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Henrik Fisker

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Henrik Fisker
Fisker in 2016
Born (1963-08-10) 10 August 1963 (age 61)
NationalityDanish
Alma materArtCenter College of Design
Occupation(s)Car designer and businessman
Years active1989–present
Known forLuxury car design
Spouses
  • Patricia Fisker
    (m. 1989⁠–⁠2011)
  • Geeta Gupta
    (m. 2012)
Children2

Henrik Fisker (born 10 August 1963)[1] is a Danish automotive designer and entrepreneur based in Los Angeles, California, US. He is best known as the founder of Fisker Automotive and Fisker Inc, and as a designer of luxury cars. After working at BMW, Ford, and Aston Martin, Fisker founded Fisker Automotive in 2007. The company failed to meet production deadlines despite significant federal and private investment. Fisker resigned in 2013. The New York Times described the company as the "Solyndra of the electric car industry" and a "debacle".[2] He is currently the CEO of Fisker Inc., which he co-founded with his wife in 2016; the company filed for bankruptcy in 2024.

Early life and education

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Fisker was born in Allerød, Denmark.[3][4] As a young boy he became interested in cars after seeing a Maserati Bora on the highway, and soon started sketching designs in notebooks.[5] He graduated with a degree in transportation design from the Art Center College of Design in Vevey, Switzerland, in 1989.[3][5][6]

Career

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Early career

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BMW

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BMW Z8

In 1989, Fisker began working at BMW Technik, the company's advanced design studio in Munich. His first project he collaborated was the E1 electric concept car, [7] designed by Mark Clarke.[8] From 1992 to 1997, he refined the Z07 concept car, which would become the BMW Z8 roadster, produced from 1999 to 2003. The car combined design elements from the company's past with a modern look, paying homage to the BMW 507 (produced from 1956 to 1959).[citation needed] Fisker also worked on the design of BMW's first SUV, a mid-size luxury crossover introduced in 1999, the X5.[9][10]

From 1999 to 2001, Fisker was the president and chief executive officer of Designworks, a BMW industrial design studio headquartered in Newbury Park, California.[11]

Ford, Aston Martin, and others

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Aston Martin V8 Vantage

Fisker left BMW for the Ford Motor Company in 2001, where he served as design director at Aston Martin. He was in charge of the production design of the Aston Martin DB9 (in production from 2004 to 2016), bringing in elements from the history of Aston Martin cars. The DB9 was available as both a coupe and a convertible. Fisker also designed the Aston Martin V8 Vantage (in production from 2005 to 2018).[3][7][12] It was named the coolest car of the year and the best sounding car of the year by Top Gear in 2005. The Vantage is the best selling Aston Martin of all time.[12] The extent of Fisker's involvement in designing both the DB9 and V8 Vantage has been disputed, however, with former director of design at Aston Martin Ian Callum saying the two cars were largely designed under his watch before Fisker joined the company.[13][14]

From September 2001 to August 2003, Fisker was creative director of Ingeni, Ford's London-based design and creativity center. In August 2003, he became the director of Ford's Global Advanced Design Studio in Irvine, California, where the Ford Shelby GR-1 was designed.[3] In 2005, Fisker left Aston Martin and the Ford Motor Company.[15]

In 2007, Tesla Motors hired Fisker to perform initial design work on the Tesla Model S electric sedan,[16] which was introduced in 2012.[17] That year, he also designed the body of the Artega GT two-door sports car, Artega Automobile's first model, which was produced between 2009 and 2012. It spawned the 2011 Artega SE, an electric sports car with an identical body.[18]

Independent companies

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Fisker Coachbuild

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In 2005, Fisker partnered with Bernhard Koehler to start a custom car firm, Fisker Coachbuild, based in Orange County, California.[3][15] The company's first car was the Fisker Tramonto, a roadster based on the Mercedes-Benz SL 55 AMG. The company's second car was the Fisker Latigo CS, with a re-bodied BMW 645Ci coupe. 17 units of Tramonto were ever built in collaboration with coachbuilder Stola.[3]

Fisker Automotive

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A 2012 Fisker Karma

In August 2007, Fisker and Quantum Technologies launched Fisker Automotive in Anaheim, California.[3]

The first car to be designed by Fisker Automotive was the Fisker Karma, a hybrid sports sedan.[19][20] The Karma was the only car by Fisker to ever be produced.[2] In 2009, Fisker displayed the company's second model, the Karma Sunset, a two-door retractable-hardtop convertible based on the regular Karma.[21][22] The Fisker Surf, displayed in 2011, was designed as a four-door plug-in hybrid hatchback.[23] Neither the Sunset or the Surf entered production.[2]

In 2008, Fisker raised over $90 million from investors including venture capital firm Kleiner Perkins Caufield & Byers and actor Leonardo DiCaprio.[20][24] In total, the company raised over $1 billion from private investors.[25] In September 2009, Fisker Automotive was awarded a $528 million loan guarantee by the United States Department of Energy (DOE).[26] The automaker was one of four recipients of the Advanced Technology Vehicles Manufacturing Loan Program, to encourage the domestic manufacture of electric cars. The funds were to be used to develop the Karma, as well as an affordable family-size plug-in hybrid car.[27] The loan facility was frozen at $192 million in February 2012, after the DOE claimed that Fisker missed its milestones.[24][2] According to the DOE, the government recouped a total of approximately $53 million ($28 million from the company plus $25 million from the sale of the loan to Hybrid Technology, months before assets of Fisker Automotive were sold to Wanxiang for $149.2 million).[28] The New York Times described the company as the "Solyndra of the electric car industry" and a "debacle".[2]

Fisker resigned as chairman from Fisker Automotive in March 2013, after the company failed to meet a series of production deadlines.[19][2] Later that year, the company declared voluntary bankruptcy.[29][30] Assets of Fisker Automotive were sold at a bankruptcy auction in 2014 to Chinese automotive parts firm Wanxiang for $149.2 million.[31] In September 2015, Fisker Automotive was renamed Karma Automotive.[32] The Fisker Karma was renamed the Karma Revero in 2016.[33] Fisker is not affiliated with Karma Automotive or its parent company Wanxiang.

HF Design

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In 2013, Fisker formed HF Design & Technology, a Los Angeles-based design house.[34][35]

In November 2014, Fisker designed the Galpin-Fisker Mustang Rocket, a coachbuilt custom-bodied Mustang.[36] The car was a collaboration between HF Design and Galpin Auto Sports.[37][38] In 2017, it was renamed the VLF Rocket V8.[39]

VLF Automotive

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In January 2016, Fisker formed VLF Automotive with manufacturer and former Boeing executive Gilbert Villarreal, and auto engineer and former General Motors executive Bob Lutz, to manufacture small-run handcrafted luxury cars.[40] Based in Auburn Hills, Michigan, VLF is the successor to VL Automotive, which was launched in 2013 and led by Villarreal and Lutz.[32] VLF designed the Force 1 V10 car in 2016.[41][42] Production began at VLF's Auburn Hills manufacturing facility in August 2016, with approximately 50 of the two-seaters scheduled to be manufactured.[40][41][43] Only five cars were actually produced.[44]

Fisker Inc.

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In 2016, Fisker launched Fisker Inc.[45][46] The company's only vehicle is the Fisker Ocean, which began production in 2022. The first deliveries of the launch edition, the Ocean One, occurred in May 2023.[47] As of 2022, the Ocean had 63,000 preorders.[48] Only 10,000 were built, with less than half delivered.[49]

On 8 July 2020, Fisker announced the completion of a US$50 million Series C financing round funded by Moore Strategic Ventures, the private investment arm of Louis Bacon.[50] On 13 July 2020, Fisker announced that Fisker Inc. would offer an initial public offering on the New York Stock Exchange through a merger with special-purpose acquisition company Spartan Energy Acquisition Corp., which is backed by private equity firm Apollo Global Management.[51] On 30 October 2020, Fisker Inc. officially closed its merger with Spartan Energy Acquisition Corp. The company is publicly listed and traded on the New York Stock Exchange under the ticker (NYSE:FSR).[52] On 28 June 2021, Fisker stock was added to the Russell 3000 Index.[53]

On 17 June 2024, Fisker Inc. filed for Chapter 11 bankruptcy protection in Delaware, listing liabilities at between $100 million to $500 million and assets between $500 million and $1 billion. The company stated that possible deal talks with a big automaker collapsed, which led it to its bankruptcy. Fisker claims that it is planning to repay its creditors during the bankruptcy proceedings.[54][55]

Controversies

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Tesla Motors v. Fisker Coachbuild (2008)

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On 14 April 2008, Tesla Motors filed a lawsuit against Fisker Coachbuild, Fisker and Koehler, contending that they had fraudulently agreed to a design contract in 2007 only to gain access to confidential information, before announcing a competing vehicle, the Fisker Karma. Both the Tesla and Fisker vehicles in question were designed as serial hybrid cars, with a gas engine powering a generator that charges a battery to power the electric motor, and both were initially planned for delivery in 2010. The lawsuit sought to prevent Fisker from using Tesla design documents, along with a return of the money from the Tesla contract, plus punitive damages.[56] Fisker filed for arbitration in May 2008. An arbitrator ruled in their favour in November 2008, finding "overwhelming" evidence showing that Fisker did not do anything wrong.[16][57] Subsequently, Tesla was ordered to pay US$1.14 million in legal fees and costs to Fisker.[58]

Fisker Automotive congressional hearing (2013)

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Following his resignation from Fisker Automotive in March 2013, Fisker voluntarily testified on 24 April 2013, at a congressional hearing led by the House Oversight and Government Reform Committee on the Department of Energy's $192 million disbursement to Fisker Automotive through the Advanced Technology Vehicles Manufacturing Loan Program.[59] Fisker Automotive had failed earlier that week to meet the deadline for repayment on the loan, which was originally approved as a $529 million loan guarantee.[60][61]

Fisker v. Aston Martin (2015–16)

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On 4 January 2016, Fisker filed a suit against Aston Martin and three of its executives for US$100 million in damages for civil extortion, claiming that his former employer was trying to prevent him from unveiling his new luxury sports car hybrid, the VLF Force 1 V10, at the 2016 North American International Auto Show. The complaint claimed that after Fisker released a single pen-on-paper sketch of the Force 1 in December 2015, he received a letter from Aston Martin claiming the design was too similar to their DB10 and demanding that he either change the design or not display the car at the auto show. Aston Martin had previously sued Fisker in 2015 over his car design for the Thunderbolt. That case was settled after Fisker agreed not to move forward with the vehicle.[62] Following the January 2016 auto show debut of the Force 1, it was clear that the vehicle was not similar to the DB10. Aston Martin subsequently stopped threatening to interfere with the development of the Force 1, and the matter was resolved in April 2016.[41][42][63]

Personal life

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Fisker is married to Geeta Gupta-Fisker, who is the co-founder and CFO of Fisker Inc.[64][65][66]

See also

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References

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  1. ^ Yeomans, Jon (26 March 2023). "Henrik Fisker: 'I left Aston Martin for my electric SUV dream'". The Sunday Times. Archived from the original on 26 March 2023.
  2. ^ a b c d e f Vlasic, Bill (24 April 2013). "Breaking Down on the Road to Electric Cars". The New York Times. ISSN 0362-4331. Retrieved 7 February 2023.
  3. ^ a b c d e f g Squatriglia, Chuck. "Henrik Fisker's 'Timeless' Automotive Designs". Wired. ISSN 1059-1028. Retrieved 7 February 2023.
  4. ^ Scott Kraft, "Henrik Fisker: Moving, rapidly, into the future," Los Angeles Times, 12 December 2009.
  5. ^ a b Joann Muller, "The Next Detroit," Forbes, 21 May 2009.
  6. ^ "BMW still has love for Fisker's design," Automotive News, 21 March 2016.
  7. ^ a b John Phillips, "What I'd Do Differently: Henrik Fisker," Car and Driver, December 2011.
  8. ^ Dredge, Richard. "BMW E1". Below the Radar. Retrieved 27 July 2023.
  9. ^ "BMW Car Designers throughout history," Archived 18 October 2012 at the Wayback Machine BMWism.com, 31 January 2013.
  10. ^ Surya Solanki, "History of the BMW X Series," bmwblog.com, 6 April 2015.
  11. ^ Fara Warner, "Creative Drive," Fast Company, 31 August 2001.
  12. ^ a b "Aston Martin High End Luxury Sports Cars," Archived 16 August 2016 at the Wayback Machine Rags To Riches, 15 April 2016.
  13. ^ Gooderham2019-03-25T12:10:00+00:00, Michael. "The cars of Ian Callum: Aston Martin DB9". Car Design News. Retrieved 22 April 2021.{{cite web}}: CS1 maint: numeric names: authors list (link)
  14. ^ Duff, Mike (12 April 2010). "Ian Callum: What I'd Do Differently". Car and Driver. Retrieved 22 April 2021.
  15. ^ a b Garrett, Jerry (11 September 2005). "Fisker's Vision: A Handbuilt Coach With Lots of Horses". The New York Times. ISSN 0362-4331. Retrieved 7 February 2023.
  16. ^ a b Miller, Claire Cain (3 November 2008). "Tesla Promised Another $40 Million, Loses Lawsuit". Bits Blog. Retrieved 7 February 2023.
  17. ^ Muoio, Danielle. "How one of the most legendary car designers is making a comeback". Business Insider. Retrieved 7 February 2023.
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  19. ^ a b Berman, Bradley (13 March 2013). "Henrik Fisker Resigns From Fisker Automotive". Wheels Blog. Retrieved 7 February 2023.
  20. ^ a b Dealbook (13 January 2009). "E-Car Start-Ups Try to Compete With Major Companies". DealBook. Retrieved 7 February 2023.
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  23. ^ Garrett, Jerry (13 September 2011). "With Surf, Fisker Builds a Karma Hauler". Wheels Blog. Retrieved 7 February 2023.
  24. ^ a b "A look under the hood: why electric car startup Fisker crashed and burned – Old GigaOm". old.gigaom.com. Retrieved 7 February 2023.
  25. ^ Chernova, Yuliya; Ramsey, Mike (24 April 2013). "How the Wheels Came Off for Fisker". Wall Street Journal. ISSN 0099-9660. Retrieved 8 March 2023.
  26. ^ Bunkley, Nick (26 October 2009). "Fisker to Make Plug-In Hybrids at Former G.M. Plant". The New York Times. ISSN 0362-4331. Retrieved 7 February 2023.
  27. ^ Motavalli, Jim (24 September 2009). "Fisker to Receive $528.7 Million Federal Loan". Wheels Blog. Retrieved 7 February 2023.
  28. ^ "Fisker bankruptcy: Feds to lose $139 million on Fisker Automotive". Christian Science Monitor. ISSN 0882-7729. Retrieved 7 February 2023.
  29. ^ Keane, Angela Greiling (23 November 2013). "Fisker to Sell Assets in Bankruptcy at $139 Million Lossn". Bloomberg. Retrieved 23 November 2013.
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  31. ^ Kirsten Korosec, "The Fortune Q&A: Henrik Fisker," Fortune, 6 April 2016.
  32. ^ a b "Designer Henrik Fisker joins Bob Lutz's team to jump-start new luxury automaker VLF in Auburn Hills". Crain's Detroit Business. 9 January 2016. Retrieved 7 February 2023.
  33. ^ Mike Ramsey, "Karma Automotive Renames Updated Electric Car, Moves Production to U.S.," Wall Street Journal, 25 April 2016.
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  35. ^ George, Alexander. "Henrik Fisker Designed This Motorcycle for the Lego Heir". Wired. ISSN 1059-1028. Retrieved 7 February 2023.
  36. ^ "The 725 Horsepower VLF Rocket Could Have Been So Good". Jalopnik. 31 May 2018. Retrieved 16 May 2019.
  37. ^ Davies, Alex. "Henrik Fisker Is Back With a Ferocious $100K Custom Mustang". Wired. ISSN 1059-1028. Retrieved 7 February 2023.
  38. ^ Stoll, John D. "A Danish Master Finds New Life in an American Classic". WSJ. Retrieved 7 February 2023.
  39. ^ "Mustang-based Rocket super muscle car added to VLF lineup". Motor Authority. 13 January 2017. Retrieved 16 May 2019.
  40. ^ a b "GM Icon Bob Lutz, Henrik Fisker Announce New Company, VFL Automotive". Bloomberg.com. 8 January 2016. Retrieved 7 February 2023.
  41. ^ a b c "Henrik Fisker Unveils His Newest Sports Car, the VFL Automotive Force 1". Architectural Digest. 15 January 2016. Retrieved 7 February 2023.
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  43. ^ Martinez, Michael. "Trio goes full speed ahead on Force 1 in Auburn Hills". The Detroit News. Retrieved 7 February 2023.
  44. ^ Gauthier, Michael (24 February 2020). "Rare Dodge Viper-Based VLF Force 1 V10 Built For Henrik Fisker Is Up For Sale". www.carscoops.com. Retrieved 19 July 2020.
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  48. ^ "Magna completes the first Ocean". 17 November 2022.
  49. ^ "Fisker Built Over 10,000 Ocean EVs In 2023. It Delivered Less Than Half". InsideEVs. Retrieved 9 July 2024.
  50. ^ Korosec, Kirsten (8 July 2020). "Fisker raises $50 million to bring its all-electric Ocean SUV to market in 2022". TechCrunch. Retrieved 17 August 2020.
  51. ^ Szymkowski, Sean. "EV startup Fisker will go public to fund Ocean production in 2022". CNET. Retrieved 17 August 2020.
  52. ^ Assis, Claudia. "Electric-car maker Fisker shares to start trading on NYSE Friday". MarketWatch. Dow Jones & Company. Retrieved 30 October 2020.
  53. ^ "Why Fisker Jumped 9% on Wednesday". Nasdaq. Retrieved 12 July 2021.
  54. ^ "Fisker Group Files for Chapter 11 Bankruptcy in Delaware". Bloomberg Law. 17 June 2024. Retrieved 17 June 2024.
  55. ^ "Troubled Electric Vehicle Maker Fisker Files for Bankruptcy". Bloomberg. 18 June 2024. Retrieved 18 June 2024.
  56. ^ John Markoff, "Tesla Motors Files Suit Against Competitor Over Design Ideas," New York Times, 15 April 2008.
  57. ^ Martin LaMonica, "Tesla Motors loses trade secrets case against Fisker," CNet, 4 November 2008.
  58. ^ John O’Dell, "Tesla Ordered To Pay Fisker $1.14 Million After Losing Trade Secrets Case," Edmunds.com, 4 December 2008.
  59. ^ "Testimony of Henrik Fisker," oversight.house.gov, 24 April 2013.
  60. ^ Brad Plumer, "What Fisker's failure tells us about Obama's clean-energy programs," Washington Post, 24 April 2013.
  61. ^ Meg Handley, "House Republicans Slam Government 'Bet' on Fisker Automotive," U.S. News & World Report, 25 April 2013.
  62. ^ Yuliya Chernova, "Henrik Fisker Sues Aston Martin for $100 Million in Damages," Wall Street Journal, 4 January 2016.
  63. ^ William Fierman, "Legendary car designer Henrik Fisker just filed a $100 million lawsuit against Aston Martin," Business Insider, 6 January 2016.
  64. ^ "Revolutionizing the Automotive Industry". Welum. Archived from the original on 16 May 2019. Retrieved 16 May 2019.
  65. ^ ""I believe an open culture promotes accountability, responsibility and honesty". with Dr. Geeta Gupta-Fisker and Chaya Weiner". Thrive Global. Retrieved 22 August 2019.
  66. ^ "Meet The Fiskers, The Billionaire Power Couple Taking On Tesla". Forbes. Retrieved 24 March 2021.
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