ORGANIZATIONAL STUDY IN
INDUSTRY PROFILE
Financial services industry in India may be classified into
three major categories. They are
1. Capital markets
Asset Management companies
Broking companies
Wealth management companies
Investment Banking.
2. Insurance companies
Life and
Non-life
INDUSTRY PROFILE
3. Non-Banking Finance Companies (NBFC)
Asset Finance Company
Investment Company
Loan company
INDUSTRY PROFILE
The number of HNWIs in India has seen a steady rise and has grown at a
CAGR of 16.6 per cent between 2011 and 2014
India has fourth largest ultra-high net worth households in the Asia-Pacific
according to BCG report entitled Global Wealth 2015: Winning the Growth
Game
High net worth households would grow at an even faster rate till 2019
growing at a CAGR of about 21.5 per cent.
Considering a minimum HNWI investment of 1020 per cent, the size of the
wealth management industry at around USD5060 billion by 2015 end.
INDUSTRY PROFILE
The asset management industry in India is among the fastest growing in the
world
Total AUM of the mutual fund industry clocked a CAGR of 12.8 per cent
over FY0716 (Till September 2015) to reach USD215.4 billion
As on FY16 (Till September 2015), 42 asset management companies were
operating in the country Securities and Exchange Board of India (SEBI)
has announced various measures aimed at increasing the penetration and
strengthening distribution network of mutual funds.
Recently YES Bank got licence to run AMC to be in operation by
September 2017.
COMPANY PROFILE
Wealth India Financial Services also popularly known as
FUNDS INDIA is a Chennai based startup online
investment platform.
They are predominantly a mutual fund platform, i.e., they
allow their customers to transact online in mutual funds
from all the Asset Management Companies (AMCs) in
India.
In addition to this, they also offer stocks from the Bombay
Stock Exchange (BSE), corporate fixed deposits, and
more to give their investors a holistic investment
experience.
FEATURES
They are Indias first online-only investment platform.
They are Indias fastest growing mutual fund platform.
They are the first investment portal to offer instant
investing.
They are well regulated.
They are the First investment Platform to pioneer ROBOADVISORY Services.
GOALS
AIM
Their primary aim is to educate and empower investors
through their online platform.
VISION
To enable every Indian investor to have well planned
financial future.
MISSION
Their goal is to empower and enrich Indian investors.
To achieve this goal, we will build and maintain a platform that
makes available all the education, research tools, support and
advice in an economical package to their investors .
FO U N D ERS
C.R Chandrasekar
Srikanth Meenakshi
CO M PAN Y H ISTO RY
WORK CULTURE
It is a diverse organisation.
It does not have a single dominant group whose values
and habits define their overall culture.
In their company, they have multiple teams of equal
relevance and importance to the organisation.
The following values, behavioural traits, motivations and
define FundsIndia organisational culture.
WORK CULTURE
INTEGRITY
They are honest and truthful to each other, customers and to their customers
They abide by the law of the land, and comply with rules and regulations in
letter and spirit.
CUSTOMERS
They don't merely seek to satisfy their customers and constantly endeavour
to delight them.
They are always empathetic to the customer and they realise that they are in
the business of making people happy.
WORK CULTURE
INNOVATION
They constantly seek to identify opportunities that go beyond
conventional practices to make the customers investment
experiences delightful, profitable or both.
They believe that an opportunity to do something afresh is an
opportunity to do it in a better, different way.
METRICS
Every person in the organisation has emperical measures of
identifying the effect of their work.
They also make decisions based on data and measure the progress
of the collective efforts by emperical impact on predefined
metrics
WORK CULTURE
TEAM
They treat each other with respect ,and in a professional
manner.
No matter what the issue and work as a together to find
constructive solutions.
SWOT ANALYSIS
Strength
Innovation
Technology
backup
Size of the
company
Free fee
structure
Weakness
High employee
Turnover
Lack of coordination
between the
employees
Opportunity
To tap over the
awareness of
mutual fund
among people by
diversification of
risks
,professional
experts etc.
Threats
Face series
threats from ICICI,
CITI BANK,
SCRIPBOX etc
FINDINGS-EQUITY SERVICES
ACCOUNT OPENING CHARGES
They charge Rs.500 as the equity account opening fee.
However your brokerage charges for the first three
months up to the limit of Rs.500 will be free
(whichever comes first 6 months or transactions
worth Rs. 1.5 lakhs)
The demat account charges will be waived for the first
year. A demat account fee of Rs. 200 per year will be
charged starting the second year.
FINDINGS-EQUITY SERVICES
BROKERAGE AND TAXES
FundsIndia's brokerage for equity and ETF transactions is
very attractive when compared to the industry average of
50 basis points (i.e. 50 paisa brokerage on every Rs. 100
invested)
At FundsIndia the brokerage is Rs. 25 or 30 basis points
(i.e. 30 paisa on every Rs 100 charged), whichever is
higher.
FINDINGS-EQUITY SERVICES
ADDITIONAL CHARGES
Stamped duty/charges on delivery: 0.01% of transaction
amount
Securities transaction Tax on delivery: 0.125% on
transaction amount
Turn over tax/transaction charges: 0.0035% on transaction
amount
Service Tax: 10.36% on (brokerage + sum of above three
charges).
RECOMMENDATIONS
Try to recruit persons with minimal references .
Recommends organisation to make achievable sales target
to tele-advisors.
Try to maximize awareness among people about asset
creation based on capital markets in South India especially
Tamilnadu and Kerala.
THANK YOU
