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Commerce Blog
The official blog for the latest news from Google Commerce
Google Offers grows partnerships; brings expanded collection of deals to five additional markets
1/31/12
Starting today, those of you in
Boston
,
Chicago
,
Long Beach
,
Los Angeles
, and
Washington, D.C.
, can now enjoy more daily deals from your favorite daily deal sites in one single place, just as those in
New York
and
San Francisco
.
Google Offers
, which is now live in 38 cities across the U.S., is continuing to build
momentum
by partnering with three new deal provider partners, including
CrowdSavings
,
SpaRahRah!™
, and
LocalWineEvents.com
. These partners join Google’s growing roster of specialized deal providers that promote their deals through the Google Offers platform. Our new partners help us bring a greater variety of unique deals to Google Offers customers, giving you more reasons to treat yourself and your friends to a great deal.
And if you take the Google Offers personalization quiz, we’ll only send you the offers that best match your interests each day, so you only get the deals you want, and not the ones you don’t. All your offers will be personalized to you in one email and they are accessible through the web or on your mobile phone.
Subscribe and learn more about Google Offers by visiting:
www.google.com/offers
. And if you are a deal provider and are interested in partnering with Google, please get in touch with us via our
partner program form
.
Posted by Peet Sasaki, Software Engineer, Google Offers
Google Offers Keeps Momentum in 2012: Five New Cities Launch Today
1/24/12
2011 was quite a year for
Google Offers
. In only six months (
since we first launched in Portland
) we introduced amazing deals from beloved local business in 33 cities in the U.S., launched
national deals
and released our first
mobile app
.
Well, good news deal lovers! We’re keeping up the momentum and 2012 is going to be just as exciting. As of today, Google Offers is available in five new cities including: Charlotte, Kansas City, Milwaukee, San Antonio and Tampa.
Here are the details about our debut deals in these terrific locations:
Charlotte: $11 for a beer tasting, growler bottle, souvenir glass & soft pretzel at The Olde Mecklenburg Brewery ($22 value)
If you want something done right, you have to do it yourself—this is the force behind
The Olde Mecklenburg Brewery
. Born of the belief that every town should have fresh local beer,
the talented brewers churn out premium all-natural lagers and ales weekly. After tasting such fresh beer, your happy hours are sure to be even happier—$11 gets you a beer tasting, growler bottle, souvenir glass and a soft pretzel at The Olde Mecklenburg Brewery ($22 value).
Kansas City: $5 for $10 of food and drink at Arthur Bryant’s Barbeque Restaurant
Some say Washington and Jefferson, others claim Adams and Franklin, but Kansas City’s vote for favorite founding fathers goes to Charlie and Arthur Bryant, veterans of the KC barbecue revolution. Cast your ballot at
Arthur Bryant’s Barbeque
, where $5 gets you $10 toward their iconic menu.
Milwaukee: $5 for $12 toward burgers, brews & more at Sobelman’s Pub & Grill
In a city where the state domesticated animal is the dairy cow, residents have an innate ability to seek out great cheeseburgers. Follow your instinct to Sobelman’s Pub & Grill, where our first Milwaukee Google Offer is: $5 for $12 toward award-winning burgers and more. Lines often stretch out the door at the original
West Saint Paul joint
, so luckily you can also use this Google Offer to get mouth-watering burgers at the new
Sobelman's Eastside Grill
and
Sobelman’s @Marquette
.
San Antonio: $10 for $20 of fine sandwiches, pasta, steaks & more at Liberty Bar
Though “beauty and charm” was not likely the mantra of the Benedictine Sisters of St. Scholastica, they’ve given their stamp of approval to
Liberty Bar
’s current residence in their old convent. Salmon-colored paint or not, you’re headed for a “quintessentially San Antonio spot” where $10 gets you $20 of “excellent, eclectic eats,” according to
Zagat
.
Tampa: $5 for $10 of Greek cuisine at Louis Pappas Market Cafe
With a menu full of secret family recipes and cafes with friendly and quick service, it’s no surprise that the Louis Pappas Market Cafe family restaurants have seen over eighty years of success in Florida. For $5, today’s Google Offers gets you $10 towards delicious Greek cuisine at any of the cafe’s four locations:
Palma Ceia
,
Citrus Park
,
Lakeland
and
Clearwater
. Be sure to try the popular “Greek-a-dilla”—a crispy flat bread full of meat, melted feta and cheddar jack cheeses, served with tzatziki.
Check out
www.google.com/offers
to learn more and subscribe to Google Offers in your city to be among the first to know about the latest and greatest national and local deals, relevant to you.
Posted by Eric Rosenblum, Director of Product Management, Google Offers
Google Offers to feature a week of Zagat’s top-rated eateries in Washington, D.C.
1/20/12
Since the launch of
Google Offers
in
Washington, D.C. this past September
, we’ve partnered with a diverse list of restaurants all over the city, putting their unique fare in the hands (and mouths) of local foodies. We’re kicking off 2012 by showcasing several of the top
Zagat
rated restaurants in the D.C. community. Our goal is to continue to connect D.C. residents with local staples and foster the discovery of hidden gems.
Starting January 23, if you’re a Google Offers subscriber in Washington, D.C., we’ll send you an email featuring a special deal for a
Zagat
rated restaurant. If you’re not a subscriber to Google Offers in Washington, D.C. make sure you
sign up
so you won’t miss out on these fantastic offers. Here’s a sneak peak:
Kaz Sushi Bistro
: Zagat calls Chef Kazuhiro Okochi’s hotspot “one of DC’s most inventive and approachable sushi restaurants.” Using only the freshest ingredients (and most cutting edge techniques), Chef Okochi prepares unique cuisine that keeps foodies coming back for more. See for yourself: $15 gets you $30 of refined Japanese fare.
Kushi
: Named
Washington Post
Editors’ Pick
, this Japanese gastropub features authentic cuisine in a casual, modern atmosphere. Step outside of your comfort zone for Japanese delicacies like wood grilled eringi mushrooms and miso marinated black cod: $30 gets you $60 toward Japanese fare.
Marvin
: Featured by
Zagat
as a “place to see and be seen,” Marvin combines Southern-fried cooking with a continental twist. Sample soul food inspired by Marvin Gaye, the Prince of Soul himself: $80 gets you a five-course prix fixe meal—including beer and wine flight. Plus, expect a surprise if you attend the exclusive Google Offers event on February 23!
Nage
: Dive into a gourmet meal at Nage, where surf-inspired food is prepared using classic French technique. And see what
Zagat
,
Food Network Magazine
and
The Washington Post
are raving about for yourself: $20 gets you $40 of upscale bistro fare at this centrally-located hidden gem.
Zaytinya
: Called DC’s “Most Popular Restaurant” by
Zagat
, Zaytinya has earned accolades everywhere from
The Washington Post
to the
Washingtonian
to the
James Beard Foundation
. Taste Mediterranean like a true gourmet with superstar chef José Andrés’ modern mezze: it’s $45 for the Chef’s Winter Tasting menu at this Gallery Place hotspot. Plus, for every Google Offer purchased, Zaytinya and José Andrés’
ThinkFoodGroup
will donate $20 to
World Central Kitchen
to help end hunger.
The Google Offers D.C. team has worked hand in hand with these restaurants to bring you these great deals. We hope you enjoy this week of offers for top
Zagat
rated restaurants and take full advantage of the incredible food scene that our nation’s capital has to offer.
To subscribe to Google Offers in Washington, D.C. and other locations across the U.S., please visit:
www.google.com/offers
. And check out our free
Google Offers app
for Android to find and buy great deals on the go.
Posted by Guli Zhu, Business Analyst, Google Offers
Google is going 'Big' at NRF 2012
1/13/12
In just a few days, we’ll be in New York to take part in the
National Retail Federation’s
101st Annual Convention & EXPO-- A.k.a: Retail’s
BIG Show
. We’re excited to be at the show again this year and look forward to showcasing Google’s Commerce products including
Google Wallet
,
Google Offers
,
Google Shopper
,
Google Catalogs
,
Google Product Search
,
Google Trusted Stores
,
Google Commerce Search
,
Offer Extensions
,
Product Listing Ads
and more.
Come visit us on the
EXPO floor at booth number 2375
, between January 16-17, to meet with the Google team and learn how our tools can help you attract new customers, connect with shoppers in new ways and drive growth for your business.
We hope to see you next week at the show.
Posted by Keren Michelson, Google Wallet Marketing
Together Google Offers and NYC Bakery, Fat Witch, deliver a sweet deal
1/9/12
Located in New York's Chelsea Market,
Fat Witch Bakery
has been wowing customers and critics for more than 20 years with its all-natural brownies. Owner Patricia Helding worked as a Wall Street trader before launching her celebrated line of "witches.” Since then, Helding's bakery has grown to become a local, and national, favorite having been profiled on Oprah's "Favorite Things," the Food Network, and Good Morning America in recent years.
Patricia Helding, Owner, Fat Witch Bakery
Since opening the bakery in 1991, Patricia has never implemented a traditional paid advertising campaign because the “brownies speak for themselves.” However, with hopes to expand her brick and mortar business this year, Patricia has been looking for new ways to drive increased awareness for her brand as well as attract new customers. So, when the Google Offers sales team approached Patricia about running an deal, she jumped at the chance.
“I’m a big Google fan to begin with, so it was a natural move to run a Google Offer. And Google has a huge reach. Everyone in the world uses Google. I like that people from all over can walk into the store and use a Google Offer to experience our brownies,” said Helding.
Together, Patricia and the Google team crafted an offer that accurately matched the Fat Witch brand and business model. In July 2011, the bakery ran its Google Offer: $20 worth of brownies, gifts and more for only $10.
In addition to the increased brand exposure Fat Witch garnered on the
Google Offers site
, the deal was also promoted on Google’s social media channels and sent to subscribers in New York City via email. "All I had to do was cover the cost of baking,” recalled Helding.
Popular “witches” include the classic chocolate Fat Witch and the Blonde Baby -- think chocolate chip cookie in a brownie form -- (pictured)
And the results were so sweet! In just 24 hours more than 400 Fat Witch offers were sold and traffic into the bakery increased by 10%. “Our number one reason for running a Google Offer was to attract new customers, as well as reward our loyal customers with a great deal,” said Helding. “I would say the majority of people who came into the store to redeem the offer were new to Fat Witch and had never tried our brownies before. We also saw a lot of people come in for our “witching hour” from 5-8pm where brownies are half off.”
Helding is eager to keep growing her business. “Absolutely I'd do another offer with Google. I think it's a great concept. We don't lose money and the offer drove store traffic and really got our brand out there.”
If you’re a merchant and are interested in running a Google Offer, please visit
google.com/offers/business
.
Posted by Yoshiko Ono, Account Manager, Google Offers
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Google Offers grows partnerships; brings expanded ...
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