MEET OUR SUCCESSFUL

MSMES AND
ENTREPRENEURS

Module 3 Lesson 2
 The Go Negosyo Act
In order to support and develop the full potential of MSMEs
in the major cities and municipalities of the country, the so
called Negosyo Centers under the Department of Trade and
Industry was strengthened and intensified including its
programs.

The Negosyo Center aims to bring the services of the

national government to the localities to promote ease of
doing business through facilitating the processing of
business documents of micro, small, medium enterprises or
MSMEs. This is in line with the GO NEGOSYO ACT or the
Republic Act No. 10644 that mandates the establishment of
business centers in accessible locations to be able to help
entrepreneurs or would-be businessmen grow their
businesses and seeks to strengthen MSMEs to create more
Go
job Negosyo believes
opportunities that
in the Filipinos can address poverty in the country by engaging in
country.
entrepreneurship and developing an optimistic, passionate, creative and innovative,
resourceful, diligent and persevering character. We encourage everyone to take charge
and make the most of their resources and abilities by utilizing and transforming these
into viable enterprises
Successful Local
MSEs and
Entrepreneurs
DTI‘s Go Negosyo advocacy also recognizes successful MSMEs and
Entrepreneurs of the country which aims to inspire more people to
engage in entrepreneurship. These entrepreneurs have been
enrolled under Kapatid Mentor Me Program, an initiative of the DTI
and the Philippine Center for Entrepreneurship (PCE) to help the
country‘s micro and small enterprises (MSEs).
 Testimonies of some of the MSEs and Entrepreneurs
who benefitted the assistance of Go Negosyo of DTI

BERNADETTE JENNIFER SALCEDO CHARITO EUDELA

FunCake Delights and Catering Isay Dried Fish Dealer
Services Baguio City Roxas City, Capiz

"With the help of KMME, I was able to "Through KMME, I transformed our
acquire additional knowledge and business from wholesaling to retailing
training. Currently, I am now helping wherein we penetrated pasalubong
those aspiring MSMEs to be successful centers, trade fairs and most especially,
also. The program has helped me we also got the chance to display our
business more than I expected." products in a mall in Roxas City. The
program helped us in organizing our
 Testimonies of some of the MSEs and Entrepreneurs
who benefitted the assistance of Go Negosyo of DTI

JOHANN DAGANDARA
MARIDES MACADAMIA
Johann's Cuisine / Johann's Dragon Fruit Ice
Cream, Macadamia Arts and Crafts
Misamis Occidental Calamba City, Laguna

"Through KMME, I am more confident in "Thank you for helping the small scale
running my business. I am now entrepreneurs na gaya namin. It opened
knowledgeable in marketing my up avenues and linkages para ma-explore
products on a national level. I also namin yung mga possibilities ng aming
learned that as businessmen, we should business. Unlike before, takot at medyo
not stop learning and innovating our apprehensive ang mga small scale
products." business na kagaya namin na lumapit sa
Testimonies of some of the MSEs and Entrepreneurs
who benefitted the assistance of Go Negosyo of DTI

APRIL COLINA
Layshu
Cebu City

"With the Mentor Me on Wheels and the

mentorship of Sir Joey, I am now on my
way towards the expansion of my shoe
manufacturing business in terms of
market reach. I really appreciate this
opportunity."
Outstanding Filipino Entrepreneurs
Every year, outstanding entrepreneurs across the country are brought together
to recognize outstanding Filipino entrepreneurs who work with relentless
determination and purpose. They are individuals who thrive in the age of
disruption and lead enterprises that can inspire and empower communities and
uplift the nation.
The Entrepreneur of the Year Awards was founded in the United States by
professional services firm Ernst & Young (EY) in 1986 to recognize the
achievements of successful and innovative entrepreneurs worldwide. In 2001, EY
expanded the program and launched the World Entrepreneur of the Year awards.
Meanwhile, in 2003, the SGV Foundation Inc. established the Entrepreneur of the
Year in the Philippines with the participation of co-presenters Department of
Trade and Industry, the Philippine Business for Social Progress, and the Philippine
Stock Exchange.
Since its launch in 2003, Entrepreneur of the Year Philippines has become one of
the most prestigious awards programs in the local business community. In 2019,
SGV Foundation, Inc. identified and recognized 15 outstanding entrepreneurs
from diverse industries throughout the country.
Outstanding Filipino Entrepreneurs

The 15 recognized entrepreneurs for 2019.

(top row, from left): Alexander Cruz; Benjamin Yao; Henry Lim Bon Liong; Miguel
Garcia; Jose Magsaysay Jr.; Paul Holaysan; (middle row, from left) Sindulfo L.
Sumagang; Regan Sy; Necisto Sytengco; Alvin Hing; (front row, from left)
Rolandrei Viktor Varona; Beverly M. Dayanan; Esther Wileen Go; Olivia Limpe-Aw;
The 15 recognized entrepreneurs for
2019.

Beverly M.
Alexander Cruz Dayanan
• Built his first mall in Angono, Rizal • Born to an impoverished family in
in 2002. Davao.
• Finished college and became a bank
• Business Strategies: manager.
- Selecting complementing tenants • Discovered passion for property
to development while helping a friend
create ecosystems. improve his real estate business.
- Supporting tenants to ensure foot • Established Contempo Property
traffic. Holdings, Inc. (CPHI) after sensing the
- Creating convenience for visitors. demand for high-quality and
• Chairman and CEO of XRC Mall affordable houses.
Developer, Inc. has developed: • After completing a flagship project in
-28 community malls, Mandaue City, CPHI started
developing projects in key cities in
- 6 hotels, and Visayas and Mindanao.
- 5 public markets. • Expanded to include socialized
The 15 recognized entrepreneurs for
2019.

Esther Wileen
Miguel Garcia Go
• Always aimed to create his own brand. • Aimed to enhance the quality of
• Started Diversified Technology Solutions healthcare through technology and
International, Inc. (DTSI) in 1997. automation.
• DTSI has become a leading enabler of • Leveraged her love for technology and
facilities and IT solutions for enterprises, experience in healthcare operations and
business process outsourcing (BPO), and took over her father's small technology
• shared
Servicesservices clients.
Provided: company.
- Designs, builds, and manages facilities. • The company’s original services provided
- Provides best-in-class technology solutions. automated health coverage eligibility
verification services.
• Forged a partnership with Nippon Telegraph • Through strategic innovations,
& Telephone (NTT) in 2010 for globalization.
- An industry-leading healthtech
• As part of the NTT Group, DTSI is able to transformed
provider. the company into:
offer a wide portfolio of technology-based - An award-winning
• Expanded Services: company.
Now also provides
products, solutions, and services for digital data mining and machine learning
The 15 recognized entrepreneurs for
2019.

Alvin Hing and Paul Henry Lim Bon

Holaysan Liong
• Brought together through shared • Developed the first high-yield hybrid
vision of focusing on improving food rice seed variety suited for the
security in the country through tropics.
advanced and sustainable pig • He aimed to transform the
farming practices to enhance Philippines into a rice self-sufficient
livestock quality for breeding and nation.
consumption. • Established SL Agritech Corp. (SLAC)
• Together established Excelsior in 2001.
Farms, Inc. (EFI) in 2014. • Educated countless farmers on
• Invested in top-of-the-line advanced agricultural methods which
equipment and software for the farm lead to increased yields and
facility in Cebu. improved rice quality.
• Offers free education on best • SLAC's hybrid rice seeds and
The 15 recognized entrepreneurs for
2019.

Jose P. Magsaysay,
Olivia Limpe-Aw
Jr.
• Faced numerous challenges upon • Started Potato Corner with
taking over Destileria Limtuaco & partners in 1992 to generate
Co. Inc. (DLCI). side income.
• Rebuilding Efforts: • Experimented with a
- Expanded exporting capabilities. franchising business model to
- Bolstered product quality. make business ownership
- Improved labor-management accessible which led to
• relations.
Established her own brands and expanding to over 1,000 kiosks,
ventures within DLCI. including 200 outlets in 11
• Sustained and developed her countries.
family’s legacy in the liquor • Launched new brands selling
business through hard work and food items that cater to
The 15 recognized entrepreneurs for
2019.

Sindulfo “Etchin”
Regan Sy
Sumagang
• Persevered in growing the family’s • Believes that trust is vital in the steel-
trading business.
customs brokerage company, • Founded Regan Industrial Sales, Inc. (RISI),
Oneworld Alliance Logistics Corp. a market-leading steel products importer.
(OALC). • Guided by honesty and transparency, RISI is
• OALC is now one of the country’s committed to provide clients with clear
preferred logistics firms. choices regarding:
• OALC takes pride in providing - Steel quality.
- Country of origin.
enhanced service speed, completing - in accordance with their specifications and
tasks in two days versus the typical • budget.
Over the years, RISI has leveraged
five days. international partnerships with reputable
• Concentrated on winning clients from -mills in: - Thailand
Japan
specific niches and became one of the - Korea - China
top five customs brokerage - Taiwan - U.A.E
companies in Manila. • RISI aims to provide innovative products
and services to Filipino consumers.
The 15 recognized entrepreneurs for
2019.

Necisto U. Aivee Aguilar

Sytengco Teo
• Took over his father's insurance • Dermatologist focused on building
company at 16 years old. confidence and changing lives Filipinos
• Opened Sytengco Merchandising after through her holistic approach to beauty
college as a single proprietorship and and wellness.
initially focused on distributing • Founded The A – Institute in 2017.
electronic spare parts. • Addresses all medical and cosmetic
• Later transitioned to the importation needs, including:
- Dermatology.
and trade of chemicals. - Sleep medicine.
• The company’s product portfolio now - Sports medicine.
features over 3,000 products serving - Nutrition.
various industries. • Clinic provides a wide array of services,
• Leveraged a penchant for calculated such as:
- Painless, non-invasive procedures.
risk-taking. - Physician-assisted robotic transplants.
• Transformed SBS from a humble trading - Plastic surgery.
The 15 recognized entrepreneurs for
2019.

Rolandrei Viktor E.
Varona
• He wanted to be a chef and run
his own restaurant since he was a
boy.
• He saved money for his future
business, driven by his dream.
• He faced failure with his first
business but did not give up.
• In 2009, he launched Zark's
Burger.
• Zark's Burgers became known for
affordable quality burgers and
was popular among Filipino youth.
• In 10 years, Zark's Burgers
The 15 recognized entrepreneurs for
2019.

Benjamin Yao
• From among the 15 recognized • Steel Asia is the Philippines' flagship
entrepreneurs, he was named the steel firm and is among the largest
Entrepreneur of the Year Philippines rebar manufacturers in Asia.
2019. • Annual production exceeds 2 million
• Determined to help the Philippines' metric tons and serves over 2,000
steel industry catch up with global customers, including major property
standards. development companies in the
• Collaborated with National Steel of country.
Singapore. and soon after built the
-country’s first modern rebar mill in
Batangas.
-Bulacan.
Cebu.
• -For expansion,
Misamis operated additional
Oriental.
-mills in:
Davao.
 The following are previous winners of
Entrepreneur of The year Philippines Award.
TONY TAN CAKTIONG
SENEN BACANI
President and CEO Jollibee Foods
Corporation Awardee: 2003 Chairman & Pres. La
Eventual winner of 2004 World
Frutera, Inc. Awardee:
Entrepreneur of the Year award in
Monte Carlo, Monaco. 2006
SOCORRO CANCIO- WILFRED STEVEN UYTENGSU,
RAMOS Founder & Gen. JR.
Manager National Book President and CEO Alaska
Store Milk Corp.
Awardee: 2007
Awardee: 2004
LANCE Y. GOKONGWEI JESUS P. TAMBUNTING
President and CEO Cebu Chairman and President
Air, Inc. Planters Development
Awardee: 2005 Bank Awardee: 2009
 The following are previous winners of
Entrepreneur of The year Philippines Award.
BEN CHAN
TENNYSON CHEN
Chairman Suyen
President Bounty Fresh
Corporation
Food, Inc.
Bench'Holding Company
Awardee: 2010
Awardee: 2013
ERRAMON I. ABOITIZ
NIX NOLLEDO
President & CEO Aboitiz
Chairman & CEO Xupas,
Power Corp.
Inc. Awardee: 2015
Awardee: 2011
NATIVIDAD CHENG
JAIME I. AYALA
Chairperson & CEO
Founder & CEO Hybrid
Multiflex RNC
Social Solutions, Inc.
Philippines, Inc.
Awardee: 2012
Awardee: 2017
THANK
YOU!