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Business Technology: Key Benefits and Uses

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Elsie Tabangcura
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0% found this document useful (0 votes)
34 views5 pages

Business Technology: Key Benefits and Uses

Uploaded by

Elsie Tabangcura
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

What Is Business Technology?

Business technology refers to the integra2on of technology-based solu2ons into business opera2ons to op2mize
processes, improve customer rela2ons, and boost overall performance. Common types include enterprise resource
planning (ERP) systems, customer rela6onship management (CRM) tools, and specialized computer soBware
applica2ons for specific tasks.

How do Businesses use Technology


Businesses employ technology to op2mize opera2ons, bolster efficiency, and encourage innova2on.
Here's some technology uses in business with examples:
1. Communica6on
Businesses regularly communicate through emails, u2lize plaGorms like Zoom for video conferencing, and engage
team chat apps to stay connected. Zoom, especially, became a business staple during the COVID-19 pandemic.
2. Sales and Marke6ng
Firms harness plaGorms like Google Ads and Facebook Adver6sing for targeted marke2ng. They also turn to CRM
tools, with Salesforce being a prime example, to monitor leads and client engagements.
3. Inventory Management
Retail business management prac2ces oBen turn to tools such as QuickBooks Commerce to oversee stock, predict
demand, and manage products seamlessly.
4. Data Analysis
Companies dig deep into data with plaGorms like Tableau or Google Analy2cs, discerning trends in sales, customer
behavior, or site ac2vity.
5. Financial Management
Financial tools, like QuickBooks or FreshBooks, support businesses in overseeing invoices, budgets, and financial
documenta2on.
6. Human Resources
Companies streamline hiring, payroll, and employee oversight using plaGorms like Workday or BambooHR.
7. E-commerce
Businesses broaden their reach, selling products on plaGorms like Shopify or WooCommerce, tapping into vast online
markets.
8. Customer Support
Through tools like Zendesk or Intercom, businesses swiBly address customer issues with 2cket systems and real-2me
chat.
9. Data Storage and Security
Security remains paramount. Thus, businesses lean on cloud storage op2ons from services like Dropbox or Google
Drive, ensuring data remains protected.
10. Opera6onal Efficiency
To fuse various opera2onal aspects, businesses turn to Enterprise Resource Planning (ERP) systems. SAP, for instance,
offers an integrated approach, improving both decision-making and opera2onal flow.
What are Advantages of Business Technology?
1. Scalability
Business technology allows companies to scale opera2ons efficiently. As businesses grow, technology solu2ons like
cloud compu2ng and automa2on tools can easily expand to meet increased demands without significant addi2onal
investments. This flexibility ensures that businesses can handle larger workloads and customer bases seamlessly.
2. Enhanced Security
Modern business technology provides advanced security measures to protect sensi2ve data. With the rise of cyber
threats, technologies such as encryp2on, firewalls, and mul2-factor authen2ca2on help safeguard company
informa2on, ensuring that data breaches and unauthorized access are minimized.
3. Remote Work Capabili6es
Technology enables businesses to offer remote work op2ons, which can improve employee sa2sfac2on and reduce
overhead costs. Tools like video conferencing, project management soBware, and virtual private networks (VPNs)
allow teams to collaborate effec2vely from any loca2on, increasing produc2vity and work-life balance.
4. Customer Insights
Advanced business technology offers tools for gathering and analyzing customer data. By using Customer
Rela2onship Management (CRM) systems and data analy2cs plaGorms, businesses can gain deep insights into
customer preferences, behavior, and feedback. This informa2on helps tailor marke2ng strategies, improve customer
service, and foster stronger customer rela2onships.
I. Hardware

A. Computer Equipment
• Desktop computer or Laptop - A personal computer is now used by most companies. Some prefer
laptops but the desktop in the corporate world reigns supreme. The explana2on for this is that processing
power costs less. When choosing between a desktop or laptop, weigh your pros and cons You're going to
need goods that last for many years and hardware that needs limited maintenance.
• Printer - A printer is a device that accepts text and graphic output from a computer and transfers the
informa2on to paper, usually to standard size sheets of paper. Printers vary in size, speed, sophis2ca2on, and
cost. In general, more expensive printers are used for higher-resolu2on color prin2ng.
• Scanner - A scanner is an input device that scans documents such as photographs and pages of text.
When a document is scanned, it is converted into a digital format. This creates an electronic version of the
document that can be viewed and edited on a computer.

B. Digital Cameras
Digital cameras are used to capture photographs and videos independently. Later, these photo and video files
can be transferred to a computer by connec2ng the camera directly with a cable, removing the memory card
and slo`ng it into the computer, or through wireless data transfer methods such as Bluetooth. Once the
photos are on the computer, they can be saved, edited, emailed, or printed

C. Security surveillance technology


Businesses use different surveillance types to protect their employees, assets, and property from
criminal elements and other malicious breaches of security Business owners invest 2me and money in their
businesses and use the various technologies available to protect this investment. The type of business and
nature of protected informa2on and assets should dictate the type and extent of surveillance used.

• Video surveillance Businesses set up video surveillance cameras for a variety of reasons, both outside
and inside their buildings. Outside cameras protect against unlawful entry, including all- weather
enclosures to protect against elements and the ability to provide images of quality in very low light.
Inside cameras ensure honesty for employees around valuable assets and cash and protect against
unlawful entry aBer closing. Security firms can incorporate or configure these cameras into the
business network, so owners can view live footage from anywhere via the Internet.
• Internet surveillance SoBware reports on employee Internet monitoring. This powerful soBware
records all visited sites, any chats that occurred, and email ac2vity from noncompanies. Businesses
could load the soBware on individual PCs or purchase and load the network version at server level to
monitor mul2ple sta2ons at once. They must alert monitoring soBware employees to remind them
of company policy on personal Internet use, chat systems, and personal email. Employees can dislike
introducing this intrusive level of monitoring, and as a result, may decline
• Telephone surveillance - Businesses use this method tracking mainly for quality control while workers
communicate to clients on the telephone, and when recrui2ng, they must warn employees that they
use phone recording devices. In certain states, consumers on the other end must also be told about
the telephone monitoring system Managers or company owners study client conversa2ons and give
staff advice and training
• Counter surveillance - It sounds like a spy novel, but as business becomes more dataoriented and
informa2on-oriented, the need for counter surveillance inspec2ons and devices increases.
Compe22ve espionage, while illegal, occurs in large and small businesses. It includes audio jammers,
noise generators, and bug sweep machines. The first two masks regular speech, reducing bugging
device or secret recorder effec2veness. Bug sweeping systems use radio transmi`ng technology for
secret recording devices, bugs, and hidden cameras.

D. Handheld devices input - An input device is essen2ally a piece of hardware that sends data to a computer.
Most input devices either interact with or control the computer in some way. The most common input
devices are the mouse and the keyboard, but there are many others.
• Touchpad - Also known as a trackpad, a touchpad is a common subs2tute for a computer mouse. It is
essen2ally a specialized surface that can detect the movement of a user's finger and use that
informa2on to direct a pointer and control a computer.
• Microphone - A microphone captures audio and sends it to a computer where it is converted to a
digital format. Once the audio has been digi2zed it can be played back, copied, edited, uploaded, or
emailed. Microphones can also be used to record audio or to relay sounds live as part of a video chat
or audio stream.
E. Communica6on systems
Communica2on is vital to the success of every organiza2on. By making consumers aware your business and what it
has to offer, good external communica2on helps develop your brand and promote your product or service. In order
to make the organiza2on operate efficiently and effec2vely, internal contact between workers, departments,
partners, and leaders is important. Two types of communica2on, external and internal, have different objec2ves
• External communica6on reaches out to the customer to make him or her aware of your product or
service and provide a reason to buy. Brochures, adver2sing, contact lebers/direct mail, telephone
calls, business cards, blogs, and everything else that makes the public aware of what you do are part
of this form of communica2on.
• Internal communica2on with team members is essen2al to abrac2ng and retaining talented staff and
monitoring business performance. Performance cer2ficates, newslebers, seminars, telephone calls,
and both formal and informal conversa2ons are tools for interac2ng internally.

Basic Communica6on Tools


For external and internal communica2on, a large range of communica2on techniques are used. Fax, email,
mobile, cell phones, tablets, computers, video and web conferencing apps, social networking, as well as
online communica2on and produc2vity channels are all included in these tools.

• Mail - Even with all modern communica2on techniques, daily postal mail is s2ll a powerful tool for a
business. It provides a personal touch and is also used to deliver protected documents and contracts
and to provide consumers with purchased goods.
• Email - In connec2ng with clients, suppliers, and internal teammates, ge`ng a company email would
be beneficial. It is important to review e-mail on a regular basis. Depending on the account form you
have, there are several email features available. Sending outgoing emails, filtering incoming emails,
and se`ng up automated replies for various account types may also done.

• Landline - The telephone system that uses a physical cable for transmission is the landline. In your
home, your office, or at a public phone spot, you may have a landline. You will s2ll be able to use your
landline if the internet is unstable, since it depends on a different networking technology.
• Smartphone - A smartphone is a mobile phone that provides computer-like features with advanced
capabili2es. Apps such as email, the internet and social media are built into a smartphone.
Smartphones are text messaging capable and have a video-enabled camera.
• SMS Messaging and Tex6ng - Although not all cell phones are smartphones capable of receiving
videos and pictures, SMS (short message service) messages can be received by almost all mobile
phones. These are texts of less than 160 characters, consis2ng solely of lebers, numbers and symbols.
An effec2ve way to connect is SMS messaging, and tex2ng in general.
• Video and Web Conferencing - Video conferencing offers a way without the cost of travel to hold
face-to-face mee2ngs. It offers a more in2mate way of communica2ng both internally with clients
and associates and internally with team members or workers who might work outside the office.
• Social Networking Sites - A social network is an online community made up of people or organiza2ons
bound together by shared interests. Internet based social networking takes place across a range of
website plaGorms that allow content to be shared and interacted online by users of common
interests. Yahoo, Instagram, Twiber, Linkedin, Pinterest and YouTube are several popular social
networking sites.
II. So_ware applica6ons
Applica2on soBware is a type of computer program that performs a par2cular func2on that is
personal, educa2onal, and business. Each soBware is intended to help the user with a specific process that
may be linked to efficiency, innova2on, and/or communica2on.

A. Word processing packages

To manipulate a text document, such as a resume or a journal, Word processing soBware is used. By
typing, you usually enter text, and the program offers tools for copying, dele2ng, and different forma`ng
styles.
• Microso_ Word - Word regularly wins the 2tle of the most commonly used word processing
applica2on worldwide as part of the MicrosoB Office suite. Word 2007 features tools that offer a lot
of versa2lity to the soBware. For example, Word also has desktop publishing capabili2es besides
simple word processing func2ons. Built-in templates allow users to produce complex output quickly,
such as brochures, schedules, and reports of expenses.
Many of the systems in MicrosoB Office have the capacity to work together. An Excel worksheet, for
instance, can exist inside a Word document. Word has the ability to combine mail with Excel lists or
from an Access database file quickly.
• MicrosoB Works The word processor in Works 9, a scaled-down version of MicrosoB Word, s2ll
contains all of the basic features required for simple uses, such as crea2ng correspondence. The
soBware includes pre-designed templates. For instance, the built-in template would greatly simplify
this task if a user decided to use the Works word processor to build a gree2ng card

B. Spreadsheet Packages
A spreadsheet or worksheet is a file consis2ng of rows and columns that helps to efficiently sort,
organize and arrange data and measure numerical data. The ability to measure values using mathema2cal
formulas and data in cells is what makes a spreadsheet soBware program unique. An example of how a
spreadsheet can be used is to construct a summary of the balance of your bank.
Microso_ Excel - Excel is a convenient program that can be used to store several data sets and arrange
them. You may also use the tool to make sense of your data using its characteris2cs and formulas. For
example, you might use a spreadsheet to track data and show averages and totals of sums automa2cally.

C. Accoun6ng packages
Accoun2ng soBware is a computer program that helps monitor and report the financial transac2ons
of a company to bookkeepers and accountants. Accoun2ng soBware's design varies from product to product.

• Sage One - Sage One is an accoun2ng, and payroll soBware focused on the cloud. Sage's UK goods
are designed exclusively for small businesses and have a range of features that keep you in line with
UK laws, legisla2on, and taxes,
• Account Edge Pro - AccountEdge is a complete solu2on for Mac users in small business accoun2ng
and management. It will assist with sales and acquisi2ons, payroll, inventory, invoices, and contacts
management.
• FreeAgent - FreeAgent offers an online accoun2ng program to UK freelancers and small business
owners. It brings together everything from invoice and expense control to the filing of VAT, payroll,
and self-assessment tax returns.
• FreshBooks - Small business owners can monitor 2me, record expenses, and invoice customers with
FreshBooks, and is accessible from any computer (desktop, iPhone, iPad, and Android)
• Harvest - Harvest works on your laptop, iPhone, and Android, claiming to "make 2me tracking easy
(and almost fun)." It analyzes data, sets budgets, monitors the progress of your project, tracks
billable and non-billable 2me, and runs reports.
D. Presenta6on Packages
In order to communicate visually to an audience, a presenta2on kit is a soBware program containing
a text editor and the ability to add charts and graphic images, such as photos, clip art, or other objects, in
order to create a slide show.

• Microso_ Powerpoint - MicrosoB PowerPoint is a presenta2on program that allows users to create
engaging presenta2ons that can include text, images, sound, movies, hyperlinks, and other objects
and consist of individual pages or slides. PowerPoint allows users to apply anima2ons and effects to
the elements of the slideshow.
• Prezi - Prezi is just as different as you can be from PowerPoint. It's more of a visual and immersive
mind map, where you connect with various elements on a virtual canvas, instead of providing a slide-
by-slide presenta2on.

E. Internet Browser
In order to present and explore content on the World Wide Web, a browser is a soBware program.
These pieces of content are linked using hyperlinks, including photographs, videos, and web pages, and
classified with URIs (Uniform Resource Iden2fiers). This page is an example of a web page that a browser can
be used to view.
There have been several different web browsers that, over the years, has come and gone In 1990, Tim Berners-
Lee invented the first one, called WorldWideWeb (later modified to Nexus) NCSA Mosaic was, however, the
first graphical browser and commonly used browser that helped bring aben2on to the Internet

List of current Internet browsers


• Google Chrome
• MicrosoB Edge
• MicrosoB Internet Explorer
• Mozilla Firefox
• Opera
• Apple Safari

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