AKASH RANJAN
Jamshedpur, Jharkhand | akashrajan015@gmail.com | +91-9821333181
Professional Summary
Media Professional with 4+ years of experience in Media Industry and 1+ years in Digital
Marketing Agency SEO, PPC, content marketing, and social media management. Adept at
optimizing website performance, executing high-impact marketing campaigns, and driving
brand growth. Skilled in Google Ads, Facebook Business Manager, Canva, and SEO tools like
SEMrush & Google Analytics. Proven ability to work collaboratively and independently
while meeting deadlines in fast-paced environments.
Key Skills & Tools
• Search Engine Optimization (SEO) & Pay-Per-Click (PPC) Advertising
• Google Ads and Meta Ads
• Google Analytics, SEMrush, Google Search Console
• Social Media Management (Facebook, Instagram, YouTube, Twitter)
• Content Strategy & Blogging (WordPress, CMS)
• Graphic Design (Canva, Adobe Photoshop)
• Video Editing (Adobe Premiere Pro)
• Market Research & Campaign Performance Analysis
• Strong Analytical & Communication Skills
Professional Experience
Digital Marketing Associate | NextDot Digital Marketing Agency
2024 - Present
• Develop and execute digital marketing strategies, including SEO, PPC, and social media
campaigns.
• Optimize advertising performance through A/B testing and data-driven decision-making.
• Manage Google Ads, Facebook Business Manager, and SEO tools for campaign analysis and
growth.
• Create engaging content for social media and digital ad campaigns.
• Collaborate with designers, content creators, and marketing teams for brand consistency.
• Stay updated with the latest digital marketing trends and technologies.
Social Media Executive | Central Railway
2023 - 2024
• Managed official social media accounts and monitored audience engagement.
• Coordinated with graphic designers, video editors, and writers to create high-quality
content.
• Conducted market research and strategized content to enhance brand visibility.
• Prepared marketing reports and collaborated with senior managers for strategic planning.
Content Editor & Digital Marketing Associate | Namami Bharat
2020 - 2022
• Led the content writing team, overseeing SEO-optimized content creation.
• Managed and optimized social media pages, boosting engagement and brand reach.
• Published, proofread, and edited content for accuracy and readability.
• Designed promotional graphics, memes, and social media creatives.
Content Writer, SEO & Broadcaster | Satyodaya Media, Snapdeal, IAS Score
2016 - 2019
• Developed SEO-optimized content for blogs, websites, and digital platforms.
• Performed keyword research and competitor analysis to improve rankings.
• Assisted in live broadcasting, video editing, and content moderation.
• Managed customer engagement and enhanced brand reputation.
Education
MBA in Media Business Management
Makhanlal Chaturvedi National University | 2019 – 2021
Bachelor's Degree in Journalism and Communication
Himalayan University | 2015 – 2018
Certifications & Achievements
• Google Analytics & Search Console Proficiency
• Certified Video Editor (Adobe Premiere Pro)
• Cricket Data Analyst Certification