COMPONENTS OF
COMMUNICATION PROCESS
SUBMITTED
BY
K. HEMASRI
(19L31E0116)
COMMUNICATION
” Communication is transfer of information from one
person to another,whether or not it elicits confidence.
But the information transferred must be
understandable to the receiver
– G.G. Brown.
2. “Communication is the intercourse by words,
letters or messages”
- Fred G. Meyer.
COMMUNICATION PROCESS
Components
SENDER
Encoding
Medium of transmission
Decoding
Feedback.
RECEIVER
Sender / Encoder - Sender / Encoder is a
person who sends the message. A sender makes
use of symbols (words or graphic or visual
aids) to convey the message and produce the
required response. For instance - a training
manager conducting training for new batch of
employees.
ENCODING - It is a key idea that the sender
wants to communicate. It is a sign that elicits
the response of recipient. Communication
process begins with deciding about the
message to be conveyed. It must be ensured
that the main objective of the message is clear.
Medium - Medium is a means used to
exchange / transmit the message. The
sender must choose an appropriate
medium for transmitting the message else
the message might not be conveyed to the
desired recipients.
Decoder - Decoder is a person for whom
the message is intended / aimed /
targeted. The degree to which the
decoder understands the message is
dependent upon various factors such as
knowledge of recipient, their
responsiveness to the message, and the
reliance of encoder
Feedback - Feedback is the main component
of communication process as it permits the
sender to analyze the efficacy of the message.
It helps the sender in confirming the correct
interpretation of message by the decoder.
Feedback may be verbal (through words) or
non-verbal (in form of smiles, sighs, etc.). It
may take written form also in form of memos,
reports, etc.
THANK YOU