Introduction

Management:Concepts,meaning &fuctions.
Management Concept &Meaning
• Management is the coordination and administration of tasks to a
achieve a goal.
• In other words, it is a process of various functions like planning,
organizing, leading, and controlling the business operations in such a
manner as to achieve the objectives set by the business firm.
• Mary Parker Follet defines management as, “The art of getting things
done through people”
Importance of Management
• 1) Helps to achieve goals and objectives.
• 2) Provides a sense of focus and direction.
• 3) For optimum utilization of resources.
• 4) To maintain responsibility and order.
• 5) To get the most qualified personnel for the job.
• 6) To reduce workload and get things done.
• 7) Helps facilitate good communication.
Functions of management
• Planning,
• Organizing,
• Staffing,
• Directing,
• Controlling,
• Co-Ordination
• Co-Operation
• and Motivating
Types of Manager
• Top level Manager
Chief ,CEO (chief executive officer),GM(general manager)
 These managers help sustain the company’s growth and execute
plans over the long term.
They make major business decision such as launching a new product
or restructuring departments.
Facilitating strategic partnerships with other companies or deciding to
take a company public.
• Middle level Manager
Directors, department head.
Contact between first line managers and top level manager.
May help develop or implement plans to help top level manager
address obstacles or achieve certain business goals.
Mentoring lower level managers and helping them prepare for career
advancement.
• First line Manager
Branch Manager
First line managers work directly with non management employees
and project team members.
Generally, first line manager handle internal work only.
In other words, they are not responsible for larger scale business
decisions, like whether to take company public, Rebrand, partner with
another company.
Managerial roles and skills
 Roles….
• Figure head Role
The entrepreneur needs to be the Head in the organization and participate
in ceremonial(informal) duties, such as representing the organization in
formal and informal events or even being the public spokesperson
whenever there is a press release, etc.
• Leader Role
The entrepreneur should also act as a leader because an entrepreneur may
need to bring people with dissenting views and approaches to work
together as a team. So, he needs to be good with his people management
and leadership skills. He has to lead the people by hiring, firing, training
and motivating his resources as and when necessary.
• liaison(communicate) Role
The entrepreneur should also be the liaison officer for his organization.
He should be the source of link with the outside world and business
houses, always trying to find an opportunity of working together with
other big organizations.
Monitor Role
The entrepreneur acts as a regulatory body too; he monitors both the
internal and the external environment of the business constantly..
• Disseminator Role(Information Provider and Receiver Role)
• (spread)-something especially information
This is where you communicate potentially useful information to your
coworkers and your team.
• Spokesperson Role
Managers represent and speak for their organization. In this role, you're
responsible for communicating information about your organization and
its goals to the people outside it.
• Negotiator Role
A Negotiator is primarily in charge of communicating with clients and
business partners to negotiate and establish sales, building positive
relationships in the process.
• Resource allocator Role
The entrepreneur needs to find out how the available resources can be
allocated between different departments of the organization to suit their
demands and necessities. This helps them achieve the organizational
goals and the objectives.
• Disturbance handler Role
The entrepreneur needs to act as the mediator and bring people with
dissenting(असहमति) thoughts to the table and get them motivated to work
together. He needs to handle all conflicts and get the team to focus
constantly on the goal.
• Entrepreneur Role
This is the basic role of the entrepreneur; he/she declares new ideas for
the organizations, brainstorms it with the employees and friends and
then bears the risk of any unsuccessful implementation.
Three Types of Managerial Skills

Robert Katz identifies three types of skills that are essential for a
successful management process:

1.Technical skills,

2.Conceptual skills and

3.Human or interpersonal management skills.

1.Technical skills
Technical skills are not related only for machines, production tools or other
equipment, but also they are skills that will be required to increase sales, design
different types of products and services, market the products and services, etc.
Technical skills are most important for first-level managers. When it comes to
the top managers, these skills are not something with high significance level. As we
go through a hierarchy from the bottom to higher levels, the technical skills lose
their importance.
2. Conceptual skills
• Conceptual skills present knowledge or ability of a manager for
more abstract thinking. That means he can easily see the whole
through analysis and diagnosis of different states. In such a way they
can predict the future of the business or department as a whole.

• Conceptual skills are vital for top managers, less critical for mid-
level managers and not required for first-level managers. As we go
from the bottom of the managerial hierarchy to the top, the importance
of these skills will rise.
3.Human or interpersonal management skills.
• Human or interpersonal management skills present a
manager’s knowledge and ability to work with people. One of the
most critical management tasks is to work with people. Without people,
there will not be a need for the existence of management and managers.
•
• These skills enable managers to become leaders and motivate
employees for better accomplishments. Additionally, they help them to
make more effective use of human potential in the company. Simply,
they are essential skills for all hierarchical levels in the company.
Exercise
• i) Define and explain the concept of management.
• ii) Explain the features of management.
• iii) Discuss in detail the functions of management
• iv) Explain the importance of management for an organization.
• v)Who is called a manager? What skills does he need to be
successful?
• vi)Explain the role of a manager.
• vii) What functions do managers perform?
• Features of management
• i) Management is Goal-Oriented:
• ii) Management integrates Human, Physical and Financial Resources:
• iii) Management is Continuous:
• iv) Management is all Pervasive(broadly):
• v) Management is a Group Activity:
Organization
• Definition: Organization refers to a collection of people, who are
involved in pursuing defined objectives. It can be understood as a
social system which comprises all formal human relationships. The
organization encompasses division of work among employees and
alignment of tasks towards the ultimate goal of the company.

• It can also be referred as the second most important managerial

function, that coordinates the work of employees, procures resources
and combines the two, in pursuance(observation) of company’s goals.
What is a manager?

• A manager is a person who is responsible for a part of a

company, i.e., they ‘manage‘ the company. Managers may be in
charge of a department and the people who work in it. In some
cases, the manager is in charge of the whole business. For
example, a ‘restaurant manager’ is in charge of the whole
restaurant.
• A manager is a person who exercises managerial functions
primarily. They should have the power to hire, fire, discipline, do
performance appraisals, and monitor attendance. They should
also have the power to approve overtime, and authorize
vacations