Clustering for Big Data
Analytics
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Basic Concepts and Methods
Cluster Analysis: Basic Concepts
Partitioning Methods
Hierarchical Methods
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What is Cluster Analysis?
Cluster: A collection of data objects
similar (or related) to one another within the same group
dissimilar (or unrelated) to the objects in other groups
Cluster analysis (or clustering, data segmentation, …)
Finding similarities between data according to the
characteristics found in the data and grouping similar
data objects into clusters
Unsupervised learning: no predefined classes (i.e., learning
by observations vs. learning by examples: supervised)
Typical applications
As a stand-alone tool to get insight into data distribution
As a preprocessing step for other algorithms
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Application Areas: Where Clustering is
appealing for Big Data Analysis
Big Data related to Biological domains: taxonomy of living things:
kingdom, phylum, class, order, family, genus and species
Large documents clustering for Information retrieval
Big Geo Data e.g., Land use: Identification of areas of similar land
use in an earth observation database
Diverse Marketing: Help marketers discover distinct groups in their
customer bases, and then use this knowledge to develop targeted
marketing programs
City-planning: Identifying groups of houses according to their house
type, value, and geographical location
Earth-quake studies: Observed earth quake epicenters should be
clustered along continent faults
Climate: understanding earth climate, find patterns of atmospheric
and ocean
Economic Science: market research
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Clustering as a Preprocessing Tool for BDA
Summarization:
Preprocessing for regression, PCA, classification, and
association analysis
Compression:
Image processing: vector quantization
Finding K-nearest Neighbors
Localizing search to one or a small number of clusters
Outlier detection
Outliers are often viewed as those “far away” from any
cluster
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Quality: What Is Good Clustering?
A good clustering method will produce high quality
clusters
high intra-class similarity: cohesive within clusters
low inter-class similarity: distinctive between clusters
The quality of a clustering method depends on
the similarity measure used by the method
its implementation, and
Its ability to discover some or all of the hidden patterns
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Measure the Quality of Clustering
Dissimilarity/Similarity metric
Similarity is expressed in terms of a distance function,
typically metric: d(i, j)
The definitions of distance functions are usually rather
different for interval-scaled, boolean, categorical, ordinal
ratio, and vector variables
Weights should be associated with different variables
based on applications and data semantics
Quality of clustering:
There is usually a separate “quality” function that
measures the “goodness” of a cluster.
It is hard to define “similar enough” or “good enough”
The answer is typically highly subjective
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Considerations for Cluster Analysis
Partitioning criteria
Single level vs. hierarchical partitioning (often, multi-level
hierarchical partitioning is desirable)
Separation of clusters
Exclusive (e.g., one customer belongs to only one region) vs.
non-exclusive (e.g., one document may belong to more than one
class)
Similarity measure
Distance-based (e.g., Euclidian, road network, vector) vs.
connectivity-based (e.g., density or contiguity)
Clustering space
Full space (often when low dimensional) vs. subspaces (often in
high-dimensional clustering)
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Data to Big Data: Requirements and Challenges
Scalability
Clustering all the data instead of only on samples
Ability to deal with different types of attributes
Numerical, binary, categorical, ordinal, linked, and mixture of these
Constraint-based clustering
User may give inputs on constraints
Use domain knowledge to determine input parameters
Interpretability and usability
Others
Discovery of clusters with arbitrary shape
Ability to deal with noisy data
Incremental clustering and insensitivity to input order
High dimensionality
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Data to Big Data: Major Clustering Approaches (I)
Partitioning approach:
Construct various partitions and then evaluate them by some criterion, e.g.,
minimizing the sum of square errors
Typical methods: k-means, k-medoids, CLARA ( Clustering Large Applications),
CLARANS(Clustering Large Applications based on RANdomized Search)
The K-Medoids clustering technique can resolve the limitation of the K-Means algorithm
of being adversely affected by noise/outliers in the input data. But K-Medoids proves to
be a computationally costly method for considerably large values of ‘k’ (number of
clusters) and large datasets.
The CLARA algorithm was introduced as an extension of K-Medoids. It uses only random
samples of the input data (instead of the entire dataset) and computes the best medoids
in those samples. It thus works better than K-Medoids for crowded datasets. However,
the algorithm may give wrong clustering results if one or more sampled medoids are
away from the actual best medoids.
CLARANS algorithm takes care of the cons of both K-Medoids and CLARA algorithms
besides dealing with difficult-to-handle data mining data, i.e. spatial data. It maintains a
balance between the computational cost and the influence of data sampling on clusters’
formation.
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Major Clustering Approaches (I)
Hierarchical approach:
Create a hierarchical decomposition of the set of data
(or objects) using some criterion
Typical methods: Diana, Agnes, BIRCH (Balanced Iterative Reducing
and Clustering using Hierarchies), CAMELEON (Clustering using
dynamic modeling)
Density-based approach:
Based on connectivity and density functions
Typical methods: DBSACN, OPTICS, DenClue
Grid-based approach:
based on a multiple-level granularity structure
Typical methods: STING, WaveCluster, CLIQUE
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Major Clustering Approaches (II)
Model-based:
A model is hypothesized for each of the clusters and tries to find
the best fit of that model to each other
Typical methods: EM, SOM, COBWEB
Frequent pattern-based:
Based on the analysis of frequent patterns
Typical methods: p-Cluster
User-guided or constraint-based:
Clustering by considering user-specified or application-specific
constraints
Typical methods: COD (obstacles), constrained clustering
Link-based clustering:
Objects are often linked together in various ways
Massive links can be used to cluster objects: SimRank, LinkClus
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Chapter 10. Cluster Analysis: Basic Concepts and
Methods
Cluster Analysis: Basic Concepts
Partitioning Methods
Hierarchical Methods
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Partitioning Algorithms: Basic Concept
Partitioning method: Partitioning a database D of n objects into a set of k
clusters, such that the sum of squared distances is minimized (where c i is
the centroid or medoid of cluster Ci)
E ik1 pCi ( p ci ) 2
Given k, find a partition of k clusters that optimizes the chosen partitioning
criterion
Global optimal: exhaustively enumerate all partitions
Heuristic methods: k-means and k-medoids algorithms
k-means (MacQueen’67, Lloyd’57/’82): Each cluster is represented by
the center of the cluster
k-medoids or PAM (Partition around medoids) (Kaufman &
Rousseeuw’87): Each cluster is represented by one of the objects in
the cluster
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The K-Means Clustering Method
Given k, the k-means algorithm is implemented in four
steps:
Partition objects into k nonempty subsets
Compute seed points as the centroids of the
clusters of the current partitioning (the centroid is
the center, i.e., mean point, of the cluster)
Assign each object to the cluster with the nearest
seed point
Go back to Step 2, stop when the assignment does
not change
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An Example of K-Means Clustering
K=2
Arbitrarily Update the
partition cluster
objects into centroids
k groups
The initial data set Loop if Reassign objects
needed
Partition objects into k nonempty
subsets
Repeat
Compute centroid (i.e., mean Update the
cluster
point) for each partition centroids
Assign each object to the
cluster of its nearest centroid
Until no change
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Comments on the K-Means Method
Strength: Efficient: O(tkn), where n is # objects, k is # clusters, and t is #
iterations. Normally, k, t << n.
Comparing: PAM: O(k(n-k)2 ), CLARA: O(ks2 + k(n-k))
Comment: Often terminates at a local optimal.
Weakness
Applicable only to objects in a continuous n-dimensional space
Using the k-modes method for categorical data
In comparison, k-medoids can be applied to a wide range of data
Need to specify k, the number of clusters, in advance (there are
ways to automatically determine the best k (see Hastie et al., 2009)
Sensitive to noisy data and outliers
Not suitable to discover clusters with non-convex shapes
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Variations of the K-Means Method
Most of the variants of the k-means which differ in
Selection of the initial k means
Dissimilarity calculations
Strategies to calculate cluster means
Handling categorical data: k-modes
Replacing means of clusters with modes
Using new dissimilarity measures to deal with categorical objects
Using a frequency-based method to update modes of clusters
A mixture of categorical and numerical data: k-prototype method
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What Is the Problem of the K-Means Method?
The k-means algorithm is sensitive to outliers !
Since an object with an extremely large value may substantially
distort the distribution of the data
K-Medoids: Instead of taking the mean value of the object in a cluster
as a reference point, medoids can be used, which is the most
centrally located object in a cluster
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PAM: A Typical K-Medoids Algorithm
Total Cost = 20
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K=2 Randomly select a
Total Cost = 26 nonmedoid object,Oramdom
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Swapping O 7 total cost of 7
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The K-Medoid Clustering Method
K-Medoids Clustering: Find representative objects (medoids) in clusters
PAM (Partitioning Around Medoids, Kaufmann & Rousseeuw 1987)
Starts from an initial set of medoids and iteratively replaces one
of the medoids by one of the non-medoids if it improves the total
distance of the resulting clustering
PAM works effectively for small data sets, but does not scale well
for large data sets (due to the computational complexity)
Efficiency improvement on PAM
CLARA (Kaufmann & Rousseeuw, 1990): PAM on samples
CLARANS (Ng & Han, 1994): Randomized re-sampling
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Chapter 10. Cluster Analysis: Basic Concepts and
Methods
Cluster Analysis: Basic Concepts
Partitioning Methods
Hierarchical Methods
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Hierarchical Clustering
Use distance matrix as clustering criteria. This method
does not require the number of clusters k as an input, but
needs a termination condition
Step 0 Step 1 Step 2 Step 3 Step 4
agglomerative
(AGNES)
a
ab
b abcde
c
cde
d
de
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divisive
Step 4 Step 3 Step 2 Step 1 Step 0 (DIANA)
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AGNES (Agglomerative Nesting)
Introduced in Kaufmann and Rousseeuw (1990)
Implemented in statistical packages, e.g., Splus
Use the single-link method and the dissimilarity matrix
Merge nodes that have the least dissimilarity
Go on in a non-descending fashion
Eventually all nodes belong to the same cluster
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Dendrogram: Shows How Clusters are Merged
Decompose data objects into a several levels of nested
partitioning (tree of clusters), called a dendrogram
A clustering of the data objects is obtained by cutting
the dendrogram at the desired level, then each
connected component forms a cluster
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DIANA (Divisive Analysis)
Introduced in Kaufmann and Rousseeuw (1990)
Implemented in statistical analysis packages, e.g., Splus
Inverse order of AGNES
Eventually each node forms a cluster on its own
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Distance between Clusters X X
Single link: smallest distance between an element in one cluster and an
element in the other, i.e., dist(Ki, Kj) = min(tip, tjq)
Complete link: largest distance between an element in one cluster and
an element in the other, i.e., dist(Ki, Kj) = max(tip, tjq)
Average: avg distance between an element in one cluster and an
element in the other, i.e., dist(Ki, Kj) = avg(tip, tjq)
Centroid: distance between the centroids of two clusters, i.e., dist(Ki, Kj)
= dist(Ci, Cj)
Medoid: distance between the medoids of two clusters, i.e., dist(Ki, Kj) =
dist(Mi, Mj)
Medoid: a chosen, centrally located object in the cluster
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Centroid, Radius and Diameter of a Cluster
(for numerical data sets)
Centroid: the “middle” of a cluster iN 1(t )
Cm N
ip
Radius: square root of average distance from any point
of the cluster to its centroid N (t cm ) 2
Rm i 1 ip
N
Diameter: square root of average mean squared
distance between all pairs of points in the cluster
N N (t t ) 2
Dm i 1 i 1 ip iq
N ( N 1)
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