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Creativity & Innovation
Topic 1 What will you be learning today? • Creativity • Innovation • Exploring creativity and innovation in multimedia • Building and integrating creativity and innovation in multimedia Who is this? Who is this? Who is this? What is the similarities?
Creators Have excellent creativity who innovated something Creativity • The act of turning new and imaginative ideas into reality (Naiman, 2006). • Is characterized by the ability to perceive the world in new ways, to find hidden patterns, to make connections between seemingly unrelated phenomena, and to generate solutions. • Involves two processes: thinking, then producing. • Creativity requires whole-brain thinking; • Right brain for imagination, artistry and intuition • Left brain for logic and planning Fun http://braintest.sommer-sommer.com/en/ Myths about Creativity Lets see how creative are you? • If I give you a shape and ask you to draw something close to your heart, what will that be? Outcome? Lets see how creative are you? Outcome? Innovation • Production or implementation of an idea. • Implementation of a new or significantly improved product, service or process that creates value for business, government or society. • An action or implementation which result in an improvement, a gain or a profit. Co-existence • Creativity is also a discipline and a crucial part of the innovation equation. There is no innovation without creativity. • If there is an ideas but don’t act on them, we can call it as imaginative but not creative. Exploring creativity and innovation in multimedia • The use of constructivist learning principles within the multimedia design course on students’ creative and critical- thinking skills, via the design of a multimedia project. • The project of designing and development of multimedia project required group collaboration and that student teams were able to create innovative and engaging applications and were able to document critical-thinking processes throughout their project development. Building and integrating creativity and innovation in multimedia • In order to become creative in their thinking and are able innovate a project: • Motivation • Good teamwork and collaboration • Increased understanding of an idea • A good multimedia technology (software and hardware) Let’s innovate your avatar
https://avatarmaker.com/ Dr Ija Wrap up • Creativity • Innovation Next Class Chapter 1: What is Multimedia? (Part 1)
