DATA ANALYSIS
The data analysis process is composed of the six phases of ask, prepare,
process, analyze, share, and act. Their purpose is to gain insights that
drive informed decision-making
People analytics is the practice of collecting and analyzing data on the
people who make up a company’s workforce in order to gain insights to
improve how the company operates.
The six phases of data analysis
The data analysis process helps analysts break down business problems into a
series of manageable tasks:
In the ask phase, you’ll work to understand the challenge to be solved or
the question to be answered. It will likely be assigned to you by
stakeholders. As this is the ask phase, you’ll ask many questions to help
you along the way.
Next, in the prepare phase, you’ll find and collect the data you'll need to
answer your questions. You’ll identify data sources, gather data, and verify
that it is accurate and useful for answering your questions.
The process phase is when you will clean and organize your data. Tasks
you perform here include removing any inconsistencies; filling in missing
values; and, in many cases, changing the data to a format that's easier to
work with. Essentially, you’re ensuring the data is ready before you begin
analysis.
The analyze phase is when you do the necessary data analysis to
uncover answers and solutions. Depending on the situation and the data,
this could involve tasks such as calculating averages or counting items in
categories so you can examine trends and patterns.
Next comes the share phase, when you present your findings to decision-
makers through a report, presentation, or data visualizations. As part of
the share phase, you decide which medium you want to use to share your
findings and select the data to include. Tools for presenting data visually
include charts made in Google Sheets, Tableau, and R.
Last is the act phase, in which you and others in the company put the
data insights into action. This could mean implementing a new business
strategy, making changes to a website, or any other action that solves the
initial problem.