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How often you wash your hair can be a surprisingly divisive topic. One camp says you should do it every day; another says go ahead and put it off for as long as humanly possible. For some, it’s the perfect excuse to practice a little self-care and take an “everything” shower; for others, it’s a tedious task as annoying as removing makeup after a long night out. Regardless of where you fall on the spectrum, shampoo is the first step in a quality hair-care routine, so it’s important to find one that is best for cleansing your strands.
Keep reading for the 23 best shampoos for every hair texture, style struggle, and scalp issue. Even the laziest among us will look forward to lathering up with these.
So, you want to find the best shampoo?
➼ Our top picks
➼ More tried-and-true options
➼ FAQs
➼ Our experts
Our top picks:
Best shampoo with natural ingredients
Pros: Great smell; makes hair silky soft; reduces frizz; sulfate-free
Cons: Doesn’t lather a lot
Size: 8 ounces
Key Ingredients: Pink lotus, hibiscus, ashwagandha, amla
Inspired by ayurvedic practices, this South Asian brand uses ingredients like pink lotus, ashwagandha, and amla (also known as Indian gooseberries) to soften hair, reduce scalp irritation through nourishment, and promote hair growth. The heavenly jasmine scent makes cleansing your hair feel more like a spa ritual, and the pump makes it easy to apply the product as well.
Best detoxifying shampoo
Pros: Adds softness and shine; ideal for people with locks according to reviews; treats dry, flaky scalps; has a nice floral scent
Cons: Might be too harsh for dry hair types
Size: 3, 10, or 32 ounces
Key Ingredients: Chelating agents, apple-cider vinegar, hydrolyzed keratin
When shopping writer and editor Hanna Flanagan has gone three or four days without washing her hair, she reaches for this shampoo. It’s formulated with apple cider vinegar to help buff away dirt, oil, and product buildup. She says it’s a great shampoo to use after applying a thick hair mask or wearing your hair in a slicked-back bun. It also contains keratin to help strengthen the hair.
Best strengthening shampoo
Pros: Moisturizing and helps repair hair
Cons: May weigh down finer hair
Size: 3.3 or 8.5 ounces
Key Ingredients: Olaplex’s patented bis-aminopropyl diglycol dimaleate technology
Damaged, brittle strands aren’t a concern anymore now that Olaplex has entered the chat. Made with patented bond-builder technology that actually relinks the broken hydrogen-sulfur bonds causing hair damage, this product brings real results and works on all hair types no matter the texture. It restores the pain your hair has felt from heat to bleaching to chemical treatments.
Best hair-growth shampoo
Pros: One of the top shampoos for those with sensitive skin and eczema—ideal for your scalp and your body
Cons: Some reviewers said they felt their hair was a little greasy after using
Size: 8.6 oz
Key Ingredients: Hemisqualane and bisabol
Dr. Iris Rubin founded the hair-care brand SEEN with a mission to create a product that not only promotes healthy hair and skin. So if you’re in the market for a good hair-growth shampoo, this award-winning sulfate-free shampoo — praised by the National Eczema Association as one of the best shampoos for sensitive skin — is formulated with ingredients like hemisqualane, a plant-sugar-derived alternative to silicone that reduces frizz, and bisabolol, which helps to smooth skin properties.
The hairdresser-approved one
Pros: Tames frizz; leaves hair hydrated, shiny, and revived
Cons: Bottle is only 10 oz., those with longer or thicker hair may run through it quicker
Size: 10 ounces
Key Ingredients: Japanese moringa-oil extract, Japanese red micro-algae extract
Hairstylist and colorist at Serrano Salon in Los Angeles, Ali Sherry, and Colin McCarthy, a hairdresser at Mark Ryan Salon in New York City, both recommend the brand Shu Uemura, so you know it’s worth a try. This specific formula cleanses and moisturizes just the right amount, according to Sherry. She says it’s great for fine hair, thanks to its lightweight nature, but it also works for those with average to thick strands. It contains moringa and red-algae extract for a boost of hydration and protection from outside pollutants. The 4.5-star rating (out of five) on Sephora’s site means our beauty-loving peers can’t get enough of it either.
Another hairdresser favorite
Pros: Leaves hair feeling soft, hydrated, and silky smooth
Cons: People with thinner or finer textures found that the shampoo can leave hair feeling a bit oily
Size: 8.5 ounces
Key Ingredients: Chia-seed extract, bio-fermented bamboo leaf, plant-based proteins
If you’re looking for another stylist-approved shampoo for hydration, Bianca Rodriguez, hairstylist at Mark Ryan Salon, always reaches for this Oribe shampoo: “Wintertime is when hair is driest and lacks elasticity. This shampoo reinforces and strengthens hair from the inside out, without being overly heavy. It’s non-stripping, color-safe, and great for all hair types.” A bonus? It smells fabulous.
Best shampoo for frizz-free hair
Pros: Controls frizz; helps detangle hair
Cons: Some said it leaves residue
Size: 8 or 24 ounces
Key Ingredients: Proprietary amino cleansing complex, jojoba esters, phytantriol
This rich, silicone-free shampoo not only smooths but it lays the groundwork for a magical, humidity-proof shield on every strand, too. Now you can safely live your life during those sticky months without worrying about looking like someone rubbed a balloon all over your head.
Best shampoo for blondes
Pros: Formulated with silk proteins to add softness and help prevent breakage, can be left on like a mask for extra toning power
Cons: Some reviewers say it’s not clarifying enough for their liking
Size: 8.5 ounces
Key Ingredients: Purple pigments, silk proteins
If you lighten your hair, this product should be a staple in your at-home routine. “It’s one of the few blonde shampoos I’ve found that effectively neutralizes brassy and yellow tones without drying out my hair,” Flanagan says. Another benefit? The violet formula won’t stain your shower like other deep-purple-colored shampoos.
Best for curls and coils
Pros: Fully nourishes hair and rejuvenates curl textures
Cons: Some reviewers said it can be drying to certain textures
Size: 9.8 ounces
Key Ingredients: Aloe vera, honey, and coconut oil
Give your curls life again with the popular Pattern Hydrating Shampoo. The award-winning, biotin-infused shampoo removes buildup without stripping away moisture thanks to its creamy, hydrating formula “that leaves the hair soft, nourished, and ready for styling,” according to Pattern’s Pattern Brand educator and stylist, Ebony Bomani. Plus, the blend of aloe vera, coconut oil, and honey makes every wash day feel like a spa day for my scalp and strands.”
More tried-and-true options:
Best shampoo for dry hair
Pros: Great smell; leaves hair soft; lathers with a small amount of product
Cons: Not the best for colored hair
Size: 8.5 ounces
Key Ingredients: Plant-based proteins, niacinamide
If touching your hair throughout the day reminds you of straw rather than silk, you may need something that does a little more than cleanse. While thinking all your shower thoughts, this nutritive shampoo infuses each strand of hair with glucose proteins and nourishing lipids so you get that soft, slo-mo commercial hair-flip shine even before you move on to conditioner.
Another good hydrating shampoo option
Pros: Great smell; doesn’t weigh down hair; hydrates and helps hair shine
Cons: Some reviewers said it can take a while to lather or foam up while using
Size: 8 ounces
Key Ingredients: Coconut, Tsubaki Meadows
For those looking to improve hair hydration, the Cut Shop’s senior shopping editor Bianca Nieves has turned to the latest shampoo from Crown Affair. “This hydrating shampoo not only features the brand’s iconic and delightful scent, but its creamlike formula with ingredients like coconut, red algae, and their blend of Tsubaki Meadows really does wonders for dry and damaged hair,” she says.
Best luxury shampoo
Pros: Smells amazing; doesn’t weigh your hair down
Cons: Expensive; jar container can be inconvenient in the shower
Size: 3 or 12 ounces
Key Ingredients: Wheat and soy proteins, vitamin B5, eleven amino acids, shea butter, protective silk
The value proposition for using this very expensive shampoo, as Jean Godfrey-June once said, is to ask yourself, “Well, do I need to look especially good today?” If the answer is yes, consider this shampoo, which has the texture and feel of very rich honey and gives you simply much “better” hair. It’s been a secret favorite of beauty editors and rich ladies for years.
Best for color-treated hair
Pros: Good for all hair types and textures, prevents color-fading, clean and sulfate-free formula
Cons: Some reviewers say it’s a bit drying
Size: 2.5 or 8.4 ounces
Key Ingredients: Sodium methyl cocoyl taurate, sodium cocoyl glycinate
This product that helps prevent color fading makes my hair feel incredibly soft without leaving residue or causing it to look greasy in between washes. Flanagan loves that she can brush through her damaged, color-treated locks with ease after using this shampoo, which is rare, considering she usually has to apply a leave-in treatment or anti-frizz spray to get the same results.
Best shampoo for natural hair
Pros: Helps regrow hair; strengthens damaged hair; sulfate-free
Cons: Some said it felt drying
Size: 3.2 or 13 ounces
Key Ingredients: Jamaican black castor oil, shea butter, peppermint oil
This nourishing shampoo is the perfect companion on long and winding natural hair journeys, which can be filled with damage from heat styling, perms, dyeing, and so on. It combines the power of things you hear about in home remedies, like omega-rich Jamaican black castor oil and repairing shea butter, conveniently mixed with a touch of peppermint to get your scalp invigorated for all that new hair growth that’s down the road.
Best pH-balancing shampoo
Pros: Thoroughly cleanses without disrupting your scalp
Cons: Some said it doesn’t lather as much as it should
Size: 2.54 or 9.81 ounces
Key Ingredients: Mustard seeds, organic oats, amino acids
Lest you forget that your scalp is a microbiome, this shampoo is all about balancing that environment to promote healthy hair growth. It’s ideal for those who go a little heavy on styling products as well as those who have average to dry hair. Mustard-seed oil is the key ingredient that evens out pH levels, and the formula is dermatologist-tested for those scalps that need a gentle yet effective cleanse, which both Sherry and reviewers love.
Best for serious dandruff
Pros: Targets the most stubborn flakes; works quickly
Cons: Some with thicker, curly hair say it’s hard to get the product to their scalp
Size: 7 or 14 ounces
Key Ingredients: Ketoconazole
This is a great option if you have really serious dandruff but don’t want to get a prescription quite yet. It contains the same active ingredient — ketoconazole — found in many doctor-prescribed dandruff shampoos but in a smaller dose. It has a big fan base on Reddit.
Best affordable shampoo if you’re not sure what you need
Pros: Best value; great smell; paraben- and silicone-free
Cons: Some said it made their hair feel waxy
Size: 28 ounces
Key Ingredients: Coconut water and aloe vera extract
When your hair simply requires a hearty cleansing and you don’t have any specific issues you want to address, this is a very pleasant choice for under $10. The fragrance is beachy but not in a way that will make you feel like you’re washing your hair with a piña colada.
Best shampoo if you have really thick hair
Pros: Great smell; cleanses scalp thoroughly but still easy to rinse out
Cons: Some said it felt drying
Size: 10 or 32 ounces
Key Ingredients: Marshmallow root extract, shea butter, avocado oil
For thicker hair, wash day can be a drag, but this shampoo is formulated to deeply moisturize and fight frizz and repair damage. The marshmallow-root extract in this formula provides proteins that soften and moisturize thick hair, while the shea butter helps to lock it all in. And it’s topped off with a signature fresh Ouai scent with notes of Italian lemon, orange, peony, iris, and lily.
Best shampoo for thinning hair
Pros: Has a convenient twist cap, made without silicones, works on all hair types
Cons: Some reviewers say it left their hair looking and feeling greasy
Size: 8.4 ounces
Key Ingredients: Pure rosemary oil, ceramides, plant proteins
This strengthening shampoo contains pure rosemary oil to minimize hair thinning, as well as plant proteins and ceramides to help protect hair from breakage. “It refreshes my scalp and always leaves my hair feeling nice and clean, but never dry,” Flanagan says. “Although I don’t struggle with hair loss too much myself, several reviewers say their hair loss has subsided since using this product.”
Best shampoo for curly hair
Pros: Cleansing, smells good
Cons: Some say the product has no slip so curls do not feel soft; inconvenient packaging
Size: 8.4 ounces
Key Ingredients: Argan oil, aloe vera juice, lemon tea tree oil
Sans sulfates, this cleanser helps to gently wash away buildup. It smells like a fruity cereal and “is moisturizing and doesn’t dry out my scalp,” says Chinea Rodriguez, a shopping writer at the Cut.
The color-safe one
Pros: Cleansing, color-safe
Cons: Thin, runny consistency
Size: 8.5 ounces
Key Ingredients: Activated charcoal, salicylic acid, K18peptide
You need to be careful of using gels and dry shampoos too often. Build up can cause your scalp to be irritated and your hair to be weighed down and dull, but this color-safe, non-stripping clarifying shampoo from K18 Biomimetic Hairscience removes 99 percent of product buildup. Rodriguez says she uses this for a deep clean and it doesn’t dry out her hair or scalp.
The sustainable shampoo option
Pros: Plant-based ingredients, sustainable packaging, formulated for sensitive scalps
Cons: Not available at larger stores; 8.5 oz. bottle
Size: 8.4 ounces
Key Ingredients: Organic aloe vera, chamomile, and calendula extracts
Liana Blum, the Cut’s deputy photo director, enjoys this sustainable option. After working in fashion, hairstylist Sabrina Szinay had yet to find a hair product that combined performance with sustainable design, so she founded Sándor. This luxurious zero-waste, plant-based shampoo has a pH value that helps balance your scalp’s microbiome and also looks cute in your shower.
FAQs
How often should you shampoo your hair?
The best broad answer is “as often as you need to,” says Colin McCarthy, a hairdresser at Mark Ryan Salon in New York City. “The vast majority of people will likely want to wash their hair a few days a week, giving themselves days off in between, but there are people on either side of that spectrum who either need to wash their hair every day or can go a full week without even rinsing it.” McCarthy says that fine hair and thinner strands can appear greasy in just one day while thick, coarse, curly, processed, or natural hair can last longer between washes, because it better absorbs any naturally occurring oils. If he had to give a number, he suggests once a week at minimum.
Ali Sherry, a hair stylist and colorist at Serrano Salon in Los Angeles, agrees that the number depends on many factors but says that you should definitely wash your hair if there’s a buildup of sweat or you’ve been in, say, the ocean or a pool and need to get debris or chlorine out of your strands.
Is it possible to wash your hair too frequently?
Similar to how you approach cleansing your face, it’s important not to overdo it when it comes to washing your hair. Sherry explains that over-washing will throw off the natural balance of healthy oils that moisturize the scalp and hair. “Without them, you can dry out and irritate your scalp, causing your hair to be dry, brittle, and dull,” she says.
Which ingredients should you look for in a shampoo?
McCarthy says ingredients vary and each has its own benefits. If you’re looking for some detangling action, seek out shampoos with fatty alcohols that can provide extra lubrication — like stearyl and cetyl alcohol. If you need moisture, glycerine and panthenol will deliver results. For hair reconstruction and damage control, opt for formulas with keratin or soy proteins. And for shine and smoothing, shea butter and jojoba oil are your friends.
Our experts:
- Colin McCarthy, a hairdresser at Mark Ryan Salon in New York City.
- Bianca Rodriguez, a hairstylist at Mark Ryan salon.
- Ali Sherry, a hairstylist and colorist at Serrano Salon in Los Angeles.
- Ebony Bomani, a Pattern brand educator and stylist.
- Liana Blum, the Cut’s deputy photo director
- Hanna Flanagan, a shopping writer and editor at the Cut.
- Bianca Nieves, senior shopping editor at the Cut.