Bob Stretch
Southwestern College 
Robbins & Judge 
Organizational Behavior 
13th Edition 
 
Foundations of Group Behavior 
9-0 
 2009 Prentice-Hall Inc.  All rights reserved. 
Chapter Learning Objectives 
 After studying this chapter, you should be able to: 
 Define groups, and differentiate between different types of groups. 
 Identify the five stages of group development. 
 Show how role requirements change in different situations. 
 Demonstrate how norms and status exert influence on an 
individuals behavior. 
 Show how group size affects group performance. 
 Contrast the benefits and disadvantages of cohesive groups. 
 Contrast the strengths and weaknesses of group decision making. 
 Compare the effectiveness of interacting, brainstorming, nominal, 
and electronic meeting groups. 
 Evaluate evidence for cultural differences in group status and 
social loafing, and the effects of diversity in groups. 
 2009 Prentice-Hall Inc.  All rights reserved. 
9-1 
Defining and Classifying Groups 
 Group: 
 Two or more individuals interacting and interdependent, 
who have come together to achieve particular objectives 
 Formal Group: 
 Defined by the organizations structure with designated 
work assignments establishing tasks 
 Informal Group: 
 Alliances that are neither formally structured nor 
organizationally determined 
 Appear naturally in response to the need for social contact  
 Deeply affect behavior and performance 
 
 2009 Prentice-Hall Inc.  All rights reserved. 
9-2 
Subclassifications of Groups 
Formal Groups 
 Command Group 
 A group composed of the 
individuals who report 
directly to a given manager 
 Task Group 
 Those working together to 
complete a job or task in an 
organization but not limited 
by hierarchical boundaries 
Informal Groups 
 Interest Group 
 Members work together to 
attain a specific objective with 
which each is concerned 
 Friendship Group 
 Those brought together 
because they share one or 
more common characteristics 
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9-3 
Why People Join Groups 
 
 Security 
 Status 
 Self-esteem 
 Affiliation 
 Power 
 Goal Achievement 
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9-4 
See E X H I B I T 9-1 
Five Stages of Group Development Model 
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9-5 
 E X H I B I T 9-2 
The Five Stages of Group Development 
1. Forming  
 Members feel much uncertainty 
2. Storming 
 Lots of conflict between members of the group 
3. Norming Stage 
 Members have developed close relationships and 
cohesiveness 
4. Performing Stage 
 The group is finally fully functional 
5. Adjourning Stage 
 In temporary groups, characterized by concern with 
wrapping up activities rather than performance 
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9-6 
Critique of the Five-Stage Model 
 Assumption: the group becomes more effective as it 
progresses through the first four stages 
 Not always true  group behavior is more complex 
 High levels of conflict may be conducive to high 
performance 
 The process is not always linear 
 Several stages may occur simultaneously 
 Groups may regress  
 Ignores the organizational context 
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9-7 
Temporary groups with deadlines dont follow the five-
stage model 
Punctuated-Equilibrium Model 
 Temporary groups under deadlines go through transitions 
between inertia and activityat the halfway point, they 
experience an increase in productivity. 
 Sequence of Actions 
1. Setting group direction 
2. First phase of inertia 
3. Half-way point transition 
4. Major changes 
5. Second phase of inertia 
6. Accelerated activity 
 
 
An Alternative Model for Group Formation 
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9-8 
 E X H I B I T 9-3 
Group Properties 
Group 
Performance 
Norms 
Status 
Size 
Cohesiveness 
Roles 
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9-9 
Group Property 1: Roles  
 Role 
 A set of expected behavior patterns attributed to someone 
occupying a given position in a social unit 
 Role Identity 
 Certain attitudes and behaviors consistent with a role 
 Role Perception 
 An individuals view of how he or she is supposed to act in a given 
situation  received by external stimuli 
 Role Expectations 
 How others believe a person should act in a given situation 
 Psychological Contract: an unwritten agreement that sets out 
mutual expectations of management and employees 
 Role Conflict 
 A situation in which an individual is confronted by divergent role 
expectations 
 
 
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9-10 
Zimbardos Prison Experiment 
 Faked a prison using student 
volunteers  
 Randomly assigned to guard and 
prisoner roles 
 Within six days the experiment 
was halted due to concerns 
 Guards had dehumanized the 
prisoners 
 Prisoners were subservient 
 Fell into the roles as they 
understood them 
 No real resistance felt 
 2009 Prentice-Hall Inc.  All rights reserved. 
9-11 
Group Property 2: Norms 
 Norms 
 Acceptable standards of behavior within a group that are 
shared by the groups members 
 Classes of Norms 
 Performance norms - level of acceptable work 
 Appearance norms - what to wear 
 Social arrangement norms - friendships and the like 
 Allocation of resources norms - distribution and assignments 
of jobs and material  
 
 2009 Prentice-Hall Inc.  All rights reserved. 
9-12 
Group Norms and the Hawthorne Studies 
A series of studies undertaken by Elton Mayo at Western 
Electric Companys Hawthorne Works in Chicago between 
1924 and 1932 
 
Research Conclusions 
 Worker behavior and sentiments were closely related. 
 Group influences (norms) were significant in affecting 
individual behavior. 
 Group standards (norms) were highly effective in 
establishing individual worker output. 
 Money was less a factor in determining worker output than 
were group standards, sentiments, and security. 
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9-13 
Norms and Behavior 
 Conformity 
 Gaining acceptance by adjusting ones behavior to align with 
the norms of the group 
 Reference Groups 
 Important groups to which individuals belong or hope to 
belong and with whose norms individuals are likely to 
conform 
 Asch Studies 
 Demonstrated the power of conformance 
 Culture-based and declining in importance 
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9-14 
 E X H I B I T 9-4 
 Deviant Workplace Behavior 
 Also called antisocial behavior or workplace incivility 
 
 Voluntary behavior that violates significant organizational 
norms and, in doing so, threatens the well-being of the 
organization 
 
 Typology: 
 Production  working speed 
 Property  damage and stealing 
 Political  favoritism and gossip 
 Personal Aggression  sexual harassment 
 
Defying Norms: Deviant Workplace Behavior 
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9-15 
 E X H I B I T 9-5 
Group Influence on Deviant Behavior 
 Group norms can influence the presence of deviant behavior 
 Simply belonging to a group increases the likelihood of 
deviance 
 Being in a group allows individuals to hide  creates a false 
sense of confidence that they wont be caught 
 
 
 
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9-16 
 E X H I B I T 9-6 
Group Property 3: Status 
A socially defined position or rank given to groups or 
group members by others  it differentiates group 
members 
  Important factor in understanding behavior 
 Significant motivator 
 
Status Characteristics Theory 
 Status derived from one of three sources: 
 Power a person has over others 
 Ability to contribute to group goals 
 Personal characteristics 
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9-17 
Status Effects 
 On Norms and Conformity 
 High-status members are less restrained by norms and 
pressure to conform 
 Some level of deviance is allowed to high-status members so 
long as it doesnt affect group goal achievement 
 On Group Interaction 
 High-status members are more assertive 
 Large status differences limit diversity of ideas and 
creativity 
 On Equity 
 If status is perceived to be inequitable, it will result in 
various forms of corrective behavior. 
 
 
 2009 Prentice-Hall Inc.  All rights reserved. 
9-18 
Group Property 4: Size 
 Group size affects behavior  
 Size: 
 Twelve or more members  is a large group 
 Seven or fewer is a small group 
 Best use of a group: 
 
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9-19 
Attribute  Small  Large 
Speed  X 
Individual Performance  X 
Problem Solving  X 
Diverse Input  X 
Fact-finding Goals  X 
Overall Performance  X 
Issues with Group Size 
 Social Loafing 
 The tendency for individuals to expend less effort when 
working collectively than when working individually 
 Ringelmanns Rope Pull: greater levels of productivity but 
with diminishing returns as group size increases 
 Caused by either equity concerns or a diffusion of 
responsibility (free riders) 
 Managerial Implications 
 Build in individual accountability 
 Prevent social loafing by: 
 Setting group goals 
 Increase intergroup competition 
 Use peer evaluation 
 Distribute group rewards based on individual effort 
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9-20 
Group Property 5: Cohesiveness 
Degree to which group members are attracted to each 
other and are motivated to stay in the group 
 
Managerial Implication 
 To increase cohesiveness: 
 Make the group smaller. 
 Encourage agreement with group goals. 
 Increase time members spend together. 
 Increase group status and admission difficulty. 
 Stimulate competition with other groups. 
 Give rewards to the group, not individuals. 
 Physically isolate the group. 
 
 2009 Prentice-Hall Inc.  All rights reserved. 
9-21 
 E X H I B I T 9-7 
Group Decision Making vs. Individual Choice 
 Group Strengths: 
 Generate more complete information and knowledge 
 Offer increased diversity of views and greater creativity 
 Increased acceptance of decisions 
 Generally more accurate (but not as accurate as the most 
accurate group member) 
 Group Weaknesses: 
 Time-consuming activity 
 Conformity pressures in the group 
 Discussions can be dominated by a few members 
 A situation of ambiguous responsibility 
 
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9-22 
Group Decision Making Phenomena 
 Groupthink 
 Situations where group pressures for conformity deter the 
group from critically appraising unusual, minority, or 
unpopular views 
 Hinders performance 
 Groupshift 
 When discussing a given set of alternatives and arriving at a 
solution, group members tend to exaggerate the initial 
positions that they hold.  This causes a shift to more 
conservative or more risky behavior. 
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9-23 
Groupthink  
 Symptoms: 
 Group members rationalize any resistance to the 
assumptions they have made 
 Members apply direct pressures on those who  express 
doubts about shared views or who question the alternative 
favored by the majority 
 Members who have doubts or differing points of view keep 
silent about misgivings 
 There appears to be an illusion of unanimity 
 Minimize Groupthink by: 
 Reduce the size of the group to 10 or less 
 Encourage group leaders to be impartial 
 Appoint a devils advocate 
 Use exercises on diversity 
 
 2009 Prentice-Hall Inc.  All rights reserved. 
9-24 
Group Decision-making Techniques 
Made in interacting groups  where members meet face-to-
face and rely on verbal and nonverbal communication. 
Brainstorming 
 An idea-generating process designed to overcome pressure 
for conformity 
Nominal Group Technique (NGT) 
 Works by restricting discussion during the decision-making 
process 
 Members are physically present but operate independently 
Electronic Meeting 
 Uses computers to hold large meetings of up to 50 people 
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9-25 
Evaluating Group Effectiveness 
Type of Group 
Effectiveness Criteria  Interacting 
Brain-
storming 
Nominal  Electronic 
Number and quality of ideas  Low  Moderate  High  High 
Social Pressure  High  Low  Moderate  Low 
Money Costs  Low  Low  Low  High  
Speed  Moderate  Moderate  Moderate  Moderate 
Task Orientation  Low  High  High  High 
Potential for Interpersonal 
Conflict 
High  Low  Moderate  Moderate 
Commitment to Solution  High  N/A  Moderate   Moderate 
Development of Group 
Cohesiveness 
High  High  Moderate  Low 
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9-26 
 E X H I B I T 9-9 
  Global Implications 
 Status and Culture 
 The importance of status varies with culture 
 Managers must understand who and what holds status when 
interacting with people from another culture 
 Social Loafing 
 Most often in Western (individualistic) cultures 
 Group Diversity 
 Increased diversity leads to increased conflict 
 May cause early withdrawal and lowered morale 
 If the initial difficulties are overcome, diverse groups may 
perform better 
 Surface diversity may increase openness 
9-27 
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Summary and Managerial Implications 
 Performance 
 Typically, clear role perception, appropriate norms, low 
status differences and smaller, more cohesive groups lead to 
higher performance 
 
 Satisfaction 
 Increases with: 
 High congruence between boss and employees perceptions 
about the job  
 Not being forced to communicate with lower-status employees 
 Smaller group size 
 
 
9-28 
 2009 Prentice-Hall Inc.  All rights reserved. 
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