FOODIE A NUTRITION TRACKER
By
BHAVYA GAUR(RA2311027010087)
Under the guidance of
Dr. Kalpana A V
Assistant Professor, Department of Data Science And Business Systems
Infulfilment of the requirements for the Course
of
21DCS201P – DESIGN THINKING AND METHODOLOGY
DEPARTMENT OF DATA SCIENCE AND BUSINESS
SYSTEMS
COLLEGE OF ENGINEERING AND TECHNOLOGY
SCHOOL OF COMPUTING
SRM INSTITUTE OF SCIENCE AND TECHNOLOGY
KATTANKULATHUR
NOVEMBER 2024
BONAFIDE CERTIFICATE
Certified that this activity report titled FOODIE A NUTRITION TRACKER
for the course 21DCS201P DESIGN THINKING AND METHODOLOGY is the bonafide work of BHAVYA
GAUR (RA2311027010087) who carried out the activities under my supervision.
SIGNATURE SIGNATURE
Dr. KALPANA A V Dr KAVITHA V.
Assistant Professor Professor & Head
Department of Data Science And Department of Data Science Business
Business Systems And Business Systems
SRMIST SRMIST
Kattankulathur Kattankulathur
TABLE OF CONTENTS
S. No CONTENTS PAGE NO
1
1 VISUALIZATION – AFTER 10 YEARS
3
2 VISUALIZATION OF PROBLEM STATEMENT
5
3 30 CIRCLE CHALLENGE
6
4 PROBLEM SIZING AND SCOPE
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5 PERSONA
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6 JOURNEY MAP
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7 MIND MAP
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8 BRAINSTORMING SOLUTION (DIVERGENT TOOL)
9 10, 100, 1000 GM (CONVERGENT TOOL)
10 EMPATHY CANVAS
11 PROBLEM STATEMENT CANVAS
12 BUSINESS MODEL CANVAS
13 CASE STUDY – STORY TELLING POWERPOINT
14 REVERSE PRESENTATION POWERPOINT
15 REFLECTIONS
3
VISUALIZATION - AFTER 10 YEARS
Ten years from now, I envision myself as a well-established professional in my field,
recognized for the meaningful projects I’ve led and the positive impact they’ve
created. I see myself moving beyond just contributing to projects—I am leading them,
driving innovations, and setting standards in ways that make a difference.
My work is purposeful and fulfilling, and I am proud of the journey that brought me
here. My projects address real-world challenges, and I am known for my ability to
blend expertise with creativity to bring practical solutions to life. Whether through
my own initiatives or collaborative efforts, I am making a meaningful contribution to
my field.
Over the years, I have grown from a passionate learner to a subject-matter expert,
continuously expanding my knowledge and skills. My expertise is broad and deep,
covering both the foundational and advanced aspects of my field. I am a resourceful
problem-solver, capable of thinking critically and adapting to new developments.
I have also learned the importance of adaptability, embracing change and learning
new techniques and tools. I stay updated on advancements in my field, and my
commitment to lifelong learning has become a defining part of who I am. My
portfolio reflects my evolution, and I am proud of the progress I’ve made.
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VISUALIZATION of Problem Statement
In today’s fast-paced world, people struggle to maintain a balanced and nutritious
diet. Many individuals are unaware of their daily nutrient intake, leading to issues like
unbalanced meals, nutrient deficiencies, and an increased risk of lifestyle-related
diseases such as obesity, diabetes, and heart disease. Existing tools either focus on
calorie counting alone or lack personalization, making it challenging for users to
understand the nutritional quality of their meals and meet their unique dietary needs
To develop a Nutrition Tracker that provides users with an easy, comprehensive,
and personalized way to monitor and improve their daily nutrient intake. The tracker
should empower users with:
1. Clear Nutritional Insights: Show the breakdown of macronutrients and
micronutrients per meal, making it easy for users to understand how their meals
contribute to their health goals.
2. Engaging Interface with Progress Tracking: Include features that allow users
to visualize their progress, celebrate small wins, and receive motivational tips to
stay on track with their health goals.
.
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30 CIRCLE CHALLENGE
8
PROBLEM SIZING AND SCOPE
Target Audience:
The primary audience includes health-conscious individuals, those with dietary restrictions (e.g., diabetics, gluten-
free, vegan), and people with specific health or fitness goals (e.g., weight loss, muscle gain).
Secondary audiences might include healthcare professionals, nutritionists, and fitness coaches who can use the app
for client recommendations and monitoring
Global Market Size:
The global nutrition and wellness market has grown significantly, especially with increased awareness about the link
between diet and lifestyle diseases. In 2023, the health and wellness app market alone was estimated at over $13
billion, with an expected growth rate of about 17% annually.
Nutrition and diet tracking apps represent a large portion of this market, with millions of active users globally.
Growing Need:
Rising cases of lifestyle-related diseases such as obesity, diabetes, and heart disease, which are often diet-related,
drive a significant demand for tools that support nutritional awareness.
Increasing interest in preventive health measures, self-monitoring, and personalized wellness solutions has further
expanded this market’s potential.
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PERSONA
This persona represents a self-made, driven individual who has risen from humble
beginnings to achieve success. They are motivated by power, money, respect, and a
desire to "unlock the riddance of life," indicating both material and philosophical
ambitions. Their main fears include failure, underperformance, and loss, while their
primary goals focus on perseverance, accomplishing tasks without ego, and strategic
planning.
Despite their resilience and confidence, they face barriers like insecurities and
moments of self-doubt. They value resilience, networking, and a strong attitude, but
also reflect on the responsibility that comes with success. Key beliefs include viewing
failure as a stepping stone, finding contentment in financial achievements, and feeling
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a duty to give back as they gain more.
JOURNEY MAP
This journey map illustrates a
student's experience from arrival to
settling in at a new campus. The
journey is divided into stages with
highs and lows:
1. Anticipate: Initial excitement
is met with some challenges.
o Encountered issues like
weather problems and
difficulties finding the
hostel.
2. Enter: Transitioning into
campus and handling necessary
formalities.
o Faced delays with
document verification and
experienced frustration
while waiting in lines and
looking at the crowd.
3. Engage: Settling into the new
environment.
Mixed emotions as they meet roommates and adjust to the hostel
environment.
4. Exit: Completing the initial setup process.
o Received room allocation and unpacked, which brought relief and a sense
of belonging.
5. Reflect: The student is now familiar with the campus and enjoys exploring it
freely, feeling more positive and at ease.
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1
MIND MAP
This diagram outlines the structure of a user management system with key modules
including User Login & Registration, Feedback Submission, Tests and Tracking,
and Notifications. Users can log in, submit feedback, take tests, track their progress,
and receive notifications. Admin roles may involve reviewing and approving
feedback or monitoring test data. Each module works together to create an interactive,
user-centered platform for managing accounts, assessments, and user feedback.
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BRAINSTORMING SOLUTION (DIVERGENT TOOL)
Food Database Search:
Build an extensive, searchable food
database with detailed nutritional
information for various foods and
brands.
Allow users to search for food items or
scan barcodes for easy data retrieval.
Detailed Nutritional Breakdown:
Show information like calories, serving
size, macronutrients (fats, protein,
carbohydrates), micronutrients
(vitamins, minerals), sodium, and
cholesterol.
Exercise Suggestions for Calorie Burn:
Provide suggested exercises to burn specific calorie amounts (e.g., jogging,
yoga, brisk walking).
Customize exercise duration based on user-specific factors like weight, age, and
fitness level.
Customizable Daily Calorie Tracker:
Enable users to track daily calorie intake and set goals for calorie intake and
nutrient balance.
Add features like logging meals, snacks, and drinks.
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10, 100, 1000 GM (CONVERGENT TOOL)
The list starts with points such as the widespread use of digital devices, increasing screen time, and the prevalence of social
media, which have led to digital addiction. It mentions how people of all ages, especially youth, are influenced by constant
online engagement, resulting in reduced physical activity, social interaction, and productivity. Other points focus on the
psychological effects, like anxiety and stress, caused by excessive screen time and social media comparisons.
The list also addresses the impact on students, who might prioritize online activities over academics, affecting their learning
and attention spans. Health issues like eye strain and sleep disruption are also noted as consequences. Some points propose
solutions, such as limiting screen time, promoting outdoor activities, and encouraging digital detox days to help mitigate the
effects of digital addiction.
Overall, the list provides a comprehensive overview of the causes, effects, and potential solutions for digital addiction,
reflecting a growing awareness of the need to balance digital life with offline well-being.
4o
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EMPATHY CANVAS
Key Partners: Farmers, FMCG brands, logistics providers, payment gateways, and
warehouses.
Key Activities: Managing inventory, fulfilling orders, tech development, and customer spport.
Key Resources: Technology platform, warehouses, workforce, and a supplier network.
Value Proposition: Convenient, fresh, and high-quality grocery shopping with same-day
delivery and a wide product range.
Customer Relationships: Personalized offers, 24/7 support, and loyalty programs.
Channels: BigBasket app, website, partner platforms, and social media.
Customer Segments: Urban families, working professionals, health-conscious individuals,
seniors, and youth.
Cost Structure: Tech development, delivery operations, marketing, and warehouse
management.
Revenue Streams: Product sales, delivery charges, and subscription fees.
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5
PROBLEM STATEMENT CANVAS
The structured problem statement regarding safety and security in schools and
colleges is comprehensive and highlights the need for stringent measures to ensure
the well-being of students and staff. The Problem section identifies the critical issue
of ensuring safety and security in educational institutions. The Context section
elaborates on how students, due to their immaturity, may engage in dangerous
activities such as rash driving, unsafe commuting, and indulging in bullying and
ragging, which jeopardizes their safety and that of others.
In response, the Alternatives section proposes several solutions, including
formulating rules and safety protocols, creating teams to enforce these protocols,
spreading awareness among students about various dangers, and imposing strict
penalties for defaulters. The Users section notes that these issues predominantly affect
students who may put themselves and others in danger while exploring their
boundaries.
The Emotional Impact section highlights that these measures can instill a sense of
safety and security, positively impacting students' holistic development. The
Quantifiable Impact section underscores that implementing these measures will
enhance student safety. However, the Alternative Shortcomings section acknowledges
that while these rules and regulations are necessary, they may restrict personal
freedom and potentially motivate students to break them.
In summary, the problem statement emphasizes the importance of a balanced
approach to safety and security in educational environments,
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BUSINESS MODEL CANVAS
The Business Model Canvas is a strategic management tool used to develop and
document new or existing business models. The diagram presented here divides the
business model into several crucial sections, each focusing on different aspects of
the business.
Key Partners: This section lists essential collaborators such as Lockheed Martin,
Northrop Grumman, Thales, various industries (Joint Ventures), Israel, Japan, India,
traders, and Siemens. These partners provide critical support and resources needed
for the business's operations and growth.
Key Activities: The primary activities necessary for delivering the business's value
proposition include surveillance, engagement, precision using GPS, and security.
These activities are core to ensuring the business operates efficiently and meets its
objectives.
Value Propositions: This section outlines the unique value that the business offers to
its customers, such as enhanced object detection, access to hard-to-reach areas,
stability, and speed. These propositions are what make the business stand out in the
market.
Customer Relationships: This part emphasizes maintaining dynamic alliances and
partnerships and ensuring access to college students and university staff. Building
strong relationships with customers is crucial for the business's success and
longevity.
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CASE STUDY: HOW MUCH INNOVATION
DRIVE
ECONOMIC GROWTH
The image displays a handwritten essay discussing the
significant role of innovation in driving economic growth. It
examines how innovations, especially since the 1800s, have
led to increased company growth and improved worker
salaries in the U.S. The essay suggests that while measuring
innovation is challenging, patents can serve as a useful metric.
By analyzing the number of patents in a particular field or
held by an individual, and observing how many subsequent
patents are based on a breakthrough invention, researchers can
gauge the impact of innovation. This approach could
potentially open new research avenues and highlight patterns
of productivity. Overall, the essay underscores the importance
of innovation in enhancing productivity and economic
prosperity.
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REVERSE PRESENTATION POWERPOINT
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