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"Utility Maximizer or Value Maximizer: Mechanism Design for Mixed Bidders ..."
Hongtao Lv et al. (2023)
- Hongtao Lv, Zhilin Zhang, Zhenzhe Zheng, Jinghan Liu, Chuan Yu, Lei Liu, Lizhen Cui, Fan Wu:
Utility Maximizer or Value Maximizer: Mechanism Design for Mixed Bidders in Online Advertising. AAAI 2023: 5789-5796
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