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13 min read

ActiveCampaign vs. Mailchimp: Which should you use? [2025]

ActiveCampaign is a Mailchimp alternative with a little extra power. How do these two marketing automation tools stack up?

By Kristina Lauren · February 5, 2025
Hero image for app comparisons with the ActiveCampaign logo on a blue background and the Mailchimp logo on a yellow background

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Kristina Lauren

Kristina Lauren is a digital marketing blogger and copywriter based in Indio, CA. In her free time, she likes to write fictional short stories and teach her hyper dogs how to be upstanding canine citizens. Learn more: innovativewrites.com

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