Final Exam Commercial Management
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ScribdTranslationsFinal Exam Commercial Management
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ScribdTranslationsQuestion 1
Correct
Score 1.00 out of 1.00
Mark question
Statement of the question
The sales route refers to:
Select one:
a. It is a report that the seller must fill out with the mileage and the
gasoline spent to have the expense reimbursed.
b. It refers to the markets where the company sells.
c. It is the itinerary that sellers follow to present and collect a
order.
It is synonymous with sales area or territory.
Feedback
The correct answer is: It is the itinerary that sellers follow to
to present and collect an order.
Question 2
Incorrect
Score 0.00 out of 1.00
Mark question
Statement of the question
The term Customer Management:
Select one:
a. It refers to the relationships of the marketing department with the
client.
Incomplete answer.
b. It is a business management philosophy in which the customer is placed
at the center of the company and all departments and resources revolve around
back to the same.
c. It refers to the sales department's return policy.
d. It is a concept that defines a tool for account managers.
Feedback
The correct answer is: It is a business management philosophy in which the
the customer is situated at the center of the company and all departments and resources
they revolve around it.
Question 3
Correct
Score 1.00 out of 1.00
Mark question
Statement of the question
The seller only needs to worry about:
Select one:
a. Continuously give discounts to the customer to secure the order.
b. Conduct a study of the potential of all customers both in volume
as a benefit.
The seller should no longer only worry about placing merchandise, ideally they should
know the returns by client.
c. To sell, that is, to place the merchandise to achieve the objective and collect the
incentive.
d. Load the two major clients with merchandise to ensure the
objective.
Feedback
The correct answer is: Conduct a study of the potential of all customers
both in volume and profit.
Question 4
Correct
Score 1.00 out of 1.00
Mark question
Question statement
A company specialized in the manufacturing of mobile phones
(hardware):
Select one:
a. It should remain specialized in it and not dedicate itself to development of
software.
b. It must establish an alliance with a mobile operator to give away its
phones.
c. It has more threats than opportunities.
As the sector develops, at this moment its threats outweigh the
opportunities.
d. It has great potential because it is a growing sector.
Feedback
The correct answer is: It has more threats than opportunities.
Question 5
Incorrect
Score 0.00 out of 1.00
Mark question
Statement of the question
The sales plan of a supermarket focused on online sales:
Select one:
Only a specialized internet profile can do it.
b. Use the foundations of the traditional sales plan.
c. It's very simple because it doesn't have salespeople, since it sells
electronically.
It has the same complexity as any other form of sales.
It's a guaranteed success because it's the market of the future.
Feedback
The correct answer is: Use the foundations of the traditional sales plan.
Question 6
Incorrect
Score 0.00 out of 1.00
Mark question
Statement of the question
The good negotiator is the one who:
Select one:
a. Without a doubt, it is the one who dominates the flow of the conversation at the table.
negotiation.
The most talkative is not the winner.
b. He is the one who is better prepared about the product, the situation.
c. Has the ability to empathize with the interlocutor.
d. He/she gets his/her interests at all costs regardless of the price.
Feedback
The correct answer is: They have the ability to empathize with the interlocutor.
Question 7
Correct
Score 1.00 out of 1.00
Mark question
Statement of the question
The sales process consists of:
Select one:
a. Once the product is sold, the customer is contacted again in the
next sale.
b. Only determine the clients to whom we are not selling to
increase the portfolio.
c. Cite the clients and prepare a good presentation.
d. It is very closely linked to the notion of customer management, and each customer is
specified.
Sales without good customer management will not be successful.
Feedback
The correct answer is: It is closely related to the notion of customer management, and
each client is personalized.
Question 8
Correct
Score 1.00 out of 1.00
Mark question
Statement of the question
The profile of a good salesperson must be highly technically qualified:
Select one:
Yes, especially in the highly technological environment in which we live.
A balance between training and abilities or aptitudes is required.
special individuals.
c. An MBA is necessary nowadays.
d. Yes, with greater qualification, higher sales volume.
Feedback
The correct answer is: A balance between training and capabilities is required.
special personal aptitudes.
Question 9
Correct
Score 1.00 out of 1.00
Mark question
Statement of the question
Customer segmentation aims to:
Select one:
a. Create very different customer groups in order to offer all kinds of
products.
b. It is an exclusive marketing tool.
c. Search for consumer segments to improve effectiveness of the
sales activity.
d. Allows the detection and creation of homogeneous groups of customers to improve the
management.
It is a matter to take into account.
Feedback
The correct answer is: It allows the detection and creation of homogeneous groups of customers.
to improve management.
Question 10
Correct
Score 1.00 out of 1.00
Mark question
Statement of the question
The seller:
Select one:
a. You have to spend whatever is necessary to make the sale.
b. You must be responsible with your expense account to avoid producing
deviations and use money ethically.
You must accumulate the invoices for expenses related to sales activities and at the end
from the year to deliver them.
d. You have to treat the customer with gifts to make them buy the merchandise.
Feedback
The correct answer is: You must be responsible with your expense account to avoid
produce deviations and use money ethically.
