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Google Analytics Alerts Planning Worksheet

The document outlines a framework for tracking various metrics related to sessions, conversion rates, article reads, lead magnet downloads, mini-course registrations, and purchases on a weekly basis. It includes specific conditions and thresholds for evaluating performance, such as percentage increases or decreases. Additionally, it provides a note on the implementation status of these metrics.

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prasadvd.09
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11 views8 pages

Google Analytics Alerts Planning Worksheet

The document outlines a framework for tracking various metrics related to sessions, conversion rates, article reads, lead magnet downloads, mini-course registrations, and purchases on a weekly basis. It includes specific conditions and thresholds for evaluating performance, such as percentage increases or decreases. Additionally, it provides a note on the implementation status of these metrics.

Uploaded by

prasadvd.09
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as XLSX, PDF, TXT or read online on Scribd
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Metric Condition Value Time Period


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have to be logged into your Google account) [Note: There is an example sheet on this spreadsheet b

Name Notes
e sheet on this spreadsheet b

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Metric Condition Value Time Period
Sessions % decreases by more than 15% Weekly
Sessions % increases by more than 15% Weekly
CR% Is less than 1.10% Weekly
Read full article % decreases by more than 40% Weekly
Read full article % increases by more than 40% Weekly
Downloaded lead magnet % decreases by more than 30% Weekly
Downloaded lead magnet % increases by more than 30% Weekly
Registered for mini-course % decreases by more than 25% Weekly
Registered for mini-course % increases by more than 25% Weekly
Purchases % decreases by more than 40% Weekly
Purchases % increases by more than 40% Weekly
Goal: Course Completions Is less than 30 Weekly
Name Notes
Sessions decreased by more than 15% this weekThis metric might be too tight, if too
Sessions decreased by more than 15% this weekThis metric might be too tight, if too
Conversion Rate is less than 1.1%
40% Less Article Reads this week Historically this metric varies a lot,
40% Less Article Reads this week Historically this metric varies a lot,
30% Decreased Lead Magnet Downloads this week
30% Increased Lead Magnet Downloads this week
25% Decrease in Mini-Course registrations this week
25% Increase in Mini-Course registrations this week
40% Decrease in Purchases this week Historically this metric varies a lot,
40% Decrease in Purchases this week Historically this metric varies a lot,
Less than 30 Course Completions this week Wild increases/decreases are very co
Implemented
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
Yes
No
No
No

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