META NUMBER
Meta WhatsApp refers to the advanced suite of tools and automation features
provided by Meta (formerly Facebook) to enhance WhatsApp functionality for
businesses and developers. It allows businesses to automate customer
interactions, manage large volumes of messages, and provide personalized
services at scale.
Documents Required
Facebook Business Manager Access
Company Website (with address displayed)
GST Details / Trade License
Company Address Proof (utility bill or equivalent)
Dedicated Phone Number for Meta WhatsApp
Domain Email ID
Credit Card for billing purposes
WhatsApp Meta Features
1. Blue Tick (Verified Business Account)
o Purpose: Indicates that a business is verified by WhatsApp.
o Trust: Builds customer confidence as it signifies legitimacy.
o Authentication: Businesses must go through a verification process
to obtain the green tick, which involves submitting relevant
documents and undergoing scrutiny by WhatsApp.
2. Buttons
o Interactive Options: Businesses can integrate buttons (e.g., "Call
Now," "Visit Website," "Buy Now") within messages.
o User Engagement: Enhances customer interaction by providing
immediate actions for users.
o Trust: Buttons facilitate smoother customer journeys, increasing
the likelihood of positive experiences.
3. API (Application Programming Interface)
o Business Communication: Allows businesses to integrate
WhatsApp messaging into their systems for automated responses,
notifications, and customer service.
o Customization: Offers flexibility for businesses to tailor their
messaging services to meet specific customer needs.
o Trust and Security: API usage requires authentication through
WhatsApp Business Account, ensuring that only verified entities
can access the platform, enhancing data security and user trust.
Additional Features
1. Chat Landing:
o Realtime chat landing of incoming messages in google sheet and alert to
dedicated dealer.
2. Automation & Workflows:
o Automated Chatbot for realtime response.
o Automated Workflows & AnswerBot for streamlined operations.
3. Campaign Management:
o Individual Campaign Summary & Detailed User-level Reporting.
4. Analytics & Tracking:
o Bulk WhatsApp Notifications & Campaign Analytics.
o Detailed Template Delivery Status.
5. API & Integrations:
o Full Meta API integration, including all necessary webhooks.
o We give direct Meta API (Not aggregator API) for smooth
seamless integration with your CRM or software
6. Miscellaneous:
o We give custom Google sheet for easy blasting and chatlanding.
Operational Details
1. Attachment Limit: Only one attachment can be sent at a time.
2. Phone Number: Dedicated number for Meta WhatsApp; once used, it cannot be
operated on a regular phone.
3. Setup Turnaround Time: 10 days.
4. Free Chats: 1000 incoming unique chats free every month.
Messaging Costs (No third party additional cost, billing will be directly from meta)
1. Promotional Messages: ₹0.78/message (current actual meta charge)
2. Transactional Messages: ₹0.30/message (current actual meta charge)
WhatsApp chatbots Features
Automated Responses: Set up quick replies for frequently asked questions, enabling
instant responses to customer inquiries.
Interactive Messages: Use buttons and quick replies to create a more engaging
conversation. Customers can click to access links, confirm actions, or select options.
Personalization: Tailor messages based on user data, such as names, preferences, and past
interactions, to enhance user experience.
Message Templates: Use pre-approved message templates for transactional messages,
such as appointment reminders or shipping updates.
User Segmentation: Organize users into segments based on their behaviour or
preferences, allowing for targeted messaging.
Analytics and Insights: Track performance metrics, such as message open rates, response
times, and user engagement to improve your strategies.
Integration with CRM: Connect your chatbot with customer relationship management
(CRM) systems to streamline customer interactions and data management.
24/7 Availability: Provide round-the-clock assistance, ensuring customers receive help
whenever they need it.
Multilingual Support: Cater to a diverse audience by offering chatbot responses in
multiple languages.
Feedback Collection: Gather customer feedback easily through surveys or polls integrated
into the chat.
