Business Analytics and Data Science

Duration: 120 Hours

This comprehensive course is designed to equip students with a strong foundation in business
analytics and data science, along with practical programming skills. It will cover a wide range of
topics, including Python, SQL, web design basics, Power BI, advanced Excel, and advanced data
analytics techniques. Students will gain hands-on experience with industry-standard tools and
learn to apply their knowledge to solve complex business problems.

Who Is This Program For:

The course is designed for individuals who want to acquire a comprehensive understanding of
business analytics and data science, along with practical programming skills. It is suitable for a wide
range of learners, including:

●​ Students: Undergraduate and graduate students seeking a career in business analytics, data
science, or related fields
●​ Professionals: Working professionals looking to enhance their skills and advance their
careers in data-driven roles
●​ Individuals: Those who are interested in learning about data analytics and its applications in
various industries

The course's emphasis on practical skills and real-world applications makes it particularly valuable
for those who want to apply their knowledge to solve real-world business problems.

The course is also highly relevant for entrepreneurs and business owners.

Here's how:

●​ Data-Driven Decision Making: Entrepreneurs can use data analytics to make informed decisions
about their business strategies, marketing campaigns, product development, and resource allocation.
●​ Identifying Opportunities: Data analysis can help identify new market opportunities,
customer segments, and trends that can drive business growth.
●​ Optimizing Operations: Entrepreneurs can use data to improve operational efficiency,
reduce costs, and enhance customer satisfaction.
●​ Measuring Performance: Data analytics can provide valuable insights into the performance
of a business, enabling entrepreneurs to track progress, identify areas for improvement, and
measure the impact of their initiatives.

By completing this course, entrepreneurs and business owners will gain the skills and knowledge
needed to leverage data to drive their businesses forward and achieve sustainable success.
Course Objectives

●​ Master programming skills in Python and SQL

●​ Understand the fundamentals of web design and development
●​ Gain proficiency in data visualization and reporting with Power BI and advanced Excel
●​ Develop expertise in advanced statistical techniques and machine learning algorithms
●​ Apply data-driven insights to optimize business processes and decision-making
●​ Gain proficiency in using advanced data analytics tools and software

Course Content:

Module 1: Programming Fundamentals

​ Introduction to Python
​ Data structures (lists, tuples, dictionaries, sets)
​ Control flow (if-else statements, loops)
​ Functions and modules
​ Object-oriented programming
​ Introduction to SQL
​ Database design (ER diagrams)
​ SQL queries (SELECT, INSERT, UPDATE, DELETE)
​ Database normalization
​ Introduction to web design basics (HTML, CSS, and JavaScript)
​ Web development frameworks (e.g., Django, Flask)
​ Rest API and Microservices
​ All Readings - Programming Fundamentals
​ Programming Fundamentals - Quiz/Test
​ Programming Fundamentals | Learning Evaluation - Form
​ Congratulations Mail with module completion Badge
Module 2: Data Visualization and Reporting

​ Advanced Excel techniques (pivot tables, pivot charts, data validation, data tab)
​ Introduction to Power BI
​ Data modeling and data cleansing
​ Creating interactive dashboards and reports
​ Data storytelling and visualization best practices
​ All Readings - Data Visualization and Reporting
​ Data Visualization and Reporting - Quiz/Test
​ Data Visualization and Reporting | Learning Evaluation - Form
​ Congratulations Mail with module completion Badge

Module 3: Advanced Statistical Techniques

​ Bayesian inference
​ Survival analysis
​ Time series forecasting (ARIMA, SARIMA, Prophet)
​ Multivariate analysis (PCA, factor analysis)
​ Experimental design
​ All Readings - Advanced Statistical Techniques
​ Advanced Statistical Techniques - Quiz/Test
​ Advanced Statistical Techniques | Learning Evaluation - Form
​ Congratulations Mail with module completion Badge

Module 4: Machine Learning

​ Deep learning (neural networks, convolutional neural networks, recurrent neural networks)
​ Natural language processing (text mining, sentiment analysis)
​ Reinforcement learning
​ Ensemble methods (bagging, boosting)
​ Anomaly detection
​ All Readings - Machine Learning
​ Machine Learning - Quiz/Test
​ Machine Learning | Learning Evaluation - Form
​ Congratulations Mail with module completion Badge
Module 5: Big Data Analytics

​ Introduction to big data concepts (Hadoop, Spark, NoSQL databases)

​ Cloud computing platforms (AWS, Azure, GCP)
​ Data warehousing and data lakes
​ ETL (Extract, Transform, Load) processes
​ Real-time analytics and streaming data
​ All Readings - Big Data Analytics
​ Big Data Analytics - Quiz/Test
​ Big Data Analytics | Learning Evaluation - Form
​ Congratulations Mail with module completion Badge

Module 6: Case Studies and Applications

​ Advanced analytics case studies in various industries (e.g., finance, healthcare, marketing)
​ Data-driven decision-making in strategic planning and operations
​ Predictive maintenance and optimization
​ Fraud detection and risk management
Assessment:

This program offers a unique opportunity to gain essential business analytics and data science skills
and secure a rewarding career, all with an internship guarantee. Here's what you can expect:

Structured Learning with High Engagement:

​ Live, Interactive Classes: Attend all classes to actively participate in lectures, discussions, and exercises.
​ Missed Class Catch-Up: If you miss a class, watch the recording to ensure you stay on track.
​ Verification Assessments: After watching a missed class recording, answer questions to
verify your understanding of the material.
​ Module Completion Tests: Each module concludes with a test to assess your knowledge
(passing score: 80%). Retake the test if needed until you achieve success.

Skill Development and Practical Experience:

​ Comprehensive Curriculum: Develop a strong foundation in business and data analysis

fundamentals, programming, data manipulation, visualization, and advanced techniques.
​ Project-Based Learning: Apply your skills through real-world project work, building a
valuable portfolio for job applications.

Guaranteed Internship and Career Support:

​ Internship Opportunity: Upon successful completion, receive a paid or unpaid internship for a
maximum of 6 months. Gain practical experience and showcase your abilities to potential employers.
​ Performance-Based Placement: Exceptional internship performance may lead to direct job
placement upon internship completion.
​ Career Guidance: Benefit from personalized career coaching, resume and interview prep
workshops, and assistance with job search strategies.

Important Note:

​ Maintaining Program Standards: Consistent attendance, active participation, and successfully

passing module tests are essential to remain eligible for the internship guarantee.
​ Commitment to Your Success: This program is designed to equip you with the skills and
experience needed to thrive in your business and data analyst career.

By enrolling in this internship guaranteed and placement assistance program, you'll gain the
knowledge, skills, and practical experience required to launch a successful career in business and
data analysis. We are committed to supporting you every step of the way!