & Operations Case Study11.95View Details The Walt Disney Co. theme parks historically have thrived on the basis of a formula stressing excellent customer service and a magnificent physical environment.... -
Starbucks Corporation
Management Case Study11.95View Details The case is set in 2023. The protagonist is Laxman Narasimhan, Starbucks' CEO since April 1st, 2023. Starbucks is a multinational coffee company and restaurant... -
The Guggenheims and Chilean Nitrates
Global Business Case Study11.95View Details The case describes the growth of Guggenheim Brothers as one of the largest mining companies in the world in the early twentieth century. Global expansion...